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    <title>The Art of Product</title>
    <link>https://artofproductpodcast.com</link>
    <pubDate>Fri, 23 Dec 2022 13:45:05 -0500</pubDate>
    <description>The Art of Product is a podcast chronicling the journeys of two entrepreneurs building software companies. Hosted by Ben Orenstein and Derrick Reimer.
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    <itunes:subtitle>Ben and Derrick chat weekly about building software companies.</itunes:subtitle>
    <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
    <itunes:summary>The Art of Product is a podcast chronicling the journeys of two entrepreneurs building software companies. Hosted by Ben Orenstein and Derrick Reimer.
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      <title>220: Ben and Adam Wrap The Year</title>
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      <description>The Code Quality Challenge (https://tuple.app/code-quality-challenge)
Tuple's open CTO position (https://tuple.app/jobs/cto)
Kevin Shen's Dream Studio Course (https://dreamstudiocourse.com/)
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<li><a href="https://tuple.app/code-quality-challenge" rel="nofollow">The Code Quality Challenge</a></li>
<li><a href="https://tuple.app/jobs/cto" rel="nofollow">Tuple&#39;s open CTO position</a></li>
<li><a href="https://dreamstudiocourse.com/" rel="nofollow">Kevin Shen&#39;s Dream Studio Course</a></li>
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        <![CDATA[<ul>
<li><a href="https://tuple.app/code-quality-challenge" rel="nofollow">The Code Quality Challenge</a></li>
<li><a href="https://tuple.app/jobs/cto" rel="nofollow">Tuple&#39;s open CTO position</a></li>
<li><a href="https://dreamstudiocourse.com/" rel="nofollow">Kevin Shen&#39;s Dream Studio Course</a></li>
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      <title>219: Ben's Friend Ben</title>
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      <pubDate>Thu, 03 Nov 2022 06:00:00 -0400</pubDate>
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      <description>Ben Kuhn drops by the pod.
Check out his great blog! https://www.benkuhn.net/ 
</description>
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        <![CDATA[<p>Ben Kuhn drops by the pod.</p>

<p>Check out his great blog! <a href="https://www.benkuhn.net/" rel="nofollow">https://www.benkuhn.net/</a></p>]]>
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        <![CDATA[<p>Ben Kuhn drops by the pod.</p>

<p>Check out his great blog! <a href="https://www.benkuhn.net/" rel="nofollow">https://www.benkuhn.net/</a></p>]]>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
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      <title>218: Building a $1M/Year Dev Ed Business (with Adam Wathan)</title>
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      <pubDate>Wed, 26 Oct 2022 06:00:00 -0400</pubDate>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
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      <title>217: Half a Job You Love</title>
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      <pubDate>Wed, 27 Jul 2022 06:00:00 -0400</pubDate>
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      <itunes:subtitle>Aaron Francis (Tuple's Marketing Engineer) drops by for advice on his non-Tuple project, a query builder for Rails and Laravel called &lt;a href="https://hammerstone.dev/" title="" target=""&gt;Refine&lt;/a&gt;.</itunes:subtitle>
      <itunes:duration>51:14</itunes:duration>
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      <description>Aaron Francis (Tuple's Marketing Engineer) drops by for advice on his non-Tuple project, a query builder for Rails and Laravel called &lt;a href="https://hammerstone.dev/" title="" target=""&gt;Refine&lt;/a&gt;. 
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        <![CDATA[<p>Aaron Francis (Tuple&#39;s Marketing Engineer) drops by for advice on his non-Tuple project, a query builder for Rails and Laravel called <a href="https://hammerstone.dev/" title="" target="">Refine</a>.</p>]]>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
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      <title>216: Penelopers, Penelopers, Penelopers</title>
      <link>https://artofproductpodcast.com/episode-216</link>
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      <pubDate>Wed, 20 Jul 2022 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
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      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Penelope Phippen drops by and encourages Ben to set, like, even a single goal.</itunes:subtitle>
      <itunes:duration>52:10</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
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      <description>Penelope Phippen drops by and encourages Ben to set, like, even a single goal. 
</description>
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        <![CDATA[<p>Penelope Phippen drops by and encourages Ben to set, like, even a single goal.</p>]]>
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        <![CDATA[<p>Penelope Phippen drops by and encourages Ben to set, like, even a single goal.</p>]]>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
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      <title>215: Mental Health with Dr. Sherry Walling</title>
      <link>https://artofproductpodcast.com/episode-215</link>
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      <pubDate>Mon, 11 Jul 2022 08:00:00 -0400</pubDate>
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      <itunes:subtitle>Talking with Dr. Sherry Walling about dealing with mental health personally and how to help people around you who may be struggling.  </itunes:subtitle>
      <itunes:duration>35:13</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
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      <description>Talking with Dr. Sherry Walling about dealing with mental health personally and how to help people around you who may be struggling.   
</description>
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        <![CDATA[<p>Talking with Dr. Sherry Walling about dealing with mental health personally and how to help people around you who may be struggling.  </p>]]>
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      <itunes:summary>
        <![CDATA[<p>Talking with Dr. Sherry Walling about dealing with mental health personally and how to help people around you who may be struggling.  </p>]]>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
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      <title>214: Another week, another Wathan</title>
      <link>https://artofproductpodcast.com/episode-214</link>
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      <pubDate>Wed, 06 Jul 2022 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
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      <itunes:subtitle></itunes:subtitle>
      <itunes:duration>55:26</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
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        <![CDATA[]]>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
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      <title>213: Powered by Debt</title>
      <link>https://artofproductpodcast.com/episode-213</link>
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      <pubDate>Wed, 29 Jun 2022 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/3ec0aab8-5e3e-41b2-8872-845f936a8759.mp3" length="36877226" type="audio/mpeg"/>
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      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Tuple launched a new marketing experiment this week. Derrick is continuing work on migrating SavvyCal to a new hosting infrastructure.</itunes:subtitle>
      <itunes:duration>37:34</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Tuple launched a &lt;a href="https://tuple.app/sends-you-on-vacation" title="" target=""&gt;new marketing experiment this week&lt;/a&gt;. Derrick is continuing work on migrating SavvyCal to new hosting infrastructure.&lt;br&gt; 
</description>
      <content:encoded>
        <![CDATA[<p>Tuple launched a <a href="https://tuple.app/sends-you-on-vacation" title="" target="">new marketing experiment this week</a>. Derrick is continuing work on migrating SavvyCal to new hosting infrastructure.<br></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Tuple launched a <a href="https://tuple.app/sends-you-on-vacation" title="" target="">new marketing experiment this week</a>. Derrick is continuing work on migrating SavvyCal to new hosting infrastructure.<br></p>]]>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
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      <title>212: Tuple Goes Hollywood</title>
      <link>https://artofproductpodcast.com/episode-212</link>
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      <pubDate>Wed, 22 Jun 2022 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/f92e86e0-facc-430c-8385-3e3ad03c93c7.mp3" length="37596377" type="audio/mpeg"/>
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      <itunes:subtitle>The Tuple team had their first filming session for the meta-documentary about their marketing experiments. Derrick is awaiting results from the latest SavvyCal funnel experiments.</itunes:subtitle>
      <itunes:duration>38:19</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
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      <description>The Tuple team had their first filming session for the meta-documentary about their marketing experiments. Derrick is awaiting results from the latest SavvyCal funnel experiments. 
</description>
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        <![CDATA[<p>The Tuple team had their first filming session for the meta-documentary about their marketing experiments. Derrick is awaiting results from the latest SavvyCal funnel experiments.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>The Tuple team had their first filming session for the meta-documentary about their marketing experiments. Derrick is awaiting results from the latest SavvyCal funnel experiments.</p>]]>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
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      <title>211: This Is Not A Bad Reality</title>
      <link>https://artofproductpodcast.com/episode-211</link>
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      <pubDate>Wed, 15 Jun 2022 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
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      <itunes:subtitle>Ben and Derrick catch up on all things Tuple and SavvyCal. Ben recently raised prices for Tuple. Derrick is experimenting with major funnel changes for SavvyCal.</itunes:subtitle>
      <itunes:duration>24:56</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick catch up on all things Tuple (https://tuple.app/) and SavvyCal (https://savvycal.com). Ben recently raised prices for Tuple. Derrick is experimenting with major funnel changes for SavvyCal. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick catch up on all things <a href="https://tuple.app/" rel="nofollow">Tuple</a> and <a href="https://savvycal.com" rel="nofollow">SavvyCal</a>. Ben recently raised prices for Tuple. Derrick is experimenting with major funnel changes for SavvyCal.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick catch up on all things <a href="https://tuple.app/" rel="nofollow">Tuple</a> and <a href="https://savvycal.com" rel="nofollow">SavvyCal</a>. Ben recently raised prices for Tuple. Derrick is experimenting with major funnel changes for SavvyCal.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+bJZzbD5c</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+bJZzbD5c" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>210: Talk To Your Customers</title>
      <link>https://artofproductpodcast.com/episode-210</link>
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      <pubDate>Wed, 25 May 2022 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c17af016-8391-48ae-886b-7e47bb002c7e.mp3" length="39629811" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick is launching a bunch of SavvyCal features this month, including a Close integration meeting polls. Ben has had good experiences lately talking to customers.</itunes:subtitle>
      <itunes:duration>40:26</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick is launching a bunch of SavvyCal features this month, including a &lt;a href="https://savvycal.com/close" title="" target=""&gt;Close integration&lt;/a&gt; and &lt;a href="https://savvycal.com/meeting-polls" title="" target=""&gt;meeting polls&lt;/a&gt;. 
Ben has had good experiences lately talking to customers. &lt;br&gt; 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick is launching a bunch of SavvyCal features this month, including a <a href="https://savvycal.com/close" title="" target="">Close integration</a> and <a href="https://savvycal.com/meeting-polls" title="" target="">meeting polls</a>. <br>
Ben has had good experiences lately talking to customers. <br></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick is launching a bunch of SavvyCal features this month, including a <a href="https://savvycal.com/close" title="" target="">Close integration</a> and <a href="https://savvycal.com/meeting-polls" title="" target="">meeting polls</a>. <br>
Ben has had good experiences lately talking to customers. <br></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+KQWt0fyE</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+KQWt0fyE" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>209: Penelope Again-ope</title>
      <link>https://artofproductpodcast.com/episode-209</link>
      <guid isPermaLink="false">4b0b1971-496c-4d52-8ee7-156b93f2eb98</guid>
      <pubDate>Wed, 11 May 2022 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/4b0b1971-496c-4d52-8ee7-156b93f2eb98.mp3" length="49328628" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Stripe's Technical Advisor to the CTO stops by and Ben tries to get her to divulge company secrets.</itunes:subtitle>
      <itunes:duration>50:33</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Stripe's Technical Advisor to the CTO, Penelope Phippen (https://www.linkedin.com/in/penelope-phippen-4103142b/) stops by and Ben tries to get her to divulge company secrets. 
</description>
      <content:encoded>
        <![CDATA[<p>Stripe&#39;s Technical Advisor to the CTO, <a href="https://www.linkedin.com/in/penelope-phippen-4103142b/" rel="nofollow">Penelope Phippen</a> stops by and Ben tries to get her to divulge company secrets.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Stripe&#39;s Technical Advisor to the CTO, <a href="https://www.linkedin.com/in/penelope-phippen-4103142b/" rel="nofollow">Penelope Phippen</a> stops by and Ben tries to get her to divulge company secrets.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+zvXUvHlk</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+zvXUvHlk" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>208: Prime Foot-Shooting Material</title>
      <link>https://artofproductpodcast.com/episode-208</link>
      <guid isPermaLink="false">46703011-5b8d-4fcd-b809-eb07d8114fd3</guid>
      <pubDate>Wed, 04 May 2022 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/46703011-5b8d-4fcd-b809-eb07d8114fd3.mp3" length="41712145" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick chat through a cool new feature Tuple is shaping up. They also discuss Tuple's ambitious marketing bets.</itunes:subtitle>
      <itunes:duration>39:27</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick chat through a cool new feature Tuple (https://tuple.app/) is shaping up. They also discuss Tuple's ambitious marketing bets. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick chat through a cool new feature <a href="https://tuple.app/" rel="nofollow">Tuple</a> is shaping up. They also discuss Tuple&#39;s ambitious marketing bets.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick chat through a cool new feature <a href="https://tuple.app/" rel="nofollow">Tuple</a> is shaping up. They also discuss Tuple&#39;s ambitious marketing bets.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+M2sARuHO</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+M2sARuHO" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>207: Musings on Advice</title>
      <link>https://artofproductpodcast.com/episode-207</link>
      <guid isPermaLink="false">db64e196-a3ba-4156-a4ac-e6468f73482e</guid>
      <pubDate>Wed, 20 Apr 2022 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/db64e196-a3ba-4156-a4ac-e6468f73482e.mp3" length="40658898" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and the Tuple team have hit a good shipping stride lately. Derrick and team are nearing completion on a few large SavvyCal initiatives. The guys reflect on MicroConf and the nature of dispensing advice.</itunes:subtitle>
      <itunes:duration>38:23</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and the Tuple team have hit a good shipping stride lately. Derrick and team are nearing completion on a few large SavvyCal initiatives. The guys reflect on MicroConf and the nature of dispensing advice. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and the Tuple team have hit a good shipping stride lately. Derrick and team are nearing completion on a few large SavvyCal initiatives. The guys reflect on MicroConf and the nature of dispensing advice.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and the Tuple team have hit a good shipping stride lately. Derrick and team are nearing completion on a few large SavvyCal initiatives. The guys reflect on MicroConf and the nature of dispensing advice.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+iemcjv62</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+iemcjv62" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>206: IRL at MicroConf</title>
      <link>https://artofproductpodcast.com/episode-206</link>
      <guid isPermaLink="false">ccfc6c74-07c5-471d-abd0-a06f05826f2c</guid>
      <pubDate>Wed, 06 Apr 2022 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/ccfc6c74-07c5-471d-abd0-a06f05826f2c.mp3" length="30231796" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick and Ben share updates from the Castos recording booth at MicroConf Growth.</itunes:subtitle>
      <itunes:duration>27:32</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick and Ben share updates from the Castos recording booth at MicroConf Growth. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick and Ben share updates from the Castos recording booth at MicroConf Growth.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick and Ben share updates from the Castos recording booth at MicroConf Growth.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+hjbWKyLy</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+hjbWKyLy" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>205: Wathan Stops By</title>
      <link>https://artofproductpodcast.com/episode-205</link>
      <guid isPermaLink="false">004702de-50cb-4bf4-a10d-d05813e51968</guid>
      <pubDate>Wed, 30 Mar 2022 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/004702de-50cb-4bf4-a10d-d05813e51968.mp3" length="57189091" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Our favorite Canadian drops by to talk mobility, fancy A/V setups, what's next for Tailwind UI, and how we'll never find peace of mind.</itunes:subtitle>
      <itunes:duration>55:36</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Our favorite Canadian drops by to talk mobility, fancy A/V setups, what's next for Tailwind UI, and how we'll never find peace of mind. 
</description>
      <content:encoded>
        <![CDATA[<p>Our favorite Canadian drops by to talk mobility, fancy A/V setups, what&#39;s next for Tailwind UI, and how we&#39;ll never find peace of mind.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Our favorite Canadian drops by to talk mobility, fancy A/V setups, what&#39;s next for Tailwind UI, and how we&#39;ll never find peace of mind.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+LZeS510Z</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+LZeS510Z" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>204: Miscellanea</title>
      <link>https://artofproductpodcast.com/episode-204</link>
      <guid isPermaLink="false">ae6b05eb-4df4-4ea6-9940-099aa0e417d8</guid>
      <pubDate>Wed, 23 Mar 2022 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/ae6b05eb-4df4-4ea6-9940-099aa0e417d8.mp3" length="40315258" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick riff on a variety of topics, including coffee brewing, retreats, MicroConf, design, finding business ideas, and interesting subreddits.</itunes:subtitle>
      <itunes:duration>38:01</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick riff on a variety of topics, including coffee brewing, retreats, MicroConf, design, finding business ideas, and interesting subreddits.
Links:
Sweet Maria's (https://www.sweetmarias.com/)
MicroConf (https://microconf.com/)
Finding My Next Bootstrapped Business Idea (https://www.derrickreimer.com/essays/2019/05/28/finding-my-next-bootstrapped-business-idea.html)
The Stair Step Approach to Bootstrapping (https://robwalling.com/2015/03/26/the-stairstep-approach-to-bootstrapping/)
fatFIRE (https://www.reddit.com/r/fatFIRE/)
OneBag - The Art of Minimalist Travel (https://www.reddit.com/r/onebag/) 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick riff on a variety of topics, including coffee brewing, retreats, MicroConf, design, finding business ideas, and interesting subreddits.</p>

<p>Links:</p>

<ul>
<li><a href="https://www.sweetmarias.com/" rel="nofollow">Sweet Maria&#39;s</a></li>
<li><a href="https://microconf.com/" rel="nofollow">MicroConf</a></li>
<li><a href="https://www.derrickreimer.com/essays/2019/05/28/finding-my-next-bootstrapped-business-idea.html" rel="nofollow">Finding My Next Bootstrapped Business Idea</a></li>
<li><a href="https://robwalling.com/2015/03/26/the-stairstep-approach-to-bootstrapping/" rel="nofollow">The Stair Step Approach to Bootstrapping</a></li>
<li><a href="https://www.reddit.com/r/fatFIRE/" rel="nofollow">fatFIRE</a></li>
<li><a href="https://www.reddit.com/r/onebag/" rel="nofollow">OneBag - The Art of Minimalist Travel</a></li>
</ul>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick riff on a variety of topics, including coffee brewing, retreats, MicroConf, design, finding business ideas, and interesting subreddits.</p>

<p>Links:</p>

<ul>
<li><a href="https://www.sweetmarias.com/" rel="nofollow">Sweet Maria&#39;s</a></li>
<li><a href="https://microconf.com/" rel="nofollow">MicroConf</a></li>
<li><a href="https://www.derrickreimer.com/essays/2019/05/28/finding-my-next-bootstrapped-business-idea.html" rel="nofollow">Finding My Next Bootstrapped Business Idea</a></li>
<li><a href="https://robwalling.com/2015/03/26/the-stairstep-approach-to-bootstrapping/" rel="nofollow">The Stair Step Approach to Bootstrapping</a></li>
<li><a href="https://www.reddit.com/r/fatFIRE/" rel="nofollow">fatFIRE</a></li>
<li><a href="https://www.reddit.com/r/onebag/" rel="nofollow">OneBag - The Art of Minimalist Travel</a></li>
</ul>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+o1lEcllH</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+o1lEcllH" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>203: The Hiring Spree</title>
      <link>https://artofproductpodcast.com/episode-203</link>
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      <pubDate>Wed, 16 Mar 2022 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/0ef1b2f4-4997-4983-b1ed-0ffa516a3ad5.mp3" length="42366731" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>The Tuple team has recently grown by three team members! Ben is looking forward to getting the Linux client out the door in the next month. Derrick is staying busy moving SavvyCal forward and bringing his new developer into the app.</itunes:subtitle>
      <itunes:duration>40:10</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>The Tuple team has recently grown by three team members! Ben is looking forward to getting the Linux client out the door in the next month. Derrick is staying busy moving SavvyCal forward and bringing his new developer into the app. 
</description>
      <content:encoded>
        <![CDATA[<p>The Tuple team has recently grown by three team members! Ben is looking forward to getting the Linux client out the door in the next month. Derrick is staying busy moving SavvyCal forward and bringing his new developer into the app.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>The Tuple team has recently grown by three team members! Ben is looking forward to getting the Linux client out the door in the next month. Derrick is staying busy moving SavvyCal forward and bringing his new developer into the app.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+0P223s9R</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+0P223s9R" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>202: The Art and Pain of Design</title>
      <link>https://artofproductpodcast.com/episode-202</link>
      <guid isPermaLink="false">4b6e9156-0d00-4b59-beb4-59903148a4d3</guid>
      <pubDate>Wed, 09 Mar 2022 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/4b6e9156-0d00-4b59-beb4-59903148a4d3.mp3" length="60170404" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben talks to Brian Lovin, a designer, podcaster, writer, and software tinkerer.</itunes:subtitle>
      <itunes:duration>58:43</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben talks to Brian Lovin, a designer, podcaster, writer, and software tinkerer. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben talks to Brian Lovin, a designer, podcaster, writer, and software tinkerer.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben talks to Brian Lovin, a designer, podcaster, writer, and software tinkerer.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+9oIXok0a</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+9oIXok0a" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>201: Getting Things Done with Stephen Dolan</title>
      <link>https://artofproductpodcast.com/episode-201</link>
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      <pubDate>Wed, 02 Mar 2022 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/31f9f695-b8e5-4d97-9f33-da7360875408.mp3" length="70536597" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick chat with Tuple's Chief of Staff and GTD expert, Stephen Dolan. They discuss Stephen's path from programming to sales to his current role and nerd out over methods for staying productive.</itunes:subtitle>
      <itunes:duration>1:09:30</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick chat with Tuple's Chief of Staff and GTD expert, Stephen Dolan. They discuss Stephen's path from programming to sales to his current role and nerd out over methods for staying productive. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick chat with Tuple&#39;s Chief of Staff and GTD expert, Stephen Dolan. They discuss Stephen&#39;s path from programming to sales to his current role and nerd out over methods for staying productive.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick chat with Tuple&#39;s Chief of Staff and GTD expert, Stephen Dolan. They discuss Stephen&#39;s path from programming to sales to his current role and nerd out over methods for staying productive.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+HxnrrdXT</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+HxnrrdXT" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>200: The 200th Episode!</title>
      <link>https://artofproductpodcast.com/episode-200</link>
      <guid isPermaLink="false">4361137a-ff2f-419c-8361-e4b3b6143ce4</guid>
      <pubDate>Wed, 23 Feb 2022 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/4361137a-ff2f-419c-8361-e4b3b6143ce4.mp3" length="36283286" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben recently had a Tuple team retreat. He is still in hiring mode. The Tuple product team is progressing on their Linux integration. Derrick ran a product-market fit survey for SavvyCal, and the results are...tune in to find out. He's pondering how to approach a freemium play.</itunes:subtitle>
      <itunes:duration>33:50</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben recently had a Tuple team retreat. He is still in hiring mode. The Tuple product team is progressing on their Linux integration. 
Derrick ran a product-market fit survey for SavvyCal, and the results are... 
tune in to find out. He's pondering how to approach a freemium play. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben recently had a Tuple team retreat. He is still in hiring mode. The Tuple product team is progressing on their Linux integration. </p>

<p>Derrick ran a product-market fit survey for SavvyCal, and the results are... <br>
tune in to find out. He&#39;s pondering how to approach a freemium play.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben recently had a Tuple team retreat. He is still in hiring mode. The Tuple product team is progressing on their Linux integration. </p>

<p>Derrick ran a product-market fit survey for SavvyCal, and the results are... <br>
tune in to find out. He&#39;s pondering how to approach a freemium play.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+8gQlOHsd</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+8gQlOHsd" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>199: Keeping Up With Courtland</title>
      <link>https://artofproductpodcast.com/episode-199</link>
      <guid isPermaLink="false">a89915da-37bf-47d8-8985-5c1054a11999</guid>
      <pubDate>Wed, 09 Feb 2022 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/a89915da-37bf-47d8-8985-5c1054a11999.mp3" length="53769488" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben &amp; Derrick chat with Courtland Allen from Indie Hackers. They discuss the challenges of building a community and finding fulfillment in work, among a variety of other topics</itunes:subtitle>
      <itunes:duration>52:01</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben &amp; Derrick chat with Courtland Allen from Indie Hackers. They discuss the challenges of building a community and finding fulfillment in work, among a variety of other topics.
Resources:
 Indie Hackers (https://www.indiehackers.com/) 
SavvyCal (https://savvycal.com) 
Tuple  (https://tuple.app) 
</description>
      <content:encoded>
        <![CDATA[<p>Ben &amp; Derrick chat with Courtland Allen from Indie Hackers. They discuss the challenges of building a community and finding fulfillment in work, among a variety of other topics.</p>

<p><strong>Resources:</strong><br>
<a href="https://www.indiehackers.com/" rel="nofollow"> Indie Hackers</a> <br>
<a href="https://savvycal.com" rel="nofollow">SavvyCal</a> <br>
<a href="https://tuple.app" rel="nofollow">Tuple </a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben &amp; Derrick chat with Courtland Allen from Indie Hackers. They discuss the challenges of building a community and finding fulfillment in work, among a variety of other topics.</p>

<p><strong>Resources:</strong><br>
<a href="https://www.indiehackers.com/" rel="nofollow"> Indie Hackers</a> <br>
<a href="https://savvycal.com" rel="nofollow">SavvyCal</a> <br>
<a href="https://tuple.app" rel="nofollow">Tuple </a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+et1z1wFj</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+et1z1wFj" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>198: Leaving Room To React</title>
      <link>https://artofproductpodcast.com/episode-198</link>
      <guid isPermaLink="false">c1379e65-e6ba-4e13-8934-b9ada6fee155</guid>
      <pubDate>Wed, 26 Jan 2022 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c1379e65-e6ba-4e13-8934-b9ada6fee155.mp3" length="35573722" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick and Ben catch up about what's going on at Tuple and SavvyCal. Derrick had a fun customer experience on Twitter last week. Ben is still in hiring mode.</itunes:subtitle>
      <itunes:duration>33:05</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick and Ben catch-up about what's going on at Tuple and SavvyCal. Derrick had a fun customer experience on Twitter last week. Ben is still in hiring mode. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick and Ben catch-up about what&#39;s going on at Tuple and SavvyCal. Derrick had a fun customer experience on Twitter last week. Ben is still in hiring mode.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick and Ben catch-up about what&#39;s going on at Tuple and SavvyCal. Derrick had a fun customer experience on Twitter last week. Ben is still in hiring mode.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Tg7XKwPQ</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+Tg7XKwPQ" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>197: Growth Mindset</title>
      <link>https://artofproductpodcast.com/episode-197</link>
      <guid isPermaLink="false">100798e3-6542-4382-844f-90387c5fb38d</guid>
      <pubDate>Wed, 12 Jan 2022 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/100798e3-6542-4382-844f-90387c5fb38d.mp3" length="35342242" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick &amp; Ben catch up after a few weeks away for the holidays. Ben is still in hiring mode. He's considering ways to do more teaching (something he used to do a lot when he was a programmer by trade). Derrick is planning to be more intentional in fostering a growth mindset this year in business and life.</itunes:subtitle>
      <itunes:duration>32:51</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick &amp; Ben catch up after a few weeks away for the holidays. Ben is still in hiring mode. He's considering ways to do more teaching (something he used to do a lot when he was a programmer by trade). Derrick is planning to be more intentional in fostering a growth mindset this year in business and life. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick &amp; Ben catch up after a few weeks away for the holidays. Ben is still in hiring mode. He&#39;s considering ways to do more teaching (something he used to do a lot when he was a programmer by trade). Derrick is planning to be more intentional in fostering a growth mindset this year in business and life.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick &amp; Ben catch up after a few weeks away for the holidays. Ben is still in hiring mode. He&#39;s considering ways to do more teaching (something he used to do a lot when he was a programmer by trade). Derrick is planning to be more intentional in fostering a growth mindset this year in business and life.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+K35eIMH2</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+K35eIMH2" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>196: The Hedonic Treadmill</title>
      <link>https://artofproductpodcast.com/episode-196</link>
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      <pubDate>Wed, 22 Dec 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/e3e9620a-6192-4073-891d-4343c630e75f.mp3" length="37483318" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben &amp; Derrick chat about doing what you love versus doing what the business needs.</itunes:subtitle>
      <itunes:duration>35:05</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben &amp; Derrick chat about doing what you love versus doing what the business needs. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben &amp; Derrick chat about doing what you love versus doing what the business needs.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben &amp; Derrick chat about doing what you love versus doing what the business needs.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+714ppqdk</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+714ppqdk" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>195: Metric Obsession</title>
      <link>https://artofproductpodcast.com/episode-195</link>
      <guid isPermaLink="false">c2b0c49c-735d-4847-b2ee-cebbf6b7c454</guid>
      <pubDate>Wed, 08 Dec 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c2b0c49c-735d-4847-b2ee-cebbf6b7c454.mp3" length="38158097" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick catch up after a holiday break. Ben chats about his recent design hire and Stephen's promotion to Chief of Staff at Tuple. Derrick ran a successful Black Friday promo for SavvyCal and is hard at work on the Stripe integration.</itunes:subtitle>
      <itunes:duration>35:47</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick catch up after a holiday break. Ben chats about his recent design hire and Stephen's promotion to Chief of Staff at Tuple. Derrick ran a successful Black Friday promo for SavvyCal and is hard at work on the Stripe integration. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick catch up after a holiday break. Ben chats about his recent design hire and Stephen&#39;s promotion to Chief of Staff at Tuple. Derrick ran a successful Black Friday promo for SavvyCal and is hard at work on the Stripe integration.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick catch up after a holiday break. Ben chats about his recent design hire and Stephen&#39;s promotion to Chief of Staff at Tuple. Derrick ran a successful Black Friday promo for SavvyCal and is hard at work on the Stripe integration.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+D-Mjq0kP</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+D-Mjq0kP" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>194: The Future of AoP</title>
      <link>https://artofproductpodcast.com/episode-194</link>
      <guid isPermaLink="false">e135c48c-5bc3-44f5-ab46-e29f252e0cec</guid>
      <pubDate>Wed, 01 Dec 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/e135c48c-5bc3-44f5-ab46-e29f252e0cec.mp3" length="39322562" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick plan for the future of the podcast.</itunes:subtitle>
      <itunes:duration>37:00</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick plan for the future of the podcast. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick plan for the future of the podcast.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick plan for the future of the podcast.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+wHhQBsyB</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+wHhQBsyB" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>193: Feeling Ambitious</title>
      <link>https://artofproductpodcast.com/episode-193</link>
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      <pubDate>Wed, 17 Nov 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/4d22663a-2ec6-4d71-af5c-289778bfb9a9.mp3" length="38105424" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick chat about their ambitions for building their companies and planning for the new year.</itunes:subtitle>
      <itunes:duration>35:43</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick chat about their ambitions for building their companies and planning for the new year. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick chat about their ambitions for building their companies and planning for the new year.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick chat about their ambitions for building their companies and planning for the new year.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+CEo_izjm</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+CEo_izjm" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>192: This Is Not A Fire Drill</title>
      <link>https://artofproductpodcast.com/episode-192</link>
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      <pubDate>Wed, 10 Nov 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/405b4f0c-a1b6-4417-9318-fe1ba7cc2abd.mp3" length="46835398" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben tells the story about a recent Tuple incident in production. The guys discuss how they're putting planning into action after last week's chat with Adam about Shape Up. Derrick gives an update about growth efforts for SavvyCal.</itunes:subtitle>
      <itunes:duration>44:49</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben tells the story about a recent Tuple incident in production. The guys discuss how they're putting planning into action after last week's chat with Adam about Shape Up. Derrick gives an update about growth efforts for SavvyCal. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben tells the story about a recent Tuple incident in production. The guys discuss how they&#39;re putting planning into action after last week&#39;s chat with Adam about Shape Up. Derrick gives an update about growth efforts for SavvyCal.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben tells the story about a recent Tuple incident in production. The guys discuss how they&#39;re putting planning into action after last week&#39;s chat with Adam about Shape Up. Derrick gives an update about growth efforts for SavvyCal.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+u_10K0_a</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+u_10K0_a" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>191: Shaping Up with Adam Wathan</title>
      <link>https://artofproductpodcast.com/episode-191</link>
      <guid isPermaLink="false">22931a10-78e9-4793-922f-5dce3f6a62d3</guid>
      <pubDate>Wed, 03 Nov 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/22931a10-78e9-4793-922f-5dce3f6a62d3.mp3" length="67282239" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick talk to Adam about how to effectively plan and organize work.</itunes:subtitle>
      <itunes:duration>1:06:07</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick talk to Adam about how to effectively plan and organize work. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick talk to Adam about how to effectively plan and organize work.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick talk to Adam about how to effectively plan and organize work.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+R0TZqP6s</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+R0TZqP6s" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>190: Unpacking Stripe, Continued</title>
      <link>https://artofproductpodcast.com/episode-190</link>
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      <pubDate>Wed, 20 Oct 2021 08:15:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/8bf06617-3b52-46fc-a133-cd51ae713963.mp3" length="52991635" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Penelope Phippen is back on the show to continue the conversation from Episode 180 about how Stripe does with it does.</itunes:subtitle>
      <itunes:duration>51:14</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Penelope Phippen (https://twitter.com/penelope_zone) is back on the show to continue the conversation from Episode 180 (https://artofproductpodcast.com/episode-180) about how Stripe does with it does. 
</description>
      <content:encoded>
        <![CDATA[<p><a href="https://twitter.com/penelope_zone" rel="nofollow">Penelope Phippen</a> is back on the show to continue the conversation from <a href="https://artofproductpodcast.com/episode-180" rel="nofollow">Episode 180</a> about how Stripe does with it does.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p><a href="https://twitter.com/penelope_zone" rel="nofollow">Penelope Phippen</a> is back on the show to continue the conversation from <a href="https://artofproductpodcast.com/episode-180" rel="nofollow">Episode 180</a> about how Stripe does with it does.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+jhhxVT6p</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+jhhxVT6p" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>189: Back In The Saddle</title>
      <link>https://artofproductpodcast.com/episode-189</link>
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      <pubDate>Wed, 13 Oct 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/4ed0e174-b2ce-4606-bf37-11ab47bbc908.mp3" length="39791808" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is back home from the Vineyard and Derrick is back to 100%. Tuple is hiring a Product Designer and considering adding a bit more structure to their product planning process. Derrick recently shipped a new marketing site update</itunes:subtitle>
      <itunes:duration>37:29</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is back home from the Vineyard and Derrick is back to 100%. Tuple is hiring a Product Designer (https://tuple.app/jobs/product-designer) and considering adding a bit more structure to their product planning process. Derrick recently shipped a new marketing site update 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is back home from the Vineyard and Derrick is back to 100%. Tuple is hiring a <a href="https://tuple.app/jobs/product-designer" rel="nofollow">Product Designer</a> and considering adding a bit more structure to their product planning process. Derrick recently shipped a new marketing site update</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is back home from the Vineyard and Derrick is back to 100%. Tuple is hiring a <a href="https://tuple.app/jobs/product-designer" rel="nofollow">Product Designer</a> and considering adding a bit more structure to their product planning process. Derrick recently shipped a new marketing site update</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+H1fce4UE</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+H1fce4UE" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>188: Priorities, Priorities</title>
      <link>https://artofproductpodcast.com/episode-188</link>
      <guid isPermaLink="false">5b0b3b05-1225-4f4d-ba73-6727c958c627</guid>
      <pubDate>Wed, 06 Oct 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/5b0b3b05-1225-4f4d-ba73-6727c958c627.mp3" length="40715265" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick strategize about how to allocate time and energy and staying in tune with customers.</itunes:subtitle>
      <itunes:duration>38:27</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick strategize about how to allocate time and energy and staying in tune with customers. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick strategize about how to allocate time and energy and staying in tune with customers.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick strategize about how to allocate time and energy and staying in tune with customers.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+k908x0gq</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+k908x0gq" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>187: Wait, There Are How Many Time Zones?!</title>
      <link>https://artofproductpodcast.com/episode-187</link>
      <guid isPermaLink="false">0bb16ef1-e242-478b-8acb-a191151af117</guid>
      <pubDate>Wed, 22 Sep 2021 14:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/0bb16ef1-e242-478b-8acb-a191151af117.mp3" length="43870417" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and the team are preparing to officially designate Tuple 1.0! Derrick is working on embedding SavvyCal more deeply in customers' workflows and is digging more moats around time zone handling.</itunes:subtitle>
      <itunes:duration>41:44</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and team are preparing to officially designate Tuple 1.0! Derrick is working on embedding SavvyCal more deeply in customers' workflows and is digging more moats around time zone handling. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and team are preparing to officially designate Tuple 1.0! Derrick is working on embedding SavvyCal more deeply in customers&#39; workflows and is digging more moats around time zone handling.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and team are preparing to officially designate Tuple 1.0! Derrick is working on embedding SavvyCal more deeply in customers&#39; workflows and is digging more moats around time zone handling.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+96gCFC86</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+96gCFC86" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>186: Investing In The Core</title>
      <link>https://artofproductpodcast.com/episode-186</link>
      <guid isPermaLink="false">e3a7d578-82f6-4f25-adbd-0ce24a7ed0a0</guid>
      <pubDate>Wed, 15 Sep 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/e3a7d578-82f6-4f25-adbd-0ce24a7ed0a0.mp3" length="39062746" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is back on Martha's Vineyard enjoying some partial days off. The Tuple team just shipped a major overhaul of the app internals with better performance and less CPU usage. Derrick has been doing a bit of housekeeping &amp; maintenance work to make the core SavvyCal offering even smoother.</itunes:subtitle>
      <itunes:duration>36:44</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is back on Martha's Vineyard enjoying some partial days off. The Tuple team just shipped a major overhaul of the app internals with better performance and less CPU usage. Derrick has been doing a bit of housekeeping &amp; maintenance work to make the core SavvyCal offering even smoother. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is back on Martha&#39;s Vineyard enjoying some partial days off. The Tuple team just shipped a major overhaul of the app internals with better performance and less CPU usage. Derrick has been doing a bit of housekeeping &amp; maintenance work to make the core SavvyCal offering even smoother.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is back on Martha&#39;s Vineyard enjoying some partial days off. The Tuple team just shipped a major overhaul of the app internals with better performance and less CPU usage. Derrick has been doing a bit of housekeeping &amp; maintenance work to make the core SavvyCal offering even smoother.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+suVcLzBJ</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+suVcLzBJ" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>185: Incremental Improvements</title>
      <link>https://artofproductpodcast.com/episode-185</link>
      <guid isPermaLink="false">6e9c190d-1832-43b4-b741-64edf917280c</guid>
      <pubDate>Wed, 01 Sep 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/6e9c190d-1832-43b4-b741-64edf917280c.mp3" length="28616281" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is hanging out with two new team members in the office this week. The Tuple team is preparing to ship some big performance upgrades. Derrick launched the SavvyCal iCloud integration on Product Hunt</itunes:subtitle>
      <itunes:duration>25:51</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is hanging out with two new team members in the office this week. The Tuple team is preparing to ship some big performance upgrades. Derrick launched the SavvyCal iCloud integration on Product Hunt (https://www.producthunt.com/posts/savvycal-for-icloud) 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is hanging out with two new team members in the office this week. The Tuple team is preparing to ship some big performance upgrades. Derrick launched the <a href="https://www.producthunt.com/posts/savvycal-for-icloud" rel="nofollow">SavvyCal iCloud integration on Product Hunt</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is hanging out with two new team members in the office this week. The Tuple team is preparing to ship some big performance upgrades. Derrick launched the <a href="https://www.producthunt.com/posts/savvycal-for-icloud" rel="nofollow">SavvyCal iCloud integration on Product Hunt</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+gq0umRMz</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+gq0umRMz" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>184: Delete Your Backlog?</title>
      <link>https://artofproductpodcast.com/episode-184</link>
      <guid isPermaLink="false">a55a0c13-a9ec-40ae-a8de-d7482c297fd4</guid>
      <pubDate>Wed, 25 Aug 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/a55a0c13-a9ec-40ae-a8de-d7482c297fd4.mp3" length="49377773" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick have been recharging with some vacation time the last few weeks. Ben is excited to onboard his new sales hire. Derrick shipped a Fastmail calendar integration and released a Zapier integration. The guys discuss the merits of having and tending to a backlog.

Derrick could use your help getting to 50 active Zapier integrations! </itunes:subtitle>
      <itunes:duration>47:28</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick have been recharging with some vacation time the last few weeks. Ben is excited to onboard his new sales hire. Derrick shipped a Fastmail calendar integration and released a Zapier integration. The guys discuss the merits of having and tending to a backlog.
Derrick could use your help getting to 50 active Zapier integrations! Create a Zap here (https://zapier.com/apps/savvycal/integrations) 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick have been recharging with some vacation time the last few weeks. Ben is excited to onboard his new sales hire. Derrick shipped a Fastmail calendar integration and released a Zapier integration. The guys discuss the merits of having and tending to a backlog.</p>

<p>Derrick could use your help getting to 50 active Zapier integrations! <a href="https://zapier.com/apps/savvycal/integrations" rel="nofollow">Create a Zap here</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick have been recharging with some vacation time the last few weeks. Ben is excited to onboard his new sales hire. Derrick shipped a Fastmail calendar integration and released a Zapier integration. The guys discuss the merits of having and tending to a backlog.</p>

<p>Derrick could use your help getting to 50 active Zapier integrations! <a href="https://zapier.com/apps/savvycal/integrations" rel="nofollow">Create a Zap here</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+7mI5QCwN</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+7mI5QCwN" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>183: Soaking In Nature</title>
      <link>https://artofproductpodcast.com/episode-183</link>
      <guid isPermaLink="false">ba082451-b0fb-4e21-b2d1-bbce61e915a7</guid>
      <pubDate>Wed, 11 Aug 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/ba082451-b0fb-4e21-b2d1-bbce61e915a7.mp3" length="39552411" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is excited to onboard a new team member to help with sales and customer success. Derrick shipped iCloud integration for SavvyCal and is continuing the shipping spree. Both have recently had the opportunity to spend some time in nature on lakes and rivers.</itunes:subtitle>
      <itunes:duration>40:24</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is excited to onboard a new team member to help with sales and customer success. Derrick shipped iCloud integration for SavvyCal and is continuing the shipping spree. Both have recently had the opportunity to spend some time in nature on lakes and rivers. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is excited to onboard a new team member to help with sales and customer success. Derrick shipped iCloud integration for SavvyCal and is continuing the shipping spree. Both have recently had the opportunity to spend some time in nature on lakes and rivers.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is excited to onboard a new team member to help with sales and customer success. Derrick shipped iCloud integration for SavvyCal and is continuing the shipping spree. Both have recently had the opportunity to spend some time in nature on lakes and rivers.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+lbZRxsBp</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+lbZRxsBp" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>182: Cutting Churn</title>
      <link>https://artofproductpodcast.com/episode-182</link>
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      <pubDate>Wed, 28 Jul 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/be47dcd4-11ef-4ae3-9c42-c004cdc9bfd2.mp3" length="27726275" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben hired a new engineer to help with technical support and learn the ropes on native development. Derrick is thinking about strategies for reducing churn.</itunes:subtitle>
      <itunes:duration>28:04</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben hired a new engineer to help with technical support and learn the ropes on native development. Derrick is thinking about strategies for reducing churn. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben hired a new engineer to help with technical support and learn the ropes on native development. Derrick is thinking about strategies for reducing churn.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben hired a new engineer to help with technical support and learn the ropes on native development. Derrick is thinking about strategies for reducing churn.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+h6d-axJu</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+h6d-axJu" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>181: On A Shipping Spree</title>
      <link>https://artofproductpodcast.com/episode-181</link>
      <guid isPermaLink="false">a34fd751-e292-44ea-bd59-19874361caf6</guid>
      <pubDate>Wed, 21 Jul 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/a34fd751-e292-44ea-bd59-19874361caf6.mp3" length="36420272" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>At last, Ben found someone for the sales/customer success role at Tuple. Derrick is on a shipping spree with SavvyCal.</itunes:subtitle>
      <itunes:duration>37:08</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>At last, Ben found someone for the sales/customer success role at Tuple. Derrick is on a shipping spree with SavvyCal. 
</description>
      <content:encoded>
        <![CDATA[<p>At last, Ben found someone for the sales/customer success role at Tuple. Derrick is on a shipping spree with SavvyCal.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>At last, Ben found someone for the sales/customer success role at Tuple. Derrick is on a shipping spree with SavvyCal.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+k8g1Hcml</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+k8g1Hcml" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>180: Unpacking Stripe with Penelope Phippen</title>
      <link>https://artofproductpodcast.com/episode-180</link>
      <guid isPermaLink="false">d7c44907-c74d-41ed-92c8-e373cad8575d</guid>
      <pubDate>Wed, 14 Jul 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/d7c44907-c74d-41ed-92c8-e373cad8575d.mp3" length="57407309" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben &amp; Derrick chat with Penelope Phippen all about how Stripe continues to relentlessly ship high-quality software. P.S. Stripe is hiring!</itunes:subtitle>
      <itunes:duration>58:59</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben &amp; Derrick chat with Penelope Phippen all about how Stripe continues to relentlessly ship high-quality software. P.S. Stripe is hiring! (https://stripe.com/jobs) 
</description>
      <content:encoded>
        <![CDATA[<p>Ben &amp; Derrick chat with Penelope Phippen all about how Stripe continues to relentlessly ship high-quality software. P.S. <a href="https://stripe.com/jobs" rel="nofollow">Stripe is hiring!</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben &amp; Derrick chat with Penelope Phippen all about how Stripe continues to relentlessly ship high-quality software. P.S. <a href="https://stripe.com/jobs" rel="nofollow">Stripe is hiring!</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+AOQzwVri</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+AOQzwVri" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>179: Riffing on Reform </title>
      <link>https://artofproductpodcast.com/episode-179</link>
      <guid isPermaLink="false">6866c402-681c-4112-b2f3-e08fd5c799a6</guid>
      <pubDate>Wed, 30 Jun 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/6866c402-681c-4112-b2f3-e08fd5c799a6.mp3" length="42484797" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick is joined by Peter Suhm, founder of Reform, to share some updates and do some masterminding.</itunes:subtitle>
      <itunes:duration>43:27</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick is joined by Peter Suhm, founder of Reform, to share some updates and do some masterminding. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick is joined by Peter Suhm, founder of Reform, to share some updates and do some masterminding.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick is joined by Peter Suhm, founder of Reform, to share some updates and do some masterminding.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+7R2kVVPW</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+7R2kVVPW" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>178: Why Build A Business At All?</title>
      <link>https://artofproductpodcast.com/episode-178</link>
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      <pubDate>Wed, 23 Jun 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/5e608cdb-b14d-42cb-a7cb-0ea4c31fe580.mp3" length="52714099" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben &amp; Derrick have an impromptu chat with Adam Wathan about all things business.</itunes:subtitle>
      <itunes:duration>54:06</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben &amp; Derrick have an impromptu chat with Adam Wathan about all things business. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben &amp; Derrick have an impromptu chat with Adam Wathan about all things business.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben &amp; Derrick have an impromptu chat with Adam Wathan about all things business.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+VS28YZXr</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+VS28YZXr" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>177: On The Frontier</title>
      <link>https://artofproductpodcast.com/episode-177</link>
      <guid isPermaLink="false">a5fd299d-dc80-4726-9008-22e93d259419</guid>
      <pubDate>Wed, 16 Jun 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/a5fd299d-dc80-4726-9008-22e93d259419.mp3" length="43649138" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick discuss shifting roles as their companies grow and evolve.</itunes:subtitle>
      <itunes:duration>44:40</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick discuss shifting roles as their companies grow and evolve. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick discuss shifting roles as their companies grow and evolve.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick discuss shifting roles as their companies grow and evolve.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+OFGl4Tel</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+OFGl4Tel" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>176: Making the Rounds</title>
      <link>https://artofproductpodcast.com/episode-176</link>
      <guid isPermaLink="false">a8c454b4-7775-40e6-a03f-e839718d464b</guid>
      <pubDate>Wed, 09 Jun 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/a8c454b4-7775-40e6-a03f-e839718d464b.mp3" length="37990089" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick has been sharing his story on various podcasts lately. Ben is continuing to refine his hiring process for the sales role at Tuple. Derrick is onboarding his first support hire and working on a delegated access feature for SavvyCal.
</itunes:subtitle>
      <itunes:duration>38:47</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick has been sharing his story on various podcasts lately. Ben is continuing to refine his hiring process for the sales role at Tuple. Derrick is onboarding his first support hire and working on a delegated access feature for SavvyCal.
</description>
      <content:encoded>
        <![CDATA[<p>Derrick has been sharing his story on various podcasts lately. Ben is continuing to refine his hiring process for the sales role at Tuple. Derrick is onboarding his first support hire and working on a delegated access feature for SavvyCal.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick has been sharing his story on various podcasts lately. Ben is continuing to refine his hiring process for the sales role at Tuple. Derrick is onboarding his first support hire and working on a delegated access feature for SavvyCal.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+RFYH8-Lm</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+RFYH8-Lm" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>175: Ben's Meetings</title>
      <link>https://artofproductpodcast.com/episode-175</link>
      <guid isPermaLink="false">7b6bf8c1-b36b-48c7-b8e6-ed3528707f8c</guid>
      <pubDate>Wed, 26 May 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/7b6bf8c1-b36b-48c7-b8e6-ed3528707f8c.mp3" length="24803407" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick &amp; Ben share updates on where they are spending their time moving their businesses forward.</itunes:subtitle>
      <itunes:duration>25:02</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick &amp; Ben share updates on where they are spending their time moving their businesses forward. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick &amp; Ben share updates on where they are spending their time moving their businesses forward.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick &amp; Ben share updates on where they are spending their time moving their businesses forward.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+7zhDiTCE</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+7zhDiTCE" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>174: Everything Is A Vision Quest</title>
      <link>https://artofproductpodcast.com/episode-174</link>
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      <pubDate>Wed, 19 May 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c757c333-cc07-4fab-b75a-05b05cdd9cb7.mp3" length="37527593" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick discuss the nature of making decisions in the businesses and growing their teams.
</itunes:subtitle>
      <itunes:duration>35:48</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick discuss the nature of making decisions in the businesses and growing their teams.
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick discuss the nature of making decisions in the businesses and growing their teams.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick discuss the nature of making decisions in the businesses and growing their teams.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+RA7jf46r</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+RA7jf46r" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>173: Shreyas Doshi on Product Management</title>
      <link>https://artofproductpodcast.com/episode-173</link>
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      <pubDate>Wed, 12 May 2021 09:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/d2c30516-db7b-4009-b3f8-e07fa5a210b2.mp3" length="25004093" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Shreyas Doshi (Stripe, Twitter, Google) joins Ben and Derrick for a wide-ranging discussion on product management.</itunes:subtitle>
      <itunes:duration>25:14</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Shreyas Doshi (Stripe, Twitter, Google) joins Ben and Derrick for a wide-ranging discussion on product management. 
</description>
      <content:encoded>
        <![CDATA[<p>Shreyas Doshi (Stripe, Twitter, Google) joins Ben and Derrick for a wide-ranging discussion on product management.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Shreyas Doshi (Stripe, Twitter, Google) joins Ben and Derrick for a wide-ranging discussion on product management.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+toKChPyL</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+toKChPyL" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>172: Markidan on Marketing</title>
      <link>https://artofproductpodcast.com/episode-172</link>
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      <pubDate>Fri, 07 May 2021 03:15:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/134a0845-5fd9-4b92-af34-8e1c796c650c.mp3" length="40907646" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben interviews Len Markidan, CMO at Podia about hiring a Head of Marketing for Tuple. Job description: https://tuple.app/jobs/head-of-marketing</itunes:subtitle>
      <itunes:duration>42:36</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben interviews Len Markidan, CMO at Podia about hiring a Head of Marketing for Tuple. Job description: https://tuple.app/jobs/head-of-marketing 
</description>
      <content:encoded>
        <![CDATA[<p>Ben interviews Len Markidan, CMO at Podia about hiring a Head of Marketing for Tuple. Job description: <a href="https://tuple.app/jobs/head-of-marketing" rel="nofollow">https://tuple.app/jobs/head-of-marketing</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben interviews Len Markidan, CMO at Podia about hiring a Head of Marketing for Tuple. Job description: <a href="https://tuple.app/jobs/head-of-marketing" rel="nofollow">https://tuple.app/jobs/head-of-marketing</a></p>]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>171: Humans Have A Lot of Drawbacks</title>
      <link>https://artofproductpodcast.com/episode-171</link>
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      <pubDate>Wed, 28 Apr 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/2117c292-8f1e-4ac4-81a1-600756a5c32b.mp3" length="55699060" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick discuss hiring support engineers and philosophies around customer support in general. They go deep on the topic of investing in your business, diversification, and allocating assets.</itunes:subtitle>
      <itunes:duration>54:03</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick discuss hiring support engineers and philosophies around customer support in general. They go deep on the topic of investing in your business, diversification, and allocating assets. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick discuss hiring support engineers and philosophies around customer support in general. They go deep on the topic of investing in your business, diversification, and allocating assets.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick discuss hiring support engineers and philosophies around customer support in general. They go deep on the topic of investing in your business, diversification, and allocating assets.</p>]]>
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      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+xQsDB6q8</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+xQsDB6q8" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>170: Beautifully, Wonderfully Dissatisfied Customers</title>
      <link>https://artofproductpodcast.com/episode-170</link>
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      <pubDate>Wed, 21 Apr 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/b364da26-58e9-4c11-9c24-fa8ca261e762.mp3" length="37533201" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>The Tuple team is close to shipping true 3-player mode without host &amp; observer role limitations. Derrick launched the Outlook integration this week and is working on a bunch of smaller tasks that have been accruing the past month.  </itunes:subtitle>
      <itunes:duration>35:07</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>The Tuple team is close to shipping true 3-player mode without host &amp; observer role limitations. Derrick launched the Outlook integration this week and is working on a bunch of smaller tasks that have been accruing the past month.   
</description>
      <content:encoded>
        <![CDATA[<p>The Tuple team is close to shipping true 3-player mode without host &amp; observer role limitations. Derrick launched the Outlook integration this week and is working on a bunch of smaller tasks that have been accruing the past month.  </p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>The Tuple team is close to shipping true 3-player mode without host &amp; observer role limitations. Derrick launched the Outlook integration this week and is working on a bunch of smaller tasks that have been accruing the past month.  </p>]]>
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      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Obz634v-</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+Obz634v-" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>169: The Startup Rollercoaster</title>
      <link>https://artofproductpodcast.com/episode-169</link>
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      <pubDate>Wed, 14 Apr 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/d08cbd7c-bd9e-4c94-ad00-4d7854f49b55.mp3" length="39989936" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben &amp; Derrick chat about dealing with ups &amp; downs in business, finding enough, decoupling fulfillment from business metrics, knowledge archival, dealing with feature requests, and slew of other topics.</itunes:subtitle>
      <itunes:duration>37:41</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben &amp; Derrick chat about dealing with ups &amp; downs in business, finding enough, decoupling fulfillment from business metrics, knowledge archival, dealing with feature requests, and slew of other topics. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben &amp; Derrick chat about dealing with ups &amp; downs in business, finding enough, decoupling fulfillment from business metrics, knowledge archival, dealing with feature requests, and slew of other topics.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben &amp; Derrick chat about dealing with ups &amp; downs in business, finding enough, decoupling fulfillment from business metrics, knowledge archival, dealing with feature requests, and slew of other topics.</p>]]>
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      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+e69VOcZi</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+e69VOcZi" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>168: I'd Rather Commit Sins of Overambition</title>
      <link>https://artofproductpodcast.com/episode-168</link>
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      <pubDate>Wed, 07 Apr 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/1e367c02-1a1f-4579-b79e-a0e455b5cf6b.mp3" length="67427120" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben &amp; Derrick brainstorm a "rooms" feature for Tuple. Derrick is getting close to wrapping up the SavvyCal Outlook integration. Ben shares highlights from their latest team retreat and teases some new plans for later this year.</itunes:subtitle>
      <itunes:duration>44:09</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben &amp; Derrick brainstorm a "rooms" feature for Tuple. Derrick is getting close to wrapping up the SavvyCal Outlook integration. Ben shares highlights from their latest team retreat and teases some new plans for later this year. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben &amp; Derrick brainstorm a &quot;rooms&quot; feature for Tuple. Derrick is getting close to wrapping up the SavvyCal Outlook integration. Ben shares highlights from their latest team retreat and teases some new plans for later this year.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben &amp; Derrick brainstorm a &quot;rooms&quot; feature for Tuple. Derrick is getting close to wrapping up the SavvyCal Outlook integration. Ben shares highlights from their latest team retreat and teases some new plans for later this year.</p>]]>
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      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+5PRhm4le</fireside:playerURL>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>167: Crossing $10k</title>
      <link>https://artofproductpodcast.com/episode-167</link>
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      <pubDate>Thu, 01 Apr 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/db50e211-89a7-4d01-b9ce-a459d7747541.mp3" length="36765514" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>SavvyCal crossed an important SaaS milestone this week. Ben is continuing to delegate more responsibilities to his team and redefine his role with the company. The guys talk about Gumroad's recent crowdfunding and Derrick's recent experience with Stripe Capital.</itunes:subtitle>
      <itunes:duration>34:20</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>SavvyCal crossed an important SaaS milestone this week. Ben is continuing to delegate more responsibilities to his team and redefine his role with the company. The guys talk about Gumroad's recent crowdfunding and Derrick's recent experience with Stripe Capital. 
</description>
      <content:encoded>
        <![CDATA[<p>SavvyCal crossed an important SaaS milestone this week. Ben is continuing to delegate more responsibilities to his team and redefine his role with the company. The guys talk about Gumroad&#39;s recent crowdfunding and Derrick&#39;s recent experience with Stripe Capital.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>SavvyCal crossed an important SaaS milestone this week. Ben is continuing to delegate more responsibilities to his team and redefine his role with the company. The guys talk about Gumroad&#39;s recent crowdfunding and Derrick&#39;s recent experience with Stripe Capital.</p>]]>
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      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+bL25bzrx</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+bL25bzrx" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>166: Hello from Linux</title>
      <link>https://artofproductpodcast.com/episode-166</link>
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      <pubDate>Thu, 25 Mar 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/d0e4f933-cba2-4819-bceb-4b62676c81d5.mp3" length="36968714" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>The Tuple team made their first "Hello world" audio call from the new Linux client. Ben and Derrick talk through complex team billing structures. Derrick had a stressful couple of days when the Google Calendar API started misbehaving and daylight saving time rolled over.</itunes:subtitle>
      <itunes:duration>34:30</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>The Tuple team made their first "Hello world" audio call from the new Linux client. Ben and Derrick talk through complex team billing structures. Derrick had a stressful couple of days when the Google Calendar API started misbehaving and daylight saving time rolled over. 
</description>
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        <![CDATA[<p>The Tuple team made their first &quot;Hello world&quot; audio call from the new Linux client. Ben and Derrick talk through complex team billing structures. Derrick had a stressful couple of days when the Google Calendar API started misbehaving and daylight saving time rolled over.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>The Tuple team made their first &quot;Hello world&quot; audio call from the new Linux client. Ben and Derrick talk through complex team billing structures. Derrick had a stressful couple of days when the Google Calendar API started misbehaving and daylight saving time rolled over.</p>]]>
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      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+yoafac4v</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+yoafac4v" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
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      <title>165: The Art of Negotiation</title>
      <link>https://artofproductpodcast.com/episode-165</link>
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      <pubDate>Thu, 18 Mar 2021 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/73c16400-367f-4b2e-a506-8517686139a5.mp3" length="36747386" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick chat about tools for collaboration and their recent experiences with negotiating deals. Ben wants to level up this year on the marketing front. Work is underway on the SavvyCal integration with Outlook Calendar.</itunes:subtitle>
      <itunes:duration>34:17</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick chat about tools for collaboration and their recent experiences with negotiating deals. Ben wants to level up this year on the marketing front. Work is underway on the SavvyCal integration with Outlook Calendar. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick chat about tools for collaboration and their recent experiences with negotiating deals. Ben wants to level up this year on the marketing front. Work is underway on the SavvyCal integration with Outlook Calendar.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick chat about tools for collaboration and their recent experiences with negotiating deals. Ben wants to level up this year on the marketing front. Work is underway on the SavvyCal integration with Outlook Calendar.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+7v5hTykx</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+7v5hTykx" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>164: We Love A Good Null Constraint</title>
      <link>https://artofproductpodcast.com/episode-164</link>
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      <pubDate>Thu, 11 Mar 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/6b7a1ba8-0873-4f0d-bf01-fd146602b26d.mp3" length="31217371" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick chat about joy of shipping features quickly that customers love. They also discuss architecting software to minimize painful changes in the future. The Tuple team is making progress on the Linux client and SavvyCal is working on an Outlook integration.</itunes:subtitle>
      <itunes:duration>28:33</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick chat about joy of shipping features quickly that customers love. They also discuss architecting software to minimize painful changes in the future. The Tuple team is making progress on the Linux client and SavvyCal is working on an Outlook integration. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick chat about joy of shipping features quickly that customers love. They also discuss architecting software to minimize painful changes in the future. The Tuple team is making progress on the Linux client and SavvyCal is working on an Outlook integration.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick chat about joy of shipping features quickly that customers love. They also discuss architecting software to minimize painful changes in the future. The Tuple team is making progress on the Linux client and SavvyCal is working on an Outlook integration.</p>]]>
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      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Qk7saMN9</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+Qk7saMN9" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>163: Catching Up With Paul Jarvis</title>
      <link>https://artofproductpodcast.com/episode-163</link>
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      <pubDate>Thu, 04 Mar 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c6360736-23e2-4384-a003-7c428e3c79b0.mp3" length="52461405" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick hang out and talk shop with Paul Jarvis, co-founder of Fathom Analytics.</itunes:subtitle>
      <itunes:duration>50:38</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick hang out and talk shop with Paul Jarvis, co-founder of Fathom Analytics (https://usefathom.com/). 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick hang out and talk shop with Paul Jarvis, co-founder of <a href="https://usefathom.com/" rel="nofollow">Fathom Analytics</a>.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick hang out and talk shop with Paul Jarvis, co-founder of <a href="https://usefathom.com/" rel="nofollow">Fathom Analytics</a>.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+xeyQVPTc</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+xeyQVPTc" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>162: Do You Even Clubhouse?</title>
      <link>https://artofproductpodcast.com/episode-162</link>
      <guid isPermaLink="false">f9075f50-d410-4be2-9707-389e22883b16</guid>
      <pubDate>Thu, 25 Feb 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/f9075f50-d410-4be2-9707-389e22883b16.mp3" length="37656633" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is working on refining the Tuple company operating system. Derrick reflects on the kind of company he hopes to build and the merits of growing &amp; managing a team vs staying tiny. The guys share their take on Clubhouse.</itunes:subtitle>
      <itunes:duration>35:15</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is working on refining the Tuple company operating system. Derrick reflects on the kind of company he hopes to build and the merits of growing &amp; managing a team vs staying tiny. The guys share their take on Clubhouse. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is working on refining the Tuple company operating system. Derrick reflects on the kind of company he hopes to build and the merits of growing &amp; managing a team vs staying tiny. The guys share their take on Clubhouse.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is working on refining the Tuple company operating system. Derrick reflects on the kind of company he hopes to build and the merits of growing &amp; managing a team vs staying tiny. The guys share their take on Clubhouse.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+3f2dYg52</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+3f2dYg52" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>161: The Podia Operating System</title>
      <link>https://artofproductpodcast.com/episode-161</link>
      <guid isPermaLink="false">f5f2e627-1d13-486f-bdc8-c109b12f54b9</guid>
      <pubDate>Thu, 18 Feb 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/f5f2e627-1d13-486f-bdc8-c109b12f54b9.mp3" length="40378319" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>This week, Ben chats with Spencer Fry, CEO and Founder of Podia. They discuss the processes they've evolved to run a swiftly-growing, successful company.</itunes:subtitle>
      <itunes:duration>38:05</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>This week, Ben chats with Spencer Fry (http://www.spencerfry.com/), CEO and Founder of Podia (https://www.podia.com/).  Spencer's smart. You should probably listen to him. 
</description>
      <content:encoded>
        <![CDATA[<p>This week, Ben chats with <a href="http://www.spencerfry.com/" rel="nofollow">Spencer Fry</a>, CEO and Founder of <a href="https://www.podia.com/" rel="nofollow">Podia</a>.  Spencer&#39;s smart. You should probably listen to him.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>This week, Ben chats with <a href="http://www.spencerfry.com/" rel="nofollow">Spencer Fry</a>, CEO and Founder of <a href="https://www.podia.com/" rel="nofollow">Podia</a>.  Spencer&#39;s smart. You should probably listen to him.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+qEJZmtjp</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+qEJZmtjp" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>160: Digging Moats</title>
      <link>https://artofproductpodcast.com/episode-160</link>
      <guid isPermaLink="false">d8f77928-fdd9-43a2-865d-b59afdb50f56</guid>
      <pubDate>Thu, 04 Feb 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/d8f77928-fdd9-43a2-865d-b59afdb50f56.mp3" length="29568547" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>The Tuple team is releasing a batch of nice improvements and gearing up for taking on the Linux client project. Ben touched some code recently. Derrick is knocking out a swath of small features that customers have been requesting and is getting closer to building more calendar integrations.</itunes:subtitle>
      <itunes:duration>26:50</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>The Tuple team is releasing a batch of nice improvements and gearing up for taking on the Linux client project. Ben touched some code recently. Derrick is knocking out a swath of small features that customers have been requesting and is getting closer to building more calendar integrations. 
</description>
      <content:encoded>
        <![CDATA[<p>The Tuple team is releasing a batch of nice improvements and gearing up for taking on the Linux client project. Ben touched some code recently. Derrick is knocking out a swath of small features that customers have been requesting and is getting closer to building more calendar integrations.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>The Tuple team is releasing a batch of nice improvements and gearing up for taking on the Linux client project. Ben touched some code recently. Derrick is knocking out a swath of small features that customers have been requesting and is getting closer to building more calendar integrations.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+QOyIci1V</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+QOyIci1V" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>159: Does Tuple Ever Crash?</title>
      <link>https://artofproductpodcast.com/episode-159</link>
      <guid isPermaLink="false">c121f760-af73-44d7-a284-a7fe7d9cf45f</guid>
      <pubDate>Thu, 28 Jan 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c121f760-af73-44d7-a284-a7fe7d9cf45f.mp3" length="34767849" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Tuple's latest release is the least crashy of them all! The team is gearing up for the Linux client and feeling energized to take on the challenge. SavvyCal is now officially Derrick's highest grossing independent SaaS endeavor. They are launching a "buy out your annual Calendly subscription" campaign this week.</itunes:subtitle>
      <itunes:duration>32:15</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Tuple's latest release is the least crashy of them all! The team is gearing up for the Linux client and feeling energized to take on the challenge. SavvyCal is now officially Derrick's highest grossing independent SaaS endeavor. They are launching a "buy out your annual Calendly subscription"  (https://savvycal.com/calendly-buyout)campaign this week. 
</description>
      <content:encoded>
        <![CDATA[<p>Tuple&#39;s latest release is the least crashy of them all! The team is gearing up for the Linux client and feeling energized to take on the challenge. SavvyCal is now officially Derrick&#39;s highest grossing independent SaaS endeavor. They are launching a <a href="https://savvycal.com/calendly-buyout" rel="nofollow">&quot;buy out your annual Calendly subscription&quot; </a>campaign this week.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Tuple&#39;s latest release is the least crashy of them all! The team is gearing up for the Linux client and feeling energized to take on the challenge. SavvyCal is now officially Derrick&#39;s highest grossing independent SaaS endeavor. They are launching a <a href="https://savvycal.com/calendly-buyout" rel="nofollow">&quot;buy out your annual Calendly subscription&quot; </a>campaign this week.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+cfMWFlBA</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+cfMWFlBA" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>158: There's Nothing Like a Sharp Knife</title>
      <link>https://artofproductpodcast.com/episode-158</link>
      <guid isPermaLink="false">e69d7ac3-9006-41aa-a6ac-f3e69dfd786b</guid>
      <pubDate>Thu, 21 Jan 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/e69d7ac3-9006-41aa-a6ac-f3e69dfd786b.mp3" length="31614220" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick &amp; Ben chat about health, hobbits, and habits. Derrick reveals more numbers from the Product Hunt launch and talks through upcoming plans for the product.</itunes:subtitle>
      <itunes:duration>28:57</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick &amp; Ben chat about health, hobbits, and habits. Derrick reveals more numbers from the Product Hunt launch and talks through upcoming plans for the product.
Links:
Sweet Maria's (https://www.sweetmarias.com/)
Ken Onion Knife Sharpener (https://www.amazon.com/Work-Sharp-Knife-Sharpener-Onion/dp/B07CW4T6RS)
Product Hunt listing (https://www.producthunt.com/posts/savvycal) 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick &amp; Ben chat about health, hobbits, and habits. Derrick reveals more numbers from the Product Hunt launch and talks through upcoming plans for the product.</p>

<p>Links:<br>
<a href="https://www.sweetmarias.com/" rel="nofollow">Sweet Maria&#39;s</a><br>
<a href="https://www.amazon.com/Work-Sharp-Knife-Sharpener-Onion/dp/B07CW4T6RS" rel="nofollow">Ken Onion Knife Sharpener</a><br>
<a href="https://www.producthunt.com/posts/savvycal" rel="nofollow">Product Hunt listing</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick &amp; Ben chat about health, hobbits, and habits. Derrick reveals more numbers from the Product Hunt launch and talks through upcoming plans for the product.</p>

<p>Links:<br>
<a href="https://www.sweetmarias.com/" rel="nofollow">Sweet Maria&#39;s</a><br>
<a href="https://www.amazon.com/Work-Sharp-Knife-Sharpener-Onion/dp/B07CW4T6RS" rel="nofollow">Ken Onion Knife Sharpener</a><br>
<a href="https://www.producthunt.com/posts/savvycal" rel="nofollow">Product Hunt listing</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Kf8fQgEE</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+Kf8fQgEE" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>157: SavvyCal Wins Product Hunt</title>
      <link>https://artofproductpodcast.com/episode-157</link>
      <guid isPermaLink="false">b824a373-cc8d-46f8-94cd-b0299e84d796</guid>
      <pubDate>Thu, 14 Jan 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/b824a373-cc8d-46f8-94cd-b0299e84d796.mp3" length="30284453" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>The SavvyCal launch on Product Hunt was a success! Derrick chronicles the story of the launch and some early results. The Tuple team wrapped up their retreat and has decided to build a Linux client in 2021.

This podcast won Best Podcast from the SaaS Podcast Awards! Thank you to all our listeners who supported us!</itunes:subtitle>
      <itunes:duration>27:34</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>The SavvyCal launch on Product Hunt (https://www.producthunt.com/posts/savvycal) was a success! Derrick chronicles the story of the launch and some early results. The Tuple team wrapped up their retreat and has decided to build a Linux client in 2021.
This podcast won Best Podcast from the SaaS Podcast Awards (https://microconf.com/podcast-awards-2021)! Thank you to all our listeners who supported us! 
</description>
      <content:encoded>
        <![CDATA[<p>The<a href="https://www.producthunt.com/posts/savvycal" rel="nofollow"> SavvyCal launch on Product Hunt</a> was a success! Derrick chronicles the story of the launch and some early results. The Tuple team wrapped up their retreat and has decided to build a Linux client in 2021.</p>

<p>This podcast won Best Podcast from the <a href="https://microconf.com/podcast-awards-2021" rel="nofollow">SaaS Podcast Awards</a>! Thank you to all our listeners who supported us!</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>The<a href="https://www.producthunt.com/posts/savvycal" rel="nofollow"> SavvyCal launch on Product Hunt</a> was a success! Derrick chronicles the story of the launch and some early results. The Tuple team wrapped up their retreat and has decided to build a Linux client in 2021.</p>

<p>This podcast won Best Podcast from the <a href="https://microconf.com/podcast-awards-2021" rel="nofollow">SaaS Podcast Awards</a>! Thank you to all our listeners who supported us!</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+pUZZSeCk</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+pUZZSeCk" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>156: Reflections on 2020</title>
      <link>https://artofproductpodcast.com/episode-156</link>
      <guid isPermaLink="false">0c94a1ad-c680-4a77-b82f-ce32d691ecfa</guid>
      <pubDate>Thu, 07 Jan 2021 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/0c94a1ad-c680-4a77-b82f-ce32d691ecfa.mp3" length="48432872" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben &amp; Derrick reflect on their journeys the past year and their plans for 2021.</itunes:subtitle>
      <itunes:duration>46:27</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben &amp; Derrick reflect on their journeys the past year and their plans for 2021. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben &amp; Derrick reflect on their journeys the past year and their plans for 2021.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben &amp; Derrick reflect on their journeys the past year and their plans for 2021.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+oImpGZcI</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+oImpGZcI" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>155: How Do You Buy A New Habit?</title>
      <link>https://artofproductpodcast.com/episode-155</link>
      <guid isPermaLink="false">2c597c40-6214-4fdc-8de7-69d9dd9cc6f9</guid>
      <pubDate>Thu, 31 Dec 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/2c597c40-6214-4fdc-8de7-69d9dd9cc6f9.mp3" length="39689216" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben wants to build a meditation habit and is considering ways to facilitate that. Tuple is still searching for a product designer. Derrick &amp; Ben both saw success with their year-end annual upgrade promotions. Derrick is planning a Product Hunt launch in early January.</itunes:subtitle>
      <itunes:duration>37:22</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben wants to build a meditation habit and is considering ways to facilitate that. Tuple is still searching for a product designer. Derrick &amp; Ben both saw success with their year-end annual upgrade promotions. Derrick is planning a Product Hunt launch in early January. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben wants to build a meditation habit and is considering ways to facilitate that. Tuple is still searching for a product designer. Derrick &amp; Ben both saw success with their year-end annual upgrade promotions. Derrick is planning a Product Hunt launch in early January.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben wants to build a meditation habit and is considering ways to facilitate that. Tuple is still searching for a product designer. Derrick &amp; Ben both saw success with their year-end annual upgrade promotions. Derrick is planning a Product Hunt launch in early January.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+aVuB82bH</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+aVuB82bH" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>154: Courtland Allen Must Be Stopped</title>
      <link>https://artofproductpodcast.com/episode-154</link>
      <guid isPermaLink="false">2bef1208-738a-4e77-964c-a364810a4993</guid>
      <pubDate>Thu, 17 Dec 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/2bef1208-738a-4e77-964c-a364810a4993.mp3" length="42068650" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>We're nominated for the SaaS Podcast Awards - go vote! The guys muse about the clever marketing behind the awards and their fellow nominee Courtland Allen's unfair charm &amp; good looks. Ben talks through a shared clipboard feature he is shaping for Tuple. Derrick shipped a bunch of marketing projects this past week.</itunes:subtitle>
      <itunes:duration>39:48</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>We're nominated for the SaaS Podcast Awards (https://microconf.com/latest/saas-podcast-award-nominees/) - go vote! The guys muse about the clever marketing behind the awards and their fellow nominee Courtland Allen's unfair charm &amp; good looks. Ben talks through a shared clipboard feature he is shaping for Tuple. Derrick shipped a bunch of marketing projects this past week. 
</description>
      <content:encoded>
        <![CDATA[<p>We&#39;re nominated for the <a href="https://microconf.com/latest/saas-podcast-award-nominees/" rel="nofollow">SaaS Podcast Awards</a> - go vote! The guys muse about the clever marketing behind the awards and their fellow nominee Courtland Allen&#39;s unfair charm &amp; good looks. Ben talks through a shared clipboard feature he is shaping for Tuple. Derrick shipped a bunch of marketing projects this past week.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>We&#39;re nominated for the <a href="https://microconf.com/latest/saas-podcast-award-nominees/" rel="nofollow">SaaS Podcast Awards</a> - go vote! The guys muse about the clever marketing behind the awards and their fellow nominee Courtland Allen&#39;s unfair charm &amp; good looks. Ben talks through a shared clipboard feature he is shaping for Tuple. Derrick shipped a bunch of marketing projects this past week.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+XyBTaZbB</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+XyBTaZbB" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>153: The Value of Coaching</title>
      <link>https://artofproductpodcast.com/episode-153</link>
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      <pubDate>Thu, 10 Dec 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/e7e36377-50f5-412c-b0c9-37ec8e300cd7.mp3" length="32155642" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>The Tuple team is finishing up 3-player mode. Ben is continuing to derive value out of coaching (this time with video games). Derrick shipped a 7-day free trial for SavvyCal and competitor comparison pages.</itunes:subtitle>
      <itunes:duration>29:31</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>The Tuple team is finishing up 3-player mode. Ben is continuing to derive value out of coaching (this time with video games). Derrick shipped a 7-day free trial for SavvyCal and competitor comparison pages. 
</description>
      <content:encoded>
        <![CDATA[<p>The Tuple team is finishing up 3-player mode. Ben is continuing to derive value out of coaching (this time with video games). Derrick shipped a 7-day free trial for SavvyCal and competitor comparison pages.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>The Tuple team is finishing up 3-player mode. Ben is continuing to derive value out of coaching (this time with video games). Derrick shipped a 7-day free trial for SavvyCal and competitor comparison pages.</p>]]>
      </itunes:summary>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+f-tdf5tf" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>152: Default Alive By Spring</title>
      <link>https://artofproductpodcast.com/episode-152</link>
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      <pubDate>Thu, 26 Nov 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/b1baeca4-b47e-476c-9d4c-28b47ff5d891.mp3" length="37270126" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben opened up a job listing for Senior Product Designer at Tuple. The Tuple team is working on full-featured multi-participant calls. Derrick shipped embedding SavvyCal links on websites and is working on a number of website updates with Corey. Derrick hopes to achieve default alive state by spring through a combination of marketing efforts.</itunes:subtitle>
      <itunes:duration>34:51</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben opened up a job listing for Senior Product Designer at Tuple. The Tuple team is working on full-featured multi-participant calls. Derrick shipped embedding SavvyCal links on websites and is working on a number of website updates with Corey. Derrick hopes to achieve default alive state by spring through a combination of marketing efforts. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben opened up a job listing for Senior Product Designer at Tuple. The Tuple team is working on full-featured multi-participant calls. Derrick shipped embedding SavvyCal links on websites and is working on a number of website updates with Corey. Derrick hopes to achieve default alive state by spring through a combination of marketing efforts.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben opened up a job listing for Senior Product Designer at Tuple. The Tuple team is working on full-featured multi-participant calls. Derrick shipped embedding SavvyCal links on websites and is working on a number of website updates with Corey. Derrick hopes to achieve default alive state by spring through a combination of marketing efforts.</p>]]>
      </itunes:summary>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+rrh9YQNH" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>151: The One Comma Club</title>
      <link>https://artofproductpodcast.com/episode-151</link>
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      <pubDate>Thu, 19 Nov 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/cbd35ce6-ddfe-4aa6-bfe5-a79e32d21da7.mp3" length="27472663" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick reached an important revenue milestone for SavvyCal. Ben is looking forward to an upcoming Tuple retreat.</itunes:subtitle>
      <itunes:duration>24:39</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick reached an important revenue milestone for SavvyCal. Ben is looking forward to an upcoming Tuple retreat. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick reached an important revenue milestone for SavvyCal. Ben is looking forward to an upcoming Tuple retreat.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick reached an important revenue milestone for SavvyCal. Ben is looking forward to an upcoming Tuple retreat.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+UCcl27Jr</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+UCcl27Jr" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>150: It's Like The Vinyl Of Telling Time</title>
      <link>https://artofproductpodcast.com/episode-150</link>
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      <pubDate>Thu, 12 Nov 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/fbb14ef5-bf34-40d4-831d-b70174604753.mp3" length="33671030" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick discuss some recent instances of founder CEOs stepping down from their posts. Derrick is shipping a unique feature this week. Ben is trying (but failing) to avoid getting into antique watches.</itunes:subtitle>
      <itunes:duration>31:07</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick discuss some recent instances of founder CEOs stepping down from their posts. Derrick is shipping a unique feature this week. Ben is trying (but failing) to avoid getting into antique watches. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick discuss some recent instances of founder CEOs stepping down from their posts. Derrick is shipping a unique feature this week. Ben is trying (but failing) to avoid getting into antique watches.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick discuss some recent instances of founder CEOs stepping down from their posts. Derrick is shipping a unique feature this week. Ben is trying (but failing) to avoid getting into antique watches.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+eZeWVV2G</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+eZeWVV2G" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>149: Check Your Business Privilege</title>
      <link>https://artofproductpodcast.com/episode-149</link>
      <guid isPermaLink="false">a48232f0-ef36-47a5-86a3-e4fce2b56339</guid>
      <pubDate>Thu, 05 Nov 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/a48232f0-ef36-47a5-86a3-e4fce2b56339.mp3" length="43118676" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick has found a new groove working in public again. Ben is polishing a job posting for a Senior Product Designer role at Tuple. The guys discuss long-term visions and harvesting profits vs. reinvesting in the business.</itunes:subtitle>
      <itunes:duration>40:57</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick has found a new groove working in public again. Ben is polishing a job posting for a Senior Product Designer role at Tuple. The guys discuss long-term visions and harvesting profits vs. reinvesting in the business. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick has found a new groove working in public again. Ben is polishing a job posting for a Senior Product Designer role at Tuple. The guys discuss long-term visions and harvesting profits vs. reinvesting in the business.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick has found a new groove working in public again. Ben is polishing a job posting for a Senior Product Designer role at Tuple. The guys discuss long-term visions and harvesting profits vs. reinvesting in the business.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Ryj7BKzu</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+Ryj7BKzu" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>148: No Design Survives Contact With The DOM</title>
      <link>https://artofproductpodcast.com/episode-148</link>
      <guid isPermaLink="false">87847e4c-712f-4c31-9cd1-5e45d92c3004</guid>
      <pubDate>Thu, 29 Oct 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/87847e4c-712f-4c31-9cd1-5e45d92c3004.mp3" length="36480401" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is enjoying working on marketing activities. Tuple is beginning their experiment of offering pairing coaching calls to customers. Derrick shipped a differentiating feature and received very positive response. A new part-time head of marketing is starting with SavvyCal in November. The guys opine about specialists vs. generalists.</itunes:subtitle>
      <itunes:duration>34:02</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is enjoying working on marketing activities. Tuple is beginning their experiment of offering pairing coaching calls to customers. Derrick shipped a differentiating feature and received very positive response. A new part-time head of marketing is starting with SavvyCal in November. The guys opine about specialists vs. generalists. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is enjoying working on marketing activities. Tuple is beginning their experiment of offering pairing coaching calls to customers. Derrick shipped a differentiating feature and received very positive response. A new part-time head of marketing is starting with SavvyCal in November. The guys opine about specialists vs. generalists.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is enjoying working on marketing activities. Tuple is beginning their experiment of offering pairing coaching calls to customers. Derrick shipped a differentiating feature and received very positive response. A new part-time head of marketing is starting with SavvyCal in November. The guys opine about specialists vs. generalists.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+FITNIsrz</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+FITNIsrz" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>147:  Incremental Shipping</title>
      <link>https://artofproductpodcast.com/episode-147</link>
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      <pubDate>Thu, 22 Oct 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/72a40493-4f47-43f1-9c67-f93b402a1362.mp3" length="32646211" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick shipped the next part of team functionality, which opened the door for expansion revenue. Ben is zeroing in on hiring a pairing coach for Tuple customers. In his down time, Ben is taking up playing the piano - something his childhood self would be appalled about.</itunes:subtitle>
      <itunes:duration>30:02</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick shipped the next part of team functionality, which opened the door for expansion revenue. Ben is zeroing in on hiring a pairing coach for Tuple customers. In his down time, Ben is taking up playing the piano - something his childhood self would be appalled about. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick shipped the next part of team functionality, which opened the door for expansion revenue. Ben is zeroing in on hiring a pairing coach for Tuple customers. In his down time, Ben is taking up playing the piano - something his childhood self would be appalled about.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick shipped the next part of team functionality, which opened the door for expansion revenue. Ben is zeroing in on hiring a pairing coach for Tuple customers. In his down time, Ben is taking up playing the piano - something his childhood self would be appalled about.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+ZRyGaoEZ</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+ZRyGaoEZ" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>146: Growing Teams</title>
      <link>https://artofproductpodcast.com/episode-146</link>
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      <pubDate>Thu, 15 Oct 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/1bd15da7-230a-414f-987b-cf7c86c94e19.mp3" length="31992818" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>The Tuple team is contracting with Thoughtbot for pairing and leveling up their Rails skills. Derrick is working on team permissions and thinking about working with a marketer after wrapping up most of the work around the StaticKit sale.</itunes:subtitle>
      <itunes:duration>29:22</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>The Tuple team is contracting with Thoughtbot for pairing and leveling up their Rails skills. Derrick is working on team permissions and thinking about working with a marketer after wrapping up most of the work around the StaticKit sale. 
</description>
      <content:encoded>
        <![CDATA[<p>The Tuple team is contracting with Thoughtbot for pairing and leveling up their Rails skills. Derrick is working on team permissions and thinking about working with a marketer after wrapping up most of the work around the StaticKit sale.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>The Tuple team is contracting with Thoughtbot for pairing and leveling up their Rails skills. Derrick is working on team permissions and thinking about working with a marketer after wrapping up most of the work around the StaticKit sale.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Iv7aMrlA</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+Iv7aMrlA" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>145: What's Next for StaticKit</title>
      <link>https://artofproductpodcast.com/episode-145</link>
      <guid isPermaLink="false">ad08fca3-4a6e-438f-a372-cc7bb253b15a</guid>
      <pubDate>Thu, 08 Oct 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/ad08fca3-4a6e-438f-a372-cc7bb253b15a.mp3" length="30629036" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick is joined by Cole Krumbholz to talk about Formspree's acquisition of StaticKit. They delve into Cole's history as a bootstrapped founder, dealing with competition, defining success, how the deal came together, and what's next for both products.</itunes:subtitle>
      <itunes:duration>27:56</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick is joined by Cole Krumbholz to talk about Formspree's  (https://formspree.io/)acquisition of StaticKit (https://statickit.com/). They delve into Cole's history as a bootstrapped founder, dealing with competition, defining success, how the deal came together, and what's next for both products. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick is joined by Cole Krumbholz to talk about <a href="https://formspree.io/" rel="nofollow">Formspree&#39;s </a>acquisition of <a href="https://statickit.com/" rel="nofollow">StaticKit</a>. They delve into Cole&#39;s history as a bootstrapped founder, dealing with competition, defining success, how the deal came together, and what&#39;s next for both products.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick is joined by Cole Krumbholz to talk about <a href="https://formspree.io/" rel="nofollow">Formspree&#39;s </a>acquisition of <a href="https://statickit.com/" rel="nofollow">StaticKit</a>. They delve into Cole&#39;s history as a bootstrapped founder, dealing with competition, defining success, how the deal came together, and what&#39;s next for both products.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+HzYl4iIY</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+HzYl4iIY" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>144: Launching SavvyCal</title>
      <link>https://artofproductpodcast.com/episode-144</link>
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      <pubDate>Thu, 24 Sep 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/bb602045-b3cb-45ff-93e7-049d36aa6d3a.mp3" length="39678353" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>SavvyCal is officially launched! Derrick talks through how the launch went and how he's managing his freshly-restocked information pipeline. The Tuple team is nearing the finish line on their large upcoming release and recorded a "peek behind the curtains" screencast for customers.</itunes:subtitle>
      <itunes:duration>37:22</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>SavvyCal (https://savvycal.com/) is officially launched! Derrick talks through how the launch went and how he's managing his freshly-restocked information pipeline. The Tuple team is nearing the finish line on their large upcoming release and recorded a "peek behind the curtains" screencast for customers. 
</description>
      <content:encoded>
        <![CDATA[<p><a href="https://savvycal.com/" rel="nofollow">SavvyCal</a> is officially launched! Derrick talks through how the launch went and how he&#39;s managing his freshly-restocked information pipeline. The Tuple team is nearing the finish line on their large upcoming release and recorded a &quot;peek behind the curtains&quot; screencast for customers.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p><a href="https://savvycal.com/" rel="nofollow">SavvyCal</a> is officially launched! Derrick talks through how the launch went and how he&#39;s managing his freshly-restocked information pipeline. The Tuple team is nearing the finish line on their large upcoming release and recorded a &quot;peek behind the curtains&quot; screencast for customers.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+lXj4J8dg</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+lXj4J8dg" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>143: Networking Thoughts</title>
      <link>https://artofproductpodcast.com/episode-143</link>
      <guid isPermaLink="false">30abca93-9f49-4e42-a102-0dddfa44eea8</guid>
      <pubDate>Thu, 17 Sep 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/30abca93-9f49-4e42-a102-0dddfa44eea8.mp3" length="35086234" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is trying out Roam for organizing his notes. He shares some tips for engineers applying for jobs. After manually onboarding customers for a few weeks, Derrick is soft-launching SavvyCal to accelerate his learning from real-world customers.</itunes:subtitle>
      <itunes:duration>32:35</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is trying out Roam (https://roamresearch.com/) for organizing his notes. He shares some tips for engineers applying for jobs. After manually onboarding customers for a few weeks, Derrick is soft-launching SavvyCa (https://savvycal.com/)l to accelerate his learning from real-world customers. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is trying out <a href="https://roamresearch.com/" rel="nofollow">Roam</a> for organizing his notes. He shares some tips for engineers applying for jobs. After manually onboarding customers for a few weeks, Derrick is soft-launching <a href="https://savvycal.com/" rel="nofollow">SavvyCa</a>l to accelerate his learning from real-world customers.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is trying out <a href="https://roamresearch.com/" rel="nofollow">Roam</a> for organizing his notes. He shares some tips for engineers applying for jobs. After manually onboarding customers for a few weeks, Derrick is soft-launching <a href="https://savvycal.com/" rel="nofollow">SavvyCa</a>l to accelerate his learning from real-world customers.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+iaPYznW2</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+iaPYznW2" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>142: A Savvy Rebrand</title>
      <link>https://artofproductpodcast.com/episode-142</link>
      <guid isPermaLink="false">d6627a35-35a5-4d52-8676-63149fbee0a2</guid>
      <pubDate>Thu, 10 Sep 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/d6627a35-35a5-4d52-8676-63149fbee0a2.mp3" length="35476630" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben reflects on their latest all-hands meeting and a major upcoming release that will improve the Tuple internals. Derrick recounts the Mighty Cal rebrand to SavvyCal.</itunes:subtitle>
      <itunes:duration>32:59</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben reflects on their latest all-hands meeting and a major upcoming release that will improve the Tuple internals. Derrick recounts the Mighty Cal rebrand to SavvyCal. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben reflects on their latest all-hands meeting and a major upcoming release that will improve the Tuple internals. Derrick recounts the Mighty Cal rebrand to SavvyCal.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben reflects on their latest all-hands meeting and a major upcoming release that will improve the Tuple internals. Derrick recounts the Mighty Cal rebrand to SavvyCal.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+oUUP0-mp</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+oUUP0-mp" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>141: Hiring Optimally</title>
      <link>https://artofproductpodcast.com/episode-141</link>
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      <pubDate>Thu, 27 Aug 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/59535343-24f0-4753-bbc2-e833625c2f00.mp3" length="40925134" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick is continuing to manually onboard Mighty Cal users and is incorporating their feedback into the product. He is driving towards optimizing self-service onboarding to enable opening up signups more broadly. Ben is considering hiring a someone to optimize trial conversions. They discuss OKRs and what skills this person might need.</itunes:subtitle>
      <itunes:duration>38:39</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick is continuing to manually onboard Mighty Cal users and is incorporating their feedback into the product. He is driving towards optimizing self-service onboarding to enable opening up signups more broadly. Ben is considering hiring a someone to optimize trial conversions. They discuss OKRs and what skills this person might need. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick is continuing to manually onboard Mighty Cal users and is incorporating their feedback into the product. He is driving towards optimizing self-service onboarding to enable opening up signups more broadly. Ben is considering hiring a someone to optimize trial conversions. They discuss OKRs and what skills this person might need.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick is continuing to manually onboard Mighty Cal users and is incorporating their feedback into the product. He is driving towards optimizing self-service onboarding to enable opening up signups more broadly. Ben is considering hiring a someone to optimize trial conversions. They discuss OKRs and what skills this person might need.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+-Aqutk6g</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+-Aqutk6g" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>140: We Have Customers</title>
      <link>https://artofproductpodcast.com/episode-140</link>
      <guid isPermaLink="false">990b29c1-251d-4087-8f5f-45647a52a78c</guid>
      <pubDate>Thu, 13 Aug 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/990b29c1-251d-4087-8f5f-45647a52a78c.mp3" length="30890936" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is looking to hire a WebRTC expert to prepare Tuple for multi-way calls and continue improving performance. Derrick has onboarded a handful of paying Mighty Cal customers and is rapidly iterating on their feedback. Oh, and Ben has groceries now.</itunes:subtitle>
      <itunes:duration>28:12</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is looking to hire a WebRTC expert to prepare Tuple for multi-way calls and continue improving performance. Derrick has onboarded a handful of paying Mighty Cal customers and is rapidly iterating on their feedback. Oh, and Ben has groceries now. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is looking to hire a WebRTC expert to prepare Tuple for multi-way calls and continue improving performance. Derrick has onboarded a handful of paying Mighty Cal customers and is rapidly iterating on their feedback. Oh, and Ben has groceries now.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is looking to hire a WebRTC expert to prepare Tuple for multi-way calls and continue improving performance. Derrick has onboarded a handful of paying Mighty Cal customers and is rapidly iterating on their feedback. Oh, and Ben has groceries now.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+c6-dFPkU</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+c6-dFPkU" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>139: Efficiency Starts With Groceries</title>
      <link>https://artofproductpodcast.com/episode-139</link>
      <guid isPermaLink="false">981e6849-aa88-4309-9f57-dbc5b27d9444</guid>
      <pubDate>Thu, 30 Jul 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/981e6849-aa88-4309-9f57-dbc5b27d9444.mp3" length="29547779" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is taking his first day off in a while to recharge. He's experimenting with clustering calls on specific days to allow for more focus time on other days. Derrick finished the Zoom integration for Mighty Cal and experienced the joy (and sorrow) of onboarding his first outside user.</itunes:subtitle>
      <itunes:duration>26:48</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is taking his first day off in a while to recharge. He's experimenting with clustering calls on specific days to allow for more focus time on other days. Derrick finished the Zoom integration for Mighty Cal and experienced the joy (and sorrow) of onboarding his first outside user. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is taking his first day off in a while to recharge. He&#39;s experimenting with clustering calls on specific days to allow for more focus time on other days. Derrick finished the Zoom integration for Mighty Cal and experienced the joy (and sorrow) of onboarding his first outside user.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is taking his first day off in a while to recharge. He&#39;s experimenting with clustering calls on specific days to allow for more focus time on other days. Derrick finished the Zoom integration for Mighty Cal and experienced the joy (and sorrow) of onboarding his first outside user.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+L_-uDzPG</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+L_-uDzPG" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>138: That's Not How Cults Work</title>
      <link>https://artofproductpodcast.com/episode-138</link>
      <guid isPermaLink="false">8701c3de-8a9e-4b5a-a6e8-508c4caa6cd1</guid>
      <pubDate>Thu, 23 Jul 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/8701c3de-8a9e-4b5a-a6e8-508c4caa6cd1.mp3" length="38583018" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick has officially begun using Mighty Cal for his own scheduling needs. He plans to start onboarding early users this week. The Zoom integration is underway. Ben is considering ways to compensate and incentives Tuple hires. As Tuple keeps growing quickly, Ben continues to navigate decision fatigue and transitioning from individual contributor to business operator.</itunes:subtitle>
      <itunes:duration>36:13</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick has officially begun using Mighty Cal for his own scheduling needs. He plans to start onboarding early users this week. The Zoom integration is underway. Ben is considering ways to compensate and incentivise Tuple hires. As Tuple keeps growing quickly, Ben continues to navigate decision fatigue and transitioning from individual contributor to business operator. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick has officially begun using Mighty Cal for his own scheduling needs. He plans to start onboarding early users this week. The Zoom integration is underway. Ben is considering ways to compensate and incentivise Tuple hires. As Tuple keeps growing quickly, Ben continues to navigate decision fatigue and transitioning from individual contributor to business operator.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick has officially begun using Mighty Cal for his own scheduling needs. He plans to start onboarding early users this week. The Zoom integration is underway. Ben is considering ways to compensate and incentivise Tuple hires. As Tuple keeps growing quickly, Ben continues to navigate decision fatigue and transitioning from individual contributor to business operator.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+d7mlEWUX</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+d7mlEWUX" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>137: Approved!</title>
      <link>https://artofproductpodcast.com/episode-137</link>
      <guid isPermaLink="false">b70bc2ab-42ab-49fc-9470-19da05feb58c</guid>
      <pubDate>Thu, 16 Jul 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/b70bc2ab-42ab-49fc-9470-19da05feb58c.mp3" length="33468158" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Mighty Cal received Google API verification this week, which was a critical blocker to onboarding users. Derrick worked on scheduling link personalization this week. The Tuple team revamped their call feedback form and are now receiving a broader spectrum of messages from customers.</itunes:subtitle>
      <itunes:duration>30:54</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Mighty Cal received Google API verification this week, which was a critical blocker to onboarding users. Derrick worked on scheduling link personalization this week. The Tuple team revamped their call feedback form and are now receiving a broader spectrum of messages from customers. 
</description>
      <content:encoded>
        <![CDATA[<p>Mighty Cal received Google API verification this week, which was a critical blocker to onboarding users. Derrick worked on scheduling link personalization this week. The Tuple team revamped their call feedback form and are now receiving a broader spectrum of messages from customers.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Mighty Cal received Google API verification this week, which was a critical blocker to onboarding users. Derrick worked on scheduling link personalization this week. The Tuple team revamped their call feedback form and are now receiving a broader spectrum of messages from customers.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+M5AJdtBE</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+M5AJdtBE" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>136: Feedback Is Everything</title>
      <link>https://artofproductpodcast.com/episode-136</link>
      <guid isPermaLink="false">c3940754-5137-493c-9012-6783c8fed872</guid>
      <pubDate>Thu, 09 Jul 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c3940754-5137-493c-9012-6783c8fed872.mp3" length="35766990" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben ran his first all-hands meeting this week. Tuple got featured in a Stripe blog post about the customer portal feature that Tuple was beta testing. Ben has some observations about how Stripe approaches product development. Derrick reached his goals this week with Mighty Cal and is now working toward onboarding the first customers.</itunes:subtitle>
      <itunes:duration>33:17</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben ran his first all-hands meeting this week. Tuple got featured in a Stripe blog post about the customer portal feature that Tuple was beta testing. Ben has some observations about how Stripe approaches product development. Derrick reached his goals this week with Mighty Cal and is now working toward onboarding the first customers. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben ran his first all-hands meeting this week. Tuple got featured in a Stripe blog post about the customer portal feature that Tuple was beta testing. Ben has some observations about how Stripe approaches product development. Derrick reached his goals this week with Mighty Cal and is now working toward onboarding the first customers.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben ran his first all-hands meeting this week. Tuple got featured in a Stripe blog post about the customer portal feature that Tuple was beta testing. Ben has some observations about how Stripe approaches product development. Derrick reached his goals this week with Mighty Cal and is now working toward onboarding the first customers.</p>]]>
      </itunes:summary>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>135: Do We Really Need An Office?</title>
      <link>https://artofproductpodcast.com/episode-135</link>
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      <pubDate>Thu, 02 Jul 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/5661fb41-dcdd-446b-98e9-2eb5826fbcd7.mp3" length="34779373" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick is driving toward the first milestone of using Mighty Cal for his own scheduling and is facing the reality of setting ambitious goals for the week. The Tuple team moved into their new office, which spurred on a healthy conversation about the value of working in-person and accessing the remote talent pool.</itunes:subtitle>
      <itunes:duration>32:16</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick is driving toward the first milestone of using  Mighty Cal  (https://mightycal.com/) for his own scheduling and is facing the reality of setting ambitious goals for the week. The Tuple team moved into their new office, which spurred on a healthy conversation about the value of working in-person and accessing the remote talent pool. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick is driving toward the first milestone of using <a href="https://mightycal.com/" rel="nofollow"> Mighty Cal </a> for his own scheduling and is facing the reality of setting ambitious goals for the week. The Tuple team moved into their new office, which spurred on a healthy conversation about the value of working in-person and accessing the remote talent pool.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick is driving toward the first milestone of using <a href="https://mightycal.com/" rel="nofollow"> Mighty Cal </a> for his own scheduling and is facing the reality of setting ambitious goals for the week. The Tuple team moved into their new office, which spurred on a healthy conversation about the value of working in-person and accessing the remote talent pool.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+X6Joqi_b</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+X6Joqi_b" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>134: Introducing Mighty Cal</title>
      <link>https://artofproductpodcast.com/episode-134</link>
      <guid isPermaLink="false">8eb13ab0-8aa2-47f6-b3d7-bbcdc47d331e</guid>
      <pubDate>Thu, 25 Jun 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/8eb13ab0-8aa2-47f6-b3d7-bbcdc47d331e.mp3" length="34348956" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick details the launch of the landing page for his new scheduling app, Mighty Cal. The Tuple team took a retreat and did a feedback exercise modeled after the Great CEO Within. Tuple is officially moving into their first office.</itunes:subtitle>
      <itunes:duration>31:49</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick details the launch of the landing page for his new scheduling app, Mighty Cal. The Tuple team took a retreat and did a feedback exercise modeled after the Great CEO Within. Tuple is officially moving into their first office. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick details the launch of the landing page for his new scheduling app, Mighty Cal. The Tuple team took a retreat and did a feedback exercise modeled after the Great CEO Within. Tuple is officially moving into their first office.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick details the launch of the landing page for his new scheduling app, Mighty Cal. The Tuple team took a retreat and did a feedback exercise modeled after the Great CEO Within. Tuple is officially moving into their first office.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+LN5INQ2O</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+LN5INQ2O" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>133: Perfect Is The Enemy Of Good</title>
      <link>https://artofproductpodcast.com/episode-133</link>
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      <pubDate>Thu, 18 Jun 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/337beaca-e586-4860-81d8-c613b9973978.mp3" length="33991441" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick is dangerously close to shipping his MVP, but is also lamenting how long it's taking. He's committed to naming a public ship date by next recording time. Ben is on the hunt for an executive coach. The Tuple Boston team is eyeing their first real office space outside of Joel's condo.</itunes:subtitle>
      <itunes:duration>31:26</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick is dangerously close to shipping his MVP, but is also lamenting how long it's taking. He's committed to naming a public ship date by next recording time. Ben is on the hunt for an executive coach. The Tuple Boston team is eyeing their first real office space outside of Joel's condo. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick is dangerously close to shipping his MVP, but is also lamenting how long it&#39;s taking. He&#39;s committed to naming a public ship date by next recording time. Ben is on the hunt for an executive coach. The Tuple Boston team is eyeing their first real office space outside of Joel&#39;s condo.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick is dangerously close to shipping his MVP, but is also lamenting how long it&#39;s taking. He&#39;s committed to naming a public ship date by next recording time. Ben is on the hunt for an executive coach. The Tuple Boston team is eyeing their first real office space outside of Joel&#39;s condo.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+YxKEkjvd</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+YxKEkjvd" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>132: Digging a Moat</title>
      <link>https://artofproductpodcast.com/episode-132</link>
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      <pubDate>Thu, 11 Jun 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/673547f7-6e4d-4d6a-bf1d-67316d4cd86c.mp3" length="30095071" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>We're back! The Tuple client redesign shipped and Derrick is going to help out with an overhaul of the Tuple onboarding process. Ben asked for users to record their first-run experience in exchange for a discount and has learned a ton about what could be improved. The Tuple team is considering how best to plan out their roadmap this quarter.</itunes:subtitle>
      <itunes:duration>27:22</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>We're back! The Tuple client redesign shipped and Derrick is going to help out with an overhaul of the Tuple onboarding process. Ben asked for users to record their first-run experience in exchange for a discount and has learned a ton about what could be improved. The Tuple team is considering how best to plan out their roadmap this quarter. 
</description>
      <content:encoded>
        <![CDATA[<p>We&#39;re back! The Tuple client redesign shipped and Derrick is going to help out with an overhaul of the Tuple onboarding process. Ben asked for users to record their first-run experience in exchange for a discount and has learned a ton about what could be improved. The Tuple team is considering how best to plan out their roadmap this quarter.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>We&#39;re back! The Tuple client redesign shipped and Derrick is going to help out with an overhaul of the Tuple onboarding process. Ben asked for users to record their first-run experience in exchange for a discount and has learned a ton about what could be improved. The Tuple team is considering how best to plan out their roadmap this quarter.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+BGmChh74</fireside:playerURL>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>131: Making Calculated Bets</title>
      <link>https://artofproductpodcast.com/episode-131</link>
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      <pubDate>Thu, 21 May 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/7ad8c4af-699b-4437-8110-cb5d3cc807eb.mp3" length="36116948" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick had a productive maker week and is (hopefully) a few weeks out from onboarding his first customers for the new product. He is becoming well-acquainted with the Google Calendar API. The Tuple team hired a full-time Mac OS engineer. Ben is thinking about opportunities to innovate with Tuple and taking inspiration from Bezos' shareholder letters.</itunes:subtitle>
      <itunes:duration>33:38</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick had a productive maker week and is (hopefully) a few weeks out from onboarding his first customers for the new product. He is becoming well-acquainted with the Google Calendar API. The Tuple team hired a full-time Mac OS engineer. Ben is thinking about opportunities to innovate with Tuple and taking inspiration from Bezos' shareholder letters. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick had a productive maker week and is (hopefully) a few weeks out from onboarding his first customers for the new product. He is becoming well-acquainted with the Google Calendar API. The Tuple team hired a full-time Mac OS engineer. Ben is thinking about opportunities to innovate with Tuple and taking inspiration from Bezos&#39; shareholder letters.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick had a productive maker week and is (hopefully) a few weeks out from onboarding his first customers for the new product. He is becoming well-acquainted with the Google Calendar API. The Tuple team hired a full-time Mac OS engineer. Ben is thinking about opportunities to innovate with Tuple and taking inspiration from Bezos&#39; shareholder letters.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+51TPD7Mb</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+51TPD7Mb" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>130: Certainty Isn't The Goal</title>
      <link>https://artofproductpodcast.com/episode-130</link>
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      <pubDate>Thu, 14 May 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/96bcffdb-6862-423f-8278-38f5cf19cbcb.mp3" length="32945595" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Tuple hired a firm for QA testing and is gradually ramping them up. Derrick is exploring how best to approach architecting the initial version of his new product (still in stealth mode) and is taking inspiration from Ryan Singer and Jason Fried's recent Rework episode on product strategy.</itunes:subtitle>
      <itunes:duration>30:21</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Tuple hired a firm for QA testing and is gradually ramping them up. Derrick is exploring how best to approach architecting the initial version of his new product (still in stealth mode) and is taking inspiration from Ryan Singer and Jason Fried's recent Rework episode on product strategy (https://rework.fm/product-strategy/).
</description>
      <content:encoded>
        <![CDATA[<p>Tuple hired a firm for QA testing and is gradually ramping them up. Derrick is exploring how best to approach architecting the initial version of his new product (still in stealth mode) and is taking inspiration from Ryan Singer and Jason Fried&#39;s recent Rework <a href="https://rework.fm/product-strategy/" rel="nofollow">episode on product strategy</a>.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Tuple hired a firm for QA testing and is gradually ramping them up. Derrick is exploring how best to approach architecting the initial version of his new product (still in stealth mode) and is taking inspiration from Ryan Singer and Jason Fried&#39;s recent Rework <a href="https://rework.fm/product-strategy/" rel="nofollow">episode on product strategy</a>.</p>]]>
      </itunes:summary>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>129: Remember When Software Came on Floppy Disks?</title>
      <link>https://artofproductpodcast.com/episode-129</link>
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      <pubDate>Thu, 30 Apr 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/b07586bc-e711-4a7e-b954-9f8686a4bc88.mp3" length="29764390" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick explores the difference between the craft of software development and the building minimum-viable products (and why it's good to exercise both). Ben explores hiring a QA testing firm. They reflect on the nature of shipping software and the differences between web apps and native, cross-platform apps.</itunes:subtitle>
      <itunes:duration>27:02</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick explores the difference between the craft of software development and the building minimum-viable products (and why it's good to exercise both). Ben explores hiring a QA testing firm. They reflect on the nature of shipping software and the differences between web apps and native, cross-platform apps. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick explores the difference between the craft of software development and the building minimum-viable products (and why it&#39;s good to exercise both). Ben explores hiring a QA testing firm. They reflect on the nature of shipping software and the differences between web apps and native, cross-platform apps.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick explores the difference between the craft of software development and the building minimum-viable products (and why it&#39;s good to exercise both). Ben explores hiring a QA testing firm. They reflect on the nature of shipping software and the differences between web apps and native, cross-platform apps.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+xC4U4l-I</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+xC4U4l-I" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>128: One Day At A Time</title>
      <link>https://artofproductpodcast.com/episode-128</link>
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      <pubDate>Thu, 23 Apr 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/21720942-ed4f-41cb-872c-d42b933d80e6.mp3" length="34103458" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick is enjoying work the last week by taking joy in setting and achieving small goals each day.</itunes:subtitle>
      <itunes:duration>31:31</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick is enjoying work the last week by taking joy in setting and achieving small goals each day. The Tuple redesign project is nearing completion and has been a welcome distraction from the pandemic. Ben is hiring a full-time Mac OS engineer and an accountant to help with managing the money side of the business. 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick is enjoying work the last week by taking joy in setting and achieving small goals each day. The Tuple redesign project is nearing completion and has been a welcome distraction from the pandemic. Ben is hiring a full-time Mac OS engineer and an accountant to help with managing the money side of the business.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick is enjoying work the last week by taking joy in setting and achieving small goals each day. The Tuple redesign project is nearing completion and has been a welcome distraction from the pandemic. Ben is hiring a full-time Mac OS engineer and an accountant to help with managing the money side of the business.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+s6aa2syB</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+s6aa2syB" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>127: A Tuple Growth Spurt</title>
      <link>https://artofproductpodcast.com/episode-127</link>
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      <pubDate>Thu, 09 Apr 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/0653f64f-f2ae-456d-b96f-815cda064b3b.mp3" length="27253411" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>The Tuple team is growing as Ben kicks up sales efforts with help of an industry veteran and the engineering team onboards a new team member. Derrick is continuing to work in stealth mode on a new product and is bringing in some cash flow from a consulting project with...tune in to find out.</itunes:subtitle>
      <itunes:duration>27:34</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>The Tuple team is growing as Ben kicks up sales efforts with help of an industry veteran and the engineering team onboards a new team member. Derrick is continuing to work in stealth mode on a new product and is bringing in some cash flow from a consulting project with...tune in to find out. 
</description>
      <content:encoded>
        <![CDATA[<p>The Tuple team is growing as Ben kicks up sales efforts with help of an industry veteran and the engineering team onboards a new team member. Derrick is continuing to work in stealth mode on a new product and is bringing in some cash flow from a consulting project with...tune in to find out.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>The Tuple team is growing as Ben kicks up sales efforts with help of an industry veteran and the engineering team onboards a new team member. Derrick is continuing to work in stealth mode on a new product and is bringing in some cash flow from a consulting project with...tune in to find out.</p>]]>
      </itunes:summary>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>126: Tuple Takes Over</title>
      <link>https://artofproductpodcast.com/episode-126</link>
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      <pubDate>Thu, 02 Apr 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/5c393a53-0558-4893-bd72-c1b3a74d3c82.mp3" length="41320226" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick hang out with Tuple co-founders Spencer and Joel and talk shop. </itunes:subtitle>
      <itunes:duration>39:04</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick hang out with Tuple co-founders Spencer and Joel and talk shop. They discuss what it's really like to work with Ben, how they approach learning deeply technical things, ways they are preparing for a new engineering hire, and that time they hard-coded user IDs into Tuple. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick hang out with Tuple co-founders Spencer and Joel and talk shop. They discuss what it&#39;s really like to work with Ben, how they approach learning deeply technical things, ways they are preparing for a new engineering hire, and that time they hard-coded user IDs into Tuple.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick hang out with Tuple co-founders Spencer and Joel and talk shop. They discuss what it&#39;s really like to work with Ben, how they approach learning deeply technical things, ways they are preparing for a new engineering hire, and that time they hard-coded user IDs into Tuple.</p>]]>
      </itunes:summary>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+EKU5q9VO" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>125: Keeping Things in Perspective</title>
      <link>https://artofproductpodcast.com/episode-125</link>
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      <pubDate>Thu, 26 Mar 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c180604d-35ba-4709-a8b4-80ca37bc8cd4.mp3" length="29713915" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick are doing their best to focus right now with so much going on in the world. Ben is spending less time on Twitter these days. Derrick is  working on hedging his opportunity bets by doing jobs-to-be-done interviews in the scheduling space.</itunes:subtitle>
      <itunes:duration>26:59</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick are doing their best to focus right now with so much going on in the world. Ben is spending less time on Twitter these days. Derrick is  working on hedging his opportunity bets by doing jobs-to-be-done interviews in the scheduling space. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick are doing their best to focus right now with so much going on in the world. Ben is spending less time on Twitter these days. Derrick is  working on hedging his opportunity bets by doing jobs-to-be-done interviews in the scheduling space.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick are doing their best to focus right now with so much going on in the world. Ben is spending less time on Twitter these days. Derrick is  working on hedging his opportunity bets by doing jobs-to-be-done interviews in the scheduling space.</p>]]>
      </itunes:summary>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+G_PproG4" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>124: Back After A Break</title>
      <link>https://artofproductpodcast.com/episode-124</link>
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      <pubDate>Thu, 19 Mar 2020 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/30abd42c-42bd-4395-b5f2-6c80941cd3e0.mp3" length="43665614" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Suntans and sunburns aside, Derrick’s winter escape to Mexico provided meaningful ideas and perspective on StaticKit. By reading, Competing Against Luck, Derrick’s goal is to be innovative and gain traction in product/market fit by asking customers the right questions and identifying jobs to be done. </itunes:subtitle>
      <itunes:duration>41:32</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Suntans and sunburns aside, Derrick’s winter escape to Mexico provided meaningful ideas and perspective on StaticKit. By reading, Competing Against Luck (https://www.amazon.com/Competing-Against-Luck-Innovation-Customer/dp/0062435612), Derrick’s goal is to be innovative and gain traction in product/market fit by asking customers the right questions and identifying jobs to be done. 
Ben recommends reading, Schlep Blindness (http://paulgraham.com/schlep.html) by Paul Graham. It describes how startup ideas remain a painful process instead of a phenomenon. Also, Ben announced that Tuple wants to hire a part-time remote developer with Mac iOS and C++ experience. Recently, Ben realized that writing is better than talking when it comes to business communication and conversations.  
</description>
      <content:encoded>
        <![CDATA[<p>Suntans and sunburns aside, Derrick’s winter escape to Mexico provided meaningful ideas and perspective on StaticKit. By reading, <a href="https://www.amazon.com/Competing-Against-Luck-Innovation-Customer/dp/0062435612" rel="nofollow">Competing Against Luck</a>, Derrick’s goal is to be innovative and gain traction in product/market fit by asking customers the right questions and identifying jobs to be done. </p>

<p>Ben recommends reading, <a href="http://paulgraham.com/schlep.html" rel="nofollow">Schlep Blindness</a> by Paul Graham. It describes how startup ideas remain a painful process instead of a phenomenon. Also, Ben announced that Tuple wants to hire a part-time remote developer with Mac iOS and C++ experience. Recently, Ben realized that writing is better than talking when it comes to business communication and conversations. </p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Suntans and sunburns aside, Derrick’s winter escape to Mexico provided meaningful ideas and perspective on StaticKit. By reading, <a href="https://www.amazon.com/Competing-Against-Luck-Innovation-Customer/dp/0062435612" rel="nofollow">Competing Against Luck</a>, Derrick’s goal is to be innovative and gain traction in product/market fit by asking customers the right questions and identifying jobs to be done. </p>

<p>Ben recommends reading, <a href="http://paulgraham.com/schlep.html" rel="nofollow">Schlep Blindness</a> by Paul Graham. It describes how startup ideas remain a painful process instead of a phenomenon. Also, Ben announced that Tuple wants to hire a part-time remote developer with Mac iOS and C++ experience. Recently, Ben realized that writing is better than talking when it comes to business communication and conversations. </p>]]>
      </itunes:summary>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>123: Customer Service as a Competitive Advantage</title>
      <link>https://artofproductpodcast.com/episode-123</link>
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      <pubDate>Thu, 27 Feb 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/a79b029a-e6d6-4aa3-8fdf-37b7095f380e.mp3" length="36801625" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben put big and new priorities to the side to cover support for Tuple. By doing so, he discovered different opportunities to reduce the number of support requests received. It’s challenging to work on the right things in a smart order. </itunes:subtitle>
      <itunes:duration>34:23</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben put big and new priorities to the side to cover support for Tuple. By doing so, he discovered different opportunities to reduce the number of support requests received. It’s challenging to work on the right things in a smart order. 
Derrick knows how support is one of the best ways to identify pain points with your product. He describes how founders often follow their passion instead of their priorities. With StaticKit, Derrick is expanding his focus to align tools that he’s building to meet niche market demand. However, less is more when it comes to outreach and emails.  
</description>
      <content:encoded>
        <![CDATA[<p>Ben put big and new priorities to the side to cover support for Tuple. By doing so, he discovered different opportunities to reduce the number of support requests received. It’s challenging to work on the right things in a smart order. </p>

<p>Derrick knows how support is one of the best ways to identify pain points with your product. He describes how founders often follow their passion instead of their priorities. With StaticKit, Derrick is expanding his focus to align tools that he’s building to meet niche market demand. However, less is more when it comes to outreach and emails. </p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben put big and new priorities to the side to cover support for Tuple. By doing so, he discovered different opportunities to reduce the number of support requests received. It’s challenging to work on the right things in a smart order. </p>

<p>Derrick knows how support is one of the best ways to identify pain points with your product. He describes how founders often follow their passion instead of their priorities. With StaticKit, Derrick is expanding his focus to align tools that he’s building to meet niche market demand. However, less is more when it comes to outreach and emails. </p>]]>
      </itunes:summary>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>122: SaaS Sales with Matt Wensing</title>
      <link>https://artofproductpodcast.com/episode-122</link>
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      <pubDate>Thu, 20 Feb 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/4300f46d-d767-48d3-8223-5b04d16f8a63.mp3" length="42966554" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Even if a product, such as Tuple, is good and people don’t need to be convinced to buy it, there’s still plenty of work to be done. It involves communication, coordination, and collaboration. Ben’s perfect sales pitch and ultimate goal: Sell once, revenue forever.</itunes:subtitle>
      <itunes:duration>40:48</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Even if a product, such as Tuple, is good and people don’t need to be convinced to buy it, there’s still plenty of work to be done. It involves communication, coordination, and collaboration. Ben’s perfect sales pitch and ultimate goal: Sell once, revenue forever.
Ben picks his guest co-host’s brain about big deals with major companies. Luckily, Matt Wensing is willing to share his enterprise sales experience, including setting price points, hiring salespeople, and developing documentation. Matt is the founder and CEO of Summit, Out of Beta podcast host, and Riskpulse founder.  
</description>
      <content:encoded>
        <![CDATA[<p>Even if a product, such as Tuple, is good and people don’t need to be convinced to buy it, there’s still plenty of work to be done. It involves communication, coordination, and collaboration. Ben’s perfect sales pitch and ultimate goal: Sell once, revenue forever.</p>

<p>Ben picks his guest co-host’s brain about big deals with major companies. Luckily, Matt Wensing is willing to share his enterprise sales experience, including setting price points, hiring salespeople, and developing documentation. Matt is the founder and CEO of Summit, Out of Beta podcast host, and Riskpulse founder. </p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Even if a product, such as Tuple, is good and people don’t need to be convinced to buy it, there’s still plenty of work to be done. It involves communication, coordination, and collaboration. Ben’s perfect sales pitch and ultimate goal: Sell once, revenue forever.</p>

<p>Ben picks his guest co-host’s brain about big deals with major companies. Luckily, Matt Wensing is willing to share his enterprise sales experience, including setting price points, hiring salespeople, and developing documentation. Matt is the founder and CEO of Summit, Out of Beta podcast host, and Riskpulse founder. </p>]]>
      </itunes:summary>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>121: Futureproofing Your Business</title>
      <link>https://artofproductpodcast.com/episode-121</link>
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      <pubDate>Thu, 13 Feb 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/6f95cdc6-16c9-4fdb-a86a-e54f1996e3b2.mp3" length="33285919" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben never wants to stop working on his startup company, Tuple. Despite some stress, it’s successful and satisfying. However, team members may be added to take over some of Ben’s responsibilities. Based on the book, The Great CEO Within, Ben continues to provide feedback and to document standard operating procedures, policies, and other information to handle the challenge of knowledge management. </itunes:subtitle>
      <itunes:duration>30:41</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben never wants to stop working on his startup company, Tuple. Despite some stress, it’s successful and satisfying. However, team members may be added to take over some of Ben’s responsibilities. Based on the book, The Great CEO Within, Ben continues to provide feedback and to document standard operating procedures, policies, and other information to handle the challenge of knowledge management. 
Derrick emphasizes the importance of documentation, support, and smooth transitions. You don’t know what other people don’t know. Derrick wants to be doing what he’s doing with his startup, StaticKit, but is feeling weary and may be willing to eventually step aside. While attending a TinySeed Retreat, he was reminded of how face-to-face meetings are worthwhile, and it’s good to surround yourself with successful people who share similar experiences.   
</description>
      <content:encoded>
        <![CDATA[<p>Ben never wants to stop working on his startup company, Tuple. Despite some stress, it’s successful and satisfying. However, team members may be added to take over some of Ben’s responsibilities. Based on the book, The Great CEO Within, Ben continues to provide feedback and to document standard operating procedures, policies, and other information to handle the challenge of knowledge management. </p>

<p>Derrick emphasizes the importance of documentation, support, and smooth transitions. You don’t know what other people don’t know. Derrick wants to be doing what he’s doing with his startup, StaticKit, but is feeling weary and may be willing to eventually step aside. While attending a TinySeed Retreat, he was reminded of how face-to-face meetings are worthwhile, and it’s good to surround yourself with successful people who share similar experiences.   </p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben never wants to stop working on his startup company, Tuple. Despite some stress, it’s successful and satisfying. However, team members may be added to take over some of Ben’s responsibilities. Based on the book, The Great CEO Within, Ben continues to provide feedback and to document standard operating procedures, policies, and other information to handle the challenge of knowledge management. </p>

<p>Derrick emphasizes the importance of documentation, support, and smooth transitions. You don’t know what other people don’t know. Derrick wants to be doing what he’s doing with his startup, StaticKit, but is feeling weary and may be willing to eventually step aside. While attending a TinySeed Retreat, he was reminded of how face-to-face meetings are worthwhile, and it’s good to surround yourself with successful people who share similar experiences.   </p>]]>
      </itunes:summary>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+eAUnvQ9N" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>120: Product Pricing with Adam Wathan</title>
      <link>https://artofproductpodcast.com/episode-120</link>
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      <pubDate>Thu, 06 Feb 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/573d7c47-989f-4ecc-9c52-35c67970ca62.mp3" length="69709113" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>When’s the last time you read a manual or document to know how to use product features and functions? Ben’s new mantra: Write it down! Rather than repeat expertise, reuse content. Currently, Tuple’s most unreliable part is its online users list. Beat the competition by doing what others can’t do</itunes:subtitle>
      <itunes:duration>1:08:37</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>When’s the last time you read a manual or document to know how to use product features and functions? Ben’s new mantra: Write it down! Rather than repeat expertise, reuse content. Currently, Tuple’s most unreliable part is its online users list. Beat the competition by doing what others can’t do
Ben and special guest, Adam Wathan (https://adamwathan.me/), address product pricing and licensing questions. Adam hosts Full Stack Radio, created Tailwind CSS, and authored Refactoring UI. He encourages writing simple and succinct stories despite complex information. Also, Adam describes how products on the market look sexy, but may not work well under the hood. 
</description>
      <content:encoded>
        <![CDATA[<p>When’s the last time you read a manual or document to know how to use product features and functions? Ben’s new mantra: Write it down! Rather than repeat expertise, reuse content. Currently, Tuple’s most unreliable part is its online users list. Beat the competition by doing what others can’t do</p>

<p>Ben and special guest, <a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a>, address product pricing and licensing questions. Adam hosts Full Stack Radio, created Tailwind CSS, and authored Refactoring UI. He encourages writing simple and succinct stories despite complex information. Also, Adam describes how products on the market look sexy, but may not work well under the hood.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>When’s the last time you read a manual or document to know how to use product features and functions? Ben’s new mantra: Write it down! Rather than repeat expertise, reuse content. Currently, Tuple’s most unreliable part is its online users list. Beat the competition by doing what others can’t do</p>

<p>Ben and special guest, <a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a>, address product pricing and licensing questions. Adam hosts Full Stack Radio, created Tailwind CSS, and authored Refactoring UI. He encourages writing simple and succinct stories despite complex information. Also, Adam describes how products on the market look sexy, but may not work well under the hood.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+tIJH0aev</fireside:playerURL>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>119: Undoing a Twitter Addiction</title>
      <link>https://artofproductpodcast.com/episode-119</link>
      <guid isPermaLink="false">075684f0-dbb4-4400-b2f8-cf62a97aac3b</guid>
      <pubDate>Thu, 30 Jan 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/075684f0-dbb4-4400-b2f8-cf62a97aac3b.mp3" length="31319522" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>If you’re spending too much time on Twitter, Ben shares some helpful advice. Fully lock and block it by setting parental controls and content restrictions. While attending Big Snow Tiny Conf, Ben’s awareness of his Twitter addiction could no longer be denied. He successfully resisted being lured back into the app. Also, Tuple launched its Apple Pro Display XDR stand giveaway. So far, a sense of humor has generated a positive brand impression and collected more than 900 email addresses.</itunes:subtitle>
      <itunes:duration>28:40</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>If you’re spending too much time on Twitter, Ben shares some helpful advice. Fully lock and block it by setting parental controls and content restrictions. While attending Big Snow Tiny Conf (https://bigsnowtinyconf.com/), Ben’s awareness of his Twitter addiction could no longer be denied. He successfully resisted being lured back into the app. Also, Tuple launched its Apple Pro Display XDR stand giveaway (https://publicity-stunt.tuple.app/). So far, a sense of humor has generated a positive brand impression and collected more than 900 email addresses.
Derrick describes how StaticKit started as a form provider for static sites, but he continues to build out its functionality by offering tooling to collect payments via Stripe (https://stripe.com/). He discovered that trying to force payments in a form model posed many challenges. He decided to offer the same type of functionality as functions, instead of forms. Derrick is feeling content and confident with where the product stands relative to reinventing the model and changing the original vision.
</description>
      <content:encoded>
        <![CDATA[<p>If you’re spending too much time on Twitter, Ben shares some helpful advice. Fully lock and block it by setting parental controls and content restrictions. While attending <a href="https://bigsnowtinyconf.com/" rel="nofollow">Big Snow Tiny Conf</a>, Ben’s awareness of his Twitter addiction could no longer be denied. He successfully resisted being lured back into the app. Also, Tuple launched its Apple Pro Display XDR <a href="https://publicity-stunt.tuple.app/" rel="nofollow">stand giveaway</a>. So far, a sense of humor has generated a positive brand impression and collected more than 900 email addresses.</p>

<p>Derrick describes how StaticKit started as a form provider for static sites, but he continues to build out its functionality by offering tooling to collect payments via <a href="https://stripe.com/" rel="nofollow">Stripe</a>. He discovered that trying to force payments in a form model posed many challenges. He decided to offer the same type of functionality as functions, instead of forms. Derrick is feeling content and confident with where the product stands relative to reinventing the model and changing the original vision.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>If you’re spending too much time on Twitter, Ben shares some helpful advice. Fully lock and block it by setting parental controls and content restrictions. While attending <a href="https://bigsnowtinyconf.com/" rel="nofollow">Big Snow Tiny Conf</a>, Ben’s awareness of his Twitter addiction could no longer be denied. He successfully resisted being lured back into the app. Also, Tuple launched its Apple Pro Display XDR <a href="https://publicity-stunt.tuple.app/" rel="nofollow">stand giveaway</a>. So far, a sense of humor has generated a positive brand impression and collected more than 900 email addresses.</p>

<p>Derrick describes how StaticKit started as a form provider for static sites, but he continues to build out its functionality by offering tooling to collect payments via <a href="https://stripe.com/" rel="nofollow">Stripe</a>. He discovered that trying to force payments in a form model posed many challenges. He decided to offer the same type of functionality as functions, instead of forms. Derrick is feeling content and confident with where the product stands relative to reinventing the model and changing the original vision.</p>]]>
      </itunes:summary>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>118: Reliability and Minimalism</title>
      <link>https://artofproductpodcast.com/episode-118</link>
      <guid isPermaLink="false">3d82df8c-8b82-41ed-96ef-35494bd08aeb</guid>
      <pubDate>Thu, 16 Jan 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/3d82df8c-8b82-41ed-96ef-35494bd08aeb.mp3" length="35778922" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben’s back from Tuple’s ski trip retreat, where survey responses were reviewed for strategic planning purposes. Turns out that those who value pair programming actively use Tuple. What’s Tuple doing well? Latency and low friction. What can be added, changed, or improved? Free text, and make the basics a bit more stable and reliable. Ben knows it’s expensive and annoying to run tests all the time, but it’s also possible to mess something up that’s good. </itunes:subtitle>
      <itunes:duration>33:18</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben’s back from Tuple’s ski trip retreat, where survey responses were reviewed for strategic planning purposes. Turns out that those who value pair programming actively use Tuple. What’s Tuple doing well? Latency and low friction. What can be added, changed, or improved? Free text, and make the basics a bit more stable and reliable. Ben knows it’s expensive and annoying to run tests all the time, but it’s also possible to mess something up that’s good. 
From building Level, Derrick understands how minor deviations to features can become major annoyances for customers. However, he’s still on track with his goal to be intentional with the material he consumes by reading Digital Minimalism (https://www.calnewport.com/books/digital-minimalism/). Derrick’s feeling zen and reaping the benefits of dumbing down his devices but not getting sucked back in. Plus, he continues to make progress with StaticKit and has moved from prototype to production. Stay tuned!     
</description>
      <content:encoded>
        <![CDATA[<p>Ben’s back from Tuple’s ski trip retreat, where survey responses were reviewed for strategic planning purposes. Turns out that those who value pair programming actively use Tuple. What’s Tuple doing well? Latency and low friction. What can be added, changed, or improved? Free text, and make the basics a bit more stable and reliable. Ben knows it’s expensive and annoying to run tests all the time, but it’s also possible to mess something up that’s good. </p>

<p>From building Level, Derrick understands how minor deviations to features can become major annoyances for customers. However, he’s still on track with his goal to be intentional with the material he consumes by reading <a href="https://www.calnewport.com/books/digital-minimalism/" rel="nofollow">Digital Minimalism</a>. Derrick’s feeling zen and reaping the benefits of dumbing down his devices but not getting sucked back in. Plus, he continues to make progress with StaticKit and has moved from prototype to production. Stay tuned!     </p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben’s back from Tuple’s ski trip retreat, where survey responses were reviewed for strategic planning purposes. Turns out that those who value pair programming actively use Tuple. What’s Tuple doing well? Latency and low friction. What can be added, changed, or improved? Free text, and make the basics a bit more stable and reliable. Ben knows it’s expensive and annoying to run tests all the time, but it’s also possible to mess something up that’s good. </p>

<p>From building Level, Derrick understands how minor deviations to features can become major annoyances for customers. However, he’s still on track with his goal to be intentional with the material he consumes by reading <a href="https://www.calnewport.com/books/digital-minimalism/" rel="nofollow">Digital Minimalism</a>. Derrick’s feeling zen and reaping the benefits of dumbing down his devices but not getting sucked back in. Plus, he continues to make progress with StaticKit and has moved from prototype to production. Stay tuned!     </p>]]>
      </itunes:summary>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>117: Our 2020 Roadmap</title>
      <link>https://artofproductpodcast.com/episode-117</link>
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      <pubDate>Thu, 09 Jan 2020 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/0a4fa9b5-917f-424b-bd48-35b073381b81.mp3" length="37001389" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>New Year’s Resolutions? Ben’s goal is to drink less coffee and get a survey out to Tuple customers. What do they want in the future for Tuple features? Are people using Tuple for reasons other than original core assumptions? Ben is looking forward to collecting customer insights to determine if they are on the same product development roadmap. </itunes:subtitle>
      <itunes:duration>34:31</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>New Year’s Resolutions? Ben’s goal is to drink less coffee and get a survey out to Tuple customers. What do they want in the future for Tuple features? Are people using Tuple for reasons other than original core assumptions? Ben is looking forward to collecting customer insights to determine if they are on the same product development roadmap.  
Derrick came up with trends, themes, and habits that he hopes to cultivate and aspire to in 2020. He wants to exhibit intentionality with how he spends his time and not be a slave to Slack, Twitter, and other channels. Does Derrick have adequate self-control, or a suitable replacement? Self-control takes time, energy, and money. However, spending free time letting his mind wander helped Derrick develop a deliberate API design around payments for StaticKit.  
</description>
      <content:encoded>
        <![CDATA[<p>New Year’s Resolutions? Ben’s goal is to drink less coffee and get a survey out to Tuple customers. What do they want in the future for Tuple features? Are people using Tuple for reasons other than original core assumptions? Ben is looking forward to collecting customer insights to determine if they are on the same product development roadmap.  </p>

<p>Derrick came up with trends, themes, and habits that he hopes to cultivate and aspire to in 2020. He wants to exhibit intentionality with how he spends his time and not be a slave to Slack, Twitter, and other channels. Does Derrick have adequate self-control, or a suitable replacement? Self-control takes time, energy, and money. However, spending free time letting his mind wander helped Derrick develop a deliberate API design around payments for StaticKit. </p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>New Year’s Resolutions? Ben’s goal is to drink less coffee and get a survey out to Tuple customers. What do they want in the future for Tuple features? Are people using Tuple for reasons other than original core assumptions? Ben is looking forward to collecting customer insights to determine if they are on the same product development roadmap.  </p>

<p>Derrick came up with trends, themes, and habits that he hopes to cultivate and aspire to in 2020. He wants to exhibit intentionality with how he spends his time and not be a slave to Slack, Twitter, and other channels. Does Derrick have adequate self-control, or a suitable replacement? Self-control takes time, energy, and money. However, spending free time letting his mind wander helped Derrick develop a deliberate API design around payments for StaticKit. </p>]]>
      </itunes:summary>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+AzCLUZUJ" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>116: Should We Be Setting Annual Goals?</title>
      <link>https://artofproductpodcast.com/episode-116</link>
      <guid isPermaLink="false">691431ed-bdaa-4ab2-92c5-d4c26116c8a9</guid>
      <pubDate>Thu, 26 Dec 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/691431ed-bdaa-4ab2-92c5-d4c26116c8a9.mp3" length="30378658" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>In the last episode of 2019, Derrick and Ben focus on reflections and projections. Should they set goals for the coming year when it comes to Tuple and StaticKit? After all, nobody can predict the future, and hard work doesn’t always lead to perfect products and startups. But it’s been an amazing year for Tuple, which went from zero to hundreds of customers. What’s next? Adding cross-platform operating systems and going with freemium pricing model? Always looking ahead, how good are Tuple founders at predicting the future? Time will tell, once they receive their delay emails. </itunes:subtitle>
      <itunes:duration>27:41</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>In the last episode of 2019, Derrick and Ben focus on reflections and projections. Should they set goals for the coming year when it comes to Tuple and StaticKit? After all, nobody can predict the future, and hard work doesn’t always lead to perfect products and startups. But it’s been an amazing year for Tuple, which went from zero to hundreds of customers. What’s next? Adding cross-platform operating systems and going with freemium pricing model? Always looking ahead, how good are Tuple founders at predicting the future? Time will tell, once they receive their delay emails.    
Derrick describes how goals can lead to unhealthy behavior. Recently, he spent time with TinySeed mentor, Dr. Sherry Walling, talking about burnout and other mental health aspects for founders of startups. What are the early signs of burnout? Burning the candle at both ends. So, Derrick’s goal is to be less stressed by having more fun and enjoying the journey. Next year is going to be an interesting one for both Derrick and Ben!  
</description>
      <content:encoded>
        <![CDATA[<p>In the last episode of 2019, Derrick and Ben focus on reflections and projections. Should they set goals for the coming year when it comes to Tuple and StaticKit? After all, nobody can predict the future, and hard work doesn’t always lead to perfect products and startups. But it’s been an amazing year for Tuple, which went from zero to hundreds of customers. What’s next? Adding cross-platform operating systems and going with freemium pricing model? Always looking ahead, how good are Tuple founders at predicting the future? Time will tell, once they receive their delay emails.    </p>

<p>Derrick describes how goals can lead to unhealthy behavior. Recently, he spent time with TinySeed mentor, Dr. Sherry Walling, talking about burnout and other mental health aspects for founders of startups. What are the early signs of burnout? Burning the candle at both ends. So, Derrick’s goal is to be less stressed by having more fun and enjoying the journey. Next year is going to be an interesting one for both Derrick and Ben!  </p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>In the last episode of 2019, Derrick and Ben focus on reflections and projections. Should they set goals for the coming year when it comes to Tuple and StaticKit? After all, nobody can predict the future, and hard work doesn’t always lead to perfect products and startups. But it’s been an amazing year for Tuple, which went from zero to hundreds of customers. What’s next? Adding cross-platform operating systems and going with freemium pricing model? Always looking ahead, how good are Tuple founders at predicting the future? Time will tell, once they receive their delay emails.    </p>

<p>Derrick describes how goals can lead to unhealthy behavior. Recently, he spent time with TinySeed mentor, Dr. Sherry Walling, talking about burnout and other mental health aspects for founders of startups. What are the early signs of burnout? Burning the candle at both ends. So, Derrick’s goal is to be less stressed by having more fun and enjoying the journey. Next year is going to be an interesting one for both Derrick and Ben!  </p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+rF9p9Ur4</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+rF9p9Ur4" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>115: Debunking the Arrival Fallacy</title>
      <link>https://artofproductpodcast.com/episode-115</link>
      <guid isPermaLink="false">c4365921-38ea-4135-a64b-9b4c7e175b9d</guid>
      <pubDate>Thu, 19 Dec 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c4365921-38ea-4135-a64b-9b4c7e175b9d.mp3" length="26722702" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben has turned out to be a terrific tweeter about Tuple on Twitter. So far, more than 750k impressions have been made regarding his post about the enterprise sales process. He also shared that Tuple’s scaling issues appear to be resolved and fixed. He gave a shout out to the team at You Need A Budget (YNAB) for consistent and concise support. Plus, Ben has started using Anki flashcards to spark his memory and recall names via mnemonics.    </itunes:subtitle>
      <itunes:duration>23:51</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben has turned out to be a terrific tweeter about Tuple on Twitter. So far, more than 750k impressions have been made regarding his post about the enterprise sales process. He also shared that Tuple’s scaling issues appear to be resolved and fixed. He gave a shout out to the team at You Need A Budget (https://www.youneedabudget.com) (YNAB) for consistent and concise support. Plus, Ben has started using Anki (https://apps.ankiweb.net) flashcards to spark his memory and recall names via mnemonics.    
Derrick reminds us that the last ‘S’ in SaaS is service. He describes how to prevent and combat arrival fallacy and enjoy the journey. So, should he set goals, plan ahead, and look forward to the future of StaticKit? Or, is that too stressful? Will arrival points and milestones bring him happiness? No matter what, Derrick is looking forward to sharing insight about being a skeptic of frontend static Web pages by presenting at ZEIT’s Backendless Conf (https://backendlessconf.com/).    
</description>
      <content:encoded>
        <![CDATA[<p>Ben has turned out to be a terrific tweeter about Tuple on Twitter. So far, more than 750k impressions have been made regarding his post about the enterprise sales process. He also shared that Tuple’s scaling issues appear to be resolved and fixed. He gave a shout out to the team at <a href="https://www.youneedabudget.com" rel="nofollow">You Need A Budget</a> (YNAB) for consistent and concise support. Plus, Ben has started using <a href="https://apps.ankiweb.net" rel="nofollow">Anki</a> flashcards to spark his memory and recall names via mnemonics.    </p>

<p>Derrick reminds us that the last ‘S’ in SaaS is service. He describes how to prevent and combat arrival fallacy and enjoy the journey. So, should he set goals, plan ahead, and look forward to the future of StaticKit? Or, is that too stressful? Will arrival points and milestones bring him happiness? No matter what, Derrick is looking forward to sharing insight about being a skeptic of frontend static Web pages by presenting at ZEIT’s <a href="https://backendlessconf.com/" rel="nofollow">Backendless Conf</a>.   </p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben has turned out to be a terrific tweeter about Tuple on Twitter. So far, more than 750k impressions have been made regarding his post about the enterprise sales process. He also shared that Tuple’s scaling issues appear to be resolved and fixed. He gave a shout out to the team at <a href="https://www.youneedabudget.com" rel="nofollow">You Need A Budget</a> (YNAB) for consistent and concise support. Plus, Ben has started using <a href="https://apps.ankiweb.net" rel="nofollow">Anki</a> flashcards to spark his memory and recall names via mnemonics.    </p>

<p>Derrick reminds us that the last ‘S’ in SaaS is service. He describes how to prevent and combat arrival fallacy and enjoy the journey. So, should he set goals, plan ahead, and look forward to the future of StaticKit? Or, is that too stressful? Will arrival points and milestones bring him happiness? No matter what, Derrick is looking forward to sharing insight about being a skeptic of frontend static Web pages by presenting at ZEIT’s <a href="https://backendlessconf.com/" rel="nofollow">Backendless Conf</a>.   </p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+wMRkLBip</fireside:playerURL>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>114: Building Today For Tomorrow's Growth</title>
      <link>https://artofproductpodcast.com/episode-114</link>
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      <pubDate>Thu, 12 Dec 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/ece4f490-3f20-4d4f-8fd9-52383b053c99.mp3" length="30239298" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben describes how a recent Tuple tweet led to thousands of impressions and mentions, as well as possibly increased free trial sign-ups. Ben is experiencing the enterprise sales process where he could make a good deal of money from a large company, if he chooses to meet its numerous demands. Also, Tuple is making progress with scaling challenges by addressing related Heroku and Ruby issues. Tuple’s smallness is a strength!   </itunes:subtitle>
      <itunes:duration>27:30</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben describes how a recent Tuple tweet led to thousands of impressions and mentions, as well as possibly increased free trial sign-ups. Ben is experiencing the enterprise sales process where he could make a good deal of money from a large company, if he chooses to meet its numerous demands. Also, Tuple is making progress with scaling challenges by addressing related Heroku and Ruby issues. Tuple’s smallness is a strength!   
Derrick’s been working on API design for StaticKit’s payments plug-in, especially to handle European customer authentication regulations that Stripe is moving toward. However, complex and flexible API design can’t be rushed to meet requirements. Derrick hopes to move StaticKit’s interface to his Next.js application. Constantly learning new technologies is critical to know his  customer base. So, Derrick was pleased to be invited to present at ZEIT’s Backendless Conf. (https://backendlessconf.com/) 
</description>
      <content:encoded>
        <![CDATA[<p>Ben describes how a recent Tuple tweet led to thousands of impressions and mentions, as well as possibly increased free trial sign-ups. Ben is experiencing the enterprise sales process where he could make a good deal of money from a large company, if he chooses to meet its numerous demands. Also, Tuple is making progress with scaling challenges by addressing related Heroku and Ruby issues. Tuple’s smallness is a strength!   </p>

<p>Derrick’s been working on API design for StaticKit’s payments plug-in, especially to handle European customer authentication regulations that Stripe is moving toward. However, complex and flexible API design can’t be rushed to meet requirements. Derrick hopes to move StaticKit’s interface to his Next.js application. Constantly learning new technologies is critical to know his  customer base. So, Derrick was pleased to be invited to present at ZEIT’s <a href="https://backendlessconf.com/" rel="nofollow">Backendless Conf.</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben describes how a recent Tuple tweet led to thousands of impressions and mentions, as well as possibly increased free trial sign-ups. Ben is experiencing the enterprise sales process where he could make a good deal of money from a large company, if he chooses to meet its numerous demands. Also, Tuple is making progress with scaling challenges by addressing related Heroku and Ruby issues. Tuple’s smallness is a strength!   </p>

<p>Derrick’s been working on API design for StaticKit’s payments plug-in, especially to handle European customer authentication regulations that Stripe is moving toward. However, complex and flexible API design can’t be rushed to meet requirements. Derrick hopes to move StaticKit’s interface to his Next.js application. Constantly learning new technologies is critical to know his  customer base. So, Derrick was pleased to be invited to present at ZEIT’s <a href="https://backendlessconf.com/" rel="nofollow">Backendless Conf.</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+4xcQ6dEf</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+4xcQ6dEf" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>113: Rounding out the Product Roadmap</title>
      <link>https://artofproductpodcast.com/episode-113</link>
      <guid isPermaLink="false">ab7b2265-8cf6-4683-a3ad-93e4e28c4699</guid>
      <pubDate>Thu, 05 Dec 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/ab7b2265-8cf6-4683-a3ad-93e4e28c4699.mp3" length="32478024" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick shipped a few things for StaticKit, including Mailchimp and ConvertKit integrations. What’s next? Stripe integration. For now, Derrick is targeting more technical users comfortable with code. At some point, he will involve “no-code” users who can easily drop-in Derrick’s plug-in. He’s done all the hard work for them. Check out new content he created, such as guides and features-specific landing page for opt-in forms.   </itunes:subtitle>
      <itunes:duration>29:51</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick shipped a few things for StaticKit, including Mailchimp and ConvertKit integrations. What’s next? Stripe integration. For now, Derrick is targeting more technical users comfortable with code. At some point, he will involve “no-code” users who can easily drop-in Derrick’s plug-in. He’s done all the hard work for them. Check out new content he created, such as guides and features-specific landing page for opt-in forms (https://t.co/cW3Eo0JCBS).   
Ben decided to take some time off and away from Tuple during the Thanksgiving holiday. It’s just one of the lifestyle perks of being part of a startup. Ben finally settled on transitioning away from Drip to Customer.io for Tuple’s transactional emails. However, Tuple continues to deal with scaling issues on the infrastructure side. Are problems due to capacity? Memory? Something’s wrong, but not sure what and why...TBD. Yet, November proved to be Tuple’s best month so far with record-breaking growth!    
</description>
      <content:encoded>
        <![CDATA[<p>Derrick shipped a few things for StaticKit, including Mailchimp and ConvertKit integrations. What’s next? Stripe integration. For now, Derrick is targeting more technical users comfortable with code. At some point, he will involve “no-code” users who can easily drop-in Derrick’s plug-in. He’s done all the hard work for them. Check out new content he created, such as guides and features-specific landing page for <a href="https://t.co/cW3Eo0JCBS" rel="nofollow">opt-in forms</a>.   </p>

<p>Ben decided to take some time off and away from Tuple during the Thanksgiving holiday. It’s just one of the lifestyle perks of being part of a startup. Ben finally settled on transitioning away from Drip to Customer.io for Tuple’s transactional emails. However, Tuple continues to deal with scaling issues on the infrastructure side. Are problems due to capacity? Memory? Something’s wrong, but not sure what and why...TBD. Yet, November proved to be Tuple’s best month so far with record-breaking growth!   </p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick shipped a few things for StaticKit, including Mailchimp and ConvertKit integrations. What’s next? Stripe integration. For now, Derrick is targeting more technical users comfortable with code. At some point, he will involve “no-code” users who can easily drop-in Derrick’s plug-in. He’s done all the hard work for them. Check out new content he created, such as guides and features-specific landing page for <a href="https://t.co/cW3Eo0JCBS" rel="nofollow">opt-in forms</a>.   </p>

<p>Ben decided to take some time off and away from Tuple during the Thanksgiving holiday. It’s just one of the lifestyle perks of being part of a startup. Ben finally settled on transitioning away from Drip to Customer.io for Tuple’s transactional emails. However, Tuple continues to deal with scaling issues on the infrastructure side. Are problems due to capacity? Memory? Something’s wrong, but not sure what and why...TBD. Yet, November proved to be Tuple’s best month so far with record-breaking growth!   </p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+O0NrC6Jb</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+O0NrC6Jb" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>112: The Evolution of Product Positioning</title>
      <link>https://artofproductpodcast.com/episode-112</link>
      <guid isPermaLink="false">3a0e4184-8163-4e4e-87a2-3601a7c5a063</guid>
      <pubDate>Thu, 21 Nov 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/3a0e4184-8163-4e4e-87a2-3601a7c5a063.mp3" length="32404887" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben announced the release of a new version of Tuple. The app includes improvements to its Webcam feature and requires less CPU usage and bandwidth. Also, Ben decided to turn off payment notifications from Stripe. Thankfully, too many emails created too much noise. He understands the value of not sending lots of emails, but the right emails to educate Tuple’s target market. Tuple’s pricing page and corporate swag will be released soon. </itunes:subtitle>
      <itunes:duration>29:45</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben announced the release of a new version of Tuple. The app includes improvements to its Webcam feature and requires less CPU usage and bandwidth. Also, Ben decided to turn off payment notifications from Stripe. Thankfully, too many emails created too much noise. He understands the value of not sending lots of emails, but the right emails to educate Tuple’s target market. Tuple’s pricing page and corporate swag will be released soon. 
As a Superhuman user, Ben offered Derrick advice on implementing it via Chrome or Electron, as well as a setting to remove badges. In addition to Zapier, Derrick’s working on a Mailchimp integration for StaticKit. He stresses the importance of evolving product positioning to make compelling marketing. Yet, Derrick describes TinySeed’s growth goal that he got as ambitious and unlikely to be achieved. 
</description>
      <content:encoded>
        <![CDATA[<p>Ben announced the release of a new version of Tuple. The app includes improvements to its Webcam feature and requires less CPU usage and bandwidth. Also, Ben decided to turn off payment notifications from Stripe. Thankfully, too many emails created too much noise. He understands the value of not sending lots of emails, but the right emails to educate Tuple’s target market. Tuple’s pricing page and corporate swag will be released soon. </p>

<p>As a Superhuman user, Ben offered Derrick advice on implementing it via Chrome or Electron, as well as a setting to remove badges. In addition to Zapier, Derrick’s working on a Mailchimp integration for StaticKit. He stresses the importance of evolving product positioning to make compelling marketing. Yet, Derrick describes TinySeed’s growth goal that he got as ambitious and unlikely to be achieved.</p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben announced the release of a new version of Tuple. The app includes improvements to its Webcam feature and requires less CPU usage and bandwidth. Also, Ben decided to turn off payment notifications from Stripe. Thankfully, too many emails created too much noise. He understands the value of not sending lots of emails, but the right emails to educate Tuple’s target market. Tuple’s pricing page and corporate swag will be released soon. </p>

<p>As a Superhuman user, Ben offered Derrick advice on implementing it via Chrome or Electron, as well as a setting to remove badges. In addition to Zapier, Derrick’s working on a Mailchimp integration for StaticKit. He stresses the importance of evolving product positioning to make compelling marketing. Yet, Derrick describes TinySeed’s growth goal that he got as ambitious and unlikely to be achieved.</p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+CDtz7h6q</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+CDtz7h6q" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>111: Continuous Improvement for Growth</title>
      <link>https://artofproductpodcast.com/episode-111</link>
      <guid isPermaLink="false">d8971958-fc92-4b39-bb83-fe864158982d</guid>
      <pubDate>Thu, 14 Nov 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/d8971958-fc92-4b39-bb83-fe864158982d.mp3" length="27071416" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick shipped a revamped version of StaticKit’s homepage and plans to add a payments section soon. He’s eager to conduct another round of customer development calls. If you want to chat about your experience with static sites and help shape product direction for StaticKit, schedule a call with Derrick on Calendly.  </itunes:subtitle>
      <itunes:duration>24:14</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick shipped a revamped version of StaticKit’s homepage and plans to add a payments section soon. He’s eager to conduct another round of customer development calls. If you want to chat about your experience with static sites and help shape product direction for StaticKit, schedule a call with Derrick on Calendly.  (https://calendly.com/derrickreimer/statickit-chat?month=2019-11) 
Ben already utilizes a checkout option for Tuple and shares some of its challenges. Also, Ben announced and shipped the release of a highly requested and expected Tuple feature—ability to start a Tuple session without sharing your screen. Despite Tuple’s burst of free trial signups, Ben described a decreased conversion rate to paying customers. Both Ben and Derrick share how design matters, especially when upgrading or switching browsers and operating systems that make your app look like a scam and sketchy! 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick shipped a revamped version of StaticKit’s homepage and plans to add a payments section soon. He’s eager to conduct another round of customer development calls. If you want to chat about your experience with static sites and help shape product direction for StaticKit, schedule a call with Derrick on <a href="https://calendly.com/derrickreimer/statickit-chat?month=2019-11" rel="nofollow">Calendly. </a> </p>

<p>Ben already utilizes a checkout option for Tuple and shares some of its challenges. Also, Ben announced and shipped the release of a highly requested and expected Tuple feature—ability to start a Tuple session without sharing your screen. Despite Tuple’s burst of free trial signups, Ben described a decreased conversion rate to paying customers. Both Ben and Derrick share how design matters, especially when upgrading or switching browsers and operating systems that make your app look like a scam and sketchy! </p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick shipped a revamped version of StaticKit’s homepage and plans to add a payments section soon. He’s eager to conduct another round of customer development calls. If you want to chat about your experience with static sites and help shape product direction for StaticKit, schedule a call with Derrick on <a href="https://calendly.com/derrickreimer/statickit-chat?month=2019-11" rel="nofollow">Calendly. </a> </p>

<p>Ben already utilizes a checkout option for Tuple and shares some of its challenges. Also, Ben announced and shipped the release of a highly requested and expected Tuple feature—ability to start a Tuple session without sharing your screen. Despite Tuple’s burst of free trial signups, Ben described a decreased conversion rate to paying customers. Both Ben and Derrick share how design matters, especially when upgrading or switching browsers and operating systems that make your app look like a scam and sketchy! </p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+eXlcfKWF</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+eXlcfKWF" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>110: The Importance of Mentors</title>
      <link>https://artofproductpodcast.com/episode-110</link>
      <guid isPermaLink="false">3b16fc3a-fab6-4482-b48d-2aa3909ed856</guid>
      <pubDate>Thu, 07 Nov 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/3b16fc3a-fab6-4482-b48d-2aa3909ed856.mp3" length="32549160" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick shipped config file for StaticKit’s UI migration and shifted his focus to other areas of the product. He plans to deliberately and consistently test email messages to determine which generate response and interest in StaticKit. He continues to connect with TinySeed mentors. </itunes:subtitle>
      <itunes:duration>29:53</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick shipped config file for StaticKit’s UI migration and shifted his focus to other areas of the product. He plans to deliberately and consistently test email messages to determine which generate response and interest in StaticKit. He continues to connect with TinySeed mentors. 
Ben understands the value mentors offer in helping entrepreneurs easily avoid bad ideas and pursue good ones. Also, he’s working on writing content for his October advisor update. What’s the next step following Tuple’s free trial? T-shirt? Should Ben think bigger and Shape Up?   
</description>
      <content:encoded>
        <![CDATA[<p>Derrick shipped config file for StaticKit’s UI migration and shifted his focus to other areas of the product. He plans to deliberately and consistently test email messages to determine which generate response and interest in StaticKit. He continues to connect with TinySeed mentors. </p>

<p>Ben understands the value mentors offer in helping entrepreneurs easily avoid bad ideas and pursue good ones. Also, he’s working on writing content for his October advisor update. What’s the next step following Tuple’s free trial? T-shirt? Should Ben think bigger and Shape Up?  </p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick shipped config file for StaticKit’s UI migration and shifted his focus to other areas of the product. He plans to deliberately and consistently test email messages to determine which generate response and interest in StaticKit. He continues to connect with TinySeed mentors. </p>

<p>Ben understands the value mentors offer in helping entrepreneurs easily avoid bad ideas and pursue good ones. Also, he’s working on writing content for his October advisor update. What’s the next step following Tuple’s free trial? T-shirt? Should Ben think bigger and Shape Up?  </p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+NQaVPuG5</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+NQaVPuG5" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>109: Split Test = Optimization</title>
      <link>https://artofproductpodcast.com/episode-109</link>
      <guid isPermaLink="false">1fb60e4e-e06b-45d8-8abb-82da2e87127a</guid>
      <pubDate>Thu, 31 Oct 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/1fb60e4e-e06b-45d8-8abb-82da2e87127a.mp3" length="30337618" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Some podcasts present terrible sound quality, yet garner tons of listeners. Ben and Derrick are professionals, and care about the sound quality of their AoP podcast episodes. 

Despite audio difficulties, Ben and Derrick are back. They sound good, and they’re ready to rock their updates on StaticKit and Tuple! </itunes:subtitle>
      <itunes:duration>27:35</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Some podcasts present terrible sound quality, yet garner tons of listeners. Ben and Derrick are professionals, and care about the sound quality of their AoP podcast episodes. 
Despite audio difficulties, Ben and Derrick are back. They sound good, and they’re ready to rock their updates on StaticKit and Tuple! 
Today’s Topics Include:
Should you test? Trust weak data? Split-test customer email messaging tools should push you to test as default path
(Not) Steady State of New Trials: Email blast offering free Tuple trial to everybody  
Tuple T-shirt Prototype: Take the next step in funnel to pay for Tuple to get T-shirt
Structure and Process: Sense of energy from Tuple’s stand ups and status updates 
Tuple to handle classic startup chaos by reading, Shape Up: Stop Running in Circles and Ship Work that Matters by Ryan Singer
StaticKit Solopreneur: Derrick’s suffering from decision fatigue, struggling to juggle multiple tasks, and balancing building a great product and connecting with customers 
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
TinySeed (https://tinyseed.com/)
Using Tailwind CSS with Next.js (https://statickit.com/guides/next-js-tailwind) 
Level (https://level.app/)
Audio-Technica ATR2100 USB (https://www.audio-technica.com/cms/wired_mics/b8dd84773f83092c/index.html)
Drip (https://www.drip.com/)
Shape Up (https://basecamp.com/shapeup)
JAMstack Conf (https://jamstackconf.com/)
Slack (https://slack.com/) 
</description>
      <content:encoded>
        <![CDATA[<p>Some podcasts present terrible sound quality, yet garner tons of listeners. Ben and Derrick are professionals, and care about the sound quality of their AoP podcast episodes. </p>

<p>Despite audio difficulties, Ben and Derrick are back. They sound good, and they’re ready to rock their updates on StaticKit and Tuple! </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Should you test? Trust weak data? Split-test customer email messaging tools should push you to test as default path</li>
<li>(Not) Steady State of New Trials: Email blast offering free Tuple trial to everybody<br></li>
<li>Tuple T-shirt Prototype: Take the next step in funnel to pay for Tuple to get T-shirt</li>
<li>Structure and Process: Sense of energy from Tuple’s stand ups and status updates </li>
<li>Tuple to handle classic startup chaos by reading, Shape Up: Stop Running in Circles and Ship Work that Matters by Ryan Singer</li>
<li>StaticKit Solopreneur: Derrick’s suffering from decision fatigue, struggling to juggle multiple tasks, and balancing building a great product and connecting with customers </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.audio-technica.com/cms/wired_mics/b8dd84773f83092c/index.html" rel="nofollow">Audio-Technica ATR2100 USB</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://basecamp.com/shapeup" rel="nofollow">Shape Up</a></p>

<p><a href="https://jamstackconf.com/" rel="nofollow">JAMstack Conf</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Some podcasts present terrible sound quality, yet garner tons of listeners. Ben and Derrick are professionals, and care about the sound quality of their AoP podcast episodes. </p>

<p>Despite audio difficulties, Ben and Derrick are back. They sound good, and they’re ready to rock their updates on StaticKit and Tuple! </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Should you test? Trust weak data? Split-test customer email messaging tools should push you to test as default path</li>
<li>(Not) Steady State of New Trials: Email blast offering free Tuple trial to everybody<br></li>
<li>Tuple T-shirt Prototype: Take the next step in funnel to pay for Tuple to get T-shirt</li>
<li>Structure and Process: Sense of energy from Tuple’s stand ups and status updates </li>
<li>Tuple to handle classic startup chaos by reading, Shape Up: Stop Running in Circles and Ship Work that Matters by Ryan Singer</li>
<li>StaticKit Solopreneur: Derrick’s suffering from decision fatigue, struggling to juggle multiple tasks, and balancing building a great product and connecting with customers </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.audio-technica.com/cms/wired_mics/b8dd84773f83092c/index.html" rel="nofollow">Audio-Technica ATR2100 USB</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://basecamp.com/shapeup" rel="nofollow">Shape Up</a></p>

<p><a href="https://jamstackconf.com/" rel="nofollow">JAMstack Conf</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+AlFiDF3i</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+AlFiDF3i" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>108: Getting Back to Growth Planning</title>
      <link>https://artofproductpodcast.com/episode-108</link>
      <guid isPermaLink="false">d289e4a0-0471-42b1-a4ec-6e7cb8408647</guid>
      <pubDate>Thu, 24 Oct 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/d289e4a0-0471-42b1-a4ec-6e7cb8408647.mp3" length="39183437" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick returned from JAMstack Conf with a jolt of energy and excitement thanks to face-to-face conversations and strategic connections with potential StaticKit customers. 

Ben expressed interest in once again speaking at developer conferences. After all, he has plenty of worthwhile information and lessons learned to share about Tuple. </itunes:subtitle>
      <itunes:duration>36:51</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick returned from JAMstack Conf with a jolt of energy and excitement thanks to face-to-face conversations and strategic connections with potential StaticKit customers. 
Ben expressed interest in once again speaking at developer conferences. After all, he has plenty of worthwhile information and lessons learned to share about Tuple. 
Today’s Topics Include:
Frontend and Backend: Considerations for implementation/migration with StaticKit 
Main Objective at JAMstack: Market validation, not to make sales to customers
Future Feature: Allows people to configure StaticKit account via config file
Prevent UI Creep and Wall of Fields: Keep it elegant, but flexible and customizable
Instant Gratification and Relief: Numbers are rising again after Tuple’s sign-up fluctuation
Tuple Trick: Free, two-week trial for submitting email via invite box; stabilization and scaling are serious concerns due to more customers
Ben’s optimism leads to deleted tweet about Tuple T-shirts
How much MMR is enough? Never enough; bigger, brighter, more interesting future 
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://statickit.com/)
TinySeed (https://tinyseed.com/)
Using Tailwind CSS with Next.js (https://statickit.com/guides/next-js-tailwind) 
JAMstack Conf (https://jamstackconf.com)
MicroConf (https://microconf.com/)
Slack (https://slack.com/)
Netlify (https://www.netlify.com/)
WordPress (https://wordpress.com/)
Drupal (https://www.drupal.org/)
JSON (https://www.json.org/)
Drip (https://www.drip.com/)
Justin Jackson (https://twitter.com/mijustin)
Shopify (https://www.shopify.com/)
Rob Walling (https://robwalling.com/)
Paul Jarvis (https://ofone.co)
Jason Fried (https://twitter.com/jasonfried) 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick returned from JAMstack Conf with a jolt of energy and excitement thanks to face-to-face conversations and strategic connections with potential StaticKit customers. </p>

<p>Ben expressed interest in once again speaking at developer conferences. After all, he has plenty of worthwhile information and lessons learned to share about Tuple. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Frontend and Backend: Considerations for implementation/migration with StaticKit </li>
<li>Main Objective at JAMstack: Market validation, not to make sales to customers</li>
<li>Future Feature: Allows people to configure StaticKit account via config file</li>
<li>Prevent UI Creep and Wall of Fields: Keep it elegant, but flexible and customizable</li>
<li>Instant Gratification and Relief: Numbers are rising again after Tuple’s sign-up fluctuation</li>
<li>Tuple Trick: Free, two-week trial for submitting email via invite box; stabilization and scaling are serious concerns due to more customers</li>
<li>Ben’s optimism leads to deleted tweet about Tuple T-shirts</li>
<li>How much MMR is enough? Never enough; bigger, brighter, more interesting future </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://jamstackconf.com" rel="nofollow">JAMstack Conf</a></p>

<p><a href="https://microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://www.netlify.com/" rel="nofollow">Netlify</a></p>

<p><a href="https://wordpress.com/" rel="nofollow">WordPress</a></p>

<p><a href="https://www.drupal.org/" rel="nofollow">Drupal</a></p>

<p><a href="https://www.json.org/" rel="nofollow">JSON</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://twitter.com/mijustin" rel="nofollow">Justin Jackson</a></p>

<p><a href="https://www.shopify.com/" rel="nofollow">Shopify</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://ofone.co" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://twitter.com/jasonfried" rel="nofollow">Jason Fried</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick returned from JAMstack Conf with a jolt of energy and excitement thanks to face-to-face conversations and strategic connections with potential StaticKit customers. </p>

<p>Ben expressed interest in once again speaking at developer conferences. After all, he has plenty of worthwhile information and lessons learned to share about Tuple. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Frontend and Backend: Considerations for implementation/migration with StaticKit </li>
<li>Main Objective at JAMstack: Market validation, not to make sales to customers</li>
<li>Future Feature: Allows people to configure StaticKit account via config file</li>
<li>Prevent UI Creep and Wall of Fields: Keep it elegant, but flexible and customizable</li>
<li>Instant Gratification and Relief: Numbers are rising again after Tuple’s sign-up fluctuation</li>
<li>Tuple Trick: Free, two-week trial for submitting email via invite box; stabilization and scaling are serious concerns due to more customers</li>
<li>Ben’s optimism leads to deleted tweet about Tuple T-shirts</li>
<li>How much MMR is enough? Never enough; bigger, brighter, more interesting future </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://jamstackconf.com" rel="nofollow">JAMstack Conf</a></p>

<p><a href="https://microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://www.netlify.com/" rel="nofollow">Netlify</a></p>

<p><a href="https://wordpress.com/" rel="nofollow">WordPress</a></p>

<p><a href="https://www.drupal.org/" rel="nofollow">Drupal</a></p>

<p><a href="https://www.json.org/" rel="nofollow">JSON</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://twitter.com/mijustin" rel="nofollow">Justin Jackson</a></p>

<p><a href="https://www.shopify.com/" rel="nofollow">Shopify</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://ofone.co" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://twitter.com/jasonfried" rel="nofollow">Jason Fried</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+zVAJ-uH2</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+zVAJ-uH2" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>107: Becoming a Multi-Product Company (with Amir Salihefendić)</title>
      <link>https://artofproductpodcast.com/episode-107</link>
      <guid isPermaLink="false">40d516cb-0699-44e5-b3a6-e50178f480b7</guid>
      <pubDate>Thu, 17 Oct 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/40d516cb-0699-44e5-b3a6-e50178f480b7.mp3" length="29680578" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick and Ben welcome Amir Salihefendić, founder and CEO of Doist. Ben was able to break away from Slack and uses Doist’s Twist app at Tuple for team communication. 

Also, Ben and Derrick share updates and experiences about their businesses that spark familiarity and advice from Amir based on his entrepreneurial adventures.</itunes:subtitle>
      <itunes:duration>26:57</itunes:duration>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick and Ben welcome Amir Salihefendić, founder and CEO of Doist. Ben was able to break away from Slack and uses Doist’s Twist app at Tuple for team communication. 
Also, Ben and Derrick share updates and experiences about their businesses that spark familiarity and advice from Amir based on his entrepreneurial adventures.
Today’s Topics Include:
Founder Therapy: Derrick helped talk Ben off the ledge and figure things out with Tuple
Live and Learn: An entrepreneur starting a business is on a psychology rollercoaster
Ben’s path forward to break past lull via positive momentum and mood 
Short-and-Simple Answer: Derrick should only focus on long-term goals for StaticKit
Looking forward to new release of Todoist in a few weeks? New features added with emphasis on improving existing design and workflow
360 Review: Stop doing development, and focus time on CEO role and responsibilities
Balancing Act: Difficult to start companies and launch multiple products; but worth long-term investment and effort
Unless your target audience is college students and you enjoy fighting churn, Doist’s pricing strategy isn’t recommended
Synchronous vs. Asynchronous: Working remotely may impact your mental health   
Links and resources:
Doist (https://doist.com)
Twist (https://twist.com)
Todoist (https://todoist.com/?lang=en)
Success Ten Years in the Making with Amir Salihefendic of Doist (https://www.indiehackers.com/forum/success-ten-years-in-the-making-with-amir-salihefendic-of-doist-c44b42761e)
Slack (https://slack.com/)
Rob Walling (https://robwalling.com/)
Fooled by Randomness (https://www.amazon.com/Fooled-Randomness-Hidden-Markets-Incerto/dp/0812975219)
Tyler Tringus (https://tylertringas.com/)
Nathan Barry  (https://nathanbarry.com)
MicroConf (https://microconf.com/)
Drip (https://www.drip.com/)
jQuery (https://jquery.com/)
Adam Wathan (https://adamwathan.me/)
WeWork (https://www.wework.com/)
Out of Beta Podcast (https://outofbeta.fm/)
Bootstrapped Web Podcast (http://bootstrappedweb.com/)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
TinySeed (https://tinyseed.com/)
Using Tailwind CSS with Next.js (https://statickit.com/guides/next-js-tailwind) 
Level (https://level.app/) 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick and Ben welcome Amir Salihefendić, founder and CEO of Doist. Ben was able to break away from Slack and uses Doist’s Twist app at Tuple for team communication. </p>

<p>Also, Ben and Derrick share updates and experiences about their businesses that spark familiarity and advice from Amir based on his entrepreneurial adventures.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Founder Therapy: Derrick helped talk Ben off the ledge and figure things out with Tuple</li>
<li>Live and Learn: An entrepreneur starting a business is on a psychology rollercoaster</li>
<li>Ben’s path forward to break past lull via positive momentum and mood </li>
<li>Short-and-Simple Answer: Derrick should only focus on long-term goals for StaticKit</li>
<li>Looking forward to new release of Todoist in a few weeks? New features added with emphasis on improving existing design and workflow</li>
<li>360 Review: Stop doing development, and focus time on CEO role and responsibilities</li>
<li>Balancing Act: Difficult to start companies and launch multiple products; but worth long-term investment and effort</li>
<li>Unless your target audience is college students and you enjoy fighting churn, Doist’s pricing strategy isn’t recommended</li>
<li>Synchronous vs. Asynchronous: Working remotely may impact your mental health<br></li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://doist.com" rel="nofollow">Doist</a></p>

<p><a href="https://twist.com" rel="nofollow">Twist</a></p>

<p><a href="https://todoist.com/?lang=en" rel="nofollow">Todoist</a></p>

<p><a href="https://www.indiehackers.com/forum/success-ten-years-in-the-making-with-amir-salihefendic-of-doist-c44b42761e" rel="nofollow">Success Ten Years in the Making with Amir Salihefendic of Doist</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://www.amazon.com/Fooled-Randomness-Hidden-Markets-Incerto/dp/0812975219" rel="nofollow">Fooled by Randomness</a></p>

<p><a href="https://tylertringas.com/" rel="nofollow">Tyler Tringus</a></p>

<p><a href="https://nathanbarry.com" rel="nofollow">Nathan Barry </a></p>

<p><a href="https://microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://jquery.com/" rel="nofollow">jQuery</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://www.wework.com/" rel="nofollow">WeWork</a></p>

<p><a href="https://outofbeta.fm/" rel="nofollow">Out of Beta Podcast</a></p>

<p><a href="http://bootstrappedweb.com/" rel="nofollow">Bootstrapped Web Podcast</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick and Ben welcome Amir Salihefendić, founder and CEO of Doist. Ben was able to break away from Slack and uses Doist’s Twist app at Tuple for team communication. </p>

<p>Also, Ben and Derrick share updates and experiences about their businesses that spark familiarity and advice from Amir based on his entrepreneurial adventures.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Founder Therapy: Derrick helped talk Ben off the ledge and figure things out with Tuple</li>
<li>Live and Learn: An entrepreneur starting a business is on a psychology rollercoaster</li>
<li>Ben’s path forward to break past lull via positive momentum and mood </li>
<li>Short-and-Simple Answer: Derrick should only focus on long-term goals for StaticKit</li>
<li>Looking forward to new release of Todoist in a few weeks? New features added with emphasis on improving existing design and workflow</li>
<li>360 Review: Stop doing development, and focus time on CEO role and responsibilities</li>
<li>Balancing Act: Difficult to start companies and launch multiple products; but worth long-term investment and effort</li>
<li>Unless your target audience is college students and you enjoy fighting churn, Doist’s pricing strategy isn’t recommended</li>
<li>Synchronous vs. Asynchronous: Working remotely may impact your mental health<br></li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://doist.com" rel="nofollow">Doist</a></p>

<p><a href="https://twist.com" rel="nofollow">Twist</a></p>

<p><a href="https://todoist.com/?lang=en" rel="nofollow">Todoist</a></p>

<p><a href="https://www.indiehackers.com/forum/success-ten-years-in-the-making-with-amir-salihefendic-of-doist-c44b42761e" rel="nofollow">Success Ten Years in the Making with Amir Salihefendic of Doist</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://www.amazon.com/Fooled-Randomness-Hidden-Markets-Incerto/dp/0812975219" rel="nofollow">Fooled by Randomness</a></p>

<p><a href="https://tylertringas.com/" rel="nofollow">Tyler Tringus</a></p>

<p><a href="https://nathanbarry.com" rel="nofollow">Nathan Barry </a></p>

<p><a href="https://microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://jquery.com/" rel="nofollow">jQuery</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://www.wework.com/" rel="nofollow">WeWork</a></p>

<p><a href="https://outofbeta.fm/" rel="nofollow">Out of Beta Podcast</a></p>

<p><a href="http://bootstrappedweb.com/" rel="nofollow">Bootstrapped Web Podcast</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+X7RfGaU4</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+X7RfGaU4" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>106: Creating Growth Key Metrics</title>
      <link>https://artofproductpodcast.com/episode-106</link>
      <guid isPermaLink="false">3cfee91c-0ab2-4262-952e-5209ac7045ca</guid>
      <pubDate>Thu, 10 Oct 2019 08:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/3cfee91c-0ab2-4262-952e-5209ac7045ca.mp3" length="36763276" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick spent his birthday at the north shore of Lake Superior to disconnect and getaway. Yet, he found some time to brainstorm and problem solve for StaticKit. 

Ben’s back from Martha’s Vineyard, only to experience less positive updates for Tuple. For the first time, Tuple is shockingly “in the red” financially. So, he feels guilty about going away. </itunes:subtitle>
      <itunes:duration>34:17</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick spent his birthday at the north shore of Lake Superior to disconnect and getaway. Yet, he found some time to brainstorm and problem solve for StaticKit. 
Ben’s back from Martha’s Vineyard, only to experience less positive updates for Tuple. For the first time, Tuple is shockingly “in the red” financially. So, he feels guilty about going away. 
Today’s Topics Include:
Slow Growth: Substantially fewer Tuple trial signups than previous time periods
Marketing and Sales Strategy: From being the new tool on the block to steady state where Ben has to earn new Tuple customers
Bullseye Framework: Derrick re-read his go-to startup guide to select StaticKit’s repeatable traction channels
Tuple’s Q4 objectives and key results (OKRs): Fill top of funnel to increase new email subscribers and trials to continue to grow
Ben’s future plans to gather marketing and sales information/intelligence by advertising and appearing on dev-related podcasts 
Design Matters: Impacts people’s perception of product and builds trust 
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
Using Tailwind CSS with Next.js (https://statickit.com/guides/next-js-tailwind) 
Level (https://level.app/)
Slack (https://slack.com/)
Zoom (https://zoom.us/)
Upcase by Thoughtbot (https://thoughtbot.com/upcase)
Traction: A Startup Guide to Getting Customers by Gabriel Weinberg and Justin Mares (https://www.amazon.com/Traction-Startup-Guide-Getting-Customers/dp/0976339609) 
Ruby on Rails (https://rubyonrails.org)
HubSpot (https://www.hubspot.com)
Rob Walling (https://robwalling.com/)
Drip (https://www.drip.com/)
Adam Wathan (https://adamwathan.me/)
Full Stack Radio (http://www.fullstackradio.com/)
Syntax.fm (https://syntax.fm)
Steve Schoger (https://www.steveschoger.com/)
Elixir (https://elixir-lang.org)
Recurly (https://recurly.com)
Chargify (https://www.chargify.com) 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick spent his birthday at the north shore of Lake Superior to disconnect and getaway. Yet, he found some time to brainstorm and problem solve for StaticKit. </p>

<p>Ben’s back from Martha’s Vineyard, only to experience less positive updates for Tuple. For the first time, Tuple is shockingly “in the red” financially. So, he feels guilty about going away. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Slow Growth: Substantially fewer Tuple trial signups than previous time periods</li>
<li>Marketing and Sales Strategy: From being the new tool on the block to steady state where Ben has to earn new Tuple customers</li>
<li>Bullseye Framework: Derrick re-read his go-to startup guide to select StaticKit’s repeatable traction channels</li>
<li>Tuple’s Q4 objectives and key results (OKRs): Fill top of funnel to increase new email subscribers and trials to continue to grow</li>
<li>Ben’s future plans to gather marketing and sales information/intelligence by advertising and appearing on dev-related podcasts </li>
<li>Design Matters: Impacts people’s perception of product and builds trust </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://thoughtbot.com/upcase" rel="nofollow">Upcase by Thoughtbot</a></p>

<p><a href="https://www.amazon.com/Traction-Startup-Guide-Getting-Customers/dp/0976339609" rel="nofollow">Traction: A Startup Guide to Getting Customers by Gabriel Weinberg and Justin Mares</a> </p>

<p><a href="https://rubyonrails.org" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://www.hubspot.com" rel="nofollow">HubSpot</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="http://www.fullstackradio.com/" rel="nofollow">Full Stack Radio</a></p>

<p><a href="https://syntax.fm" rel="nofollow">Syntax.fm</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://elixir-lang.org" rel="nofollow">Elixir</a></p>

<p><a href="https://recurly.com" rel="nofollow">Recurly</a></p>

<p><a href="https://www.chargify.com" rel="nofollow">Chargify</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick spent his birthday at the north shore of Lake Superior to disconnect and getaway. Yet, he found some time to brainstorm and problem solve for StaticKit. </p>

<p>Ben’s back from Martha’s Vineyard, only to experience less positive updates for Tuple. For the first time, Tuple is shockingly “in the red” financially. So, he feels guilty about going away. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Slow Growth: Substantially fewer Tuple trial signups than previous time periods</li>
<li>Marketing and Sales Strategy: From being the new tool on the block to steady state where Ben has to earn new Tuple customers</li>
<li>Bullseye Framework: Derrick re-read his go-to startup guide to select StaticKit’s repeatable traction channels</li>
<li>Tuple’s Q4 objectives and key results (OKRs): Fill top of funnel to increase new email subscribers and trials to continue to grow</li>
<li>Ben’s future plans to gather marketing and sales information/intelligence by advertising and appearing on dev-related podcasts </li>
<li>Design Matters: Impacts people’s perception of product and builds trust </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://thoughtbot.com/upcase" rel="nofollow">Upcase by Thoughtbot</a></p>

<p><a href="https://www.amazon.com/Traction-Startup-Guide-Getting-Customers/dp/0976339609" rel="nofollow">Traction: A Startup Guide to Getting Customers by Gabriel Weinberg and Justin Mares</a> </p>

<p><a href="https://rubyonrails.org" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://www.hubspot.com" rel="nofollow">HubSpot</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="http://www.fullstackradio.com/" rel="nofollow">Full Stack Radio</a></p>

<p><a href="https://syntax.fm" rel="nofollow">Syntax.fm</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://elixir-lang.org" rel="nofollow">Elixir</a></p>

<p><a href="https://recurly.com" rel="nofollow">Recurly</a></p>

<p><a href="https://www.chargify.com" rel="nofollow">Chargify</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+3NdMyl7-</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+3NdMyl7-" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>105: Exploring Freemium</title>
      <link>https://artofproductpodcast.com/episode-105</link>
      <guid isPermaLink="false">558bbff1-08da-44a9-946e-09deb163450b</guid>
      <pubDate>Thu, 03 Oct 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/558bbff1-08da-44a9-946e-09deb163450b.mp3" length="27188326" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is living his best life with walks on the beach and wonderful weather. On the Tuple side, he shipped some code, got a pull request (PR) merged, and is now on the devise authentication gem.

Derrick’s been busy, too. StaticKit’s official integration with ZEIT went live. ZEIT is one of two major hosting providers in the static site ecosystem. Also, an initiative with Zapier is in the works. </itunes:subtitle>
      <itunes:duration>24:21</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is living his best life with walks on the beach and wonderful weather. On the Tuple side, he shipped some code, got a pull request (PR) merged, and is now on the devise authentication gem.
Derrick’s been busy, too. StaticKit’s official integration with ZEIT went live. ZEIT is one of two major hosting providers in the static site ecosystem. Also, an initiative with Zapier is in the works.  
Today’s Topics Include:
Derrick did it his way: Integrations can be a powerful marketing channel
Zapier Integration: Derrick’s waiting on approval to be listed publicly in its directory
Positive Pace: Derrick invests his previous product efforts with marketing impact
Pricing Pros and Cons: Free vs. paid tiers for forms or submissions per Website
Personal Response: Derrick receives notification when someone new signs up with StaticKit to offer support
Derrick joined TinySeed, a startup accelerator that helps bootstrappers grow their company faster through funds
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
Using Tailwind CSS with Next.js (https://statickit.com/guides/next-js-tailwind) 
Level (https://level.app/)
Devise Authentication Gem (https://rubygems.org/gems/devise/versions/4.2.0)
ZEIT (https://zeit.co/)
Zapier (https://zapier.com/)
Netlify (https://www.netlify.com/)
FormKeep (https://formkeep.com)
Salesforce (https://www.salesforce.com/)
Slack (https://slack.com/)
Adam Wathan (https://adamwathan.me/)
Superhuman (https://superhuman.com/)
Drip (https://www.drip.com/)
TinySeed (https://tinyseed.com/)
JAMstack Conf (https://jamstackconf.com)
</description>
      <content:encoded>
        <![CDATA[<p>Ben is living his best life with walks on the beach and wonderful weather. On the Tuple side, he shipped some code, got a pull request (PR) merged, and is now on the devise authentication gem.</p>

<p>Derrick’s been busy, too. StaticKit’s official integration with ZEIT went live. ZEIT is one of two major hosting providers in the static site ecosystem. Also, an initiative with Zapier is in the works.  </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Derrick did it his way: Integrations can be a powerful marketing channel</li>
<li>Zapier Integration: Derrick’s waiting on approval to be listed publicly in its directory</li>
<li>Positive Pace: Derrick invests his previous product efforts with marketing impact</li>
<li>Pricing Pros and Cons: Free vs. paid tiers for forms or submissions per Website</li>
<li>Personal Response: Derrick receives notification when someone new signs up with StaticKit to offer support</li>
<li>Derrick joined TinySeed, a startup accelerator that helps bootstrappers grow their company faster through funds</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://rubygems.org/gems/devise/versions/4.2.0" rel="nofollow">Devise Authentication Gem</a></p>

<p><a href="https://zeit.co/" rel="nofollow">ZEIT</a></p>

<p><a href="https://zapier.com/" rel="nofollow">Zapier</a></p>

<p><a href="https://www.netlify.com/" rel="nofollow">Netlify</a></p>

<p><a href="https://formkeep.com" rel="nofollow">FormKeep</a></p>

<p><a href="https://www.salesforce.com/" rel="nofollow">Salesforce</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://jamstackconf.com" rel="nofollow">JAMstack Conf</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is living his best life with walks on the beach and wonderful weather. On the Tuple side, he shipped some code, got a pull request (PR) merged, and is now on the devise authentication gem.</p>

<p>Derrick’s been busy, too. StaticKit’s official integration with ZEIT went live. ZEIT is one of two major hosting providers in the static site ecosystem. Also, an initiative with Zapier is in the works.  </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Derrick did it his way: Integrations can be a powerful marketing channel</li>
<li>Zapier Integration: Derrick’s waiting on approval to be listed publicly in its directory</li>
<li>Positive Pace: Derrick invests his previous product efforts with marketing impact</li>
<li>Pricing Pros and Cons: Free vs. paid tiers for forms or submissions per Website</li>
<li>Personal Response: Derrick receives notification when someone new signs up with StaticKit to offer support</li>
<li>Derrick joined TinySeed, a startup accelerator that helps bootstrappers grow their company faster through funds</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://rubygems.org/gems/devise/versions/4.2.0" rel="nofollow">Devise Authentication Gem</a></p>

<p><a href="https://zeit.co/" rel="nofollow">ZEIT</a></p>

<p><a href="https://zapier.com/" rel="nofollow">Zapier</a></p>

<p><a href="https://www.netlify.com/" rel="nofollow">Netlify</a></p>

<p><a href="https://formkeep.com" rel="nofollow">FormKeep</a></p>

<p><a href="https://www.salesforce.com/" rel="nofollow">Salesforce</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://jamstackconf.com" rel="nofollow">JAMstack Conf</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+NiUSqQDZ</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+NiUSqQDZ" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>104: Tiny Conferences, and Business Growth Challenges</title>
      <link>https://artofproductpodcast.com/episode-104</link>
      <guid isPermaLink="false">8e2b3d7c-cc79-48cc-9de3-a13630e17416</guid>
      <pubDate>Thu, 26 Sep 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/8e2b3d7c-cc79-48cc-9de3-a13630e17416.mp3" length="35299527" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is finding it easier to plan meetings to talk about challenges, and how he appreciates consistency. He describes his recent experiences with NanoConf and TupleConf.

Derrick understands how perspectives shift as a business goes through different stages. Everyone wants financial security, but they always have complicated problems to solve. </itunes:subtitle>
      <itunes:duration>32:48</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is finding it easier to plan meetings to talk about challenges, and how he appreciates consistency. He describes his recent experiences with NanoConf and TupleConf.
Derrick understands how perspectives shift as a business goes through different stages. Everyone wants financial security, but they always have complicated problems to solve.   
Today’s Topics Include:
Mini Mastermind Conferences: Growth Strategy for building rapport and trust while bringing in new people for new perspectives 
Lessons Learned: Capture what went well, what should change in the future
TupleConf: Ben, Joel, and Spencer discussed high-level questions and risk of co-founder issues and ambitions
How to Deal with Conflict: Know your strengths, weaknesses, and personality type
Planning and Prioritization: How to clarify and activate energy to do lower/smaller tasks
StaticKit Milestones: Derrick achieved expansion revenue, additional customers, and annual renewals
Pricing Structure, Tiers, and Upgrades: Monthly vs.yearly subscriptions with no surprises
Derrick shares future vision of StaticKit beyond static forms for positive user experience
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
Using Tailwind CSS with Next.js (https://statickit.com/guides/next-js-tailwind) 
Level (https://level.app/)
Big Snow Tiny Conf (https://bigsnowtinyconf.com)
Build Your SaaS Podcast (https://saas.transistor.fm)
CartHook (https://carthook.com)
Brian Casel (https://briancasel.com/)
WordPress (https://wordpress.com/)
Gatsby (https://www.gatsbyjs.org/)
Jekyll (https://jekyllrb.com/)
Drip (https://www.drip.com/)
Netlify (https://www.netlify.com/)
Stripe (https://stripe.com/)
GitHub (https://github.com/) 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is finding it easier to plan meetings to talk about challenges, and how he appreciates consistency. He describes his recent experiences with NanoConf and TupleConf.</p>

<p>Derrick understands how perspectives shift as a business goes through different stages. Everyone wants financial security, but they always have complicated problems to solve.   </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Mini Mastermind Conferences: Growth Strategy for building rapport and trust while bringing in new people for new perspectives </li>
<li>Lessons Learned: Capture what went well, what should change in the future</li>
<li>TupleConf: Ben, Joel, and Spencer discussed high-level questions and risk of co-founder issues and ambitions</li>
<li>How to Deal with Conflict: Know your strengths, weaknesses, and personality type</li>
<li>Planning and Prioritization: How to clarify and activate energy to do lower/smaller tasks</li>
<li>StaticKit Milestones: Derrick achieved expansion revenue, additional customers, and annual renewals</li>
<li>Pricing Structure, Tiers, and Upgrades: Monthly vs.yearly subscriptions with no surprises</li>
<li>Derrick shares future vision of StaticKit beyond static forms for positive user experience</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://bigsnowtinyconf.com" rel="nofollow">Big Snow Tiny Conf</a></p>

<p><a href="https://saas.transistor.fm" rel="nofollow">Build Your SaaS Podcast</a></p>

<p><a href="https://carthook.com" rel="nofollow">CartHook</a></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>

<p><a href="https://wordpress.com/" rel="nofollow">WordPress</a></p>

<p><a href="https://www.gatsbyjs.org/" rel="nofollow">Gatsby</a></p>

<p><a href="https://jekyllrb.com/" rel="nofollow">Jekyll</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.netlify.com/" rel="nofollow">Netlify</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://github.com/" rel="nofollow">GitHub</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is finding it easier to plan meetings to talk about challenges, and how he appreciates consistency. He describes his recent experiences with NanoConf and TupleConf.</p>

<p>Derrick understands how perspectives shift as a business goes through different stages. Everyone wants financial security, but they always have complicated problems to solve.   </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Mini Mastermind Conferences: Growth Strategy for building rapport and trust while bringing in new people for new perspectives </li>
<li>Lessons Learned: Capture what went well, what should change in the future</li>
<li>TupleConf: Ben, Joel, and Spencer discussed high-level questions and risk of co-founder issues and ambitions</li>
<li>How to Deal with Conflict: Know your strengths, weaknesses, and personality type</li>
<li>Planning and Prioritization: How to clarify and activate energy to do lower/smaller tasks</li>
<li>StaticKit Milestones: Derrick achieved expansion revenue, additional customers, and annual renewals</li>
<li>Pricing Structure, Tiers, and Upgrades: Monthly vs.yearly subscriptions with no surprises</li>
<li>Derrick shares future vision of StaticKit beyond static forms for positive user experience</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://bigsnowtinyconf.com" rel="nofollow">Big Snow Tiny Conf</a></p>

<p><a href="https://saas.transistor.fm" rel="nofollow">Build Your SaaS Podcast</a></p>

<p><a href="https://carthook.com" rel="nofollow">CartHook</a></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>

<p><a href="https://wordpress.com/" rel="nofollow">WordPress</a></p>

<p><a href="https://www.gatsbyjs.org/" rel="nofollow">Gatsby</a></p>

<p><a href="https://jekyllrb.com/" rel="nofollow">Jekyll</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.netlify.com/" rel="nofollow">Netlify</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://github.com/" rel="nofollow">GitHub</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+XBOTImkw</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+XBOTImkw" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>103: Code Quality and Balancing TDD</title>
      <link>https://artofproductpodcast.com/episode-103</link>
      <guid isPermaLink="false">c88625fb-40e5-4e1a-b705-49b56e854445</guid>
      <pubDate>Thu, 12 Sep 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c88625fb-40e5-4e1a-b705-49b56e854445.mp3" length="37707380" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben’s been adding variety to work by biking to breakfast and the beach, while working in-between during his stay on Martha’s Vineyard. He’s feeling lucky to work remotely, and still be able to connect with co-founders!

Derrick enjoys a change of scenery from time-to-time during workdays, especially to kickstart his blood flow during an afternoon lull or breaking point.   
</itunes:subtitle>
      <itunes:duration>35:19</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben’s been adding variety to work by biking to breakfast and the beach, while working in-between during his stay on Martha’s Vineyard. He’s feeling lucky to work remotely, and still be able to connect with co-founders!
Derrick enjoys a change of scenery from time-to-time during workdays, especially to kickstart his blood flow during an afternoon lull or breaking point.   
Today’s Topics Include:
Writing code is like riding a bike: Tuple moving forward with adding single sign-on
Caring about Code Quality: Ben’s higher level tests prove more valuable, less coupled  
Evolution of Testing: Derrick’s progress from test-driven development (TTD) to practical testing for StaticKit’s structure and features
Devise Deal Breaker: Digested passwords in Tuple database wouldn’t need to be reset
Pair programming proves powerful in preventing mistakes and being blocked
Marketer? Developer? Sales? Ben’s possible future role and responsibilities with Tuple 
Hockeystick Metrics: First-paying StaticKit customer leads to 200% growth increase
Content Marketing: Using Tailwind CSS with Next.js spikes StaticKit sign ups
Self-serve Engine: Easily upgrade and deploy StaticKit from sandbox to live mode
Prioritize Priorities: Ben encourages Derrick to focus on forms for StaticKit 
AoP Podcast: Is fanbase willing to pay for extra-special content? Share ideas with Ben and Derrick via Twitter   
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
Using Tailwind CSS with Next.js (https://statickit.com/guides/next-js-tailwind) 
Level (https://level.app/)
AoP Episode 22: Finishing the Year Strong (https://artofproductpodcast.com/episode-22)
Tailwind CSS (https://tailwindcss.com/)
Next.js (https://nextjs.org/)
Rob Walling (https://robwalling.com/)
Drip (https://www.drip.com/)
Security Assertion Markup Language (SAML) (https://searchsecurity.techtarget.com)
Ruby on Rails (https://rubyonrails.org)
Thoughtbot (https://thoughtbot.com)
RubyGems (https://rubygems.org)
Devise (https://github.com/plataformatec/devise)
DigitalOcean (https://www.digitalocean.com/)
JSON (https://www.json.org/) 
</description>
      <content:encoded>
        <![CDATA[<p>Ben’s been adding variety to work by biking to breakfast and the beach, while working in-between during his stay on Martha’s Vineyard. He’s feeling lucky to work remotely, and still be able to connect with co-founders!</p>

<p>Derrick enjoys a change of scenery from time-to-time during workdays, especially to kickstart his blood flow during an afternoon lull or breaking point.   </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Writing code is like riding a bike: Tuple moving forward with adding single sign-on</li>
<li>Caring about Code Quality: Ben’s higher level tests prove more valuable, less coupled<br></li>
<li>Evolution of Testing: Derrick’s progress from test-driven development (TTD) to practical testing for StaticKit’s structure and features</li>
<li>Devise Deal Breaker: Digested passwords in Tuple database wouldn’t need to be reset</li>
<li>Pair programming proves powerful in preventing mistakes and being blocked</li>
<li>Marketer? Developer? Sales? Ben’s possible future role and responsibilities with Tuple </li>
<li>Hockeystick Metrics: First-paying StaticKit customer leads to 200% growth increase</li>
<li>Content Marketing: Using Tailwind CSS with Next.js spikes StaticKit sign ups</li>
<li>Self-serve Engine: Easily upgrade and deploy StaticKit from sandbox to live mode</li>
<li>Prioritize Priorities: Ben encourages Derrick to focus on forms for StaticKit </li>
<li>AoP Podcast: Is fanbase willing to pay for extra-special content? Share ideas with Ben and Derrick via Twitter<br></li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://artofproductpodcast.com/episode-22" rel="nofollow">AoP Episode 22: Finishing the Year Strong</a></p>

<p><a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a></p>

<p><a href="https://nextjs.org/" rel="nofollow">Next.js</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://searchsecurity.techtarget.com" rel="nofollow">Security Assertion Markup Language (SAML)</a></p>

<p><a href="https://rubyonrails.org" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://thoughtbot.com" rel="nofollow">Thoughtbot</a></p>

<p><a href="https://rubygems.org" rel="nofollow">RubyGems</a></p>

<p><a href="https://github.com/plataformatec/devise" rel="nofollow">Devise</a></p>

<p><a href="https://www.digitalocean.com/" rel="nofollow">DigitalOcean</a></p>

<p><a href="https://www.json.org/" rel="nofollow">JSON</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben’s been adding variety to work by biking to breakfast and the beach, while working in-between during his stay on Martha’s Vineyard. He’s feeling lucky to work remotely, and still be able to connect with co-founders!</p>

<p>Derrick enjoys a change of scenery from time-to-time during workdays, especially to kickstart his blood flow during an afternoon lull or breaking point.   </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Writing code is like riding a bike: Tuple moving forward with adding single sign-on</li>
<li>Caring about Code Quality: Ben’s higher level tests prove more valuable, less coupled<br></li>
<li>Evolution of Testing: Derrick’s progress from test-driven development (TTD) to practical testing for StaticKit’s structure and features</li>
<li>Devise Deal Breaker: Digested passwords in Tuple database wouldn’t need to be reset</li>
<li>Pair programming proves powerful in preventing mistakes and being blocked</li>
<li>Marketer? Developer? Sales? Ben’s possible future role and responsibilities with Tuple </li>
<li>Hockeystick Metrics: First-paying StaticKit customer leads to 200% growth increase</li>
<li>Content Marketing: Using Tailwind CSS with Next.js spikes StaticKit sign ups</li>
<li>Self-serve Engine: Easily upgrade and deploy StaticKit from sandbox to live mode</li>
<li>Prioritize Priorities: Ben encourages Derrick to focus on forms for StaticKit </li>
<li>AoP Podcast: Is fanbase willing to pay for extra-special content? Share ideas with Ben and Derrick via Twitter<br></li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://statickit.com/guides/next-js-tailwind" rel="nofollow">Using Tailwind CSS with Next.js</a> </p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://artofproductpodcast.com/episode-22" rel="nofollow">AoP Episode 22: Finishing the Year Strong</a></p>

<p><a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a></p>

<p><a href="https://nextjs.org/" rel="nofollow">Next.js</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://searchsecurity.techtarget.com" rel="nofollow">Security Assertion Markup Language (SAML)</a></p>

<p><a href="https://rubyonrails.org" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://thoughtbot.com" rel="nofollow">Thoughtbot</a></p>

<p><a href="https://rubygems.org" rel="nofollow">RubyGems</a></p>

<p><a href="https://github.com/plataformatec/devise" rel="nofollow">Devise</a></p>

<p><a href="https://www.digitalocean.com/" rel="nofollow">DigitalOcean</a></p>

<p><a href="https://www.json.org/" rel="nofollow">JSON</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+k0lQJL82</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+k0lQJL82" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>102: Single Sign On (SSO) for Tuple?</title>
      <link>https://artofproductpodcast.com/episode-102</link>
      <guid isPermaLink="false">df379bd5-263b-4a42-880e-c54206a13ebd</guid>
      <pubDate>Thu, 05 Sep 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/df379bd5-263b-4a42-880e-c54206a13ebd.mp3" length="42861745" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>The true life of an entrepreneur! From backgrounds to beards, change is in the air for both Ben and Derrick. Ben is a 36-year-old man who is back living with his parents temporarily to save some cash. Ben considered himself a minimalist, until he realized just how much stuff he had to move. So, he hired movers. 

Derrick describes the importance of documenting lessons learned and accumulating knowledge. As a result, he got his first paying customer for StaticKit. A meager $10 in revenue is greater than zero.  
</itunes:subtitle>
      <itunes:duration>27:07</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>The true life of an entrepreneur! From backgrounds to beards, change is in the air for both Ben and Derrick. Ben is a 36-year-old man who is back living with his parents temporarily to save some cash. Ben considered himself a minimalist, until he realized just how much stuff he had to move. So, he hired movers. 
Derrick describes the importance of documenting lessons learned and accumulating knowledge. As a result, he got his first paying customer for StaticKit. A meager $10 in revenue is greater than zero.  
Today’s Topics Include:
Tuple: All for One, or One for All? Ben seeks advice on whether to make significant changes to app to satisfy single prospect that requires single sign-on (SSO) support
Authentication and Security Schemes: Increasing scope intimidates and impacts legacy engineering decisions
Big Decisions equal Big Bucks: Good but challenging problem to have in business 
Free to paid options for Derrick’s StaticKit turns into inflexible data model 
Got one, get more: Freemium customer converts to first StaticKit paid subscriber
Derrick’s Next Step with StaticKit: Default state of being sustainable and breaking even on personal expenses 
Solo Founder: Tricky to find good fit of founder to do everything and grow quickly
Keep Shipping Away: Set weekly goals to achieve and celebrate wins 
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
Level (https://level.app/)
G Suite (https://gsuite.google.com)
Security Assertion Markup Language (SAML) (https://searchsecurity.techtarget.com)
Basecamp Shape Up (https://basecamp.com/shapeup)
Thoughtbot (https://thoughtbot.com)
RubyGems (https://rubygems.org)
Ruby on Rails (https://rubyonrails.org)
Drip (https://www.drip.com/)
Stripe (https://stripe.com)
React (https://reactjs.org) 
</description>
      <content:encoded>
        <![CDATA[<p>The true life of an entrepreneur! From backgrounds to beards, change is in the air for both Ben and Derrick. Ben is a 36-year-old man who is back living with his parents temporarily to save some cash. Ben considered himself a minimalist, until he realized just how much stuff he had to move. So, he hired movers. </p>

<p>Derrick describes the importance of documenting lessons learned and accumulating knowledge. As a result, he got his first paying customer for StaticKit. A meager $10 in revenue is greater than zero.  </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Tuple: All for One, or One for All? Ben seeks advice on whether to make significant changes to app to satisfy single prospect that requires single sign-on (SSO) support</li>
<li>Authentication and Security Schemes: Increasing scope intimidates and impacts legacy engineering decisions</li>
<li>Big Decisions equal Big Bucks: Good but challenging problem to have in business </li>
<li>Free to paid options for Derrick’s StaticKit turns into inflexible data model </li>
<li>Got one, get more: Freemium customer converts to first StaticKit paid subscriber</li>
<li>Derrick’s Next Step with StaticKit: Default state of being sustainable and breaking even on personal expenses </li>
<li>Solo Founder: Tricky to find good fit of founder to do everything and grow quickly</li>
<li>Keep Shipping Away: Set weekly goals to achieve and celebrate wins </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://gsuite.google.com" rel="nofollow">G Suite</a></p>

<p><a href="https://searchsecurity.techtarget.com" rel="nofollow">Security Assertion Markup Language (SAML)</a></p>

<p><a href="https://basecamp.com/shapeup" rel="nofollow">Basecamp Shape Up</a></p>

<p><a href="https://thoughtbot.com" rel="nofollow">Thoughtbot</a></p>

<p><a href="https://rubygems.org" rel="nofollow">RubyGems</a></p>

<p><a href="https://rubyonrails.org" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://stripe.com" rel="nofollow">Stripe</a></p>

<p><a href="https://reactjs.org" rel="nofollow">React</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>The true life of an entrepreneur! From backgrounds to beards, change is in the air for both Ben and Derrick. Ben is a 36-year-old man who is back living with his parents temporarily to save some cash. Ben considered himself a minimalist, until he realized just how much stuff he had to move. So, he hired movers. </p>

<p>Derrick describes the importance of documenting lessons learned and accumulating knowledge. As a result, he got his first paying customer for StaticKit. A meager $10 in revenue is greater than zero.  </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Tuple: All for One, or One for All? Ben seeks advice on whether to make significant changes to app to satisfy single prospect that requires single sign-on (SSO) support</li>
<li>Authentication and Security Schemes: Increasing scope intimidates and impacts legacy engineering decisions</li>
<li>Big Decisions equal Big Bucks: Good but challenging problem to have in business </li>
<li>Free to paid options for Derrick’s StaticKit turns into inflexible data model </li>
<li>Got one, get more: Freemium customer converts to first StaticKit paid subscriber</li>
<li>Derrick’s Next Step with StaticKit: Default state of being sustainable and breaking even on personal expenses </li>
<li>Solo Founder: Tricky to find good fit of founder to do everything and grow quickly</li>
<li>Keep Shipping Away: Set weekly goals to achieve and celebrate wins </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://gsuite.google.com" rel="nofollow">G Suite</a></p>

<p><a href="https://searchsecurity.techtarget.com" rel="nofollow">Security Assertion Markup Language (SAML)</a></p>

<p><a href="https://basecamp.com/shapeup" rel="nofollow">Basecamp Shape Up</a></p>

<p><a href="https://thoughtbot.com" rel="nofollow">Thoughtbot</a></p>

<p><a href="https://rubygems.org" rel="nofollow">RubyGems</a></p>

<p><a href="https://rubyonrails.org" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://stripe.com" rel="nofollow">Stripe</a></p>

<p><a href="https://reactjs.org" rel="nofollow">React</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+6Gb_uQnG</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+6Gb_uQnG" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>101: Mentorship Momentum with Matt Wensing of SimSaaS</title>
      <link>https://artofproductpodcast.com/episode-101</link>
      <guid isPermaLink="false">14eb3bec-2087-494a-bd8f-f71d4194acee</guid>
      <pubDate>Thu, 29 Aug 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/14eb3bec-2087-494a-bd8f-f71d4194acee.mp3" length="34801652" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>While Ben’s on vacation, Derrick welcomes Matt Wensing, founder of SimSaaS and co-host of the Out of Beta podcast. Matt was also the co-founder and CEO of Stormpulse. 

Derrick credits Matt for giving him great advice to make the winding down of Level less daunting. Now, Derrick’s on the upswing of rebuilding his confidence, despite challenging cluster headaches and stress cannibalising productivity. </itunes:subtitle>
      <itunes:duration>32:16</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>While Ben’s on vacation, Derrick welcomes Matt Wensing, founder of SimSaaS and co-host of the Out of Beta podcast. Matt was also the co-founder and CEO of Stormpulse. 
Derrick credits Matt for giving him great advice to make the winding down of Level less daunting. Now, Derrick’s on the upswing of rebuilding his confidence, despite challenging cluster headaches and stress cannibalising productivity. 
Today’s Topics Include:
Out of Beta: Matt’s new podcast where he publicly discusses projects and products
Mentorship Momentum: Seek help to sharpen software as a service (SaaS) skills 
Matt’s focused on marketing efforts to get work done and sales to gain access
What is launching? Get started for free!
TinySeed, Big Benefits: Solo business can’t do it alone; community plays a big role
Fruitful Conversations: StaticKit update involves JavaScript, APIs, and Markup (JAMStack)
Links and resources:
Matt Wensing on Twitter (https://twitter.com/mattwensing)
Matt Wensing on LinkedIn (https://www.linkedin.com/in/wensing)
SimSaaS (https://simsaas.co)
Riskpulse (https://riskpulse.com/)
Out of Beta Podcast (https://outofbeta.fm)
Stormpulse (https://stormpulse.com)
SimSaaS on TinySeed (https://tinyseed.com/latest/2019-funding-announcement-simsaas)
MicroConf (https://www.microconf.com)
MicroConf Europe (https://microconfeurope.com)
Brian Casel (https://briancasel.com/)
Rob Walling (https://robwalling.com/)
Jason Cohen (http://blog.asmartbear.com/jason-cohen)
Company of One by Paul Jarvis (https://ofone.co/)
Slack (https://slack.com/)
Heroku (https://www.heroku.com/)
CI/CD for WordPress with Peter Suhm of Branch CI (https://webmasterradio.fm/episode/ci-cd-for-wordpress-with-peter-suhm-of-branch-ci)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
Level (https://level.app/)
Level Retrospective (https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html)
Level Manifesto (https://level.app/manifesto) 
</description>
      <content:encoded>
        <![CDATA[<p>While Ben’s on vacation, Derrick welcomes Matt Wensing, founder of SimSaaS and co-host of the Out of Beta podcast. Matt was also the co-founder and CEO of Stormpulse. </p>

<p>Derrick credits Matt for giving him great advice to make the winding down of Level less daunting. Now, Derrick’s on the upswing of rebuilding his confidence, despite challenging cluster headaches and stress cannibalising productivity. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Out of Beta: Matt’s new podcast where he publicly discusses projects and products</li>
<li>Mentorship Momentum: Seek help to sharpen software as a service (SaaS) skills </li>
<li>Matt’s focused on marketing efforts to get work done and sales to gain access</li>
<li>What is launching? Get started for free!</li>
<li>TinySeed, Big Benefits: Solo business can’t do it alone; community plays a big role</li>
<li>Fruitful Conversations: StaticKit update involves JavaScript, APIs, and Markup (JAMStack)</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/mattwensing" rel="nofollow">Matt Wensing on Twitter</a></p>

<p><a href="https://www.linkedin.com/in/wensing" rel="nofollow">Matt Wensing on LinkedIn</a></p>

<p><a href="https://simsaas.co" rel="nofollow">SimSaaS</a></p>

<p><a href="https://riskpulse.com/" rel="nofollow">Riskpulse</a></p>

<p><a href="https://outofbeta.fm" rel="nofollow">Out of Beta Podcast</a></p>

<p><a href="https://stormpulse.com" rel="nofollow">Stormpulse</a></p>

<p><a href="https://tinyseed.com/latest/2019-funding-announcement-simsaas" rel="nofollow">SimSaaS on TinySeed</a></p>

<p><a href="https://www.microconf.com" rel="nofollow">MicroConf</a></p>

<p><a href="https://microconfeurope.com" rel="nofollow">MicroConf Europe</a></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="http://blog.asmartbear.com/jason-cohen" rel="nofollow">Jason Cohen</a></p>

<p><a href="https://ofone.co/" rel="nofollow">Company of One by Paul Jarvis</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://www.heroku.com/" rel="nofollow">Heroku</a></p>

<p><a href="https://webmasterradio.fm/episode/ci-cd-for-wordpress-with-peter-suhm-of-branch-ci" rel="nofollow">CI/CD for WordPress with Peter Suhm of Branch CI</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>While Ben’s on vacation, Derrick welcomes Matt Wensing, founder of SimSaaS and co-host of the Out of Beta podcast. Matt was also the co-founder and CEO of Stormpulse. </p>

<p>Derrick credits Matt for giving him great advice to make the winding down of Level less daunting. Now, Derrick’s on the upswing of rebuilding his confidence, despite challenging cluster headaches and stress cannibalising productivity. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Out of Beta: Matt’s new podcast where he publicly discusses projects and products</li>
<li>Mentorship Momentum: Seek help to sharpen software as a service (SaaS) skills </li>
<li>Matt’s focused on marketing efforts to get work done and sales to gain access</li>
<li>What is launching? Get started for free!</li>
<li>TinySeed, Big Benefits: Solo business can’t do it alone; community plays a big role</li>
<li>Fruitful Conversations: StaticKit update involves JavaScript, APIs, and Markup (JAMStack)</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/mattwensing" rel="nofollow">Matt Wensing on Twitter</a></p>

<p><a href="https://www.linkedin.com/in/wensing" rel="nofollow">Matt Wensing on LinkedIn</a></p>

<p><a href="https://simsaas.co" rel="nofollow">SimSaaS</a></p>

<p><a href="https://riskpulse.com/" rel="nofollow">Riskpulse</a></p>

<p><a href="https://outofbeta.fm" rel="nofollow">Out of Beta Podcast</a></p>

<p><a href="https://stormpulse.com" rel="nofollow">Stormpulse</a></p>

<p><a href="https://tinyseed.com/latest/2019-funding-announcement-simsaas" rel="nofollow">SimSaaS on TinySeed</a></p>

<p><a href="https://www.microconf.com" rel="nofollow">MicroConf</a></p>

<p><a href="https://microconfeurope.com" rel="nofollow">MicroConf Europe</a></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="http://blog.asmartbear.com/jason-cohen" rel="nofollow">Jason Cohen</a></p>

<p><a href="https://ofone.co/" rel="nofollow">Company of One by Paul Jarvis</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://www.heroku.com/" rel="nofollow">Heroku</a></p>

<p><a href="https://webmasterradio.fm/episode/ci-cd-for-wordpress-with-peter-suhm-of-branch-ci" rel="nofollow">CI/CD for WordPress with Peter Suhm of Branch CI</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+kTT4kpn7</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+kTT4kpn7" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>100: A Cool 100th Episode: Celebrating With Our Past Guests</title>
      <link>https://artofproductpodcast.com/episode-100</link>
      <guid isPermaLink="false">775e2ce3-62da-4749-96b0-63e0025d2548</guid>
      <pubDate>Thu, 22 Aug 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/775e2ce3-62da-4749-96b0-63e0025d2548.mp3" length="64055907" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>One of the benefits of having a podcast is being able to interview interesting people. Being a podcast guest is the best gig in the universe. Spew some knowledge, or just ramble. 

It’s time to celebrate the 100th episode of the Art of Product (AoP) podcast by catching up with previous guests to share updates and what’s next. Thanks for listening! </itunes:subtitle>
      <itunes:duration>1:02:43</itunes:duration>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>One of the benefits of having a podcast is being able to interview interesting people. Being a podcast guest is the best gig in the universe. Spew some knowledge, or just ramble. 
It’s time to celebrate the 100th episode of the Art of Product (AoP) podcast by catching up with previous guests to share updates and what’s next. Thanks for listening! 
Today’s Topics Include:
Julian Shapiro: Running the growth agency, Bell Curve, was not rewarding but stressful; pivoted to Demand Curve to offer training to grow companies and teams
Jason Cohen: Busy because of WP Engine’s multiple acquisitions, including buying Flywheel; he describes how acquisition accelerates or de-risks successful strategies 
Rob Walling: TinySeed continues to thrive and fun to work with ambitious and motivated founders building things; MicroConf moves from Vegas to Minneapolis in April 2020
Paul Jarvis: Re-recording videos and audio for MailChimp course and rebuilding Fathom
Rahul Vohra: Superhuman achieved Series B and added employees; working on mental health and wellness by getting a super-sweet and super-dependent puppy
Steve Schoger: Recycled redesigned Tuple site at Laracon and now working on Tailwind UI with Adam Wathan 
Links and resources:
AoP Episode 61: Unconventional Growth Tactics with Julian Shapiro (https://artofproductpodcast.com/episode-61)
Julian Shapiro (https://www.julian.com)
Demand Curve (https://www.demandcurve.com/)
Bell Curve (https://www.bellcurve.com/)
Y Combinator (https://www.ycombinator.com/)
AoP Episode 69: Sound, Actionable Advice with Jason Cohen  (https://artofproductpodcast.com/episode-69)
WP Engine (https://wpengine.com/)
Flywheel (https://getflywheel.com/flywheel-is-joining-wpengine)
Jason Cohen - Designing the Ideal Bootstrapped Business (https://vimeo.com/74338272)
SmartBear (https://smartbear.com/)
A Smart Bear Blog (https://blog.asmartbear.com/)
AoP Episode 66: TinySeed Updates with Rob Walling (https://artofproductpodcast.com/episode-66) 
Rob Walling (https://robwalling.com/)
TinySeed (https://tinyseed.com/)
Startups for the Rest of Us (https://www.startupsfortherestofus.com/)
MicroConf (https://www.microconf.com/)
Out of Beta Podcast: The first TinySeed founder retreat  (https://player.fm/series/out-of-beta-2517215/the-first-tinyseed-founder-retreat)
AoP Episode 93: Company of One with Paul Jarvis (https://artofproductpodcast.com/episode-93)
Paul Jarvis (https://pjrvs.com/)
Company of One (https://ofone.co/)
MailChimp Course (https://pjrvs.com/wordpress-course/mailchimp/)
Fathom (https://usefathom.com/)
Camtasia (https://www.techsmith.com/video-editor.html)
AoP Episode 91: Feeling Superhuman with Rahul Vohra (https://artofproductpodcast.com/episode-91)
Superhuman (https://superhuman.com/)
Headway (http://headwaythemes.com/)
AoP Episode 70: Refactoring UI: Concept to Launch  (https://artofproductpodcast.com/episode-70)
Steve Schoger - Refactoring UI: Tuple (https://www.youtube.com/watch?v=RC9cYdbQ-_c)   
Laracon (https://laracon.net/)
Justin Jackson’s Transistor (https://justinjackson.ca/)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
Level (https://level.app/)
Level Retrospective (https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html)
Level Manifesto (https://level.app/manifesto)
</description>
      <content:encoded>
        <![CDATA[<p>One of the benefits of having a podcast is being able to interview interesting people. Being a podcast guest is the best gig in the universe. Spew some knowledge, or just ramble. </p>

<p>It’s time to celebrate the 100th episode of the Art of Product (AoP) podcast by catching up with previous guests to share updates and what’s next. Thanks for listening! </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Julian Shapiro: Running the growth agency, Bell Curve, was not rewarding but stressful; pivoted to Demand Curve to offer training to grow companies and teams</li>
<li>Jason Cohen: Busy because of WP Engine’s multiple acquisitions, including buying Flywheel; he describes how acquisition accelerates or de-risks successful strategies </li>
<li>Rob Walling: TinySeed continues to thrive and fun to work with ambitious and motivated founders building things; MicroConf moves from Vegas to Minneapolis in April 2020</li>
<li>Paul Jarvis: Re-recording videos and audio for MailChimp course and rebuilding Fathom</li>
<li>Rahul Vohra: Superhuman achieved Series B and added employees; working on mental health and wellness by getting a super-sweet and super-dependent puppy</li>
<li>Steve Schoger: Recycled redesigned Tuple site at Laracon and now working on Tailwind UI with Adam Wathan </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://artofproductpodcast.com/episode-61" rel="nofollow">AoP Episode 61: Unconventional Growth Tactics with Julian Shapiro</a></p>

<p><a href="https://www.julian.com" rel="nofollow">Julian Shapiro</a></p>

<p><a href="https://www.demandcurve.com/" rel="nofollow">Demand Curve</a></p>

<p><a href="https://www.bellcurve.com/" rel="nofollow">Bell Curve</a></p>

<p><a href="https://www.ycombinator.com/" rel="nofollow">Y Combinator</a></p>

<p><a href="https://artofproductpodcast.com/episode-69" rel="nofollow">AoP Episode 69: Sound, Actionable Advice with Jason Cohen </a></p>

<p><a href="https://wpengine.com/" rel="nofollow">WP Engine</a></p>

<p><a href="https://getflywheel.com/flywheel-is-joining-wpengine" rel="nofollow">Flywheel</a></p>

<p><a href="https://vimeo.com/74338272" rel="nofollow">Jason Cohen - Designing the Ideal Bootstrapped Business</a></p>

<p><a href="https://smartbear.com/" rel="nofollow">SmartBear</a></p>

<p><a href="https://blog.asmartbear.com/" rel="nofollow">A Smart Bear Blog</a></p>

<p><a href="https://artofproductpodcast.com/episode-66" rel="nofollow">AoP Episode 66: TinySeed Updates with Rob Walling</a> </p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://www.startupsfortherestofus.com/" rel="nofollow">Startups for the Rest of Us</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://player.fm/series/out-of-beta-2517215/the-first-tinyseed-founder-retreat" rel="nofollow">Out of Beta Podcast: The first TinySeed founder retreat </a></p>

<p><a href="https://artofproductpodcast.com/episode-93" rel="nofollow">AoP Episode 93: Company of One with Paul Jarvis</a></p>

<p><a href="https://pjrvs.com/" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://ofone.co/" rel="nofollow">Company of One</a></p>

<p><a href="https://pjrvs.com/wordpress-course/mailchimp/" rel="nofollow">MailChimp Course</a></p>

<p><a href="https://usefathom.com/" rel="nofollow">Fathom</a></p>

<p><a href="https://www.techsmith.com/video-editor.html" rel="nofollow">Camtasia</a></p>

<p><a href="https://artofproductpodcast.com/episode-91" rel="nofollow">AoP Episode 91: Feeling Superhuman with Rahul Vohra</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="http://headwaythemes.com/" rel="nofollow">Headway</a></p>

<p><a href="https://artofproductpodcast.com/episode-70" rel="nofollow">AoP Episode 70: Refactoring UI: Concept to Launch </a></p>

<p><a href="https://www.youtube.com/watch?v=RC9cYdbQ-_c" rel="nofollow">Steve Schoger - Refactoring UI: Tuple</a>   </p>

<p><a href="https://laracon.net/" rel="nofollow">Laracon</a></p>

<p><a href="https://justinjackson.ca/" rel="nofollow">Justin Jackson’s Transistor</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>One of the benefits of having a podcast is being able to interview interesting people. Being a podcast guest is the best gig in the universe. Spew some knowledge, or just ramble. </p>

<p>It’s time to celebrate the 100th episode of the Art of Product (AoP) podcast by catching up with previous guests to share updates and what’s next. Thanks for listening! </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Julian Shapiro: Running the growth agency, Bell Curve, was not rewarding but stressful; pivoted to Demand Curve to offer training to grow companies and teams</li>
<li>Jason Cohen: Busy because of WP Engine’s multiple acquisitions, including buying Flywheel; he describes how acquisition accelerates or de-risks successful strategies </li>
<li>Rob Walling: TinySeed continues to thrive and fun to work with ambitious and motivated founders building things; MicroConf moves from Vegas to Minneapolis in April 2020</li>
<li>Paul Jarvis: Re-recording videos and audio for MailChimp course and rebuilding Fathom</li>
<li>Rahul Vohra: Superhuman achieved Series B and added employees; working on mental health and wellness by getting a super-sweet and super-dependent puppy</li>
<li>Steve Schoger: Recycled redesigned Tuple site at Laracon and now working on Tailwind UI with Adam Wathan </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://artofproductpodcast.com/episode-61" rel="nofollow">AoP Episode 61: Unconventional Growth Tactics with Julian Shapiro</a></p>

<p><a href="https://www.julian.com" rel="nofollow">Julian Shapiro</a></p>

<p><a href="https://www.demandcurve.com/" rel="nofollow">Demand Curve</a></p>

<p><a href="https://www.bellcurve.com/" rel="nofollow">Bell Curve</a></p>

<p><a href="https://www.ycombinator.com/" rel="nofollow">Y Combinator</a></p>

<p><a href="https://artofproductpodcast.com/episode-69" rel="nofollow">AoP Episode 69: Sound, Actionable Advice with Jason Cohen </a></p>

<p><a href="https://wpengine.com/" rel="nofollow">WP Engine</a></p>

<p><a href="https://getflywheel.com/flywheel-is-joining-wpengine" rel="nofollow">Flywheel</a></p>

<p><a href="https://vimeo.com/74338272" rel="nofollow">Jason Cohen - Designing the Ideal Bootstrapped Business</a></p>

<p><a href="https://smartbear.com/" rel="nofollow">SmartBear</a></p>

<p><a href="https://blog.asmartbear.com/" rel="nofollow">A Smart Bear Blog</a></p>

<p><a href="https://artofproductpodcast.com/episode-66" rel="nofollow">AoP Episode 66: TinySeed Updates with Rob Walling</a> </p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://www.startupsfortherestofus.com/" rel="nofollow">Startups for the Rest of Us</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://player.fm/series/out-of-beta-2517215/the-first-tinyseed-founder-retreat" rel="nofollow">Out of Beta Podcast: The first TinySeed founder retreat </a></p>

<p><a href="https://artofproductpodcast.com/episode-93" rel="nofollow">AoP Episode 93: Company of One with Paul Jarvis</a></p>

<p><a href="https://pjrvs.com/" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://ofone.co/" rel="nofollow">Company of One</a></p>

<p><a href="https://pjrvs.com/wordpress-course/mailchimp/" rel="nofollow">MailChimp Course</a></p>

<p><a href="https://usefathom.com/" rel="nofollow">Fathom</a></p>

<p><a href="https://www.techsmith.com/video-editor.html" rel="nofollow">Camtasia</a></p>

<p><a href="https://artofproductpodcast.com/episode-91" rel="nofollow">AoP Episode 91: Feeling Superhuman with Rahul Vohra</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="http://headwaythemes.com/" rel="nofollow">Headway</a></p>

<p><a href="https://artofproductpodcast.com/episode-70" rel="nofollow">AoP Episode 70: Refactoring UI: Concept to Launch </a></p>

<p><a href="https://www.youtube.com/watch?v=RC9cYdbQ-_c" rel="nofollow">Steve Schoger - Refactoring UI: Tuple</a>   </p>

<p><a href="https://laracon.net/" rel="nofollow">Laracon</a></p>

<p><a href="https://justinjackson.ca/" rel="nofollow">Justin Jackson’s Transistor</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+EaO6cg9t</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+EaO6cg9t" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>99: The Binge Is Real, Countdown to the 100th Episode</title>
      <link>https://artofproductpodcast.com/episode-99</link>
      <guid isPermaLink="false">499fba98-4228-479d-b3c5-01c5d28db717</guid>
      <pubDate>Thu, 15 Aug 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/499fba98-4228-479d-b3c5-01c5d28db717.mp3" length="28346761" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>There’s no need to ask them who they are, what they do, businesses and products they built because listeners know them through their stories. After a lot of random, but worthwhile conversations, they’re getting good at being podcast co-hosts. 

How long does it take to listen to all episodes of Ben and Derrick’s Art of Product (AoP) podcast? Who knew it would be binge-worthy? One more down, one to go before they reach Episode 100!</itunes:subtitle>
      <itunes:duration>25:34</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>There’s no need to ask them who they are, what they do, businesses and products they built because listeners know them through their stories. After a lot of random, but worthwhile conversations, they’re getting good at being podcast co-hosts. 
How long does it take to listen to all episodes of Ben and Derrick’s Art of Product (AoP) podcast? Who knew it would be binge-worthy? One more down, one to go before they reach Episode 100!
Today’s Topics Include:
Tuple 1.0: App is available, despite instant self-serve checkout setback 
Tuple customers are expanding their use, but there’s still room for more users
One-time lump sum: Tuple pricing model that makes sense
StaticKit Beta: Start small with kernel of a product to keep funnel constrained 
Marketing Research and Product Risk: StaticKit to stand on its own or grow 
Drip and Deleted Emails: Save copies to maintain confidence in critical path
Negative Churn: Influence users to upgrade pricing for expansion revenue  
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
Level (https://level.app/)
Level Retrospective (https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html)
Level Manifesto (https://level.app/manifesto)
Giant Robots Podcast (https://giantrobots.fm/)
Steve Schoger (https://www.steveschoger.com/)
Userlist  (https://userlist.io/)
Adam Wathan on Twitter (https://twitter.com/adamwathan)
Tailwind CSS (https://tailwindcss.com/)
Product Hunt (https://www.producthunt.com/)
Ray Ozzie (https://www.linkedin.com/in/rayozzie)
WordPress (https://wordpress.com/)
Drip (https://www.drip.com/)
Refactoring Rails (https://www.refactoringrails.io/)
</description>
      <content:encoded>
        <![CDATA[<p>There’s no need to ask them who they are, what they do, businesses and products they built because listeners know them through their stories. After a lot of random, but worthwhile conversations, they’re getting good at being podcast co-hosts. </p>

<p>How long does it take to listen to all episodes of Ben and Derrick’s Art of Product (AoP) podcast? Who knew it would be binge-worthy? One more down, one to go before they reach Episode 100!</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Tuple 1.0: App is available, despite instant self-serve checkout setback </li>
<li>Tuple customers are expanding their use, but there’s still room for more users</li>
<li>One-time lump sum: Tuple pricing model that makes sense</li>
<li>StaticKit Beta: Start small with kernel of a product to keep funnel constrained </li>
<li>Marketing Research and Product Risk: StaticKit to stand on its own or grow </li>
<li>Drip and Deleted Emails: Save copies to maintain confidence in critical path</li>
<li>Negative Churn: Influence users to upgrade pricing for expansion revenue<br></li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://giantrobots.fm/" rel="nofollow">Giant Robots Podcast</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://userlist.io/" rel="nofollow">Userlist </a></p>

<p><a href="https://twitter.com/adamwathan" rel="nofollow">Adam Wathan on Twitter</a></p>

<p><a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a></p>

<p><a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a></p>

<p><a href="https://www.linkedin.com/in/rayozzie" rel="nofollow">Ray Ozzie</a></p>

<p><a href="https://wordpress.com/" rel="nofollow">WordPress</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.refactoringrails.io/" rel="nofollow">Refactoring Rails</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>There’s no need to ask them who they are, what they do, businesses and products they built because listeners know them through their stories. After a lot of random, but worthwhile conversations, they’re getting good at being podcast co-hosts. </p>

<p>How long does it take to listen to all episodes of Ben and Derrick’s Art of Product (AoP) podcast? Who knew it would be binge-worthy? One more down, one to go before they reach Episode 100!</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Tuple 1.0: App is available, despite instant self-serve checkout setback </li>
<li>Tuple customers are expanding their use, but there’s still room for more users</li>
<li>One-time lump sum: Tuple pricing model that makes sense</li>
<li>StaticKit Beta: Start small with kernel of a product to keep funnel constrained </li>
<li>Marketing Research and Product Risk: StaticKit to stand on its own or grow </li>
<li>Drip and Deleted Emails: Save copies to maintain confidence in critical path</li>
<li>Negative Churn: Influence users to upgrade pricing for expansion revenue<br></li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://giantrobots.fm/" rel="nofollow">Giant Robots Podcast</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://userlist.io/" rel="nofollow">Userlist </a></p>

<p><a href="https://twitter.com/adamwathan" rel="nofollow">Adam Wathan on Twitter</a></p>

<p><a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a></p>

<p><a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a></p>

<p><a href="https://www.linkedin.com/in/rayozzie" rel="nofollow">Ray Ozzie</a></p>

<p><a href="https://wordpress.com/" rel="nofollow">WordPress</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.refactoringrails.io/" rel="nofollow">Refactoring Rails</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+jozd12x_</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+jozd12x_" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>98: Adam Covers for Derrick</title>
      <link>https://artofproductpodcast.com/episode-98</link>
      <guid isPermaLink="false">6c8bdab0-4650-4cf0-8f68-6bd7df242dde</guid>
      <pubDate>Thu, 08 Aug 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/6c8bdab0-4650-4cf0-8f68-6bd7df242dde.mp3" length="39452581" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick’s short notice about not co-hosting this episode because of being on a plane, and Ben not knowing or planning what to discuss, who and what’s left? 

Updates and reports on Tuple and Tailwind. Welcome back Adam Wathan!  </itunes:subtitle>
      <itunes:duration>37:07</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick’s short notice about not co-hosting this episode because of being on a plane, and Ben not knowing or planning what to discuss, who and what’s left? 
Updates and reports on Tuple and Tailwind. Welcome back Adam Wathan!  
Today’s Topics Include:
Today’s Trend: Advisor/investor/founder journals and reports of accomplishments
Serves as a way to stay in touch, build relationships, ask questions, and get feedback 
Three Tuple Reports Later: Things are still going good
Programming meets Business: Gary Bernhardt commits to being future podcast guest 
Successful Tuple Shipments: Significant use of Webcam feature
Pricing Options: Ben expresses concern over free trials or pre-paid plans to capture credit cards and emails
Invite-only vs. Public Launch: Continue as is, or open Tuple up to all
Tuple Update: Revenue is growing quickly, receiving 70-100 support tickets weekly, and room to add customers
Tailwind Update: Adam launched first set of videos for Tailwind CSS course
Tailwind Subscription/Price Structure: Yet to be determined 
Adam’s Prediction: Education and documentation determine open source winner 
Links and resources:
Adam Wathan on Twitter (https://twitter.com/adamwathan)
Full Stack Radio (http://www.fullstackradio.com/)
Tailwind CSS (https://tailwindcss.com/)
Refactoring UI by Adam Wathan and Steve Schoger (https://refactoringui.com/)
Steve Schoger (https://www.steveschoger.com/)
Tyler Tringas on Twitter (https://twitter.com/tylertringas?lang=en)
Brian Casel (https://briancasel.com/)
Gary Bernhardt on Twitter (https://twitter.com/garybernhardt)
ExecuteProgram.com (https://www.executeprogram.com/)
David Heinemeier Hansson (DHH) on Twitter (https://twitter.com/dhh)
Giant Robots Episode 26: Deep into the psyche of Gary Bernhardt (https://giantrobots.fm/episodes/26)
Giant Robots Episode 27: Fabulous new mistakes with Joe Ferris (https://giantrobots.fm/episodes/27)
Giant Robots Episode 28: Farther, further, faster with David Heinemeier Hansson (https://giantrobots.fm/episodes/28)
Node.js (https://nodejs.org/)
React (https://reactjs.org/)
Ruby on Rails (https://rubyonrails.org/)
Zoom (https://zoom.us/)
Superhuman (https://superhuman.com/)
Screenhero (https://screenhero.com/)
Slack (https://slack.com/)
GitHub (https://github.com/)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
Level (https://level.app/)
Level Retrospective (https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html)
Level Manifesto (https://level.app/manifesto) 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick’s short notice about not co-hosting this episode because of being on a plane, and Ben not knowing or planning what to discuss, who and what’s left? </p>

<p>Updates and reports on Tuple and Tailwind. Welcome back Adam Wathan!  </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Today’s Trend: Advisor/investor/founder journals and reports of accomplishments</li>
<li>Serves as a way to stay in touch, build relationships, ask questions, and get feedback </li>
<li>Three Tuple Reports Later: Things are still going good</li>
<li>Programming meets Business: Gary Bernhardt commits to being future podcast guest </li>
<li>Successful Tuple Shipments: Significant use of Webcam feature</li>
<li>Pricing Options: Ben expresses concern over free trials or pre-paid plans to capture credit cards and emails</li>
<li>Invite-only vs. Public Launch: Continue as is, or open Tuple up to all</li>
<li>Tuple Update: Revenue is growing quickly, receiving 70-100 support tickets weekly, and room to add customers</li>
<li>Tailwind Update: Adam launched first set of videos for Tailwind CSS course</li>
<li>Tailwind Subscription/Price Structure: Yet to be determined </li>
<li>Adam’s Prediction: Education and documentation determine open source winner </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/adamwathan" rel="nofollow">Adam Wathan on Twitter</a></p>

<p><a href="http://www.fullstackradio.com/" rel="nofollow">Full Stack Radio</a></p>

<p><a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a></p>

<p><a href="https://refactoringui.com/" rel="nofollow">Refactoring UI by Adam Wathan and Steve Schoger</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://twitter.com/tylertringas?lang=en" rel="nofollow">Tyler Tringas on Twitter</a></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>

<p><a href="https://twitter.com/garybernhardt" rel="nofollow">Gary Bernhardt on Twitter</a></p>

<p><a href="https://www.executeprogram.com/" rel="nofollow">ExecuteProgram.com</a></p>

<p><a href="https://twitter.com/dhh" rel="nofollow">David Heinemeier Hansson (DHH) on Twitter</a></p>

<p><a href="https://giantrobots.fm/episodes/26" rel="nofollow">Giant Robots Episode 26: Deep into the psyche of Gary Bernhardt</a></p>

<p><a href="https://giantrobots.fm/episodes/27" rel="nofollow">Giant Robots Episode 27: Fabulous new mistakes with Joe Ferris</a></p>

<p><a href="https://giantrobots.fm/episodes/28" rel="nofollow">Giant Robots Episode 28: Farther, further, faster with David Heinemeier Hansson</a></p>

<p><a href="https://nodejs.org/" rel="nofollow">Node.js</a></p>

<p><a href="https://reactjs.org/" rel="nofollow">React</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://github.com/" rel="nofollow">GitHub</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick’s short notice about not co-hosting this episode because of being on a plane, and Ben not knowing or planning what to discuss, who and what’s left? </p>

<p>Updates and reports on Tuple and Tailwind. Welcome back Adam Wathan!  </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Today’s Trend: Advisor/investor/founder journals and reports of accomplishments</li>
<li>Serves as a way to stay in touch, build relationships, ask questions, and get feedback </li>
<li>Three Tuple Reports Later: Things are still going good</li>
<li>Programming meets Business: Gary Bernhardt commits to being future podcast guest </li>
<li>Successful Tuple Shipments: Significant use of Webcam feature</li>
<li>Pricing Options: Ben expresses concern over free trials or pre-paid plans to capture credit cards and emails</li>
<li>Invite-only vs. Public Launch: Continue as is, or open Tuple up to all</li>
<li>Tuple Update: Revenue is growing quickly, receiving 70-100 support tickets weekly, and room to add customers</li>
<li>Tailwind Update: Adam launched first set of videos for Tailwind CSS course</li>
<li>Tailwind Subscription/Price Structure: Yet to be determined </li>
<li>Adam’s Prediction: Education and documentation determine open source winner </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/adamwathan" rel="nofollow">Adam Wathan on Twitter</a></p>

<p><a href="http://www.fullstackradio.com/" rel="nofollow">Full Stack Radio</a></p>

<p><a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a></p>

<p><a href="https://refactoringui.com/" rel="nofollow">Refactoring UI by Adam Wathan and Steve Schoger</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://twitter.com/tylertringas?lang=en" rel="nofollow">Tyler Tringas on Twitter</a></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>

<p><a href="https://twitter.com/garybernhardt" rel="nofollow">Gary Bernhardt on Twitter</a></p>

<p><a href="https://www.executeprogram.com/" rel="nofollow">ExecuteProgram.com</a></p>

<p><a href="https://twitter.com/dhh" rel="nofollow">David Heinemeier Hansson (DHH) on Twitter</a></p>

<p><a href="https://giantrobots.fm/episodes/26" rel="nofollow">Giant Robots Episode 26: Deep into the psyche of Gary Bernhardt</a></p>

<p><a href="https://giantrobots.fm/episodes/27" rel="nofollow">Giant Robots Episode 27: Fabulous new mistakes with Joe Ferris</a></p>

<p><a href="https://giantrobots.fm/episodes/28" rel="nofollow">Giant Robots Episode 28: Farther, further, faster with David Heinemeier Hansson</a></p>

<p><a href="https://nodejs.org/" rel="nofollow">Node.js</a></p>

<p><a href="https://reactjs.org/" rel="nofollow">React</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://github.com/" rel="nofollow">GitHub</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+rUZTHVLO</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+rUZTHVLO" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>97: To Build, or Not to Build - Jane Portman of Userlist</title>
      <link>https://artofproductpodcast.com/episode-97</link>
      <guid isPermaLink="false">f994c230-0212-43f3-afbe-1dbc14feeea1</guid>
      <pubDate>Thu, 01 Aug 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/f994c230-0212-43f3-afbe-1dbc14feeea1.mp3" length="31345774" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>While Ben’s on vacation, Derrick welcomes another podcast host who can commiserate with him about email automation. 

Jane Portman is a UI/UX expert and consultant who hosts the UI Breakfast Podcast and co-founded Userlist.io. She describes what it takes to create a customer messaging tool. </itunes:subtitle>
      <itunes:duration>28:40</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>While Ben’s on vacation, Derrick welcomes another podcast host who can commiserate with him about email automation. 
Jane Portman is a UI/UX expert and consultant who hosts the UI Breakfast Podcast and co-founded Userlist.io. She describes what it takes to create a customer messaging tool. 
Today’s Topics Include:
Product Priorities: Slow, steady, and quality 
Lifestyle Business: Overall goal is to replace consulting with SaaS recurring revenue
Challenges: Limited development time and resources; slow growth rate to adopt mission-critical product
To Build, or Not to Build: Avoid feature creep by focusing on what to add or improve 
Playbook Post: 10 steps to successfully position a product   
Launch Process: People are waiting for the right time for the right tool for their business
Customer Conversations: Pre-product interviews about problem to be solved; followed by product demos to grant access to beta version for feedback 
Finding Customers: Landing page, updates, stories, sign-ups, mailing list, and more
We’re out of Beta! Simple and straight-forward product launch plan and strategy 
Generic Illustrations: Product design trend that has to end
Email Experiences: Educate people on how to ethically use email to serve their business
Links and resources:
User Onboarding: The Ultimate Guide for SaaS Founders (https://userlist.com/user-onboarding/)
UI Breakfast Podcast (https://uibreakfast.com)
Userlist.io (http://userlist.io/)
UI Breakfast on Twitter (https://twitter.com/uibreakfast)
Userlist.io on Twitter (https://www.twitter.com/Userlistio)
Behind the Scenes of Our Upcoming Public Launch (https://userlist.io/launch-strategy/)
How We Used April Dunford’s 10-Step Method to Overhaul Positioning at Userlist (https://userlist.io/positioning-overhaul/)
AoP Episode 91: Feeling Superhuman with Rahul Vohra (https://artofproductpodcast.com/episode-91)
Product Hunt (https://www.producthunt.com/)
Hacker News (https://news.ycombinator.com/)
Drip (https://www.drip.com/)
MailChimp (https://mailchimp.com/)
Humans of Flat Design on Twitter (https://twitter.com/humansofflat?lang=en) 
Paul Jarvis (https://pjrvs.com/)
MicroConf (https://www.microconf.com/)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
Level (https://level.app/)
Level Retrospective (https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html)
Level Manifesto (https://level.app/manifesto) 
</description>
      <content:encoded>
        <![CDATA[<p>While Ben’s on vacation, Derrick welcomes another podcast host who can commiserate with him about email automation. </p>

<p>Jane Portman is a UI/UX expert and consultant who hosts the UI Breakfast Podcast and co-founded Userlist.io. She describes what it takes to create a customer messaging tool. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Product Priorities: Slow, steady, and quality </li>
<li>Lifestyle Business: Overall goal is to replace consulting with SaaS recurring revenue</li>
<li>Challenges: Limited development time and resources; slow growth rate to adopt mission-critical product</li>
<li>To Build, or Not to Build: Avoid feature creep by focusing on what to add or improve </li>
<li>Playbook Post: 10 steps to successfully position a product<br></li>
<li>Launch Process: People are waiting for the right time for the right tool for their business</li>
<li>Customer Conversations: Pre-product interviews about problem to be solved; followed by product demos to grant access to beta version for feedback </li>
<li>Finding Customers: Landing page, updates, stories, sign-ups, mailing list, and more</li>
<li>We’re out of Beta! Simple and straight-forward product launch plan and strategy </li>
<li>Generic Illustrations: Product design trend that has to end</li>
<li>Email Experiences: Educate people on how to ethically use email to serve their business</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://userlist.com/user-onboarding/" rel="nofollow">User Onboarding: The Ultimate Guide for SaaS Founders</a></p>

<p><a href="https://uibreakfast.com" rel="nofollow">UI Breakfast Podcast</a></p>

<p><a href="http://userlist.io/" rel="nofollow">Userlist.io</a></p>

<p><a href="https://twitter.com/uibreakfast" rel="nofollow">UI Breakfast on Twitter</a></p>

<p><a href="https://www.twitter.com/Userlistio" rel="nofollow">Userlist.io on Twitter</a></p>

<p><a href="https://userlist.io/launch-strategy/" rel="nofollow">Behind the Scenes of Our Upcoming Public Launch</a></p>

<p><a href="https://userlist.io/positioning-overhaul/" rel="nofollow">How We Used April Dunford’s 10-Step Method to Overhaul Positioning at Userlist</a></p>

<p><a href="https://artofproductpodcast.com/episode-91" rel="nofollow">AoP Episode 91: Feeling Superhuman with Rahul Vohra</a></p>

<p><a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a></p>

<p><a href="https://news.ycombinator.com/" rel="nofollow">Hacker News</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://mailchimp.com/" rel="nofollow">MailChimp</a></p>

<p><a href="https://twitter.com/humansofflat?lang=en" rel="nofollow">Humans of Flat Design on Twitter</a> </p>

<p><a href="https://pjrvs.com/" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>While Ben’s on vacation, Derrick welcomes another podcast host who can commiserate with him about email automation. </p>

<p>Jane Portman is a UI/UX expert and consultant who hosts the UI Breakfast Podcast and co-founded Userlist.io. She describes what it takes to create a customer messaging tool. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Product Priorities: Slow, steady, and quality </li>
<li>Lifestyle Business: Overall goal is to replace consulting with SaaS recurring revenue</li>
<li>Challenges: Limited development time and resources; slow growth rate to adopt mission-critical product</li>
<li>To Build, or Not to Build: Avoid feature creep by focusing on what to add or improve </li>
<li>Playbook Post: 10 steps to successfully position a product<br></li>
<li>Launch Process: People are waiting for the right time for the right tool for their business</li>
<li>Customer Conversations: Pre-product interviews about problem to be solved; followed by product demos to grant access to beta version for feedback </li>
<li>Finding Customers: Landing page, updates, stories, sign-ups, mailing list, and more</li>
<li>We’re out of Beta! Simple and straight-forward product launch plan and strategy </li>
<li>Generic Illustrations: Product design trend that has to end</li>
<li>Email Experiences: Educate people on how to ethically use email to serve their business</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://userlist.com/user-onboarding/" rel="nofollow">User Onboarding: The Ultimate Guide for SaaS Founders</a></p>

<p><a href="https://uibreakfast.com" rel="nofollow">UI Breakfast Podcast</a></p>

<p><a href="http://userlist.io/" rel="nofollow">Userlist.io</a></p>

<p><a href="https://twitter.com/uibreakfast" rel="nofollow">UI Breakfast on Twitter</a></p>

<p><a href="https://www.twitter.com/Userlistio" rel="nofollow">Userlist.io on Twitter</a></p>

<p><a href="https://userlist.io/launch-strategy/" rel="nofollow">Behind the Scenes of Our Upcoming Public Launch</a></p>

<p><a href="https://userlist.io/positioning-overhaul/" rel="nofollow">How We Used April Dunford’s 10-Step Method to Overhaul Positioning at Userlist</a></p>

<p><a href="https://artofproductpodcast.com/episode-91" rel="nofollow">AoP Episode 91: Feeling Superhuman with Rahul Vohra</a></p>

<p><a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a></p>

<p><a href="https://news.ycombinator.com/" rel="nofollow">Hacker News</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://mailchimp.com/" rel="nofollow">MailChimp</a></p>

<p><a href="https://twitter.com/humansofflat?lang=en" rel="nofollow">Humans of Flat Design on Twitter</a> </p>

<p><a href="https://pjrvs.com/" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Rl87Pl9C</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+Rl87Pl9C" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>96: Tuple Official Launch and Taking Time to Unplug</title>
      <link>https://artofproductpodcast.com/episode-96</link>
      <guid isPermaLink="false">866ec1db-9d6b-48d6-80be-37208482ca67</guid>
      <pubDate>Thu, 25 Jul 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/866ec1db-9d6b-48d6-80be-37208482ca67.mp3" length="35242826" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Is something bugging you? Need to get away from everything? Derrick can’t wait to once again ride rugged waters on Minnesota’s many lakes. Not unlike startups, it isn’t always easy to stay afloat when under pressure. 

Heeelllloooo! Are you there? Still interested? Ask and you shall receive. Ben shipped a major feature for Tuple. Drumroll please…video support. I’ll Tuple you!</itunes:subtitle>
      <itunes:duration>32:44</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Is something bugging you? Need to get away from everything? Derrick can’t wait to once again ride rugged waters on Minnesota’s many lakes. Not unlike startups, it isn’t always easy to stay afloat when under pressure. 
Heeelllloooo! Are you there? Still interested? Ask and you shall receive. Ben shipped a major feature for Tuple. Drumroll please…video support. I’ll Tuple you!
Today’s Topics Include:
Sensible Deprivation: Some suffering can be good; makes you appreciate things more
Get Over It, and Gain Confidence: Design and develop video support prototype
Official Launch Date for Tuple: Some time in August; Ben’s still trying to shake the perception he’s charging people for beta product
Security Vulnerabilities Happen: Ben’s reaction to recent issues with Zoom and Slack
Mistakes Ben Might Make: Free Tuple trial to increase conversion and expansion
Derrick’s Building Product: Initial version of StaticKit and form collection component
Security ROI: Short-circuiting pushback with strong write-up for SOC 2 and ISO 27001 
3+ Tuple team? Someday, Ben wants to hire a part-time designer and developer   
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
Level (https://level.app/)
Level Retrospective (https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html)
Level Manifesto (https://level.app/manifesto)
Outward Bound (https://www.outwardbound.org)
Zoom (https://zoom.us/)
Superhuman (https://superhuman.com/)
Slack (https://slack.com/)
Adam Watham (https://adamwathan.me/)
Steve Schoger (https://twitter.com/steveschoger?lang=en)
Laracon (http://laracon.us/)
Elm (https://elm-lang.org/)
React (https://reactjs.org/)
Jekyll (https://jekyllrb.com/)
Drip (https://www.drip.com)
IS0 27001 (https://www.iso.org/isoiec-27001-information-security.html)
SOC 2 (https://www.ssae-16.com/soc-2/)
HackerOne (https://www.hackerone.com/) 
</description>
      <content:encoded>
        <![CDATA[<p>Is something bugging you? Need to get away from everything? Derrick can’t wait to once again ride rugged waters on Minnesota’s many lakes. Not unlike startups, it isn’t always easy to stay afloat when under pressure. </p>

<p>Heeelllloooo! Are you there? Still interested? Ask and you shall receive. Ben shipped a major feature for Tuple. Drumroll please…video support. I’ll Tuple you!</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Sensible Deprivation: Some suffering can be good; makes you appreciate things more</li>
<li>Get Over It, and Gain Confidence: Design and develop video support prototype</li>
<li>Official Launch Date for Tuple: Some time in August; Ben’s still trying to shake the perception he’s charging people for beta product</li>
<li>Security Vulnerabilities Happen: Ben’s reaction to recent issues with Zoom and Slack</li>
<li>Mistakes Ben Might Make: Free Tuple trial to increase conversion and expansion</li>
<li>Derrick’s Building Product: Initial version of StaticKit and form collection component</li>
<li>Security ROI: Short-circuiting pushback with strong write-up for SOC 2 and ISO 27001 </li>
<li>3+ Tuple team? Someday, Ben wants to hire a part-time designer and developer<br></li>
</ul>

<p><strong>Links and resources:</strong><br>
<a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://www.outwardbound.org" rel="nofollow">Outward Bound</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Watham</a></p>

<p><a href="https://twitter.com/steveschoger?lang=en" rel="nofollow">Steve Schoger</a></p>

<p><a href="http://laracon.us/" rel="nofollow">Laracon</a></p>

<p><a href="https://elm-lang.org/" rel="nofollow">Elm</a></p>

<p><a href="https://reactjs.org/" rel="nofollow">React</a></p>

<p><a href="https://jekyllrb.com/" rel="nofollow">Jekyll</a></p>

<p><a href="https://www.drip.com" rel="nofollow">Drip</a></p>

<p><a href="https://www.iso.org/isoiec-27001-information-security.html" rel="nofollow">IS0 27001</a></p>

<p><a href="https://www.ssae-16.com/soc-2/" rel="nofollow">SOC 2</a></p>

<p><a href="https://www.hackerone.com/" rel="nofollow">HackerOne</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Is something bugging you? Need to get away from everything? Derrick can’t wait to once again ride rugged waters on Minnesota’s many lakes. Not unlike startups, it isn’t always easy to stay afloat when under pressure. </p>

<p>Heeelllloooo! Are you there? Still interested? Ask and you shall receive. Ben shipped a major feature for Tuple. Drumroll please…video support. I’ll Tuple you!</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Sensible Deprivation: Some suffering can be good; makes you appreciate things more</li>
<li>Get Over It, and Gain Confidence: Design and develop video support prototype</li>
<li>Official Launch Date for Tuple: Some time in August; Ben’s still trying to shake the perception he’s charging people for beta product</li>
<li>Security Vulnerabilities Happen: Ben’s reaction to recent issues with Zoom and Slack</li>
<li>Mistakes Ben Might Make: Free Tuple trial to increase conversion and expansion</li>
<li>Derrick’s Building Product: Initial version of StaticKit and form collection component</li>
<li>Security ROI: Short-circuiting pushback with strong write-up for SOC 2 and ISO 27001 </li>
<li>3+ Tuple team? Someday, Ben wants to hire a part-time designer and developer<br></li>
</ul>

<p><strong>Links and resources:</strong><br>
<a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://www.outwardbound.org" rel="nofollow">Outward Bound</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Watham</a></p>

<p><a href="https://twitter.com/steveschoger?lang=en" rel="nofollow">Steve Schoger</a></p>

<p><a href="http://laracon.us/" rel="nofollow">Laracon</a></p>

<p><a href="https://elm-lang.org/" rel="nofollow">Elm</a></p>

<p><a href="https://reactjs.org/" rel="nofollow">React</a></p>

<p><a href="https://jekyllrb.com/" rel="nofollow">Jekyll</a></p>

<p><a href="https://www.drip.com" rel="nofollow">Drip</a></p>

<p><a href="https://www.iso.org/isoiec-27001-information-security.html" rel="nofollow">IS0 27001</a></p>

<p><a href="https://www.ssae-16.com/soc-2/" rel="nofollow">SOC 2</a></p>

<p><a href="https://www.hackerone.com/" rel="nofollow">HackerOne</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+0g72-hAy</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+0g72-hAy" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>95: What Really Happened to Screenhero</title>
      <link>https://artofproductpodcast.com/episode-95</link>
      <guid isPermaLink="false">0fb94188-94d5-4edb-9709-2f2cd997946e</guid>
      <pubDate>Thu, 11 Jul 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/0fb94188-94d5-4edb-9709-2f2cd997946e.mp3" length="45993706" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>While Derrick is away, Ben welcomes Don Goodman-Wilson, who was the first hire at Screenhero in 2013.  

Don shares his version of Screenhero’s incredible journey, its migration to Slack, and Tuple coming to the rescue. Better late than never! </itunes:subtitle>
      <itunes:duration>43:56</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>While Derrick is away, Ben welcomes Don Goodman-Wilson, who was the first hire at Screenhero in 2013.  
Don shares his version of Screenhero’s incredible journey, its migration to Slack, and Tuple coming to the rescue. Better late than never! 
Today’s Topics Include:
Work Ethic/Culture: Doctorate in philosophy requires logic and dedication
Engineering Challenges: Learning low-level C/C++ code in Screenhero product
Microsoft Windows and Apple Mac: Harmonizing code bases  
Web Application Programming: User interface (UI), reliability, latency, quality, and billing
Product/Market Fit: Quick growth, adoption, and implementation of Screenhero
Pair Programming: Personal and professional sharing and collaboration
Second Day at First Expo: Atlassian’s interest, followed by Slack’s acquisition
Platform of Choice: Who’s the best partner to work with to achieve Screenhero’s goals?
In and Out of the Sandbox: Screenhero’s prone to crashing and uses private APIs
Slack destroyed Screenhero: Expectations and compromises created culture clash 
Heartbreaking, Rational Reality: Removal of remote screen control in Slack calls
Maintainerati’s Mission: Understand challenges and offer solutions for maintaining open source software
Links and resources:
Don Goodman-Wilson (https://don.goodman-wilson.com/) 
Don Goodman-Wilson on LinkedIn (https://www.linkedin.com/in/degoodmanwilson)
Maintainerati (https://maintainerati.org)
Screenhero (https://screenhero.com/)
Y Combinator (https://www.ycombinator.com/)
Slack (https://slack.com)
The Screenhero Story - The Screenhero Blog (https://blog.screenhero.com/post/109339022326/the-screenhero-story)
Removal of remote screen control in Slack calls (https://get.slack.help/hc/en-us/articles/360022908874-Removal-of-remote-screen-control-in-Slack-calls)
Atlassian (https://www.atlassian.com/)
HipChat (https://www.atlassian.com/partnerships/slack)
WebRTC (https://webrtc.org/)
Redis (https://redis.io/)
Python (https://www.python.org/)
Stripe (https://stripe.com/)
Ractive.js (https://ractive.js.org/)
Ruby-Grape Rack (https://github.com/ruby-grape/grape)
Ruby on Rails (https://rubyonrails.org/)
Dropbox (https://www.dropbox.com/)
Google Hangouts (https://tools.google.com/dlpage/hangoutplugin)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Maintainerati on Twitter (https://twitter.com/Maintainerati)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
StaticKit (https://www.statickit.com/)
Level (https://level.app/)
Level Retrospective (https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html)
Level Manifesto (https://level.app/manifesto)
</description>
      <content:encoded>
        <![CDATA[<p>While Derrick is away, Ben welcomes Don Goodman-Wilson, who was the first hire at Screenhero in 2013.  </p>

<p>Don shares his version of Screenhero’s incredible journey, its migration to Slack, and Tuple coming to the rescue. Better late than never! </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Work Ethic/Culture: Doctorate in philosophy requires logic and dedication</li>
<li>Engineering Challenges: Learning low-level C/C++ code in Screenhero product</li>
<li>Microsoft Windows and Apple Mac: Harmonizing code bases<br></li>
<li>Web Application Programming: User interface (UI), reliability, latency, quality, and billing</li>
<li>Product/Market Fit: Quick growth, adoption, and implementation of Screenhero</li>
<li>Pair Programming: Personal and professional sharing and collaboration</li>
<li>Second Day at First Expo: Atlassian’s interest, followed by Slack’s acquisition</li>
<li>Platform of Choice: Who’s the best partner to work with to achieve Screenhero’s goals?</li>
<li>In and Out of the Sandbox: Screenhero’s prone to crashing and uses private APIs</li>
<li>Slack destroyed Screenhero: Expectations and compromises created culture clash </li>
<li>Heartbreaking, Rational Reality: Removal of remote screen control in Slack calls</li>
<li>Maintainerati’s Mission: Understand challenges and offer solutions for maintaining open source software</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://don.goodman-wilson.com/" rel="nofollow">Don Goodman-Wilson</a> </p>

<p><a href="https://www.linkedin.com/in/degoodmanwilson" rel="nofollow">Don Goodman-Wilson on LinkedIn</a></p>

<p><a href="https://maintainerati.org" rel="nofollow">Maintainerati</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://www.ycombinator.com/" rel="nofollow">Y Combinator</a></p>

<p><a href="https://slack.com" rel="nofollow">Slack</a></p>

<p><a href="https://blog.screenhero.com/post/109339022326/the-screenhero-story" rel="nofollow">The Screenhero Story - The Screenhero Blog</a></p>

<p><a href="https://get.slack.help/hc/en-us/articles/360022908874-Removal-of-remote-screen-control-in-Slack-calls" rel="nofollow">Removal of remote screen control in Slack calls</a></p>

<p><a href="https://www.atlassian.com/" rel="nofollow">Atlassian</a></p>

<p><a href="https://www.atlassian.com/partnerships/slack" rel="nofollow">HipChat</a></p>

<p><a href="https://webrtc.org/" rel="nofollow">WebRTC</a></p>

<p><a href="https://redis.io/" rel="nofollow">Redis</a></p>

<p><a href="https://www.python.org/" rel="nofollow">Python</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://ractive.js.org/" rel="nofollow">Ractive.js</a></p>

<p><a href="https://github.com/ruby-grape/grape" rel="nofollow">Ruby-Grape Rack</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://www.dropbox.com/" rel="nofollow">Dropbox</a></p>

<p><a href="https://tools.google.com/dlpage/hangoutplugin" rel="nofollow">Google Hangouts</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://twitter.com/Maintainerati" rel="nofollow">Maintainerati on Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>While Derrick is away, Ben welcomes Don Goodman-Wilson, who was the first hire at Screenhero in 2013.  </p>

<p>Don shares his version of Screenhero’s incredible journey, its migration to Slack, and Tuple coming to the rescue. Better late than never! </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Work Ethic/Culture: Doctorate in philosophy requires logic and dedication</li>
<li>Engineering Challenges: Learning low-level C/C++ code in Screenhero product</li>
<li>Microsoft Windows and Apple Mac: Harmonizing code bases<br></li>
<li>Web Application Programming: User interface (UI), reliability, latency, quality, and billing</li>
<li>Product/Market Fit: Quick growth, adoption, and implementation of Screenhero</li>
<li>Pair Programming: Personal and professional sharing and collaboration</li>
<li>Second Day at First Expo: Atlassian’s interest, followed by Slack’s acquisition</li>
<li>Platform of Choice: Who’s the best partner to work with to achieve Screenhero’s goals?</li>
<li>In and Out of the Sandbox: Screenhero’s prone to crashing and uses private APIs</li>
<li>Slack destroyed Screenhero: Expectations and compromises created culture clash </li>
<li>Heartbreaking, Rational Reality: Removal of remote screen control in Slack calls</li>
<li>Maintainerati’s Mission: Understand challenges and offer solutions for maintaining open source software</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://don.goodman-wilson.com/" rel="nofollow">Don Goodman-Wilson</a> </p>

<p><a href="https://www.linkedin.com/in/degoodmanwilson" rel="nofollow">Don Goodman-Wilson on LinkedIn</a></p>

<p><a href="https://maintainerati.org" rel="nofollow">Maintainerati</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://www.ycombinator.com/" rel="nofollow">Y Combinator</a></p>

<p><a href="https://slack.com" rel="nofollow">Slack</a></p>

<p><a href="https://blog.screenhero.com/post/109339022326/the-screenhero-story" rel="nofollow">The Screenhero Story - The Screenhero Blog</a></p>

<p><a href="https://get.slack.help/hc/en-us/articles/360022908874-Removal-of-remote-screen-control-in-Slack-calls" rel="nofollow">Removal of remote screen control in Slack calls</a></p>

<p><a href="https://www.atlassian.com/" rel="nofollow">Atlassian</a></p>

<p><a href="https://www.atlassian.com/partnerships/slack" rel="nofollow">HipChat</a></p>

<p><a href="https://webrtc.org/" rel="nofollow">WebRTC</a></p>

<p><a href="https://redis.io/" rel="nofollow">Redis</a></p>

<p><a href="https://www.python.org/" rel="nofollow">Python</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://ractive.js.org/" rel="nofollow">Ractive.js</a></p>

<p><a href="https://github.com/ruby-grape/grape" rel="nofollow">Ruby-Grape Rack</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://www.dropbox.com/" rel="nofollow">Dropbox</a></p>

<p><a href="https://tools.google.com/dlpage/hangoutplugin" rel="nofollow">Google Hangouts</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://twitter.com/Maintainerati" rel="nofollow">Maintainerati on Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+W3ijPs_F</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+W3ijPs_F" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>94: Seeking Clarity</title>
      <link>https://artofproductpodcast.com/episode-94</link>
      <guid isPermaLink="false">692d686b-7674-4225-86a4-f02a7c4a752f</guid>
      <pubDate>Thu, 04 Jul 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/692d686b-7674-4225-86a4-f02a7c4a752f.mp3" length="36905524" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Summer is in full swing. Ben spent a fun and productive day talking about work at a Red Sox game. It was an own-your-own business startup moment.

Derrick can see clearly now, thanks to SMILE laser eye surgery. But he’s still seeking clarity on whether to make the masses happy, or stick to core concerns to attract specific customers when creating a new product.</itunes:subtitle>
      <itunes:duration>34:28</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Summer is in full swing. Ben spent a fun and productive day talking about work at a Red Sox game. It was an own-your-own business startup moment.
Derrick can see clearly now, thanks to SMILE laser eye surgery. But he’s still seeking clarity on whether to make the masses happy, or stick to core concerns to attract specific customers when creating a new product.
Today’s Topics Include:
Tuple Grows Up: New version of marketing site getting ready to launch
Cha Ching: Confirmation of biggest single Tuple invoice sent for payment
How much wisdom is there in the crowd? Can you trust it? 
Remote Control: Tuple customers give up control to use driver/navigator pairing 
Self-serve Sign-up: Tuple strives for automation, learning, and feedback
Time for a Truce: Trash talking, name calling stops for Slack to send customers to Tuple
Soon to be released: Derrick’s StaticKit, a modern approach for embedding dynamic forms onto static sites
Links and resources:
StaticKit (https://www.statickit.com/)
Art of Product Podcast Episode 91: Feeling Superhuman with Rahul Vohra (https://artofproductpodcast.com/episode-91)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
Level (https://level.app/)
Level Retrospective (https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html)
Level Manifesto (https://level.app/manifesto)
Jekyll (https://jekyllrb.com/)
Middleman (https://middlemanapp.com/)
Gatsby (https://www.gatsbyjs.org/)
Hugo (https://gohugo.io/)
Next (https://nextjs.org/)
React (https://reactjs.org/)
Superhuman Product-Market Fit Survey (https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118)
Drip (https://www.drip.com/)
Steve Schoger (https://www.steveschoger.com/)
Stripe (https://stripe.com/)
MicroConf (https://www.microconf.com/)
Slack (https://slack.com/)
Removal of remote screen control in Slack calls (https://get.slack.help/hc/en-us/articles/360022908874-Removal-of-remote-screen-control-in-Slack-calls)
Screenhero (https://screenhero.com/)
Netlify (https://www.netlify.com/)
Zeit (https://zeit.co/)
Mailchimp (https://mailchimp.com/)
ConvertKit (https://convertkit.com/)
JSON (https://www.json.org/)
Zapier (https://zapier.com/)
FormKeep (https://formkeep.com/)
Heroku (https://www.heroku.com/)
Ruby on Rails (https://rubyonrails.org/)
Medium (https://medium.com/)
Phoenix (https://phoenixframework.org/)
</description>
      <content:encoded>
        <![CDATA[<p>Summer is in full swing. Ben spent a fun and productive day talking about work at a Red Sox game. It was an own-your-own business startup moment.</p>

<p>Derrick can see clearly now, thanks to SMILE laser eye surgery. But he’s still seeking clarity on whether to make the masses happy, or stick to core concerns to attract specific customers when creating a new product.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Tuple Grows Up: New version of marketing site getting ready to launch</li>
<li>Cha Ching: Confirmation of biggest single Tuple invoice sent for payment</li>
<li>How much wisdom is there in the crowd? Can you trust it? </li>
<li>Remote Control: Tuple customers give up control to use driver/navigator pairing </li>
<li>Self-serve Sign-up: Tuple strives for automation, learning, and feedback</li>
<li>Time for a Truce: Trash talking, name calling stops for Slack to send customers to Tuple</li>
<li>Soon to be released: Derrick’s StaticKit, a modern approach for embedding dynamic forms onto static sites</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://artofproductpodcast.com/episode-91" rel="nofollow">Art of Product Podcast Episode 91: Feeling Superhuman with Rahul Vohra</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://jekyllrb.com/" rel="nofollow">Jekyll</a></p>

<p><a href="https://middlemanapp.com/" rel="nofollow">Middleman</a></p>

<p><a href="https://www.gatsbyjs.org/" rel="nofollow">Gatsby</a></p>

<p><a href="https://gohugo.io/" rel="nofollow">Hugo</a></p>

<p><a href="https://nextjs.org/" rel="nofollow">Next</a></p>

<p><a href="https://reactjs.org/" rel="nofollow">React</a></p>

<p><a href="https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118" rel="nofollow">Superhuman Product-Market Fit Survey</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://get.slack.help/hc/en-us/articles/360022908874-Removal-of-remote-screen-control-in-Slack-calls" rel="nofollow">Removal of remote screen control in Slack calls</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://www.netlify.com/" rel="nofollow">Netlify</a></p>

<p><a href="https://zeit.co/" rel="nofollow">Zeit</a></p>

<p><a href="https://mailchimp.com/" rel="nofollow">Mailchimp</a></p>

<p><a href="https://convertkit.com/" rel="nofollow">ConvertKit</a></p>

<p><a href="https://www.json.org/" rel="nofollow">JSON</a></p>

<p><a href="https://zapier.com/" rel="nofollow">Zapier</a></p>

<p><a href="https://formkeep.com/" rel="nofollow">FormKeep</a></p>

<p><a href="https://www.heroku.com/" rel="nofollow">Heroku</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://medium.com/" rel="nofollow">Medium</a></p>

<p><a href="https://phoenixframework.org/" rel="nofollow">Phoenix</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Summer is in full swing. Ben spent a fun and productive day talking about work at a Red Sox game. It was an own-your-own business startup moment.</p>

<p>Derrick can see clearly now, thanks to SMILE laser eye surgery. But he’s still seeking clarity on whether to make the masses happy, or stick to core concerns to attract specific customers when creating a new product.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Tuple Grows Up: New version of marketing site getting ready to launch</li>
<li>Cha Ching: Confirmation of biggest single Tuple invoice sent for payment</li>
<li>How much wisdom is there in the crowd? Can you trust it? </li>
<li>Remote Control: Tuple customers give up control to use driver/navigator pairing </li>
<li>Self-serve Sign-up: Tuple strives for automation, learning, and feedback</li>
<li>Time for a Truce: Trash talking, name calling stops for Slack to send customers to Tuple</li>
<li>Soon to be released: Derrick’s StaticKit, a modern approach for embedding dynamic forms onto static sites</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.statickit.com/" rel="nofollow">StaticKit</a></p>

<p><a href="https://artofproductpodcast.com/episode-91" rel="nofollow">Art of Product Podcast Episode 91: Feeling Superhuman with Rahul Vohra</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://jekyllrb.com/" rel="nofollow">Jekyll</a></p>

<p><a href="https://middlemanapp.com/" rel="nofollow">Middleman</a></p>

<p><a href="https://www.gatsbyjs.org/" rel="nofollow">Gatsby</a></p>

<p><a href="https://gohugo.io/" rel="nofollow">Hugo</a></p>

<p><a href="https://nextjs.org/" rel="nofollow">Next</a></p>

<p><a href="https://reactjs.org/" rel="nofollow">React</a></p>

<p><a href="https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118" rel="nofollow">Superhuman Product-Market Fit Survey</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://get.slack.help/hc/en-us/articles/360022908874-Removal-of-remote-screen-control-in-Slack-calls" rel="nofollow">Removal of remote screen control in Slack calls</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://www.netlify.com/" rel="nofollow">Netlify</a></p>

<p><a href="https://zeit.co/" rel="nofollow">Zeit</a></p>

<p><a href="https://mailchimp.com/" rel="nofollow">Mailchimp</a></p>

<p><a href="https://convertkit.com/" rel="nofollow">ConvertKit</a></p>

<p><a href="https://www.json.org/" rel="nofollow">JSON</a></p>

<p><a href="https://zapier.com/" rel="nofollow">Zapier</a></p>

<p><a href="https://formkeep.com/" rel="nofollow">FormKeep</a></p>

<p><a href="https://www.heroku.com/" rel="nofollow">Heroku</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://medium.com/" rel="nofollow">Medium</a></p>

<p><a href="https://phoenixframework.org/" rel="nofollow">Phoenix</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+IoO-geF5</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+IoO-geF5" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>93: Company of One with Paul Jarvis</title>
      <link>https://artofproductpodcast.com/episode-93</link>
      <guid isPermaLink="false">9f98a3ca-0a2e-4c7c-bdcf-18e967d7b38b</guid>
      <pubDate>Thu, 27 Jun 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/9f98a3ca-0a2e-4c7c-bdcf-18e967d7b38b.mp3" length="49904067" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>After a QuickTime error eradicated Paul Jarvis’s conversation with Ben and Derrick for an Art of Product episode, he’s back with an update on his recently published book, Company of One. </itunes:subtitle>
      <itunes:duration>48:48</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>After a QuickTime error eradicated Paul Jarvis’s conversation with Ben and Derrick for an Art of Product episode, he’s back with an update on his recently published book, Company of One. 
Should Paul strike while the iron is hot? Despite the book’s success and being encouraged to write another one, Paul wants to take a necessary break before proposing a new book idea. 
Today’s Topics Include:
Legally Binding Thumbs-up Emoji: How Paul sold rights for book to be in 13 languages
Break between Building: Frustration of figuring things out, replaced with hammock thinking and relaxation 
Paul’s writing process fills fountain of ideas; ready to do a book on digital privacy 
Slack Support Group: Help yourself and others
Level Failure Leads to Filtering Idea Criteria: Shouldn’t be mission-critical product; require more than a few decision makers; and native apps shouldn’t be a minimum requirement
Company of One: Doesn’t necessarily refer to one person, but mindset
Balance between technology you know and learning curve for something you don’t
Software as a Service (SaaS) Business: Scale up or stay small?
Derrick describes Company of One as what he aspires toward, but is open to possibility of co-founders 
Nothing Lasts Forever: Question growth, not stagnation
Seek and scale support, especially when using third-party software
Drumroll, Please: Ben announced plans for public launch of Tuple in August 2019
Links and resources:
Paul Jarvis (https://pjrvs.com/)
Company of One (https://ofone.co/)
Company of One (Co1) Academy (https://ofone.co/learn/)
Company of One Podcast (https://ofone.co/company-of-one-podcast/)
Fathom (https://usefathom.com/)
Paul Jarvis on Twitter (https://twitter.com/pjrvs/)
Paul Jarvis’s WPComplete Plugin (https://wpcomplete.co/)
Ingenx (https://www.ingenxtec.com/)
The Year of Living Biblically by A.J. Jacobs (https://ajjacobs.com/books/the-year-of-living-biblically/)
Slack (https://slack.com/)
Screenhero (https://screenhero.com/)
Rob Walling (https://robwalling.com/)
Drip (https://www.drip.com/)
Finding My Next Bootstrapped Business Idea  (https://www.derrickreimer.com/essays/2019/05/28/finding-my-next-bootstrapped-business-idea.html)
DigitalOcean (https://www.digitalocean.com/)
Heroku (https://www.heroku.com/)
Ruby on Rails (https://rubyonrails.org/)
Phoenix (https://phoenixframework.org/)
Superhuman (https://superhuman.com/)
Hacker News (https://news.ycombinator.com/)
Art of Product Podcast Episode 91: Feeling Superhuman with Rahul Vohra (https://artofproductpodcast.com/episode-91)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Level (https://level.app/)
Level Retrospective (https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html)
Level Manifesto (https://level.app/manifesto) 
</description>
      <content:encoded>
        <![CDATA[<p>After a QuickTime error eradicated Paul Jarvis’s conversation with Ben and Derrick for an Art of Product episode, he’s back with an update on his recently published book, Company of One. </p>

<p>Should Paul strike while the iron is hot? Despite the book’s success and being encouraged to write another one, Paul wants to take a necessary break before proposing a new book idea. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Legally Binding Thumbs-up Emoji: How Paul sold rights for book to be in 13 languages</li>
<li>Break between Building: Frustration of figuring things out, replaced with hammock thinking and relaxation </li>
<li>Paul’s writing process fills fountain of ideas; ready to do a book on digital privacy </li>
<li>Slack Support Group: Help yourself and others</li>
<li>Level Failure Leads to Filtering Idea Criteria: Shouldn’t be mission-critical product; require more than a few decision makers; and native apps shouldn’t be a minimum requirement</li>
<li>Company of One: Doesn’t necessarily refer to one person, but mindset</li>
<li>Balance between technology you know and learning curve for something you don’t</li>
<li>Software as a Service (SaaS) Business: Scale up or stay small?</li>
<li>Derrick describes Company of One as what he aspires toward, but is open to possibility of co-founders </li>
<li>Nothing Lasts Forever: Question growth, not stagnation</li>
<li>Seek and scale support, especially when using third-party software</li>
<li>Drumroll, Please: Ben announced plans for public launch of Tuple in August 2019</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://pjrvs.com/" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://ofone.co/" rel="nofollow">Company of One</a></p>

<p><a href="https://ofone.co/learn/" rel="nofollow">Company of One (Co1) Academy</a></p>

<p><a href="https://ofone.co/company-of-one-podcast/" rel="nofollow">Company of One Podcast</a></p>

<p><a href="https://usefathom.com/" rel="nofollow">Fathom</a></p>

<p><a href="https://twitter.com/pjrvs/" rel="nofollow">Paul Jarvis on Twitter</a></p>

<p><a href="https://wpcomplete.co/" rel="nofollow">Paul Jarvis’s WPComplete Plugin</a></p>

<p><a href="https://www.ingenxtec.com/" rel="nofollow">Ingenx</a></p>

<p><a href="https://ajjacobs.com/books/the-year-of-living-biblically/" rel="nofollow">The Year of Living Biblically by A.J. Jacobs</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/28/finding-my-next-bootstrapped-business-idea.html" rel="nofollow">Finding My Next Bootstrapped Business Idea </a></p>

<p><a href="https://www.digitalocean.com/" rel="nofollow">DigitalOcean</a></p>

<p><a href="https://www.heroku.com/" rel="nofollow">Heroku</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://phoenixframework.org/" rel="nofollow">Phoenix</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://news.ycombinator.com/" rel="nofollow">Hacker News</a></p>

<p><a href="https://artofproductpodcast.com/episode-91" rel="nofollow">Art of Product Podcast Episode 91: Feeling Superhuman with Rahul Vohra</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>After a QuickTime error eradicated Paul Jarvis’s conversation with Ben and Derrick for an Art of Product episode, he’s back with an update on his recently published book, Company of One. </p>

<p>Should Paul strike while the iron is hot? Despite the book’s success and being encouraged to write another one, Paul wants to take a necessary break before proposing a new book idea. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Legally Binding Thumbs-up Emoji: How Paul sold rights for book to be in 13 languages</li>
<li>Break between Building: Frustration of figuring things out, replaced with hammock thinking and relaxation </li>
<li>Paul’s writing process fills fountain of ideas; ready to do a book on digital privacy </li>
<li>Slack Support Group: Help yourself and others</li>
<li>Level Failure Leads to Filtering Idea Criteria: Shouldn’t be mission-critical product; require more than a few decision makers; and native apps shouldn’t be a minimum requirement</li>
<li>Company of One: Doesn’t necessarily refer to one person, but mindset</li>
<li>Balance between technology you know and learning curve for something you don’t</li>
<li>Software as a Service (SaaS) Business: Scale up or stay small?</li>
<li>Derrick describes Company of One as what he aspires toward, but is open to possibility of co-founders </li>
<li>Nothing Lasts Forever: Question growth, not stagnation</li>
<li>Seek and scale support, especially when using third-party software</li>
<li>Drumroll, Please: Ben announced plans for public launch of Tuple in August 2019</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://pjrvs.com/" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://ofone.co/" rel="nofollow">Company of One</a></p>

<p><a href="https://ofone.co/learn/" rel="nofollow">Company of One (Co1) Academy</a></p>

<p><a href="https://ofone.co/company-of-one-podcast/" rel="nofollow">Company of One Podcast</a></p>

<p><a href="https://usefathom.com/" rel="nofollow">Fathom</a></p>

<p><a href="https://twitter.com/pjrvs/" rel="nofollow">Paul Jarvis on Twitter</a></p>

<p><a href="https://wpcomplete.co/" rel="nofollow">Paul Jarvis’s WPComplete Plugin</a></p>

<p><a href="https://www.ingenxtec.com/" rel="nofollow">Ingenx</a></p>

<p><a href="https://ajjacobs.com/books/the-year-of-living-biblically/" rel="nofollow">The Year of Living Biblically by A.J. Jacobs</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/28/finding-my-next-bootstrapped-business-idea.html" rel="nofollow">Finding My Next Bootstrapped Business Idea </a></p>

<p><a href="https://www.digitalocean.com/" rel="nofollow">DigitalOcean</a></p>

<p><a href="https://www.heroku.com/" rel="nofollow">Heroku</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://phoenixframework.org/" rel="nofollow">Phoenix</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://news.ycombinator.com/" rel="nofollow">Hacker News</a></p>

<p><a href="https://artofproductpodcast.com/episode-91" rel="nofollow">Art of Product Podcast Episode 91: Feeling Superhuman with Rahul Vohra</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+n6wtBKxc</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+n6wtBKxc" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>92: Slack Leaves the Market</title>
      <link>https://artofproductpodcast.com/episode-92</link>
      <guid isPermaLink="false">f7f03fe1-a129-4b20-8407-f71120804b4b</guid>
      <pubDate>Thu, 20 Jun 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/f7f03fe1-a129-4b20-8407-f71120804b4b.mp3" length="32861460" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>The world received amazing news in the form of a great gift: Slack is making a major change in the market—it’s leaving! 

Ben and Derrick share their thoughts on Slack’s reasonable and rational decision to remove remote control functionality. What happens now? Try Tuple! Just sayin’, actually that’s what Tuple customers are suggesting.</itunes:subtitle>
      <itunes:duration>30:13</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>The world received amazing news in the form of a great gift: Slack is making a major change in the market—it’s leaving! 
Ben and Derrick share their thoughts on Slack’s reasonable and rational decision to remove remote control functionality. What happens now? Try Tuple! Just sayin’, actually that’s what Tuple customers are suggesting.
Today’s Topics Include:
Improve Slack Calls: Reason for removing rarely used remote control feature
Kicking marketing machine into gear: Customers’ kind words generated surge in requests for access to Tuple
Slack and Screenhero Saga: Complete story of acquisition and pair programming will probably never be told
Keep shipping, swinging, and taking shots by increasing luck surface area and learning from previous successes and failures
Dear Dvorak user, is it time to switch? Tuple’s shipping international keyboard support
Big deals keep coming in for Ben; it’s great to sometimes say, “No”
Derrick’s writing cadence continues; flattered by onslaught of positivity from people
Product/Founder Fit: Be passionate about product or business before building it
Pressure to be Perfect: Don’t sweat the small stuff, just the details
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Just Keep Shipping by Derrick Reimer (https://www.derrickreimer.com/essays/2019/05/31/just-keep-shipping.html)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
Level (https://level.app/)
Level Retrospective (https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html)
Slack (https://slack.com/)
Removal of remote screen control in Slack calls (https://get.slack.help/hc/en-us/articles/360022908874-Removal-of-remote-screen-control-in-Slack-calls)
Screenhero (https://screenhero.com/)
Drip (https://www.drip.com/)
Zoom (https://zoom.us/)
GitHub (https://github.com/)
The Dvorak Keyboard (https://www.dvorak-keyboard.com/)
Adam Watham (https://adamwathan.me/) 
</description>
      <content:encoded>
        <![CDATA[<p>The world received amazing news in the form of a great gift: Slack is making a major change in the market—it’s leaving! </p>

<p>Ben and Derrick share their thoughts on Slack’s reasonable and rational decision to remove remote control functionality. What happens now? Try Tuple! Just sayin’, actually that’s what Tuple customers are suggesting.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Improve Slack Calls: Reason for removing rarely used remote control feature</li>
<li>Kicking marketing machine into gear: Customers’ kind words generated surge in requests for access to Tuple</li>
<li>Slack and Screenhero Saga: Complete story of acquisition and pair programming will probably never be told</li>
<li>Keep shipping, swinging, and taking shots by increasing luck surface area and learning from previous successes and failures</li>
<li>Dear Dvorak user, is it time to switch? Tuple’s shipping international keyboard support</li>
<li>Big deals keep coming in for Ben; it’s great to sometimes say, “No”</li>
<li>Derrick’s writing cadence continues; flattered by onslaught of positivity from people</li>
<li>Product/Founder Fit: Be passionate about product or business before building it</li>
<li>Pressure to be Perfect: Don’t sweat the small stuff, just the details</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/31/just-keep-shipping.html" rel="nofollow">Just Keep Shipping by Derrick Reimer</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://get.slack.help/hc/en-us/articles/360022908874-Removal-of-remote-screen-control-in-Slack-calls" rel="nofollow">Removal of remote screen control in Slack calls</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://github.com/" rel="nofollow">GitHub</a></p>

<p><a href="https://www.dvorak-keyboard.com/" rel="nofollow">The Dvorak Keyboard</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Watham</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>The world received amazing news in the form of a great gift: Slack is making a major change in the market—it’s leaving! </p>

<p>Ben and Derrick share their thoughts on Slack’s reasonable and rational decision to remove remote control functionality. What happens now? Try Tuple! Just sayin’, actually that’s what Tuple customers are suggesting.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Improve Slack Calls: Reason for removing rarely used remote control feature</li>
<li>Kicking marketing machine into gear: Customers’ kind words generated surge in requests for access to Tuple</li>
<li>Slack and Screenhero Saga: Complete story of acquisition and pair programming will probably never be told</li>
<li>Keep shipping, swinging, and taking shots by increasing luck surface area and learning from previous successes and failures</li>
<li>Dear Dvorak user, is it time to switch? Tuple’s shipping international keyboard support</li>
<li>Big deals keep coming in for Ben; it’s great to sometimes say, “No”</li>
<li>Derrick’s writing cadence continues; flattered by onslaught of positivity from people</li>
<li>Product/Founder Fit: Be passionate about product or business before building it</li>
<li>Pressure to be Perfect: Don’t sweat the small stuff, just the details</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/31/just-keep-shipping.html" rel="nofollow">Just Keep Shipping by Derrick Reimer</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://get.slack.help/hc/en-us/articles/360022908874-Removal-of-remote-screen-control-in-Slack-calls" rel="nofollow">Removal of remote screen control in Slack calls</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://github.com/" rel="nofollow">GitHub</a></p>

<p><a href="https://www.dvorak-keyboard.com/" rel="nofollow">The Dvorak Keyboard</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Watham</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Wovx5nHg</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+Wovx5nHg" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>91: Feeling Superhuman with Rahul Vohra</title>
      <link>https://artofproductpodcast.com/episode-91</link>
      <guid isPermaLink="false">e63ba136-0f85-43db-987d-65bf54360a55</guid>
      <pubDate>Thu, 13 Jun 2019 08:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/e63ba136-0f85-43db-987d-65bf54360a55.mp3" length="43116847" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Today’s guest is Rahul Vohra, co-founder and CEO of Superhuman.</itunes:subtitle>
      <itunes:duration>41:44</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick’s feeling “superhuman.” Fortunately, he’s a user and lover of the Superhuman product. Maybe that’s why today’s guest is Rahul Vohra, co-founder and CEO of Superhuman.
Today’s Topics Include:
Reason for Superhuman still being invite-only is not to increase user demand 
Sustainable Word-of-Mouth Growth Engine: If you don’t pick the users, you can’t responsibly work on their feedback
Purpose of Product and Target Audience: Email is work, and work is email; designed to be meaningful and life changing for high-volume email senders
Startup Details: Deliberately think through and consider everything deeply from scratch
Don’t turn down money when bootstrapping to find perfect product market/customer fit 
Knack for knowing what people want, before they know they want something; and helping people realize they want something 
Without active or spending money on marketing, Superhuman’s waitlist keeps growing
Superhuman’s Values: Create delight, be intentional, and remarkable quality
Best founders, including Rahul, are unstoppable forces of nature; they leave debris and destruction in their wake
Time tracking a day in the life of Rahul: 40% managery; 20% recruiting; 14% fundraising; and 11% product, community engagement, and deep thoughts
Superhuman’s pricing is low, but generates high value; big fan of round numbers
Business and product metrics: Activation, seat churn, net dollar churn, speed, and reliability rates
Objective: Refine entire Superhuman experience to exhibit remarkable levels of quality through three key results - ARR, hiring, and product sentiment
Generate roadmap and find balance to maintain lead over market and continue to grow
Startup Growth: Pick weekly growth rate; you don’t have to grow faster than you want to 
Links and resources:
Superhuman (https://superhuman.com/)
Rahul Vohra on LinkedIn (https://www.linkedin.com/in/rahulvohra)
Rahul Vohra on Twitter (https://twitter.com/rahulvohra)
Rahul Vohra’s Email (mailto:rahul@superhuman.com)
Superhuman Product-Market Fit Survey (https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118)
Rahul Vohra on This Week in Startups with Jason McCabe Calacanis (https://www.facebook.com/jasoncalacanis/videos/2299819313590909/)
Rapportive (http://www.rapportive.com/)
TechCrunch (https://techcrunch.com/)
Product Hunt (https://www.producthunt.com/)
Hacker News (https://news.ycombinator.com/)
Google Docs (https://www.google.com/docs/about/)
GitHub (https://github.com/)
Startup = Growth - Paul Graham (http://www.paulgraham.com/growth.html)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Level Retrospective (https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html)
Level Manifesto (https://level.app/manifesto)
Tuple (https://tuple.app/)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick’s feeling “superhuman.” Fortunately, he’s a user and lover of the Superhuman product. Maybe that’s why today’s guest is Rahul Vohra, co-founder and CEO of Superhuman.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Reason for Superhuman still being invite-only is not to increase user demand </li>
<li>Sustainable Word-of-Mouth Growth Engine: If you don’t pick the users, you can’t responsibly work on their feedback</li>
<li>Purpose of Product and Target Audience: Email is work, and work is email; designed to be meaningful and life changing for high-volume email senders</li>
<li>Startup Details: Deliberately think through and consider everything deeply from scratch</li>
<li>Don’t turn down money when bootstrapping to find perfect product market/customer fit </li>
<li>Knack for knowing what people want, before they know they want something; and helping people realize they want something </li>
<li>Without active or spending money on marketing, Superhuman’s waitlist keeps growing</li>
<li>Superhuman’s Values: Create delight, be intentional, and remarkable quality</li>
<li>Best founders, including Rahul, are unstoppable forces of nature; they leave debris and destruction in their wake</li>
<li>Time tracking a day in the life of Rahul: 40% managery; 20% recruiting; 14% fundraising; and 11% product, community engagement, and deep thoughts</li>
<li>Superhuman’s pricing is low, but generates high value; big fan of round numbers</li>
<li>Business and product metrics: Activation, seat churn, net dollar churn, speed, and reliability rates</li>
<li>Objective: Refine entire Superhuman experience to exhibit remarkable levels of quality through three key results - ARR, hiring, and product sentiment</li>
<li>Generate roadmap and find balance to maintain lead over market and continue to grow</li>
<li>Startup Growth: Pick weekly growth rate; you don’t have to grow faster than you want to </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://www.linkedin.com/in/rahulvohra" rel="nofollow">Rahul Vohra on LinkedIn</a></p>

<p><a href="https://twitter.com/rahulvohra" rel="nofollow">Rahul Vohra on Twitter</a></p>

<p><a href="mailto:rahul@superhuman.com" rel="nofollow">Rahul Vohra’s Email</a></p>

<p><a href="https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118" rel="nofollow">Superhuman Product-Market Fit Survey</a></p>

<p><a href="https://www.facebook.com/jasoncalacanis/videos/2299819313590909/" rel="nofollow">Rahul Vohra on This Week in Startups with Jason McCabe Calacanis</a></p>

<p><a href="http://www.rapportive.com/" rel="nofollow">Rapportive</a></p>

<p><a href="https://techcrunch.com/" rel="nofollow">TechCrunch</a></p>

<p><a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a></p>

<p><a href="https://news.ycombinator.com/" rel="nofollow">Hacker News</a></p>

<p><a href="https://www.google.com/docs/about/" rel="nofollow">Google Docs</a></p>

<p><a href="https://github.com/" rel="nofollow">GitHub</a></p>

<p><a href="http://www.paulgraham.com/growth.html" rel="nofollow">Startup = Growth - Paul Graham</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick’s feeling “superhuman.” Fortunately, he’s a user and lover of the Superhuman product. Maybe that’s why today’s guest is Rahul Vohra, co-founder and CEO of Superhuman.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Reason for Superhuman still being invite-only is not to increase user demand </li>
<li>Sustainable Word-of-Mouth Growth Engine: If you don’t pick the users, you can’t responsibly work on their feedback</li>
<li>Purpose of Product and Target Audience: Email is work, and work is email; designed to be meaningful and life changing for high-volume email senders</li>
<li>Startup Details: Deliberately think through and consider everything deeply from scratch</li>
<li>Don’t turn down money when bootstrapping to find perfect product market/customer fit </li>
<li>Knack for knowing what people want, before they know they want something; and helping people realize they want something </li>
<li>Without active or spending money on marketing, Superhuman’s waitlist keeps growing</li>
<li>Superhuman’s Values: Create delight, be intentional, and remarkable quality</li>
<li>Best founders, including Rahul, are unstoppable forces of nature; they leave debris and destruction in their wake</li>
<li>Time tracking a day in the life of Rahul: 40% managery; 20% recruiting; 14% fundraising; and 11% product, community engagement, and deep thoughts</li>
<li>Superhuman’s pricing is low, but generates high value; big fan of round numbers</li>
<li>Business and product metrics: Activation, seat churn, net dollar churn, speed, and reliability rates</li>
<li>Objective: Refine entire Superhuman experience to exhibit remarkable levels of quality through three key results - ARR, hiring, and product sentiment</li>
<li>Generate roadmap and find balance to maintain lead over market and continue to grow</li>
<li>Startup Growth: Pick weekly growth rate; you don’t have to grow faster than you want to </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://www.linkedin.com/in/rahulvohra" rel="nofollow">Rahul Vohra on LinkedIn</a></p>

<p><a href="https://twitter.com/rahulvohra" rel="nofollow">Rahul Vohra on Twitter</a></p>

<p><a href="mailto:rahul@superhuman.com" rel="nofollow">Rahul Vohra’s Email</a></p>

<p><a href="https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118" rel="nofollow">Superhuman Product-Market Fit Survey</a></p>

<p><a href="https://www.facebook.com/jasoncalacanis/videos/2299819313590909/" rel="nofollow">Rahul Vohra on This Week in Startups with Jason McCabe Calacanis</a></p>

<p><a href="http://www.rapportive.com/" rel="nofollow">Rapportive</a></p>

<p><a href="https://techcrunch.com/" rel="nofollow">TechCrunch</a></p>

<p><a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a></p>

<p><a href="https://news.ycombinator.com/" rel="nofollow">Hacker News</a></p>

<p><a href="https://www.google.com/docs/about/" rel="nofollow">Google Docs</a></p>

<p><a href="https://github.com/" rel="nofollow">GitHub</a></p>

<p><a href="http://www.paulgraham.com/growth.html" rel="nofollow">Startup = Growth - Paul Graham</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+_uvchyn0</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+_uvchyn0" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>90: The Mom Test with Rob Fitzpatrick</title>
      <link>https://artofproductpodcast.com/episode-90</link>
      <guid isPermaLink="false">851e8975-4eda-4b06-bf15-a1f2e5a5e414</guid>
      <pubDate>Thu, 30 May 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/851e8975-4eda-4b06-bf15-a1f2e5a5e414.mp3" length="48853053" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick welcome Rob Fitzpatrick, author of The Mom Test: How to talk to customers and learn if your business is a good idea when everyone is lying to you. It’s not your typical non-fiction business book, but short and straight to the point. It should be a mandatory prerequisite for anyone embarking on the startup journey. 

Derrick’s Level Retrospective describes how Rob’s book had a major impact on his most recent startup experience. People want to be supportive, so it’s difficult to get unbiased feedback during customer validation. Derrick already knew this to be correct, but underestimated the degree to which everyone lies. So, he felt betrayed by early validation efforts proved to be radically different from reality.</itunes:subtitle>
      <itunes:duration>47:43</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick welcome Rob Fitzpatrick, author of The Mom Test: How to talk to customers and learn if your business is a good idea when everyone is lying to you. It’s not your typical non-fiction business book, but short and straight to the point. It should be a mandatory prerequisite for anyone embarking on the startup journey. 
Derrick’s Level Retrospective describes how Rob’s book had a major impact on his most recent startup experience. People want to be supportive, so it’s difficult to get unbiased feedback during customer validation. Derrick already knew this to be correct, but underestimated the degree to which everyone lies. So, he felt betrayed by early validation efforts proved to be radically different from reality.
Today’s Topics Include:
Don’t ask anyone if your business is a good idea because everyone is biased
Burden of truth should be put on yourself, not your customers
Entrepreneur’s Superpower: Getting support before it’s deserved because passion pollutes feedback
Founder Fit: Does your business idea merge with your product and lifestyle goals? 
Founder Centric: Cashflow-positive education and training agency for startups
Product-Market Fit: People share their problems via a proposed solution; when customers send feature requests, get to root of the problem 
Statistical significance of sample size is a trap; reach point of diminishing returns to move forward with product, and focus on number of/hours spent on conversations
Entrepreneurs and customers think every problem matters, but they don’t 
What to do next to pivot in the right direction and niche down  
Links and resources:
The Mom Test by Rob Fitzpatrick (https://www.amazon.com/Mom-Test-customers-business-everyone/dp/1492180742)
Rob Fitzpatrick (https://robfitz.com/)
The Workshop Survival by Rob Fitzpatrick (https://www.workshopsurvival.com/)
Founder Centric (http://www.foundercentric.com/)
Steve Blank (https://steveblank.com/)
Paul Graham (http://www.paulgraham.com/)
Skype (https://www.skype.com/en/)
Slack (https://slack.com/)
Hacker News (https://news.ycombinator.com/)
Superhuman Product-Market Fit Survey (https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118)
Songkick (https://www.songkick.com/)
Spin Selling by Neil Rackham (https://www.amazon.com/Neil-Rackham/e/B000APLFJK/ref=dp_byline_cont_ebooks_1)
Drip (https://www.drip.com/)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Level Retrospective (https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html)
Level Manifesto (https://level.app/manifesto)
Tuple (https://tuple.app/) 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick welcome Rob Fitzpatrick, author of The Mom Test: How to talk to customers and learn if your business is a good idea when everyone is lying to you. It’s not your typical non-fiction business book, but short and straight to the point. It should be a mandatory prerequisite for anyone embarking on the startup journey. </p>

<p>Derrick’s Level Retrospective describes how Rob’s book had a major impact on his most recent startup experience. People want to be supportive, so it’s difficult to get unbiased feedback during customer validation. Derrick already knew this to be correct, but underestimated the degree to which everyone lies. So, he felt betrayed by early validation efforts proved to be radically different from reality.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Don’t ask anyone if your business is a good idea because everyone is biased</li>
<li>Burden of truth should be put on yourself, not your customers</li>
<li>Entrepreneur’s Superpower: Getting support before it’s deserved because passion pollutes feedback</li>
<li>Founder Fit: Does your business idea merge with your product and lifestyle goals? </li>
<li>Founder Centric: Cashflow-positive education and training agency for startups</li>
<li>Product-Market Fit: People share their problems via a proposed solution; when customers send feature requests, get to root of the problem </li>
<li>Statistical significance of sample size is a trap; reach point of diminishing returns to move forward with product, and focus on number of/hours spent on conversations</li>
<li>Entrepreneurs and customers think every problem matters, but they don’t </li>
<li>What to do next to pivot in the right direction and niche down<br></li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.amazon.com/Mom-Test-customers-business-everyone/dp/1492180742" rel="nofollow">The Mom Test by Rob Fitzpatrick</a></p>

<p><a href="https://robfitz.com/" rel="nofollow">Rob Fitzpatrick</a></p>

<p><a href="https://www.workshopsurvival.com/" rel="nofollow">The Workshop Survival by Rob Fitzpatrick</a></p>

<p><a href="http://www.foundercentric.com/" rel="nofollow">Founder Centric</a></p>

<p><a href="https://steveblank.com/" rel="nofollow">Steve Blank</a></p>

<p><a href="http://www.paulgraham.com/" rel="nofollow">Paul Graham</a></p>

<p><a href="https://www.skype.com/en/" rel="nofollow">Skype</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://news.ycombinator.com/" rel="nofollow">Hacker News</a></p>

<p><a href="https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118" rel="nofollow">Superhuman Product-Market Fit Survey</a></p>

<p><a href="https://www.songkick.com/" rel="nofollow">Songkick</a></p>

<p><a href="https://www.amazon.com/Neil-Rackham/e/B000APLFJK/ref=dp_byline_cont_ebooks_1" rel="nofollow">Spin Selling by Neil Rackham</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick welcome Rob Fitzpatrick, author of The Mom Test: How to talk to customers and learn if your business is a good idea when everyone is lying to you. It’s not your typical non-fiction business book, but short and straight to the point. It should be a mandatory prerequisite for anyone embarking on the startup journey. </p>

<p>Derrick’s Level Retrospective describes how Rob’s book had a major impact on his most recent startup experience. People want to be supportive, so it’s difficult to get unbiased feedback during customer validation. Derrick already knew this to be correct, but underestimated the degree to which everyone lies. So, he felt betrayed by early validation efforts proved to be radically different from reality.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Don’t ask anyone if your business is a good idea because everyone is biased</li>
<li>Burden of truth should be put on yourself, not your customers</li>
<li>Entrepreneur’s Superpower: Getting support before it’s deserved because passion pollutes feedback</li>
<li>Founder Fit: Does your business idea merge with your product and lifestyle goals? </li>
<li>Founder Centric: Cashflow-positive education and training agency for startups</li>
<li>Product-Market Fit: People share their problems via a proposed solution; when customers send feature requests, get to root of the problem </li>
<li>Statistical significance of sample size is a trap; reach point of diminishing returns to move forward with product, and focus on number of/hours spent on conversations</li>
<li>Entrepreneurs and customers think every problem matters, but they don’t </li>
<li>What to do next to pivot in the right direction and niche down<br></li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.amazon.com/Mom-Test-customers-business-everyone/dp/1492180742" rel="nofollow">The Mom Test by Rob Fitzpatrick</a></p>

<p><a href="https://robfitz.com/" rel="nofollow">Rob Fitzpatrick</a></p>

<p><a href="https://www.workshopsurvival.com/" rel="nofollow">The Workshop Survival by Rob Fitzpatrick</a></p>

<p><a href="http://www.foundercentric.com/" rel="nofollow">Founder Centric</a></p>

<p><a href="https://steveblank.com/" rel="nofollow">Steve Blank</a></p>

<p><a href="http://www.paulgraham.com/" rel="nofollow">Paul Graham</a></p>

<p><a href="https://www.skype.com/en/" rel="nofollow">Skype</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://news.ycombinator.com/" rel="nofollow">Hacker News</a></p>

<p><a href="https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118" rel="nofollow">Superhuman Product-Market Fit Survey</a></p>

<p><a href="https://www.songkick.com/" rel="nofollow">Songkick</a></p>

<p><a href="https://www.amazon.com/Neil-Rackham/e/B000APLFJK/ref=dp_byline_cont_ebooks_1" rel="nofollow">Spin Selling by Neil Rackham</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://www.derrickreimer.com/essays/2019/05/17/im-walking-away-from-the-product-i-spent-a-year-building.html" rel="nofollow">Level Retrospective</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+HBxPM3LG</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+HBxPM3LG" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>89: Go Big, or Stay Small?</title>
      <link>https://artofproductpodcast.com/episode-89</link>
      <guid isPermaLink="false">85793877-51f5-4397-ac52-09bfd2940de3</guid>
      <pubDate>Thu, 23 May 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/85793877-51f5-4397-ac52-09bfd2940de3.mp3" length="37237935" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben announced a medium-sized step forward for Tuple. A bug where the video portion would freeze at the start of or during a call was replicated and resolved. It was a double bonus: Fixed the bug and made the Tuple app faster.

Derrick’s contemplative mode continued as he tried to figure out the future of Level. He retreated to think and disconnect. He sought clarity on what to do and is confident that he has made the best decision. </itunes:subtitle>
      <itunes:duration>35:37</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben announced a medium-sized step forward for Tuple. A bug where the video portion would freeze at the start of or during a call was replicated and resolved. It was a double bonus: Fixed the bug and made the Tuple app faster.
Derrick’s contemplative mode continued as he tried to figure out the future of Level. He retreated to think and disconnect. He sought clarity on what to do and is confident that he has made the best decision. 
Today’s Topics Include:
Dynamic Duos: Problem solving doesn’t require understanding of programming language
Fear not! Tuple continues to consistently update dependencies and perform QA 
Tuple’s dashboard of latest version of call quality rating is highest so far
Story of Level: How it started; goals, processes, and mistakes made; and what resources are available or needed to make it sustainable and successful
Derrick’s Decision: Not the right path for him to be on, so it’s the end of the road for Level
Go big, or stay small? Launch something valuable that you can charge your market for, then you can expand from there
Product Market Founder Fit: Is the business the way you want to shape your life?
Do No Disturb Derrick: Convinced to cultivate a capability to slow down and carry on
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
Drip (https://www.drip.com/)
Ruby (https://www.ruby-lang.org/en/)
Zoom (https://zoom.us/)
WebRTC (https://webrtc.org/)
Company of One by Paul Jarvis (https://ofone.co/)
Rob Walling’s Stairstep Approach to Bootstrapping (https://robwalling.com/2015/03/26/the-stairstep-approach-to-bootstrapping/)
Superhuman Product Market Fit Survey (https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118) 
</description>
      <content:encoded>
        <![CDATA[<p>Ben announced a medium-sized step forward for Tuple. A bug where the video portion would freeze at the start of or during a call was replicated and resolved. It was a double bonus: Fixed the bug and made the Tuple app faster.</p>

<p>Derrick’s contemplative mode continued as he tried to figure out the future of Level. He retreated to think and disconnect. He sought clarity on what to do and is confident that he has made the best decision. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Dynamic Duos: Problem solving doesn’t require understanding of programming language</li>
<li>Fear not! Tuple continues to consistently update dependencies and perform QA </li>
<li>Tuple’s dashboard of latest version of call quality rating is highest so far</li>
<li>Story of Level: How it started; goals, processes, and mistakes made; and what resources are available or needed to make it sustainable and successful</li>
<li>Derrick’s Decision: Not the right path for him to be on, so it’s the end of the road for Level</li>
<li>Go big, or stay small? Launch something valuable that you can charge your market for, then you can expand from there</li>
<li>Product Market Founder Fit: Is the business the way you want to shape your life?</li>
<li>Do No Disturb Derrick: Convinced to cultivate a capability to slow down and carry on</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.ruby-lang.org/en/" rel="nofollow">Ruby</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://webrtc.org/" rel="nofollow">WebRTC</a></p>

<p><a href="https://ofone.co/" rel="nofollow">Company of One by Paul Jarvis</a></p>

<p><a href="https://robwalling.com/2015/03/26/the-stairstep-approach-to-bootstrapping/" rel="nofollow">Rob Walling’s Stairstep Approach to Bootstrapping</a></p>

<p><a href="https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118" rel="nofollow">Superhuman Product Market Fit Survey</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben announced a medium-sized step forward for Tuple. A bug where the video portion would freeze at the start of or during a call was replicated and resolved. It was a double bonus: Fixed the bug and made the Tuple app faster.</p>

<p>Derrick’s contemplative mode continued as he tried to figure out the future of Level. He retreated to think and disconnect. He sought clarity on what to do and is confident that he has made the best decision. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Dynamic Duos: Problem solving doesn’t require understanding of programming language</li>
<li>Fear not! Tuple continues to consistently update dependencies and perform QA </li>
<li>Tuple’s dashboard of latest version of call quality rating is highest so far</li>
<li>Story of Level: How it started; goals, processes, and mistakes made; and what resources are available or needed to make it sustainable and successful</li>
<li>Derrick’s Decision: Not the right path for him to be on, so it’s the end of the road for Level</li>
<li>Go big, or stay small? Launch something valuable that you can charge your market for, then you can expand from there</li>
<li>Product Market Founder Fit: Is the business the way you want to shape your life?</li>
<li>Do No Disturb Derrick: Convinced to cultivate a capability to slow down and carry on</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.ruby-lang.org/en/" rel="nofollow">Ruby</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://webrtc.org/" rel="nofollow">WebRTC</a></p>

<p><a href="https://ofone.co/" rel="nofollow">Company of One by Paul Jarvis</a></p>

<p><a href="https://robwalling.com/2015/03/26/the-stairstep-approach-to-bootstrapping/" rel="nofollow">Rob Walling’s Stairstep Approach to Bootstrapping</a></p>

<p><a href="https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118" rel="nofollow">Superhuman Product Market Fit Survey</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Q4UIIsdF</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+Q4UIIsdF" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>88: Will They Make the Jump?</title>
      <link>https://artofproductpodcast.com/episode-88</link>
      <guid isPermaLink="false">56ce3b38-9e80-4fe8-885b-889ca2c2bb68</guid>
      <pubDate>Thu, 09 May 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/56ce3b38-9e80-4fe8-885b-889ca2c2bb68.mp3" length="32147874" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Recently, Ben felt gloriously empty and described how nice it was to have nothing going on. In his stomach, that is. He successfully finished a 48-hour fast. It was difficult, but pleasurable. Now, he’s back to craving calories, eating, and work! 

Derrick had a challenging week with feelings of uncertainty. He invited more people to try Level, but got similar results. He fears that people may not progress with the product. Will people actually make the jump to Level?</itunes:subtitle>
      <itunes:duration>29:30</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Recently, Ben felt gloriously empty and described how nice it was to have nothing going on. In his stomach, that is. He successfully finished a 48-hour fast. It was difficult, but pleasurable. Now, he’s back to craving calories, eating, and work! 
Derrick had a challenging week with feelings of uncertainty. He invited more people to try Level, but got similar results. He fears that people may not progress with the product. Will people actually make the jump to Level?
Today’s Topics Include:
April showered Ben with 66 sign ups of paid trials for Tuple
Magic Number is 3: Multiple developers mean Tuple will soon ship multiway calls feature 
Derrick’s going back to customer development roots to proactively learn and listen
Tactical errors with validation to confirm assumptions about how to solve Slack problem
Derrick’s envyable or dire position? Worst-case scenario and what’s next
Startups fail, the struggle is real, and the pivot is time honored for a reason
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Derrick’s Level Manifesto (https://level.app/manifesto)
Tuple (https://tuple.app/)
The Mom Test by Rob Fitzpatrick (http://momtestbook.com/) 
</description>
      <content:encoded>
        <![CDATA[<p>Recently, Ben felt gloriously empty and described how nice it was to have nothing going on. In his stomach, that is. He successfully finished a 48-hour fast. It was difficult, but pleasurable. Now, he’s back to craving calories, eating, and work! </p>

<p>Derrick had a challenging week with feelings of uncertainty. He invited more people to try Level, but got similar results. He fears that people may not progress with the product. Will people actually make the jump to Level?</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>April showered Ben with 66 sign ups of paid trials for Tuple</li>
<li>Magic Number is 3: Multiple developers mean Tuple will soon ship multiway calls feature </li>
<li>Derrick’s going back to customer development roots to proactively learn and listen</li>
<li>Tactical errors with validation to confirm assumptions about how to solve Slack problem</li>
<li>Derrick’s envyable or dire position? Worst-case scenario and what’s next</li>
<li>Startups fail, the struggle is real, and the pivot is time honored for a reason</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Derrick’s Level Manifesto</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="http://momtestbook.com/" rel="nofollow">The Mom Test by Rob Fitzpatrick</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Recently, Ben felt gloriously empty and described how nice it was to have nothing going on. In his stomach, that is. He successfully finished a 48-hour fast. It was difficult, but pleasurable. Now, he’s back to craving calories, eating, and work! </p>

<p>Derrick had a challenging week with feelings of uncertainty. He invited more people to try Level, but got similar results. He fears that people may not progress with the product. Will people actually make the jump to Level?</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>April showered Ben with 66 sign ups of paid trials for Tuple</li>
<li>Magic Number is 3: Multiple developers mean Tuple will soon ship multiway calls feature </li>
<li>Derrick’s going back to customer development roots to proactively learn and listen</li>
<li>Tactical errors with validation to confirm assumptions about how to solve Slack problem</li>
<li>Derrick’s envyable or dire position? Worst-case scenario and what’s next</li>
<li>Startups fail, the struggle is real, and the pivot is time honored for a reason</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Derrick’s Level Manifesto</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="http://momtestbook.com/" rel="nofollow">The Mom Test by Rob Fitzpatrick</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+gIuCd05T</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+gIuCd05T" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>87: Meta Podcasting</title>
      <link>https://artofproductpodcast.com/episode-87</link>
      <guid isPermaLink="false">c6e06566-d104-4c78-9e89-06bb79982099</guid>
      <pubDate>Thu, 02 May 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c6e06566-d104-4c78-9e89-06bb79982099.mp3" length="48337224" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben boldly admitted to doing a “weird” thing. He started listening to “us.” Not necessarily for quality control, but to spark his memory about topics Derrick and he talked about in previous  AoP episodes. As a result, Ben’s become addicted to listening to people building companies podcasts. Unfortunately, there’s just not that many of them.

Derrick also admitted to listening regularly to previous AoP episodes. But more so during the early days of the podcast, when he was apprehensive about his own ability on the microphone and wanted to find ways to improve. </itunes:subtitle>
      <itunes:duration>47:11</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben boldly admitted to doing a “weird” thing. He started listening to “us.” Not necessarily for quality control, but to spark his memory about topics Derrick and he talked about in previous  AoP episodes. As a result, Ben’s become addicted to listening to people building companies podcasts. Unfortunately, there’s just not that many of them.
Derrick also admitted to listening regularly to previous AoP episodes. But more so during the early days of the podcast, when he was apprehensive about his own ability on the microphone and wanted to find ways to improve. 
Today’s Topics Include:
Cool Podcast with Cold Open: Hit “Play” and start talking
Autophagy: Putting a twist-tie on snack cabinet sucks, but benefits your body and brain
Tuple’s most requested feature: Multi-way calls  
Successful Meta-habit: Surveys serve as way to get feedback on product features 
Potential strategies for setting a launch date for Tuple
Art of Building a Product and Company: Word-of-mouth, referrals, affiliate programs 
Derrick’s Level Launch: Warm email reminder to whet people’s appetite
Mini-funnel Metrics for Level Launch: 
500 given access to Level via email
70% open rate for email
182 created user account 
41 created a team
Onboarding Process for Level: 
Step 1: Create user account 
Step 2: Demo account is activated
Fork in the Road: Optimize each phase and equip people to make it through funnel to get feedback on Level
Derrick’s Top 2 Priorities for Level: Documentation and more manual outreach
Derrick gets Ben “Pricing” Orenstein’s advice on who needs Level the most
Derrick’s Plan for Level: Repeat, refine, and resend
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
The Art of Product: Episode 78 - Ultraworking with Sebastian Marshall (https://artofproductpodcast.com/episode-78)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
Derrick’s Level Manifesto (https://level.app/manifesto)
Drip (https://www.drip.com/)
113: Justin Jackson - Growing Transistor to $10,000/month (http://www.fullstackradio.com/113)
GitHub (https://github.com/)
Clearbit (https://clearbit.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben boldly admitted to doing a “weird” thing. He started listening to “us.” Not necessarily for quality control, but to spark his memory about topics Derrick and he talked about in previous  AoP episodes. As a result, Ben’s become addicted to listening to people building companies podcasts. Unfortunately, there’s just not that many of them.</p>

<p>Derrick also admitted to listening regularly to previous AoP episodes. But more so during the early days of the podcast, when he was apprehensive about his own ability on the microphone and wanted to find ways to improve. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Cool Podcast with Cold Open: Hit “Play” and start talking</li>
<li>Autophagy: Putting a twist-tie on snack cabinet sucks, but benefits your body and brain</li>
<li>Tuple’s most requested feature: Multi-way calls<br></li>
<li>Successful Meta-habit: Surveys serve as way to get feedback on product features </li>
<li>Potential strategies for setting a launch date for Tuple</li>
<li>Art of Building a Product and Company: Word-of-mouth, referrals, affiliate programs </li>
<li>Derrick’s Level Launch: Warm email reminder to whet people’s appetite</li>
<li>Mini-funnel Metrics for Level Launch: </li>
<li>500 given access to Level via email</li>
<li>70% open rate for email</li>
<li>182 created user account </li>
<li>41 created a team</li>
<li>Onboarding Process for Level: </li>
<li>Step 1: Create user account </li>
<li>Step 2: Demo account is activated</li>
<li>Fork in the Road: Optimize each phase and equip people to make it through funnel to get feedback on Level</li>
<li>Derrick’s Top 2 Priorities for Level: Documentation and more manual outreach</li>
<li>Derrick gets Ben “Pricing” Orenstein’s advice on who needs Level the most</li>
<li>Derrick’s Plan for Level: Repeat, refine, and resend</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://artofproductpodcast.com/episode-78" rel="nofollow">The Art of Product: Episode 78 - Ultraworking with Sebastian Marshall</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Derrick’s Level Manifesto</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="http://www.fullstackradio.com/113" rel="nofollow">113: Justin Jackson - Growing Transistor to $10,000/month</a></p>

<p><a href="https://github.com/" rel="nofollow">GitHub</a></p>

<p><a href="https://clearbit.com/" rel="nofollow">Clearbit</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben boldly admitted to doing a “weird” thing. He started listening to “us.” Not necessarily for quality control, but to spark his memory about topics Derrick and he talked about in previous  AoP episodes. As a result, Ben’s become addicted to listening to people building companies podcasts. Unfortunately, there’s just not that many of them.</p>

<p>Derrick also admitted to listening regularly to previous AoP episodes. But more so during the early days of the podcast, when he was apprehensive about his own ability on the microphone and wanted to find ways to improve. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Cool Podcast with Cold Open: Hit “Play” and start talking</li>
<li>Autophagy: Putting a twist-tie on snack cabinet sucks, but benefits your body and brain</li>
<li>Tuple’s most requested feature: Multi-way calls<br></li>
<li>Successful Meta-habit: Surveys serve as way to get feedback on product features </li>
<li>Potential strategies for setting a launch date for Tuple</li>
<li>Art of Building a Product and Company: Word-of-mouth, referrals, affiliate programs </li>
<li>Derrick’s Level Launch: Warm email reminder to whet people’s appetite</li>
<li>Mini-funnel Metrics for Level Launch: </li>
<li>500 given access to Level via email</li>
<li>70% open rate for email</li>
<li>182 created user account </li>
<li>41 created a team</li>
<li>Onboarding Process for Level: </li>
<li>Step 1: Create user account </li>
<li>Step 2: Demo account is activated</li>
<li>Fork in the Road: Optimize each phase and equip people to make it through funnel to get feedback on Level</li>
<li>Derrick’s Top 2 Priorities for Level: Documentation and more manual outreach</li>
<li>Derrick gets Ben “Pricing” Orenstein’s advice on who needs Level the most</li>
<li>Derrick’s Plan for Level: Repeat, refine, and resend</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://artofproductpodcast.com/episode-78" rel="nofollow">The Art of Product: Episode 78 - Ultraworking with Sebastian Marshall</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Derrick’s Level Manifesto</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="http://www.fullstackradio.com/113" rel="nofollow">113: Justin Jackson - Growing Transistor to $10,000/month</a></p>

<p><a href="https://github.com/" rel="nofollow">GitHub</a></p>

<p><a href="https://clearbit.com/" rel="nofollow">Clearbit</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+aomW8aCR</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+aomW8aCR" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>86: The Importance of Paying Customers in Product Feedback</title>
      <link>https://artofproductpodcast.com/episode-86</link>
      <guid isPermaLink="false">6d5ef2a2-1873-4fcb-aab4-3cb55e7f1a41</guid>
      <pubDate>Thu, 25 Apr 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/6d5ef2a2-1873-4fcb-aab4-3cb55e7f1a41.mp3" length="52582701" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben had another good week. He signed up 25 new trials and about five conversions for Tuple. Are you one of the 500 chosen by Derrick to get access to Level? Be sure to check your Inbox on Monday for an email from him to find out. 

Also, Ben and Derrick welcome Adam Wathan as a co-host for this episode. Adam’s working on getting release 1.0 of Tailwind out the door with awesome documentation.</itunes:subtitle>
      <itunes:duration>51:36</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben had another good week. He signed up 25 new trials and about five conversions for Tuple. Are you one of the 500 chosen by Derrick to get access to Level? Be sure to check your Inbox on Monday for an email from him to find out. 
Also, Ben and Derrick welcome Adam Wathan as a co-host for this episode. Adam’s working on getting release 1.0 of Tailwind out the door with awesome documentation.
Today’s Topics Include:
Happiness vs. Harassment: Tuple’s paid trial process
Will people pay for Level? Get free feedback first or make them pay upfront?  
Demo Option: Click around, view dummy posts to get sense of how Level works 
Refactoring UI: Could it be a perennial seller?
How much should you share about your startup in your tweets? 
Focus on being best option; don’t brag about your success
Trying to sell a theme via Tailwind; adding vs. creating new products
Holy Grail of Software Business: Rob Walling’s stairstep approach to recurring revenue
Growth rate required to stay alive? Keep product relevant to what market wants
SaaS is definitely not all roses!
Super Fast Email Services/Features: Snippets, Superhuman, Help Scout, and Shortcuts 
Links and resources:
Adam Wathan on Twitter (https://twitter.com/adamwathan)
Refactoring UI by Adam Wathan and Steve Schoger (https://refactoringui.com/)
Steve Schoger (https://www.steveschoger.com/)
Stripe (https://stripe.com/)
Jason Cohen - Designing the Ideal Bootstrapped Business (https://vimeo.com/74338272)
Perennial Seller: The Art of Making and Marketing Work that Lasts (https://www.amazon.com/Perennial-Seller-Making-Marketing-Lasts/dp/0143109014)
MicroConf (https://www.microconf.com/)
Tailwind CSS (https://tailwindcss.com/)
Bootstrap (https://getbootstrap.com/)
Justin Jackson Playing with Tailwind CSS (https://www.youtube.com/watch?v=TwUT0MmnrQw)
Justin Jackson’s MegaMaker Club (https://megamaker.co/club/)
Patreon (https://www.patreon.com/)
Rob Walling’s Stairstep Approach to Bootstrapping (https://robwalling.com/2015/03/26/the-stairstep-approach-to-bootstrapping/)
Upcase by Thoughtbot (https://thoughtbot.com/upcase)
Paul Jarvis (https://pjrvs.com/)
Heroku Dynos (https://www.heroku.com/dynos)
Ruby on Rails (https://rubyonrails.org/)
Elixir (https://elixir-lang.org/)
Superhuman (https://superhuman.com/)
Help Scout (https://www.helpscout.com/)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/) 
</description>
      <content:encoded>
        <![CDATA[<p>Ben had another good week. He signed up 25 new trials and about five conversions for Tuple. Are you one of the 500 chosen by Derrick to get access to Level? Be sure to check your Inbox on Monday for an email from him to find out. </p>

<p>Also, Ben and Derrick welcome Adam Wathan as a co-host for this episode. Adam’s working on getting release 1.0 of Tailwind out the door with awesome documentation.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Happiness vs. Harassment: Tuple’s paid trial process</li>
<li>Will people pay for Level? Get free feedback first or make them pay upfront?<br></li>
<li>Demo Option: Click around, view dummy posts to get sense of how Level works </li>
<li>Refactoring UI: Could it be a perennial seller?</li>
<li>How much should you share about your startup in your tweets? </li>
<li>Focus on being best option; don’t brag about your success</li>
<li>Trying to sell a theme via Tailwind; adding vs. creating new products</li>
<li>Holy Grail of Software Business: Rob Walling’s stairstep approach to recurring revenue</li>
<li>Growth rate required to stay alive? Keep product relevant to what market wants</li>
<li>SaaS is definitely not all roses!</li>
<li>Super Fast Email Services/Features: Snippets, Superhuman, Help Scout, and Shortcuts </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/adamwathan" rel="nofollow">Adam Wathan on Twitter</a></p>

<p><a href="https://refactoringui.com/" rel="nofollow">Refactoring UI by Adam Wathan and Steve Schoger</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://vimeo.com/74338272" rel="nofollow">Jason Cohen - Designing the Ideal Bootstrapped Business</a></p>

<p><a href="https://www.amazon.com/Perennial-Seller-Making-Marketing-Lasts/dp/0143109014" rel="nofollow">Perennial Seller: The Art of Making and Marketing Work that Lasts</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a></p>

<p><a href="https://getbootstrap.com/" rel="nofollow">Bootstrap</a></p>

<p><a href="https://www.youtube.com/watch?v=TwUT0MmnrQw" rel="nofollow">Justin Jackson Playing with Tailwind CSS</a></p>

<p><a href="https://megamaker.co/club/" rel="nofollow">Justin Jackson’s MegaMaker Club</a></p>

<p><a href="https://www.patreon.com/" rel="nofollow">Patreon</a></p>

<p><a href="https://robwalling.com/2015/03/26/the-stairstep-approach-to-bootstrapping/" rel="nofollow">Rob Walling’s Stairstep Approach to Bootstrapping</a></p>

<p><a href="https://thoughtbot.com/upcase" rel="nofollow">Upcase by Thoughtbot</a></p>

<p><a href="https://pjrvs.com/" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://www.heroku.com/dynos" rel="nofollow">Heroku Dynos</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://elixir-lang.org/" rel="nofollow">Elixir</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://www.helpscout.com/" rel="nofollow">Help Scout</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben had another good week. He signed up 25 new trials and about five conversions for Tuple. Are you one of the 500 chosen by Derrick to get access to Level? Be sure to check your Inbox on Monday for an email from him to find out. </p>

<p>Also, Ben and Derrick welcome Adam Wathan as a co-host for this episode. Adam’s working on getting release 1.0 of Tailwind out the door with awesome documentation.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Happiness vs. Harassment: Tuple’s paid trial process</li>
<li>Will people pay for Level? Get free feedback first or make them pay upfront?<br></li>
<li>Demo Option: Click around, view dummy posts to get sense of how Level works </li>
<li>Refactoring UI: Could it be a perennial seller?</li>
<li>How much should you share about your startup in your tweets? </li>
<li>Focus on being best option; don’t brag about your success</li>
<li>Trying to sell a theme via Tailwind; adding vs. creating new products</li>
<li>Holy Grail of Software Business: Rob Walling’s stairstep approach to recurring revenue</li>
<li>Growth rate required to stay alive? Keep product relevant to what market wants</li>
<li>SaaS is definitely not all roses!</li>
<li>Super Fast Email Services/Features: Snippets, Superhuman, Help Scout, and Shortcuts </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/adamwathan" rel="nofollow">Adam Wathan on Twitter</a></p>

<p><a href="https://refactoringui.com/" rel="nofollow">Refactoring UI by Adam Wathan and Steve Schoger</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://vimeo.com/74338272" rel="nofollow">Jason Cohen - Designing the Ideal Bootstrapped Business</a></p>

<p><a href="https://www.amazon.com/Perennial-Seller-Making-Marketing-Lasts/dp/0143109014" rel="nofollow">Perennial Seller: The Art of Making and Marketing Work that Lasts</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a></p>

<p><a href="https://getbootstrap.com/" rel="nofollow">Bootstrap</a></p>

<p><a href="https://www.youtube.com/watch?v=TwUT0MmnrQw" rel="nofollow">Justin Jackson Playing with Tailwind CSS</a></p>

<p><a href="https://megamaker.co/club/" rel="nofollow">Justin Jackson’s MegaMaker Club</a></p>

<p><a href="https://www.patreon.com/" rel="nofollow">Patreon</a></p>

<p><a href="https://robwalling.com/2015/03/26/the-stairstep-approach-to-bootstrapping/" rel="nofollow">Rob Walling’s Stairstep Approach to Bootstrapping</a></p>

<p><a href="https://thoughtbot.com/upcase" rel="nofollow">Upcase by Thoughtbot</a></p>

<p><a href="https://pjrvs.com/" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://www.heroku.com/dynos" rel="nofollow">Heroku Dynos</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://elixir-lang.org/" rel="nofollow">Elixir</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://www.helpscout.com/" rel="nofollow">Help Scout</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+vFDvK0kM</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+vFDvK0kM" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>85: The Hype Is Real</title>
      <link>https://artofproductpodcast.com/episode-85</link>
      <guid isPermaLink="false">912ff7a0-7ff8-45d0-97ac-d0092b5c25ae</guid>
      <pubDate>Thu, 18 Apr 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/912ff7a0-7ff8-45d0-97ac-d0092b5c25ae.mp3" length="34885221" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>The hype about Tuple is real! Ben’s been busy adding a bunch of new customers. He’s selling and delivering the dream.  

Derrick is back after mentally struggling in the midst of moving, which meant a week of zero productivity on Level. Now, he’s in a better place, mentally and literally.</itunes:subtitle>
      <itunes:duration>33:10</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>The hype about Tuple is real! Ben’s been busy adding a bunch of new customers. He’s selling and delivering the dream.  
Derrick is back after mentally struggling in the midst of moving, which meant a week of zero productivity on Level. Now, he’s in a better place, mentally and literally.
Today’s Topics Include:
Ludicrous Mode: Full-resolution, uncompressed video stream option added to Tuple
Tuple’s lack of scaling challenges due to peer-to-peer connections 
Tuple’s conversion rate for email list 
Ben’s “I’m bad at sales” email message and demo video
Things to do and features to add in the future for Tuple
Tuple achieves semi-milestone of customer renewals
Ben’s fear of public availability to post Tuple’s pricing 
Bandwidth forces AoP podcast back to one episode per week
Derrick ships fun and addictive emoji reactions feature in Level
Inviting more people to increase Level’s sample size and address skepticism
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Heroku Dynos (https://www.heroku.com/dynos)
Spaceballs (https://www.imdb.com/title/tt0094012/)
Adam Wathan on Twitter (https://twitter.com/adamwathan/status/1115621251769225217)
Ruby on Rails Action Cable Server (https://edgeguides.rubyonrails.org/action_cable_overview.html)
Technical Debt - Our Approach to Building Cool Tech Profitably (https://founderquest.transistor.fm/episodes/technical-debt)
Steve Schoger - Refactoring UI: Tuple (https://www.youtube.com/watch?v=RC9cYdbQ-_c)   
Drip (https://www.drip.com/)
Soapbox from Wistia (https://wistia.com/soapbox)
Superhuman (https://superhuman.com/)
Jason Fried (https://twitter.com/jasonfried)
</description>
      <content:encoded>
        <![CDATA[<p>The hype about Tuple is real! Ben’s been busy adding a bunch of new customers. He’s selling and delivering the dream.  </p>

<p>Derrick is back after mentally struggling in the midst of moving, which meant a week of zero productivity on Level. Now, he’s in a better place, mentally and literally.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ludicrous Mode: Full-resolution, uncompressed video stream option added to Tuple</li>
<li>Tuple’s lack of scaling challenges due to peer-to-peer connections </li>
<li>Tuple’s conversion rate for email list </li>
<li>Ben’s “I’m bad at sales” email message and demo video</li>
<li>Things to do and features to add in the future for Tuple</li>
<li>Tuple achieves semi-milestone of customer renewals</li>
<li>Ben’s fear of public availability to post Tuple’s pricing </li>
<li>Bandwidth forces AoP podcast back to one episode per week</li>
<li>Derrick ships fun and addictive emoji reactions feature in Level</li>
<li>Inviting more people to increase Level’s sample size and address skepticism</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.heroku.com/dynos" rel="nofollow">Heroku Dynos</a></p>

<p><a href="https://www.imdb.com/title/tt0094012/" rel="nofollow">Spaceballs</a></p>

<p><a href="https://twitter.com/adamwathan/status/1115621251769225217" rel="nofollow">Adam Wathan on Twitter</a></p>

<p><a href="https://edgeguides.rubyonrails.org/action_cable_overview.html" rel="nofollow">Ruby on Rails Action Cable Server</a></p>

<p><a href="https://founderquest.transistor.fm/episodes/technical-debt" rel="nofollow">Technical Debt - Our Approach to Building Cool Tech Profitably</a></p>

<p><a href="https://www.youtube.com/watch?v=RC9cYdbQ-_c" rel="nofollow">Steve Schoger - Refactoring UI: Tuple</a>   </p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://wistia.com/soapbox" rel="nofollow">Soapbox from Wistia</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://twitter.com/jasonfried" rel="nofollow">Jason Fried</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>The hype about Tuple is real! Ben’s been busy adding a bunch of new customers. He’s selling and delivering the dream.  </p>

<p>Derrick is back after mentally struggling in the midst of moving, which meant a week of zero productivity on Level. Now, he’s in a better place, mentally and literally.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ludicrous Mode: Full-resolution, uncompressed video stream option added to Tuple</li>
<li>Tuple’s lack of scaling challenges due to peer-to-peer connections </li>
<li>Tuple’s conversion rate for email list </li>
<li>Ben’s “I’m bad at sales” email message and demo video</li>
<li>Things to do and features to add in the future for Tuple</li>
<li>Tuple achieves semi-milestone of customer renewals</li>
<li>Ben’s fear of public availability to post Tuple’s pricing </li>
<li>Bandwidth forces AoP podcast back to one episode per week</li>
<li>Derrick ships fun and addictive emoji reactions feature in Level</li>
<li>Inviting more people to increase Level’s sample size and address skepticism</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.heroku.com/dynos" rel="nofollow">Heroku Dynos</a></p>

<p><a href="https://www.imdb.com/title/tt0094012/" rel="nofollow">Spaceballs</a></p>

<p><a href="https://twitter.com/adamwathan/status/1115621251769225217" rel="nofollow">Adam Wathan on Twitter</a></p>

<p><a href="https://edgeguides.rubyonrails.org/action_cable_overview.html" rel="nofollow">Ruby on Rails Action Cable Server</a></p>

<p><a href="https://founderquest.transistor.fm/episodes/technical-debt" rel="nofollow">Technical Debt - Our Approach to Building Cool Tech Profitably</a></p>

<p><a href="https://www.youtube.com/watch?v=RC9cYdbQ-_c" rel="nofollow">Steve Schoger - Refactoring UI: Tuple</a>   </p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://wistia.com/soapbox" rel="nofollow">Soapbox from Wistia</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://twitter.com/jasonfried" rel="nofollow">Jason Fried</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+yF8YL5rx</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+yF8YL5rx" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>84: Developer Mindset with Brian Casel</title>
      <link>https://artofproductpodcast.com/episode-84</link>
      <guid isPermaLink="false">6e687bb2-4e78-40c5-8ada-816169925d3c</guid>
      <pubDate>Thu, 11 Apr 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/6e687bb2-4e78-40c5-8ada-816169925d3c.mp3" length="42832585" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Who’s the mystery voice that only gets better as you listen to this episode? Actually, you’re probably already familiar with the work of the man behind the microphone. 

Derrick is busy moving to a new home, so Ben’s co-host is Brian Casel of BootstrappedWeb, ProcessKit, Audience Ops, and Sunrise KPI.</itunes:subtitle>
      <itunes:duration>40:38</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Who’s the mystery voice that only gets better as you listen to this episode? Actually, you’re probably already familiar with the work of the man behind the microphone. 
Derrick is busy moving to a new home, so Ben’s co-host is Brian Casel of BootstrappedWeb, ProcessKit, Audience Ops, and Sunrise KPI.
Today’s Topics Include:
Ben and Brian just got back from MicroConf; it’s an annual gathering of “all our people”
Some talks were among their favorites, but others were mediocre and missed the mark
Brian’s goal was to meet 5-10 new people doing interesting things, and reconnect and catch up with others he’s known for years
Brian is an Art of Product (AoP) podcast listener and wants Ben and Derrick to not hold back, dig in, challenge each other, and ask more questions
Are more people listening to Ben and Derrick’s podcast? Fireside metrics reveal that  a lot of Tuple or Level customers come from listening to it
More bootstrappers need to start a podcast and find friends to share ups and downs
What happened when Ben pushed Brian to learn how to code? ProcessKit  - best thing Brian’s built on the Web
Phenomenon of how programmers love complexity
ProcessKit pricing and customer research; Ben’s advice to get people to buy/use it
Tuple Update: App is great; Ben’s been emailing list, and people are buying it
Links and resources:
Brian Casel (https://briancasel.com/)
BootstrappedWeb Podcast (http://bootstrappedweb.com/)
ProcessKit (https://processkit.com/)
Brian Casel on Product Hunt (https://www.producthunt.com/@casjam)
Audience Ops (https://audienceops.com/)
Ops Calendar (https://opscalendar.com)
Big Snow Tiny Conf (https://bigsnowtinyconf.com/)
Sunrise KPI (https://betalist.com/startups/sunrise-kpi)
Art of Product Podcast Episode 58 with Brian Casel: Evolving Roles as a Startup Founder (https://artofproductpodcast.com/episode-58)
MicroConf (https://www.microconf.com/)
MicroConf Recap (https://microconf.gen.co/)
Chris Savage: How an Offer to Sell Wistia Inspired Us to Take On $17M in Debt (https://microconf.gen.co/chris-savage/)
Jason Fried: Q+A with Jason Fried (https://microconf.gen.co/jason-fried/)
Patrick Campbell: Pricing (https://microconf.gen.co/patrick-campbell-starter/)
Joanna Wiebe: Money Words: Seven of the words and phrases we use most often in high-converting copy (https://microconf.gen.co/joanna-wiebe/)
Fireside (https://fireside.fm/)
Transistor (https://transistor.baremetrics.com/)
Castos (https://castos.com/)
Blubrry (https://create.blubrry.com)
AJAX JavaScript (https://en.wikipedia.org/wiki/Ajax_(programming))
Tailwind CSS (https://tailwindcss.com/)
Honeybadger (https://www.honeybadger.io/)
React (https://reactjs.org/)
Ruby on Rails (https://rubyonrails.org/)
Vue.js (https://vuejs.org/)
Stimulus JavaScript (https://stimulusjs.org/)
Vanilla JavaScript (http://vanilla-js.com/)
FollowUp.cc (https://followup.cc/)
Superhuman (https://superhuman.com/)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide) 
</description>
      <content:encoded>
        <![CDATA[<p>Who’s the mystery voice that only gets better as you listen to this episode? Actually, you’re probably already familiar with the work of the man behind the microphone. </p>

<p>Derrick is busy moving to a new home, so Ben’s co-host is Brian Casel of BootstrappedWeb, ProcessKit, Audience Ops, and Sunrise KPI.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben and Brian just got back from MicroConf; it’s an annual gathering of “all our people”</li>
<li>Some talks were among their favorites, but others were mediocre and missed the mark</li>
<li>Brian’s goal was to meet 5-10 new people doing interesting things, and reconnect and catch up with others he’s known for years</li>
<li>Brian is an Art of Product (AoP) podcast listener and wants Ben and Derrick to not hold back, dig in, challenge each other, and ask more questions</li>
<li>Are more people listening to Ben and Derrick’s podcast? Fireside metrics reveal that  a lot of Tuple or Level customers come from listening to it</li>
<li>More bootstrappers need to start a podcast and find friends to share ups and downs</li>
<li>What happened when Ben pushed Brian to learn how to code? ProcessKit  - best thing Brian’s built on the Web</li>
<li>Phenomenon of how programmers love complexity</li>
<li>ProcessKit pricing and customer research; Ben’s advice to get people to buy/use it</li>
<li>Tuple Update: App is great; Ben’s been emailing list, and people are buying it</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>

<p><a href="http://bootstrappedweb.com/" rel="nofollow">BootstrappedWeb Podcast</a></p>

<p><a href="https://processkit.com/" rel="nofollow">ProcessKit</a></p>

<p><a href="https://www.producthunt.com/@casjam" rel="nofollow">Brian Casel on Product Hunt</a></p>

<p><a href="https://audienceops.com/" rel="nofollow">Audience Ops</a></p>

<p><a href="https://opscalendar.com" rel="nofollow">Ops Calendar</a></p>

<p><a href="https://bigsnowtinyconf.com/" rel="nofollow">Big Snow Tiny Conf</a></p>

<p><a href="https://betalist.com/startups/sunrise-kpi" rel="nofollow">Sunrise KPI</a></p>

<p><a href="https://artofproductpodcast.com/episode-58" rel="nofollow">Art of Product Podcast Episode 58 with Brian Casel: Evolving Roles as a Startup Founder</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://microconf.gen.co/" rel="nofollow">MicroConf Recap</a></p>

<p><a href="https://microconf.gen.co/chris-savage/" rel="nofollow">Chris Savage: How an Offer to Sell Wistia Inspired Us to Take On $17M in Debt</a></p>

<p><a href="https://microconf.gen.co/jason-fried/" rel="nofollow">Jason Fried: Q+A with Jason Fried</a></p>

<p><a href="https://microconf.gen.co/patrick-campbell-starter/" rel="nofollow">Patrick Campbell: Pricing</a></p>

<p><a href="https://microconf.gen.co/joanna-wiebe/" rel="nofollow">Joanna Wiebe: Money Words: Seven of the words and phrases we use most often in high-converting copy</a></p>

<p><a href="https://fireside.fm/" rel="nofollow">Fireside</a></p>

<p><a href="https://transistor.baremetrics.com/" rel="nofollow">Transistor</a></p>

<p><a href="https://castos.com/" rel="nofollow">Castos</a></p>

<p><a href="https://create.blubrry.com" rel="nofollow">Blubrry</a></p>

<p><a href="https://en.wikipedia.org/wiki/Ajax_(programming)" rel="nofollow">AJAX JavaScript</a></p>

<p><a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a></p>

<p><a href="https://www.honeybadger.io/" rel="nofollow">Honeybadger</a></p>

<p><a href="https://reactjs.org/" rel="nofollow">React</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://vuejs.org/" rel="nofollow">Vue.js</a></p>

<p><a href="https://stimulusjs.org/" rel="nofollow">Stimulus JavaScript</a></p>

<p><a href="http://vanilla-js.com/" rel="nofollow">Vanilla JavaScript</a></p>

<p><a href="https://followup.cc/" rel="nofollow">FollowUp.cc</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Who’s the mystery voice that only gets better as you listen to this episode? Actually, you’re probably already familiar with the work of the man behind the microphone. </p>

<p>Derrick is busy moving to a new home, so Ben’s co-host is Brian Casel of BootstrappedWeb, ProcessKit, Audience Ops, and Sunrise KPI.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben and Brian just got back from MicroConf; it’s an annual gathering of “all our people”</li>
<li>Some talks were among their favorites, but others were mediocre and missed the mark</li>
<li>Brian’s goal was to meet 5-10 new people doing interesting things, and reconnect and catch up with others he’s known for years</li>
<li>Brian is an Art of Product (AoP) podcast listener and wants Ben and Derrick to not hold back, dig in, challenge each other, and ask more questions</li>
<li>Are more people listening to Ben and Derrick’s podcast? Fireside metrics reveal that  a lot of Tuple or Level customers come from listening to it</li>
<li>More bootstrappers need to start a podcast and find friends to share ups and downs</li>
<li>What happened when Ben pushed Brian to learn how to code? ProcessKit  - best thing Brian’s built on the Web</li>
<li>Phenomenon of how programmers love complexity</li>
<li>ProcessKit pricing and customer research; Ben’s advice to get people to buy/use it</li>
<li>Tuple Update: App is great; Ben’s been emailing list, and people are buying it</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>

<p><a href="http://bootstrappedweb.com/" rel="nofollow">BootstrappedWeb Podcast</a></p>

<p><a href="https://processkit.com/" rel="nofollow">ProcessKit</a></p>

<p><a href="https://www.producthunt.com/@casjam" rel="nofollow">Brian Casel on Product Hunt</a></p>

<p><a href="https://audienceops.com/" rel="nofollow">Audience Ops</a></p>

<p><a href="https://opscalendar.com" rel="nofollow">Ops Calendar</a></p>

<p><a href="https://bigsnowtinyconf.com/" rel="nofollow">Big Snow Tiny Conf</a></p>

<p><a href="https://betalist.com/startups/sunrise-kpi" rel="nofollow">Sunrise KPI</a></p>

<p><a href="https://artofproductpodcast.com/episode-58" rel="nofollow">Art of Product Podcast Episode 58 with Brian Casel: Evolving Roles as a Startup Founder</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://microconf.gen.co/" rel="nofollow">MicroConf Recap</a></p>

<p><a href="https://microconf.gen.co/chris-savage/" rel="nofollow">Chris Savage: How an Offer to Sell Wistia Inspired Us to Take On $17M in Debt</a></p>

<p><a href="https://microconf.gen.co/jason-fried/" rel="nofollow">Jason Fried: Q+A with Jason Fried</a></p>

<p><a href="https://microconf.gen.co/patrick-campbell-starter/" rel="nofollow">Patrick Campbell: Pricing</a></p>

<p><a href="https://microconf.gen.co/joanna-wiebe/" rel="nofollow">Joanna Wiebe: Money Words: Seven of the words and phrases we use most often in high-converting copy</a></p>

<p><a href="https://fireside.fm/" rel="nofollow">Fireside</a></p>

<p><a href="https://transistor.baremetrics.com/" rel="nofollow">Transistor</a></p>

<p><a href="https://castos.com/" rel="nofollow">Castos</a></p>

<p><a href="https://create.blubrry.com" rel="nofollow">Blubrry</a></p>

<p><a href="https://en.wikipedia.org/wiki/Ajax_(programming)" rel="nofollow">AJAX JavaScript</a></p>

<p><a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a></p>

<p><a href="https://www.honeybadger.io/" rel="nofollow">Honeybadger</a></p>

<p><a href="https://reactjs.org/" rel="nofollow">React</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://vuejs.org/" rel="nofollow">Vue.js</a></p>

<p><a href="https://stimulusjs.org/" rel="nofollow">Stimulus JavaScript</a></p>

<p><a href="http://vanilla-js.com/" rel="nofollow">Vanilla JavaScript</a></p>

<p><a href="https://followup.cc/" rel="nofollow">FollowUp.cc</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+OHFg1w8c</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+OHFg1w8c" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>83: The Biggest Lever to Pull in Your Business</title>
      <link>https://artofproductpodcast.com/episode-83</link>
      <guid isPermaLink="false">d61ef0f5-4148-46b0-8127-a20abcabd989</guid>
      <pubDate>Thu, 04 Apr 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/d61ef0f5-4148-46b0-8127-a20abcabd989.mp3" length="34529680" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick are back from MicroConf. There were plenty of solid talks and takeaways to help them think, theorize, and hypothesize about moving forward with their products.

Also, Ben presented two Starter Edition sessions: Q &amp; A with Rob Walling and Idea to Validation to Launch: The First 365 Days of Tuple.</itunes:subtitle>
      <itunes:duration>31:58</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick are back from MicroConf. There were plenty of solid talks and takeaways to help them think, theorize, and hypothesize about moving forward with their products.
Also, Ben presented two Starter Edition sessions: Q &amp; A with Rob Walling and Idea to Validation to Launch: The First 365 Days of Tuple.
Today’s Topics Include:
Ben stuck to plan of not going to many talks; made connections and socialized
Growth-adjacent trend of not buying tickets to conference, but hanging out with others
Ben crushed it when MCing Starter Edition; being part of conference at organization level
MicroConf’s Unofficial Mantra: Charge more; pricing is powerful lever to pull for ROI, and businesses know they should do it, but don’t; if they do, it’s too small
Tuple has stabilized, and it’s time to generate revenue; started emailing list 
Retro on financial situation; nothing to worry about yet, but not feeling rich
Links and resources:
MicroConf (https://www.microconf.com/)
MicroConf Recap (https://microconf.gen.co/)
Ben Orenstein at MicroConf (https://www.microconf.com/starter/speakers/ben-orenstein/)
Honeybadger (https://www.honeybadger.io/)
Wistia (https://wistia.com/)
Jason Cohen (https://blog.asmartbear.com/)
Hiten Shah (https://hitenism.com/)
Chris Gimmer (https://chrisgimmer.com/)
Ruby on Rails (https://rubyonrails.org/)
Drip (https://www.drip.com/)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick are back from MicroConf. There were plenty of solid talks and takeaways to help them think, theorize, and hypothesize about moving forward with their products.</p>

<p>Also, Ben presented two Starter Edition sessions: Q &amp; A with Rob Walling and Idea to Validation to Launch: The First 365 Days of Tuple.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben stuck to plan of not going to many talks; made connections and socialized</li>
<li>Growth-adjacent trend of not buying tickets to conference, but hanging out with others</li>
<li>Ben crushed it when MCing Starter Edition; being part of conference at organization level</li>
<li>MicroConf’s Unofficial Mantra: Charge more; pricing is powerful lever to pull for ROI, and businesses know they should do it, but don’t; if they do, it’s too small</li>
<li>Tuple has stabilized, and it’s time to generate revenue; started emailing list </li>
<li>Retro on financial situation; nothing to worry about yet, but not feeling rich</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://microconf.gen.co/" rel="nofollow">MicroConf Recap</a></p>

<p><a href="https://www.microconf.com/starter/speakers/ben-orenstein/" rel="nofollow">Ben Orenstein at MicroConf</a></p>

<p><a href="https://www.honeybadger.io/" rel="nofollow">Honeybadger</a></p>

<p><a href="https://wistia.com/" rel="nofollow">Wistia</a></p>

<p><a href="https://blog.asmartbear.com/" rel="nofollow">Jason Cohen</a></p>

<p><a href="https://hitenism.com/" rel="nofollow">Hiten Shah</a></p>

<p><a href="https://chrisgimmer.com/" rel="nofollow">Chris Gimmer</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick are back from MicroConf. There were plenty of solid talks and takeaways to help them think, theorize, and hypothesize about moving forward with their products.</p>

<p>Also, Ben presented two Starter Edition sessions: Q &amp; A with Rob Walling and Idea to Validation to Launch: The First 365 Days of Tuple.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben stuck to plan of not going to many talks; made connections and socialized</li>
<li>Growth-adjacent trend of not buying tickets to conference, but hanging out with others</li>
<li>Ben crushed it when MCing Starter Edition; being part of conference at organization level</li>
<li>MicroConf’s Unofficial Mantra: Charge more; pricing is powerful lever to pull for ROI, and businesses know they should do it, but don’t; if they do, it’s too small</li>
<li>Tuple has stabilized, and it’s time to generate revenue; started emailing list </li>
<li>Retro on financial situation; nothing to worry about yet, but not feeling rich</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://microconf.gen.co/" rel="nofollow">MicroConf Recap</a></p>

<p><a href="https://www.microconf.com/starter/speakers/ben-orenstein/" rel="nofollow">Ben Orenstein at MicroConf</a></p>

<p><a href="https://www.honeybadger.io/" rel="nofollow">Honeybadger</a></p>

<p><a href="https://wistia.com/" rel="nofollow">Wistia</a></p>

<p><a href="https://blog.asmartbear.com/" rel="nofollow">Jason Cohen</a></p>

<p><a href="https://hitenism.com/" rel="nofollow">Hiten Shah</a></p>

<p><a href="https://chrisgimmer.com/" rel="nofollow">Chris Gimmer</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+3tsFRAws</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+3tsFRAws" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>82: Idea to Validation to Launch: MicroConf 2019</title>
      <link>https://artofproductpodcast.com/episode-82</link>
      <guid isPermaLink="false">551ae26e-5f16-4e1d-974b-537aea9b619d</guid>
      <pubDate>Thu, 28 Mar 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/551ae26e-5f16-4e1d-974b-537aea9b619d.mp3" length="27138612" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick and Ben have descended upon Las Vegas for MicroConf and an audience hungry for valuable tips on how to successfully start and grow a business.

Ben will have two Starter Edition sessions: Q &amp; A with Rob Walling and Idea to Validation to Launch: The First 365 Days of Tuple.</itunes:subtitle>
      <itunes:duration>25:06</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick and Ben have descended upon Las Vegas for MicroConf and an audience hungry for valuable tips on how to successfully start and grow a business.
Ben will have two Starter Edition sessions: Q &amp; A with Rob Walling and Idea to Validation to Launch: The First 365 Days of Tuple.
Today’s Topics Include:
MicroConf Goals: Connect with people, spend quality time with friends; don’t feel guilty or FOMO about not going to all talks
Ben’s seeking a designer to replace super-successful Steve Schoger
Optimism to Realism: Derrick’s shift in mindset about Level at 2018 vs. 2019 MicroConf 
Sharing wisdom and giving advice - all of the fun, and none of the hard work
Not knowing what makes someone a good fit for Level; let people vote with their dollars
Getting more founders into therapy to help their mental health
Derrick’s mentor role for TinySeed: The Startup Accelerator Designed for Bootstrappers 
Tuple’s theme of recurring and expansion charges, but also one churn so far
Links and resources:
MicroConf (https://www.microconf.com/)
Ben Orenstein at MicroConf (https://www.microconf.com/starter/speakers/ben-orenstein/)
Rob Walling (https://robwalling.com/)
Steve Schoger (https://www.steveschoger.com/)
Drip (https://www.drip.com/)
Sam Harris (https://samharris.org/)
Wistia Soapbox (https://wistia.com/soapbox)
TinySeed (https://tinyseed.com/)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/) 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick and Ben have descended upon Las Vegas for MicroConf and an audience hungry for valuable tips on how to successfully start and grow a business.</p>

<p>Ben will have two Starter Edition sessions: Q &amp; A with Rob Walling and Idea to Validation to Launch: The First 365 Days of Tuple.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>MicroConf Goals: Connect with people, spend quality time with friends; don’t feel guilty or FOMO about not going to all talks</li>
<li>Ben’s seeking a designer to replace super-successful Steve Schoger</li>
<li>Optimism to Realism: Derrick’s shift in mindset about Level at 2018 vs. 2019 MicroConf </li>
<li>Sharing wisdom and giving advice - all of the fun, and none of the hard work</li>
<li>Not knowing what makes someone a good fit for Level; let people vote with their dollars</li>
<li>Getting more founders into therapy to help their mental health</li>
<li>Derrick’s mentor role for TinySeed: The Startup Accelerator Designed for Bootstrappers </li>
<li>Tuple’s theme of recurring and expansion charges, but also one churn so far</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://www.microconf.com/starter/speakers/ben-orenstein/" rel="nofollow">Ben Orenstein at MicroConf</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://samharris.org/" rel="nofollow">Sam Harris</a></p>

<p><a href="https://wistia.com/soapbox" rel="nofollow">Wistia Soapbox</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick and Ben have descended upon Las Vegas for MicroConf and an audience hungry for valuable tips on how to successfully start and grow a business.</p>

<p>Ben will have two Starter Edition sessions: Q &amp; A with Rob Walling and Idea to Validation to Launch: The First 365 Days of Tuple.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>MicroConf Goals: Connect with people, spend quality time with friends; don’t feel guilty or FOMO about not going to all talks</li>
<li>Ben’s seeking a designer to replace super-successful Steve Schoger</li>
<li>Optimism to Realism: Derrick’s shift in mindset about Level at 2018 vs. 2019 MicroConf </li>
<li>Sharing wisdom and giving advice - all of the fun, and none of the hard work</li>
<li>Not knowing what makes someone a good fit for Level; let people vote with their dollars</li>
<li>Getting more founders into therapy to help their mental health</li>
<li>Derrick’s mentor role for TinySeed: The Startup Accelerator Designed for Bootstrappers </li>
<li>Tuple’s theme of recurring and expansion charges, but also one churn so far</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://www.microconf.com/starter/speakers/ben-orenstein/" rel="nofollow">Ben Orenstein at MicroConf</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://samharris.org/" rel="nofollow">Sam Harris</a></p>

<p><a href="https://wistia.com/soapbox" rel="nofollow">Wistia Soapbox</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+2X9CIYNA</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+2X9CIYNA" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>81: Sane and Sustainable Growth with Ben Curtis from Honeybadger</title>
      <link>https://artofproductpodcast.com/episode-81</link>
      <guid isPermaLink="false">6b5949df-6512-4882-944d-88ff0e3e236d</guid>
      <pubDate>Mon, 25 Mar 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/6b5949df-6512-4882-944d-88ff0e3e236d.mp3" length="43985252" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick is still traveling. So, Ben’s co-host for this episode is Honeybadger Co-founder Ben Curtis. Honeybadger offers an application health monitoring tool featuring an easy-to-use platform with exception, uptime, and check-in monitoring.

Since its creation about seven years ago, Honeybadger’s three founders - Curtis along with Starr Horne and Joshua Wood - cranked out all the work. However, the company added a marketing person a few months ago and recently hired its first developer.</itunes:subtitle>
      <itunes:duration>41:50</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick is still traveling. So, Ben’s co-host for this episode is Honeybadger Co-founder Ben Curtis. Honeybadger offers an application health monitoring tool featuring an easy-to-use platform with exception, uptime, and check-in monitoring.
Since its creation about seven years ago, Honeybadger’s three founders - Curtis along with Starr Horne and Joshua Wood - cranked out all the work. However, the company added a marketing person a few months ago and recently hired its first developer.
Today’s Topics Include:
Honeybadger has kept headcount low to optimize profit-per-employee; eventually needed help with marketing and other tasks
Downside of contractors is they’re not committed to being around for very long; wanted someone who was dedicated to making Honeybadger more successful
Bringing new people in is risky, but Curtis kind of wishes they would’ve done it sooner
Documenting processes is essential to transfer knowledge to new team members and discover opportunities for improvement and automation
Setting expectations regarding time; Curtis makes conscious choice to only work 20-30 hours per week in Honeybadger’s relaxed and asynchronous office environment
Honeybadger took about three years to achieve a stable infrastructure, where things weren’t regularly blowing up and breaking 
Moment Honeybadger Made It: Able to offer health insurance and living the dream by getting paid well to do exactly what they want to do and exactly how they want to do it
What can you afford to pay yourself when starting a business? Establish schedule and roadmap to set goal to pay yourself regularly, even if amount is meager
Honeybadger’s biggest costs are for hosting, health insurance, and salaries; company has grown through word-of-mouth, not paid marketing and advertising
Gorilla Marketing: Free marketing and fantastic response rate for Honeybadger’s T-shirt giveaway to get customers’ credit card numbers; Burger Bus was also a success
Be authentic to create brand recognition; you’re your target audience - what do you like?
Honeybadger’s mission is to give developers the best tools, so they can have a better day; customer service is one of the company’s core guiding principles
Links and resources:
Honeybadger (https://www.honeybadger.io/)
Starting &amp; Sustaining Podcast Episode with Ben Curtis, Co-founder of Honeybadger (https://interviews.startingandsustaining.com/ben-curtis)
Notion (https://www.notion.so/)
Twitch (https://www.twitch.tv/)
Tropical MBA Podcast (http://www.tropicalmba.com/podcasts/)
MicroConf (https://www.microconf.com/)
RailsConf (https://railsconf.com/)
Postmark (https://postmarkapp.com/)
Printfection (https://www.printfection.com/)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/) 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick is still traveling. So, Ben’s co-host for this episode is Honeybadger Co-founder Ben Curtis. Honeybadger offers an application health monitoring tool featuring an easy-to-use platform with exception, uptime, and check-in monitoring.</p>

<p>Since its creation about seven years ago, Honeybadger’s three founders - Curtis along with Starr Horne and Joshua Wood - cranked out all the work. However, the company added a marketing person a few months ago and recently hired its first developer.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Honeybadger has kept headcount low to optimize profit-per-employee; eventually needed help with marketing and other tasks</li>
<li>Downside of contractors is they’re not committed to being around for very long; wanted someone who was dedicated to making Honeybadger more successful</li>
<li>Bringing new people in is risky, but Curtis kind of wishes they would’ve done it sooner</li>
<li>Documenting processes is essential to transfer knowledge to new team members and discover opportunities for improvement and automation</li>
<li>Setting expectations regarding time; Curtis makes conscious choice to only work 20-30 hours per week in Honeybadger’s relaxed and asynchronous office environment</li>
<li>Honeybadger took about three years to achieve a stable infrastructure, where things weren’t regularly blowing up and breaking </li>
<li>Moment Honeybadger Made It: Able to offer health insurance and living the dream by getting paid well to do exactly what they want to do and exactly how they want to do it</li>
<li>What can you afford to pay yourself when starting a business? Establish schedule and roadmap to set goal to pay yourself regularly, even if amount is meager</li>
<li>Honeybadger’s biggest costs are for hosting, health insurance, and salaries; company has grown through word-of-mouth, not paid marketing and advertising</li>
<li>Gorilla Marketing: Free marketing and fantastic response rate for Honeybadger’s T-shirt giveaway to get customers’ credit card numbers; Burger Bus was also a success</li>
<li>Be authentic to create brand recognition; you’re your target audience - what do you like?</li>
<li>Honeybadger’s mission is to give developers the best tools, so they can have a better day; customer service is one of the company’s core guiding principles</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.honeybadger.io/" rel="nofollow">Honeybadger</a></p>

<p><a href="https://interviews.startingandsustaining.com/ben-curtis" rel="nofollow">Starting &amp; Sustaining Podcast Episode with Ben Curtis, Co-founder of Honeybadger</a></p>

<p><a href="https://www.notion.so/" rel="nofollow">Notion</a></p>

<p><a href="https://www.twitch.tv/" rel="nofollow">Twitch</a></p>

<p><a href="http://www.tropicalmba.com/podcasts/" rel="nofollow">Tropical MBA Podcast</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://railsconf.com/" rel="nofollow">RailsConf</a></p>

<p><a href="https://postmarkapp.com/" rel="nofollow">Postmark</a></p>

<p><a href="https://www.printfection.com/" rel="nofollow">Printfection</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick is still traveling. So, Ben’s co-host for this episode is Honeybadger Co-founder Ben Curtis. Honeybadger offers an application health monitoring tool featuring an easy-to-use platform with exception, uptime, and check-in monitoring.</p>

<p>Since its creation about seven years ago, Honeybadger’s three founders - Curtis along with Starr Horne and Joshua Wood - cranked out all the work. However, the company added a marketing person a few months ago and recently hired its first developer.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Honeybadger has kept headcount low to optimize profit-per-employee; eventually needed help with marketing and other tasks</li>
<li>Downside of contractors is they’re not committed to being around for very long; wanted someone who was dedicated to making Honeybadger more successful</li>
<li>Bringing new people in is risky, but Curtis kind of wishes they would’ve done it sooner</li>
<li>Documenting processes is essential to transfer knowledge to new team members and discover opportunities for improvement and automation</li>
<li>Setting expectations regarding time; Curtis makes conscious choice to only work 20-30 hours per week in Honeybadger’s relaxed and asynchronous office environment</li>
<li>Honeybadger took about three years to achieve a stable infrastructure, where things weren’t regularly blowing up and breaking </li>
<li>Moment Honeybadger Made It: Able to offer health insurance and living the dream by getting paid well to do exactly what they want to do and exactly how they want to do it</li>
<li>What can you afford to pay yourself when starting a business? Establish schedule and roadmap to set goal to pay yourself regularly, even if amount is meager</li>
<li>Honeybadger’s biggest costs are for hosting, health insurance, and salaries; company has grown through word-of-mouth, not paid marketing and advertising</li>
<li>Gorilla Marketing: Free marketing and fantastic response rate for Honeybadger’s T-shirt giveaway to get customers’ credit card numbers; Burger Bus was also a success</li>
<li>Be authentic to create brand recognition; you’re your target audience - what do you like?</li>
<li>Honeybadger’s mission is to give developers the best tools, so they can have a better day; customer service is one of the company’s core guiding principles</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.honeybadger.io/" rel="nofollow">Honeybadger</a></p>

<p><a href="https://interviews.startingandsustaining.com/ben-curtis" rel="nofollow">Starting &amp; Sustaining Podcast Episode with Ben Curtis, Co-founder of Honeybadger</a></p>

<p><a href="https://www.notion.so/" rel="nofollow">Notion</a></p>

<p><a href="https://www.twitch.tv/" rel="nofollow">Twitch</a></p>

<p><a href="http://www.tropicalmba.com/podcasts/" rel="nofollow">Tropical MBA Podcast</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://railsconf.com/" rel="nofollow">RailsConf</a></p>

<p><a href="https://postmarkapp.com/" rel="nofollow">Postmark</a></p>

<p><a href="https://www.printfection.com/" rel="nofollow">Printfection</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+XEaPTipV</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+XEaPTipV" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>80: Rediscovering Deep Work</title>
      <link>https://artofproductpodcast.com/episode-80</link>
      <guid isPermaLink="false">1f5ec816-7597-420d-9dcd-746d1187f13a</guid>
      <pubDate>Thu, 21 Mar 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/1f5ec816-7597-420d-9dcd-746d1187f13a.mp3" length="31482084" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick’s been traveling and finding inspiration from re-reading Deep Work, a kind of manifesto of what Level stands for. He’s discovering how to position and market Level, as well as recognize things in his own work patterns that need to change.

Ben’s been feeling anxiety and thinking about Tuple’s broader mission and impact on the world. He believes deep work can be accomplished through the powerful practice of pair programming.</itunes:subtitle>
      <itunes:duration>29:37</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick’s been traveling and finding inspiration from re-reading Deep Work, a kind of manifesto of what Level stands for. He’s discovering how to position and market Level, as well as recognize things in his own work patterns that need to change.
Ben’s been feeling anxiety and thinking about Tuple’s broader mission and impact on the world. He believes deep work can be accomplished through the powerful practice of pair programming.
Today’s Topics Include:
Embracing Boredom: Derrick removed Twitter and email client from his phone as dependence on distraction
Recruiting next wave of paying customers; reminding people what Level is and why they should care about it
Learning is a valid category of work you can do during the day; productive use of time 
Ability to go deep and focus is a skill most people have lost; getting back into the mindset
Tuple’s mission and onboarding campaign; selling a solution to an underlying problem
Apprenticeship: Learn and gain expertise from peers
Derrick’s main piece of content for Level may not be about specific tool to achieve mindful workplace
Celebrating call quality feedback feature in Tuple; customized CRM to close the deal
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
Deep Work by Cal Newport (https://www.amazon.com/Deep-Work-Focused-Success-Distracted/dp/1455586692)
The Challenger Sale by Matthew Dixon (https://www.amazon.com/Challenger-Sale-Control-Customer-Conversation/dp/1591844355)
Heroku (https://www.heroku.com/)
Screenhero (https://screenhero.com/)
Ruby on Rails (https://rubyonrails.org/)
Podcast Motor (https://www.podcastmotor.com/)
Clearbit (https://clearbit.com/)
Brennan Dunn’s Double Your Freelancing (https://doubleyourfreelancing.com)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick’s been traveling and finding inspiration from re-reading Deep Work, a kind of manifesto of what Level stands for. He’s discovering how to position and market Level, as well as recognize things in his own work patterns that need to change.</p>

<p>Ben’s been feeling anxiety and thinking about Tuple’s broader mission and impact on the world. He believes deep work can be accomplished through the powerful practice of pair programming.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Embracing Boredom: Derrick removed Twitter and email client from his phone as dependence on distraction</li>
<li>Recruiting next wave of paying customers; reminding people what Level is and why they should care about it</li>
<li>Learning is a valid category of work you can do during the day; productive use of time </li>
<li>Ability to go deep and focus is a skill most people have lost; getting back into the mindset</li>
<li>Tuple’s mission and onboarding campaign; selling a solution to an underlying problem</li>
<li>Apprenticeship: Learn and gain expertise from peers</li>
<li>Derrick’s main piece of content for Level may not be about specific tool to achieve mindful workplace</li>
<li>Celebrating call quality feedback feature in Tuple; customized CRM to close the deal</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.amazon.com/Deep-Work-Focused-Success-Distracted/dp/1455586692" rel="nofollow">Deep Work by Cal Newport</a></p>

<p><a href="https://www.amazon.com/Challenger-Sale-Control-Customer-Conversation/dp/1591844355" rel="nofollow">The Challenger Sale by Matthew Dixon</a></p>

<p><a href="https://www.heroku.com/" rel="nofollow">Heroku</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://www.podcastmotor.com/" rel="nofollow">Podcast Motor</a></p>

<p><a href="https://clearbit.com/" rel="nofollow">Clearbit</a></p>

<p><a href="https://doubleyourfreelancing.com" rel="nofollow">Brennan Dunn’s Double Your Freelancing</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick’s been traveling and finding inspiration from re-reading Deep Work, a kind of manifesto of what Level stands for. He’s discovering how to position and market Level, as well as recognize things in his own work patterns that need to change.</p>

<p>Ben’s been feeling anxiety and thinking about Tuple’s broader mission and impact on the world. He believes deep work can be accomplished through the powerful practice of pair programming.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Embracing Boredom: Derrick removed Twitter and email client from his phone as dependence on distraction</li>
<li>Recruiting next wave of paying customers; reminding people what Level is and why they should care about it</li>
<li>Learning is a valid category of work you can do during the day; productive use of time </li>
<li>Ability to go deep and focus is a skill most people have lost; getting back into the mindset</li>
<li>Tuple’s mission and onboarding campaign; selling a solution to an underlying problem</li>
<li>Apprenticeship: Learn and gain expertise from peers</li>
<li>Derrick’s main piece of content for Level may not be about specific tool to achieve mindful workplace</li>
<li>Celebrating call quality feedback feature in Tuple; customized CRM to close the deal</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.amazon.com/Deep-Work-Focused-Success-Distracted/dp/1455586692" rel="nofollow">Deep Work by Cal Newport</a></p>

<p><a href="https://www.amazon.com/Challenger-Sale-Control-Customer-Conversation/dp/1591844355" rel="nofollow">The Challenger Sale by Matthew Dixon</a></p>

<p><a href="https://www.heroku.com/" rel="nofollow">Heroku</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://www.podcastmotor.com/" rel="nofollow">Podcast Motor</a></p>

<p><a href="https://clearbit.com/" rel="nofollow">Clearbit</a></p>

<p><a href="https://doubleyourfreelancing.com" rel="nofollow">Brennan Dunn’s Double Your Freelancing</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+WbGuz8ly</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+WbGuz8ly" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>79: Moving out of Alpha</title>
      <link>https://artofproductpodcast.com/episode-79</link>
      <guid isPermaLink="false">e9147dfa-2233-44ae-88fd-b22bc134641e</guid>
      <pubDate>Mon, 18 Mar 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/e9147dfa-2233-44ae-88fd-b22bc134641e.mp3" length="30897118" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben shares that Tuple is now out of alpha and into beta, which is an arbitrary marker of stability and feature ability. The move is working as planned by serving as a way for customers to choose to opt in or out, depending on if they want it now or wait until it’s launched.

Derrick choose to steer away from such labels with Level, but understands they might have been beneficial to clearly denote the product’s progress. 
</itunes:subtitle>
      <itunes:duration>28:11</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben shares that Tuple is now out of alpha and into beta, which is an arbitrary marker of stability and feature ability. The move is working as planned by serving as a way for customers to choose to opt in or out, depending on if they want it now or wait until it’s launched.
Derrick choose to steer away from such labels with Level, but understands they might have been beneficial to clearly denote the product’s progress. 
Today’s Topics Include:
Ben’s in onboarding mode with Tuple; spent February selling, people pre-pay first month
Where are these people coming from? Inbound interest via email list
Derrick’s next high-level thing to do is proactively recruit key teams, but how?
No more free trials for Level; Derrick has no qualms about asking people to pay for it
Tuple’s always testing new pricing, so some prices were tweaked recently
Two New Tuple Things: Ability to control resolution of call from guest side, and retrospective added to discuss how product and company are better than last week
Notifications feature in Level finally shipped on Friday; Derrick’s responding to feedback
Level’s Potential Golden Metric: Switching rate from Slack
If it’s not worth paying for, why not? Feeling ready and right, not forcing a decision
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Drip (https://www.drip.com/)
Clearbit Enrichment (https://clearbit.com/enrichment)
Patrick McKenzie on Twitter (https://twitter.com/patio11)
Brian Casel on Twitter (https://twitter.com/CasJam)
</description>
      <content:encoded>
        <![CDATA[<p>Ben shares that Tuple is now out of alpha and into beta, which is an arbitrary marker of stability and feature ability. The move is working as planned by serving as a way for customers to choose to opt in or out, depending on if they want it now or wait until it’s launched.</p>

<p>Derrick choose to steer away from such labels with Level, but understands they might have been beneficial to clearly denote the product’s progress. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben’s in onboarding mode with Tuple; spent February selling, people pre-pay first month</li>
<li>Where are these people coming from? Inbound interest via email list</li>
<li>Derrick’s next high-level thing to do is proactively recruit key teams, but how?</li>
<li>No more free trials for Level; Derrick has no qualms about asking people to pay for it</li>
<li>Tuple’s always testing new pricing, so some prices were tweaked recently</li>
<li>Two New Tuple Things: Ability to control resolution of call from guest side, and retrospective added to discuss how product and company are better than last week</li>
<li>Notifications feature in Level finally shipped on Friday; Derrick’s responding to feedback</li>
<li>Level’s Potential Golden Metric: Switching rate from Slack</li>
<li>If it’s not worth paying for, why not? Feeling ready and right, not forcing a decision</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://clearbit.com/enrichment" rel="nofollow">Clearbit Enrichment</a></p>

<p><a href="https://twitter.com/patio11" rel="nofollow">Patrick McKenzie on Twitter</a></p>

<p><a href="https://twitter.com/CasJam" rel="nofollow">Brian Casel on Twitter</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben shares that Tuple is now out of alpha and into beta, which is an arbitrary marker of stability and feature ability. The move is working as planned by serving as a way for customers to choose to opt in or out, depending on if they want it now or wait until it’s launched.</p>

<p>Derrick choose to steer away from such labels with Level, but understands they might have been beneficial to clearly denote the product’s progress. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben’s in onboarding mode with Tuple; spent February selling, people pre-pay first month</li>
<li>Where are these people coming from? Inbound interest via email list</li>
<li>Derrick’s next high-level thing to do is proactively recruit key teams, but how?</li>
<li>No more free trials for Level; Derrick has no qualms about asking people to pay for it</li>
<li>Tuple’s always testing new pricing, so some prices were tweaked recently</li>
<li>Two New Tuple Things: Ability to control resolution of call from guest side, and retrospective added to discuss how product and company are better than last week</li>
<li>Notifications feature in Level finally shipped on Friday; Derrick’s responding to feedback</li>
<li>Level’s Potential Golden Metric: Switching rate from Slack</li>
<li>If it’s not worth paying for, why not? Feeling ready and right, not forcing a decision</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://clearbit.com/enrichment" rel="nofollow">Clearbit Enrichment</a></p>

<p><a href="https://twitter.com/patio11" rel="nofollow">Patrick McKenzie on Twitter</a></p>

<p><a href="https://twitter.com/CasJam" rel="nofollow">Brian Casel on Twitter</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+9IEeP-hN</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+9IEeP-hN" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>78: Ultraworking with Sebastian Marshall</title>
      <link>https://artofproductpodcast.com/episode-78</link>
      <guid isPermaLink="false">010fcb7a-b4c0-4a53-b3b7-68982f8c8093</guid>
      <pubDate>Thu, 14 Mar 2019 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/010fcb7a-b4c0-4a53-b3b7-68982f8c8093.mp3" length="48178347" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>We all freak out about things from time to time. Ben becomes neurotic about feedback, but fellow Tuple team members have different triggers that put them into a tailspin. Fortunately, Ben has found ways to better handle stress.   

In this episode, Ben and Derrick are joined by Sebastian Marshall, co-founder of Ultraworking. In previous episodes, Ben has mentioned Ultraworking and how he has benefitted from it.
</itunes:subtitle>
      <itunes:duration>47:01</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>We all freak out about things from time to time. Ben becomes neurotic about feedback, but fellow Tuple team members have different triggers that put them into a tailspin. Fortunately, Ben has found ways to better handle stress.   
In this episode, Ben and Derrick are joined by Sebastian Marshall, co-founder of Ultraworking. In previous episodes, Ben has mentioned Ultraworking and how he has benefitted from it.
Today’s Topics Include:
Using what he learned about monthly planning from Ultraworking, Ben did March for Tuple
Ben met meditation goal via Ultraworking’s Lights spreadsheet, accountability partners
10 to 10: Ben’s theme for March; wants to win the night and beginning of the day by going to bed at the right time and developing a morning routine to be more alert and energetic
Ben’s doing Tuple demos and getting positive feedback; promising things are happening
Derrick decided to move forward with notifications feature for Level; shipping it soon
Note about Level’s performance improvement offers positive sentiment and sanity check
How much do you trust your own emotional memory, if you feel like you’re making progress or not? Do a data-driven review of week to assess and analyze headway
Track where your time is spent using start and end time; only track most important work
Defining wasted vs. leisure time; aren’t they the same? Depends on how you feel afterwards? Good or bad?
Two categories of “bad” time: Neurotic flow and regret agreeing to something
Average day in the life of Sebastian at Ultraworking; what makes or breaks his week
Building a company and keeping it alive; Ben’s “duh” moment about delegating
Ultraworking’s Work Cycles: Doing work (creative, technical, etc.) in structured way
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Ultraworking (https://www.ultraworking.com/aop)
Ultraworking: Monthly Planning (https://www.ultraworking.com/monthly)
Ultraworking: Cycles Template (https://www.ultraworking.com/cycles)
Ultraworking: Lights Spreadsheet (https://www.ultraworking.com/lights)
Roguelike by Sebastian Marshall (https://www.goodreads.com/book/show/25535056-roguelike)
GitLab (https://about.gitlab.com/)
Bench (https://bench.co/)
Drip (https://www.drip.com/)
Extreme Productivity by Robert Pozen (https://www.amazon.com/Extreme-Productivity-Boost-Results-Reduce-ebook/dp/B007HBLNSS)
</description>
      <content:encoded>
        <![CDATA[<p>We all freak out about things from time to time. Ben becomes neurotic about feedback, but fellow Tuple team members have different triggers that put them into a tailspin. Fortunately, Ben has found ways to better handle stress.   </p>

<p>In this episode, Ben and Derrick are joined by Sebastian Marshall, co-founder of Ultraworking. In previous episodes, Ben has mentioned Ultraworking and how he has benefitted from it.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Using what he learned about monthly planning from Ultraworking, Ben did March for Tuple</li>
<li>Ben met meditation goal via Ultraworking’s Lights spreadsheet, accountability partners</li>
<li>10 to 10: Ben’s theme for March; wants to win the night and beginning of the day by going to bed at the right time and developing a morning routine to be more alert and energetic</li>
<li>Ben’s doing Tuple demos and getting positive feedback; promising things are happening</li>
<li>Derrick decided to move forward with notifications feature for Level; shipping it soon</li>
<li>Note about Level’s performance improvement offers positive sentiment and sanity check</li>
<li>How much do you trust your own emotional memory, if you feel like you’re making progress or not? Do a data-driven review of week to assess and analyze headway</li>
<li>Track where your time is spent using start and end time; only track most important work</li>
<li>Defining wasted vs. leisure time; aren’t they the same? Depends on how you feel afterwards? Good or bad?</li>
<li>Two categories of “bad” time: Neurotic flow and regret agreeing to something</li>
<li>Average day in the life of Sebastian at Ultraworking; what makes or breaks his week</li>
<li>Building a company and keeping it alive; Ben’s “duh” moment about delegating</li>
<li>Ultraworking’s Work Cycles: Doing work (creative, technical, etc.) in structured way</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.ultraworking.com/aop" rel="nofollow">Ultraworking</a></p>

<p><a href="https://www.ultraworking.com/monthly" rel="nofollow">Ultraworking: Monthly Planning</a></p>

<p><a href="https://www.ultraworking.com/cycles" rel="nofollow">Ultraworking: Cycles Template</a></p>

<p><a href="https://www.ultraworking.com/lights" rel="nofollow">Ultraworking: Lights Spreadsheet</a></p>

<p><a href="https://www.goodreads.com/book/show/25535056-roguelike" rel="nofollow">Roguelike by Sebastian Marshall</a></p>

<p><a href="https://about.gitlab.com/" rel="nofollow">GitLab</a></p>

<p><a href="https://bench.co/" rel="nofollow">Bench</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.amazon.com/Extreme-Productivity-Boost-Results-Reduce-ebook/dp/B007HBLNSS" rel="nofollow">Extreme Productivity by Robert Pozen</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>We all freak out about things from time to time. Ben becomes neurotic about feedback, but fellow Tuple team members have different triggers that put them into a tailspin. Fortunately, Ben has found ways to better handle stress.   </p>

<p>In this episode, Ben and Derrick are joined by Sebastian Marshall, co-founder of Ultraworking. In previous episodes, Ben has mentioned Ultraworking and how he has benefitted from it.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Using what he learned about monthly planning from Ultraworking, Ben did March for Tuple</li>
<li>Ben met meditation goal via Ultraworking’s Lights spreadsheet, accountability partners</li>
<li>10 to 10: Ben’s theme for March; wants to win the night and beginning of the day by going to bed at the right time and developing a morning routine to be more alert and energetic</li>
<li>Ben’s doing Tuple demos and getting positive feedback; promising things are happening</li>
<li>Derrick decided to move forward with notifications feature for Level; shipping it soon</li>
<li>Note about Level’s performance improvement offers positive sentiment and sanity check</li>
<li>How much do you trust your own emotional memory, if you feel like you’re making progress or not? Do a data-driven review of week to assess and analyze headway</li>
<li>Track where your time is spent using start and end time; only track most important work</li>
<li>Defining wasted vs. leisure time; aren’t they the same? Depends on how you feel afterwards? Good or bad?</li>
<li>Two categories of “bad” time: Neurotic flow and regret agreeing to something</li>
<li>Average day in the life of Sebastian at Ultraworking; what makes or breaks his week</li>
<li>Building a company and keeping it alive; Ben’s “duh” moment about delegating</li>
<li>Ultraworking’s Work Cycles: Doing work (creative, technical, etc.) in structured way</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.ultraworking.com/aop" rel="nofollow">Ultraworking</a></p>

<p><a href="https://www.ultraworking.com/monthly" rel="nofollow">Ultraworking: Monthly Planning</a></p>

<p><a href="https://www.ultraworking.com/cycles" rel="nofollow">Ultraworking: Cycles Template</a></p>

<p><a href="https://www.ultraworking.com/lights" rel="nofollow">Ultraworking: Lights Spreadsheet</a></p>

<p><a href="https://www.goodreads.com/book/show/25535056-roguelike" rel="nofollow">Roguelike by Sebastian Marshall</a></p>

<p><a href="https://about.gitlab.com/" rel="nofollow">GitLab</a></p>

<p><a href="https://bench.co/" rel="nofollow">Bench</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.amazon.com/Extreme-Productivity-Boost-Results-Reduce-ebook/dp/B007HBLNSS" rel="nofollow">Extreme Productivity by Robert Pozen</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+3D_DUG6X</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+3D_DUG6X" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>77: Reset Your Perspective</title>
      <link>https://artofproductpodcast.com/episode-77</link>
      <guid isPermaLink="false">f650280b-b3b9-46f7-ad42-69fbefaabc2a</guid>
      <pubDate>Thu, 07 Mar 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/f650280b-b3b9-46f7-ad42-69fbefaabc2a.mp3" length="61901249" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben’s been checking in with Tuple users to find out how things are going. Things aren’t working perfectly with the product. Before this feedback, he was feeling pretty good about things. It’s not the feedback’s fault, but Ben focusing too much on it.

Derrick can empathize with Ben because of his experience with Level. It takes just one negative outcome to have an irrational impact on your mental state. Reset your perspective!</itunes:subtitle>
      <itunes:duration>1:00:25</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben’s been checking in with Tuple users to find out how things are going. Things aren’t working perfectly with the product. Before this feedback, he was feeling pretty good about things. It’s not the feedback’s fault, but Ben focusing too much on it.
Derrick can empathize with Ben because of his experience with Level. It takes just one negative outcome to have an irrational impact on your mental state. Reset your perspective!
Today’s Topics Include:
Considering additional indicators within Tuple to gain feedback
Ready to buy another seat? Tuple’s first expansion revenue 
Having a healthy level of stress vs. being in a state of complacency or false optimism
As a coping mechanism, Ben reached his goal to mediate every day for a month 
Don’t let negativity infect everything else; improvement and growth are important
Onboarding process and positive changes between original and revised product versions
Oh no! Say it isn’t so; Tuple’s using Slack for feedback dialogue
Lack of sleep didn’t stop Derrick from shipping performance improvements to Level
Derrick expresses gratitude for open source technology that he’s using to build Level
Tuple team finally getting a paycheck, a well-earned achievement; Derrick did the opposite and transferred a bucket of cash into Level’s account
Getting to the next level of swag; trials and T-shirts to put credit card on file
Product advice and ideas for notifications and posts in Level’s Inbox
Selling annual deals to specific people, companies; we’re in this together for the long haul 
Trying to find time to write and talk about journey of starting a new product and company
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Zoom (https://zoom.us/)
DataLoader (https://github.com/facebook/dataloader)
Waking Up with Sam Harris (https://wakingup.com/)
Elixir (https://elixir-lang.org/)
Elm (https://elm-lang.org/)
Stripe (https://stripe.com/)
Honeybadger (https://www.honeybadger.io/)
Heroku (https://www.heroku.com/)
Jason Cohen (https://twitter.com/asmartbear)
MicroConf (https://www.microconf.com/)
Brian Casel (https://briancasel.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben’s been checking in with Tuple users to find out how things are going. Things aren’t working perfectly with the product. Before this feedback, he was feeling pretty good about things. It’s not the feedback’s fault, but Ben focusing too much on it.</p>

<p>Derrick can empathize with Ben because of his experience with Level. It takes just one negative outcome to have an irrational impact on your mental state. Reset your perspective!</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Considering additional indicators within Tuple to gain feedback</li>
<li>Ready to buy another seat? Tuple’s first expansion revenue </li>
<li>Having a healthy level of stress vs. being in a state of complacency or false optimism</li>
<li>As a coping mechanism, Ben reached his goal to mediate every day for a month </li>
<li>Don’t let negativity infect everything else; improvement and growth are important</li>
<li>Onboarding process and positive changes between original and revised product versions</li>
<li>Oh no! Say it isn’t so; Tuple’s using Slack for feedback dialogue</li>
<li>Lack of sleep didn’t stop Derrick from shipping performance improvements to Level</li>
<li>Derrick expresses gratitude for open source technology that he’s using to build Level</li>
<li>Tuple team finally getting a paycheck, a well-earned achievement; Derrick did the opposite and transferred a bucket of cash into Level’s account</li>
<li>Getting to the next level of swag; trials and T-shirts to put credit card on file</li>
<li>Product advice and ideas for notifications and posts in Level’s Inbox</li>
<li>Selling annual deals to specific people, companies; we’re in this together for the long haul </li>
<li>Trying to find time to write and talk about journey of starting a new product and company</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://github.com/facebook/dataloader" rel="nofollow">DataLoader</a></p>

<p><a href="https://wakingup.com/" rel="nofollow">Waking Up with Sam Harris</a></p>

<p><a href="https://elixir-lang.org/" rel="nofollow">Elixir</a></p>

<p><a href="https://elm-lang.org/" rel="nofollow">Elm</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://www.honeybadger.io/" rel="nofollow">Honeybadger</a></p>

<p><a href="https://www.heroku.com/" rel="nofollow">Heroku</a></p>

<p><a href="https://twitter.com/asmartbear" rel="nofollow">Jason Cohen</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben’s been checking in with Tuple users to find out how things are going. Things aren’t working perfectly with the product. Before this feedback, he was feeling pretty good about things. It’s not the feedback’s fault, but Ben focusing too much on it.</p>

<p>Derrick can empathize with Ben because of his experience with Level. It takes just one negative outcome to have an irrational impact on your mental state. Reset your perspective!</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Considering additional indicators within Tuple to gain feedback</li>
<li>Ready to buy another seat? Tuple’s first expansion revenue </li>
<li>Having a healthy level of stress vs. being in a state of complacency or false optimism</li>
<li>As a coping mechanism, Ben reached his goal to mediate every day for a month </li>
<li>Don’t let negativity infect everything else; improvement and growth are important</li>
<li>Onboarding process and positive changes between original and revised product versions</li>
<li>Oh no! Say it isn’t so; Tuple’s using Slack for feedback dialogue</li>
<li>Lack of sleep didn’t stop Derrick from shipping performance improvements to Level</li>
<li>Derrick expresses gratitude for open source technology that he’s using to build Level</li>
<li>Tuple team finally getting a paycheck, a well-earned achievement; Derrick did the opposite and transferred a bucket of cash into Level’s account</li>
<li>Getting to the next level of swag; trials and T-shirts to put credit card on file</li>
<li>Product advice and ideas for notifications and posts in Level’s Inbox</li>
<li>Selling annual deals to specific people, companies; we’re in this together for the long haul </li>
<li>Trying to find time to write and talk about journey of starting a new product and company</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://github.com/facebook/dataloader" rel="nofollow">DataLoader</a></p>

<p><a href="https://wakingup.com/" rel="nofollow">Waking Up with Sam Harris</a></p>

<p><a href="https://elixir-lang.org/" rel="nofollow">Elixir</a></p>

<p><a href="https://elm-lang.org/" rel="nofollow">Elm</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://www.honeybadger.io/" rel="nofollow">Honeybadger</a></p>

<p><a href="https://www.heroku.com/" rel="nofollow">Heroku</a></p>

<p><a href="https://twitter.com/asmartbear" rel="nofollow">Jason Cohen</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+x44aUR6D</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+x44aUR6D" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>76: The Scotch Budget</title>
      <link>https://artofproductpodcast.com/episode-76</link>
      <guid isPermaLink="false">73bda6f5-9bc0-40e8-bcb4-84e4ac77eb18</guid>
      <pubDate>Thu, 28 Feb 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/73bda6f5-9bc0-40e8-bcb4-84e4ac77eb18.mp3" length="30801123" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick’s been on a startup roller coaster. It’s been one of those weeks for him. So, he’s grateful for Scotch! He just factors it into Level’s budget.

Along the same lines, Tuple bought lunch today for its staff. It feels free, but Ben doesn’t think you can write off such expenses, even if you talk about business between bites.
</itunes:subtitle>
      <itunes:duration>28:55</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick’s been on a startup roller coaster. It’s been one of those weeks for him. So, he’s grateful for Scotch! He just factors it into Level’s budget.
Along the same lines, Tuple bought lunch today for its staff. It feels free, but Ben doesn’t think you can write off such expenses, even if you talk about business between bites.
Today’s Topics Include:
Boring numbers stuff and stress of assembling financials for 2018 taxes
Ben’s goal to meditate every day in February to feel centered in the startup world
Spotify surfacing new music helps re-energize Derrick’s work day
Tuple’s Goals: Focus on stability in February; onboard additional teams and return to feature development in March
Don’t assume; ask users what they want and make sure you clearly understand them
Derrick shares Level updates on Startups for the Rest of Us podcast
Do metrics matter? Derrick’s on an information diet to uncloud his brain
No Twitter for Ben before noon because it’s too much of a distraction
Performance overhaul and interface update to improve users’ impression of Level
Tuple’s recent improvements include proxy server support and a feedback button
Ben’s Tuple Onboarding Calls: Fun to show people the product for the first time
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick’s Level Manifesto (https://level.app/manifesto)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Waking Up with Sam Harris (https://wakingup.com/)
Headspace (https://www.headspace.com/)
Naughty Professor on Spotify (https://open.spotify.com/artist/5oVhfa2J5GiPx2x0YTuJjI)
Episode 429: Building a Launch List of 5,900 and Grinding Out Customer Development (https://www.startupsfortherestofus.com/episodes/episode-429-building-a-launch-list-of-5900-and-grinding-out-customer-development)
Drip (https://www.drip.com/)
Ruby on Rails (https://rubyonrails.org/)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick’s been on a startup roller coaster. It’s been one of those weeks for him. So, he’s grateful for Scotch! He just factors it into Level’s budget.</p>

<p>Along the same lines, Tuple bought lunch today for its staff. It feels free, but Ben doesn’t think you can write off such expenses, even if you talk about business between bites.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Boring numbers stuff and stress of assembling financials for 2018 taxes</li>
<li>Ben’s goal to meditate every day in February to feel centered in the startup world</li>
<li>Spotify surfacing new music helps re-energize Derrick’s work day</li>
<li>Tuple’s Goals: Focus on stability in February; onboard additional teams and return to feature development in March</li>
<li>Don’t assume; ask users what they want and make sure you clearly understand them</li>
<li>Derrick shares Level updates on Startups for the Rest of Us podcast</li>
<li>Do metrics matter? Derrick’s on an information diet to uncloud his brain</li>
<li>No Twitter for Ben before noon because it’s too much of a distraction</li>
<li>Performance overhaul and interface update to improve users’ impression of Level</li>
<li>Tuple’s recent improvements include proxy server support and a feedback button</li>
<li>Ben’s Tuple Onboarding Calls: Fun to show people the product for the first time</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p><a href="https://level.app/manifesto" rel="nofollow">Derrick’s Level Manifesto</a></p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://wakingup.com/" rel="nofollow">Waking Up with Sam Harris</a></p>

<p><a href="https://www.headspace.com/" rel="nofollow">Headspace</a></p>

<p><a href="https://open.spotify.com/artist/5oVhfa2J5GiPx2x0YTuJjI" rel="nofollow">Naughty Professor on Spotify</a></p>

<p><a href="https://www.startupsfortherestofus.com/episodes/episode-429-building-a-launch-list-of-5900-and-grinding-out-customer-development" rel="nofollow">Episode 429: Building a Launch List of 5,900 and Grinding Out Customer Development</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick’s been on a startup roller coaster. It’s been one of those weeks for him. So, he’s grateful for Scotch! He just factors it into Level’s budget.</p>

<p>Along the same lines, Tuple bought lunch today for its staff. It feels free, but Ben doesn’t think you can write off such expenses, even if you talk about business between bites.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Boring numbers stuff and stress of assembling financials for 2018 taxes</li>
<li>Ben’s goal to meditate every day in February to feel centered in the startup world</li>
<li>Spotify surfacing new music helps re-energize Derrick’s work day</li>
<li>Tuple’s Goals: Focus on stability in February; onboard additional teams and return to feature development in March</li>
<li>Don’t assume; ask users what they want and make sure you clearly understand them</li>
<li>Derrick shares Level updates on Startups for the Rest of Us podcast</li>
<li>Do metrics matter? Derrick’s on an information diet to uncloud his brain</li>
<li>No Twitter for Ben before noon because it’s too much of a distraction</li>
<li>Performance overhaul and interface update to improve users’ impression of Level</li>
<li>Tuple’s recent improvements include proxy server support and a feedback button</li>
<li>Ben’s Tuple Onboarding Calls: Fun to show people the product for the first time</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p><a href="https://level.app/manifesto" rel="nofollow">Derrick’s Level Manifesto</a></p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://wakingup.com/" rel="nofollow">Waking Up with Sam Harris</a></p>

<p><a href="https://www.headspace.com/" rel="nofollow">Headspace</a></p>

<p><a href="https://open.spotify.com/artist/5oVhfa2J5GiPx2x0YTuJjI" rel="nofollow">Naughty Professor on Spotify</a></p>

<p><a href="https://www.startupsfortherestofus.com/episodes/episode-429-building-a-launch-list-of-5900-and-grinding-out-customer-development" rel="nofollow">Episode 429: Building a Launch List of 5,900 and Grinding Out Customer Development</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+nEALVPRM</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+nEALVPRM" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>75: Lots to Be Grateful For</title>
      <link>https://artofproductpodcast.com/episode-75</link>
      <guid isPermaLink="false">98508cf2-6c85-435e-9d6b-3c0beade50f9</guid>
      <pubDate>Thu, 21 Feb 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/98508cf2-6c85-435e-9d6b-3c0beade50f9.mp3" length="37202073" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is thankful for Tuple’s success so far. It is helping companies improve efficiency and countries improve the quality of their residents’ lives. 
Derrick also expresses gratitude for companies being interested in his product, Level. He is setting up a specific team in Level and addressing concerns to convert them.
</itunes:subtitle>
      <itunes:duration>35:35</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is thankful for Tuple’s success so far. It is helping companies improve efficiency and countries improve the quality of their residents’ lives. 
Derrick also expresses gratitude for companies being interested in his product, Level. He is setting up a specific team in Level and addressing concerns to convert them.
Today’s Topics Include:
People want to work at Tuple, and specifically for Ben; it’s flattering, but Tuple is not hiring
Tuple beat out a competitor during a company’s trial use
Tuple will be given to Watsi, a non-profit that does crowdfunding for medical procedures in third-world countries and is developing a platform for countries to manage healthcare
Core Competency: Keep your brain sane during challenges and changes
Vice vs. Virtue: Coach and convince champions that Level may not be immediately gratifying, but a virtuous and better way to work
Tuple is no longer offering free trials; pain of purchase and pre-qualification put up front
Calls to action, connections, and surveys help identify ideal prospects and leads
Links and resources:
Watsi (https://watsi.org/)
YNAB (https://www.youneedabudget.com/)
Ultraworking (https://www.ultraworking.com/lights)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick’s Level Manifesto (https://level.app/manifesto)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben is thankful for Tuple’s success so far. It is helping companies improve efficiency and countries improve the quality of their residents’ lives. </p>

<p>Derrick also expresses gratitude for companies being interested in his product, Level. He is setting up a specific team in Level and addressing concerns to convert them.</p>

<p><strong>Today’s Topics Include:</strong></p>

<p>People want to work at Tuple, and specifically for Ben; it’s flattering, but Tuple is not hiring<br>
Tuple beat out a competitor during a company’s trial use<br>
Tuple will be given to Watsi, a non-profit that does crowdfunding for medical procedures in third-world countries and is developing a platform for countries to manage healthcare<br>
Core Competency: Keep your brain sane during challenges and changes<br>
Vice vs. Virtue: Coach and convince champions that Level may not be immediately gratifying, but a virtuous and better way to work<br>
Tuple is no longer offering free trials; pain of purchase and pre-qualification put up front<br>
Calls to action, connections, and surveys help identify ideal prospects and leads</p>

<p><strong>Links and resources:</strong></p>

<p><a href="https://watsi.org/" rel="nofollow">Watsi</a></p>

<p><a href="https://www.youneedabudget.com/" rel="nofollow">YNAB</a></p>

<p><a href="https://www.ultraworking.com/lights" rel="nofollow">Ultraworking</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p><a href="https://level.app/manifesto" rel="nofollow">Derrick’s Level Manifesto</a></p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is thankful for Tuple’s success so far. It is helping companies improve efficiency and countries improve the quality of their residents’ lives. </p>

<p>Derrick also expresses gratitude for companies being interested in his product, Level. He is setting up a specific team in Level and addressing concerns to convert them.</p>

<p><strong>Today’s Topics Include:</strong></p>

<p>People want to work at Tuple, and specifically for Ben; it’s flattering, but Tuple is not hiring<br>
Tuple beat out a competitor during a company’s trial use<br>
Tuple will be given to Watsi, a non-profit that does crowdfunding for medical procedures in third-world countries and is developing a platform for countries to manage healthcare<br>
Core Competency: Keep your brain sane during challenges and changes<br>
Vice vs. Virtue: Coach and convince champions that Level may not be immediately gratifying, but a virtuous and better way to work<br>
Tuple is no longer offering free trials; pain of purchase and pre-qualification put up front<br>
Calls to action, connections, and surveys help identify ideal prospects and leads</p>

<p><strong>Links and resources:</strong></p>

<p><a href="https://watsi.org/" rel="nofollow">Watsi</a></p>

<p><a href="https://www.youneedabudget.com/" rel="nofollow">YNAB</a></p>

<p><a href="https://www.ultraworking.com/lights" rel="nofollow">Ultraworking</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p><a href="https://level.app/manifesto" rel="nofollow">Derrick’s Level Manifesto</a></p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+4UPYLnuQ</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+4UPYLnuQ" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>74: The Only Way To Learn</title>
      <link>https://artofproductpodcast.com/episode-74</link>
      <guid isPermaLink="false">6fedec97-b4c9-408d-a6e4-5df2b08f5b0d</guid>
      <pubDate>Thu, 07 Feb 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/6fedec97-b4c9-408d-a6e4-5df2b08f5b0d.mp3" length="36959796" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Do you lack energy or motivation at work? Ben tried a new service called, Work Gym from Ultraworking. He found it worthwhile and got a lot of work done on Tuple that he had been putting off for quite awhile. Tuple is about to reach a major milestone - recent PR deployments mean no more global list of online users.

Derrick has also been addressing how to set up companies, teams, and individual users interested in trying Level. So, he hasn’t intentionally built any billing model into the backend of Level, yet.
</itunes:subtitle>
      <itunes:duration>35:19</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Do you lack energy or motivation at work? Ben tried a new service called, Work Gym from Ultraworking. He found it worthwhile and got a lot of work done on Tuple that he had been putting off for quite awhile. Tuple is about to reach a major milestone - recent PR deployments mean no more global list of online users.
Derrick has also been addressing how to set up companies, teams, and individual users interested in trying Level. So, he hasn’t intentionally built any billing model into the backend of Level, yet
Today’s Topics Include:
Prioritizing tasks and trying to be comfortable with the lack of knowing everything
Ben and Derrick find value in sales and onboarding calls, although the take up time
Doesn’t matter if something isn’t right, right now; keep experimenting, learning, and testing to figure out what works
People are willing to pre-pay to be placed on the newly created Tuple trials wait list
Tuple Status: Stability is going up, bugs are being fixed, and crashing occurs less often
Tuple plans to deploy a fix where users don’t have to enter a keychain password every time to update the app and support for them to choose which display they want to share
Results from Superhuman Product Market Fit Survey sent to Tuple users
Ben’s Bad Idea: He decided not to do Habits for Hackers due to lack of pricing and bids
Derrick continues to do onboarding calls with Level users and reach out to those who were invited and pre-paid, but have not scheduled a demo
Derrick shipped an integration for users to post a message to an endpoint that will be directly posted to a channel or another person in Level to centralize relevant notifications
Links and resources:
Ultraworking (https://www.ultraworking.com/)
Ultraworking’s Cycles Template (https://www.ultraworking.com/cycles)
Zoom (https://zoom.us/)
Superhuman Product Market Fit Survey (https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118)
Habits for Hackers (https://www.habitsforhackers.com/)
Zapier (https://zapier.com/)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
</description>
      <content:encoded>
        <![CDATA[<p>Do you lack energy or motivation at work? Ben tried a new service called, Work Gym from Ultraworking. He found it worthwhile and got a lot of work done on Tuple that he had been putting off for quite awhile. Tuple is about to reach a major milestone - recent PR deployments mean no more global list of online users.</p>

<p>Derrick has also been addressing how to set up companies, teams, and individual users interested in trying Level. So, he hasn’t intentionally built any billing model into the backend of Level, yet</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Prioritizing tasks and trying to be comfortable with the lack of knowing everything</li>
<li>Ben and Derrick find value in sales and onboarding calls, although the take up time</li>
<li>Doesn’t matter if something isn’t right, right now; keep experimenting, learning, and testing to figure out what works</li>
<li>People are willing to pre-pay to be placed on the newly created Tuple trials wait list</li>
<li>Tuple Status: Stability is going up, bugs are being fixed, and crashing occurs less often</li>
<li>Tuple plans to deploy a fix where users don’t have to enter a keychain password every time to update the app and support for them to choose which display they want to share</li>
<li>Results from Superhuman Product Market Fit Survey sent to Tuple users</li>
<li>Ben’s Bad Idea: He decided not to do Habits for Hackers due to lack of pricing and bids</li>
<li>Derrick continues to do onboarding calls with Level users and reach out to those who were invited and pre-paid, but have not scheduled a demo</li>
<li>Derrick shipped an integration for users to post a message to an endpoint that will be directly posted to a channel or another person in Level to centralize relevant notifications</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.ultraworking.com/" rel="nofollow">Ultraworking</a></p>

<p><a href="https://www.ultraworking.com/cycles" rel="nofollow">Ultraworking’s Cycles Template</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118" rel="nofollow">Superhuman Product Market Fit Survey</a></p>

<p><a href="https://www.habitsforhackers.com/" rel="nofollow">Habits for Hackers</a></p>

<p><a href="https://zapier.com/" rel="nofollow">Zapier</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Do you lack energy or motivation at work? Ben tried a new service called, Work Gym from Ultraworking. He found it worthwhile and got a lot of work done on Tuple that he had been putting off for quite awhile. Tuple is about to reach a major milestone - recent PR deployments mean no more global list of online users.</p>

<p>Derrick has also been addressing how to set up companies, teams, and individual users interested in trying Level. So, he hasn’t intentionally built any billing model into the backend of Level, yet</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Prioritizing tasks and trying to be comfortable with the lack of knowing everything</li>
<li>Ben and Derrick find value in sales and onboarding calls, although the take up time</li>
<li>Doesn’t matter if something isn’t right, right now; keep experimenting, learning, and testing to figure out what works</li>
<li>People are willing to pre-pay to be placed on the newly created Tuple trials wait list</li>
<li>Tuple Status: Stability is going up, bugs are being fixed, and crashing occurs less often</li>
<li>Tuple plans to deploy a fix where users don’t have to enter a keychain password every time to update the app and support for them to choose which display they want to share</li>
<li>Results from Superhuman Product Market Fit Survey sent to Tuple users</li>
<li>Ben’s Bad Idea: He decided not to do Habits for Hackers due to lack of pricing and bids</li>
<li>Derrick continues to do onboarding calls with Level users and reach out to those who were invited and pre-paid, but have not scheduled a demo</li>
<li>Derrick shipped an integration for users to post a message to an endpoint that will be directly posted to a channel or another person in Level to centralize relevant notifications</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.ultraworking.com/" rel="nofollow">Ultraworking</a></p>

<p><a href="https://www.ultraworking.com/cycles" rel="nofollow">Ultraworking’s Cycles Template</a></p>

<p><a href="https://zoom.us/" rel="nofollow">Zoom</a></p>

<p><a href="https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118" rel="nofollow">Superhuman Product Market Fit Survey</a></p>

<p><a href="https://www.habitsforhackers.com/" rel="nofollow">Habits for Hackers</a></p>

<p><a href="https://zapier.com/" rel="nofollow">Zapier</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+4Vvl98Kb</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+4Vvl98Kb" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>73: Helping Early Access Customers Get Value Quickly</title>
      <link>https://artofproductpodcast.com/episode-73</link>
      <guid isPermaLink="false">001e15cb-6f82-4786-8922-d749c205b136</guid>
      <pubDate>Thu, 31 Jan 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/001e15cb-6f82-4786-8922-d749c205b136.mp3" length="39614423" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben has been experiencing a mix of emotions. Thanks to Tuple, his calendar is packed, and he’s getting more emails, people, and trials. It feels nuts, but it feels like things are working with the new product. It’s a crazy spot to be in, but it feels good. Every day, Tuple gains a little steam.

Derrick feels the same way. He has started doing onboarding calls for Level. Now that he has done the Level demo a few times, his anxiety has subsided. Overall, people seem impressed with the product and interested in trying it. 
</itunes:subtitle>
      <itunes:duration>40:22</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben has been experiencing a mix of emotions. Thanks to Tuple, his calendar is packed, and he’s getting more emails, people, and trials. It feels nuts, but it feels like things are working with the new product. It’s a crazy spot to be in, but it feels good. Every day, Tuple gains a little steam.
Derrick feels the same way. He has started doing onboarding calls for Level. Now that he has done the Level demo a few times, his anxiety has subsided. Overall, people seem impressed with the product and interested in trying it. 
Today’s Topics Include:
Developing a call to action and pricing process to follow the product demo
Trials vs. Pay-Up-Front: Ideal customers expect to try it, before they pay for it
Instrumentation put in place to test Level; ship solutions in a speedy manner 
Users are changing their behavior and using Level in a meaningful or experimental capacity to find a balance between it and Slack
Big Surprise: Derrick’s relief about a mobile client not being a big deal, right now
Power of Customer Development: You won’t know the most valuable points of a product, until you let people use it
People are pretty forgiving; when they offer feedback, be responsive and try to fix bugs
Revision of auction for Habits for Hackers; bidding started, but may not be high enough
Pros and cons of slowing down growth or allowing it to speed up; it’s hard to improve product without feedback
Superhuman Product Market Fit Survey: How disappointed would you be, if you had to stop using Tuple?
Keeping people educated on all the things your product can do
Trying to not over-engineer things; looking for the simplest solutions and integrations
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Habits for Hackers (https://www.habitsforhackers.com/)
Drip (https://www.drip.com)
Justin Jackson (https://justinjackson.ca/)
Superhuman Product Market Fit Survey (https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118)
Zapier (https://zapier.com/)
Segment (https://segment.com/)
JSON (https://www.json.org/)
Rand Fishkin’s Lost and Founder Book (https://sparktoro.com/book)
</description>
      <content:encoded>
        <![CDATA[<p>Ben has been experiencing a mix of emotions. Thanks to Tuple, his calendar is packed, and he’s getting more emails, people, and trials. It feels nuts, but it feels like things are working with the new product. It’s a crazy spot to be in, but it feels good. Every day, Tuple gains a little steam.</p>

<p>Derrick feels the same way. He has started doing onboarding calls for Level. Now that he has done the Level demo a few times, his anxiety has subsided. Overall, people seem impressed with the product and interested in trying it. </p>

<p><strong>Today’s Topics Include:</strong></p>

<p>Developing a call to action and pricing process to follow the product demo<br>
Trials vs. Pay-Up-Front: Ideal customers expect to try it, before they pay for it<br>
Instrumentation put in place to test Level; ship solutions in a speedy manner <br>
Users are changing their behavior and using Level in a meaningful or experimental capacity to find a balance between it and Slack<br>
Big Surprise: Derrick’s relief about a mobile client not being a big deal, right now<br>
Power of Customer Development: You won’t know the most valuable points of a product, until you let people use it<br>
People are pretty forgiving; when they offer feedback, be responsive and try to fix bugs<br>
Revision of auction for Habits for Hackers; bidding started, but may not be high enough<br>
Pros and cons of slowing down growth or allowing it to speed up; it’s hard to improve product without feedback<br>
Superhuman Product Market Fit Survey: How disappointed would you be, if you had to stop using Tuple?<br>
Keeping people educated on all the things your product can do<br>
Trying to not over-engineer things; looking for the simplest solutions and integrations</p>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.habitsforhackers.com/" rel="nofollow">Habits for Hackers</a></p>

<p><a href="https://www.drip.com" rel="nofollow">Drip</a></p>

<p><a href="https://justinjackson.ca/" rel="nofollow">Justin Jackson</a></p>

<p><a href="https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118" rel="nofollow">Superhuman Product Market Fit Survey</a></p>

<p><a href="https://zapier.com/" rel="nofollow">Zapier</a></p>

<p><a href="https://segment.com/" rel="nofollow">Segment</a></p>

<p><a href="https://www.json.org/" rel="nofollow">JSON</a></p>

<p><a href="https://sparktoro.com/book" rel="nofollow">Rand Fishkin’s Lost and Founder Book</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben has been experiencing a mix of emotions. Thanks to Tuple, his calendar is packed, and he’s getting more emails, people, and trials. It feels nuts, but it feels like things are working with the new product. It’s a crazy spot to be in, but it feels good. Every day, Tuple gains a little steam.</p>

<p>Derrick feels the same way. He has started doing onboarding calls for Level. Now that he has done the Level demo a few times, his anxiety has subsided. Overall, people seem impressed with the product and interested in trying it. </p>

<p><strong>Today’s Topics Include:</strong></p>

<p>Developing a call to action and pricing process to follow the product demo<br>
Trials vs. Pay-Up-Front: Ideal customers expect to try it, before they pay for it<br>
Instrumentation put in place to test Level; ship solutions in a speedy manner <br>
Users are changing their behavior and using Level in a meaningful or experimental capacity to find a balance between it and Slack<br>
Big Surprise: Derrick’s relief about a mobile client not being a big deal, right now<br>
Power of Customer Development: You won’t know the most valuable points of a product, until you let people use it<br>
People are pretty forgiving; when they offer feedback, be responsive and try to fix bugs<br>
Revision of auction for Habits for Hackers; bidding started, but may not be high enough<br>
Pros and cons of slowing down growth or allowing it to speed up; it’s hard to improve product without feedback<br>
Superhuman Product Market Fit Survey: How disappointed would you be, if you had to stop using Tuple?<br>
Keeping people educated on all the things your product can do<br>
Trying to not over-engineer things; looking for the simplest solutions and integrations</p>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.habitsforhackers.com/" rel="nofollow">Habits for Hackers</a></p>

<p><a href="https://www.drip.com" rel="nofollow">Drip</a></p>

<p><a href="https://justinjackson.ca/" rel="nofollow">Justin Jackson</a></p>

<p><a href="https://www.slideshare.net/marklittlewood/rahul-vohra-founderceo-superhuman-the-productmarket-fit-engine-122102118" rel="nofollow">Superhuman Product Market Fit Survey</a></p>

<p><a href="https://zapier.com/" rel="nofollow">Zapier</a></p>

<p><a href="https://segment.com/" rel="nofollow">Segment</a></p>

<p><a href="https://www.json.org/" rel="nofollow">JSON</a></p>

<p><a href="https://sparktoro.com/book" rel="nofollow">Rand Fishkin’s Lost and Founder Book</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+jatDI0Ax</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+jatDI0Ax" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>72: How to Know If a Product Is Ready</title>
      <link>https://artofproductpodcast.com/episode-72</link>
      <guid isPermaLink="false">0c57de6b-d683-42e8-a5c9-f20a15e2cb22</guid>
      <pubDate>Thu, 24 Jan 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/0c57de6b-d683-42e8-a5c9-f20a15e2cb22.mp3" length="47145066" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick set Jan. 21 as the date to start onboarding some pre-order people for Level. He is trying to keep things in perspective when it comes to both positive and negative feedback. So, he is preparing answers to address questions and concerns about the product’s features and functions, or lack of.  

Ben’s thirsty for more feedback, customers, and interaction. Fortunately, overall feedback for Tuple has been strongly positively. However, any negativity can be brutal. It’s a mental game. So, he tries to not fear feedback or let it derail progress. Instead, he focuses on celebrating successes. 
</itunes:subtitle>
      <itunes:duration>45:56</itunes:duration>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick set Jan. 21 as the date to start onboarding some pre-order people for Level. He is trying to keep things in perspective when it comes to both positive and negative feedback. So, he is preparing answers to address questions and concerns about the product’s features and functions, or lack of.  
Ben’s thirsty for more feedback, customers, and interaction. Fortunately, overall feedback for Tuple has been strongly positively. However, any negativity can be brutal. It’s a mental game. So, he tries to not fear feedback or let it derail progress. Instead, he focuses on celebrating successes. 
Today’s Topics Include:
How to know if a product is ready - present it to people
Level’s Onboarding Goals: Introduce them to product via a demo/training, get their account created, and set up game plan for the future
Overcoming hurdles and getting people to do stuff
Calendly Calls: Preparing for and performing them is more exhaustive than writing code
Last-minute list of Level features Derrick wants to include and reconcile
Tag Team Mouse Mode: Hand-off feature change made for Tuple 
Making assumptions, instead of the simplest solution
Interesting 4G experience onboarding Tuple team member in India
Ben asks for Derrick’s forgiveness and understanding for starting a Slack group to get feedback on Tuple
Enterprise Sales Process and Pricing: Customer easily spends $5,000, but it takes 5 weeks - keep the ball rolling
Middle-ground Approach: Make Tuple available to those who want it, can have success
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Rob Walling (https://robwalling.com/)
Jason Cohen (https://twitter.com/asmartbear)
Calendly (https://calendly.com/)
John Gruber (https://daringfireball.net/)
Drip (https://www.drip.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick set Jan. 21 as the date to start onboarding some pre-order people for Level. He is trying to keep things in perspective when it comes to both positive and negative feedback. So, he is preparing answers to address questions and concerns about the product’s features and functions, or lack of.  </p>

<p>Ben’s thirsty for more feedback, customers, and interaction. Fortunately, overall feedback for Tuple has been strongly positively. However, any negativity can be brutal. It’s a mental game. So, he tries to not fear feedback or let it derail progress. Instead, he focuses on celebrating successes. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>How to know if a product is ready - present it to people</li>
<li>Level’s Onboarding Goals: Introduce them to product via a demo/training, get their account created, and set up game plan for the future</li>
<li>Overcoming hurdles and getting people to do stuff</li>
<li>Calendly Calls: Preparing for and performing them is more exhaustive than writing code</li>
<li>Last-minute list of Level features Derrick wants to include and reconcile</li>
<li>Tag Team Mouse Mode: Hand-off feature change made for Tuple </li>
<li>Making assumptions, instead of the simplest solution</li>
<li>Interesting 4G experience onboarding Tuple team member in India</li>
<li>Ben asks for Derrick’s forgiveness and understanding for starting a Slack group to get feedback on Tuple</li>
<li>Enterprise Sales Process and Pricing: Customer easily spends $5,000, but it takes 5 weeks - keep the ball rolling</li>
<li>Middle-ground Approach: Make Tuple available to those who want it, can have success</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://twitter.com/asmartbear" rel="nofollow">Jason Cohen</a></p>

<p><a href="https://calendly.com/" rel="nofollow">Calendly</a></p>

<p><a href="https://daringfireball.net/" rel="nofollow">John Gruber</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick set Jan. 21 as the date to start onboarding some pre-order people for Level. He is trying to keep things in perspective when it comes to both positive and negative feedback. So, he is preparing answers to address questions and concerns about the product’s features and functions, or lack of.  </p>

<p>Ben’s thirsty for more feedback, customers, and interaction. Fortunately, overall feedback for Tuple has been strongly positively. However, any negativity can be brutal. It’s a mental game. So, he tries to not fear feedback or let it derail progress. Instead, he focuses on celebrating successes. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>How to know if a product is ready - present it to people</li>
<li>Level’s Onboarding Goals: Introduce them to product via a demo/training, get their account created, and set up game plan for the future</li>
<li>Overcoming hurdles and getting people to do stuff</li>
<li>Calendly Calls: Preparing for and performing them is more exhaustive than writing code</li>
<li>Last-minute list of Level features Derrick wants to include and reconcile</li>
<li>Tag Team Mouse Mode: Hand-off feature change made for Tuple </li>
<li>Making assumptions, instead of the simplest solution</li>
<li>Interesting 4G experience onboarding Tuple team member in India</li>
<li>Ben asks for Derrick’s forgiveness and understanding for starting a Slack group to get feedback on Tuple</li>
<li>Enterprise Sales Process and Pricing: Customer easily spends $5,000, but it takes 5 weeks - keep the ball rolling</li>
<li>Middle-ground Approach: Make Tuple available to those who want it, can have success</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://twitter.com/asmartbear" rel="nofollow">Jason Cohen</a></p>

<p><a href="https://calendly.com/" rel="nofollow">Calendly</a></p>

<p><a href="https://daringfireball.net/" rel="nofollow">John Gruber</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+tr-gJ1U6</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+tr-gJ1U6" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>71: Beyond Alpha</title>
      <link>https://artofproductpodcast.com/episode-71</link>
      <guid isPermaLink="false">674ddf39-1c61-442d-9c50-63862dc0de58</guid>
      <pubDate>Thu, 17 Jan 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/674ddf39-1c61-442d-9c50-63862dc0de58.mp3" length="45072742" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben has been busy. The alpha launch date for Tuple was Jan. 7. He was nervous about it, but so far, it’s going well. One participant said, “I’m sort of surprised you’re calling this an ‘alpha,’ because everything seems to work!” Ben was glad to hear it, but admits that’s not totally true. He’s still far from where he wants to be with Tuple, but is definitely on the right track. 

Derrick has been hard at work, too. He continues to develop Level and knows that there will be ups and downs with customers, functionality, etc. But, he continues to move forward and strives to help others solve problems associated with team communication. 
</itunes:subtitle>
      <itunes:duration>42:55</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben has been busy. The alpha launch date for Tuple was Jan. 7. He was nervous about it, but so far, it’s going well. One participant said, “I’m sort of surprised you’re calling this an ‘alpha,’ because everything seems to work!” Ben was glad to hear it, but admits that’s not totally true. He’s still far from where he wants to be with Tuple, but is definitely on the right track. 
Derrick has been hard at work, too. He continues to develop Level and knows that there will be ups and downs with customers, functionality, etc. But, he continues to move forward and strives to help others solve problems associated with team communication. 
Today’s Topics Include:
Importance of manually onboarding people via calls about product
Setting expectations and communication efforts for a rolling roll out
Users understand that bugs will happen and offer friendly feedback
Experimenting with pricing models for product’s current and future releases
Tuple’s performance dashboard displays key details; caring about things that matter
Bandwidth: Do fewer things and do them well to be able to compete
Level’s future strategies and goals regarding customers and feedback 
If a product can solve a user’s problem, then it’s good enough to give to them 
Poor execution and explanation of Drip’s price increase
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Drip (https://www.drip.com/)
Calendly (https://calendly.com/)
Screenhero (https://screenhero.com/)
MicroConf (https://www.microconf.com/)
Superhuman (https://superhuman.com/)
Jason Fried (https://twitter.com/jasonfried)
Jason Cohen (https://twitter.com/asmartbear)
Brian Casel (https://briancasel.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben has been busy. The alpha launch date for Tuple was Jan. 7. He was nervous about it, but so far, it’s going well. One participant said, “I’m sort of surprised you’re calling this an ‘alpha,’ because everything seems to work!” Ben was glad to hear it, but admits that’s not totally true. He’s still far from where he wants to be with Tuple, but is definitely on the right track. </p>

<p>Derrick has been hard at work, too. He continues to develop Level and knows that there will be ups and downs with customers, functionality, etc. But, he continues to move forward and strives to help others solve problems associated with team communication. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Importance of manually onboarding people via calls about product</li>
<li>Setting expectations and communication efforts for a rolling roll out</li>
<li>Users understand that bugs will happen and offer friendly feedback</li>
<li>Experimenting with pricing models for product’s current and future releases</li>
<li>Tuple’s performance dashboard displays key details; caring about things that matter</li>
<li>Bandwidth: Do fewer things and do them well to be able to compete</li>
<li>Level’s future strategies and goals regarding customers and feedback </li>
<li>If a product can solve a user’s problem, then it’s good enough to give to them </li>
<li>Poor execution and explanation of Drip’s price increase</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://calendly.com/" rel="nofollow">Calendly</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://twitter.com/jasonfried" rel="nofollow">Jason Fried</a></p>

<p><a href="https://twitter.com/asmartbear" rel="nofollow">Jason Cohen</a></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben has been busy. The alpha launch date for Tuple was Jan. 7. He was nervous about it, but so far, it’s going well. One participant said, “I’m sort of surprised you’re calling this an ‘alpha,’ because everything seems to work!” Ben was glad to hear it, but admits that’s not totally true. He’s still far from where he wants to be with Tuple, but is definitely on the right track. </p>

<p>Derrick has been hard at work, too. He continues to develop Level and knows that there will be ups and downs with customers, functionality, etc. But, he continues to move forward and strives to help others solve problems associated with team communication. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Importance of manually onboarding people via calls about product</li>
<li>Setting expectations and communication efforts for a rolling roll out</li>
<li>Users understand that bugs will happen and offer friendly feedback</li>
<li>Experimenting with pricing models for product’s current and future releases</li>
<li>Tuple’s performance dashboard displays key details; caring about things that matter</li>
<li>Bandwidth: Do fewer things and do them well to be able to compete</li>
<li>Level’s future strategies and goals regarding customers and feedback </li>
<li>If a product can solve a user’s problem, then it’s good enough to give to them </li>
<li>Poor execution and explanation of Drip’s price increase</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://calendly.com/" rel="nofollow">Calendly</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://twitter.com/jasonfried" rel="nofollow">Jason Fried</a></p>

<p><a href="https://twitter.com/asmartbear" rel="nofollow">Jason Cohen</a></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+tePGjN0-</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+tePGjN0-" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>70: Refactoring UI: Concept to Launch</title>
      <link>https://artofproductpodcast.com/episode-70</link>
      <guid isPermaLink="false">5e383a93-ad9e-472a-ae32-a44958fc18b5</guid>
      <pubDate>Thu, 10 Jan 2019 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/5e383a93-ad9e-472a-ae32-a44958fc18b5.mp3" length="75878823" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>If you listen regularly to the Art of Product podcast, then you’re probably familiar with the ongoing joke: How long does it take before we mention Steve Schoger and Adam Wathan? Well, today is your lucky day because not only do Derrick and Ben mention them, but Adam is once again their special guest. 

Adam is a software developer, writer, speaker, and entrepreneur. Also, he is the creator of Nitpick CI, host of the Full Stack Radio podcast, and author of Refactoring UI and Refactoring to Collections. He describes the process of successfully making, promoting, and selling courses on the Internet. Plus, Steve makes a special appearance to share his side of the story!
</itunes:subtitle>
      <itunes:duration>1:15:52</itunes:duration>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>If you listen regularly to the Art of Product podcast, then you’re probably familiar with the ongoing joke: How long does it take before we mention Steve Schoger and Adam Wathan? Well, today is your lucky day because not only do Derrick and Ben mention them, but Adam is once again their special guest. 
Adam is a software developer, writer, speaker, and entrepreneur. Also, he is the creator of Nitpick CI, host of the Full Stack Radio podcast, and author of Refactoring UI and Refactoring to Collections. He describes the process of successfully making, promoting, and selling courses on the Internet. Plus, Steve makes a special appearance to share his side of the story!
Today’s Topics Include:
Concept and Collaboration: How Adam and Steve work together to create courses
Be genuinely helpful by offering free, good content for people to know, like, and trust you
Build an audience/authority on a topic to make people want to learn from you
Understand difference between what you care about vs. what your audience cares about 
Care about quality and effort put into all aspects; utilize Steve’s design tips on Twitter
Signals and validation that your content resonates with and is helpful to your audience 
What Makes a Successful Partnership: Similar values, but complementary skills 
Promotion via email, newsletter, social media, case studies, and screencasts to grow number of subscribers/followers
Courses: Parts and Pieces (Books, Videos, and More) and Pricing to Make ROI
Launching Products and Surpassing Sales Expectations  
Links and resources:
Adam Wathan (https://adamwathan.me/)
Nitpick CI (https://nitpick-ci.com/)
Refactoring UI (https://refactoringui.com/book/)
Refactoring to Collections (https://adamwathan.me/refactoring-to-collections/)
Full Stack Radio Podcast (http://www.fullstackradio.com/)
Adam Wathan’s MicroConf Presentation (https://microconf.gen.co/adam-wathan/)
Adam Wathan on GitHub (https://github.com/adamwathan)
Adam Wathan’s Email (mailto:adam.wathan@gmail.com)
Adam Wathan on Twitter (https://twitter.com/adamwathan)
7 Practical Tips for Cheating at Design (https://medium.com/refactoring-ui/7-practical-tips-for-cheating-at-design-40c736799886)
Steve Schoger (https://www.steveschoger.com/)
Steve Schoger on YouTube (https://www.youtube.com/channel/UCxqiDtkXtOCNJdckODHk9YA)
Heroicons (http://www.heroicons.com/)
Steve Schoger on Twitter (https://twitter.com/steveschoger)
Wes Bos (https://wesbos.com/)
Bootstrap (https://getbootstrap.com/)
Stripe (https://stripe.com/)
An eBook pricing model that resulted in $100,000 in sales (https://blog.asmartbear.com/selling-ebook.html)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
</description>
      <content:encoded>
        <![CDATA[<p>If you listen regularly to the Art of Product podcast, then you’re probably familiar with the ongoing joke: How long does it take before we mention Steve Schoger and Adam Wathan? Well, today is your lucky day because not only do Derrick and Ben mention them, but Adam is once again their special guest. </p>

<p>Adam is a software developer, writer, speaker, and entrepreneur. Also, he is the creator of Nitpick CI, host of the Full Stack Radio podcast, and author of Refactoring UI and Refactoring to Collections. He describes the process of successfully making, promoting, and selling courses on the Internet. Plus, Steve makes a special appearance to share his side of the story!</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Concept and Collaboration: How Adam and Steve work together to create courses</li>
<li>Be genuinely helpful by offering free, good content for people to know, like, and trust you</li>
<li>Build an audience/authority on a topic to make people want to learn from you</li>
<li>Understand difference between what you care about vs. what your audience cares about </li>
<li>Care about quality and effort put into all aspects; utilize Steve’s design tips on Twitter</li>
<li>Signals and validation that your content resonates with and is helpful to your audience </li>
<li>What Makes a Successful Partnership: Similar values, but complementary skills </li>
<li>Promotion via email, newsletter, social media, case studies, and screencasts to grow number of subscribers/followers</li>
<li>Courses: Parts and Pieces (Books, Videos, and More) and Pricing to Make ROI</li>
<li>Launching Products and Surpassing Sales Expectations<br></li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://nitpick-ci.com/" rel="nofollow">Nitpick CI</a></p>

<p><a href="https://refactoringui.com/book/" rel="nofollow">Refactoring UI</a></p>

<p><a href="https://adamwathan.me/refactoring-to-collections/" rel="nofollow">Refactoring to Collections</a></p>

<p><a href="http://www.fullstackradio.com/" rel="nofollow">Full Stack Radio Podcast</a></p>

<p><a href="https://microconf.gen.co/adam-wathan/" rel="nofollow">Adam Wathan’s MicroConf Presentation</a></p>

<p>Adam Wathan on <a href="https://github.com/adamwathan" rel="nofollow">GitHub</a></p>

<p>Adam Wathan’s <a href="mailto:adam.wathan@gmail.com" rel="nofollow">Email</a></p>

<p>Adam Wathan on <a href="https://twitter.com/adamwathan" rel="nofollow">Twitter</a></p>

<p><a href="https://medium.com/refactoring-ui/7-practical-tips-for-cheating-at-design-40c736799886" rel="nofollow">7 Practical Tips for Cheating at Design</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://www.youtube.com/channel/UCxqiDtkXtOCNJdckODHk9YA" rel="nofollow">Steve Schoger on YouTube</a></p>

<p><a href="http://www.heroicons.com/" rel="nofollow">Heroicons</a></p>

<p><a href="https://twitter.com/steveschoger" rel="nofollow">Steve Schoger on Twitter</a></p>

<p><a href="https://wesbos.com/" rel="nofollow">Wes Bos</a></p>

<p><a href="https://getbootstrap.com/" rel="nofollow">Bootstrap</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://blog.asmartbear.com/selling-ebook.html" rel="nofollow">An eBook pricing model that resulted in $100,000 in sales</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>If you listen regularly to the Art of Product podcast, then you’re probably familiar with the ongoing joke: How long does it take before we mention Steve Schoger and Adam Wathan? Well, today is your lucky day because not only do Derrick and Ben mention them, but Adam is once again their special guest. </p>

<p>Adam is a software developer, writer, speaker, and entrepreneur. Also, he is the creator of Nitpick CI, host of the Full Stack Radio podcast, and author of Refactoring UI and Refactoring to Collections. He describes the process of successfully making, promoting, and selling courses on the Internet. Plus, Steve makes a special appearance to share his side of the story!</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Concept and Collaboration: How Adam and Steve work together to create courses</li>
<li>Be genuinely helpful by offering free, good content for people to know, like, and trust you</li>
<li>Build an audience/authority on a topic to make people want to learn from you</li>
<li>Understand difference between what you care about vs. what your audience cares about </li>
<li>Care about quality and effort put into all aspects; utilize Steve’s design tips on Twitter</li>
<li>Signals and validation that your content resonates with and is helpful to your audience </li>
<li>What Makes a Successful Partnership: Similar values, but complementary skills </li>
<li>Promotion via email, newsletter, social media, case studies, and screencasts to grow number of subscribers/followers</li>
<li>Courses: Parts and Pieces (Books, Videos, and More) and Pricing to Make ROI</li>
<li>Launching Products and Surpassing Sales Expectations<br></li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://nitpick-ci.com/" rel="nofollow">Nitpick CI</a></p>

<p><a href="https://refactoringui.com/book/" rel="nofollow">Refactoring UI</a></p>

<p><a href="https://adamwathan.me/refactoring-to-collections/" rel="nofollow">Refactoring to Collections</a></p>

<p><a href="http://www.fullstackradio.com/" rel="nofollow">Full Stack Radio Podcast</a></p>

<p><a href="https://microconf.gen.co/adam-wathan/" rel="nofollow">Adam Wathan’s MicroConf Presentation</a></p>

<p>Adam Wathan on <a href="https://github.com/adamwathan" rel="nofollow">GitHub</a></p>

<p>Adam Wathan’s <a href="mailto:adam.wathan@gmail.com" rel="nofollow">Email</a></p>

<p>Adam Wathan on <a href="https://twitter.com/adamwathan" rel="nofollow">Twitter</a></p>

<p><a href="https://medium.com/refactoring-ui/7-practical-tips-for-cheating-at-design-40c736799886" rel="nofollow">7 Practical Tips for Cheating at Design</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://www.youtube.com/channel/UCxqiDtkXtOCNJdckODHk9YA" rel="nofollow">Steve Schoger on YouTube</a></p>

<p><a href="http://www.heroicons.com/" rel="nofollow">Heroicons</a></p>

<p><a href="https://twitter.com/steveschoger" rel="nofollow">Steve Schoger on Twitter</a></p>

<p><a href="https://wesbos.com/" rel="nofollow">Wes Bos</a></p>

<p><a href="https://getbootstrap.com/" rel="nofollow">Bootstrap</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://blog.asmartbear.com/selling-ebook.html" rel="nofollow">An eBook pricing model that resulted in $100,000 in sales</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+hj50PfVG</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+hj50PfVG" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>69: Sound, Actionable Advice with Jason Cohen</title>
      <link>https://artofproductpodcast.com/episode-69</link>
      <guid isPermaLink="false">8a5aadc5-221d-4c08-830d-981def9357a1</guid>
      <pubDate>Thu, 27 Dec 2018 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/8a5aadc5-221d-4c08-830d-981def9357a1.mp3" length="71735736" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick is away, so Ben welcomes Jason Cohen, CTO of WP Engine and four-time entrepreneur. Jason knows a thing or two about startups and mentoring them to achieve profitability and growth. 

Jason is a straight talker and tells it like it is to get to solutions sooner. He encourages bootstrap founders to find an advisor who aligns with their goals. You need to know how to take advice and use advice that is right for you and your business. Even if you get great advice, think for yourself!
</itunes:subtitle>
      <itunes:duration>1:10:43</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick is away, so Ben welcomes Jason Cohen, CTO of WP Engine and four-time entrepreneur. Jason knows a thing or two about startups and mentoring them to achieve profitability and growth. 
Jason is a straight talker and tells it like it is to get to solutions sooner. He encourages bootstrap founders to find an advisor who aligns with their goals. You need to know how to take advice and use advice that is right for you and your business. Even if you get great advice, think for yourself!
Today’s Topics Include:
Advice is not enough; luck, execution, and other pieces are involved
Be honest and know what qualities investors want
Jason characterizes a company as a learning machine that’s constantly failing, not doing the right thing, and has no resources; but has agility to learn and react quickly
Embrace your humanity and smallness; don’t lie about being big
Share the good and bad about your startup journey for others to feel connected to and support it
When making decisions, apply filters to cut out things; constraints are useful
Universal Rule of Success: You’re all in and apply a lot of energy; makes you more productive and fulfilled
Many paths lead to success and failure; pick ones that naturally fit you
A good engineer can build features (not risky), but can they do everything else - probably not (risky); identify how a company’s priorities need to change to address risk
To be sustainable, get help and became an expert in something - not everything
Product success depends on use cases and maturity of company (convince customers how good it is now and will get even better); if product isn’t good, then business won’t last 
Jason shares ideas and options regarding Ben’s Tuple product
When bootstrapping, getting money is challenging because you’re not on people’s radar  
Links and resources:
WP Engine (https://wpengine.com)
A Smart Bear Blog (https://blog.asmartbear.com/)
Can you bootstrap a company on the side? (Part 1 with Jason Cohen) (https://www.youtube.com/watch?v=ESZ3ViBEC3U)
Jason Cohen - Designing the Ideal Bootstrapped Business (https://vimeo.com/74338272)
Capital Factory (https://www.capitalfactory.com/)
Paul Graham (http://www.paulgraham.com/)
SmartBear (https://smartbear.com/)
Peter Thiel (https://en.wikipedia.org/wiki/Peter_Thiel)
Adwords (https://ads.google.com/home/)
Slack (https://slack.com/)
Hangouts (https://hangouts.google.com/)
Marco (https://marco.org)
Silicon Valley Successes Podcast (https://www.siliconvalleysuccesses.com/podcast/)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick is away, so Ben welcomes Jason Cohen, CTO of WP Engine and four-time entrepreneur. Jason knows a thing or two about startups and mentoring them to achieve profitability and growth. </p>

<p>Jason is a straight talker and tells it like it is to get to solutions sooner. He encourages bootstrap founders to find an advisor who aligns with their goals. You need to know how to take advice and use advice that is right for you and your business. Even if you get great advice, think for yourself!</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Advice is not enough; luck, execution, and other pieces are involved</li>
<li>Be honest and know what qualities investors want</li>
<li>Jason characterizes a company as a learning machine that’s constantly failing, not doing the right thing, and has no resources; but has agility to learn and react quickly</li>
<li>Embrace your humanity and smallness; don’t lie about being big</li>
<li>Share the good and bad about your startup journey for others to feel connected to and support it</li>
<li>When making decisions, apply filters to cut out things; constraints are useful</li>
<li>Universal Rule of Success: You’re all in and apply a lot of energy; makes you more productive and fulfilled</li>
<li>Many paths lead to success and failure; pick ones that naturally fit you</li>
<li>A good engineer can build features (not risky), but can they do everything else - probably not (risky); identify how a company’s priorities need to change to address risk</li>
<li>To be sustainable, get help and became an expert in something - not everything</li>
<li>Product success depends on use cases and maturity of company (convince customers how good it is now and will get even better); if product isn’t good, then business won’t last </li>
<li>Jason shares ideas and options regarding Ben’s Tuple product</li>
<li>When bootstrapping, getting money is challenging because you’re not on people’s radar<br></li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://wpengine.com" rel="nofollow">WP Engine</a></p>

<p><a href="https://blog.asmartbear.com/" rel="nofollow">A Smart Bear Blog</a></p>

<p><a href="https://www.youtube.com/watch?v=ESZ3ViBEC3U" rel="nofollow">Can you bootstrap a company on the side? (Part 1 with Jason Cohen)</a></p>

<p><a href="https://vimeo.com/74338272" rel="nofollow">Jason Cohen - Designing the Ideal Bootstrapped Business</a></p>

<p><a href="https://www.capitalfactory.com/" rel="nofollow">Capital Factory</a></p>

<p><a href="http://www.paulgraham.com/" rel="nofollow">Paul Graham</a></p>

<p><a href="https://smartbear.com/" rel="nofollow">SmartBear</a></p>

<p><a href="https://en.wikipedia.org/wiki/Peter_Thiel" rel="nofollow">Peter Thiel</a></p>

<p><a href="https://ads.google.com/home/" rel="nofollow">Adwords</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://hangouts.google.com/" rel="nofollow">Hangouts</a></p>

<p><a href="https://marco.org" rel="nofollow">Marco</a></p>

<p><a href="https://www.siliconvalleysuccesses.com/podcast/" rel="nofollow">Silicon Valley Successes Podcast</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick is away, so Ben welcomes Jason Cohen, CTO of WP Engine and four-time entrepreneur. Jason knows a thing or two about startups and mentoring them to achieve profitability and growth. </p>

<p>Jason is a straight talker and tells it like it is to get to solutions sooner. He encourages bootstrap founders to find an advisor who aligns with their goals. You need to know how to take advice and use advice that is right for you and your business. Even if you get great advice, think for yourself!</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Advice is not enough; luck, execution, and other pieces are involved</li>
<li>Be honest and know what qualities investors want</li>
<li>Jason characterizes a company as a learning machine that’s constantly failing, not doing the right thing, and has no resources; but has agility to learn and react quickly</li>
<li>Embrace your humanity and smallness; don’t lie about being big</li>
<li>Share the good and bad about your startup journey for others to feel connected to and support it</li>
<li>When making decisions, apply filters to cut out things; constraints are useful</li>
<li>Universal Rule of Success: You’re all in and apply a lot of energy; makes you more productive and fulfilled</li>
<li>Many paths lead to success and failure; pick ones that naturally fit you</li>
<li>A good engineer can build features (not risky), but can they do everything else - probably not (risky); identify how a company’s priorities need to change to address risk</li>
<li>To be sustainable, get help and became an expert in something - not everything</li>
<li>Product success depends on use cases and maturity of company (convince customers how good it is now and will get even better); if product isn’t good, then business won’t last </li>
<li>Jason shares ideas and options regarding Ben’s Tuple product</li>
<li>When bootstrapping, getting money is challenging because you’re not on people’s radar<br></li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://wpengine.com" rel="nofollow">WP Engine</a></p>

<p><a href="https://blog.asmartbear.com/" rel="nofollow">A Smart Bear Blog</a></p>

<p><a href="https://www.youtube.com/watch?v=ESZ3ViBEC3U" rel="nofollow">Can you bootstrap a company on the side? (Part 1 with Jason Cohen)</a></p>

<p><a href="https://vimeo.com/74338272" rel="nofollow">Jason Cohen - Designing the Ideal Bootstrapped Business</a></p>

<p><a href="https://www.capitalfactory.com/" rel="nofollow">Capital Factory</a></p>

<p><a href="http://www.paulgraham.com/" rel="nofollow">Paul Graham</a></p>

<p><a href="https://smartbear.com/" rel="nofollow">SmartBear</a></p>

<p><a href="https://en.wikipedia.org/wiki/Peter_Thiel" rel="nofollow">Peter Thiel</a></p>

<p><a href="https://ads.google.com/home/" rel="nofollow">Adwords</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://hangouts.google.com/" rel="nofollow">Hangouts</a></p>

<p><a href="https://marco.org" rel="nofollow">Marco</a></p>

<p><a href="https://www.siliconvalleysuccesses.com/podcast/" rel="nofollow">Silicon Valley Successes Podcast</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+uBjMqBi3</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+uBjMqBi3" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>68: Creating Differentiating Features</title>
      <link>https://artofproductpodcast.com/episode-68</link>
      <guid isPermaLink="false">76536b5a-449c-4b13-a790-bf9f5d4d2d56</guid>
      <pubDate>Thu, 20 Dec 2018 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/76536b5a-449c-4b13-a790-bf9f5d4d2d56.mp3" length="32569620" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick continues to make progress and work toward his self-imposed deadline for Level. He was able to implement and ship batched notifications for the product, which replaces the instantaneous push notifications you would get from a chat tool. It’ll probably be one of the key features to sell as part of the “Level” way. But he’s wondering how to leverage interesting features in marketing.

Ben has been thinking about the same thing with Tuple. He wants to make some features of his product be a seperate, discrete entity that deserves its own spotlight. Capitalize on features!
</itunes:subtitle>
      <itunes:duration>30:45</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick continues to make progress and work toward his self-imposed deadline for Level. He was able to implement and ship batched notifications for the product, which replaces the instantaneous push notifications you would get from a chat tool. It’ll probably be one of the key features to sell as part of the “Level” way. But he’s wondering how to leverage interesting features in marketing.
Ben has been thinking about the same thing with Tuple. He wants to make some features of his product be a seperate, discrete entity that deserves its own spotlight. Capitalize on features!
Today’s Topics Include:
Craft a narrative around “why we did this and the choices we made” for features
Tuple offers two modes: Navigator and Copilot
Avoid labeling every single feature as a big deal; strike a careful balance
Derrick’s working on reactions feature for Level; encourages thoughtful responses 
Difference between like and acknowledge notifications; making them stateful
Derrick closed pre-orders for Level on Dec. 14 and figuring out pricing paradigm
Derrick plans to do individual onboarding to set users up for success with Level
People are willing to pre-pay; optimize for meaningful engagement and feedback
When something is not going well and you don’t know how to fix it, know you’re not alone
Ben’s Bad Day: Pairing session revealed bugs and latency issues with Tuple
Coping strategies for dealing with catastrophes; don’t freak out, blow out of proportion
Tuple’s Week: Added 200 to mailing list, chasing leads, and improving product
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Stripe (https://stripe.com/)
Screenhero (https://screenhero.com/)
Slack (https://slack.com/)
Basecamp (https://basecamp.com/)
iOS (https://developer.apple.com/ios/)
Superhuman (https://superhuman.com/)
Drip (https://www.drip.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick continues to make progress and work toward his self-imposed deadline for Level. He was able to implement and ship batched notifications for the product, which replaces the instantaneous push notifications you would get from a chat tool. It’ll probably be one of the key features to sell as part of the “Level” way. But he’s wondering how to leverage interesting features in marketing.</p>

<p>Ben has been thinking about the same thing with Tuple. He wants to make some features of his product be a seperate, discrete entity that deserves its own spotlight. Capitalize on features!</p>

<p><strong>Today’s Topics Include:</strong></p>

<p>Craft a narrative around “why we did this and the choices we made” for features<br>
Tuple offers two modes: Navigator and Copilot<br>
Avoid labeling every single feature as a big deal; strike a careful balance<br>
Derrick’s working on reactions feature for Level; encourages thoughtful responses <br>
Difference between like and acknowledge notifications; making them stateful<br>
Derrick closed pre-orders for Level on Dec. 14 and figuring out pricing paradigm<br>
Derrick plans to do individual onboarding to set users up for success with Level<br>
People are willing to pre-pay; optimize for meaningful engagement and feedback<br>
When something is not going well and you don’t know how to fix it, know you’re not alone<br>
Ben’s Bad Day: Pairing session revealed bugs and latency issues with Tuple<br>
Coping strategies for dealing with catastrophes; don’t freak out, blow out of proportion<br>
Tuple’s Week: Added 200 to mailing list, chasing leads, and improving product</p>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://basecamp.com/" rel="nofollow">Basecamp</a></p>

<p><a href="https://developer.apple.com/ios/" rel="nofollow">iOS</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick continues to make progress and work toward his self-imposed deadline for Level. He was able to implement and ship batched notifications for the product, which replaces the instantaneous push notifications you would get from a chat tool. It’ll probably be one of the key features to sell as part of the “Level” way. But he’s wondering how to leverage interesting features in marketing.</p>

<p>Ben has been thinking about the same thing with Tuple. He wants to make some features of his product be a seperate, discrete entity that deserves its own spotlight. Capitalize on features!</p>

<p><strong>Today’s Topics Include:</strong></p>

<p>Craft a narrative around “why we did this and the choices we made” for features<br>
Tuple offers two modes: Navigator and Copilot<br>
Avoid labeling every single feature as a big deal; strike a careful balance<br>
Derrick’s working on reactions feature for Level; encourages thoughtful responses <br>
Difference between like and acknowledge notifications; making them stateful<br>
Derrick closed pre-orders for Level on Dec. 14 and figuring out pricing paradigm<br>
Derrick plans to do individual onboarding to set users up for success with Level<br>
People are willing to pre-pay; optimize for meaningful engagement and feedback<br>
When something is not going well and you don’t know how to fix it, know you’re not alone<br>
Ben’s Bad Day: Pairing session revealed bugs and latency issues with Tuple<br>
Coping strategies for dealing with catastrophes; don’t freak out, blow out of proportion<br>
Tuple’s Week: Added 200 to mailing list, chasing leads, and improving product</p>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://basecamp.com/" rel="nofollow">Basecamp</a></p>

<p><a href="https://developer.apple.com/ios/" rel="nofollow">iOS</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+dmjhbxmg</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+dmjhbxmg" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>67: Refining Level Notifications and Tuple Alpha Users</title>
      <link>https://artofproductpodcast.com/episode-67</link>
      <guid isPermaLink="false">6b772ea0-923d-45e3-a8cc-371ebdb70ff9</guid>
      <pubDate>Thu, 13 Dec 2018 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/6b772ea0-923d-45e3-a8cc-371ebdb70ff9.mp3" length="37980612" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick had an interesting week with Level. He focused on important features that will be a part of the product, including notifications dependent on team members’ jobs. Some may want more asynchronous and unobtrusive notifications than others. Level distinguishes configurable notifications based on different roles on a team. Notification policies seem simple on the surface, but are actually very complicated.

Ben announced that November was Tuple’s best month ever for marketing! But now, he is approaching the alpha for Tuple and will focus his attention on product management. Ben wants to figure out what works and what doesn’t. After all, when you can see the wrong thing, the right thing becomes so much easier.</itunes:subtitle>
      <itunes:duration>36:23</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick had an interesting week with Level. He focused on important features that will be a part of the product, including notifications dependent on team members’ jobs. Some may want more asynchronous and unobtrusive notifications than others. Level distinguishes configurable notifications based on different roles on a team. Notification policies seem simple on the surface, but are actually very complicated.
Ben announced that November was Tuple’s best month ever for marketing! But now, he is approaching the alpha for Tuple and will focus his attention on product management. Ben wants to figure out what works and what doesn’t. After all, when you can see the wrong thing, the right thing becomes so much easier.
Today’s Topics Include:
Derrick gained clarity on how things should work in Level by writing code and playing with different ideas
When in doubt about design, Derrick takes a screenshot of Level to put on Twitter and get feedback; keeps people invested in the process
Derrick is developing a thick skin and trying to not be defensive about design comments
Level will offer opt-ins and education that help users protect their time and priorities 
Ben plans to pair with people using Tuple to identify UX annoyances
Tuple is about to crack the 3,000 people milestone on its mailing list
Level received new refers and spikes in traffic; awareness is building
How to continue to grow your tribe? Opportunities to have an audience when you’re doing interesting stuff
Level’s content strategy will focus on high-quality content, not high-volume content; Derrick plans to commit to cadence of consistency
Can spend time on something, and years later, people still go to it as a valuable reference
Ben wants to open up sales for the Habits for Hackers course, but limit the number of spots available; he’s considering a reverse auction
Derrick’s been considering creative ways to structure pre-orders and pre-sales for Level; trying to decide whether to turn off pre-orders 
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Habits for Hackers (https://www.habitsforhackers.com/)
Steve Schoger (https://www.steveschoger.com/)
Adam Wathan (https://adamwathan.me/)
103: Steve Schoger - Design Q&amp;A + Refactoring UI Details (http://www.fullstackradio.com/103)
Slack (https://slack.com/)
Dense Discovery (https://www.densediscovery.com/archive/)
SitePoint (https://www.sitepoint.com/newsletter/)
Product Hunt (https://www.producthunt.com/)
Hacker News (https://news.ycombinator.com/)
Rob Walling (https://robwalling.com/)
Paul Jarvis (https://pjrvs.com/)
Brian Casel (https://productizeandscale.com/)
Code that says why it does (https://robots.thoughtbot.com/code-that-says-why-it-does)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick had an interesting week with Level. He focused on important features that will be a part of the product, including notifications dependent on team members’ jobs. Some may want more asynchronous and unobtrusive notifications than others. Level distinguishes configurable notifications based on different roles on a team. Notification policies seem simple on the surface, but are actually very complicated.</p>

<p>Ben announced that November was Tuple’s best month ever for marketing! But now, he is approaching the alpha for Tuple and will focus his attention on product management. Ben wants to figure out what works and what doesn’t. After all, when you can see the wrong thing, the right thing becomes so much easier.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Derrick gained clarity on how things should work in Level by writing code and playing with different ideas</li>
<li>When in doubt about design, Derrick takes a screenshot of Level to put on Twitter and get feedback; keeps people invested in the process</li>
<li>Derrick is developing a thick skin and trying to not be defensive about design comments</li>
<li>Level will offer opt-ins and education that help users protect their time and priorities </li>
<li>Ben plans to pair with people using Tuple to identify UX annoyances</li>
<li>Tuple is about to crack the 3,000 people milestone on its mailing list</li>
<li>Level received new refers and spikes in traffic; awareness is building</li>
<li>How to continue to grow your tribe? Opportunities to have an audience when you’re doing interesting stuff</li>
<li>Level’s content strategy will focus on high-quality content, not high-volume content; Derrick plans to commit to cadence of consistency</li>
<li>Can spend time on something, and years later, people still go to it as a valuable reference</li>
<li>Ben wants to open up sales for the Habits for Hackers course, but limit the number of spots available; he’s considering a reverse auction</li>
<li>Derrick’s been considering creative ways to structure pre-orders and pre-sales for Level; trying to decide whether to turn off pre-orders </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.habitsforhackers.com/" rel="nofollow">Habits for Hackers</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="http://www.fullstackradio.com/103" rel="nofollow">103: Steve Schoger - Design Q&amp;A + Refactoring UI Details</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://www.densediscovery.com/archive/" rel="nofollow">Dense Discovery</a></p>

<p><a href="https://www.sitepoint.com/newsletter/" rel="nofollow">SitePoint</a></p>

<p><a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a></p>

<p><a href="https://news.ycombinator.com/" rel="nofollow">Hacker News</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://pjrvs.com/" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://productizeandscale.com/" rel="nofollow">Brian Casel</a></p>

<p><a href="https://robots.thoughtbot.com/code-that-says-why-it-does" rel="nofollow">Code that says why it does</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick had an interesting week with Level. He focused on important features that will be a part of the product, including notifications dependent on team members’ jobs. Some may want more asynchronous and unobtrusive notifications than others. Level distinguishes configurable notifications based on different roles on a team. Notification policies seem simple on the surface, but are actually very complicated.</p>

<p>Ben announced that November was Tuple’s best month ever for marketing! But now, he is approaching the alpha for Tuple and will focus his attention on product management. Ben wants to figure out what works and what doesn’t. After all, when you can see the wrong thing, the right thing becomes so much easier.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Derrick gained clarity on how things should work in Level by writing code and playing with different ideas</li>
<li>When in doubt about design, Derrick takes a screenshot of Level to put on Twitter and get feedback; keeps people invested in the process</li>
<li>Derrick is developing a thick skin and trying to not be defensive about design comments</li>
<li>Level will offer opt-ins and education that help users protect their time and priorities </li>
<li>Ben plans to pair with people using Tuple to identify UX annoyances</li>
<li>Tuple is about to crack the 3,000 people milestone on its mailing list</li>
<li>Level received new refers and spikes in traffic; awareness is building</li>
<li>How to continue to grow your tribe? Opportunities to have an audience when you’re doing interesting stuff</li>
<li>Level’s content strategy will focus on high-quality content, not high-volume content; Derrick plans to commit to cadence of consistency</li>
<li>Can spend time on something, and years later, people still go to it as a valuable reference</li>
<li>Ben wants to open up sales for the Habits for Hackers course, but limit the number of spots available; he’s considering a reverse auction</li>
<li>Derrick’s been considering creative ways to structure pre-orders and pre-sales for Level; trying to decide whether to turn off pre-orders </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.habitsforhackers.com/" rel="nofollow">Habits for Hackers</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="http://www.fullstackradio.com/103" rel="nofollow">103: Steve Schoger - Design Q&amp;A + Refactoring UI Details</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://www.densediscovery.com/archive/" rel="nofollow">Dense Discovery</a></p>

<p><a href="https://www.sitepoint.com/newsletter/" rel="nofollow">SitePoint</a></p>

<p><a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a></p>

<p><a href="https://news.ycombinator.com/" rel="nofollow">Hacker News</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://pjrvs.com/" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://productizeandscale.com/" rel="nofollow">Brian Casel</a></p>

<p><a href="https://robots.thoughtbot.com/code-that-says-why-it-does" rel="nofollow">Code that says why it does</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+bmg_dMRk</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+bmg_dMRk" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>66: TinySeed Updates with Rob Walling</title>
      <link>https://artofproductpodcast.com/episode-66</link>
      <guid isPermaLink="false">a11b693f-b877-4b33-89e4-db1384a371b7</guid>
      <pubDate>Thu, 06 Dec 2018 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/a11b693f-b877-4b33-89e4-db1384a371b7.mp3" length="46585824" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick are joined by Rob Walling to share updates - their favorite part of most podcasts!

It’s been a good week in Tuple marketing land. Thanks to Ben’s tweet announcing the release date for its alpha, his launch list goal was reached. He was surprised by how willing people were to help out when he asked them to do it. 

Rob is working on TinySeed, a startup accelerator for bootstrappers. 

Derrick provided a pre-order update on Level and plans to do direct outreach to those who ordered it to determine their level of interest for validation.
</itunes:subtitle>
      <itunes:duration>45:21</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick are joined by Rob Walling to share updates - their favorite part of most podcasts!
It’s been a good week in Tuple marketing land. Thanks to Ben’s tweet announcing the release date for its alpha, his launch list goal was reached. He was surprised by how willing people were to help out when he asked them to do it. 
Rob is working on TinySeed, a startup accelerator for bootstrappers. 
Derrick provided a pre-order update on Level and plans to do direct outreach to those who ordered it to determine their level of interest for validation.
Today’s Topics Include:
Managing Mental State: Jubilation followed by fear; developers tend to turn something positive into a negative 
Ben’s customized onboarding experience with Superhuman to be set up for success
TinySeed takes a sane approach to work and build stuff that everyone can benefit from
Believing in and making a big commitment to your startup; if it fails, that’ll be a bummer
Frequent Feedback: Know where you’re going
Angel investing has given Rob a specific skill set from how to pick founders/companies to being their advisor 
More money doesn’t make you move faster, especially when it comes to SaaS startups
TinySeed follows the dividends/cash for equity approach when milestones are met to align everybody; forced accountability through meetings 
Derrick is working on Level’s onboarding flow and laying a foundation for future tutorials for users to embrace a different way of working
Derrick’s addressing the legal side of Level, such as privacy policies/terms of service
Chat is junk food - it’s a bad thing, but you still want it; Level is more like the vegetables and what you actually need
Links and resources:
Rob Walling (https://robwalling.com/)
Startups for the Rest of Us (https://www.startupsfortherestofus.com/)
Drip (https://www.drip.com/)
Brian Casel (https://briancasel.com/)
Chad Fowler (http://chadfowler.com/)
Superhuman (https://superhuman.com/)
Business of Software (https://businessofsoftware.org/)
The Product Market Fit Engine (https://businessofsoftware.org/2018/11/product-market-fit-engine-rahul-vohra-ceo-superhuman/)
Reportive (http://www.reportive.com/)
TinySeed (https://tinyseed.com/)
MicroConf (https://www.microconf.com/)
HubSpot (https://www.hubspot.com/)
SparkToro (https://sparktoro.com/)
Paul Graham (http://www.paulgraham.com/)
Joanna Wiebe (https://copyhackers.com/about-copy-hackers/)
Snapterms (http://snapterms.com/)
Stripe Atlas (https://stripe.com/atlas)
Slack (https://slack.com/)
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick are joined by Rob Walling to share updates - their favorite part of most podcasts!</p>

<p>It’s been a good week in Tuple marketing land. Thanks to Ben’s tweet announcing the release date for its alpha, his launch list goal was reached. He was surprised by how willing people were to help out when he asked them to do it. </p>

<p>Rob is working on TinySeed, a startup accelerator for bootstrappers. </p>

<p>Derrick provided a pre-order update on Level and plans to do direct outreach to those who ordered it to determine their level of interest for validation.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Managing Mental State: Jubilation followed by fear; developers tend to turn something positive into a negative </li>
<li>Ben’s customized onboarding experience with Superhuman to be set up for success</li>
<li>TinySeed takes a sane approach to work and build stuff that everyone can benefit from</li>
<li>Believing in and making a big commitment to your startup; if it fails, that’ll be a bummer</li>
<li>Frequent Feedback: Know where you’re going</li>
<li>Angel investing has given Rob a specific skill set from how to pick founders/companies to being their advisor </li>
<li>More money doesn’t make you move faster, especially when it comes to SaaS startups</li>
<li>TinySeed follows the dividends/cash for equity approach when milestones are met to align everybody; forced accountability through meetings </li>
<li>Derrick is working on Level’s onboarding flow and laying a foundation for future tutorials for users to embrace a different way of working</li>
<li>Derrick’s addressing the legal side of Level, such as privacy policies/terms of service</li>
<li>Chat is junk food - it’s a bad thing, but you still want it; Level is more like the vegetables and what you actually need</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://www.startupsfortherestofus.com/" rel="nofollow">Startups for the Rest of Us</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>

<p><a href="http://chadfowler.com/" rel="nofollow">Chad Fowler</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://businessofsoftware.org/" rel="nofollow">Business of Software</a></p>

<p><a href="https://businessofsoftware.org/2018/11/product-market-fit-engine-rahul-vohra-ceo-superhuman/" rel="nofollow">The Product Market Fit Engine</a></p>

<p><a href="http://www.reportive.com/" rel="nofollow">Reportive</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://www.hubspot.com/" rel="nofollow">HubSpot</a></p>

<p><a href="https://sparktoro.com/" rel="nofollow">SparkToro</a></p>

<p><a href="http://www.paulgraham.com/" rel="nofollow">Paul Graham</a></p>

<p><a href="https://copyhackers.com/about-copy-hackers/" rel="nofollow">Joanna Wiebe</a></p>

<p><a href="http://snapterms.com/" rel="nofollow">Snapterms</a></p>

<p><a href="https://stripe.com/atlas" rel="nofollow">Stripe Atlas</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick are joined by Rob Walling to share updates - their favorite part of most podcasts!</p>

<p>It’s been a good week in Tuple marketing land. Thanks to Ben’s tweet announcing the release date for its alpha, his launch list goal was reached. He was surprised by how willing people were to help out when he asked them to do it. </p>

<p>Rob is working on TinySeed, a startup accelerator for bootstrappers. </p>

<p>Derrick provided a pre-order update on Level and plans to do direct outreach to those who ordered it to determine their level of interest for validation.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Managing Mental State: Jubilation followed by fear; developers tend to turn something positive into a negative </li>
<li>Ben’s customized onboarding experience with Superhuman to be set up for success</li>
<li>TinySeed takes a sane approach to work and build stuff that everyone can benefit from</li>
<li>Believing in and making a big commitment to your startup; if it fails, that’ll be a bummer</li>
<li>Frequent Feedback: Know where you’re going</li>
<li>Angel investing has given Rob a specific skill set from how to pick founders/companies to being their advisor </li>
<li>More money doesn’t make you move faster, especially when it comes to SaaS startups</li>
<li>TinySeed follows the dividends/cash for equity approach when milestones are met to align everybody; forced accountability through meetings </li>
<li>Derrick is working on Level’s onboarding flow and laying a foundation for future tutorials for users to embrace a different way of working</li>
<li>Derrick’s addressing the legal side of Level, such as privacy policies/terms of service</li>
<li>Chat is junk food - it’s a bad thing, but you still want it; Level is more like the vegetables and what you actually need</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://www.startupsfortherestofus.com/" rel="nofollow">Startups for the Rest of Us</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://briancasel.com/" rel="nofollow">Brian Casel</a></p>

<p><a href="http://chadfowler.com/" rel="nofollow">Chad Fowler</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="https://businessofsoftware.org/" rel="nofollow">Business of Software</a></p>

<p><a href="https://businessofsoftware.org/2018/11/product-market-fit-engine-rahul-vohra-ceo-superhuman/" rel="nofollow">The Product Market Fit Engine</a></p>

<p><a href="http://www.reportive.com/" rel="nofollow">Reportive</a></p>

<p><a href="https://tinyseed.com/" rel="nofollow">TinySeed</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://www.hubspot.com/" rel="nofollow">HubSpot</a></p>

<p><a href="https://sparktoro.com/" rel="nofollow">SparkToro</a></p>

<p><a href="http://www.paulgraham.com/" rel="nofollow">Paul Graham</a></p>

<p><a href="https://copyhackers.com/about-copy-hackers/" rel="nofollow">Joanna Wiebe</a></p>

<p><a href="http://snapterms.com/" rel="nofollow">Snapterms</a></p>

<p><a href="https://stripe.com/atlas" rel="nofollow">Stripe Atlas</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+cG1HElmw</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+cG1HElmw" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>65: Effectively Managing Launch Day</title>
      <link>https://artofproductpodcast.com/episode-65</link>
      <guid isPermaLink="false">4b30ecad-def6-43f9-b1b5-c8f98c8e1312</guid>
      <pubDate>Thu, 29 Nov 2018 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/4b30ecad-def6-43f9-b1b5-c8f98c8e1312.mp3" length="33860652" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben launched Habits for Hackers, a workshop that cultivates habits that lead to an impressive and fulfilling dev career. He incorporates books written by others and makes that content applicable to participants. He’s going to figure out the rest of the details for the course while flying by the seat of his pants. For now, Ben’s just bathing in the dopamine of watching numbers happen!

Derrick has been doing some launching, too. He announced that the end of January will be the beginning of the Level launch and Level can now be pre-ordered (generated about $2,000 so far). Derrick admits that he’s always derailed pretty heavily on launch days. He doesn’t even think about trying to get much productive stuff done.
</itunes:subtitle>
      <itunes:duration>32:06</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben launched Habits for Hackers, a workshop that cultivates habits that lead to an impressive and fulfilling dev career. He incorporates books written by others and makes that content applicable to participants. He’s going to figure out the rest of the details for the course while flying by the seat of his pants. For now, Ben’s just bathing in the dopamine of watching numbers happen!
Derrick has been doing some launching, too. He announced that the end of January will be the beginning of the Level launch and Level can now be pre-ordered (generated about $2,000 so far). Derrick admits that he’s always derailed pretty heavily on launch days. He doesn’t even think about trying to get much productive stuff done.
Today’s Topics Include:
Tuple had a good week and useful coaching call; find and reach out to experts via useful blog posts and mailing lists
Ben’s team has experienced some wins when working on reducing the latency of Tuple, but discovered reducing latency and reducing perceived latency are about the same 
Ben and Derrick are recognizing areas where they will some day shift their focus
Derrick recognizes the revenue potential due to who is signing up for Level (teams vs. entire companies); shipped an improved call to action - save your place in line
How Derrick determined the price point for Level; pricing is relative and psychology
Ben is reluctant to commit to pricing for Tuple; always trying new numbers to gauge tolerance on how much people are willing to pay for it
After a launch, Derrick and Ben feel wiped out because then it’s time to do the hard stuff; create a prioritized list and set a deadline to avoid distractions
Ben picked a date for Tuple’s alpha to start - Jan. 7; rather than just take someone’s money, he wants to make sure they are the right fit and would offer worthwhile feedback 
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Level Manifesto (https://level.app/manifesto)
The Level Journal (https://leveljournal.com/)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
Habits for Hackers (https://www.habitsforhackers.com/)
Atomic Habits (https://jamesclear.com/atomic-habits)
Deep Work (https://www.amazon.com/Deep-Work-Focused-Success-Distracted/dp/1455586692)
Jason Fried (https://twitter.com/jasonfried)
Drip (https://www.drip.com/)
Slack (https://slack.com/)
How Superhuman Built an Engine to Find Product/Market Fit (https://firstround.com/review/how-superhuman-built-an-engine-to-find-product-market-fit/)
Tailwind (https://www.tailwindcss.com/)
Steve Schoger (https://www.steveschoger.com/)
Adam Wathan (https://adamwathan.me/)
Sketch (https://www.sketchapp.com/)
Mod&amp;dot (https://mod-dot.com/teaser/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben launched Habits for Hackers, a workshop that cultivates habits that lead to an impressive and fulfilling dev career. He incorporates books written by others and makes that content applicable to participants. He’s going to figure out the rest of the details for the course while flying by the seat of his pants. For now, Ben’s just bathing in the dopamine of watching numbers happen!</p>

<p>Derrick has been doing some launching, too. He announced that the end of January will be the beginning of the Level launch and Level can now be pre-ordered (generated about $2,000 so far). Derrick admits that he’s always derailed pretty heavily on launch days. He doesn’t even think about trying to get much productive stuff done.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Tuple had a good week and useful coaching call; find and reach out to experts via useful blog posts and mailing lists</li>
<li>Ben’s team has experienced some wins when working on reducing the latency of Tuple, but discovered reducing latency and reducing perceived latency are about the same </li>
<li>Ben and Derrick are recognizing areas where they will some day shift their focus</li>
<li>Derrick recognizes the revenue potential due to who is signing up for Level (teams vs. entire companies); shipped an improved call to action - save your place in line</li>
<li>How Derrick determined the price point for Level; pricing is relative and psychology</li>
<li>Ben is reluctant to commit to pricing for Tuple; always trying new numbers to gauge tolerance on how much people are willing to pay for it</li>
<li>After a launch, Derrick and Ben feel wiped out because then it’s time to do the hard stuff; create a prioritized list and set a deadline to avoid distractions</li>
<li>Ben picked a date for Tuple’s alpha to start - Jan. 7; rather than just take someone’s money, he wants to make sure they are the right fit and would offer worthwhile feedback </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://leveljournal.com/" rel="nofollow">The Level Journal</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.habitsforhackers.com/" rel="nofollow">Habits for Hackers</a></p>

<p><a href="https://jamesclear.com/atomic-habits" rel="nofollow">Atomic Habits</a></p>

<p><a href="https://www.amazon.com/Deep-Work-Focused-Success-Distracted/dp/1455586692" rel="nofollow">Deep Work</a></p>

<p><a href="https://twitter.com/jasonfried" rel="nofollow">Jason Fried</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://firstround.com/review/how-superhuman-built-an-engine-to-find-product-market-fit/" rel="nofollow">How Superhuman Built an Engine to Find Product/Market Fit</a></p>

<p><a href="https://www.tailwindcss.com/" rel="nofollow">Tailwind</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://www.sketchapp.com/" rel="nofollow">Sketch</a></p>

<p><a href="https://mod-dot.com/teaser/" rel="nofollow">Mod&amp;dot</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben launched Habits for Hackers, a workshop that cultivates habits that lead to an impressive and fulfilling dev career. He incorporates books written by others and makes that content applicable to participants. He’s going to figure out the rest of the details for the course while flying by the seat of his pants. For now, Ben’s just bathing in the dopamine of watching numbers happen!</p>

<p>Derrick has been doing some launching, too. He announced that the end of January will be the beginning of the Level launch and Level can now be pre-ordered (generated about $2,000 so far). Derrick admits that he’s always derailed pretty heavily on launch days. He doesn’t even think about trying to get much productive stuff done.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Tuple had a good week and useful coaching call; find and reach out to experts via useful blog posts and mailing lists</li>
<li>Ben’s team has experienced some wins when working on reducing the latency of Tuple, but discovered reducing latency and reducing perceived latency are about the same </li>
<li>Ben and Derrick are recognizing areas where they will some day shift their focus</li>
<li>Derrick recognizes the revenue potential due to who is signing up for Level (teams vs. entire companies); shipped an improved call to action - save your place in line</li>
<li>How Derrick determined the price point for Level; pricing is relative and psychology</li>
<li>Ben is reluctant to commit to pricing for Tuple; always trying new numbers to gauge tolerance on how much people are willing to pay for it</li>
<li>After a launch, Derrick and Ben feel wiped out because then it’s time to do the hard stuff; create a prioritized list and set a deadline to avoid distractions</li>
<li>Ben picked a date for Tuple’s alpha to start - Jan. 7; rather than just take someone’s money, he wants to make sure they are the right fit and would offer worthwhile feedback </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://leveljournal.com/" rel="nofollow">The Level Journal</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.habitsforhackers.com/" rel="nofollow">Habits for Hackers</a></p>

<p><a href="https://jamesclear.com/atomic-habits" rel="nofollow">Atomic Habits</a></p>

<p><a href="https://www.amazon.com/Deep-Work-Focused-Success-Distracted/dp/1455586692" rel="nofollow">Deep Work</a></p>

<p><a href="https://twitter.com/jasonfried" rel="nofollow">Jason Fried</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://firstround.com/review/how-superhuman-built-an-engine-to-find-product-market-fit/" rel="nofollow">How Superhuman Built an Engine to Find Product/Market Fit</a></p>

<p><a href="https://www.tailwindcss.com/" rel="nofollow">Tailwind</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://www.sketchapp.com/" rel="nofollow">Sketch</a></p>

<p><a href="https://mod-dot.com/teaser/" rel="nofollow">Mod&amp;dot</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+snNRRKjm</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+snNRRKjm" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>64: Habits for Hackers</title>
      <link>https://artofproductpodcast.com/episode-64</link>
      <guid isPermaLink="false">78df0f8a-2789-45d3-b0bb-5b52bc3f0e9c</guid>
      <pubDate>Wed, 21 Nov 2018 00:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/78df0f8a-2789-45d3-b0bb-5b52bc3f0e9c.mp3" length="24810260" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick shipped Level’s Daily Digest feature, which includes a summary of unread/read posts, sampling of posts/replies, and call to action. Also, thanks to Derrick killing it on Twitter, Art of Product’s social media presence is now legit!

Branding and awareness of Ben’s Tuple pair programming tool has garnered interest from well-known companies. So, it’s time to set a deadline for Tuple’s alpha.
</itunes:subtitle>
      <itunes:duration>21:51</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick shipped Level’s Daily Digest feature, which includes a summary of unread/read posts, sampling of posts/replies, and call to action. Also, thanks to Derrick killing it on Twitter, Art of Product’s social media presence is now legit!
Branding and awareness of Ben’s Tuple pair programming tool has garnered interest from well-known companies. So, it’s time to set a deadline for Tuple’s alpha.
Today’s Topics Include:
Ups and downs of building a feature
Good Brain Hacking: Know yourself and have a strategy; try something from your toolbox to change your perspective
Ben designed the Habits for Hackers course; the experience was 50% amazing and 50% arduous - getting better at design through a trial-and-error method
Ben’s Design Tips: Copy existing things, read design tweets and watch refactoring UI videos from Steve Schoger, and have friends who will tell you when something isn’t good
Your success is a lagging indicator of your habits; Ben wants to be held accountable for practicing good development/work habits
Links and resources:
Art of Product on Twitter (https://twitter.com/artofproductpod)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Level Manifesto (https://level.app/manifesto)
The Level Journal (https://leveljournal.com/)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
Habits for Hackers (https://www.habitsforhackers.com/)
Postmark (https://postmarkapp.com/)
Ruby on Rails (https://rubyonrails.org/)
GitHub (https://github.com/)
Elixir (https://elixir-lang.org/)
Tailwind (https://www.tailwindapp.com/)
Steve Schoger (https://www.steveschoger.com/)
Steve Schoger’s Refactoring UI (https://refactoringui.com/)
Adam Wathan (https://adamwathan.me/)
Sketch (https://www.sketchapp.com/)
The Bike Shed (http://bikeshed.fm/)
Atomic Habits (https://jamesclear.com/atomic-habits)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick shipped Level’s Daily Digest feature, which includes a summary of unread/read posts, sampling of posts/replies, and call to action. Also, thanks to Derrick killing it on Twitter, Art of Product’s social media presence is now legit!</p>

<p>Branding and awareness of Ben’s Tuple pair programming tool has garnered interest from well-known companies. So, it’s time to set a deadline for Tuple’s alpha.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ups and downs of building a feature</li>
<li>Good Brain Hacking: Know yourself and have a strategy; try something from your toolbox to change your perspective</li>
<li>Ben designed the Habits for Hackers course; the experience was 50% amazing and 50% arduous - getting better at design through a trial-and-error method</li>
<li>Ben’s Design Tips: Copy existing things, read design tweets and watch refactoring UI videos from Steve Schoger, and have friends who will tell you when something isn’t good</li>
<li>Your success is a lagging indicator of your habits; Ben wants to be held accountable for practicing good development/work habits</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://leveljournal.com/" rel="nofollow">The Level Journal</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.habitsforhackers.com/" rel="nofollow">Habits for Hackers</a></p>

<p><a href="https://postmarkapp.com/" rel="nofollow">Postmark</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://github.com/" rel="nofollow">GitHub</a></p>

<p><a href="https://elixir-lang.org/" rel="nofollow">Elixir</a></p>

<p><a href="https://www.tailwindapp.com/" rel="nofollow">Tailwind</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://refactoringui.com/" rel="nofollow">Steve Schoger’s Refactoring UI</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://www.sketchapp.com/" rel="nofollow">Sketch</a></p>

<p><a href="http://bikeshed.fm/" rel="nofollow">The Bike Shed</a></p>

<p><a href="https://jamesclear.com/atomic-habits" rel="nofollow">Atomic Habits</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick shipped Level’s Daily Digest feature, which includes a summary of unread/read posts, sampling of posts/replies, and call to action. Also, thanks to Derrick killing it on Twitter, Art of Product’s social media presence is now legit!</p>

<p>Branding and awareness of Ben’s Tuple pair programming tool has garnered interest from well-known companies. So, it’s time to set a deadline for Tuple’s alpha.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ups and downs of building a feature</li>
<li>Good Brain Hacking: Know yourself and have a strategy; try something from your toolbox to change your perspective</li>
<li>Ben designed the Habits for Hackers course; the experience was 50% amazing and 50% arduous - getting better at design through a trial-and-error method</li>
<li>Ben’s Design Tips: Copy existing things, read design tweets and watch refactoring UI videos from Steve Schoger, and have friends who will tell you when something isn’t good</li>
<li>Your success is a lagging indicator of your habits; Ben wants to be held accountable for practicing good development/work habits</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/artofproductpod" rel="nofollow">Art of Product on Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://leveljournal.com/" rel="nofollow">The Level Journal</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.habitsforhackers.com/" rel="nofollow">Habits for Hackers</a></p>

<p><a href="https://postmarkapp.com/" rel="nofollow">Postmark</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://github.com/" rel="nofollow">GitHub</a></p>

<p><a href="https://elixir-lang.org/" rel="nofollow">Elixir</a></p>

<p><a href="https://www.tailwindapp.com/" rel="nofollow">Tailwind</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://refactoringui.com/" rel="nofollow">Steve Schoger’s Refactoring UI</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://www.sketchapp.com/" rel="nofollow">Sketch</a></p>

<p><a href="http://bikeshed.fm/" rel="nofollow">The Bike Shed</a></p>

<p><a href="https://jamesclear.com/atomic-habits" rel="nofollow">Atomic Habits</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+rINjUdLW</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+rINjUdLW" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>63: Running Successful Early Access Programs</title>
      <link>https://artofproductpodcast.com/episode-63</link>
      <guid isPermaLink="false">41e24f6f-ee04-4f22-b90f-efade1da5da1</guid>
      <pubDate>Thu, 15 Nov 2018 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/41e24f6f-ee04-4f22-b90f-efade1da5da1.mp3" length="36899244" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick were hoping to share a great conversation they had with author, designer, and consultant Paul Jarvis. But, without warning, all was lost when Paul’s audio for the episode could not be saved. The plan is to have Paul back on the show in a few weeks.

Everything else is going pretty well for Derrick, who provides an update on Level. He met his goal and launched the Level Early Access Program two weeks ago. When it comes to testing Tuple, Ben plans to prioritize people early on who have good bandwidth and help guide them to be successful when using the tool.
</itunes:subtitle>
      <itunes:duration>34:26</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick were hoping to share a great conversation they had with author, designer, and consultant Paul Jarvis. But, without warning, all was lost when Paul’s audio for the episode could not be saved. The plan is to have Paul back on the show in a few weeks.
Everything else is going pretty well for Derrick, who provides an update on Level. He met his goal and launched the Level Early Access Program two weeks ago. When it comes to testing Tuple, Ben plans to prioritize people early on who have good bandwidth and help guide them to be successful when using the tool.
Today’s Topics Include:
Takeaway and Wake-up Call: Derrick has 6 teams in the early access program; some are using Level a lot, some are not - people are busy and running their own business
Quality feedback for Level testing; offers unknowns, guidance, and clarifications
Derrick’s working on a feature to make sure users remember to check back into Level because it’s designed to be unobtrusive and not bother you
Make a good first impression; capture users’ vision and maintain their interest 
Derrick addressed people’s questions about how Level works and will solve their problems via storytelling with concrete, mechanical product details
Derrick is battling perfection, but wants to generate pre-order revenue and set a rolling launch deadline for Level - ideally in January, to highlight new tools in the new year
Ben is doing a podcast tour to promote Tuple, which had its best week for sign ups so far 
Tuple also experienced a technical breakthrough  - it crushed latency; trust your team to get things done
Tuple adventure is predicated on a value proposition that Tuple can be better than off-the-shelf products because of its key differentiators
Ben is not your everyday developer; recently took a leap and hit the bigtime being a backup singer for Josh Groban!
Links and resources:
Paul Jarvis (https://pjrvs.com/)
Trello (https://trello.com/)
Elixir (https://elixir-lang.org/)
Slack (https://slack.com/)
MicroConf (https://www.microconf.com/)
Drip (https://www.drip.com/)
CodeNewbie Podcast (https://www.codenewbie.org/podcast)
Bits and Trees Podcast (https://podcast.bitsandtrees.com/6)
Full Stack Radio Podcast (http://www.fullstackradio.com/101)
Ruby Testing Podcast (http://www.rubytestingpodcast.com/)
Bootstrapped Web Podcast (http://bootstrappedweb.com/ben-orenstein-joins-us-talk-bootstrapping/)
Swift (https://developer.apple.com/swift/)
JSON (https://www.json.org/)
Postmark (https://postmarkapp.com/)
Screenhero (https://screenhero.com/)
Josh Groban (http://www.joshgroban.com/)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Level Manifesto (https://level.app/manifesto)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide) 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick were hoping to share a great conversation they had with author, designer, and consultant Paul Jarvis. But, without warning, all was lost when Paul’s audio for the episode could not be saved. The plan is to have Paul back on the show in a few weeks.</p>

<p>Everything else is going pretty well for Derrick, who provides an update on Level. He met his goal and launched the Level Early Access Program two weeks ago. When it comes to testing Tuple, Ben plans to prioritize people early on who have good bandwidth and help guide them to be successful when using the tool.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Takeaway and Wake-up Call: Derrick has 6 teams in the early access program; some are using Level a lot, some are not - people are busy and running their own business</li>
<li>Quality feedback for Level testing; offers unknowns, guidance, and clarifications</li>
<li>Derrick’s working on a feature to make sure users remember to check back into Level because it’s designed to be unobtrusive and not bother you</li>
<li>Make a good first impression; capture users’ vision and maintain their interest </li>
<li>Derrick addressed people’s questions about how Level works and will solve their problems via storytelling with concrete, mechanical product details</li>
<li>Derrick is battling perfection, but wants to generate pre-order revenue and set a rolling launch deadline for Level - ideally in January, to highlight new tools in the new year</li>
<li>Ben is doing a podcast tour to promote Tuple, which had its best week for sign ups so far </li>
<li>Tuple also experienced a technical breakthrough  - it crushed latency; trust your team to get things done</li>
<li>Tuple adventure is predicated on a value proposition that Tuple can be better than off-the-shelf products because of its key differentiators</li>
<li>Ben is not your everyday developer; recently took a leap and hit the bigtime being a backup singer for Josh Groban!</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://pjrvs.com/" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://trello.com/" rel="nofollow">Trello</a></p>

<p><a href="https://elixir-lang.org/" rel="nofollow">Elixir</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.codenewbie.org/podcast" rel="nofollow">CodeNewbie Podcast</a></p>

<p><a href="https://podcast.bitsandtrees.com/6" rel="nofollow">Bits and Trees Podcast</a></p>

<p><a href="http://www.fullstackradio.com/101" rel="nofollow">Full Stack Radio Podcast</a></p>

<p><a href="http://www.rubytestingpodcast.com/" rel="nofollow">Ruby Testing Podcast</a></p>

<p><a href="http://bootstrappedweb.com/ben-orenstein-joins-us-talk-bootstrapping/" rel="nofollow">Bootstrapped Web Podcast</a></p>

<p><a href="https://developer.apple.com/swift/" rel="nofollow">Swift</a></p>

<p><a href="https://www.json.org/" rel="nofollow">JSON</a></p>

<p><a href="https://postmarkapp.com/" rel="nofollow">Postmark</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="http://www.joshgroban.com/" rel="nofollow">Josh Groban</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick were hoping to share a great conversation they had with author, designer, and consultant Paul Jarvis. But, without warning, all was lost when Paul’s audio for the episode could not be saved. The plan is to have Paul back on the show in a few weeks.</p>

<p>Everything else is going pretty well for Derrick, who provides an update on Level. He met his goal and launched the Level Early Access Program two weeks ago. When it comes to testing Tuple, Ben plans to prioritize people early on who have good bandwidth and help guide them to be successful when using the tool.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Takeaway and Wake-up Call: Derrick has 6 teams in the early access program; some are using Level a lot, some are not - people are busy and running their own business</li>
<li>Quality feedback for Level testing; offers unknowns, guidance, and clarifications</li>
<li>Derrick’s working on a feature to make sure users remember to check back into Level because it’s designed to be unobtrusive and not bother you</li>
<li>Make a good first impression; capture users’ vision and maintain their interest </li>
<li>Derrick addressed people’s questions about how Level works and will solve their problems via storytelling with concrete, mechanical product details</li>
<li>Derrick is battling perfection, but wants to generate pre-order revenue and set a rolling launch deadline for Level - ideally in January, to highlight new tools in the new year</li>
<li>Ben is doing a podcast tour to promote Tuple, which had its best week for sign ups so far </li>
<li>Tuple also experienced a technical breakthrough  - it crushed latency; trust your team to get things done</li>
<li>Tuple adventure is predicated on a value proposition that Tuple can be better than off-the-shelf products because of its key differentiators</li>
<li>Ben is not your everyday developer; recently took a leap and hit the bigtime being a backup singer for Josh Groban!</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://pjrvs.com/" rel="nofollow">Paul Jarvis</a></p>

<p><a href="https://trello.com/" rel="nofollow">Trello</a></p>

<p><a href="https://elixir-lang.org/" rel="nofollow">Elixir</a></p>

<p><a href="https://slack.com/" rel="nofollow">Slack</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://www.codenewbie.org/podcast" rel="nofollow">CodeNewbie Podcast</a></p>

<p><a href="https://podcast.bitsandtrees.com/6" rel="nofollow">Bits and Trees Podcast</a></p>

<p><a href="http://www.fullstackradio.com/101" rel="nofollow">Full Stack Radio Podcast</a></p>

<p><a href="http://www.rubytestingpodcast.com/" rel="nofollow">Ruby Testing Podcast</a></p>

<p><a href="http://bootstrappedweb.com/ben-orenstein-joins-us-talk-bootstrapping/" rel="nofollow">Bootstrapped Web Podcast</a></p>

<p><a href="https://developer.apple.com/swift/" rel="nofollow">Swift</a></p>

<p><a href="https://www.json.org/" rel="nofollow">JSON</a></p>

<p><a href="https://postmarkapp.com/" rel="nofollow">Postmark</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="http://www.joshgroban.com/" rel="nofollow">Josh Groban</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://level.app/manifesto" rel="nofollow">Level Manifesto</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+7hPNBGid</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+7hPNBGid" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>62: Avoiding Negativity</title>
      <link>https://artofproductpodcast.com/episode-62</link>
      <guid isPermaLink="false">75cc0706-d2e9-4484-9e3c-9e656d66b852</guid>
      <pubDate>Thu, 08 Nov 2018 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/75cc0706-d2e9-4484-9e3c-9e656d66b852.mp3" length="39601074" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick had a productive week with Level. His deadline of late October to have alpha users try it was looming. So, he has been a bit stressed out. But thanks to relaxation techniques that work for him, Derrick was able to talk himself off the edge!
 
Ben understands the needs for coping techniques. When little things in his personal life aren’t under control, it’s much harder for him to be productive at work. Every thing’s interconnected.
</itunes:subtitle>
      <itunes:duration>38:05</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick had a productive week with Level. His deadline of late October to have alpha users try it was looming. So, he has been a bit stressed out. But thanks to relaxation techniques that work for him, Derrick was able to talk himself off the edge!
Ben understands the needs for coping techniques. When little things in his personal life aren’t under control, it’s much harder for him to be productive at work. Every thing’s interconnected.
Today’s Topics Include:
Battle between work and personal life
What makes you happy? Avoid negativity and realize things are going to be ok 
Ben’s Failure State: When he doesn’t know what to do for a goal
Make list of known ingredients needed and check off tasks to push you through
Ben’s team did a retrospective for Tuple; marketing is going well and additions have been made to the Tuple Pair Programming Guide
Limiting handle reservations and duplicate updates/emails to opt in or opening up handle reservations that cost something
Who’s serious about your product? Is filtering the funnel good? 
Creating sales or a sales team for Level; how Drip did it
Suffering from and dealing with Imposter Syndrome 
Links and resources:
Efficiency Starts with a Haircut (http://giantrobots.fm/208)
Elm (https://elm-lang.org/)
Steve Schoger (https://www.steveschoger.com/)
Adam Wathan (https://adamwathan.me/)
Drip (https://www.drip.com/)
Rob Walling (https://robwalling.com/)
Patrick McKenzie (https://twitter.com/patio11)
Stripe (https://stripe.com/)
MicroConf (https://www.microconf.com/)
Sherry Walling of ZenFounder (https://zenfounder.com/about/)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick had a productive week with Level. His deadline of late October to have alpha users try it was looming. So, he has been a bit stressed out. But thanks to relaxation techniques that work for him, Derrick was able to talk himself off the edge!</p>

<p>Ben understands the needs for coping techniques. When little things in his personal life aren’t under control, it’s much harder for him to be productive at work. Every thing’s interconnected.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Battle between work and personal life</li>
<li>What makes you happy? Avoid negativity and realize things are going to be ok </li>
<li>Ben’s Failure State: When he doesn’t know what to do for a goal</li>
<li>Make list of known ingredients needed and check off tasks to push you through</li>
<li>Ben’s team did a retrospective for Tuple; marketing is going well and additions have been made to the Tuple Pair Programming Guide</li>
<li>Limiting handle reservations and duplicate updates/emails to opt in or opening up handle reservations that cost something</li>
<li>Who’s serious about your product? Is filtering the funnel good? </li>
<li>Creating sales or a sales team for Level; how Drip did it</li>
<li>Suffering from and dealing with Imposter Syndrome </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://giantrobots.fm/208" rel="nofollow">Efficiency Starts with a Haircut</a></p>

<p><a href="https://elm-lang.org/" rel="nofollow">Elm</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://twitter.com/patio11" rel="nofollow">Patrick McKenzie</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://zenfounder.com/about/" rel="nofollow">Sherry Walling of ZenFounder</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick had a productive week with Level. His deadline of late October to have alpha users try it was looming. So, he has been a bit stressed out. But thanks to relaxation techniques that work for him, Derrick was able to talk himself off the edge!</p>

<p>Ben understands the needs for coping techniques. When little things in his personal life aren’t under control, it’s much harder for him to be productive at work. Every thing’s interconnected.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Battle between work and personal life</li>
<li>What makes you happy? Avoid negativity and realize things are going to be ok </li>
<li>Ben’s Failure State: When he doesn’t know what to do for a goal</li>
<li>Make list of known ingredients needed and check off tasks to push you through</li>
<li>Ben’s team did a retrospective for Tuple; marketing is going well and additions have been made to the Tuple Pair Programming Guide</li>
<li>Limiting handle reservations and duplicate updates/emails to opt in or opening up handle reservations that cost something</li>
<li>Who’s serious about your product? Is filtering the funnel good? </li>
<li>Creating sales or a sales team for Level; how Drip did it</li>
<li>Suffering from and dealing with Imposter Syndrome </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://giantrobots.fm/208" rel="nofollow">Efficiency Starts with a Haircut</a></p>

<p><a href="https://elm-lang.org/" rel="nofollow">Elm</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://www.drip.com/" rel="nofollow">Drip</a></p>

<p><a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>

<p><a href="https://twitter.com/patio11" rel="nofollow">Patrick McKenzie</a></p>

<p><a href="https://stripe.com/" rel="nofollow">Stripe</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://zenfounder.com/about/" rel="nofollow">Sherry Walling of ZenFounder</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+eEDZf1eF</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+eEDZf1eF" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>61: Unconventional Growth Tactics with Julian Shapiro</title>
      <link>https://artofproductpodcast.com/episode-61</link>
      <guid isPermaLink="false">c415bfed-c2e7-4244-b884-dec3c80fa8a5</guid>
      <pubDate>Thu, 01 Nov 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c415bfed-c2e7-4244-b884-dec3c80fa8a5.mp3" length="72736311" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is working on marketing plans for Tuple and it’s associated Pair Programming Guide. So, what does someone he admires think of his growth and content marketing plans? 
In this episode, Ben’s special guest is Julian Shapiro, who shares lesser known growth tactics he has used in his content marketing to be successful.</itunes:subtitle>
      <itunes:duration>1:12:35</itunes:duration>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is working on marketing plans for Tuple and it’s associated Pair Programming Guide. So, what does someone he admires think of his growth and content marketing plans? 
In this episode, Ben’s special guest is Julian Shapiro, who shares lesser known growth tactics he has used in his content marketing to be successful.
Today’s Topics Include:
Write content that’s best for your target audience; what do you want them to get out of it? 
Goal: To have people read your content or buy your product
Content marketing in the form of in-depth guides is effective in building a presence and getting people to trust you to pay a high price for your product
An audience is an asset; you can identify how much they can be monetized for whatever you want to build in the future
Content needs to be more than good; establish credibility, awareness, and knowledge
Focus on getting new email subscribers or prepare for the launch of Tuple? Capture people’s interest when you have it
Tuple’s Approach to Growth: Release product to a small group to get feedback, release to another group for further testing, repeat, and then expand scope of growth efforts
Push content to address objections; why customers need/should care about something
How do you apply growth marketing to a giant piece of content? Ads don’t work; A/B test to optimize content; pitch a product, but don’t jeopardize your integrity 
Non-paid promotion of content - get on Hacker News; never ask someone to upvote, but use a title that expresses deep annoyance and grief about the state of tech 
SEO is easier with small pieces of content; don’t go for low-hanging fruit, but head turns
Part of the magic of Tuple - making it fast to address latency and not feel like a hack
Growth should be a core competency of any startup
Links and resources:
Julian Shapiro (https://www.julian.com)
Julian Shapiro on Twitter (https://twitter.com/julian)
Bell Curve (https://www.bellcurve.com/)
Bell Curve Training (https://www.bellcurve.com/training)
Gary Vaynerchuk (https://www.garyvaynerchuk.com/)
Tim Ferriss (https://tim.blog/)
Hacker News (https://news.ycombinator.com/)
TechCrunch (https://techcrunch.com/)
Screenhero (https://screenhero.com/)
Superhuman (https://superhuman.com/)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
</description>
      <content:encoded>
        <![CDATA[<p>Ben is working on marketing plans for Tuple and it’s associated Pair Programming Guide. So, what does someone he admires think of his growth and content marketing plans? </p>

<p>In this episode, Ben’s special guest is Julian Shapiro, who shares lesser known growth tactics he has used in his content marketing to be successful.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Write content that’s best for your target audience; what do you want them to get out of it? </li>
<li>Goal: To have people read your content or buy your product</li>
<li>Content marketing in the form of in-depth guides is effective in building a presence and getting people to trust you to pay a high price for your product</li>
<li>An audience is an asset; you can identify how much they can be monetized for whatever you want to build in the future</li>
<li>Content needs to be more than good; establish credibility, awareness, and knowledge</li>
<li>Focus on getting new email subscribers or prepare for the launch of Tuple? Capture people’s interest when you have it</li>
<li>Tuple’s Approach to Growth: Release product to a small group to get feedback, release to another group for further testing, repeat, and then expand scope of growth efforts</li>
<li>Push content to address objections; why customers need/should care about something</li>
<li>How do you apply growth marketing to a giant piece of content? Ads don’t work; A/B test to optimize content; pitch a product, but don’t jeopardize your integrity </li>
<li>Non-paid promotion of content - get on Hacker News; never ask someone to upvote, but use a title that expresses deep annoyance and grief about the state of tech </li>
<li>SEO is easier with small pieces of content; don’t go for low-hanging fruit, but head turns</li>
<li>Part of the magic of Tuple - making it fast to address latency and not feel like a hack</li>
<li>Growth should be a core competency of any startup</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.julian.com" rel="nofollow">Julian Shapiro</a></p>

<p><a href="https://twitter.com/julian" rel="nofollow">Julian Shapiro on Twitter</a></p>

<p><a href="https://www.bellcurve.com/" rel="nofollow">Bell Curve</a></p>

<p><a href="https://www.bellcurve.com/training" rel="nofollow">Bell Curve Training</a></p>

<p><a href="https://www.garyvaynerchuk.com/" rel="nofollow">Gary Vaynerchuk</a></p>

<p><a href="https://tim.blog/" rel="nofollow">Tim Ferriss</a></p>

<p><a href="https://news.ycombinator.com/" rel="nofollow">Hacker News</a></p>

<p><a href="https://techcrunch.com/" rel="nofollow">TechCrunch</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is working on marketing plans for Tuple and it’s associated Pair Programming Guide. So, what does someone he admires think of his growth and content marketing plans? </p>

<p>In this episode, Ben’s special guest is Julian Shapiro, who shares lesser known growth tactics he has used in his content marketing to be successful.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Write content that’s best for your target audience; what do you want them to get out of it? </li>
<li>Goal: To have people read your content or buy your product</li>
<li>Content marketing in the form of in-depth guides is effective in building a presence and getting people to trust you to pay a high price for your product</li>
<li>An audience is an asset; you can identify how much they can be monetized for whatever you want to build in the future</li>
<li>Content needs to be more than good; establish credibility, awareness, and knowledge</li>
<li>Focus on getting new email subscribers or prepare for the launch of Tuple? Capture people’s interest when you have it</li>
<li>Tuple’s Approach to Growth: Release product to a small group to get feedback, release to another group for further testing, repeat, and then expand scope of growth efforts</li>
<li>Push content to address objections; why customers need/should care about something</li>
<li>How do you apply growth marketing to a giant piece of content? Ads don’t work; A/B test to optimize content; pitch a product, but don’t jeopardize your integrity </li>
<li>Non-paid promotion of content - get on Hacker News; never ask someone to upvote, but use a title that expresses deep annoyance and grief about the state of tech </li>
<li>SEO is easier with small pieces of content; don’t go for low-hanging fruit, but head turns</li>
<li>Part of the magic of Tuple - making it fast to address latency and not feel like a hack</li>
<li>Growth should be a core competency of any startup</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://www.julian.com" rel="nofollow">Julian Shapiro</a></p>

<p><a href="https://twitter.com/julian" rel="nofollow">Julian Shapiro on Twitter</a></p>

<p><a href="https://www.bellcurve.com/" rel="nofollow">Bell Curve</a></p>

<p><a href="https://www.bellcurve.com/training" rel="nofollow">Bell Curve Training</a></p>

<p><a href="https://www.garyvaynerchuk.com/" rel="nofollow">Gary Vaynerchuk</a></p>

<p><a href="https://tim.blog/" rel="nofollow">Tim Ferriss</a></p>

<p><a href="https://news.ycombinator.com/" rel="nofollow">Hacker News</a></p>

<p><a href="https://techcrunch.com/" rel="nofollow">TechCrunch</a></p>

<p><a href="https://screenhero.com/" rel="nofollow">Screenhero</a></p>

<p><a href="https://superhuman.com/" rel="nofollow">Superhuman</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+shycR9eL</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+shycR9eL" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>60: Celebrating the Small Wins</title>
      <link>https://artofproductpodcast.com/episode-60</link>
      <guid isPermaLink="false">baa73460-a5b2-4b05-9e5d-d508bcc075fc</guid>
      <pubDate>Thu, 25 Oct 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/baa73460-a5b2-4b05-9e5d-d508bcc075fc.mp3" length="28533894" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>The feeling of accomplishment you get from doing hard things has become Derrick’s way of living recently. Building a startup like Level is hard, but he feels good when he makes small wins. It’s rewarding when he makes progress.
Ben is on a roll right now with Tuple. He’s making progress and getting stuff done. His Pairing Programming Guide is turning people into Tuple subscribers.
</itunes:subtitle>
      <itunes:duration>26:33</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>The feeling of accomplishment you get from doing hard things has become Derrick’s way of living recently. Building a startup like Level is hard, but he feels good when he makes small wins. It’s rewarding when he makes progress.
Ben is on a roll right now with Tuple. He’s making progress and getting stuff done. His Pairing Programming Guide is turning people into Tuple subscribers. 
Today’s Topics Include:
Have people with high standards read and review your writing to get feedback
Ben’s article, The Case for Pair Programming, was on the front page of Hacker News
Ben’s marketing efforts for Tuple have increased its number of subscribers
Derrick has a unique challenge of prioritization, so he set a deadline
Derrick used Postgres to build a rudimentary search into Level
By the end of October, Derrick should have people/teams to test and use Level 
Product Task List: After you launch, that’s not the end, it’s the beginning
Balancing personal finances with no income; set the bar high, but don’t sell yourself short 
Links and resources:
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
The Case for Pair Programming (https://news.ycombinator.com/item?id=18230465)
Upcase (https://thoughtbot.com/upcase)
Indie Hackers (https://www.indiehackers.com)
</description>
      <content:encoded>
        <![CDATA[<p>The feeling of accomplishment you get from doing hard things has become Derrick’s way of living recently. Building a startup like Level is hard, but he feels good when he makes small wins. It’s rewarding when he makes progress.</p>

<p>Ben is on a roll right now with Tuple. He’s making progress and getting stuff done. His Pairing Programming Guide is turning people into Tuple subscribers. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Have people with high standards read and review your writing to get feedback</li>
<li>Ben’s article, The Case for Pair Programming, was on the front page of Hacker News</li>
<li>Ben’s marketing efforts for Tuple have increased its number of subscribers</li>
<li>Derrick has a unique challenge of prioritization, so he set a deadline</li>
<li>Derrick used Postgres to build a rudimentary search into Level</li>
<li>By the end of October, Derrick should have people/teams to test and use Level </li>
<li>Product Task List: After you launch, that’s not the end, it’s the beginning</li>
<li>Balancing personal finances with no income; set the bar high, but don’t sell yourself short </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://news.ycombinator.com/item?id=18230465" rel="nofollow">The Case for Pair Programming</a></p>

<p><a href="https://thoughtbot.com/upcase" rel="nofollow">Upcase</a></p>

<p><a href="https://www.indiehackers.com" rel="nofollow">Indie Hackers</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>The feeling of accomplishment you get from doing hard things has become Derrick’s way of living recently. Building a startup like Level is hard, but he feels good when he makes small wins. It’s rewarding when he makes progress.</p>

<p>Ben is on a roll right now with Tuple. He’s making progress and getting stuff done. His Pairing Programming Guide is turning people into Tuple subscribers. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Have people with high standards read and review your writing to get feedback</li>
<li>Ben’s article, The Case for Pair Programming, was on the front page of Hacker News</li>
<li>Ben’s marketing efforts for Tuple have increased its number of subscribers</li>
<li>Derrick has a unique challenge of prioritization, so he set a deadline</li>
<li>Derrick used Postgres to build a rudimentary search into Level</li>
<li>By the end of October, Derrick should have people/teams to test and use Level </li>
<li>Product Task List: After you launch, that’s not the end, it’s the beginning</li>
<li>Balancing personal finances with no income; set the bar high, but don’t sell yourself short </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://news.ycombinator.com/item?id=18230465" rel="nofollow">The Case for Pair Programming</a></p>

<p><a href="https://thoughtbot.com/upcase" rel="nofollow">Upcase</a></p>

<p><a href="https://www.indiehackers.com" rel="nofollow">Indie Hackers</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+8BFOqsiE</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+8BFOqsiE" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>59: Pros and Cons of Working Alone on a Product</title>
      <link>https://artofproductpodcast.com/episode-59</link>
      <guid isPermaLink="false">942566e7-2d97-4f39-92e5-811756a83955</guid>
      <pubDate>Thu, 18 Oct 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/942566e7-2d97-4f39-92e5-811756a83955.mp3" length="44155026" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Adam Wathan, a software developer, writer, speaker, and entrepreneur joins Ben and Derrick on this episode. Adam is also the creator of Nitpick CI, author of Refactoring to Collections, and host of the Full Stack Radio podcast.
Usually isolated and working alone, Adam enjoys the opportunity to chat with others about what everyone is working on. It’s like a mastermind session that’s fun and rewarding! 
</itunes:subtitle>
      <itunes:duration>41:58</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Adam Wathan, a software developer, writer, speaker, and entrepreneur joins Ben and Derrick on this episode. Adam is also the creator of Nitpick CI, author of Refactoring to Collections, and host of the Full Stack Radio podcast.
Usually isolated and working alone, Adam enjoys the opportunity to chat with others about what everyone is working on. It’s like a mastermind session that’s fun and rewarding! 
Today’s Topics Include:
Ben launched Tuple’s Pair Programming Guide earlier than expected at learntopair.com
Ben continues to focus on marketing for Tuple, while other team members are developing the product
Derrick feels a sense of guilt when working, but not sharing; once you get out of the habit of working in public, it might be difficult to return to it
Derrick is up against his deadline of having a deliverable by the end of October
Pros and cons of working alone or with partners to handle tasks/responsibilities 
Rails vs. Laravel Battle? No, PHP as a language battles with no one
Adam is working on a refactoring UI book/design survival kit; chapters are independent and pricing still needs to be established
What are digital vs. physical perks you could offer to those who purchase a product first?
Derrick has been getting Level ready for alpha users and spending time, more than he wants, to get file uploads to work on it
Links and resources:
Adam Wathan (https://adamwathan.me/)
Nitpick CI (https://nitpick-ci.com/)
Refactoring to Collections (https://adamwathan.me/refactoring-to-collections/)
Full Stack Radio Podcast (http://www.fullstackradio.com/)
Adam Wathan on GitHub (https://github.com/adamwathan)
Adam Wathan’s Email (mailto:adam.wathan@gmail.com)
Adam Wathan on Twitter (https://twitter.com/adamwathan)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Pair Programming Guide (https://tuple.app/pair-programming-guide)
Product Hunt (https://www.producthunt.com/)
Extreme Programming Book (https://www.amazon.com/Extreme-Programming-Explained-Embrace-Change/dp/0321278658)
Laravel (https://laravel.com/)
Ruby on Rails (https://rubyonrails.org/)
Steve Schoger (https://www.steveschoger.com/)
Colorbox by Lyft (https://www.producthunt.com/posts/colorbox-by-lyft)
Tailwind CSS (https://tailwindcss.com)
</description>
      <content:encoded>
        <![CDATA[<p>Adam Wathan, a software developer, writer, speaker, and entrepreneur joins Ben and Derrick on this episode. Adam is also the creator of Nitpick CI, author of Refactoring to Collections, and host of the Full Stack Radio podcast.</p>

<p>Usually isolated and working alone, Adam enjoys the opportunity to chat with others about what everyone is working on. It’s like a mastermind session that’s fun and rewarding! </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben launched Tuple’s Pair Programming Guide earlier than expected at learntopair.com</li>
<li>Ben continues to focus on marketing for Tuple, while other team members are developing the product</li>
<li>Derrick feels a sense of guilt when working, but not sharing; once you get out of the habit of working in public, it might be difficult to return to it</li>
<li>Derrick is up against his deadline of having a deliverable by the end of October</li>
<li>Pros and cons of working alone or with partners to handle tasks/responsibilities </li>
<li>Rails vs. Laravel Battle? No, PHP as a language battles with no one</li>
<li>Adam is working on a refactoring UI book/design survival kit; chapters are independent and pricing still needs to be established</li>
<li>What are digital vs. physical perks you could offer to those who purchase a product first?</li>
<li>Derrick has been getting Level ready for alpha users and spending time, more than he wants, to get file uploads to work on it</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://nitpick-ci.com/" rel="nofollow">Nitpick CI</a></p>

<p><a href="https://adamwathan.me/refactoring-to-collections/" rel="nofollow">Refactoring to Collections</a></p>

<p><a href="http://www.fullstackradio.com/" rel="nofollow">Full Stack Radio Podcast</a></p>

<p>Adam Wathan on <a href="https://github.com/adamwathan" rel="nofollow">GitHub</a></p>

<p>Adam Wathan’s <a href="mailto:adam.wathan@gmail.com" rel="nofollow">Email</a></p>

<p>Adam Wathan on <a href="https://twitter.com/adamwathan" rel="nofollow">Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Pair Programming Guide</a></p>

<p><a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a></p>

<p><a href="https://www.amazon.com/Extreme-Programming-Explained-Embrace-Change/dp/0321278658" rel="nofollow">Extreme Programming Book</a></p>

<p><a href="https://laravel.com/" rel="nofollow">Laravel</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://www.producthunt.com/posts/colorbox-by-lyft" rel="nofollow">Colorbox by Lyft</a></p>

<p><a href="https://tailwindcss.com" rel="nofollow">Tailwind CSS</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Adam Wathan, a software developer, writer, speaker, and entrepreneur joins Ben and Derrick on this episode. Adam is also the creator of Nitpick CI, author of Refactoring to Collections, and host of the Full Stack Radio podcast.</p>

<p>Usually isolated and working alone, Adam enjoys the opportunity to chat with others about what everyone is working on. It’s like a mastermind session that’s fun and rewarding! </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben launched Tuple’s Pair Programming Guide earlier than expected at learntopair.com</li>
<li>Ben continues to focus on marketing for Tuple, while other team members are developing the product</li>
<li>Derrick feels a sense of guilt when working, but not sharing; once you get out of the habit of working in public, it might be difficult to return to it</li>
<li>Derrick is up against his deadline of having a deliverable by the end of October</li>
<li>Pros and cons of working alone or with partners to handle tasks/responsibilities </li>
<li>Rails vs. Laravel Battle? No, PHP as a language battles with no one</li>
<li>Adam is working on a refactoring UI book/design survival kit; chapters are independent and pricing still needs to be established</li>
<li>What are digital vs. physical perks you could offer to those who purchase a product first?</li>
<li>Derrick has been getting Level ready for alpha users and spending time, more than he wants, to get file uploads to work on it</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://adamwathan.me/" rel="nofollow">Adam Wathan</a></p>

<p><a href="https://nitpick-ci.com/" rel="nofollow">Nitpick CI</a></p>

<p><a href="https://adamwathan.me/refactoring-to-collections/" rel="nofollow">Refactoring to Collections</a></p>

<p><a href="http://www.fullstackradio.com/" rel="nofollow">Full Stack Radio Podcast</a></p>

<p>Adam Wathan on <a href="https://github.com/adamwathan" rel="nofollow">GitHub</a></p>

<p>Adam Wathan’s <a href="mailto:adam.wathan@gmail.com" rel="nofollow">Email</a></p>

<p>Adam Wathan on <a href="https://twitter.com/adamwathan" rel="nofollow">Twitter</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Pair Programming Guide</a></p>

<p><a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a></p>

<p><a href="https://www.amazon.com/Extreme-Programming-Explained-Embrace-Change/dp/0321278658" rel="nofollow">Extreme Programming Book</a></p>

<p><a href="https://laravel.com/" rel="nofollow">Laravel</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>

<p><a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a></p>

<p><a href="https://www.producthunt.com/posts/colorbox-by-lyft" rel="nofollow">Colorbox by Lyft</a></p>

<p><a href="https://tailwindcss.com" rel="nofollow">Tailwind CSS</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+EH5WnH_J</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+EH5WnH_J" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>58: Evolving Roles as a Startup Founder</title>
      <link>https://artofproductpodcast.com/episode-58</link>
      <guid isPermaLink="false">2f2f50ba-647b-4a46-9032-a9ae33f1f5ce</guid>
      <pubDate>Thu, 11 Oct 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/2f2f50ba-647b-4a46-9032-a9ae33f1f5ce.mp3" length="54454611" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick are joined by Brian Casel, podcaster, cofounder of Big Snow Tiny Conf, and known as “Mr. Process.” The three are fans of podcasts and conferences because they offer time to build relationships with people and talk deeply about things.

In this episode, they share their updates and thoughts on involving others in their day-to-day processes. It brings everyone together to learn from each other, as well as build a community and consensus.
</itunes:subtitle>
      <itunes:duration>56:38</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick are joined by Brian Casel, podcaster, cofounder of Big Snow Tiny Conf, and known as “Mr. Process.” The three are fans of podcasts and conferences because they offer time to build relationships with people and talk deeply about things.
In this episode, they share their updates and thoughts on involving others in their day-to-day processes. It brings everyone together to learn from each other, as well as build a community and consensus.
Today’s Topics Include:
Hosting and handling logistics for smaller conferences and retreats
Ben shipped his Pair Programming Guide that offers tips, tutorials, and resources
Guide to serve as top of funnel for Tuple; build an audience, establish expertise, get people together who care about it, and offer them a tool
Flipping into different modes (writing, marketing, programming, etc.); in startup mode, you’re trying to make progress and doing everything - even when you have partners
More people are live streaming their coding sessions, writing processes, and other tasks - documenting the creation and development of a product or service
Build trust with a group of people to build referrals and have them talk about your product; but giving fans access to your product and building a community can be challenging 
Building a new product; spend money to hire someone to do it fast or take it slow and learn to do it yourself but don’t get paid for your time
When building a company or product, it can be fun and frustrating; these days you should know a bit about all the pieces to it - teaching infrastructure is now an industry 
Coaches and friends can give you advice and let you know just what you need to know
Practice Project vs. Real Product Mindsets: Perfecting something that you know won’t be perfect out of the gate, making it as good as possible, or plan first and then execute
Links and resources:
Brian Casel on Twitter (https://twitter.com/CasJam)
Productize &amp; Scale (https://productizeandscale.com/)
Big Snow Tiny Conf (https://bigsnowtinyconf.com/)
BootstrappedWeb (http://bootstrappedweb.com/)
ProcessKit (https://processkit.com/)
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
MicroConf (https://www.microconf.com/)
Startups for the Rest of Us (https://www.startupsfortherestofus.com/)
Tuple’s Pair Programming Guide (https://tuple.app/pair-programming-guide)
Pairing with Ben Orenstein on the Tuple Pairing Guide (with Adam Wathan) (https://www.youtube.com/watch?v=SK27unk2UuI)
Jason Fried (https://twitter.com/jasonfried)
Laravel (https://laravel.com/)
Mackenzie Child (https://www.youtube.com/user/mackenziechild)
Drift and David Cancel (https://team.drift.com/david)
Ruby on Rails (https://rubyonrails.org/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick are joined by Brian Casel, podcaster, cofounder of Big Snow Tiny Conf, and known as “Mr. Process.” The three are fans of podcasts and conferences because they offer time to build relationships with people and talk deeply about things.</p>

<p>In this episode, they share their updates and thoughts on involving others in their day-to-day processes. It brings everyone together to learn from each other, as well as build a community and consensus.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Hosting and handling logistics for smaller conferences and retreats</li>
<li>Ben shipped his Pair Programming Guide that offers tips, tutorials, and resources</li>
<li>Guide to serve as top of funnel for Tuple; build an audience, establish expertise, get people together who care about it, and offer them a tool</li>
<li>Flipping into different modes (writing, marketing, programming, etc.); in startup mode, you’re trying to make progress and doing everything - even when you have partners</li>
<li>More people are live streaming their coding sessions, writing processes, and other tasks - documenting the creation and development of a product or service</li>
<li>Build trust with a group of people to build referrals and have them talk about your product; but giving fans access to your product and building a community can be challenging </li>
<li>Building a new product; spend money to hire someone to do it fast or take it slow and learn to do it yourself but don’t get paid for your time</li>
<li>When building a company or product, it can be fun and frustrating; these days you should know a bit about all the pieces to it - teaching infrastructure is now an industry </li>
<li>Coaches and friends can give you advice and let you know just what you need to know</li>
<li>Practice Project vs. Real Product Mindsets: Perfecting something that you know won’t be perfect out of the gate, making it as good as possible, or plan first and then execute</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/CasJam" rel="nofollow">Brian Casel on Twitter</a></p>

<p><a href="https://productizeandscale.com/" rel="nofollow">Productize &amp; Scale</a></p>

<p><a href="https://bigsnowtinyconf.com/" rel="nofollow">Big Snow Tiny Conf</a></p>

<p><a href="http://bootstrappedweb.com/" rel="nofollow">BootstrappedWeb</a></p>

<p><a href="https://processkit.com/" rel="nofollow">ProcessKit</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://www.startupsfortherestofus.com/" rel="nofollow">Startups for the Rest of Us</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.youtube.com/watch?v=SK27unk2UuI" rel="nofollow">Pairing with Ben Orenstein on the Tuple Pairing Guide (with Adam Wathan)</a></p>

<p><a href="https://twitter.com/jasonfried" rel="nofollow">Jason Fried</a></p>

<p><a href="https://laravel.com/" rel="nofollow">Laravel</a></p>

<p><a href="https://www.youtube.com/user/mackenziechild" rel="nofollow">Mackenzie Child</a></p>

<p><a href="https://team.drift.com/david" rel="nofollow">Drift and David Cancel</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick are joined by Brian Casel, podcaster, cofounder of Big Snow Tiny Conf, and known as “Mr. Process.” The three are fans of podcasts and conferences because they offer time to build relationships with people and talk deeply about things.</p>

<p>In this episode, they share their updates and thoughts on involving others in their day-to-day processes. It brings everyone together to learn from each other, as well as build a community and consensus.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Hosting and handling logistics for smaller conferences and retreats</li>
<li>Ben shipped his Pair Programming Guide that offers tips, tutorials, and resources</li>
<li>Guide to serve as top of funnel for Tuple; build an audience, establish expertise, get people together who care about it, and offer them a tool</li>
<li>Flipping into different modes (writing, marketing, programming, etc.); in startup mode, you’re trying to make progress and doing everything - even when you have partners</li>
<li>More people are live streaming their coding sessions, writing processes, and other tasks - documenting the creation and development of a product or service</li>
<li>Build trust with a group of people to build referrals and have them talk about your product; but giving fans access to your product and building a community can be challenging </li>
<li>Building a new product; spend money to hire someone to do it fast or take it slow and learn to do it yourself but don’t get paid for your time</li>
<li>When building a company or product, it can be fun and frustrating; these days you should know a bit about all the pieces to it - teaching infrastructure is now an industry </li>
<li>Coaches and friends can give you advice and let you know just what you need to know</li>
<li>Practice Project vs. Real Product Mindsets: Perfecting something that you know won’t be perfect out of the gate, making it as good as possible, or plan first and then execute</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="https://twitter.com/CasJam" rel="nofollow">Brian Casel on Twitter</a></p>

<p><a href="https://productizeandscale.com/" rel="nofollow">Productize &amp; Scale</a></p>

<p><a href="https://bigsnowtinyconf.com/" rel="nofollow">Big Snow Tiny Conf</a></p>

<p><a href="http://bootstrappedweb.com/" rel="nofollow">BootstrappedWeb</a></p>

<p><a href="https://processkit.com/" rel="nofollow">ProcessKit</a></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website</p>

<p>Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a></p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website</p>

<p>Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a></p>

<p><a href="https://level.app/" rel="nofollow">Level</a></p>

<p><a href="https://tuple.app/" rel="nofollow">Tuple</a></p>

<p><a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>

<p><a href="https://www.startupsfortherestofus.com/" rel="nofollow">Startups for the Rest of Us</a></p>

<p><a href="https://tuple.app/pair-programming-guide" rel="nofollow">Tuple’s Pair Programming Guide</a></p>

<p><a href="https://www.youtube.com/watch?v=SK27unk2UuI" rel="nofollow">Pairing with Ben Orenstein on the Tuple Pairing Guide (with Adam Wathan)</a></p>

<p><a href="https://twitter.com/jasonfried" rel="nofollow">Jason Fried</a></p>

<p><a href="https://laravel.com/" rel="nofollow">Laravel</a></p>

<p><a href="https://www.youtube.com/user/mackenziechild" rel="nofollow">Mackenzie Child</a></p>

<p><a href="https://team.drift.com/david" rel="nofollow">Drift and David Cancel</a></p>

<p><a href="https://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+LMkvLybv</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+LMkvLybv" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>57: Finding the Right Marketing/Product Balance</title>
      <link>https://artofproductpodcast.com/episode-57</link>
      <guid isPermaLink="false">23c91243-cf8b-4263-8641-fe9ba2d5ae26</guid>
      <pubDate>Thu, 04 Oct 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/23c91243-cf8b-4263-8641-fe9ba2d5ae26.mp3" length="51555506" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben recently returned from an entrepreneur retreat that featured sessions and activities focused on various topics, from projects people were working on to troubles with cofounders. Attendees were able to be honest, open, and transparent with each other. Ben had the opportunity to demo Tuple during the retreat. Feedback was that there are too many people working on its development, so he should focus on marketing. 

Derrick emphasized the importance of keeping in mind the cost of getting someone caught up to speed on a project. He has thought about hiring a contractor to help with the development of Level, but decided that his single brain was enough.
</itunes:subtitle>
      <itunes:duration>52:44</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben recently returned from an entrepreneur retreat that featured sessions and activities focused on various topics, from projects people were working on to troubles with cofounders. Attendees were able to be honest, open, and transparent with each other. Ben had the opportunity to demo Tuple during the retreat. Feedback was that there are too many people working on its development, so he should focus on marketing. 
Derrick emphasized the importance of keeping in mind the cost of getting someone caught up to speed on a project. He has thought about hiring a contractor to help with the development of Level, but decided that his single brain was enough.
Today’s Topics Include:
Ben is working on a website to host the best pair programming guide on the Internet
Not getting on the content marketing treadmill, but coming out with 1 or 2 solid, comprehensive pieces of content that draw in people
Cascading style sheets (CSS) make your website site look good; should you hire a designer or learn the basics on your own?
Create a good network; know people who know about things, and ask for help 
Derrick pushed a license update for Level’s code base; justified reasons why he should or shouldn’t make it an open source product and garner legal protection
Derrick’s original end-of-October people testing goal for Level is still possible; using Trello to list and clarify tasks
Finding a balance between making progress and doing other things that keep a product in people’s minds 
Tuple’s team is starting to adopt more foundational processes to address tasks
Feedback from Listeners: More interaction and question-asking between Derrick and Ben, as well as bring people into their podcast process
Links and resources:
Derrick Reimer (http://www.derrickreimer.com) Website
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein (http://www.benorenstein.com/) Website
Ben Orenstein on Twitter (https://twitter.com/r00k?lang=en)
Level (https://level.app/)
Tuple (https://tuple.app/)
Thoughtbot (https://thoughtbot.com/)
Big Snow Tiny Conf (https://bigsnowtinyconf.com/)
MicroConf (https://www.microconf.com/)
Julian.com (https://www.julian.com/)
Tailwind (https://tailwindcss.com)
Redis (https://redislabs.com/)
Trello (https://trello.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben recently returned from an entrepreneur retreat that featured sessions and activities focused on various topics, from projects people were working on to troubles with cofounders. Attendees were able to be honest, open, and transparent with each other. Ben had the opportunity to demo Tuple during the retreat. Feedback was that there are too many people working on its development, so he should focus on marketing. </p>

<p>Derrick emphasized the importance of keeping in mind the cost of getting someone caught up to speed on a project. He has thought about hiring a contractor to help with the development of Level, but decided that his single brain was enough.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben is working on a website to host the best pair programming guide on the Internet</li>
<li>Not getting on the content marketing treadmill, but coming out with 1 or 2 solid, comprehensive pieces of content that draw in people</li>
<li>Cascading style sheets (CSS) make your website site look good; should you hire a designer or learn the basics on your own?</li>
<li>Create a good network; know people who know about things, and ask for help </li>
<li>Derrick pushed a license update for Level’s code base; justified reasons why he should or shouldn’t make it an open source product and garner legal protection</li>
<li>Derrick’s original end-of-October people testing goal for Level is still possible; using Trello to list and clarify tasks</li>
<li>Finding a balance between making progress and doing other things that keep a product in people’s minds </li>
<li>Tuple’s team is starting to adopt more foundational processes to address tasks</li>
<li>Feedback from Listeners: More interaction and question-asking between Derrick and Ben, as well as bring people into their podcast process</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website<br>
Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website<br>
Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="https://thoughtbot.com/" rel="nofollow">Thoughtbot</a><br>
<a href="https://bigsnowtinyconf.com/" rel="nofollow">Big Snow Tiny Conf</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://www.julian.com/" rel="nofollow">Julian.com</a><br>
<a href="https://tailwindcss.com" rel="nofollow">Tailwind</a><br>
<a href="https://redislabs.com/" rel="nofollow">Redis</a><br>
<a href="https://trello.com/" rel="nofollow">Trello</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben recently returned from an entrepreneur retreat that featured sessions and activities focused on various topics, from projects people were working on to troubles with cofounders. Attendees were able to be honest, open, and transparent with each other. Ben had the opportunity to demo Tuple during the retreat. Feedback was that there are too many people working on its development, so he should focus on marketing. </p>

<p>Derrick emphasized the importance of keeping in mind the cost of getting someone caught up to speed on a project. He has thought about hiring a contractor to help with the development of Level, but decided that his single brain was enough.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben is working on a website to host the best pair programming guide on the Internet</li>
<li>Not getting on the content marketing treadmill, but coming out with 1 or 2 solid, comprehensive pieces of content that draw in people</li>
<li>Cascading style sheets (CSS) make your website site look good; should you hire a designer or learn the basics on your own?</li>
<li>Create a good network; know people who know about things, and ask for help </li>
<li>Derrick pushed a license update for Level’s code base; justified reasons why he should or shouldn’t make it an open source product and garner legal protection</li>
<li>Derrick’s original end-of-October people testing goal for Level is still possible; using Trello to list and clarify tasks</li>
<li>Finding a balance between making progress and doing other things that keep a product in people’s minds </li>
<li>Tuple’s team is starting to adopt more foundational processes to address tasks</li>
<li>Feedback from Listeners: More interaction and question-asking between Derrick and Ben, as well as bring people into their podcast process</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com" rel="nofollow">Derrick Reimer</a> Website<br>
Derrick Reimer on <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein</a> Website<br>
Ben Orenstein on <a href="https://twitter.com/r00k?lang=en" rel="nofollow">Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="https://thoughtbot.com/" rel="nofollow">Thoughtbot</a><br>
<a href="https://bigsnowtinyconf.com/" rel="nofollow">Big Snow Tiny Conf</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://www.julian.com/" rel="nofollow">Julian.com</a><br>
<a href="https://tailwindcss.com" rel="nofollow">Tailwind</a><br>
<a href="https://redislabs.com/" rel="nofollow">Redis</a><br>
<a href="https://trello.com/" rel="nofollow">Trello</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+hnnN8mdx</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+hnnN8mdx" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>56: Finding Your One Thing</title>
      <link>https://artofproductpodcast.com/episode-56</link>
      <guid isPermaLink="false">56a47522-96e5-4a78-842a-57a1b4361209</guid>
      <pubDate>Thu, 20 Sep 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/56a47522-96e5-4a78-842a-57a1b4361209.mp3" length="26040812" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is back from retreat #2 for Tuple. It may not have been as good as the first retreat, but was still above baseline productivity. The team worked on refactoring the app. Then, he went to CocoaHeads, which is for MacOS X and iOS developers to discuss Apple's Cocoa and CocoaTouch.
Derrick will be speaking about Level at the local Elixir meetup. He is excited to dive deeper into using Elixir and reading books about it. Then, he plans to share what he learns and encourage others to not be intimidated by more powerful concepts in Elixir. </itunes:subtitle>
      <itunes:duration>26:12</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is back from retreat #2 for Tuple. It may not have been as good as the first retreat, but was still above baseline productivity. The team worked on refactoring the app. Then, he went to CocoaHeads, which is for MacOS X and iOS developers to discuss Apple's Cocoa and CocoaTouch.
Derrick will be speaking about Level at the local Elixir meetup. He is excited to dive deeper into using Elixir and reading books about it. Then, he plans to share what he learns and encourage others to not be intimidated by more powerful concepts in Elixir. 
Today’s Topics Include:
Ben talks about climbing; if he’s not good at something, that makes him feel bad, so he needs to overcome such a feeling
Derrick has been trying to figure out strategically how to provide a valuable service around Level’s open source code base; needs to put in the effort of learning how it’ll work
Importance of developing DevOps skills, knowledge - whether it’s you or in-house experts
As Derrick rapidly builds features for Level, he is tempted to either skimp on full-comprehensive testing or taking extra steps to refactor features into their ideal form
Derrick and Ben both are figuring out where they should be and where they should focus their time and efforts as they create their new products
Speed and quality are not traded off for one another; code has to be good to be added to and changed later quickly
Share what you’ve done with others to be reviewed and receive feedback; plus share your thoughts via Twitter with Ben and Derrick on how they can improve their podcast! 
Links and resources:
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Level (https://level.app/)
Tuple (https://tuple.app/)
CocoaHeads (http://cocoaheads.org/)
Elixir (https://elixir-lang.org/)
Thoughtbot (https://thoughtbot.com/)
Discourse (https://discourse.org/)
Docker (https://www.docker.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben is back from retreat #2 for Tuple. It may not have been as good as the first retreat, but was still above baseline productivity. The team worked on refactoring the app. Then, he went to CocoaHeads, which is for MacOS X and iOS developers to discuss Apple&#39;s Cocoa and CocoaTouch.</p>

<p>Derrick will be speaking about Level at the local Elixir meetup. He is excited to dive deeper into using Elixir and reading books about it. Then, he plans to share what he learns and encourage others to not be intimidated by more powerful concepts in Elixir. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben talks about climbing; if he’s not good at something, that makes him feel bad, so he needs to overcome such a feeling</li>
<li>Derrick has been trying to figure out strategically how to provide a valuable service around Level’s open source code base; needs to put in the effort of learning how it’ll work</li>
<li>Importance of developing DevOps skills, knowledge - whether it’s you or in-house experts</li>
<li>As Derrick rapidly builds features for Level, he is tempted to either skimp on full-comprehensive testing or taking extra steps to refactor features into their ideal form</li>
<li>Derrick and Ben both are figuring out where they should be and where they should focus their time and efforts as they create their new products</li>
<li>Speed and quality are not traded off for one another; code has to be good to be added to and changed later quickly</li>
<li>Share what you’ve done with others to be reviewed and receive feedback; plus share your thoughts via Twitter with Ben and Derrick on how they can improve their podcast! </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="http://cocoaheads.org/" rel="nofollow">CocoaHeads</a><br>
<a href="https://elixir-lang.org/" rel="nofollow">Elixir</a><br>
<a href="https://thoughtbot.com/" rel="nofollow">Thoughtbot</a><br>
<a href="https://discourse.org/" rel="nofollow">Discourse</a><br>
<a href="https://www.docker.com/" rel="nofollow">Docker</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is back from retreat #2 for Tuple. It may not have been as good as the first retreat, but was still above baseline productivity. The team worked on refactoring the app. Then, he went to CocoaHeads, which is for MacOS X and iOS developers to discuss Apple&#39;s Cocoa and CocoaTouch.</p>

<p>Derrick will be speaking about Level at the local Elixir meetup. He is excited to dive deeper into using Elixir and reading books about it. Then, he plans to share what he learns and encourage others to not be intimidated by more powerful concepts in Elixir. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben talks about climbing; if he’s not good at something, that makes him feel bad, so he needs to overcome such a feeling</li>
<li>Derrick has been trying to figure out strategically how to provide a valuable service around Level’s open source code base; needs to put in the effort of learning how it’ll work</li>
<li>Importance of developing DevOps skills, knowledge - whether it’s you or in-house experts</li>
<li>As Derrick rapidly builds features for Level, he is tempted to either skimp on full-comprehensive testing or taking extra steps to refactor features into their ideal form</li>
<li>Derrick and Ben both are figuring out where they should be and where they should focus their time and efforts as they create their new products</li>
<li>Speed and quality are not traded off for one another; code has to be good to be added to and changed later quickly</li>
<li>Share what you’ve done with others to be reviewed and receive feedback; plus share your thoughts via Twitter with Ben and Derrick on how they can improve their podcast! </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="http://cocoaheads.org/" rel="nofollow">CocoaHeads</a><br>
<a href="https://elixir-lang.org/" rel="nofollow">Elixir</a><br>
<a href="https://thoughtbot.com/" rel="nofollow">Thoughtbot</a><br>
<a href="https://discourse.org/" rel="nofollow">Discourse</a><br>
<a href="https://www.docker.com/" rel="nofollow">Docker</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+RYDB8t1i</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+RYDB8t1i" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>55: The Entrepreneurial Rollercoaster</title>
      <link>https://artofproductpodcast.com/episode-55</link>
      <guid isPermaLink="false">d2aa8c83-fb2d-4f71-909c-ef403780e789</guid>
      <pubDate>Thu, 13 Sep 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/d2aa8c83-fb2d-4f71-909c-ef403780e789.mp3" length="23716707" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick is in Washington for ElixirConf. Like Elixir, he is becoming more comfortable with stability, as opposed to constant churn and new stuff all the time. He knows you have to show restraint to try and not solve every problem. While at the conference, Derrick wants to make connections with people and hopes Level will one day be a good use case example for the Elixir community.

Ben is discovering that startups are not easy. There are a lot of ups and downs. While other people were enjoying Labor Day, Ben was actually being a boss and getting work done. He may not have worked on the highest priority, but on a task that was satisfying to work on. </itunes:subtitle>
      <itunes:duration>24:36</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick is in Washington for ElixirConf. Like Elixir, he is becoming more comfortable with stability, as opposed to constant churn and new stuff all the time. He knows you have to show restraint to try and not solve every problem. While at the conference, Derrick wants to make connections with people and hopes Level will one day be a good use case example for the Elixir community.
Ben is discovering that startups are not easy. There are a lot of ups and downs. While other people were enjoying Labor Day, Ben was actually being a boss and getting work done. He may not have worked on the highest priority, but on a task that was satisfying to work on. 
Today’s Topics Include:
Derrick has been keeping up his dev journal for Level by chronicling stories about the day-to-day building process; keeps him focused
For his journal, Derrick is using Svbtle, which offers a beta option to enable SSL for secure custom domains
Derrick is experimenting with newer Web platform functionality and built a custom element for Level to inject custom HTML and send push notifications
Ben was planning to pair using the Tuple app, but a bunch of stuff broke 
Highs and lows with Tuple have been crazy; the lows make Ben wonder if it is ever going to work
Derrick tried using Level with someone else and everything seemed confusing; feel good about small wins, but rough spots can be difficult
Still a lot to do with Tuple, but Ben is making forward progress; keyboard support and other features have been merged - becoming a working app
Ben has some performance and latency leads for Tuple that are promising
Tuple continues to be tested inside and outside of Ben’s team to address variables
Links and resources:
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Level (https://level.app/)
The Level Journal (https://leveljournal.com/)
Tuple (https://tuple.app/)
ElixirConf (https://elixirconf.com/)
RubyConf (https://rubyconf.org/)
Heroku (https://www.heroku.com/)
Richard Feldman (https://github.com/rtfeldman/)
Svbtle (https://svbtle.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick is in Washington for ElixirConf. Like Elixir, he is becoming more comfortable with stability, as opposed to constant churn and new stuff all the time. He knows you have to show restraint to try and not solve every problem. While at the conference, Derrick wants to make connections with people and hopes Level will one day be a good use case example for the Elixir community.</p>

<p>Ben is discovering that startups are not easy. There are a lot of ups and downs. While other people were enjoying Labor Day, Ben was actually being a boss and getting work done. He may not have worked on the highest priority, but on a task that was satisfying to work on. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Derrick has been keeping up his dev journal for Level by chronicling stories about the day-to-day building process; keeps him focused</li>
<li>For his journal, Derrick is using Svbtle, which offers a beta option to enable SSL for secure custom domains</li>
<li>Derrick is experimenting with newer Web platform functionality and built a custom element for Level to inject custom HTML and send push notifications</li>
<li>Ben was planning to pair using the Tuple app, but a bunch of stuff broke </li>
<li>Highs and lows with Tuple have been crazy; the lows make Ben wonder if it is ever going to work</li>
<li>Derrick tried using Level with someone else and everything seemed confusing; feel good about small wins, but rough spots can be difficult</li>
<li>Still a lot to do with Tuple, but Ben is making forward progress; keyboard support and other features have been merged - becoming a working app</li>
<li>Ben has some performance and latency leads for Tuple that are promising</li>
<li>Tuple continues to be tested inside and outside of Ben’s team to address variables</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://leveljournal.com/" rel="nofollow">The Level Journal</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="https://elixirconf.com/" rel="nofollow">ElixirConf</a><br>
<a href="https://rubyconf.org/" rel="nofollow">RubyConf</a><br>
<a href="https://www.heroku.com/" rel="nofollow">Heroku</a><br>
<a href="https://github.com/rtfeldman/" rel="nofollow">Richard Feldman</a><br>
<a href="https://svbtle.com/" rel="nofollow">Svbtle</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick is in Washington for ElixirConf. Like Elixir, he is becoming more comfortable with stability, as opposed to constant churn and new stuff all the time. He knows you have to show restraint to try and not solve every problem. While at the conference, Derrick wants to make connections with people and hopes Level will one day be a good use case example for the Elixir community.</p>

<p>Ben is discovering that startups are not easy. There are a lot of ups and downs. While other people were enjoying Labor Day, Ben was actually being a boss and getting work done. He may not have worked on the highest priority, but on a task that was satisfying to work on. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Derrick has been keeping up his dev journal for Level by chronicling stories about the day-to-day building process; keeps him focused</li>
<li>For his journal, Derrick is using Svbtle, which offers a beta option to enable SSL for secure custom domains</li>
<li>Derrick is experimenting with newer Web platform functionality and built a custom element for Level to inject custom HTML and send push notifications</li>
<li>Ben was planning to pair using the Tuple app, but a bunch of stuff broke </li>
<li>Highs and lows with Tuple have been crazy; the lows make Ben wonder if it is ever going to work</li>
<li>Derrick tried using Level with someone else and everything seemed confusing; feel good about small wins, but rough spots can be difficult</li>
<li>Still a lot to do with Tuple, but Ben is making forward progress; keyboard support and other features have been merged - becoming a working app</li>
<li>Ben has some performance and latency leads for Tuple that are promising</li>
<li>Tuple continues to be tested inside and outside of Ben’s team to address variables</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://leveljournal.com/" rel="nofollow">The Level Journal</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="https://elixirconf.com/" rel="nofollow">ElixirConf</a><br>
<a href="https://rubyconf.org/" rel="nofollow">RubyConf</a><br>
<a href="https://www.heroku.com/" rel="nofollow">Heroku</a><br>
<a href="https://github.com/rtfeldman/" rel="nofollow">Richard Feldman</a><br>
<a href="https://svbtle.com/" rel="nofollow">Svbtle</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+KAiYLy5p</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+KAiYLy5p" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>54: Continuous Learning</title>
      <link>https://artofproductpodcast.com/episode-54</link>
      <guid isPermaLink="false">c59f5972-6eea-4db2-bcf2-3bfe6b38efd6</guid>
      <pubDate>Thu, 30 Aug 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c59f5972-6eea-4db2-bcf2-3bfe6b38efd6.mp3" length="30519645" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben has been focusing on MacOS development and writing code. There’s so much he doesn’t know. But that’s ok. He strives to regularly learn things - just keep making progress for it to feel less intimidating.
Derrick has the same mindset. It’s ok to not know everything. Start with the basics, and keep going. You’ll figure things out eventually.
</itunes:subtitle>
      <itunes:duration>31:42</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben has been focusing on MacOS development and writing code. There’s so much he doesn’t know. But that’s ok. He strives to regularly learn things - just keep making progress for it to feel less intimidating.
Derrick has the same mindset. It’s ok to not know everything. Start with the basics, and keep going. You’ll figure things out eventually.
Today’s Topics Include:
Ben is battling being part of the action or not and what tasks to handle; what is his role?
Ben feels guilty about changing his mind, but doesn’t stick with non-optimal decisions
Ben is discovering through calls and conversations that there is a market for Tuple
Derrick has been focused on the new version of Elm and migrating to it; Elm is not going to break, and it has been thoroughly tested
Level development continues with time spent on the Inbox; wants to get the MVP out
Derrick plans to do journaling to share things and keep people involved with Level  
Make the Internet better and faster by not following stupid rules
Links and resources:
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Level (https://level.app/)
Derrick’s Manifesto (https://level.app/manifesto)
Tuple (https://tuple.app/)
Elm (http://elm-lang.org/)
Basecamp (https://basecamp.com/)
Drip (https://www.drip.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben has been focusing on MacOS development and writing code. There’s so much he doesn’t know. But that’s ok. He strives to regularly learn things - just keep making progress for it to feel less intimidating.</p>

<p>Derrick has the same mindset. It’s ok to not know everything. Start with the basics, and keep going. You’ll figure things out eventually.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben is battling being part of the action or not and what tasks to handle; what is his role?</li>
<li>Ben feels guilty about changing his mind, but doesn’t stick with non-optimal decisions</li>
<li>Ben is discovering through calls and conversations that there is a market for Tuple</li>
<li>Derrick has been focused on the new version of Elm and migrating to it; Elm is not going to break, and it has been thoroughly tested</li>
<li>Level development continues with time spent on the Inbox; wants to get the MVP out</li>
<li>Derrick plans to do journaling to share things and keep people involved with Level<br></li>
<li>Make the Internet better and faster by not following stupid rules</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://level.app/manifesto" rel="nofollow">Derrick’s Manifesto</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="http://elm-lang.org/" rel="nofollow">Elm</a><br>
<a href="https://basecamp.com/" rel="nofollow">Basecamp</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben has been focusing on MacOS development and writing code. There’s so much he doesn’t know. But that’s ok. He strives to regularly learn things - just keep making progress for it to feel less intimidating.</p>

<p>Derrick has the same mindset. It’s ok to not know everything. Start with the basics, and keep going. You’ll figure things out eventually.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben is battling being part of the action or not and what tasks to handle; what is his role?</li>
<li>Ben feels guilty about changing his mind, but doesn’t stick with non-optimal decisions</li>
<li>Ben is discovering through calls and conversations that there is a market for Tuple</li>
<li>Derrick has been focused on the new version of Elm and migrating to it; Elm is not going to break, and it has been thoroughly tested</li>
<li>Level development continues with time spent on the Inbox; wants to get the MVP out</li>
<li>Derrick plans to do journaling to share things and keep people involved with Level<br></li>
<li>Make the Internet better and faster by not following stupid rules</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://level.app/manifesto" rel="nofollow">Derrick’s Manifesto</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="http://elm-lang.org/" rel="nofollow">Elm</a><br>
<a href="https://basecamp.com/" rel="nofollow">Basecamp</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+KqYBvVbr</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+KqYBvVbr" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>53: Launching Transistor.fm with Justin Jackson</title>
      <link>https://artofproductpodcast.com/episode-53</link>
      <guid isPermaLink="false">bb6f11ba-be4c-4ce1-b687-4102517da545</guid>
      <pubDate>Thu, 23 Aug 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/bb6f11ba-be4c-4ce1-b687-4102517da545.mp3" length="39489732" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Today’s guest, Justin Jackson, just launched a podcast platform called, Transistor.fm. Justin describes the time he spent working with co-founder Jon Buda to get it ready to go live. Launching involves a lot of energy and emotion with ups and downs.

Whether working on your own or with someone else, Justin encourages you to take time away to work on something to focus on it and make significant progress.
</itunes:subtitle>
      <itunes:duration>41:02</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Today’s guest, Justin Jackson, just launched a podcast platform called, Transistor.fm. Justin describes the time he spent working with co-founder Jon Buda to get it ready to go live. Launching involves a lot of energy and emotion with ups and downs.
Whether working on your own or with someone else, Justin encourages you to take time away to work on something to focus on it and make significant progress.
Today’s Topics Include:
Reporting is key feature for podcast hosting applications; Transistor.fm offers an awesome analytics feature
When catching up with competitors, have a comparable minimum set of features
Some features don’t look good in screenshots; showcase a feature
Lots of time was spent on the launch, which Justin hoped would create a ripple effect for sign ups, word of mouth, tweets, and other engagement
People see something on Product Hunt, and they buy it; it’s an easy decision but not an intent-based audience - looking for entertainment and freebies
Splash for Transistor.fm made it the #1 product and generated sign ups
A podcast is an investment; Justin decided to use credit card sign up for Transistor.fm to build a brand and trust
Calculating churn, setting expectations, and reaching goals; banking on slow, steady growth
Starting work on Spots.fm, self-serve ads for indie creators; making it as easy to advertise on a podcast as it is advertising on Facebook
Get a company to sponsor you and write off as marketing expense; way for podcasters to earn income from their show
Talk, observe, and listen to “normals” to find that people buy things because of podcasts; don’t change people’s priorities to fit your ideals
Links and resources:
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Level (https://level.app/)
Derrick’s Manifesto (https://level.app/manifesto)
Tuple (https://tuple.app/)
Build Your SaaS Podcast (https://saas.transistor.fm/)
MegaMaker (https://megamaker.co/)
Justin Jackson Newsletter (https://justinjackson.ca/newsletter/)
The Importance of Trust with Your Audience with Justin Jackson (http://artofproductpodcast.com/episode-46)
Transistor.fm (https://transistor.fm/)
Laracon (http://laracon.us/)
Tuple Native App and Level Inbox Workflows (http://artofproductpodcast.com/episode-52)
Product Hunt (https://www.producthunt.com/)
Rob Walling (https://robwalling.com/)
Tim Ferriss (https://tim.blog/)
</description>
      <content:encoded>
        <![CDATA[<p>Today’s guest, Justin Jackson, just launched a podcast platform called, Transistor.fm. Justin describes the time he spent working with co-founder Jon Buda to get it ready to go live. Launching involves a lot of energy and emotion with ups and downs.</p>

<p>Whether working on your own or with someone else, Justin encourages you to take time away to work on something to focus on it and make significant progress.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Reporting is key feature for podcast hosting applications; Transistor.fm offers an awesome analytics feature</li>
<li>When catching up with competitors, have a comparable minimum set of features</li>
<li>Some features don’t look good in screenshots; showcase a feature</li>
<li>Lots of time was spent on the launch, which Justin hoped would create a ripple effect for sign ups, word of mouth, tweets, and other engagement</li>
<li>People see something on Product Hunt, and they buy it; it’s an easy decision but not an intent-based audience - looking for entertainment and freebies</li>
<li>Splash for Transistor.fm made it the #1 product and generated sign ups</li>
<li>A podcast is an investment; Justin decided to use credit card sign up for Transistor.fm to build a brand and trust</li>
<li>Calculating churn, setting expectations, and reaching goals; banking on slow, steady growth</li>
<li>Starting work on Spots.fm, self-serve ads for indie creators; making it as easy to advertise on a podcast as it is advertising on Facebook</li>
<li>Get a company to sponsor you and write off as marketing expense; way for podcasters to earn income from their show</li>
<li>Talk, observe, and listen to “normals” to find that people buy things because of podcasts; don’t change people’s priorities to fit your ideals</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://level.app/manifesto" rel="nofollow">Derrick’s Manifesto</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="https://saas.transistor.fm/" rel="nofollow">Build Your SaaS Podcast</a><br>
<a href="https://megamaker.co/" rel="nofollow">MegaMaker</a><br>
<a href="https://justinjackson.ca/newsletter/" rel="nofollow">Justin Jackson Newsletter</a><br>
<a href="http://artofproductpodcast.com/episode-46" rel="nofollow">The Importance of Trust with Your Audience with Justin Jackson</a><br>
<a href="https://transistor.fm/" rel="nofollow">Transistor.fm</a><br>
<a href="http://laracon.us/" rel="nofollow">Laracon</a><br>
<a href="http://artofproductpodcast.com/episode-52" rel="nofollow">Tuple Native App and Level Inbox Workflows</a><br>
<a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a><br>
<a href="https://robwalling.com/" rel="nofollow">Rob Walling</a><br>
<a href="https://tim.blog/" rel="nofollow">Tim Ferriss</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Today’s guest, Justin Jackson, just launched a podcast platform called, Transistor.fm. Justin describes the time he spent working with co-founder Jon Buda to get it ready to go live. Launching involves a lot of energy and emotion with ups and downs.</p>

<p>Whether working on your own or with someone else, Justin encourages you to take time away to work on something to focus on it and make significant progress.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Reporting is key feature for podcast hosting applications; Transistor.fm offers an awesome analytics feature</li>
<li>When catching up with competitors, have a comparable minimum set of features</li>
<li>Some features don’t look good in screenshots; showcase a feature</li>
<li>Lots of time was spent on the launch, which Justin hoped would create a ripple effect for sign ups, word of mouth, tweets, and other engagement</li>
<li>People see something on Product Hunt, and they buy it; it’s an easy decision but not an intent-based audience - looking for entertainment and freebies</li>
<li>Splash for Transistor.fm made it the #1 product and generated sign ups</li>
<li>A podcast is an investment; Justin decided to use credit card sign up for Transistor.fm to build a brand and trust</li>
<li>Calculating churn, setting expectations, and reaching goals; banking on slow, steady growth</li>
<li>Starting work on Spots.fm, self-serve ads for indie creators; making it as easy to advertise on a podcast as it is advertising on Facebook</li>
<li>Get a company to sponsor you and write off as marketing expense; way for podcasters to earn income from their show</li>
<li>Talk, observe, and listen to “normals” to find that people buy things because of podcasts; don’t change people’s priorities to fit your ideals</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://level.app/manifesto" rel="nofollow">Derrick’s Manifesto</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="https://saas.transistor.fm/" rel="nofollow">Build Your SaaS Podcast</a><br>
<a href="https://megamaker.co/" rel="nofollow">MegaMaker</a><br>
<a href="https://justinjackson.ca/newsletter/" rel="nofollow">Justin Jackson Newsletter</a><br>
<a href="http://artofproductpodcast.com/episode-46" rel="nofollow">The Importance of Trust with Your Audience with Justin Jackson</a><br>
<a href="https://transistor.fm/" rel="nofollow">Transistor.fm</a><br>
<a href="http://laracon.us/" rel="nofollow">Laracon</a><br>
<a href="http://artofproductpodcast.com/episode-52" rel="nofollow">Tuple Native App and Level Inbox Workflows</a><br>
<a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a><br>
<a href="https://robwalling.com/" rel="nofollow">Rob Walling</a><br>
<a href="https://tim.blog/" rel="nofollow">Tim Ferriss</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+I103HTsZ</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+I103HTsZ" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>52: Tuple Native App and Level Inbox Workflows</title>
      <link>https://artofproductpodcast.com/episode-52</link>
      <guid isPermaLink="false">932a9484-1828-46fb-bed2-e26956bad806</guid>
      <pubDate>Thu, 16 Aug 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/932a9484-1828-46fb-bed2-e26956bad806.mp3" length="24728766" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is back from a productive retreat with his Tuple co-founders. It was deep concentration work that didn’t feel like a chore, but a feeling of joy. They experienced a milestone - scrapped the electron-based version of their app to work on a native functional prototype. There’s a ton more to do, but it basically works. The pieces are coming together.

Derrick understands the foundation required to pretty much get anything done with a new product. He is considering a future retreat, but wondering if the benefits are worth it to go off somewhere as a solo founder. The most critical item on his radar and one of the biggest unknowns he continues to battle is how the mechanics of Level’s Inbox will work.
</itunes:subtitle>
      <itunes:duration>25:40</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is back from a productive retreat with his Tuple co-founders. It was deep concentration work that didn’t feel like a chore, but a feeling of joy. They experienced a milestone - scrapped the electron-based version of their app to work on a native functional prototype. There’s a ton more to do, but it basically works. The pieces are coming together.
Derrick understands the foundation required to pretty much get anything done with a new product. He is considering a future retreat, but wondering if the benefits are worth it to go off somewhere as a solo founder. Or, would it be more productive to be just sitting at his desk at home? The most critical item on his radar and one of the biggest unknowns he continues to battle is how the mechanics of Level’s Inbox will work. If it doesn’t function well, then the whole promise of the app breaks down.
Today’s Topics Include:
Ben is trying to get to dog food ability - being able to pair using the app while actually working on the app
Ben is using Basecamp and GitHub Issues to manage tasks that are still left to do
Ben is still experiencing a steady stream of tweets, sharing, and sign ups for Tuple
Derrick also has a steady stream of tweets and is up to 4,500 handle reservations
Derrick is evaluating what paradigm he is mirroring when it comes to notifications and actionable  to do items  
It can be counterintuitive but ultimately helpful to think about something so technical that it sends you back into a loop of higher level conceptual thinking
Derrick’s making progress and at a decision point; trust his instincts and build something to be used, build a prototype, or build static mock-ups? Take a risk and set a date!
Links and resources:
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Level (https://level.app/)
Derrick’s Manifesto (https://level.app/manifesto)
Tuple (https://tuple.app/)
Codetree (https://codetree.com/)
Basecamp (https://basecamp.com/)
GitHub Issues (https://github.com/github/hub/issues)
Drip (https://www.drip.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben is back from a productive retreat with his Tuple co-founders. It was deep concentration work that didn’t feel like a chore, but a feeling of joy. They experienced a milestone - scrapped the electron-based version of their app to work on a native functional prototype. There’s a ton more to do, but it basically works. The pieces are coming together.</p>

<p>Derrick understands the foundation required to pretty much get anything done with a new product. He is considering a future retreat, but wondering if the benefits are worth it to go off somewhere as a solo founder. Or, would it be more productive to be just sitting at his desk at home? The most critical item on his radar and one of the biggest unknowns he continues to battle is how the mechanics of Level’s Inbox will work. If it doesn’t function well, then the whole promise of the app breaks down.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben is trying to get to dog food ability - being able to pair using the app while actually working on the app</li>
<li>Ben is using Basecamp and GitHub Issues to manage tasks that are still left to do</li>
<li>Ben is still experiencing a steady stream of tweets, sharing, and sign ups for Tuple</li>
<li>Derrick also has a steady stream of tweets and is up to 4,500 handle reservations</li>
<li>Derrick is evaluating what paradigm he is mirroring when it comes to notifications and actionable  to do items<br></li>
<li>It can be counterintuitive but ultimately helpful to think about something so technical that it sends you back into a loop of higher level conceptual thinking</li>
<li>Derrick’s making progress and at a decision point; trust his instincts and build something to be used, build a prototype, or build static mock-ups? Take a risk and set a date!</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://level.app/manifesto" rel="nofollow">Derrick’s Manifesto</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="https://codetree.com/" rel="nofollow">Codetree</a><br>
<a href="https://basecamp.com/" rel="nofollow">Basecamp</a><br>
<a href="https://github.com/github/hub/issues" rel="nofollow">GitHub Issues</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is back from a productive retreat with his Tuple co-founders. It was deep concentration work that didn’t feel like a chore, but a feeling of joy. They experienced a milestone - scrapped the electron-based version of their app to work on a native functional prototype. There’s a ton more to do, but it basically works. The pieces are coming together.</p>

<p>Derrick understands the foundation required to pretty much get anything done with a new product. He is considering a future retreat, but wondering if the benefits are worth it to go off somewhere as a solo founder. Or, would it be more productive to be just sitting at his desk at home? The most critical item on his radar and one of the biggest unknowns he continues to battle is how the mechanics of Level’s Inbox will work. If it doesn’t function well, then the whole promise of the app breaks down.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Ben is trying to get to dog food ability - being able to pair using the app while actually working on the app</li>
<li>Ben is using Basecamp and GitHub Issues to manage tasks that are still left to do</li>
<li>Ben is still experiencing a steady stream of tweets, sharing, and sign ups for Tuple</li>
<li>Derrick also has a steady stream of tweets and is up to 4,500 handle reservations</li>
<li>Derrick is evaluating what paradigm he is mirroring when it comes to notifications and actionable  to do items<br></li>
<li>It can be counterintuitive but ultimately helpful to think about something so technical that it sends you back into a loop of higher level conceptual thinking</li>
<li>Derrick’s making progress and at a decision point; trust his instincts and build something to be used, build a prototype, or build static mock-ups? Take a risk and set a date!</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://level.app/manifesto" rel="nofollow">Derrick’s Manifesto</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="https://codetree.com/" rel="nofollow">Codetree</a><br>
<a href="https://basecamp.com/" rel="nofollow">Basecamp</a><br>
<a href="https://github.com/github/hub/issues" rel="nofollow">GitHub Issues</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+TcDx1CRQ</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+TcDx1CRQ" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>51: Recast - The Origin of Level from Startups for the Rest of Us</title>
      <link>https://artofproductpodcast.com/episode-51</link>
      <guid isPermaLink="false">8335f23b-7d63-4f22-b06e-366c4e586ecb</guid>
      <pubDate>Thu, 09 Aug 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/8335f23b-7d63-4f22-b06e-366c4e586ecb.mp3" length="34127946" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is out of town on a retreat with his Tuple co-founders, and Derrick is deep into building Level. So, this episode features Derrick as a recent guest on the Startups for the Rest of Us podcast. Rob Walling interviews Derrick about Level - what inspired the idea and how he went about trying to validate it.</itunes:subtitle>
      <itunes:duration>35:27</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is out of town on a retreat with his Tuple co-founders, and Derrick is deep into building Level. So, this episode features Derrick as a recent guest on the Startups for the Rest of Us podcast. Rob Walling interviews Derrick about Level - what inspired the idea and how he went about trying to validate it.
Today’s Topics Include:
Level’s landing page and current query of number of members; scarcity play is effective
Level is a Slack competitor, but much less interruptive and more asynchronous 
Derrick discovered Slack does not scale well as a team grows, interrupts people’s flow; Level is Derrick’s take on the solution to those issues
Derrick hit the ground running with his manifesto and getting people signed up for Level
His efforts on Twitter were effective because it’s a product marketed toward developers
Dealing with feedback, ill-informed comments and conversations
Derrick wanted to talk to too many, rather than too few people about value of creating a new product to address pain points
Differentiation from Slack: Level niched down to developers and open sourced
Derrick plans to offer free and on-prem versions of Level
Whiteboarding to go over ideas and transform them into something tangible
Derrick is working on mock-ups; challenging to lay out UI elements, such as the Inbox
Risks are involved; when building something new, the challenge is to validate your most risky hypotheses - the ones that are most likely to fail
Level is the third Saas startup that Derrick has worked on; first time he will not earn income or revenue while building Level, so had to make adjustments
Links and resources:
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Level (https://level.app/)
Derrick’s Manifesto (https://level.app/manifesto)
Tuple (https://tuple.app/)
Fostering a Culture of Creativity with Rob Walling (http://artofproductpodcast.com/episode-42)
Exploring the Open Source Business Model (http://artofproductpodcast.com/episode-44)
Startups for the Rest of Us: How Derrick Reimer is Validating His Ambitious Third Saas (https://www.startupsfortherestofus.com/episodes/episode-399-how-derrick-reimer-is-validating-his-ambitious-third-saas-application) 
Application (https://www.startupsfortherestofus.com/episodes/episode-399-how-derrick-reimer-is-validating-his-ambitious-third-saas-application)
Drip (https://www.drip.com/)
Codetree (https://codetree.com/)
MicroConf (https://www.microconf.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben is out of town on a retreat with his Tuple co-founders, and Derrick is deep into building Level. So, this episode features Derrick as a recent guest on the Startups for the Rest of Us podcast. Rob Walling interviews Derrick about Level - what inspired the idea and how he went about trying to validate it.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Level’s landing page and current query of number of members; scarcity play is effective</li>
<li>Level is a Slack competitor, but much less interruptive and more asynchronous </li>
<li>Derrick discovered Slack does not scale well as a team grows, interrupts people’s flow; Level is Derrick’s take on the solution to those issues</li>
<li>Derrick hit the ground running with his manifesto and getting people signed up for Level</li>
<li>His efforts on Twitter were effective because it’s a product marketed toward developers</li>
<li>Dealing with feedback, ill-informed comments and conversations</li>
<li>Derrick wanted to talk to too many, rather than too few people about value of creating a new product to address pain points</li>
<li>Differentiation from Slack: Level niched down to developers and open sourced</li>
<li>Derrick plans to offer free and on-prem versions of Level</li>
<li>Whiteboarding to go over ideas and transform them into something tangible</li>
<li>Derrick is working on mock-ups; challenging to lay out UI elements, such as the Inbox</li>
<li>Risks are involved; when building something new, the challenge is to validate your most risky hypotheses - the ones that are most likely to fail</li>
<li>Level is the third Saas startup that Derrick has worked on; first time he will not earn income or revenue while building Level, so had to make adjustments</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://level.app/manifesto" rel="nofollow">Derrick’s Manifesto</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="http://artofproductpodcast.com/episode-42" rel="nofollow">Fostering a Culture of Creativity with Rob Walling</a><br>
<a href="http://artofproductpodcast.com/episode-44" rel="nofollow">Exploring the Open Source Business Model</a><br>
<a href="https://www.startupsfortherestofus.com/episodes/episode-399-how-derrick-reimer-is-validating-his-ambitious-third-saas-application" rel="nofollow">Startups for the Rest of Us: How Derrick Reimer is Validating His Ambitious Third Saas</a> <br>
<a href="https://www.startupsfortherestofus.com/episodes/episode-399-how-derrick-reimer-is-validating-his-ambitious-third-saas-application" rel="nofollow">Application</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://codetree.com/" rel="nofollow">Codetree</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is out of town on a retreat with his Tuple co-founders, and Derrick is deep into building Level. So, this episode features Derrick as a recent guest on the Startups for the Rest of Us podcast. Rob Walling interviews Derrick about Level - what inspired the idea and how he went about trying to validate it.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Level’s landing page and current query of number of members; scarcity play is effective</li>
<li>Level is a Slack competitor, but much less interruptive and more asynchronous </li>
<li>Derrick discovered Slack does not scale well as a team grows, interrupts people’s flow; Level is Derrick’s take on the solution to those issues</li>
<li>Derrick hit the ground running with his manifesto and getting people signed up for Level</li>
<li>His efforts on Twitter were effective because it’s a product marketed toward developers</li>
<li>Dealing with feedback, ill-informed comments and conversations</li>
<li>Derrick wanted to talk to too many, rather than too few people about value of creating a new product to address pain points</li>
<li>Differentiation from Slack: Level niched down to developers and open sourced</li>
<li>Derrick plans to offer free and on-prem versions of Level</li>
<li>Whiteboarding to go over ideas and transform them into something tangible</li>
<li>Derrick is working on mock-ups; challenging to lay out UI elements, such as the Inbox</li>
<li>Risks are involved; when building something new, the challenge is to validate your most risky hypotheses - the ones that are most likely to fail</li>
<li>Level is the third Saas startup that Derrick has worked on; first time he will not earn income or revenue while building Level, so had to make adjustments</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://level.app/manifesto" rel="nofollow">Derrick’s Manifesto</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="http://artofproductpodcast.com/episode-42" rel="nofollow">Fostering a Culture of Creativity with Rob Walling</a><br>
<a href="http://artofproductpodcast.com/episode-44" rel="nofollow">Exploring the Open Source Business Model</a><br>
<a href="https://www.startupsfortherestofus.com/episodes/episode-399-how-derrick-reimer-is-validating-his-ambitious-third-saas-application" rel="nofollow">Startups for the Rest of Us: How Derrick Reimer is Validating His Ambitious Third Saas</a> <br>
<a href="https://www.startupsfortherestofus.com/episodes/episode-399-how-derrick-reimer-is-validating-his-ambitious-third-saas-application" rel="nofollow">Application</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://codetree.com/" rel="nofollow">Codetree</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+zQ9MaajD</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+zQ9MaajD" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>50: Doing the Hard Things First</title>
      <link>https://artofproductpodcast.com/episode-50</link>
      <guid isPermaLink="false">4558757e-f9fd-422b-ab92-caf68d77c4c4</guid>
      <pubDate>Thu, 26 Jul 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/4558757e-f9fd-422b-ab92-caf68d77c4c4.mp3" length="31139264" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick continues to reinvent himself with his new product, Level, and sporting a, “I work for myself beard.” He took a vacation to canoe and camp instead of code. It’s always a refreshing experience for him to get away from work from time to time. Now, Derrick is back to writing code and organizing tasks in Levelland.

Ben also went on vacation, but before doing so, he realized no sales for Tuple had come in that week. So, he made an effort to call prospective clients and was able to sell six annual licenses. Now, like Derrick, he is working on things that are hard to achieve. But if they can make them happen, then they will be really good.  </itunes:subtitle>
      <itunes:duration>32:10</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick continues to reinvent himself with his new product, Level, and sporting a, “I work for myself beard.” He took a vacation to canoe and camp instead of code. It’s always a refreshing experience for him to get away from work from time to time. Now, Derrick is back to writing code and organizing tasks in Levelland.
Ben also went on vacation, but before doing so, he realized no sales for Tuple had come in that week. So, he made an effort to call prospective clients and was able to sell six annual licenses. Now, like Derrick, he is working on things that are hard to achieve. But if they can make them happen, then they will be really good.  
Today’s Topics Include:
If feeling overwhelmed, write everything down, break into chunks, and organize them
Find a visible way to make sure you are making progress and staying on track
Ben wants to talk to other CEOs of small companies to find out what are they focused on and paying attention to because there is so much to do
Don’t beat up yourself over mistakes, just keep making progress
AoP podcast is like therapy and leaning on each other for support during this journey; staying sane during the new company/product process
Prioritize Properly: Get sleep or you’re operating at a fraction at what you could be
Break up your day and work schedule into 2-3 hour segments; if you need to get something done, spend less time doing it
Teams contacted Ben about participating in the Tuple alpha; spots are still available, so contact him
Company or founder retreats are a way to get creative, think outside the box, and bond over shared challenges and struggles
Ben’s team, Sam Deane, including  has been cranking away on its native app to create the initial set-up, layout, and architecture 
Ben tweeted about how to get up to speed on Mac OS development; considered corporate overlord’s job to create education and training, so it doesn’t get done
Looking back on a year if AoP: Derrick overcame his fear of the microphone, and they’re keeping it real; humbled and happy that people find it useful
Links and resources:
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Level (https://level.app/)
Tuple (https://tuple.app/)
Hill Charts on Basecamp (https://basecamp.com/features/hill-charts)
Trello (https://trello.com/)
Drip (https://www.drip.com/)
Rob Walling (https://robwalling.com/)
Sketch (https://www.sketchapp.com/)
Giant Robots Smashing Into Other Giant Robots (http://giantrobots.fm/episodes)
Microconf (https://www.microconf.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick continues to reinvent himself with his new product, Level, and sporting a, “I work for myself beard.” He took a vacation to canoe and camp instead of code. It’s always a refreshing experience for him to get away from work from time to time. Now, Derrick is back to writing code and organizing tasks in Levelland.</p>

<p>Ben also went on vacation, but before doing so, he realized no sales for Tuple had come in that week. So, he made an effort to call prospective clients and was able to sell six annual licenses. Now, like Derrick, he is working on things that are hard to achieve. But if they can make them happen, then they will be really good.  </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>If feeling overwhelmed, write everything down, break into chunks, and organize them</li>
<li>Find a visible way to make sure you are making progress and staying on track</li>
<li>Ben wants to talk to other CEOs of small companies to find out what are they focused on and paying attention to because there is so much to do</li>
<li>Don’t beat up yourself over mistakes, just keep making progress</li>
<li>AoP podcast is like therapy and leaning on each other for support during this journey; staying sane during the new company/product process</li>
<li>Prioritize Properly: Get sleep or you’re operating at a fraction at what you could be</li>
<li>Break up your day and work schedule into 2-3 hour segments; if you need to get something done, spend less time doing it</li>
<li>Teams contacted Ben about participating in the Tuple alpha; spots are still available, so contact him</li>
<li>Company or founder retreats are a way to get creative, think outside the box, and bond over shared challenges and struggles</li>
<li>Ben’s team, Sam Deane, including  has been cranking away on its native app to create the initial set-up, layout, and architecture </li>
<li>Ben tweeted about how to get up to speed on Mac OS development; considered corporate overlord’s job to create education and training, so it doesn’t get done</li>
<li>Looking back on a year if AoP: Derrick overcame his fear of the microphone, and they’re keeping it real; humbled and happy that people find it useful</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="https://basecamp.com/features/hill-charts" rel="nofollow">Hill Charts on Basecamp</a><br>
<a href="https://trello.com/" rel="nofollow">Trello</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://robwalling.com/" rel="nofollow">Rob Walling</a><br>
<a href="https://www.sketchapp.com/" rel="nofollow">Sketch</a><br>
<a href="http://giantrobots.fm/episodes" rel="nofollow">Giant Robots Smashing Into Other Giant Robots</a><br>
<a href="https://www.microconf.com/" rel="nofollow">Microconf</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick continues to reinvent himself with his new product, Level, and sporting a, “I work for myself beard.” He took a vacation to canoe and camp instead of code. It’s always a refreshing experience for him to get away from work from time to time. Now, Derrick is back to writing code and organizing tasks in Levelland.</p>

<p>Ben also went on vacation, but before doing so, he realized no sales for Tuple had come in that week. So, he made an effort to call prospective clients and was able to sell six annual licenses. Now, like Derrick, he is working on things that are hard to achieve. But if they can make them happen, then they will be really good.  </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>If feeling overwhelmed, write everything down, break into chunks, and organize them</li>
<li>Find a visible way to make sure you are making progress and staying on track</li>
<li>Ben wants to talk to other CEOs of small companies to find out what are they focused on and paying attention to because there is so much to do</li>
<li>Don’t beat up yourself over mistakes, just keep making progress</li>
<li>AoP podcast is like therapy and leaning on each other for support during this journey; staying sane during the new company/product process</li>
<li>Prioritize Properly: Get sleep or you’re operating at a fraction at what you could be</li>
<li>Break up your day and work schedule into 2-3 hour segments; if you need to get something done, spend less time doing it</li>
<li>Teams contacted Ben about participating in the Tuple alpha; spots are still available, so contact him</li>
<li>Company or founder retreats are a way to get creative, think outside the box, and bond over shared challenges and struggles</li>
<li>Ben’s team, Sam Deane, including  has been cranking away on its native app to create the initial set-up, layout, and architecture </li>
<li>Ben tweeted about how to get up to speed on Mac OS development; considered corporate overlord’s job to create education and training, so it doesn’t get done</li>
<li>Looking back on a year if AoP: Derrick overcame his fear of the microphone, and they’re keeping it real; humbled and happy that people find it useful</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="https://basecamp.com/features/hill-charts" rel="nofollow">Hill Charts on Basecamp</a><br>
<a href="https://trello.com/" rel="nofollow">Trello</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://robwalling.com/" rel="nofollow">Rob Walling</a><br>
<a href="https://www.sketchapp.com/" rel="nofollow">Sketch</a><br>
<a href="http://giantrobots.fm/episodes" rel="nofollow">Giant Robots Smashing Into Other Giant Robots</a><br>
<a href="https://www.microconf.com/" rel="nofollow">Microconf</a></p>]]>
      </itunes:summary>
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      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+UMagugX6" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>49: The Evolving Tech Stack</title>
      <link>https://artofproductpodcast.com/episode-49</link>
      <guid isPermaLink="false">cab238cd-d923-4645-a1a3-28d7e9bd0708</guid>
      <pubDate>Thu, 12 Jul 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/cab238cd-d923-4645-a1a3-28d7e9bd0708.mp3" length="21993310" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick continues to code to make progress on things he will need to build at some point for his product, Level. Also, he spent a lot of time in Elm land for refactoring and additions. Will Elm code work for scaling necessary for Level? Derrick is still trying to decide.

Ben’s team at Tuple has transitioned from C++ to Swift, a newer and friendlier language. Also, Tuple hired a consultant as a sanity check and to be pointed in the right direction for building a native app on Mac. Initially, the consultant will help step up and build with dependencies needed. 
</itunes:subtitle>
      <itunes:duration>21:49</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick continues to code to make progress on things he will need to build at some point for his product, Level. Also, he spent a lot of time in Elm land for refactoring and additions. Will Elm code work for scaling necessary for Level? Derrick is still trying to decide.
Ben’s team at Tuple has transitioned from C++ to Swift, a newer and friendlier language. Also, Tuple hired a consultant as a sanity check and to be pointed in the right direction for building a native app on Mac. Initially, the consultant will help step up and build with dependencies needed. 
Today’s Topics Include:
Level App: There’s a lot of work to do and time is flying by; not sure when it’s going to be ready, but every day, make progress
More than 800 people have signed up for Ben’s Code Quality Challenge; people engaged in it are getting value, doing useful things, and improving their apps
Advantages of building your network up online; they share and inquire about info you post
Types of tips that spread fast, including bash, shell, and git
Ben plans to reach out to people to make podcast appearances to promote Tuple
Ben stepped away from sales, but now plans to make money for the company his #1 priority; difference between self-funding and bootstrapping
Being in a constant state of push-and-pull; when to do this/that and change directions
If you’re interested in entrepreneurship, read Shoe Dog by Phil Knight; jumping through hoops and funding a company
Check out Founder to CEO by Matt Mochary, who coaches tech startup CEOs in Silicon Valley; what do you need to know to grow? 
Friendly reminder if you’re going camping this summer, remember to take mosquito repellent with you! 
Links and resources:
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Level (https://level.app/)
Tuple (https://tuple.app/)
Elm (http://elm-lang.org/)
Richard Feldman on YouTube (https://www.youtube.com/results?search_query=richard+feldman+elm)
Swift (https://developer.apple.com/swift/)
Derrick Reimer on Startups for the Rest of Us (https://www.startupsfortherestofus.com/episodes/episode-399-how-derrick-reimer-is-validating-his-ambitious-third-saas-application)
Derrick Reimer on Full Stack Radio (http://www.fullstackradio.com/92)
Ben Orenstein’s Code Quality Challenge (https://www.codequalitychallenge.com/)
Ben Orenstein’s Shell Tricks Post (https://twitter.com/r00k/status/1013970705229197317)
Shoe Dog (https://www.amazon.com/Shoe-Dog-Phil-Knight/dp/1508211809)
Founder to CEO (https://docs.google.com/document/d/1ZJZbv4J6FZ8Dnb0JuMhJxTnwl-dwqx5xl0s65DE3wO8/preview)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick continues to code to make progress on things he will need to build at some point for his product, Level. Also, he spent a lot of time in Elm land for refactoring and additions. Will Elm code work for scaling necessary for Level? Derrick is still trying to decide.</p>

<p>Ben’s team at Tuple has transitioned from C++ to Swift, a newer and friendlier language. Also, Tuple hired a consultant as a sanity check and to be pointed in the right direction for building a native app on Mac. Initially, the consultant will help step up and build with dependencies needed. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Level App: There’s a lot of work to do and time is flying by; not sure when it’s going to be ready, but every day, make progress</li>
<li>More than 800 people have signed up for Ben’s Code Quality Challenge; people engaged in it are getting value, doing useful things, and improving their apps</li>
<li>Advantages of building your network up online; they share and inquire about info you post</li>
<li>Types of tips that spread fast, including bash, shell, and git</li>
<li>Ben plans to reach out to people to make podcast appearances to promote Tuple</li>
<li>Ben stepped away from sales, but now plans to make money for the company his #1 priority; difference between self-funding and bootstrapping</li>
<li>Being in a constant state of push-and-pull; when to do this/that and change directions</li>
<li>If you’re interested in entrepreneurship, read Shoe Dog by Phil Knight; jumping through hoops and funding a company</li>
<li>Check out Founder to CEO by Matt Mochary, who coaches tech startup CEOs in Silicon Valley; what do you need to know to grow? </li>
<li>Friendly reminder if you’re going camping this summer, remember to take mosquito repellent with you! </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="http://elm-lang.org/" rel="nofollow">Elm</a><br>
<a href="https://www.youtube.com/results?search_query=richard+feldman+elm" rel="nofollow">Richard Feldman on YouTube</a><br>
<a href="https://developer.apple.com/swift/" rel="nofollow">Swift</a><br>
<a href="https://www.startupsfortherestofus.com/episodes/episode-399-how-derrick-reimer-is-validating-his-ambitious-third-saas-application" rel="nofollow">Derrick Reimer on Startups for the Rest of Us</a><br>
<a href="http://www.fullstackradio.com/92" rel="nofollow">Derrick Reimer on Full Stack Radio</a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">Ben Orenstein’s Code Quality Challenge</a><br>
<a href="https://twitter.com/r00k/status/1013970705229197317" rel="nofollow">Ben Orenstein’s Shell Tricks Post</a><br>
<a href="https://www.amazon.com/Shoe-Dog-Phil-Knight/dp/1508211809" rel="nofollow">Shoe Dog</a><br>
<a href="https://docs.google.com/document/d/1ZJZbv4J6FZ8Dnb0JuMhJxTnwl-dwqx5xl0s65DE3wO8/preview" rel="nofollow">Founder to CEO</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick continues to code to make progress on things he will need to build at some point for his product, Level. Also, he spent a lot of time in Elm land for refactoring and additions. Will Elm code work for scaling necessary for Level? Derrick is still trying to decide.</p>

<p>Ben’s team at Tuple has transitioned from C++ to Swift, a newer and friendlier language. Also, Tuple hired a consultant as a sanity check and to be pointed in the right direction for building a native app on Mac. Initially, the consultant will help step up and build with dependencies needed. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Level App: There’s a lot of work to do and time is flying by; not sure when it’s going to be ready, but every day, make progress</li>
<li>More than 800 people have signed up for Ben’s Code Quality Challenge; people engaged in it are getting value, doing useful things, and improving their apps</li>
<li>Advantages of building your network up online; they share and inquire about info you post</li>
<li>Types of tips that spread fast, including bash, shell, and git</li>
<li>Ben plans to reach out to people to make podcast appearances to promote Tuple</li>
<li>Ben stepped away from sales, but now plans to make money for the company his #1 priority; difference between self-funding and bootstrapping</li>
<li>Being in a constant state of push-and-pull; when to do this/that and change directions</li>
<li>If you’re interested in entrepreneurship, read Shoe Dog by Phil Knight; jumping through hoops and funding a company</li>
<li>Check out Founder to CEO by Matt Mochary, who coaches tech startup CEOs in Silicon Valley; what do you need to know to grow? </li>
<li>Friendly reminder if you’re going camping this summer, remember to take mosquito repellent with you! </li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="http://elm-lang.org/" rel="nofollow">Elm</a><br>
<a href="https://www.youtube.com/results?search_query=richard+feldman+elm" rel="nofollow">Richard Feldman on YouTube</a><br>
<a href="https://developer.apple.com/swift/" rel="nofollow">Swift</a><br>
<a href="https://www.startupsfortherestofus.com/episodes/episode-399-how-derrick-reimer-is-validating-his-ambitious-third-saas-application" rel="nofollow">Derrick Reimer on Startups for the Rest of Us</a><br>
<a href="http://www.fullstackradio.com/92" rel="nofollow">Derrick Reimer on Full Stack Radio</a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">Ben Orenstein’s Code Quality Challenge</a><br>
<a href="https://twitter.com/r00k/status/1013970705229197317" rel="nofollow">Ben Orenstein’s Shell Tricks Post</a><br>
<a href="https://www.amazon.com/Shoe-Dog-Phil-Knight/dp/1508211809" rel="nofollow">Shoe Dog</a><br>
<a href="https://docs.google.com/document/d/1ZJZbv4J6FZ8Dnb0JuMhJxTnwl-dwqx5xl0s65DE3wO8/preview" rel="nofollow">Founder to CEO</a></p>]]>
      </itunes:summary>
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      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+oPA_uGfc" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>48: When Is the Right Time to Take Outside Funding?</title>
      <link>https://artofproductpodcast.com/episode-48</link>
      <guid isPermaLink="false">c6955d81-6dd7-487d-aba9-395f0785c828</guid>
      <pubDate>Thu, 05 Jul 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c6955d81-6dd7-487d-aba9-395f0785c828.mp3" length="30202203" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick was hoping to finish mock-ups for communication flows inside Level to get feedback, but that turned out to be a lofty goal that he is still working on. The process of designing Level has generated more questions than answers and minute details that Derrick needs to address. This is the real work happens.

Congrats to Ben, who finally crossed 10,000 followers on Twitter. He uses Twitter as a way to provide value, be useful, and build relationships. Also, he launched the Code Quality Challenge sign-ups and a private podcast to share information with people who are interested in Tuple. 
</itunes:subtitle>
      <itunes:duration>31:12</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick was hoping to finish mock-ups for communication flows inside Level to get feedback, but that turned out to be a lofty goal that he is still working on. The process of designing Level has generated more questions than answers and minute details that Derrick needs to address. This is the real work happens.
Congrats to Ben, who finally crossed 10,000 followers on Twitter. He uses Twitter as a way to provide value, be useful, and build relationships. Also, he launched the Code Quality Challenge sign-ups and a private podcast to share information with people who are interested in Tuple. 
Today’s Topics Include:
Interest in seed funding? Different ways to raise funding
Being in complete control of your destiny and avoiding failure
Doubling down to take investments; what’s it like to be in a business environment that received funding
Rob Walling’s experience with funded companies; listen to a recap of 12 Lessons I learned Moving from Bootstrapped to Venture Backed (https://lan.io/blog/podcast/rob-walling/)
Personalities and psychology of founders impact own vs. others’ money
Flexibility: Choose to push hard and make something profitable or not
Head lamp requirement to enjoy the great outdoors, and how being tall has its benefits
Links and resources:
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Level (https://level.app/)
Tuple (https://tuple.app/)
Drip (https://www.drip.com/)
Briefs podcasting service (https://www.briefs.fm/)
Microconf (https://www.microconf.com/)
Rob Walling (https://robwalling.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick was hoping to finish mock-ups for communication flows inside Level to get feedback, but that turned out to be a lofty goal that he is still working on. The process of designing Level has generated more questions than answers and minute details that Derrick needs to address. This is the real work happens.</p>

<p>Congrats to Ben, who finally crossed 10,000 followers on Twitter. He uses Twitter as a way to provide value, be useful, and build relationships. Also, he launched the Code Quality Challenge sign-ups and a private podcast to share information with people who are interested in Tuple. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Interest in seed funding? Different ways to raise funding</li>
<li>Being in complete control of your destiny and avoiding failure</li>
<li>Doubling down to take investments; what’s it like to be in a business environment that received funding</li>
<li>Rob Walling’s experience with funded companies; listen to a recap of <a href="https://lan.io/blog/podcast/rob-walling/" rel="nofollow">12 Lessons I learned Moving from Bootstrapped to Venture Backed</a></li>
<li>Personalities and psychology of founders impact own vs. others’ money</li>
<li>Flexibility: Choose to push hard and make something profitable or not</li>
<li>Head lamp requirement to enjoy the great outdoors, and how being tall has its benefits</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://www.briefs.fm/" rel="nofollow">Briefs podcasting service</a><br>
<a href="https://www.microconf.com/" rel="nofollow">Microconf</a><br>
<a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick was hoping to finish mock-ups for communication flows inside Level to get feedback, but that turned out to be a lofty goal that he is still working on. The process of designing Level has generated more questions than answers and minute details that Derrick needs to address. This is the real work happens.</p>

<p>Congrats to Ben, who finally crossed 10,000 followers on Twitter. He uses Twitter as a way to provide value, be useful, and build relationships. Also, he launched the Code Quality Challenge sign-ups and a private podcast to share information with people who are interested in Tuple. </p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Interest in seed funding? Different ways to raise funding</li>
<li>Being in complete control of your destiny and avoiding failure</li>
<li>Doubling down to take investments; what’s it like to be in a business environment that received funding</li>
<li>Rob Walling’s experience with funded companies; listen to a recap of <a href="https://lan.io/blog/podcast/rob-walling/" rel="nofollow">12 Lessons I learned Moving from Bootstrapped to Venture Backed</a></li>
<li>Personalities and psychology of founders impact own vs. others’ money</li>
<li>Flexibility: Choose to push hard and make something profitable or not</li>
<li>Head lamp requirement to enjoy the great outdoors, and how being tall has its benefits</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://www.briefs.fm/" rel="nofollow">Briefs podcasting service</a><br>
<a href="https://www.microconf.com/" rel="nofollow">Microconf</a><br>
<a href="https://robwalling.com/" rel="nofollow">Rob Walling</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+toNof-6r</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+toNof-6r" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>47: Pacing Yourself When Starting Up</title>
      <link>https://artofproductpodcast.com/episode-47</link>
      <guid isPermaLink="false">ce039161-b940-43cc-94ce-0de2ba3c36d3</guid>
      <pubDate>Thu, 28 Jun 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/ce039161-b940-43cc-94ce-0de2ba3c36d3.mp3" length="33643212" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Despite being in the process of building new companies and products, Derrick and Ben understand the importance of sustainable pace - being able to unplug and get some rest to make smart decisions. So, Derrick just got back from vacation, and Ben plans to take some days off soon. It’s about the mental component of mastering your brain. 

Derrick is getting back into the swing of things and trying to finish the mock-ups for communication flows inside Level. Ben has been focusing on filling up Tuple’s alpha and booking substantial pre-pays. Also, Ben shipped his landing page and already has about 12,000 subscribers.
</itunes:subtitle>
      <itunes:duration>33:56</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Despite being in the process of building new companies and products, Derrick and Ben understand the importance of sustainable pace - being able to unplug and get some rest to make smart decisions. So, Derrick just got back from vacation, and Ben plans to take some days off soon. It’s about the mental component of mastering your brain. 
Derrick is getting back into the swing of things and trying to finish the mock-ups for communication flows inside Level. Ben has been focusing on filling up Tuple’s alpha and booking substantial pre-pays. Also, Ben shipped his landing page and already has about 12,000 subscribers.
Today’s Topics Include:
Moving away from crud and crappy versions, and switching to a fully native app 
Reaching a certain bar to get the product in users’ hand; adjust and pivot as needed and be a suitable alternative
Making a decision whether to build in Electron or not
Is a desktop app necessary? Always-open option can lead to missed productivity
KPI dashboard - what gets measured, gets managed
Restart of code quality challenge: Sign up for next cohort in July
Following challenge, pitch people on paid pair programming course
Buying time to make a product really good, and training next generation of customers
Business Idea: CEOs need dashboards 
5-Minute Journal: I’m grateful for, what would make today great, and I am…; and 3 amazing things that happened today and how could I have made today even better
Links and resources:
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Level (https://level.app/)
Tuple (https://tuple.app/)
Derrick Reimer on Full Stack Radio - Designing a Calmer Team Communication Platform (http://www.fullstackradio.com/91)
Electron (https://electronjs.org/)
</description>
      <content:encoded>
        <![CDATA[<p>Despite being in the process of building new companies and products, Derrick and Ben understand the importance of sustainable pace - being able to unplug and get some rest to make smart decisions. So, Derrick just got back from vacation, and Ben plans to take some days off soon. It’s about the mental component of mastering your brain. </p>

<p>Derrick is getting back into the swing of things and trying to finish the mock-ups for communication flows inside Level. Ben has been focusing on filling up Tuple’s alpha and booking substantial pre-pays. Also, Ben shipped his landing page and already has about 12,000 subscribers.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Moving away from crud and crappy versions, and switching to a fully native app </li>
<li>Reaching a certain bar to get the product in users’ hand; adjust and pivot as needed and be a suitable alternative</li>
<li>Making a decision whether to build in Electron or not</li>
<li>Is a desktop app necessary? Always-open option can lead to missed productivity</li>
<li>KPI dashboard - what gets measured, gets managed</li>
<li>Restart of code quality challenge: Sign up for next cohort in July</li>
<li>Following challenge, pitch people on paid pair programming course</li>
<li>Buying time to make a product really good, and training next generation of customers</li>
<li>Business Idea: CEOs need dashboards </li>
<li>5-Minute Journal: I’m grateful for, what would make today great, and I am…; and 3 amazing things that happened today and how could I have made today even better</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="http://www.fullstackradio.com/91" rel="nofollow">Derrick Reimer on Full Stack Radio - Designing a Calmer Team Communication Platform</a><br>
<a href="https://electronjs.org/" rel="nofollow">Electron</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Despite being in the process of building new companies and products, Derrick and Ben understand the importance of sustainable pace - being able to unplug and get some rest to make smart decisions. So, Derrick just got back from vacation, and Ben plans to take some days off soon. It’s about the mental component of mastering your brain. </p>

<p>Derrick is getting back into the swing of things and trying to finish the mock-ups for communication flows inside Level. Ben has been focusing on filling up Tuple’s alpha and booking substantial pre-pays. Also, Ben shipped his landing page and already has about 12,000 subscribers.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Moving away from crud and crappy versions, and switching to a fully native app </li>
<li>Reaching a certain bar to get the product in users’ hand; adjust and pivot as needed and be a suitable alternative</li>
<li>Making a decision whether to build in Electron or not</li>
<li>Is a desktop app necessary? Always-open option can lead to missed productivity</li>
<li>KPI dashboard - what gets measured, gets managed</li>
<li>Restart of code quality challenge: Sign up for next cohort in July</li>
<li>Following challenge, pitch people on paid pair programming course</li>
<li>Buying time to make a product really good, and training next generation of customers</li>
<li>Business Idea: CEOs need dashboards </li>
<li>5-Minute Journal: I’m grateful for, what would make today great, and I am…; and 3 amazing things that happened today and how could I have made today even better</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://tuple.app/" rel="nofollow">Tuple</a><br>
<a href="http://www.fullstackradio.com/91" rel="nofollow">Derrick Reimer on Full Stack Radio - Designing a Calmer Team Communication Platform</a><br>
<a href="https://electronjs.org/" rel="nofollow">Electron</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+g5D11bel</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+g5D11bel" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>46: The Importance of Trust with Your Audience with Justin Jackson</title>
      <link>https://artofproductpodcast.com/episode-46</link>
      <guid isPermaLink="false">06f44ac4-0467-4b41-919f-2de56647bdba</guid>
      <pubDate>Thu, 14 Jun 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/06f44ac4-0467-4b41-919f-2de56647bdba.mp3" length="64744760" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Today’s episode features guest Justin Jackson, who is building a new podcasting startup called, Transistor.fm, and runs MegaMaker training and books for SaaS and indie software companies. He’s discovering that it’s a lot of work to build something. 

Derrick and Ben know how he feels. For Derrick, it’s been a fun week in the land of Level. He’s been working on his new landing page and landing new sign-ups for the pre-launch list. Ben has pre-sold $700 worth of Tuple accounts and raised $500 worth of verbal “Yeses.” Contact Ben if you want to be a part of Tuple. They share their ups and downs, fears and triumphs!</itunes:subtitle>
      <itunes:duration>1:06:17</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Today’s episode features guest Justin Jackson, who is building a new podcasting startup called, Transistor.fm, and runs MegaMaker training and books for SaaS and indie software companies. He’s discovering that it’s a lot of work to build something. 
Derrick and Ben know how he feels. For Derrick, it’s been a fun week in the land of Level. He’s been working on his new landing page and landing new sign-ups for the pre-launch list. Ben has pre-sold $700 worth of Tuple accounts and raised $500 worth of verbal “Yeses.” Contact Ben if you want to be a part of Tuple. They share their ups and downs, fears and triumphs!
Today’s Topics Include:
Should I learn more programming? More design? Acquire skills to connect the two
It’s easier to build something after building relationships; a personal approach makes you stand out
Can connection with core audience become a scalable competitive advantage?
Ways to tell your story and generate followers before you have product info available
Get your product into the hands of potential users
Propensity that you know all the answers, but bury your ego and ask for help
Deciding how much to charge, pricing structure
You can get people to sign up and get them to pay for it, but can you get them to use it and keep using it?
Invest in something that offers a virtuous cycle of revenue back to your company
Demonstrate value of existing content; making money and conversions from specific campaigns and activities 
Fears and feelings when people are not using a product
Hire customer support people to reach out to customers and generate revenue
Trend is automated software companies, but the most successful companies emphasize a human service component
Pair programming always bubbles to the surface
Links and resources:
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Justin Jackson (https://justinjackson.ca/)
Justin Jackson on Twitter (https://twitter.com/mijustin?lang=en)
Level (https://level.app/)
Build Your Saas podcast (https://saas.transistor.fm/)
Transistor.fm (https://transistor.fm/)
MicroConf (https://www.microconf.com/)
Jason Fried (https://twitter.com/jasonfried)
Seth Godin (https://www.sethgodin.com/)
RightMessage (https://rightmessage.com/)
How We’ve Taken FOMO 20k to 80k by Justin Mares (https://microconf.gen.co/justin-mares)
</description>
      <content:encoded>
        <![CDATA[<p>Today’s episode features guest Justin Jackson, who is building a new podcasting startup called, Transistor.fm, and runs MegaMaker training and books for SaaS and indie software companies. He’s discovering that it’s a lot of work to build something. </p>

<p>Derrick and Ben know how he feels. For Derrick, it’s been a fun week in the land of Level. He’s been working on his new landing page and landing new sign-ups for the pre-launch list. Ben has pre-sold $700 worth of Tuple accounts and raised $500 worth of verbal “Yeses.” Contact Ben if you want to be a part of Tuple. They share their ups and downs, fears and triumphs!</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Should I learn more programming? More design? Acquire skills to connect the two</li>
<li>It’s easier to build something after building relationships; a personal approach makes you stand out</li>
<li>Can connection with core audience become a scalable competitive advantage?</li>
<li>Ways to tell your story and generate followers before you have product info available</li>
<li>Get your product into the hands of potential users</li>
<li>Propensity that you know all the answers, but bury your ego and ask for help</li>
<li>Deciding how much to charge, pricing structure</li>
<li>You can get people to sign up and get them to pay for it, but can you get them to use it and keep using it?</li>
<li>Invest in something that offers a virtuous cycle of revenue back to your company</li>
<li>Demonstrate value of existing content; making money and conversions from specific campaigns and activities </li>
<li>Fears and feelings when people are not using a product</li>
<li>Hire customer support people to reach out to customers and generate revenue</li>
<li>Trend is automated software companies, but the most successful companies emphasize a human service component</li>
<li>Pair programming always bubbles to the surface</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://justinjackson.ca/" rel="nofollow">Justin Jackson</a><br>
<a href="https://twitter.com/mijustin?lang=en" rel="nofollow">Justin Jackson on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://saas.transistor.fm/" rel="nofollow">Build Your Saas podcast</a><br>
<a href="https://transistor.fm/" rel="nofollow">Transistor.fm</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://twitter.com/jasonfried" rel="nofollow">Jason Fried</a><br>
<a href="https://www.sethgodin.com/" rel="nofollow">Seth Godin</a><br>
<a href="https://rightmessage.com/" rel="nofollow">RightMessage</a><br>
<a href="https://microconf.gen.co/justin-mares" rel="nofollow">How We’ve Taken FOMO 20k to 80k by Justin Mares</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Today’s episode features guest Justin Jackson, who is building a new podcasting startup called, Transistor.fm, and runs MegaMaker training and books for SaaS and indie software companies. He’s discovering that it’s a lot of work to build something. </p>

<p>Derrick and Ben know how he feels. For Derrick, it’s been a fun week in the land of Level. He’s been working on his new landing page and landing new sign-ups for the pre-launch list. Ben has pre-sold $700 worth of Tuple accounts and raised $500 worth of verbal “Yeses.” Contact Ben if you want to be a part of Tuple. They share their ups and downs, fears and triumphs!</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>Should I learn more programming? More design? Acquire skills to connect the two</li>
<li>It’s easier to build something after building relationships; a personal approach makes you stand out</li>
<li>Can connection with core audience become a scalable competitive advantage?</li>
<li>Ways to tell your story and generate followers before you have product info available</li>
<li>Get your product into the hands of potential users</li>
<li>Propensity that you know all the answers, but bury your ego and ask for help</li>
<li>Deciding how much to charge, pricing structure</li>
<li>You can get people to sign up and get them to pay for it, but can you get them to use it and keep using it?</li>
<li>Invest in something that offers a virtuous cycle of revenue back to your company</li>
<li>Demonstrate value of existing content; making money and conversions from specific campaigns and activities </li>
<li>Fears and feelings when people are not using a product</li>
<li>Hire customer support people to reach out to customers and generate revenue</li>
<li>Trend is automated software companies, but the most successful companies emphasize a human service component</li>
<li>Pair programming always bubbles to the surface</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://justinjackson.ca/" rel="nofollow">Justin Jackson</a><br>
<a href="https://twitter.com/mijustin?lang=en" rel="nofollow">Justin Jackson on Twitter</a><br>
<a href="https://level.app/" rel="nofollow">Level</a><br>
<a href="https://saas.transistor.fm/" rel="nofollow">Build Your Saas podcast</a><br>
<a href="https://transistor.fm/" rel="nofollow">Transistor.fm</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://twitter.com/jasonfried" rel="nofollow">Jason Fried</a><br>
<a href="https://www.sethgodin.com/" rel="nofollow">Seth Godin</a><br>
<a href="https://rightmessage.com/" rel="nofollow">RightMessage</a><br>
<a href="https://microconf.gen.co/justin-mares" rel="nofollow">How We’ve Taken FOMO 20k to 80k by Justin Mares</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+XTy4wd2b</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+XTy4wd2b" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
    </item>
    <item>
      <title>45: The Value of Teaching</title>
      <link>https://artofproductpodcast.com/episode-45</link>
      <guid isPermaLink="false">585c1dfa-6782-4ffc-80aa-3cc0a8c6e643</guid>
      <pubDate>Thu, 07 Jun 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/585c1dfa-6782-4ffc-80aa-3cc0a8c6e643.mp3" length="40736969" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>He’s back! Ben returns from traveling to Hong Kong. He shared his rails knowledge by helping someone who is building a business and using a rails app. He made performance improvements and refactored items. Derrick is also doing some Vim tutoring. Learning something new does not take long or a lot of money, and gets easier. 

Of course, both Ben and Derrick continue to work on their new products, as well. Derrick is creating Level, an open source team communication and management tool. Ben is starting Tuple, a pair programming tool alternative for Screenhero.
</itunes:subtitle>
      <itunes:duration>41:17</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>He’s back! Ben returns from traveling to Hong Kong. He shared his rails knowledge by helping someone who is building a business and using a rails app. He made performance improvements and refactored items. Derrick is also doing some Vim tutoring. Learning something new does not take long or a lot of money, and gets easier. 
Of course, both Ben and Derrick continue to work on their new products, as well. Derrick is creating Level, an open source team communication and management tool. Ben is starting Tuple, a pair programming tool alternative for Screenhero.
Today’s Topics Include:
How to do file browser for projects in Vim: CtrlP; baked-in and plug-ins options for Vim
Build and code, but talking to customers can impact your course and business
Derrick is posting small, hot tips on Twitter that are nuggets of valuable knowledge
Likes and retweets growing Derrick’s number of followers
Ben needs to tweet more to market to developers for his new product - Tuple 
Derrick continues to work on Level; categorizing communication and how to present it
Notion of urgency is big issue with Slack that Derrick needs to address with Level
Brainstorming sometimes needs conversation, and sometimes long periods of silence
Controlling distractions and creating checklists are part of Derrick’s daily routine 
Derrick is improving the copywriting and calls to action on Level’s landing page
Ben plans to incentivize people via annual plan upsells
Derrick is considering a referral tracking mechanism as an incentive
Big transitions and uncertainty generate anxiety for Ben, but he now has strategies to deal with it
Trying to create a thing that did not exist before is different than something that already exists; it is harder and more stressful, and you’ll feel pain and be unsure 
Ben’s role as external-facing sales and marketing vs. product development and coding
Structuring to make yourself happy, but keeping staff happy, too; everyone should like what they are doing
Links and resources:
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Vim (https://www.vim.org/)
CtrlP (https://github.com/kien/ctrlp.vim)
Your First vimrc Should be Nearly Empty (http://www.benorenstein.com/blog/your-first-vimrc-should-be-nearly-empty)
Thoughtbot (https://thoughtbot.com/)
MicroConf (https://www.microconf.com/)
Momentum (https://momentumdash.com/)
Mathias Meyer (https://twitter.com/roidrage?lang=en)
Reboot Podcast - How You Walk Through the World with Seth Godin (https://www.reboot.io/episode/83-walk-world-seth-godin/)
</description>
      <content:encoded>
        <![CDATA[<p>He’s back! Ben returns from traveling to Hong Kong. He shared his rails knowledge by helping someone who is building a business and using a rails app. He made performance improvements and refactored items. Derrick is also doing some Vim tutoring. Learning something new does not take long or a lot of money, and gets easier. </p>

<p>Of course, both Ben and Derrick continue to work on their new products, as well. Derrick is creating Level, an open source team communication and management tool. Ben is starting Tuple, a pair programming tool alternative for Screenhero.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>How to do file browser for projects in Vim: CtrlP; baked-in and plug-ins options for Vim</li>
<li>Build and code, but talking to customers can impact your course and business</li>
<li>Derrick is posting small, hot tips on Twitter that are nuggets of valuable knowledge</li>
<li>Likes and retweets growing Derrick’s number of followers</li>
<li>Ben needs to tweet more to market to developers for his new product - Tuple </li>
<li>Derrick continues to work on Level; categorizing communication and how to present it</li>
<li>Notion of urgency is big issue with Slack that Derrick needs to address with Level</li>
<li>Brainstorming sometimes needs conversation, and sometimes long periods of silence</li>
<li>Controlling distractions and creating checklists are part of Derrick’s daily routine </li>
<li>Derrick is improving the copywriting and calls to action on Level’s landing page</li>
<li>Ben plans to incentivize people via annual plan upsells</li>
<li>Derrick is considering a referral tracking mechanism as an incentive</li>
<li>Big transitions and uncertainty generate anxiety for Ben, but he now has strategies to deal with it</li>
<li>Trying to create a thing that did not exist before is different than something that already exists; it is harder and more stressful, and you’ll feel pain and be unsure </li>
<li>Ben’s role as external-facing sales and marketing vs. product development and coding</li>
<li>Structuring to make yourself happy, but keeping staff happy, too; everyone should like what they are doing</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://www.vim.org/" rel="nofollow">Vim</a><br>
<a href="https://github.com/kien/ctrlp.vim" rel="nofollow">CtrlP</a><br>
<a href="http://www.benorenstein.com/blog/your-first-vimrc-should-be-nearly-empty" rel="nofollow">Your First vimrc Should be Nearly Empty</a><br>
<a href="https://thoughtbot.com/" rel="nofollow">Thoughtbot</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://momentumdash.com/" rel="nofollow">Momentum</a><br>
<a href="https://twitter.com/roidrage?lang=en" rel="nofollow">Mathias Meyer</a><br>
<a href="https://www.reboot.io/episode/83-walk-world-seth-godin/" rel="nofollow">Reboot Podcast - How You Walk Through the World with Seth Godin</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>He’s back! Ben returns from traveling to Hong Kong. He shared his rails knowledge by helping someone who is building a business and using a rails app. He made performance improvements and refactored items. Derrick is also doing some Vim tutoring. Learning something new does not take long or a lot of money, and gets easier. </p>

<p>Of course, both Ben and Derrick continue to work on their new products, as well. Derrick is creating Level, an open source team communication and management tool. Ben is starting Tuple, a pair programming tool alternative for Screenhero.</p>

<p><strong>Today’s Topics Include:</strong></p>

<ul>
<li>How to do file browser for projects in Vim: CtrlP; baked-in and plug-ins options for Vim</li>
<li>Build and code, but talking to customers can impact your course and business</li>
<li>Derrick is posting small, hot tips on Twitter that are nuggets of valuable knowledge</li>
<li>Likes and retweets growing Derrick’s number of followers</li>
<li>Ben needs to tweet more to market to developers for his new product - Tuple </li>
<li>Derrick continues to work on Level; categorizing communication and how to present it</li>
<li>Notion of urgency is big issue with Slack that Derrick needs to address with Level</li>
<li>Brainstorming sometimes needs conversation, and sometimes long periods of silence</li>
<li>Controlling distractions and creating checklists are part of Derrick’s daily routine </li>
<li>Derrick is improving the copywriting and calls to action on Level’s landing page</li>
<li>Ben plans to incentivize people via annual plan upsells</li>
<li>Derrick is considering a referral tracking mechanism as an incentive</li>
<li>Big transitions and uncertainty generate anxiety for Ben, but he now has strategies to deal with it</li>
<li>Trying to create a thing that did not exist before is different than something that already exists; it is harder and more stressful, and you’ll feel pain and be unsure </li>
<li>Ben’s role as external-facing sales and marketing vs. product development and coding</li>
<li>Structuring to make yourself happy, but keeping staff happy, too; everyone should like what they are doing</li>
</ul>

<p><strong>Links and resources:</strong></p>

<p><a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://www.vim.org/" rel="nofollow">Vim</a><br>
<a href="https://github.com/kien/ctrlp.vim" rel="nofollow">CtrlP</a><br>
<a href="http://www.benorenstein.com/blog/your-first-vimrc-should-be-nearly-empty" rel="nofollow">Your First vimrc Should be Nearly Empty</a><br>
<a href="https://thoughtbot.com/" rel="nofollow">Thoughtbot</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://momentumdash.com/" rel="nofollow">Momentum</a><br>
<a href="https://twitter.com/roidrage?lang=en" rel="nofollow">Mathias Meyer</a><br>
<a href="https://www.reboot.io/episode/83-walk-world-seth-godin/" rel="nofollow">Reboot Podcast - How You Walk Through the World with Seth Godin</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+NYZ0Z9yz</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+NYZ0Z9yz" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>44: Exploring the Open Source Business Model</title>
      <link>https://artofproductpodcast.com/episode-44</link>
      <guid isPermaLink="false">81cb4b68-58cd-4e7e-bd8e-5619a0b722a4</guid>
      <pubDate>Thu, 31 May 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/81cb4b68-58cd-4e7e-bd8e-5619a0b722a4.mp3" length="26097771" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Rob Walling, co-founder at Drip, MicroConf organizer, and host of the Startups For the Rest of Us podcast, continues to co-host with Derrick while Ben is in Hong Kong. Rob is becoming a believer in 3 to 6 hour work days; he is more productive and has more motivation to get things done.

As for Derrick, he read an article titled, After 5 years and $3M, here’s everything we’ve learned from building Ghost, which relates to the business model he is following for his Level product. Ghost is using the open source core product and it’s bootstrapped, which can be difficult.  in this episode, Derrick pulls out a few pieces of the article that are relevant to share.</itunes:subtitle>
      <itunes:duration>26:08</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Rob Walling, co-founder at Drip, MicroConf organizer, and host of the Startups For the Rest of Us podcast, continues to co-host with Derrick while Ben is in Hong Kong. Rob is becoming a believer in 3 to 6 hour work days; he is more productive and has more motivation to get things done.
As for Derrick, he read an article titled, After 5 years and $3M, here’s everything we’ve learned from building Ghost, which relates to the business model he is following for his Level product. Ghost is using the open source core product and it’s bootstrapped, which can be difficult.  in this episode, Derrick pulls out a few pieces of the article that are relevant to share.
Today’s Topics Include:
Piece 1: Competing on convenience with centralized platforms was a mistake; took too much time and made it a difficult experience for end users
Level customers will either pay or go to the open source version; if they find that self-host vs. buy does not work out, there will be a transition path
Piece 2: Building a distributed team is both easier and harder than imagined; the biggest challenges came from human problems, not business problems
Drip experienced similar issues with a distributed team; Level will probably have a distributed team to find talent but not be able to compete with bigger companies 
Pros and cons of remote- vs. office-based teams, such as building camaraderie
Piece 3: Open source development is more broken than ever; you are criticized for not doing something or meeting certain standards
Derrick plans to set expectations up front and promote opportunities for integration; be transparent and provide value
Brand is recognition within a group of people; brand association can be positive when they trust you, but negative if the brand treats them badly
Drive word of mouth; it is one of the biggest attraction channels for companies
Links and resources:
Rob Walling on Twitter (https://twitter.com/robwalling)
Startups for the Rest of Us (http://www.startupsfortherestofus.com/)
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
MicroConf (https://www.microconf.com/)
Drip (https://www.drip.com/)
After 5 years and $3M, here’s everything we’ve learned from building Ghost (https://blog.ghost.org/5/)
Build Your Saas Podcast (https://saas.transistor.fm/)
SaaStr (https://www.saastr.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Rob Walling, co-founder at Drip, MicroConf organizer, and host of the Startups For the Rest of Us podcast, continues to co-host with Derrick while Ben is in Hong Kong. Rob is becoming a believer in 3 to 6 hour work days; he is more productive and has more motivation to get things done.</p>

<p>As for Derrick, he read an article titled, After 5 years and $3M, here’s everything we’ve learned from building Ghost, which relates to the business model he is following for his Level product. Ghost is using the open source core product and it’s bootstrapped, which can be difficult.  in this episode, Derrick pulls out a few pieces of the article that are relevant to share.</p>

<p>Today’s Topics Include:</p>

<ul>
<li>Piece 1: Competing on convenience with centralized platforms was a mistake; took too much time and made it a difficult experience for end users</li>
<li>Level customers will either pay or go to the open source version; if they find that self-host vs. buy does not work out, there will be a transition path</li>
<li>Piece 2: Building a distributed team is both easier and harder than imagined; the biggest challenges came from human problems, not business problems</li>
<li>Drip experienced similar issues with a distributed team; Level will probably have a distributed team to find talent but not be able to compete with bigger companies </li>
<li>Pros and cons of remote- vs. office-based teams, such as building camaraderie</li>
<li>Piece 3: Open source development is more broken than ever; you are criticized for not doing something or meeting certain standards</li>
<li>Derrick plans to set expectations up front and promote opportunities for integration; be transparent and provide value</li>
<li>Brand is recognition within a group of people; brand association can be positive when they trust you, but negative if the brand treats them badly</li>
<li>Drive word of mouth; it is one of the biggest attraction channels for companies</li>
</ul>

<p>Links and resources:</p>

<p><a href="https://twitter.com/robwalling" rel="nofollow">Rob Walling on Twitter</a><br>
<a href="http://www.startupsfortherestofus.com/" rel="nofollow">Startups for the Rest of Us</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://blog.ghost.org/5/" rel="nofollow">After 5 years and $3M, here’s everything we’ve learned from building Ghost</a><br>
<a href="https://saas.transistor.fm/" rel="nofollow">Build Your Saas Podcast</a><br>
<a href="https://www.saastr.com/" rel="nofollow">SaaStr</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Rob Walling, co-founder at Drip, MicroConf organizer, and host of the Startups For the Rest of Us podcast, continues to co-host with Derrick while Ben is in Hong Kong. Rob is becoming a believer in 3 to 6 hour work days; he is more productive and has more motivation to get things done.</p>

<p>As for Derrick, he read an article titled, After 5 years and $3M, here’s everything we’ve learned from building Ghost, which relates to the business model he is following for his Level product. Ghost is using the open source core product and it’s bootstrapped, which can be difficult.  in this episode, Derrick pulls out a few pieces of the article that are relevant to share.</p>

<p>Today’s Topics Include:</p>

<ul>
<li>Piece 1: Competing on convenience with centralized platforms was a mistake; took too much time and made it a difficult experience for end users</li>
<li>Level customers will either pay or go to the open source version; if they find that self-host vs. buy does not work out, there will be a transition path</li>
<li>Piece 2: Building a distributed team is both easier and harder than imagined; the biggest challenges came from human problems, not business problems</li>
<li>Drip experienced similar issues with a distributed team; Level will probably have a distributed team to find talent but not be able to compete with bigger companies </li>
<li>Pros and cons of remote- vs. office-based teams, such as building camaraderie</li>
<li>Piece 3: Open source development is more broken than ever; you are criticized for not doing something or meeting certain standards</li>
<li>Derrick plans to set expectations up front and promote opportunities for integration; be transparent and provide value</li>
<li>Brand is recognition within a group of people; brand association can be positive when they trust you, but negative if the brand treats them badly</li>
<li>Drive word of mouth; it is one of the biggest attraction channels for companies</li>
</ul>

<p>Links and resources:</p>

<p><a href="https://twitter.com/robwalling" rel="nofollow">Rob Walling on Twitter</a><br>
<a href="http://www.startupsfortherestofus.com/" rel="nofollow">Startups for the Rest of Us</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://blog.ghost.org/5/" rel="nofollow">After 5 years and $3M, here’s everything we’ve learned from building Ghost</a><br>
<a href="https://saas.transistor.fm/" rel="nofollow">Build Your Saas Podcast</a><br>
<a href="https://www.saastr.com/" rel="nofollow">SaaStr</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+j2nCl_eU</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+j2nCl_eU" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>43: Strategizing Product Validation</title>
      <link>https://artofproductpodcast.com/episode-43</link>
      <guid isPermaLink="false">698272d8-7934-4c2f-9323-e17e09a6f881</guid>
      <pubDate>Thu, 24 May 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/698272d8-7934-4c2f-9323-e17e09a6f881.mp3" length="39665508" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Rob Walling joins Derrick once again as a guest co-host while Ben is traveling in Hong Kong. Rob was Derrick's co-founder at Drip, runs MicroConf, and hosts the Startups For the Rest of Us podcast. 

Derrick and Rob discuss the latest Level updates and strategize how best to approach previewing product mockups to potential customers. They discuss how the early phase of a startup is very fulfilling because you can be very creative, but also stressful because of risk and uncertainty. Rob gets Derrick's feedback about offering one-on-one founder consulting in his spare time.</itunes:subtitle>
      <itunes:duration>40:16</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Rob Walling joins Derrick once again as a guest co-host while Ben is traveling in Hong Kong. Rob was Derrick's co-founder at Drip, runs MicroConf, and hosts the Startups For the Rest of Us podcast. 
Derrick and Rob discuss the latest Level updates and strategize how best to approach previewing product mockups to potential customers. They discuss how the early phase of a startup is very fulfilling because you can be very creative, but also stressful because of risk and uncertainty. Rob gets Derrick's feedback about offering one-on-one founder consulting in his spare time.
Links and resources:
Rob Walling on Twitter (https://twitter.com/robwalling)
Startups for the Rest of Us (http://www.startupsfortherestofus.com/)
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
MicroConf (https://www.microconf.com/)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Level Live #3: A Fireside Chat with Rob Walling (https://youtu.be/lDb-93uWVLw)
Drip (https://www.drip.com/)
Twist (https://twistapp.com/?lang=en)
Basecamp (https://basecamp.com/)
Soylent (https://www.soylent.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Rob Walling joins Derrick once again as a guest co-host while Ben is traveling in Hong Kong. Rob was Derrick&#39;s co-founder at Drip, runs MicroConf, and hosts the Startups For the Rest of Us podcast. </p>

<p>Derrick and Rob discuss the latest Level updates and strategize how best to approach previewing product mockups to potential customers. They discuss how the early phase of a startup is very fulfilling because you can be very creative, but also stressful because of risk and uncertainty. Rob gets Derrick&#39;s feedback about offering one-on-one founder consulting in his spare time.</p>

<p>Links and resources:</p>

<p><a href="https://twitter.com/robwalling" rel="nofollow">Rob Walling on Twitter</a><br>
<a href="http://www.startupsfortherestofus.com/" rel="nofollow">Startups for the Rest of Us</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://youtu.be/lDb-93uWVLw" rel="nofollow">Level Live #3: A Fireside Chat with Rob Walling</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://twistapp.com/?lang=en" rel="nofollow">Twist</a><br>
<a href="https://basecamp.com/" rel="nofollow">Basecamp</a><br>
<a href="https://www.soylent.com/" rel="nofollow">Soylent</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Rob Walling joins Derrick once again as a guest co-host while Ben is traveling in Hong Kong. Rob was Derrick&#39;s co-founder at Drip, runs MicroConf, and hosts the Startups For the Rest of Us podcast. </p>

<p>Derrick and Rob discuss the latest Level updates and strategize how best to approach previewing product mockups to potential customers. They discuss how the early phase of a startup is very fulfilling because you can be very creative, but also stressful because of risk and uncertainty. Rob gets Derrick&#39;s feedback about offering one-on-one founder consulting in his spare time.</p>

<p>Links and resources:</p>

<p><a href="https://twitter.com/robwalling" rel="nofollow">Rob Walling on Twitter</a><br>
<a href="http://www.startupsfortherestofus.com/" rel="nofollow">Startups for the Rest of Us</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://youtu.be/lDb-93uWVLw" rel="nofollow">Level Live #3: A Fireside Chat with Rob Walling</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://twistapp.com/?lang=en" rel="nofollow">Twist</a><br>
<a href="https://basecamp.com/" rel="nofollow">Basecamp</a><br>
<a href="https://www.soylent.com/" rel="nofollow">Soylent</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+saZvFM5s</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+saZvFM5s" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>42: Fostering a Culture of Creativity with Rob Walling</title>
      <link>https://artofproductpodcast.com/episode-42</link>
      <guid isPermaLink="false">61286e44-b3d4-4c40-8d67-503b801fadf2</guid>
      <pubDate>Thu, 17 May 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/61286e44-b3d4-4c40-8d67-503b801fadf2.mp3" length="59178280" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is away, so Derrick invited a special guest for this episode. Rob Walling was the co-founder of Drip and is the co-host of MicroConf. Rob recently removed Slack from his phone, and is waiting for Derrick’s Level product.

Level is an open source team communication tool that Derrick hopes will replace Slack among software teams. Others are looking forward to Level, as well, and wondering how many clients Level is going to be available on: mobile, desktop...As Derrick continues to work on Level, the two also reminisce about their days together at Drip. 
</itunes:subtitle>
      <itunes:duration>1:00:36</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is away, so Derrick invited a special guest for this episode. Rob Walling was the co-founder of Drip and is the co-host of MicroConf. Rob recently removed Slack from his phone, and is waiting for Derrick’s Level product.
Level is an open source team communication tool that Derrick hopes will replace Slack among software teams. Others are looking forward to Level, as well, and wondering how many clients Level is going to be available on: Mobile, desktop...As Derrick continues to work on Level, the two also reminisce about their days together at Drip. 
Today’s Topics Include:
Derrick is planning to use Electron to build a desktop app for Level
Some follow a pure approach and go native, but it can be more difficult than expected 
Bursting and psychological safety concepts allow people to express their ideas
What if? Be creative as a team, encourage everyone to collaborate, and make the environment comfortable for magic to happen 
Individual vs. group brainstorming: Which works better? How do other companies do it?
Derrick plans to show polished, not raw sketches of Level to make it reviewable
Derrick has been building the product, writing code, nuking the database, and creating videos to show slices of Level being made
Derrick used Stripe Atlas to form an LLC for Level
Stripe is inspiring; believe that you can transition an industry, make things happen, and win the hearts and minds of developers
Derrick and Rob discuss the pros/cons of fundstrapping vs. bootstrapping
Rob shares feedback and reviews from listeners of his podcast
Rob and Derrick share their thoughts on cryptocurrency investing
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Rob Walling on Twitter (https://twitter.com/robwalling)
Startups for the Rest of Us (http://www.startupsfortherestofus.com/)
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
MicroConf (https://www.microconf.com/)
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Electron (https://electronjs.org/)
PhoneGap (http://phonegap.com/)
Twist (https://twistapp.com/?lang=en)
WorkLife podcast (https://www.ted.com/read/ted-podcasts/worklife)
Gusto (https://gusto.com/)
Zenefits (https://www.zenefits.com/)
The Pixar Touch (https://www.amazon.com/Pixar-Touch-Making-Company/dp/0307278298)
Lost and Founder by Rand Fishkin (https://www.amazon.com/Lost-Founder-Painfully-Honest-Startup/dp/0735213321)
</description>
      <content:encoded>
        <![CDATA[<p>Ben is away, so Derrick invited a special guest for this episode. Rob Walling was the co-founder of Drip and is the co-host of MicroConf. Rob recently removed Slack from his phone, and is waiting for Derrick’s Level product.</p>

<p>Level is an open source team communication tool that Derrick hopes will replace Slack among software teams. Others are looking forward to Level, as well, and wondering how many clients Level is going to be available on: Mobile, desktop...As Derrick continues to work on Level, the two also reminisce about their days together at Drip. </p>

<p>Today’s Topics Include:</p>

<ul>
<li>Derrick is planning to use Electron to build a desktop app for Level</li>
<li>Some follow a pure approach and go native, but it can be more difficult than expected </li>
<li>Bursting and psychological safety concepts allow people to express their ideas</li>
<li>What if? Be creative as a team, encourage everyone to collaborate, and make the environment comfortable for magic to happen </li>
<li>Individual vs. group brainstorming: Which works better? How do other companies do it?</li>
<li>Derrick plans to show polished, not raw sketches of Level to make it reviewable</li>
<li>Derrick has been building the product, writing code, nuking the database, and creating videos to show slices of Level being made</li>
<li>Derrick used Stripe Atlas to form an LLC for Level</li>
<li>Stripe is inspiring; believe that you can transition an industry, make things happen, and win the hearts and minds of developers</li>
<li>Derrick and Rob discuss the pros/cons of fundstrapping vs. bootstrapping</li>
<li>Rob shares feedback and reviews from listeners of his podcast</li>
<li>Rob and Derrick share their thoughts on cryptocurrency investing</li>
</ul>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://twitter.com/robwalling" rel="nofollow">Rob Walling on Twitter</a><br>
<a href="http://www.startupsfortherestofus.com/" rel="nofollow">Startups for the Rest of Us</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://electronjs.org/" rel="nofollow">Electron</a><br>
<a href="http://phonegap.com/" rel="nofollow">PhoneGap</a><br>
<a href="https://twistapp.com/?lang=en" rel="nofollow">Twist</a><br>
<a href="https://www.ted.com/read/ted-podcasts/worklife" rel="nofollow">WorkLife podcast</a><br>
<a href="https://gusto.com/" rel="nofollow">Gusto</a><br>
<a href="https://www.zenefits.com/" rel="nofollow">Zenefits</a><br>
<a href="https://www.amazon.com/Pixar-Touch-Making-Company/dp/0307278298" rel="nofollow">The Pixar Touch</a><br>
<a href="https://www.amazon.com/Lost-Founder-Painfully-Honest-Startup/dp/0735213321" rel="nofollow">Lost and Founder by Rand Fishkin</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is away, so Derrick invited a special guest for this episode. Rob Walling was the co-founder of Drip and is the co-host of MicroConf. Rob recently removed Slack from his phone, and is waiting for Derrick’s Level product.</p>

<p>Level is an open source team communication tool that Derrick hopes will replace Slack among software teams. Others are looking forward to Level, as well, and wondering how many clients Level is going to be available on: Mobile, desktop...As Derrick continues to work on Level, the two also reminisce about their days together at Drip. </p>

<p>Today’s Topics Include:</p>

<ul>
<li>Derrick is planning to use Electron to build a desktop app for Level</li>
<li>Some follow a pure approach and go native, but it can be more difficult than expected </li>
<li>Bursting and psychological safety concepts allow people to express their ideas</li>
<li>What if? Be creative as a team, encourage everyone to collaborate, and make the environment comfortable for magic to happen </li>
<li>Individual vs. group brainstorming: Which works better? How do other companies do it?</li>
<li>Derrick plans to show polished, not raw sketches of Level to make it reviewable</li>
<li>Derrick has been building the product, writing code, nuking the database, and creating videos to show slices of Level being made</li>
<li>Derrick used Stripe Atlas to form an LLC for Level</li>
<li>Stripe is inspiring; believe that you can transition an industry, make things happen, and win the hearts and minds of developers</li>
<li>Derrick and Rob discuss the pros/cons of fundstrapping vs. bootstrapping</li>
<li>Rob shares feedback and reviews from listeners of his podcast</li>
<li>Rob and Derrick share their thoughts on cryptocurrency investing</li>
</ul>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://twitter.com/robwalling" rel="nofollow">Rob Walling on Twitter</a><br>
<a href="http://www.startupsfortherestofus.com/" rel="nofollow">Startups for the Rest of Us</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="https://electronjs.org/" rel="nofollow">Electron</a><br>
<a href="http://phonegap.com/" rel="nofollow">PhoneGap</a><br>
<a href="https://twistapp.com/?lang=en" rel="nofollow">Twist</a><br>
<a href="https://www.ted.com/read/ted-podcasts/worklife" rel="nofollow">WorkLife podcast</a><br>
<a href="https://gusto.com/" rel="nofollow">Gusto</a><br>
<a href="https://www.zenefits.com/" rel="nofollow">Zenefits</a><br>
<a href="https://www.amazon.com/Pixar-Touch-Making-Company/dp/0307278298" rel="nofollow">The Pixar Touch</a><br>
<a href="https://www.amazon.com/Lost-Founder-Painfully-Honest-Startup/dp/0735213321" rel="nofollow">Lost and Founder by Rand Fishkin</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+F7Cw8ZJw</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+F7Cw8ZJw" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>41: MicroConf 2018 Takeaways</title>
      <link>https://artofproductpodcast.com/episode-41</link>
      <guid isPermaLink="false">5a6ee595-ec2f-4a43-a0f2-8ab2946620b0</guid>
      <pubDate>Thu, 10 May 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/5a6ee595-ec2f-4a43-a0f2-8ab2946620b0.mp3" length="31679918" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick are recovering from days of being in Las Vegas for MicroConf. They spent time reconnecting with old friends, and making new friends. Knowledge floats around, and you can soak it all in. MicroConf has a culture of extreme transparency, helpfulness, friendliness, and wealth of value. Talks at the conference generated actionable items for and awe from attendees. </itunes:subtitle>
      <itunes:duration>31:51</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick are recovering from days of being in Las Vegas for MicroConf. They spent time reconnecting with old friends, and making new friends. Knowledge floats around, and you can soak it all in. MicroConf has a culture of extreme transparency, helpfulness, friendliness, and wealth of value. Talks at the conference generated actionable items for and awe from attendees. 
Derrick especially enjoyed copywriting and injecting humor sessions. Ben was impressed, too. His favorite talk was from Justin Mares on “How We’ve Taken FOMO 20 to 80k MRR in 18 Months,” where Mares talked about a difficult task and what worked and didn’t.
Today’s Topics Include:
Show up every day and try to make your business better
Growth regrets and scaling challenges for Derrick with Drip; does slow and steady win the race? 
Growth and Derrick’s new product Level; he plans to focus in on software developers
Don’t be afraid to go into large markets with your products and services to grow
Ben met up with the “guy” whose research he is using for his new company and the problems he plans to tackle
Ben plans to use WebRTC, unless or until an alternative appears
Ben has been thinking about positioning, and how it will affect his UX, pricing, and other factors
Ben settled on a name for his new business: Tuple (it was meant to be and nerdy enough for developers to get it)
Derrick battles for domains and wins Level.app
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
MicroConf (https://www.microconf.com/)
Drip (https://www.drip.com/)
WebRTC (https://webrtc.org/)
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick are recovering from days of being in Las Vegas for MicroConf. They spent time reconnecting with old friends, and making new friends. Knowledge floats around, and you can soak it all in. MicroConf has a culture of extreme transparency, helpfulness, friendliness, and wealth of value. Talks at the conference generated actionable items for and awe from attendees. </p>

<p>Derrick especially enjoyed copywriting and injecting humor sessions. Ben was impressed, too. His favorite talk was from Justin Mares on “How We’ve Taken FOMO 20 to 80k MRR in 18 Months,” where Mares talked about a difficult task and what worked and didn’t.</p>

<p>Today’s Topics Include:</p>

<ul>
<li>Show up every day and try to make your business better</li>
<li>Growth regrets and scaling challenges for Derrick with Drip; does slow and steady win the race? </li>
<li>Growth and Derrick’s new product Level; he plans to focus in on software developers</li>
<li>Don’t be afraid to go into large markets with your products and services to grow</li>
<li>Ben met up with the “guy” whose research he is using for his new company and the problems he plans to tackle</li>
<li>Ben plans to use WebRTC, unless or until an alternative appears</li>
<li>Ben has been thinking about positioning, and how it will affect his UX, pricing, and other factors</li>
<li>Ben settled on a name for his new business: Tuple (it was meant to be and nerdy enough for developers to get it)</li>
<li>Derrick battles for domains and wins Level.app</li>
</ul>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://webrtc.org/" rel="nofollow">WebRTC</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick are recovering from days of being in Las Vegas for MicroConf. They spent time reconnecting with old friends, and making new friends. Knowledge floats around, and you can soak it all in. MicroConf has a culture of extreme transparency, helpfulness, friendliness, and wealth of value. Talks at the conference generated actionable items for and awe from attendees. </p>

<p>Derrick especially enjoyed copywriting and injecting humor sessions. Ben was impressed, too. His favorite talk was from Justin Mares on “How We’ve Taken FOMO 20 to 80k MRR in 18 Months,” where Mares talked about a difficult task and what worked and didn’t.</p>

<p>Today’s Topics Include:</p>

<ul>
<li>Show up every day and try to make your business better</li>
<li>Growth regrets and scaling challenges for Derrick with Drip; does slow and steady win the race? </li>
<li>Growth and Derrick’s new product Level; he plans to focus in on software developers</li>
<li>Don’t be afraid to go into large markets with your products and services to grow</li>
<li>Ben met up with the “guy” whose research he is using for his new company and the problems he plans to tackle</li>
<li>Ben plans to use WebRTC, unless or until an alternative appears</li>
<li>Ben has been thinking about positioning, and how it will affect his UX, pricing, and other factors</li>
<li>Ben settled on a name for his new business: Tuple (it was meant to be and nerdy enough for developers to get it)</li>
<li>Derrick battles for domains and wins Level.app</li>
</ul>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://webrtc.org/" rel="nofollow">WebRTC</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+IC-2hWZT</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+IC-2hWZT" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>40: MicroConf, Equity, and Corporate Entities</title>
      <link>https://artofproductpodcast.com/episode-40</link>
      <guid isPermaLink="false">58ed3112-d534-45e5-b5bc-098e6cc88cd8</guid>
      <pubDate>Thu, 03 May 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/58ed3112-d534-45e5-b5bc-098e6cc88cd8.mp3" length="19665954" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick are together again, at MicroConf and working on their new products and businesses. From making T-shirts to thinking about finding funds, things are continuing to move forward.

Derrick is focusing on Level, an open source team communication and management tool. Ben is considering the name, Tuple, for his pair programming tool alternative for Screenhero. He is focusing on all things business-related, from equity to entity options.
</itunes:subtitle>
      <itunes:duration>19:26</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick are together again, at MicroConf and working on their new products and businesses. From making T-shirts to thinking about finding funds, things are continuing to move forward.
Derrick is focusing on Level, an open source team communication and management tool. Ben is considering the name, Tuple, for his pair programming tool alternative for Screenhero. He is focusing on all things business-related, from equity to entity options.
Today’s Topics Include:
What’s equity? Ben determines how to break up partnership percentages for his company
Each partner will have their moment in the sun, and contribute more or less at various times
Forming an entity; should Ben’s business be an LLC, corporation, private company...?
Domain scheme options when it comes to handles and extensions 
Ben’s next milestone is to do a small alpha, and charge people to use it 
Embedding iframes, custom domain options, and promotions
How cagey to be about technology being used; the secret sauce and general public licenses
Learning how to pitch a product and what resonates with people
Tools can be improved, and education on how to use them needs to be provided
Is Slack the problem, or the people who use it?
On premise vs. Cloud options; the pros and cons
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Angel Funds (https://angel.co/angel-funds)
MicroConf (https://www.microconf.com/)
WebRTC (https://webrtc.org/)
Andrew Culver (https://github.com/andrewculver)
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick are together again, at MicroConf and working on their new products and businesses. From making T-shirts to thinking about finding funds, things are continuing to move forward.</p>

<p>Derrick is focusing on Level, an open source team communication and management tool. Ben is considering the name, Tuple, for his pair programming tool alternative for Screenhero. He is focusing on all things business-related, from equity to entity options.</p>

<p>Today’s Topics Include:</p>

<ul>
<li>What’s equity? Ben determines how to break up partnership percentages for his company</li>
<li>Each partner will have their moment in the sun, and contribute more or less at various times</li>
<li>Forming an entity; should Ben’s business be an LLC, corporation, private company...?</li>
<li>Domain scheme options when it comes to handles and extensions </li>
<li>Ben’s next milestone is to do a small alpha, and charge people to use it </li>
<li>Embedding iframes, custom domain options, and promotions</li>
<li>How cagey to be about technology being used; the secret sauce and general public licenses</li>
<li>Learning how to pitch a product and what resonates with people</li>
<li>Tools can be improved, and education on how to use them needs to be provided</li>
<li>Is Slack the problem, or the people who use it?</li>
<li>On premise vs. Cloud options; the pros and cons</li>
</ul>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="https://angel.co/angel-funds" rel="nofollow">Angel Funds</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://webrtc.org/" rel="nofollow">WebRTC</a><br>
<a href="https://github.com/andrewculver" rel="nofollow">Andrew Culver</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick are together again, at MicroConf and working on their new products and businesses. From making T-shirts to thinking about finding funds, things are continuing to move forward.</p>

<p>Derrick is focusing on Level, an open source team communication and management tool. Ben is considering the name, Tuple, for his pair programming tool alternative for Screenhero. He is focusing on all things business-related, from equity to entity options.</p>

<p>Today’s Topics Include:</p>

<ul>
<li>What’s equity? Ben determines how to break up partnership percentages for his company</li>
<li>Each partner will have their moment in the sun, and contribute more or less at various times</li>
<li>Forming an entity; should Ben’s business be an LLC, corporation, private company...?</li>
<li>Domain scheme options when it comes to handles and extensions </li>
<li>Ben’s next milestone is to do a small alpha, and charge people to use it </li>
<li>Embedding iframes, custom domain options, and promotions</li>
<li>How cagey to be about technology being used; the secret sauce and general public licenses</li>
<li>Learning how to pitch a product and what resonates with people</li>
<li>Tools can be improved, and education on how to use them needs to be provided</li>
<li>Is Slack the problem, or the people who use it?</li>
<li>On premise vs. Cloud options; the pros and cons</li>
</ul>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="https://angel.co/angel-funds" rel="nofollow">Angel Funds</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://webrtc.org/" rel="nofollow">WebRTC</a><br>
<a href="https://github.com/andrewculver" rel="nofollow">Andrew Culver</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+un9t4xj-</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+un9t4xj-" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>39: Another New Beginning</title>
      <link>https://artofproductpodcast.com/episode-39</link>
      <guid isPermaLink="false">320d66f9-6061-4c0e-946a-9f8afcf0b23e</guid>
      <pubDate>Thu, 26 Apr 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/320d66f9-6061-4c0e-946a-9f8afcf0b23e.mp3" length="26874048" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick discovered his marketing and promotional tasks were eating up too much of his time and mind, so he took a break from them. He shifted his focus to the actual development of his product, Level. He made some forward strides on the product’s design. 

Ben decided to give notice and leave his current job for an opportunity to develop a Screenhero alternative. Screenhero is a pair programming tool that has a rough history with Slack. So, he has a co-founder, new technology findings from Stanford, and encouragement from original developers. Could anything be more aligned?! Ben’s alternative and Derrick’s Level is a match made in heaven.
</itunes:subtitle>
      <itunes:duration>26:55</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick discovered his marketing and promotional tasks were eating up too much of his time and mind, so he took a break from them. He shifted his focus to the actual development of his product, Level. He made some forward strides on the product’s design. 
Ben decided to give notice and leave his current job for an opportunity to develop a Screenhero alternative. Screenhero is a pair programming tool that has a rough history with Slack. So, he has a co-founder, new technology findings from Stanford, and encouragement from original developers. Could anything be more aligned?! Ben’s alternative and Derrick’s Level is a match made in heaven.
Today’s Topics Include:
How Derrick is refactoring and optimizing data model items
Is having one identity the right way to go or do people want to establish different identities within different communities?
Ben encourages Derrick to not automatically do the opposite of Slack
Derrick is trying to envision what people may request and be able to customize
Shifting from the anonymous to identified Web  
Why Derrick decided to rewrite some database migration history 
Derrick is developing Level’s registration and sign-up process  
Derrick is on a development roller coaster every day; getting back on the yoga train
Development teams will become increasingly distributed, so the customer base for Ben’s alternative will only expand
How Ben feels about the technology risk factor with his alternative tool
Ben will be learning C++ to write the codebase and maintain it
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Tailwind CSS (https://tailwindcss.com/)
The Bootstrap Blog (https://blog.getbootstrap.com/)
Drip (https://www.drip.com/)
GitHub (https://github.com/)
Steve Schoger (https://www.steveschoger.com/)
Screenhero (https://screenhero.com/)
MicroConf (https://www.microconf.com/)
Thoughtbot (https://thoughtbot.com/)
Ruby on Rails (http://rubyonrails.org/) 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick discovered his marketing and promotional tasks were eating up too much of his time and mind, so he took a break from them. He shifted his focus to the actual development of his product, Level. He made some forward strides on the product’s design. </p>

<p>Ben decided to give notice and leave his current job for an opportunity to develop a Screenhero alternative. Screenhero is a pair programming tool that has a rough history with Slack. So, he has a co-founder, new technology findings from Stanford, and encouragement from original developers. Could anything be more aligned?! Ben’s alternative and Derrick’s Level is a match made in heaven.</p>

<p>Today’s Topics Include:</p>

<ul>
<li>How Derrick is refactoring and optimizing data model items</li>
<li>Is having one identity the right way to go or do people want to establish different identities within different communities?</li>
<li>Ben encourages Derrick to not automatically do the opposite of Slack</li>
<li>Derrick is trying to envision what people may request and be able to customize</li>
<li>Shifting from the anonymous to identified Web<br></li>
<li>Why Derrick decided to rewrite some database migration history </li>
<li>Derrick is developing Level’s registration and sign-up process<br></li>
<li>Derrick is on a development roller coaster every day; getting back on the yoga train</li>
<li>Development teams will become increasingly distributed, so the customer base for Ben’s alternative will only expand</li>
<li>How Ben feels about the technology risk factor with his alternative tool</li>
<li>Ben will be learning C++ to write the codebase and maintain it</li>
</ul>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a><br>
<a href="https://blog.getbootstrap.com/" rel="nofollow">The Bootstrap Blog</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://github.com/" rel="nofollow">GitHub</a><br>
<a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a><br>
<a href="https://screenhero.com/" rel="nofollow">Screenhero</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://thoughtbot.com/" rel="nofollow">Thoughtbot</a><br>
<a href="http://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick discovered his marketing and promotional tasks were eating up too much of his time and mind, so he took a break from them. He shifted his focus to the actual development of his product, Level. He made some forward strides on the product’s design. </p>

<p>Ben decided to give notice and leave his current job for an opportunity to develop a Screenhero alternative. Screenhero is a pair programming tool that has a rough history with Slack. So, he has a co-founder, new technology findings from Stanford, and encouragement from original developers. Could anything be more aligned?! Ben’s alternative and Derrick’s Level is a match made in heaven.</p>

<p>Today’s Topics Include:</p>

<ul>
<li>How Derrick is refactoring and optimizing data model items</li>
<li>Is having one identity the right way to go or do people want to establish different identities within different communities?</li>
<li>Ben encourages Derrick to not automatically do the opposite of Slack</li>
<li>Derrick is trying to envision what people may request and be able to customize</li>
<li>Shifting from the anonymous to identified Web<br></li>
<li>Why Derrick decided to rewrite some database migration history </li>
<li>Derrick is developing Level’s registration and sign-up process<br></li>
<li>Derrick is on a development roller coaster every day; getting back on the yoga train</li>
<li>Development teams will become increasingly distributed, so the customer base for Ben’s alternative will only expand</li>
<li>How Ben feels about the technology risk factor with his alternative tool</li>
<li>Ben will be learning C++ to write the codebase and maintain it</li>
</ul>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a><br>
<a href="https://blog.getbootstrap.com/" rel="nofollow">The Bootstrap Blog</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://github.com/" rel="nofollow">GitHub</a><br>
<a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a><br>
<a href="https://screenhero.com/" rel="nofollow">Screenhero</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://thoughtbot.com/" rel="nofollow">Thoughtbot</a><br>
<a href="http://rubyonrails.org/" rel="nofollow">Ruby on Rails</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+FmtH4g91</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+FmtH4g91" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>38: Choosing Tech Stack and Taking Preorders</title>
      <link>https://artofproductpodcast.com/episode-38</link>
      <guid isPermaLink="false">8ba2eb65-c65b-4502-b0fa-dadd07e8d512</guid>
      <pubDate>Thu, 19 Apr 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/8ba2eb65-c65b-4502-b0fa-dadd07e8d512.mp3" length="19226783" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick is still moving in the right direction with the product he is developing called, Level. He used Product Hunt’s Ship to set up a landing page. He plans to promote his upcoming product and control its launch.

Also, Derrick published a blog post titled, Building Level #2: The Tech Stack. It summarizes his rationale and reasons why he chose specific technologies. Plus, he posted his and Ben’s conversation, Live Level #2: Branding and GraphQL Mutations, and created a Twitter handle for Level.
</itunes:subtitle>
      <itunes:duration>18:58</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick is still moving in the right direction with the product he is developing called, Level. He used Product Hunt’s Ship to set up a landing page. He plans to promote his upcoming product and control its launch.
Also, Derrick published a blog post titled, Building Level #2: The Tech Stack. It summarizes his rationale and reasons why he chose specific technologies. Plus, he posted his and Ben’s conversation, Live Level #2: Branding and GraphQL Mutations, and created a Twitter handle for Level.
Today’s Topics Include:
Derrick plans to create bite-sized content to engage customers and build trust
Fake videos and info products and other shenanigans
Derrick has been splitting his time writing backend code and nailing down design 
Getting feedback on mockups
Be aggressive by charging and collecting pre-payments
Ben will be going to MicroConf; taking a plane ride with leg room 
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Building Level #2: The Tech Stack (http://www.derrickreimer.com/posts/building-level-2-the-tech-stack/)
Live Level #2: Branding and GraphQL Mutations (https://www.youtube.com/watch?v=ui3KhMH-kLo)
Powered By Level on Twitter  (https://twitter.com/poweredbylevel)
Steve Schoger (https://www.steveschoger.com/)
Product Hunt’s Ship (https://www.producthunt.com/ship)
Level on Product Hunt (https://www.producthunt.com/upcoming/level)
Drip (https://www.drip.com/)
Codetree (https://codetree.com/)
MicroConf (https://www.microconf.com/) 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick is still moving in the right direction with the product he is developing called, Level. He used Product Hunt’s Ship to set up a landing page. He plans to promote his upcoming product and control its launch.</p>

<p>Also, Derrick published a blog post titled, Building Level #2: The Tech Stack. It summarizes his rationale and reasons why he chose specific technologies. Plus, he posted his and Ben’s conversation, Live Level #2: Branding and GraphQL Mutations, and created a Twitter handle for Level.</p>

<p>Today’s Topics Include:</p>

<p>Derrick plans to create bite-sized content to engage customers and build trust<br>
Fake videos and info products and other shenanigans<br>
Derrick has been splitting his time writing backend code and nailing down design <br>
Getting feedback on mockups<br>
Be aggressive by charging and collecting pre-payments<br>
Ben will be going to MicroConf; taking a plane ride with leg room </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.derrickreimer.com/posts/building-level-2-the-tech-stack/" rel="nofollow">Building Level #2: The Tech Stack</a><br>
<a href="https://www.youtube.com/watch?v=ui3KhMH-kLo" rel="nofollow">Live Level #2: Branding and GraphQL Mutations</a><br>
<a href="https://twitter.com/poweredbylevel" rel="nofollow">Powered By Level on Twitter </a><br>
<a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a><br>
<a href="https://www.producthunt.com/ship" rel="nofollow">Product Hunt’s Ship</a><br>
<a href="https://www.producthunt.com/upcoming/level" rel="nofollow">Level on Product Hunt</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://codetree.com/" rel="nofollow">Codetree</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick is still moving in the right direction with the product he is developing called, Level. He used Product Hunt’s Ship to set up a landing page. He plans to promote his upcoming product and control its launch.</p>

<p>Also, Derrick published a blog post titled, Building Level #2: The Tech Stack. It summarizes his rationale and reasons why he chose specific technologies. Plus, he posted his and Ben’s conversation, Live Level #2: Branding and GraphQL Mutations, and created a Twitter handle for Level.</p>

<p>Today’s Topics Include:</p>

<p>Derrick plans to create bite-sized content to engage customers and build trust<br>
Fake videos and info products and other shenanigans<br>
Derrick has been splitting his time writing backend code and nailing down design <br>
Getting feedback on mockups<br>
Be aggressive by charging and collecting pre-payments<br>
Ben will be going to MicroConf; taking a plane ride with leg room </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="http://www.derrickreimer.com/posts/building-level-2-the-tech-stack/" rel="nofollow">Building Level #2: The Tech Stack</a><br>
<a href="https://www.youtube.com/watch?v=ui3KhMH-kLo" rel="nofollow">Live Level #2: Branding and GraphQL Mutations</a><br>
<a href="https://twitter.com/poweredbylevel" rel="nofollow">Powered By Level on Twitter </a><br>
<a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a><br>
<a href="https://www.producthunt.com/ship" rel="nofollow">Product Hunt’s Ship</a><br>
<a href="https://www.producthunt.com/upcoming/level" rel="nofollow">Level on Product Hunt</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://codetree.com/" rel="nofollow">Codetree</a><br>
<a href="https://www.microconf.com/" rel="nofollow">MicroConf</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Y6bqA3ok</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+Y6bqA3ok" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>37: Pairing and Building In Public</title>
      <link>https://artofproductpodcast.com/episode-37</link>
      <guid isPermaLink="false">019dd1ac-8774-4a15-8cc2-5b2aad22a738</guid>
      <pubDate>Thu, 12 Apr 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/019dd1ac-8774-4a15-8cc2-5b2aad22a738.mp3" length="28537648" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is now a Level contributor! Ben has paired with Derrick and his team communication and management tool called, Level - which is officially open source.

Also, Derrick recorded himself building a Level feature and posted it on YouTube for feedback. It draws in people to see how an expert does things and share opinions and knowledge. It’s a win-win for everyone!  
</itunes:subtitle>
      <itunes:duration>29:28</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is now a Level contributor! Ben has paired with Derrick and his team communication and management tool called, Level - which is officially open source.
Also, Derrick recorded himself building a Level feature and posted it on YouTube for feedback. It draws in people to see how an expert does things and share opinions and knowledge. It’s a win-win for everyone!  
Today’s Topics Include:
Leveraging various networks to share information and provide value
Building a brand and putting capital in the bank
Impacts of stress on productivity 
Engaging and sharing with interested parties; building relationships
Possible Milestone: Establish cadence of publishing frequency and balance of allocating time
Proposed Product Milestone: Use Level to track the work on Level
Utilizing GitHub to track tasks on To Do lists
Finalizing logo and identifying domain for Level
Value of retros
Prioritizing tasks and making progress on important, but not urgent work
Whether to focus on processes or engineering
Product roadmap and associated expectations/productivity
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Ben Orenstein Website (http://www.benorenstein.com/)
Ben Orenstein on Twitter (https://twitter.com/r00k)
Derrick Reimer Website (http://www.derrickreimer.com/)
Derrick Reimer on Twitter (https://twitter.com/derrickreimer)
Level Live #1: Listing groups within spaces (https://www.youtube.com/watch?v=SwPdHmw5EkE&amp;feature=youtu.be)
Level on GitHub (https://github.com/levelhq/level)
Steve Schoger (https://www.steveschoger.com/)
Drip (https://www.drip.com/) 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is now a Level contributor! Ben has paired with Derrick and his team communication and management tool called, Level - which is officially open source.</p>

<p>Also, Derrick recorded himself building a Level feature and posted it on YouTube for feedback. It draws in people to see how an expert does things and share opinions and knowledge. It’s a win-win for everyone!  </p>

<p>Today’s Topics Include:</p>

<p>Leveraging various networks to share information and provide value<br>
Building a brand and putting capital in the bank<br>
Impacts of stress on productivity <br>
Engaging and sharing with interested parties; building relationships<br>
Possible Milestone: Establish cadence of publishing frequency and balance of allocating time<br>
Proposed Product Milestone: Use Level to track the work on Level<br>
Utilizing GitHub to track tasks on To Do lists<br>
Finalizing logo and identifying domain for Level<br>
Value of retros<br>
Prioritizing tasks and making progress on important, but not urgent work<br>
Whether to focus on processes or engineering<br>
Product roadmap and associated expectations/productivity</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="https://www.youtube.com/watch?v=SwPdHmw5EkE&feature=youtu.be" rel="nofollow">Level Live #1: Listing groups within spaces</a><br>
<a href="https://github.com/levelhq/level" rel="nofollow">Level on GitHub</a><br>
<a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is now a Level contributor! Ben has paired with Derrick and his team communication and management tool called, Level - which is officially open source.</p>

<p>Also, Derrick recorded himself building a Level feature and posted it on YouTube for feedback. It draws in people to see how an expert does things and share opinions and knowledge. It’s a win-win for everyone!  </p>

<p>Today’s Topics Include:</p>

<p>Leveraging various networks to share information and provide value<br>
Building a brand and putting capital in the bank<br>
Impacts of stress on productivity <br>
Engaging and sharing with interested parties; building relationships<br>
Possible Milestone: Establish cadence of publishing frequency and balance of allocating time<br>
Proposed Product Milestone: Use Level to track the work on Level<br>
Utilizing GitHub to track tasks on To Do lists<br>
Finalizing logo and identifying domain for Level<br>
Value of retros<br>
Prioritizing tasks and making progress on important, but not urgent work<br>
Whether to focus on processes or engineering<br>
Product roadmap and associated expectations/productivity</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a><br>
<a href="https://twitter.com/r00k" rel="nofollow">Ben Orenstein on Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://twitter.com/derrickreimer" rel="nofollow">Derrick Reimer on Twitter</a><br>
<a href="https://www.youtube.com/watch?v=SwPdHmw5EkE&feature=youtu.be" rel="nofollow">Level Live #1: Listing groups within spaces</a><br>
<a href="https://github.com/levelhq/level" rel="nofollow">Level on GitHub</a><br>
<a href="https://www.steveschoger.com/" rel="nofollow">Steve Schoger</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+8qOFFXrN</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+8qOFFXrN" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>36: Building Level</title>
      <link>https://artofproductpodcast.com/episode-36</link>
      <guid isPermaLink="false">9cf7c124-7ec2-4506-8953-d603d1fd9885</guid>
      <pubDate>Thu, 05 Apr 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/9cf7c124-7ec2-4506-8953-d603d1fd9885.mp3" length="29890903" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick continues to talk with customers and gain insights about a team communication and management tool he is developing called, Level. Derrick is developing personal connections with people interested in his mission, and his conversations with customers is reinforcing patterns.
 
Today, he shares the main problems with “Chat” functionality and why people are frustrated with the tools they use today. He is exploring possible solutions for Level to replace Slack and other tools. What issues do you experience?
</itunes:subtitle>
      <itunes:duration>30:02</itunes:duration>
      <itunes:explicit>yes</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick continues to talk with customers and gain insights about a team communication and management tool he is developing called, Level. Derrick is developing personal connections with people interested in his mission, and his conversations with customers is reinforcing patterns.
Today, he shares the main problems with “Chat” functionality and why people are frustrated with the tools they use today. He is exploring possible solutions for Level to replace Slack and other tools. What issues do you experience?
Today’s Topics Include:
False sense of urgency; Derrick’s tool would allow you to filter notifications on whether they are urgent or not; and let users view messages at their own pace
Chat is like a conveyor belt; if you don’t pick things up, they are  going to fall or you are going to miss them
Lack of Decent Threading: People do not find threads useful and difficult to encourage appropriate use of them
No Mechanism for Tracking State of Conversation: Everything needs to be reviewed to find information and decisions; should offer Open, Closed, Request Review, and On Hold, and other statuses
3 Ways to Structure Messages: 1) Subject and body; 2) Body; or 3) Very small message in infinite timeline
Derrick is clear on problems with existing tools, but less clear on exact solutions
Simple nuances can make a tool friendlier and easier to use - it’s all in the details
Derrick kicked off the Building Level series
Ben and Derrick strategize on the best approach to getting teams to try Level
Derrick is trying to make the barriers to using Level for low
Level will most likely be an open source product with a commercially hosted version to generate revenue
Ben and Derrick discuss when it is the best time to start developing Level publicly 
Ben decided to say “No” to speaking at MicroConf this year; saying “No” to something, is saying “No” to one thing, saying “Yes” to something is saying “No” to everything else
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Ben Orenstein Website (http://www.benorenstein.com/); Twitter (https://twitter.com/derrickreimer)
Derrick Reimer Website (http://www.derrickreimer.com/)
Building Level #1: Idea Validation (http://www.derrickreimer.com/posts/building-level-1-idea-validation/)
Twist (https://twistapp.com/?lang=en)
Drip (https://www.drip.com/)
HipChat (https://www.hipchat.com/sign_in)
Startup Stories Podcast (http://www.startupstoriespodcast.com/)
Stripe (https://stripe.com/)
Clearbit’s Reveal (https://clearbit.com/reveal)
Derek Sivers (https://sivers.org/)
MicroConf (http://www.microconf.com/) 
</description>
      <content:encoded>
        <![CDATA[<p>Derrick continues to talk with customers and gain insights about a team communication and management tool he is developing called, Level. Derrick is developing personal connections with people interested in his mission, and his conversations with customers is reinforcing patterns.</p>

<p>Today, he shares the main problems with “Chat” functionality and why people are frustrated with the tools they use today. He is exploring possible solutions for Level to replace Slack and other tools. What issues do you experience?</p>

<p>Today’s Topics Include:</p>

<p>False sense of urgency; Derrick’s tool would allow you to filter notifications on whether they are urgent or not; and let users view messages at their own pace<br>
Chat is like a conveyor belt; if you don’t pick things up, they are  going to fall or you are going to miss them<br>
Lack of Decent Threading: People do not find threads useful and difficult to encourage appropriate use of them<br>
No Mechanism for Tracking State of Conversation: Everything needs to be reviewed to find information and decisions; should offer Open, Closed, Request Review, and On Hold, and other statuses<br>
3 Ways to Structure Messages: 1) Subject and body; 2) Body; or 3) Very small message in infinite timeline<br>
Derrick is clear on problems with existing tools, but less clear on exact solutions<br>
Simple nuances can make a tool friendlier and easier to use - it’s all in the details<br>
Derrick kicked off the Building Level series<br>
Ben and Derrick strategize on the best approach to getting teams to try Level<br>
Derrick is trying to make the barriers to using Level for low<br>
Level will most likely be an open source product with a commercially hosted version to generate revenue<br>
Ben and Derrick discuss when it is the best time to start developing Level publicly <br>
Ben decided to say “No” to speaking at MicroConf this year; saying “No” to something, is saying “No” to one thing, saying “Yes” to something is saying “No” to everything else</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a>; <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="http://www.derrickreimer.com/posts/building-level-1-idea-validation/" rel="nofollow">Building Level #1: Idea Validation</a><br>
<a href="https://twistapp.com/?lang=en" rel="nofollow">Twist</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://www.hipchat.com/sign_in" rel="nofollow">HipChat</a><br>
<a href="http://www.startupstoriespodcast.com/" rel="nofollow">Startup Stories Podcast</a><br>
<a href="https://stripe.com/" rel="nofollow">Stripe</a><br>
<a href="https://clearbit.com/reveal" rel="nofollow">Clearbit’s Reveal</a><br>
<a href="https://sivers.org/" rel="nofollow">Derek Sivers</a><br>
<a href="http://www.microconf.com/" rel="nofollow">MicroConf</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick continues to talk with customers and gain insights about a team communication and management tool he is developing called, Level. Derrick is developing personal connections with people interested in his mission, and his conversations with customers is reinforcing patterns.</p>

<p>Today, he shares the main problems with “Chat” functionality and why people are frustrated with the tools they use today. He is exploring possible solutions for Level to replace Slack and other tools. What issues do you experience?</p>

<p>Today’s Topics Include:</p>

<p>False sense of urgency; Derrick’s tool would allow you to filter notifications on whether they are urgent or not; and let users view messages at their own pace<br>
Chat is like a conveyor belt; if you don’t pick things up, they are  going to fall or you are going to miss them<br>
Lack of Decent Threading: People do not find threads useful and difficult to encourage appropriate use of them<br>
No Mechanism for Tracking State of Conversation: Everything needs to be reviewed to find information and decisions; should offer Open, Closed, Request Review, and On Hold, and other statuses<br>
3 Ways to Structure Messages: 1) Subject and body; 2) Body; or 3) Very small message in infinite timeline<br>
Derrick is clear on problems with existing tools, but less clear on exact solutions<br>
Simple nuances can make a tool friendlier and easier to use - it’s all in the details<br>
Derrick kicked off the Building Level series<br>
Ben and Derrick strategize on the best approach to getting teams to try Level<br>
Derrick is trying to make the barriers to using Level for low<br>
Level will most likely be an open source product with a commercially hosted version to generate revenue<br>
Ben and Derrick discuss when it is the best time to start developing Level publicly <br>
Ben decided to say “No” to speaking at MicroConf this year; saying “No” to something, is saying “No” to one thing, saying “Yes” to something is saying “No” to everything else</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a>; <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="http://www.derrickreimer.com/posts/building-level-1-idea-validation/" rel="nofollow">Building Level #1: Idea Validation</a><br>
<a href="https://twistapp.com/?lang=en" rel="nofollow">Twist</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://www.hipchat.com/sign_in" rel="nofollow">HipChat</a><br>
<a href="http://www.startupstoriespodcast.com/" rel="nofollow">Startup Stories Podcast</a><br>
<a href="https://stripe.com/" rel="nofollow">Stripe</a><br>
<a href="https://clearbit.com/reveal" rel="nofollow">Clearbit’s Reveal</a><br>
<a href="https://sivers.org/" rel="nofollow">Derek Sivers</a><br>
<a href="http://www.microconf.com/" rel="nofollow">MicroConf</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+y_Bz6WGS</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+y_Bz6WGS" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>35: Conducting Customer Development Interviews</title>
      <link>https://artofproductpodcast.com/episode-35</link>
      <guid isPermaLink="false">aa99395f-9b89-4a0e-a401-ac4167e95601</guid>
      <pubDate>Thu, 29 Mar 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/aa99395f-9b89-4a0e-a401-ac4167e95601.mp3" length="45227502" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>As part of his new business journey, Derrick requested that customers schedule time to talk with him about Level, a team communication and management tool he is developing. Luckily, about 40 people signed up, and he has completed 14 of these calls. What are his customers saying? They confirm main pains they feel with current tools and are very willing to share their frustrations with existing tools. Derrick has not been surprised yet about their answers.

In Ben’s world, he is spending time on slinging and reading about Haskell. He is full of questions. Both Ben and Derrick are learning a lot every day, which is fulfilling and exciting. 
</itunes:subtitle>
      <itunes:duration>46:02</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>As part of his new business journey, Derrick requested that customers schedule time to talk with him about Level, a team communication and management tool he is developing. Luckily, about 40 people signed up, and he has completed 14 of these calls. What are his customers saying? They confirm main pains they feel with current tools and are very willing to share their frustrations with existing tools. Derrick has not been surprised yet about their answers.
In Ben’s world, he is spending time on slinging and reading about Haskell. He is full of questions. Both Ben and Derrick are learning a lot every day, which is fulfilling and exciting. 
Today’s Topics Include:
Level will not be a project management tool, but may have some project management capabilities
Derrick’s list of initial questions for customers: What is their company and role within it; the size of their team; what tools they use and when they adopted them; and the balance between chat, email, and project management in their organization 
Derrick also asks customers: Why are they interested in Level? What problems do they want it to solve? What’s working well for them with Slack, and what’s not? What aspects of Slack do they use and don’t use?
Ideas for improvement have come from Derrick’s customers
Continuous integration is the clear winner for usefulness
Gauging willingness to switch to another tool, such as Level
Customers expressed using Level on a pilot basis for specific teams or projects and in coordination with at least one other tool
Being unable to post asynchronous, long-form discussions is a pain point for some customers
Paying for a tool would not be a big deal 
Derrick plans to kick off his building Level series and build mock-ups for customers to view
Positive use of minimalist user interfaces
Debating whether to offer a pre-payment option for Level
Ben uses Ansible for the deployment of Haskell code 
Ben is seeking a Dev Ops person to hire - must have strong opinions and can fix stuff
SaaS Renaissance? More developers are starting SaaS companies - a trend already on the way out?
Level will be SaaS but with an open source core
Tools SaaS companies will want to have and buy
Not Built Here Syndrome: Engineers who outsource non-essential parts to someone else
Pricing Pages as a Service: Shopify’s checkout page feels natural but still represents the company
Avoid rebuilding stuff
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Ben Orenstein Website (http://www.benorenstein.com/); Twitter (https://twitter.com/derrickreimer)
Derrick Reimer Website (http://www.derrickreimer.com/)
Basecamp (https://basecamp.com/) and Getting Real (https://www.youtube.com/channel/UCdx5Dk3EWTe2i8YDA7bfl6g)
Haskell (https://www.haskell.org/)
Programming in Haskell book (https://www.amazon.com/Programming-Haskell-Graham-Hutton/dp/0521692695)
C Programming Language (https://www.amazon.com/Programming-Language-2nd-Brian-Kernighan/dp/0131103628) by Brian Kernighan and Dennis Ritchie (K&amp;R for C)
Ruby on Rails (http://rubyonrails.org/)
Ansible (https://www.ansible.com/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
Salesforce (https://www.salesforce.com/)
Product Hunt (https://www.producthunt.com/)
GitLab  (https://gitlab.com/)and Discourse (https://github.com/discourse/discourse)
Stripe Atlas (https://stripe.com/atlas)
Andrew Culver’s Bullet Train (https://twitter.com/i/moments/906824077612109824?lang=en)
Adam Savage: One Day Builds (https://www.youtube.com/playlist?list=PLKqXxhKj-VjqKzdBYPeqQUM2No2Ps7qU3)
MicroConf 2018 (http://www.microconf.com/) 
</description>
      <content:encoded>
        <![CDATA[<p>As part of his new business journey, Derrick requested that customers schedule time to talk with him about Level, a team communication and management tool he is developing. Luckily, about 40 people signed up, and he has completed 14 of these calls. What are his customers saying? They confirm main pains they feel with current tools and are very willing to share their frustrations with existing tools. Derrick has not been surprised yet about their answers.</p>

<p>In Ben’s world, he is spending time on slinging and reading about Haskell. He is full of questions. Both Ben and Derrick are learning a lot every day, which is fulfilling and exciting. </p>

<p>Today’s Topics Include:</p>

<p>Level will not be a project management tool, but may have some project management capabilities<br>
Derrick’s list of initial questions for customers: What is their company and role within it; the size of their team; what tools they use and when they adopted them; and the balance between chat, email, and project management in their organization <br>
Derrick also asks customers: Why are they interested in Level? What problems do they want it to solve? What’s working well for them with Slack, and what’s not? What aspects of Slack do they use and don’t use?<br>
Ideas for improvement have come from Derrick’s customers<br>
Continuous integration is the clear winner for usefulness<br>
Gauging willingness to switch to another tool, such as Level<br>
Customers expressed using Level on a pilot basis for specific teams or projects and in coordination with at least one other tool<br>
Being unable to post asynchronous, long-form discussions is a pain point for some customers<br>
Paying for a tool would not be a big deal <br>
Derrick plans to kick off his building Level series and build mock-ups for customers to view<br>
Positive use of minimalist user interfaces<br>
Debating whether to offer a pre-payment option for Level<br>
Ben uses Ansible for the deployment of Haskell code <br>
Ben is seeking a Dev Ops person to hire - must have strong opinions and can fix stuff<br>
SaaS Renaissance? More developers are starting SaaS companies - a trend already on the way out?<br>
Level will be SaaS but with an open source core<br>
Tools SaaS companies will want to have and buy<br>
Not Built Here Syndrome: Engineers who outsource non-essential parts to someone else<br>
Pricing Pages as a Service: Shopify’s checkout page feels natural but still represents the company<br>
Avoid rebuilding stuff</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a>; <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://basecamp.com/" rel="nofollow">Basecamp</a> and <a href="https://www.youtube.com/channel/UCdx5Dk3EWTe2i8YDA7bfl6g" rel="nofollow">Getting Real</a><br>
<a href="https://www.haskell.org/" rel="nofollow">Haskell</a><br>
<a href="https://www.amazon.com/Programming-Haskell-Graham-Hutton/dp/0521692695" rel="nofollow">Programming in Haskell book</a><br>
<a href="https://www.amazon.com/Programming-Language-2nd-Brian-Kernighan/dp/0131103628" rel="nofollow">C Programming Language</a> by Brian Kernighan and Dennis Ritchie (K&amp;R for C)<br>
<a href="http://rubyonrails.org/" rel="nofollow">Ruby on Rails</a><br>
<a href="https://www.ansible.com/" rel="nofollow">Ansible</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.salesforce.com/" rel="nofollow">Salesforce</a><br>
<a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a><br>
<a href="https://gitlab.com/" rel="nofollow">GitLab </a>and <a href="https://github.com/discourse/discourse" rel="nofollow">Discourse</a><br>
<a href="https://stripe.com/atlas" rel="nofollow">Stripe Atlas</a><br>
Andrew Culver’s <a href="https://twitter.com/i/moments/906824077612109824?lang=en" rel="nofollow">Bullet Train</a><br>
Adam Savage: <a href="https://www.youtube.com/playlist?list=PLKqXxhKj-VjqKzdBYPeqQUM2No2Ps7qU3" rel="nofollow">One Day Builds</a><br>
<a href="http://www.microconf.com/" rel="nofollow">MicroConf 2018</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>As part of his new business journey, Derrick requested that customers schedule time to talk with him about Level, a team communication and management tool he is developing. Luckily, about 40 people signed up, and he has completed 14 of these calls. What are his customers saying? They confirm main pains they feel with current tools and are very willing to share their frustrations with existing tools. Derrick has not been surprised yet about their answers.</p>

<p>In Ben’s world, he is spending time on slinging and reading about Haskell. He is full of questions. Both Ben and Derrick are learning a lot every day, which is fulfilling and exciting. </p>

<p>Today’s Topics Include:</p>

<p>Level will not be a project management tool, but may have some project management capabilities<br>
Derrick’s list of initial questions for customers: What is their company and role within it; the size of their team; what tools they use and when they adopted them; and the balance between chat, email, and project management in their organization <br>
Derrick also asks customers: Why are they interested in Level? What problems do they want it to solve? What’s working well for them with Slack, and what’s not? What aspects of Slack do they use and don’t use?<br>
Ideas for improvement have come from Derrick’s customers<br>
Continuous integration is the clear winner for usefulness<br>
Gauging willingness to switch to another tool, such as Level<br>
Customers expressed using Level on a pilot basis for specific teams or projects and in coordination with at least one other tool<br>
Being unable to post asynchronous, long-form discussions is a pain point for some customers<br>
Paying for a tool would not be a big deal <br>
Derrick plans to kick off his building Level series and build mock-ups for customers to view<br>
Positive use of minimalist user interfaces<br>
Debating whether to offer a pre-payment option for Level<br>
Ben uses Ansible for the deployment of Haskell code <br>
Ben is seeking a Dev Ops person to hire - must have strong opinions and can fix stuff<br>
SaaS Renaissance? More developers are starting SaaS companies - a trend already on the way out?<br>
Level will be SaaS but with an open source core<br>
Tools SaaS companies will want to have and buy<br>
Not Built Here Syndrome: Engineers who outsource non-essential parts to someone else<br>
Pricing Pages as a Service: Shopify’s checkout page feels natural but still represents the company<br>
Avoid rebuilding stuff</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a>; <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://basecamp.com/" rel="nofollow">Basecamp</a> and <a href="https://www.youtube.com/channel/UCdx5Dk3EWTe2i8YDA7bfl6g" rel="nofollow">Getting Real</a><br>
<a href="https://www.haskell.org/" rel="nofollow">Haskell</a><br>
<a href="https://www.amazon.com/Programming-Haskell-Graham-Hutton/dp/0521692695" rel="nofollow">Programming in Haskell book</a><br>
<a href="https://www.amazon.com/Programming-Language-2nd-Brian-Kernighan/dp/0131103628" rel="nofollow">C Programming Language</a> by Brian Kernighan and Dennis Ritchie (K&amp;R for C)<br>
<a href="http://rubyonrails.org/" rel="nofollow">Ruby on Rails</a><br>
<a href="https://www.ansible.com/" rel="nofollow">Ansible</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.salesforce.com/" rel="nofollow">Salesforce</a><br>
<a href="https://www.producthunt.com/" rel="nofollow">Product Hunt</a><br>
<a href="https://gitlab.com/" rel="nofollow">GitLab </a>and <a href="https://github.com/discourse/discourse" rel="nofollow">Discourse</a><br>
<a href="https://stripe.com/atlas" rel="nofollow">Stripe Atlas</a><br>
Andrew Culver’s <a href="https://twitter.com/i/moments/906824077612109824?lang=en" rel="nofollow">Bullet Train</a><br>
Adam Savage: <a href="https://www.youtube.com/playlist?list=PLKqXxhKj-VjqKzdBYPeqQUM2No2Ps7qU3" rel="nofollow">One Day Builds</a><br>
<a href="http://www.microconf.com/" rel="nofollow">MicroConf 2018</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+VROHAD56</fireside:playerURL>
      <fireside:playerEmbedCode>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>34: Maker vs. Manager</title>
      <link>https://artofproductpodcast.com/episode-34</link>
      <guid isPermaLink="false">d0a4f1fd-0ee7-4c6a-988d-2c065ef9fdc3</guid>
      <pubDate>Thu, 15 Mar 2018 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/d0a4f1fd-0ee7-4c6a-988d-2c065ef9fdc3.mp3" length="47611588" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>It’s a Snow Day for Ben, and Derrick shares his woes about setting up his home office with two new, Dell monitors and his MacBook Pro featuring only two USB-C ports for a hub. You would think that laptops would offer more of a variety of ports. Other than that, things are going great for Derrick.

On March 5, Derrick pushed out his manifesto via Twitter. In response, people shared, retweeted, and posted supportive thoughts and messages. Developers resonated with his message. And of course, there were a few skeptics who wondered how Derrick’s ideas were different from other team communication and management options. There will always be multiple tools that can be used, but Derrick has a particular approach to what he offers.
</itunes:subtitle>
      <itunes:duration>48:29</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>It’s a Snow Day for Ben, and Derrick shares his woes about setting up his home office with two new, Dell monitors and his MacBook Pro featuring only two USB-C ports for a hub. You would think that laptops would offer more of a variety of ports. Other than that, things are going great for Derrick.
On March 5, Derrick pushed out his manifesto via Twitter. In response, people shared, retweeted, and posted supportive thoughts and messages. Developers resonated with his message. And of course, there were a few skeptics who wondered how Derrick’s ideas were different from other team communication and management options. There will always be multiple tools that can be used, but Derrick has a particular approach to what he offers.
Today’s Topics Include:
Maker vs. Manager: A good way to draw a line between how different people feel about a tool
“This is people problem, not a tool problem” There are a lot of people who just don’t get it.
Tools help guide the way users use the product and how your team works
Some tools generate stress and interruptions rather than constructive work progress
Goal: Communication centralized in one place
Email is now a black hole, and no longer for actionable items
Important information can get lost in all the noise created by some tools
Derrick plans to keep his email subscriber list warm by not over-emailing them without a product available yet
Derrick has received 400 emails so far as a result of his Twitter push and plans to do outreach, development, and validation with customers
Attribution Tracking App: Ben encouraged Derrick to request pre-pay for future products, like for the app he was thinking about building; pre-payments offers validation 
Derrick has not determined a price plan or how to sell the dream yet
Derrick plans to keep thinking through product decisions on pen and paper
Deliver on the promise of the tool guiding people to use good communication patterns
Tools need to maintain connectedness
Entrepreneurship Porn: Share your thoughts, ideas, process, and journey with others
Engagement and Authenticity: A give-and-take between you and your subscribers
Journal milestones; the more chronicling, the better
Derrick’s prototype includes Phoenix, Elixir, and GraphQL
Ben shares his experience with Haskell vs. Elm; he has more questions than answers at this point
Haskell has a chance of being the gateway drug of functional programming languages
Attend meet-ups and conferences to learn more about Haskell and Elm
With programming languages, you need to be willing to make some sacrifices
Ben is beginning to appreciate aspects of project management and positively influencing processes
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Ben Orenstein Website (http://www.benorenstein.com/); Twitter (https://twitter.com/derrickreimer)
Derrick Reimer Website (http://www.derrickreimer.com/)
Basecamp (https://basecamp.com/)
Twist (https://twistapp.com/?lang=en)
Drip (https://www.drip.com/)
Calendly (https://calendly.com/)
Jason Fried (https://www.linkedin.com/in/37signals)
Startup Stories Podcast (https://itunes.apple.com/ca/podcast/mixergy-startup-stories-1000-entrepreneurs-businesses/id348690336?mt=2)
GraphQL (http://graphql.org/)
Elixir (https://elixir-lang.org/)
Phoenix (https://github.com/kasper/phoenix)
Haskell (https://www.haskell.org/); Programming in Haskell book (https://www.amazon.com/Programming-Haskell-Graham-Hutton/dp/0521692695)
Elm (http://elm-lang.org/)
Ruby on Rails (http://rubyonrails.org/)
Thoughtbot (https://thoughtbot.com/)
</description>
      <content:encoded>
        <![CDATA[<p>It’s a Snow Day for Ben, and Derrick shares his woes about setting up his home office with two new, Dell monitors and his MacBook Pro featuring only two USB-C ports for a hub. You would think that laptops would offer more of a variety of ports. Other than that, things are going great for Derrick.</p>

<p>On March 5, Derrick pushed out his manifesto via Twitter. In response, people shared, retweeted, and posted supportive thoughts and messages. Developers resonated with his message. And of course, there were a few skeptics who wondered how Derrick’s ideas were different from other team communication and management options. There will always be multiple tools that can be used, but Derrick has a particular approach to what he offers.</p>

<p>Today’s Topics Include:</p>

<p>Maker vs. Manager: A good way to draw a line between how different people feel about a tool<br>
“This is people problem, not a tool problem” There are a lot of people who just don’t get it.<br>
Tools help guide the way users use the product and how your team works<br>
Some tools generate stress and interruptions rather than constructive work progress<br>
Goal: Communication centralized in one place<br>
Email is now a black hole, and no longer for actionable items<br>
Important information can get lost in all the noise created by some tools<br>
Derrick plans to keep his email subscriber list warm by not over-emailing them without a product available yet<br>
Derrick has received 400 emails so far as a result of his Twitter push and plans to do outreach, development, and validation with customers<br>
Attribution Tracking App: Ben encouraged Derrick to request pre-pay for future products, like for the app he was thinking about building; pre-payments offers validation <br>
Derrick has not determined a price plan or how to sell the dream yet<br>
Derrick plans to keep thinking through product decisions on pen and paper<br>
Deliver on the promise of the tool guiding people to use good communication patterns<br>
Tools need to maintain connectedness<br>
Entrepreneurship Porn: Share your thoughts, ideas, process, and journey with others<br>
Engagement and Authenticity: A give-and-take between you and your subscribers<br>
Journal milestones; the more chronicling, the better<br>
Derrick’s prototype includes Phoenix, Elixir, and GraphQL<br>
Ben shares his experience with Haskell vs. Elm; he has more questions than answers at this point<br>
Haskell has a chance of being the gateway drug of functional programming languages<br>
Attend meet-ups and conferences to learn more about Haskell and Elm<br>
With programming languages, you need to be willing to make some sacrifices<br>
Ben is beginning to appreciate aspects of project management and positively influencing processes</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a>; <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://basecamp.com/" rel="nofollow">Basecamp</a><br>
<a href="https://twistapp.com/?lang=en" rel="nofollow">Twist</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://calendly.com/" rel="nofollow">Calendly</a><br>
<a href="https://www.linkedin.com/in/37signals" rel="nofollow">Jason Fried</a><br>
<a href="https://itunes.apple.com/ca/podcast/mixergy-startup-stories-1000-entrepreneurs-businesses/id348690336?mt=2" rel="nofollow">Startup Stories Podcast</a><br>
<a href="http://graphql.org/" rel="nofollow">GraphQL</a><br>
<a href="https://elixir-lang.org/" rel="nofollow">Elixir</a><br>
<a href="https://github.com/kasper/phoenix" rel="nofollow">Phoenix</a><br>
<a href="https://www.haskell.org/" rel="nofollow">Haskell</a>; <a href="https://www.amazon.com/Programming-Haskell-Graham-Hutton/dp/0521692695" rel="nofollow">Programming in Haskell book</a><br>
<a href="http://elm-lang.org/" rel="nofollow">Elm</a><br>
<a href="http://rubyonrails.org/" rel="nofollow">Ruby on Rails</a><br>
<a href="https://thoughtbot.com/" rel="nofollow">Thoughtbot</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>It’s a Snow Day for Ben, and Derrick shares his woes about setting up his home office with two new, Dell monitors and his MacBook Pro featuring only two USB-C ports for a hub. You would think that laptops would offer more of a variety of ports. Other than that, things are going great for Derrick.</p>

<p>On March 5, Derrick pushed out his manifesto via Twitter. In response, people shared, retweeted, and posted supportive thoughts and messages. Developers resonated with his message. And of course, there were a few skeptics who wondered how Derrick’s ideas were different from other team communication and management options. There will always be multiple tools that can be used, but Derrick has a particular approach to what he offers.</p>

<p>Today’s Topics Include:</p>

<p>Maker vs. Manager: A good way to draw a line between how different people feel about a tool<br>
“This is people problem, not a tool problem” There are a lot of people who just don’t get it.<br>
Tools help guide the way users use the product and how your team works<br>
Some tools generate stress and interruptions rather than constructive work progress<br>
Goal: Communication centralized in one place<br>
Email is now a black hole, and no longer for actionable items<br>
Important information can get lost in all the noise created by some tools<br>
Derrick plans to keep his email subscriber list warm by not over-emailing them without a product available yet<br>
Derrick has received 400 emails so far as a result of his Twitter push and plans to do outreach, development, and validation with customers<br>
Attribution Tracking App: Ben encouraged Derrick to request pre-pay for future products, like for the app he was thinking about building; pre-payments offers validation <br>
Derrick has not determined a price plan or how to sell the dream yet<br>
Derrick plans to keep thinking through product decisions on pen and paper<br>
Deliver on the promise of the tool guiding people to use good communication patterns<br>
Tools need to maintain connectedness<br>
Entrepreneurship Porn: Share your thoughts, ideas, process, and journey with others<br>
Engagement and Authenticity: A give-and-take between you and your subscribers<br>
Journal milestones; the more chronicling, the better<br>
Derrick’s prototype includes Phoenix, Elixir, and GraphQL<br>
Ben shares his experience with Haskell vs. Elm; he has more questions than answers at this point<br>
Haskell has a chance of being the gateway drug of functional programming languages<br>
Attend meet-ups and conferences to learn more about Haskell and Elm<br>
With programming languages, you need to be willing to make some sacrifices<br>
Ben is beginning to appreciate aspects of project management and positively influencing processes</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a>; <a href="https://twitter.com/derrickreimer" rel="nofollow">Twitter</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="https://basecamp.com/" rel="nofollow">Basecamp</a><br>
<a href="https://twistapp.com/?lang=en" rel="nofollow">Twist</a><br>
<a href="https://www.drip.com/" rel="nofollow">Drip</a><br>
<a href="https://calendly.com/" rel="nofollow">Calendly</a><br>
<a href="https://www.linkedin.com/in/37signals" rel="nofollow">Jason Fried</a><br>
<a href="https://itunes.apple.com/ca/podcast/mixergy-startup-stories-1000-entrepreneurs-businesses/id348690336?mt=2" rel="nofollow">Startup Stories Podcast</a><br>
<a href="http://graphql.org/" rel="nofollow">GraphQL</a><br>
<a href="https://elixir-lang.org/" rel="nofollow">Elixir</a><br>
<a href="https://github.com/kasper/phoenix" rel="nofollow">Phoenix</a><br>
<a href="https://www.haskell.org/" rel="nofollow">Haskell</a>; <a href="https://www.amazon.com/Programming-Haskell-Graham-Hutton/dp/0521692695" rel="nofollow">Programming in Haskell book</a><br>
<a href="http://elm-lang.org/" rel="nofollow">Elm</a><br>
<a href="http://rubyonrails.org/" rel="nofollow">Ruby on Rails</a><br>
<a href="https://thoughtbot.com/" rel="nofollow">Thoughtbot</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+osO7Mv7W</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+osO7Mv7W" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>33: The War on Developer Productivity</title>
      <link>https://artofproductpodcast.com/episode-33</link>
      <guid isPermaLink="false">561ef1fe-eec3-4a4c-bb78-954d87662d2c</guid>
      <pubDate>Thu, 08 Mar 2018 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/561ef1fe-eec3-4a4c-bb78-954d87662d2c.mp3" length="27628300" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick recounts his last day at Drip - from being locked out, the elevator breaking, turning in parking passes, wearing a shirt saying “Quit Your Day Job,” to happy hour. He hadn’t even left yet and things were starting to fall apart! 

Although he has a feeling of being free now, he is bummed about not seeing his co-workers every day. However, he is excited to share his plans and personal mission for the near future - a project called, Level, based on balance, not chaos.</itunes:subtitle>
      <itunes:duration>27:41</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick recounts his last day at Drip - from being locked out, the elevator breaking, turning in parking passes, wearing a shirt saying “Quit Your Day Job,” to happy hour.
Although he has a feeling of being free now, he is bummed about not seeing his co-workers every day. However, he is excited to share his plans and personal mission for the near future - a project called, Level, based on balance, not chaos.
Today’s Topics Include:
Derrick’s Manifesto: What he is now doing and thinking
Building a prototype to get rid of Slack in the workplace
Wants to develop ways to improve team communication
Parts of Slack are awesome, while others are not
Chat is not an effective communication mode for teams
Important conversations can get lost in the chatter
Snoozing is stressful; can be taken negatively and feel like being ignored
Inbox should be included and organized by threads
Anything that is important and needs to be addressed should be in a thread
Slack is not meant for actionable items, but people use it for that
Derrick’s tool will have both sync and async, which can be married; will be difficult to misuse it
Some tools become addictive and disruptive to human nature
Pushing through notification barriers and specifying priority; a list that prioritizes items and deadlines
Step 1 to creating such a tool: Do your homework by talking to teams of developers
Ben’s March will consist of meditating, squats, and handstands - while working on goals; Derrick wants to achieve reading and personal fitness goals every day, as well as shipping something open source
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
The War on Developer Productivity (And How I Intend to Win It) (http://www.derrickreimer.com/posts/the-war-on-developer-productivity/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
Slack (https://slack.com/)
Thoughtbot (https://thoughtbot.com/)
Rob Walling (https://www.drip.com/about)
The Entrepreneur's Guide to Keeping Your S**t Together by Sherry Walling  (https://zenfounder.com/entrepreneurs-guide-keeping-st-together/)
Zero to One book (http://zerotoonebook.com/about)
Ben Orenstein Website (http://www.benorenstein.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Derrick recounts his last day at Drip - from being locked out, the elevator breaking, turning in parking passes, wearing a shirt saying “Quit Your Day Job,” to happy hour.</p>

<p>Although he has a feeling of being free now, he is bummed about not seeing his co-workers every day. However, he is excited to share his plans and personal mission for the near future - a project called, Level, based on balance, not chaos.</p>

<p>Today’s Topics Include:</p>

<p>Derrick’s Manifesto: What he is now doing and thinking<br>
Building a prototype to get rid of Slack in the workplace<br>
Wants to develop ways to improve team communication<br>
Parts of Slack are awesome, while others are not<br>
Chat is not an effective communication mode for teams<br>
Important conversations can get lost in the chatter<br>
Snoozing is stressful; can be taken negatively and feel like being ignored<br>
Inbox should be included and organized by threads<br>
Anything that is important and needs to be addressed should be in a thread<br>
Slack is not meant for actionable items, but people use it for that<br>
Derrick’s tool will have both sync and async, which can be married; will be difficult to misuse it<br>
Some tools become addictive and disruptive to human nature<br>
Pushing through notification barriers and specifying priority; a list that prioritizes items and deadlines<br>
Step 1 to creating such a tool: Do your homework by talking to teams of developers<br>
Ben’s March will consist of meditating, squats, and handstands - while working on goals; Derrick wants to achieve reading and personal fitness goals every day, as well as shipping something open source</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.derrickreimer.com/posts/the-war-on-developer-productivity/" rel="nofollow">The War on Developer Productivity (And How I Intend to Win It)</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://slack.com/" rel="nofollow">Slack</a><br>
<a href="https://thoughtbot.com/" rel="nofollow">Thoughtbot</a><br>
<a href="https://www.drip.com/about" rel="nofollow">Rob Walling</a><br>
<a href="https://zenfounder.com/entrepreneurs-guide-keeping-st-together/" rel="nofollow">The Entrepreneur&#39;s Guide to Keeping Your S**t Together by Sherry Walling </a><br>
<a href="http://zerotoonebook.com/about" rel="nofollow">Zero to One book</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick recounts his last day at Drip - from being locked out, the elevator breaking, turning in parking passes, wearing a shirt saying “Quit Your Day Job,” to happy hour.</p>

<p>Although he has a feeling of being free now, he is bummed about not seeing his co-workers every day. However, he is excited to share his plans and personal mission for the near future - a project called, Level, based on balance, not chaos.</p>

<p>Today’s Topics Include:</p>

<p>Derrick’s Manifesto: What he is now doing and thinking<br>
Building a prototype to get rid of Slack in the workplace<br>
Wants to develop ways to improve team communication<br>
Parts of Slack are awesome, while others are not<br>
Chat is not an effective communication mode for teams<br>
Important conversations can get lost in the chatter<br>
Snoozing is stressful; can be taken negatively and feel like being ignored<br>
Inbox should be included and organized by threads<br>
Anything that is important and needs to be addressed should be in a thread<br>
Slack is not meant for actionable items, but people use it for that<br>
Derrick’s tool will have both sync and async, which can be married; will be difficult to misuse it<br>
Some tools become addictive and disruptive to human nature<br>
Pushing through notification barriers and specifying priority; a list that prioritizes items and deadlines<br>
Step 1 to creating such a tool: Do your homework by talking to teams of developers<br>
Ben’s March will consist of meditating, squats, and handstands - while working on goals; Derrick wants to achieve reading and personal fitness goals every day, as well as shipping something open source</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.derrickreimer.com/posts/the-war-on-developer-productivity/" rel="nofollow">The War on Developer Productivity (And How I Intend to Win It)</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://slack.com/" rel="nofollow">Slack</a><br>
<a href="https://thoughtbot.com/" rel="nofollow">Thoughtbot</a><br>
<a href="https://www.drip.com/about" rel="nofollow">Rob Walling</a><br>
<a href="https://zenfounder.com/entrepreneurs-guide-keeping-st-together/" rel="nofollow">The Entrepreneur&#39;s Guide to Keeping Your S**t Together by Sherry Walling </a><br>
<a href="http://zerotoonebook.com/about" rel="nofollow">Zero to One book</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a></p>]]>
      </itunes:summary>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>32: Big Changes</title>
      <link>https://artofproductpodcast.com/episode-32</link>
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      <pubDate>Fri, 02 Mar 2018 12:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
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      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Some significant changes are going on in our professional lives and today is full of updates.
Derrick is moving on from Drip to start a new company. Read the manifesto at http://www.derrickreimer.com.
Ben shares some of the details of his new job at Mackey Research Management Software. It’s providing him with structure, people, team interaction, and new problems, as well as a distance from some other problems.</itunes:subtitle>
      <itunes:duration>31:50</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Some significant changes are going on in our professional lives and today is full of updates.
Ben shares some of the details of his new job at Mackey Research Management Software. It’s providing him with structure, people, team interaction, and new problems, as well as a distance from some other problems. Mackey is a company that makes a note-taking app for hedge funds and features a connection to databases of public companies. Derrick is moving on and away from Drip. While he knows the time is right to move on, there is emotional attachment especially since he was there from the start. Derrick wants to go from leading to doing, again. He’s leaving his “baby” that he co-founded in the best state possible. Derrick is putting together a manifesto about possible upcoming plans. 
Today’s Topics Include:
Reasons for moving away from Rails
Ride the wave of different languages
Projects based on learning vs. productive; never stop learning to be relevant
Change in pace and work environment is positive for Ben
Flexibility is a benefit, but it is not for everyone
Stress level difference between working at a job or running your own company 
If Ben likes Haskell, he’ll want to talk and teach about it
Haskell has some brain-bender, mind-expander aspects
With Haskell, it feels more like play than work for Ben - and you get paid for it
Derrick has learned to delegate over the years; no longer a bottleneck
New chief technology officer with top-level experience being hired to continue to grow Drip
Derrick will post a manifesto on his website about his upcoming plans
Derrick has been going through administrative tasks required as he transitions away from Drip 
Derrick says, even during the dead of winter, that he plans to stay in Minnesota
A logo is being created for Art of Product; and Derrick is working on establishing a brand identity related to his new ventures
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Mackey (https://mackeyrms.com/)
Haskell (http://haskellformac.com/)
Sherry Walling Mental Health for Startup Founders - Art of Product episode  (https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2#)
The 30-Day Code Quality Challenge (https://www.codequalitychallenge.com/)
RefactoringRails.io (http://refactoringrails.io/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
Derrick Reimer Website (http://www.derrickreimer.com/)
Ben Orenstein Website (http://www.benorenstein.com/)
</description>
      <content:encoded>
        <![CDATA[<p>Some significant changes are going on in our professional lives and today is full of updates.<br>
Ben shares some of the details of his new job at Mackey Research Management Software. It’s providing him with structure, people, team interaction, and new problems, as well as a distance from some other problems. Mackey is a company that makes a note-taking app for hedge funds and features a connection to databases of public companies. Derrick is moving on and away from Drip. While he knows the time is right to move on, there is emotional attachment especially since he was there from the start. Derrick wants to go from leading to doing, again. He’s leaving his “baby” that he co-founded in the best state possible. Derrick is putting together a manifesto about possible upcoming plans. </p>

<p>Today’s Topics Include:</p>

<p>Reasons for moving away from Rails<br>
Ride the wave of different languages<br>
Projects based on learning vs. productive; never stop learning to be relevant<br>
Change in pace and work environment is positive for Ben<br>
Flexibility is a benefit, but it is not for everyone<br>
Stress level difference between working at a job or running your own company <br>
If Ben likes Haskell, he’ll want to talk and teach about it<br>
Haskell has some brain-bender, mind-expander aspects<br>
With Haskell, it feels more like play than work for Ben - and you get paid for it<br>
Derrick has learned to delegate over the years; no longer a bottleneck<br>
New chief technology officer with top-level experience being hired to continue to grow Drip<br>
Derrick will post a manifesto on his website about his upcoming plans<br>
Derrick has been going through administrative tasks required as he transitions away from Drip <br>
Derrick says, even during the dead of winter, that he plans to stay in Minnesota<br>
A logo is being created for Art of Product; and Derrick is working on establishing a brand identity related to his new ventures</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://mackeyrms.com/" rel="nofollow">Mackey</a><br>
<a href="http://haskellformac.com/" rel="nofollow">Haskell</a><br>
<a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2#" rel="nofollow">Sherry Walling Mental Health for Startup Founders - Art of Product episode </a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Some significant changes are going on in our professional lives and today is full of updates.<br>
Ben shares some of the details of his new job at Mackey Research Management Software. It’s providing him with structure, people, team interaction, and new problems, as well as a distance from some other problems. Mackey is a company that makes a note-taking app for hedge funds and features a connection to databases of public companies. Derrick is moving on and away from Drip. While he knows the time is right to move on, there is emotional attachment especially since he was there from the start. Derrick wants to go from leading to doing, again. He’s leaving his “baby” that he co-founded in the best state possible. Derrick is putting together a manifesto about possible upcoming plans. </p>

<p>Today’s Topics Include:</p>

<p>Reasons for moving away from Rails<br>
Ride the wave of different languages<br>
Projects based on learning vs. productive; never stop learning to be relevant<br>
Change in pace and work environment is positive for Ben<br>
Flexibility is a benefit, but it is not for everyone<br>
Stress level difference between working at a job or running your own company <br>
If Ben likes Haskell, he’ll want to talk and teach about it<br>
Haskell has some brain-bender, mind-expander aspects<br>
With Haskell, it feels more like play than work for Ben - and you get paid for it<br>
Derrick has learned to delegate over the years; no longer a bottleneck<br>
New chief technology officer with top-level experience being hired to continue to grow Drip<br>
Derrick will post a manifesto on his website about his upcoming plans<br>
Derrick has been going through administrative tasks required as he transitions away from Drip <br>
Derrick says, even during the dead of winter, that he plans to stay in Minnesota<br>
A logo is being created for Art of Product; and Derrick is working on establishing a brand identity related to his new ventures</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://mackeyrms.com/" rel="nofollow">Mackey</a><br>
<a href="http://haskellformac.com/" rel="nofollow">Haskell</a><br>
<a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2#" rel="nofollow">Sherry Walling Mental Health for Startup Founders - Art of Product episode </a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="http://www.derrickreimer.com/" rel="nofollow">Derrick Reimer Website</a><br>
<a href="http://www.benorenstein.com/" rel="nofollow">Ben Orenstein Website</a></p>]]>
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      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>31: Mental Health for Startup Founders with Sherry Walling</title>
      <link>https://artofproductpodcast.com/episode-31</link>
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      <pubDate>Thu, 08 Feb 2018 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/56d854ab-adfc-494c-a79d-a341d96bc32c.mp3" length="18237243" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Today’s special episode features guest Sherry Walling, author of The Entrepreneur's Guide to Keeping Your S**t Together, to be released February 21, 2018.  Sherry explains how her book came to life and her experience self-publishing. We also talk about the common mental health issues for entrepreneurial founders in the community today. </itunes:subtitle>
      <itunes:duration>23:54</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Today’s special episode features guest Sherry Walling, author of The Entrepreneur's Guide to Keeping Your S**t Together, to be released February 21, 2018.  Sherry explains how her book came to life and her experience self-publishing. We also talk about the common mental health issues for entrepreneurial founders in the community today.
Today’s Topics Include:
Mental health within the Founders community
Sherry’s new book and her writing process
Struggles during the publishing process
Traditional versus self publishing on Amazon
Strengths and ‘shadows’ of entrepreneurs
Personality self-knowledge and introversion/extraversion 
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
The Entrepreneur's Guide to Keeping Your S**t Together by Sherry Walling  (https://zenfounder.com/entrepreneurs-guide-keeping-st-together/)
Zen Founder (https://zenfounder.com/)
Zen Founder Podcast (https://zenfounder.com/category/episodes/)
Quiet: The Power of Introverts in a World That Can't Stop Talking by Susan Cain (https://www.amazon.com/Quiet-Power-Introverts-World-Talking/dp/0307352153)
MicroConf (http://www.microconf.com/)
The 30-Day Code Quality Challenge (https://www.codequalitychallenge.com/)
RefactoringRails.io (http://refactoringrails.io/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>Today’s special episode features guest Sherry Walling, author of The Entrepreneur&#39;s Guide to Keeping Your S**t Together, to be released February 21, 2018.  Sherry explains how her book came to life and her experience self-publishing. We also talk about the common mental health issues for entrepreneurial founders in the community today.</p>

<p>Today’s Topics Include:</p>

<p>Mental health within the Founders community<br>
Sherry’s new book and her writing process<br>
Struggles during the publishing process<br>
Traditional versus self publishing on Amazon<br>
Strengths and ‘shadows’ of entrepreneurs<br>
Personality self-knowledge and introversion/extraversion </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://zenfounder.com/entrepreneurs-guide-keeping-st-together/" rel="nofollow">The Entrepreneur&#39;s Guide to Keeping Your S**t Together by Sherry Walling </a><br>
<a href="https://zenfounder.com/" rel="nofollow">Zen Founder</a><br>
<a href="https://zenfounder.com/category/episodes/" rel="nofollow">Zen Founder Podcast</a><br>
<a href="https://www.amazon.com/Quiet-Power-Introverts-World-Talking/dp/0307352153" rel="nofollow">Quiet: The Power of Introverts in a World That Can&#39;t Stop Talking by Susan Cain</a><br>
<a href="http://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Today’s special episode features guest Sherry Walling, author of The Entrepreneur&#39;s Guide to Keeping Your S**t Together, to be released February 21, 2018.  Sherry explains how her book came to life and her experience self-publishing. We also talk about the common mental health issues for entrepreneurial founders in the community today.</p>

<p>Today’s Topics Include:</p>

<p>Mental health within the Founders community<br>
Sherry’s new book and her writing process<br>
Struggles during the publishing process<br>
Traditional versus self publishing on Amazon<br>
Strengths and ‘shadows’ of entrepreneurs<br>
Personality self-knowledge and introversion/extraversion </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://zenfounder.com/entrepreneurs-guide-keeping-st-together/" rel="nofollow">The Entrepreneur&#39;s Guide to Keeping Your S**t Together by Sherry Walling </a><br>
<a href="https://zenfounder.com/" rel="nofollow">Zen Founder</a><br>
<a href="https://zenfounder.com/category/episodes/" rel="nofollow">Zen Founder Podcast</a><br>
<a href="https://www.amazon.com/Quiet-Power-Introverts-World-Talking/dp/0307352153" rel="nofollow">Quiet: The Power of Introverts in a World That Can&#39;t Stop Talking by Susan Cain</a><br>
<a href="http://www.microconf.com/" rel="nofollow">MicroConf</a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Kl07MIDL</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+Kl07MIDL" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>30: Nailing an Interview, and the New Drip Design</title>
      <link>https://artofproductpodcast.com/episode-30</link>
      <guid isPermaLink="false">bb5446e6-c7b9-4204-8635-652dbae5a144</guid>
      <pubDate>Thu, 25 Jan 2018 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/bb5446e6-c7b9-4204-8635-652dbae5a144.mp3" length="40180151" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben has moved into his new apartment and had an interesting discussion about fitness with the movers. Derrick got back is Bod Pod results and is formulating his precise fitness goals for fat loss and muscle gain. Ben is still on the job market and had an interview last week.
In Drip news, Drip recently got a brand refresh, including a new logo, marketing site, color palette, new messaging, app skin, and more.</itunes:subtitle>
      <itunes:duration>40:46</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben has moved into his new apartment and had an interesting discussion about fitness with the movers. Derrick got back is Bod Pod results and is formulating his precise fitness goals for fat loss and muscle gain. Ben is still on the job market and had an interview last week. Ben and Derrick discuss successful interview techniques and experiences they’ve had in the past. 
In Drip news, Drip recently got a brand refresh, including a new logo, marketing site, color palette, new messaging, app skin, and more. They are working on focusing their marketing efforts to position Drip in the market as an Ecommerce CRM. Listen in as Derrick discusses the Drip refresh and the thinking behind it. 
Today’s Topics Include:
Fitness and Derrick’s fitness goals
Drip’s recent brand refresh
Market positioning in Ecommerce
Ben’s job search progress and interview tactics
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
The 30-Day Code Quality Challenge (https://www.codequalitychallenge.com/)
RefactoringRails.io (http://refactoringrails.io/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>Ben has moved into his new apartment and had an interesting discussion about fitness with the movers. Derrick got back is Bod Pod results and is formulating his precise fitness goals for fat loss and muscle gain. Ben is still on the job market and had an interview last week. Ben and Derrick discuss successful interview techniques and experiences they’ve had in the past. </p>

<p>In Drip news, Drip recently got a brand refresh, including a new logo, marketing site, color palette, new messaging, app skin, and more. They are working on focusing their marketing efforts to position Drip in the market as an Ecommerce CRM. Listen in as Derrick discusses the Drip refresh and the thinking behind it. </p>

<p>Today’s Topics Include:</p>

<p>Fitness and Derrick’s fitness goals<br>
Drip’s recent brand refresh<br>
Market positioning in Ecommerce<br>
Ben’s job search progress and interview tactics</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben has moved into his new apartment and had an interesting discussion about fitness with the movers. Derrick got back is Bod Pod results and is formulating his precise fitness goals for fat loss and muscle gain. Ben is still on the job market and had an interview last week. Ben and Derrick discuss successful interview techniques and experiences they’ve had in the past. </p>

<p>In Drip news, Drip recently got a brand refresh, including a new logo, marketing site, color palette, new messaging, app skin, and more. They are working on focusing their marketing efforts to position Drip in the market as an Ecommerce CRM. Listen in as Derrick discusses the Drip refresh and the thinking behind it. </p>

<p>Today’s Topics Include:</p>

<p>Fitness and Derrick’s fitness goals<br>
Drip’s recent brand refresh<br>
Market positioning in Ecommerce<br>
Ben’s job search progress and interview tactics</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Mgd2bjHa</fireside:playerURL>
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      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>29: Fitness and Code Quality in 2018</title>
      <link>https://artofproductpodcast.com/episode-29</link>
      <guid isPermaLink="false">09f5b13e-5f1e-4c0c-abb5-b299781231f8</guid>
      <pubDate>Thu, 11 Jan 2018 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
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      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick welcome the New Year with this first episode of 2018. Derrick provides an update on his fitness goals for the first quarter of 2018 and plans his Bod Pod evaluation this week. Ben is launching the second cohort of The 30-Day Code Quality Challenge this week, and this cohort is even larger than the first. </itunes:subtitle>
      <itunes:duration>54:38</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick welcome the New Year with this first episode of 2018. Derrick provides an update on his fitness goals for the first quarter of 2018 and plans his Bod Pod evaluation this week. Derrick also shares his strategy improving and maintaining Drip software features.
Ben is launching the second cohort of The 30-Day Code Quality Challenge this week, and this cohort is even larger than the first. He shares how this cohort will be different, and thoughts on adding a fee to increase accountability and participation. He is also thinking about future extensions of the challenge into a monetized product. 
Today’s Topics Include:
2018 Q1 Goal updates
The 30-Day Code Quality Challenge second cohort launch
Increasing accountability in the Challenge
Monetization strategies for courses following a free challenge
Drip software and features
Navigation-driven development and app workflows
Ruby losing popularity
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Nike Training Club App (https://www.nike.com/us/en_us/c/nike-plus/training-app)
Bod Pod (http://www.cosmed.com/en/products/body-composition/bod-pod)
Precision Nutrition (https://www.precisionnutrition.com/)
Ruby Rogues Episode 342: Interview with DHH (https://devchat.tv/ruby-rogues/rr-342-rails-development-david-heinemeier-hansson)
The 30-Day Code Quality Challenge (https://www.codequalitychallenge.com/)
RefactoringRails.io (http://refactoringrails.io/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick welcome the New Year with this first episode of 2018. Derrick provides an update on his fitness goals for the first quarter of 2018 and plans his Bod Pod evaluation this week. Derrick also shares his strategy improving and maintaining Drip software features.</p>

<p>Ben is launching the second cohort of The 30-Day Code Quality Challenge this week, and this cohort is even larger than the first. He shares how this cohort will be different, and thoughts on adding a fee to increase accountability and participation. He is also thinking about future extensions of the challenge into a monetized product. </p>

<p>Today’s Topics Include:</p>

<p>2018 Q1 Goal updates<br>
The 30-Day Code Quality Challenge second cohort launch<br>
Increasing accountability in the Challenge<br>
Monetization strategies for courses following a free challenge<br>
Drip software and features<br>
Navigation-driven development and app workflows<br>
Ruby losing popularity</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.nike.com/us/en_us/c/nike-plus/training-app" rel="nofollow">Nike Training Club App</a><br>
<a href="http://www.cosmed.com/en/products/body-composition/bod-pod" rel="nofollow">Bod Pod</a><br>
<a href="https://www.precisionnutrition.com/" rel="nofollow">Precision Nutrition</a><br>
<a href="https://devchat.tv/ruby-rogues/rr-342-rails-development-david-heinemeier-hansson" rel="nofollow">Ruby Rogues Episode 342: Interview with DHH</a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick welcome the New Year with this first episode of 2018. Derrick provides an update on his fitness goals for the first quarter of 2018 and plans his Bod Pod evaluation this week. Derrick also shares his strategy improving and maintaining Drip software features.</p>

<p>Ben is launching the second cohort of The 30-Day Code Quality Challenge this week, and this cohort is even larger than the first. He shares how this cohort will be different, and thoughts on adding a fee to increase accountability and participation. He is also thinking about future extensions of the challenge into a monetized product. </p>

<p>Today’s Topics Include:</p>

<p>2018 Q1 Goal updates<br>
The 30-Day Code Quality Challenge second cohort launch<br>
Increasing accountability in the Challenge<br>
Monetization strategies for courses following a free challenge<br>
Drip software and features<br>
Navigation-driven development and app workflows<br>
Ruby losing popularity</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.nike.com/us/en_us/c/nike-plus/training-app" rel="nofollow">Nike Training Club App</a><br>
<a href="http://www.cosmed.com/en/products/body-composition/bod-pod" rel="nofollow">Bod Pod</a><br>
<a href="https://www.precisionnutrition.com/" rel="nofollow">Precision Nutrition</a><br>
<a href="https://devchat.tv/ruby-rogues/rr-342-rails-development-david-heinemeier-hansson" rel="nofollow">Ruby Rogues Episode 342: Interview with DHH</a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+ELLYAX15</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+ELLYAX15" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>28: Quarterly Goals, and Why They're Better Than Annual Goals</title>
      <link>https://artofproductpodcast.com/episode-28</link>
      <guid isPermaLink="false">3cf71233-7f0e-46c9-85e9-24aee23334bc</guid>
      <pubDate>Thu, 28 Dec 2017 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/3cf71233-7f0e-46c9-85e9-24aee23334bc.mp3" length="51431895" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is having a successful push for the new cohort of The 30-Day Code Quality Challenge. He is also looking to improve future iterations of the challenge and is preparing to move to a new home outside of Boston. 
Ben and Derrick discuss their quarterly personal goals on this episode and the philosophy behind goal setting: developing habits versus achieving specific results.
</itunes:subtitle>
      <itunes:duration>1:09:59</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is having a successful push for the new cohort of The 30-Day Code Quality Challenge. He is also looking to improve future iterations of the challenge and is preparing to move to a new home outside of Boston.
Ben and Derrick discuss their quarterly personal goals on this episode and the philosophy behind goal setting: developing habits versus achieving specific results. Each list their specific goals for the first quarter of 2018, including fitness, mindfulness, reading, professional projects and career choices.
Today’s Topics Include:
Second cohort of The 30-Day Code Quality Challenge
Annual versus quarterly goals
Effective goal setting: forming habits versus achieving goals
Ben and Derrick’s specific goals for Q1 2018
Returning to the tech workforce
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
The 30-Day Code Quality Challenge (https://www.codequalitychallenge.com/)
RefactoringRails.io (http://refactoringrails.io/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
Proper Cloth (https://propercloth.com/)
James Clear - Habits Guide (https://jamesclear.com/habits)
</description>
      <content:encoded>
        <![CDATA[<p>Ben is having a successful push for the new cohort of The 30-Day Code Quality Challenge. He is also looking to improve future iterations of the challenge and is preparing to move to a new home outside of Boston.</p>

<p>Ben and Derrick discuss their quarterly personal goals on this episode and the philosophy behind goal setting: developing habits versus achieving specific results. Each list their specific goals for the first quarter of 2018, including fitness, mindfulness, reading, professional projects and career choices.</p>

<p>Today’s Topics Include:</p>

<p>Second cohort of The 30-Day Code Quality Challenge<br>
Annual versus quarterly goals<br>
Effective goal setting: forming habits versus achieving goals<br>
Ben and Derrick’s specific goals for Q1 2018<br>
Returning to the tech workforce</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://propercloth.com/" rel="nofollow">Proper Cloth</a><br>
<a href="https://jamesclear.com/habits" rel="nofollow">James Clear - Habits Guide</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is having a successful push for the new cohort of The 30-Day Code Quality Challenge. He is also looking to improve future iterations of the challenge and is preparing to move to a new home outside of Boston.</p>

<p>Ben and Derrick discuss their quarterly personal goals on this episode and the philosophy behind goal setting: developing habits versus achieving specific results. Each list their specific goals for the first quarter of 2018, including fitness, mindfulness, reading, professional projects and career choices.</p>

<p>Today’s Topics Include:</p>

<p>Second cohort of The 30-Day Code Quality Challenge<br>
Annual versus quarterly goals<br>
Effective goal setting: forming habits versus achieving goals<br>
Ben and Derrick’s specific goals for Q1 2018<br>
Returning to the tech workforce</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://propercloth.com/" rel="nofollow">Proper Cloth</a><br>
<a href="https://jamesclear.com/habits" rel="nofollow">James Clear - Habits Guide</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+ApXclJfj</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+ApXclJfj" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>27: 30 Day Code Quality Challenge, and Elm Development</title>
      <link>https://artofproductpodcast.com/episode-27</link>
      <guid isPermaLink="false">12344cfb-fef6-4c97-a642-92ebe2acbc88</guid>
      <pubDate>Thu, 14 Dec 2017 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/12344cfb-fef6-4c97-a642-92ebe2acbc88.mp3" length="37934213" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is entering the last week of The 30-Day Code Quality Challenge. He has enjoyed getting the challenges out each day and seeing participants engage with the content. In the future he is deciding whether to personalize the programming languages or to remain language agnostic. Drip is working on their visual email builder with the help of their new Elm developer. The team has just completed several product structure tests using a prototype, which was a greatly helpful experience to the developers.</itunes:subtitle>
      <itunes:duration>51:15</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is entering the last week of The 30-Day Code Quality Challenge. He has enjoyed getting the challenges out each day and seeing participants engage with the content. In the future he is deciding whether to personalize the programming languages or to remain language agnostic. The next cohort of the Challenge will start January 3, 2018, and Ben’s looking forward to iterating and improving each cohort of the Challenge. He also discussed a connection he made with Discourse, and explores options for forum management in the future. 
Drip is working on their visual email builder with the help of their new Elm developer. The team has just completed several product structure tests using a prototype, which was a greatly helpful experience to the developers. Ben and Derrick discuss their experiences with product usability testing. 
Today’s Topics Include:
Approaching the end of The 30-Day Code Quality Challenge
Challenge results and stats on participation
The next Challenge cohort begins January 3, 2018
Positive customer experience with Discourse 
Drip’s visual email builder project
Product usability testing 
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
The 30-Day Code Quality Challenge (https://www.codequalitychallenge.com/)
Discourse (https://www.discourse.org/)
Steve Schoger @steveschoger (https://twitter.com/steveschoger)
Full Stack Radio podcast 78: Ben Orenstein - Our All-Time Favorite Refactorings (https://www.acast.com/fullstackradio/78-ben-orenstein-our-all-time-favorite-refactorings)
RefactoringRails.io (http://refactoringrails.io/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt; 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is entering the last week of The 30-Day Code Quality Challenge. He has enjoyed getting the challenges out each day and seeing participants engage with the content. In the future he is deciding whether to personalize the programming languages or to remain language agnostic. The next cohort of the Challenge will start January 3, 2018, and Ben’s looking forward to iterating and improving each cohort of the Challenge. He also discussed a connection he made with Discourse, and explores options for forum management in the future. </p>

<p>Drip is working on their visual email builder with the help of their new Elm developer. The team has just completed several product structure tests using a prototype, which was a greatly helpful experience to the developers. Ben and Derrick discuss their experiences with product usability testing. </p>

<p>Today’s Topics Include:</p>

<p>Approaching the end of The 30-Day Code Quality Challenge<br>
Challenge results and stats on participation<br>
The next Challenge cohort begins January 3, 2018<br>
Positive customer experience with Discourse <br>
Drip’s visual email builder project<br>
Product usability testing </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="https://www.discourse.org/" rel="nofollow">Discourse</a><br>
Steve Schoger <a href="https://twitter.com/steveschoger" rel="nofollow">@steveschoger</a><br>
<a href="https://www.acast.com/fullstackradio/78-ben-orenstein-our-all-time-favorite-refactorings" rel="nofollow">Full Stack Radio podcast 78: Ben Orenstein - Our All-Time Favorite Refactorings</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is entering the last week of The 30-Day Code Quality Challenge. He has enjoyed getting the challenges out each day and seeing participants engage with the content. In the future he is deciding whether to personalize the programming languages or to remain language agnostic. The next cohort of the Challenge will start January 3, 2018, and Ben’s looking forward to iterating and improving each cohort of the Challenge. He also discussed a connection he made with Discourse, and explores options for forum management in the future. </p>

<p>Drip is working on their visual email builder with the help of their new Elm developer. The team has just completed several product structure tests using a prototype, which was a greatly helpful experience to the developers. Ben and Derrick discuss their experiences with product usability testing. </p>

<p>Today’s Topics Include:</p>

<p>Approaching the end of The 30-Day Code Quality Challenge<br>
Challenge results and stats on participation<br>
The next Challenge cohort begins January 3, 2018<br>
Positive customer experience with Discourse <br>
Drip’s visual email builder project<br>
Product usability testing </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="https://www.discourse.org/" rel="nofollow">Discourse</a><br>
Steve Schoger <a href="https://twitter.com/steveschoger" rel="nofollow">@steveschoger</a><br>
<a href="https://www.acast.com/fullstackradio/78-ben-orenstein-our-all-time-favorite-refactorings" rel="nofollow">Full Stack Radio podcast 78: Ben Orenstein - Our All-Time Favorite Refactorings</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+W8VwogLE</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+W8VwogLE" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>26: Optimizing Team Structures</title>
      <link>https://artofproductpodcast.com/episode-26</link>
      <guid isPermaLink="false">311e296c-637d-4e1e-bec6-e59e1abfb347</guid>
      <pubDate>Thu, 07 Dec 2017 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/311e296c-637d-4e1e-bec6-e59e1abfb347.mp3" length="47479065" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Drip successfully sailed through Black Friday and Cyber Monday unscathed with no queue backups or problems. Derrick has been thinking about shifting the Drip team structures after Black Friday weekend and is considering adopting more efficient workflows and processes. Ben and Derrick discuss different team structures, including those at Basecamp and Spotify. They also talk about team size, communication overhead, and growing revenue versus growing team size in business.</itunes:subtitle>
      <itunes:duration>48:22</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Drip successfully sailed through Black Friday and Cyber Monday unscathed with no queue backups or problems. Derrick has been thinking about shifting the Drip team structures after Black Friday weekend and is considering adopting more efficient workflows and processes. Ben and Derrick discuss different team structures, including those at Basecamp and Spotify. They also talk about team size, communication overhead, and growing revenue versus growing team size in business.
Today’s Topics Include:
Drip’s Black Friday success
Team structure and restructuring teams at Drip
Work processes and discussing article Running in Circles by Ryan Singer
Mutable requirements and engineering feedback
Uphill Strategies and task deadlines
Spotify “squads” and team structures
Communication overhead with large teams
Be sure to stick around at the end of the episode for Ben and Derrick’s post-show chat.
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
HQ Trivia App (https://itunes.apple.com/us/app/hq-live-trivia-game-show/id1232278996) 
Running in Circles by Ryan Singer (https://m.signalvnoise.com/running-in-circles-aae73d79ce19)
The 30-Day Code Quality Challenge (https://www.codequalitychallenge.com/)
RefactoringRails.io (http://refactoringrails.io/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>Drip successfully sailed through Black Friday and Cyber Monday unscathed with no queue backups or problems. Derrick has been thinking about shifting the Drip team structures after Black Friday weekend and is considering adopting more efficient workflows and processes. Ben and Derrick discuss different team structures, including those at Basecamp and Spotify. They also talk about team size, communication overhead, and growing revenue versus growing team size in business.</p>

<p>Today’s Topics Include:</p>

<p>Drip’s Black Friday success<br>
Team structure and restructuring teams at Drip<br>
Work processes and discussing article Running in Circles by Ryan Singer<br>
Mutable requirements and engineering feedback<br>
Uphill Strategies and task deadlines<br>
Spotify “squads” and team structures<br>
Communication overhead with large teams</p>

<p>Be sure to stick around at the end of the episode for Ben and Derrick’s post-show chat.</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://itunes.apple.com/us/app/hq-live-trivia-game-show/id1232278996" rel="nofollow">HQ Trivia App</a> <br>
<a href="https://m.signalvnoise.com/running-in-circles-aae73d79ce19" rel="nofollow">Running in Circles by Ryan Singer</a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Drip successfully sailed through Black Friday and Cyber Monday unscathed with no queue backups or problems. Derrick has been thinking about shifting the Drip team structures after Black Friday weekend and is considering adopting more efficient workflows and processes. Ben and Derrick discuss different team structures, including those at Basecamp and Spotify. They also talk about team size, communication overhead, and growing revenue versus growing team size in business.</p>

<p>Today’s Topics Include:</p>

<p>Drip’s Black Friday success<br>
Team structure and restructuring teams at Drip<br>
Work processes and discussing article Running in Circles by Ryan Singer<br>
Mutable requirements and engineering feedback<br>
Uphill Strategies and task deadlines<br>
Spotify “squads” and team structures<br>
Communication overhead with large teams</p>

<p>Be sure to stick around at the end of the episode for Ben and Derrick’s post-show chat.</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://itunes.apple.com/us/app/hq-live-trivia-game-show/id1232278996" rel="nofollow">HQ Trivia App</a> <br>
<a href="https://m.signalvnoise.com/running-in-circles-aae73d79ce19" rel="nofollow">Running in Circles by Ryan Singer</a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Y_3Fq3ta</fireside:playerURL>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>25: Chaos, and Growing an Engineering Team</title>
      <link>https://artofproductpodcast.com/episode-25</link>
      <guid isPermaLink="false">c9d528ee-a5a8-4fbd-b517-99f7520f3284</guid>
      <pubDate>Thu, 30 Nov 2017 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c9d528ee-a5a8-4fbd-b517-99f7520f3284.mp3" length="59313093" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben introduces The 30-Day Code Quality Challenge and updates us on the progress of his first cohort. He has been receiving positive feedback and participants are engaging with the exercises and community forums. Derrick has hired an Elm engineer at Drip and they discuss the adoption of the Elm programming language in the industry. He also shares the hiring and pairing interview process of the candidate. </itunes:subtitle>
      <itunes:duration>1:00:42</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben introduces The 30-Day Code Quality Challenge and updates us on the progress of his first cohort. He has been receiving positive feedback and participants are engaging with the exercises and community forums. They discuss his work on the project and the future of Ben’s business and his audience moving forward. 
Derrick has hired an Elm engineer at Drip and they discuss the adoption of the Elm programming language in the industry. He also shares the hiring and pairing interview process of the candidate. Derrick attended an interesting invite-only conference, Chaos Engineering Day, and discusses Chaos Engineering and the implications for his business. This week Drip is focused on and fully prepped for Black Friday and shares his team wins surrounding the lead-up.
Today’s Topics Include:
The 30-Day Code Quality Challenge first cohort launch and progress
Discourse versus Slack discussion channels
Community building and managing a group
Plans for future challenge cohorts and Ben’s business
Derrick’s successful hiring process for an Elm engineer
Adopting Elm programming language in the industry
Chaos Engineering and testing
Be sure to stick around at the end of the episode for Ben and Derrick’s post-show chat.
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
The 30-Day Code Quality Challenge (https://www.codequalitychallenge.com/)
Discourse (https://www.discourse.org/)
Perennial Seller by Ryan Holiday (https://www.amazon.com/Perennial-Seller-Making-Marketing-Lasts/dp/0143109014)
Principles of Chaos Engineering (http://principlesofchaos.org/)
RefactoringRails.io (http://refactoringrails.io/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>Ben introduces The 30-Day Code Quality Challenge and updates us on the progress of his first cohort. He has been receiving positive feedback and participants are engaging with the exercises and community forums. They discuss his work on the project and the future of Ben’s business and his audience moving forward. </p>

<p>Derrick has hired an Elm engineer at Drip and they discuss the adoption of the Elm programming language in the industry. He also shares the hiring and pairing interview process of the candidate. Derrick attended an interesting invite-only conference, Chaos Engineering Day, and discusses Chaos Engineering and the implications for his business. This week Drip is focused on and fully prepped for Black Friday and shares his team wins surrounding the lead-up.</p>

<p>Today’s Topics Include:</p>

<p>The 30-Day Code Quality Challenge first cohort launch and progress<br>
Discourse versus Slack discussion channels<br>
Community building and managing a group<br>
Plans for future challenge cohorts and Ben’s business<br>
Derrick’s successful hiring process for an Elm engineer<br>
Adopting Elm programming language in the industry<br>
Chaos Engineering and testing</p>

<p>Be sure to stick around at the end of the episode for Ben and Derrick’s post-show chat.</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="https://www.discourse.org/" rel="nofollow">Discourse</a><br>
<a href="https://www.amazon.com/Perennial-Seller-Making-Marketing-Lasts/dp/0143109014" rel="nofollow">Perennial Seller by Ryan Holiday</a><br>
<a href="http://principlesofchaos.org/" rel="nofollow">Principles of Chaos Engineering</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben introduces The 30-Day Code Quality Challenge and updates us on the progress of his first cohort. He has been receiving positive feedback and participants are engaging with the exercises and community forums. They discuss his work on the project and the future of Ben’s business and his audience moving forward. </p>

<p>Derrick has hired an Elm engineer at Drip and they discuss the adoption of the Elm programming language in the industry. He also shares the hiring and pairing interview process of the candidate. Derrick attended an interesting invite-only conference, Chaos Engineering Day, and discusses Chaos Engineering and the implications for his business. This week Drip is focused on and fully prepped for Black Friday and shares his team wins surrounding the lead-up.</p>

<p>Today’s Topics Include:</p>

<p>The 30-Day Code Quality Challenge first cohort launch and progress<br>
Discourse versus Slack discussion channels<br>
Community building and managing a group<br>
Plans for future challenge cohorts and Ben’s business<br>
Derrick’s successful hiring process for an Elm engineer<br>
Adopting Elm programming language in the industry<br>
Chaos Engineering and testing</p>

<p>Be sure to stick around at the end of the episode for Ben and Derrick’s post-show chat.</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="https://www.discourse.org/" rel="nofollow">Discourse</a><br>
<a href="https://www.amazon.com/Perennial-Seller-Making-Marketing-Lasts/dp/0143109014" rel="nofollow">Perennial Seller by Ryan Holiday</a><br>
<a href="http://principlesofchaos.org/" rel="nofollow">Principles of Chaos Engineering</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </itunes:summary>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>24: Tailwind CSS with Adam Wathan</title>
      <link>https://artofproductpodcast.com/episode-24</link>
      <guid isPermaLink="false">db3d407d-1fc5-44bf-ba23-570a83a5adfd</guid>
      <pubDate>Fri, 17 Nov 2017 03:45:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/db3d407d-1fc5-44bf-ba23-570a83a5adfd.mp3" length="46836927" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick are joined by guest Adam Wathan, an esteemed software developer, writer, speaker and entrepreneur from Ontario, Canada. He is the creator of Tailwind CSS, author of Refactoring to Collections and host of the Full Stack Radio podcast. Listen in as he shares how he built his own products over time and became an independent entrepreneur, and talks about his new project Tailwind CSS. </itunes:subtitle>
      <itunes:duration>48:15</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick are joined by guest Adam Wathan, an esteemed software developer, writer, speaker and entrepreneur from Ontario, Canada. He is the creator of Tailwind CSS, author of Refactoring to Collections and host of the Full Stack Radio podcast. Listen in as he shares how he built his own products over time and became an independent entrepreneur, and talks about his new project Tailwind CSS. 
Today’s Topics Include:
Starting his first side projects and products
Adam’s successful marketing channels and strategies
Lessons learned from past product launches
Experience with pricing plans and tiers 
Adam’s current projects and products, including Tailwind CSS
CSS programming, utility and presentation
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Tailwind CSS (https://tailwindcss.com/)
Test-Driven Laravel (https://course.testdrivenlaravel.com/early-access)
Refactoring to Collections (https://adamwathan.me/refactoring-to-collections/)
Full Stack Radio (http://www.fullstackradio.com/)
Adam on Twitter @adamwathan (https://twitter.com/adamwathan)
The 30-Day Code Quality Challenge (https://www.codequalitychallenge.com/)
RefactoringRails.io (http://refactoringrails.io/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt; 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick are joined by guest Adam Wathan, an esteemed software developer, writer, speaker and entrepreneur from Ontario, Canada. He is the creator of Tailwind CSS, author of Refactoring to Collections and host of the Full Stack Radio podcast. Listen in as he shares how he built his own products over time and became an independent entrepreneur, and talks about his new project Tailwind CSS. </p>

<p>Today’s Topics Include:</p>

<p>Starting his first side projects and products<br>
Adam’s successful marketing channels and strategies<br>
Lessons learned from past product launches<br>
Experience with pricing plans and tiers <br>
Adam’s current projects and products, including Tailwind CSS<br>
CSS programming, utility and presentation</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a><br>
<a href="https://course.testdrivenlaravel.com/early-access" rel="nofollow">Test-Driven Laravel</a><br>
<a href="https://adamwathan.me/refactoring-to-collections/" rel="nofollow">Refactoring to Collections</a><br>
<a href="http://www.fullstackradio.com/" rel="nofollow">Full Stack Radio</a><br>
<a href="https://twitter.com/adamwathan" rel="nofollow">Adam on Twitter @adamwathan</a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick are joined by guest Adam Wathan, an esteemed software developer, writer, speaker and entrepreneur from Ontario, Canada. He is the creator of Tailwind CSS, author of Refactoring to Collections and host of the Full Stack Radio podcast. Listen in as he shares how he built his own products over time and became an independent entrepreneur, and talks about his new project Tailwind CSS. </p>

<p>Today’s Topics Include:</p>

<p>Starting his first side projects and products<br>
Adam’s successful marketing channels and strategies<br>
Lessons learned from past product launches<br>
Experience with pricing plans and tiers <br>
Adam’s current projects and products, including Tailwind CSS<br>
CSS programming, utility and presentation</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://tailwindcss.com/" rel="nofollow">Tailwind CSS</a><br>
<a href="https://course.testdrivenlaravel.com/early-access" rel="nofollow">Test-Driven Laravel</a><br>
<a href="https://adamwathan.me/refactoring-to-collections/" rel="nofollow">Refactoring to Collections</a><br>
<a href="http://www.fullstackradio.com/" rel="nofollow">Full Stack Radio</a><br>
<a href="https://twitter.com/adamwathan" rel="nofollow">Adam on Twitter @adamwathan</a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+TqCczQQB</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+TqCczQQB" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>23: Refactoring Rails Launch Breakdown</title>
      <link>https://artofproductpodcast.com/episode-23</link>
      <guid isPermaLink="false">73b6f5dd-9e26-4e66-a284-b85d4471eab5</guid>
      <pubDate>Thu, 09 Nov 2017 06:00:00 -0500</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/73b6f5dd-9e26-4e66-a284-b85d4471eab5.mp3" length="25557592" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben keeps us posted on the Refactoring Rails course launch progress and shares his continuing sales metrics and marketing strategies. He is considering experimenting with free samples, bundling and cross-promoting going forward. For his next project, Ben is creating a new course called The 30-Day Code Quality Challenge, which goes live on November 13, 2017
</itunes:subtitle>
      <itunes:duration>25:33</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben keeps us posted on the Refactoring Rails course launch progress and shares his continuing sales metrics and marketing strategies. He is considering experimenting with free samples, bundling and cross-promoting going forward. 
For his next project, Ben is creating a new course called The 30-Day Code Quality Challenge, which goes live on November 13, 2017. He has received a lot of feedback on the idea and is iterating on the outline, including content and pricing strategies for the future. He shares his plans for the course and Derrick gives his advice on the project.
Today’s Topics Include:
Refactoring Rails launch progression and marketing strategies
Ben’s new project: The 30-Day Code Quality Challenge
Comparing course formats and iterating on ideas using targeted feedback
The power of building your audience and list
Lead generation versus sales value
Programming language agnostic course strategy
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Tiny Marketing Wins course (https://tinymarketingwins.com/)
The 30-Day Code Quality Challenge (https://www.codequalitychallenge.com/)
RefactoringRails.io (http://refactoringrails.io/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt; 
</description>
      <content:encoded>
        <![CDATA[<p>Ben keeps us posted on the Refactoring Rails course launch progress and shares his continuing sales metrics and marketing strategies. He is considering experimenting with free samples, bundling and cross-promoting going forward. </p>

<p>For his next project, Ben is creating a new course called The 30-Day Code Quality Challenge, which goes live on November 13, 2017. He has received a lot of feedback on the idea and is iterating on the outline, including content and pricing strategies for the future. He shares his plans for the course and Derrick gives his advice on the project.</p>

<p>Today’s Topics Include:</p>

<p>Refactoring Rails launch progression and marketing strategies<br>
Ben’s new project: The 30-Day Code Quality Challenge<br>
Comparing course formats and iterating on ideas using targeted feedback<br>
The power of building your audience and list<br>
Lead generation versus sales value<br>
Programming language agnostic course strategy</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://tinymarketingwins.com/" rel="nofollow">Tiny Marketing Wins course</a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben keeps us posted on the Refactoring Rails course launch progress and shares his continuing sales metrics and marketing strategies. He is considering experimenting with free samples, bundling and cross-promoting going forward. </p>

<p>For his next project, Ben is creating a new course called The 30-Day Code Quality Challenge, which goes live on November 13, 2017. He has received a lot of feedback on the idea and is iterating on the outline, including content and pricing strategies for the future. He shares his plans for the course and Derrick gives his advice on the project.</p>

<p>Today’s Topics Include:</p>

<p>Refactoring Rails launch progression and marketing strategies<br>
Ben’s new project: The 30-Day Code Quality Challenge<br>
Comparing course formats and iterating on ideas using targeted feedback<br>
The power of building your audience and list<br>
Lead generation versus sales value<br>
Programming language agnostic course strategy</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://tinymarketingwins.com/" rel="nofollow">Tiny Marketing Wins course</a><br>
<a href="https://www.codequalitychallenge.com/" rel="nofollow">The 30-Day Code Quality Challenge</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+5XbPIFp8</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+5XbPIFp8" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>22: Finishing the Year Strong</title>
      <link>https://artofproductpodcast.com/episode-22</link>
      <guid isPermaLink="false">8bc147fd-0711-4af1-84c6-b05b0fa4528d</guid>
      <pubDate>Thu, 02 Nov 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/8bc147fd-0711-4af1-84c6-b05b0fa4528d.mp3" length="26734223" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben’s course sales are still going strong, and he shares his updated sales metrics and the purchasing trends of his customers. He also spoke on the Ruby on Rails podcast recently to discuss the course and his experience making it. 
Derrick and the Drip team are preparing for Black Friday. They built models to predict peak hours and optimize their servers. As a result they had a super successful test send at over 4,000 emails per second, putting them in a great position leading up to the big day. 
</itunes:subtitle>
      <itunes:duration>26:46</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben’s course sales are still going strong, and he shares his updated sales metrics and the purchasing trends of his customers. He also spoke on the Ruby on Rails podcast recently to discuss the course and his experience making it. Ben is scheduled to give a talk at the DC Ruby Users Group on February 16, 2018. He is now trying to think of what’s next for himself in the big picture.
Derrick and the Drip team are preparing for Black Friday. They built models to predict peak hours and optimize their servers. As a result they had a super successful test send at over 4,000 emails per second, putting them in a great position leading up to the big day. The team is still working on load testing to search for more unknown factors in simulation to shore up the system even more.
Today’s Topics Include:
Screenhero shutting down
Refactoring Rails launch progress
Selling products versus services
Work-life balance and project madness
Salaried jobs and optimizing work experience
Drip prep for Black Friday
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Use together - Screen Sharing Tool (http://www.use-together.com/)
Ruby on Rails: Episode 236 (http://5by5.tv/rubyonrails/236) featuring Ben Orenstein
Seeking Wisdom: Episode 95 (https://soundcloud.com/seekingwisdom/brad-stulberg) featuring Brad Stulberg
The Tropical MBA Podcast (https://soundcloud.com/tmbapodcast)
SendGrid (https://sendgrid.com/)
RefactoringRails.io (http://refactoringrails.io/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt; 
</description>
      <content:encoded>
        <![CDATA[<p>Ben’s course sales are still going strong, and he shares his updated sales metrics and the purchasing trends of his customers. He also spoke on the Ruby on Rails podcast recently to discuss the course and his experience making it. Ben is scheduled to give a talk at the DC Ruby Users Group on February 16, 2018. He is now trying to think of what’s next for himself in the big picture.</p>

<p>Derrick and the Drip team are preparing for Black Friday. They built models to predict peak hours and optimize their servers. As a result they had a super successful test send at over 4,000 emails per second, putting them in a great position leading up to the big day. The team is still working on load testing to search for more unknown factors in simulation to shore up the system even more.</p>

<p>Today’s Topics Include:</p>

<p>Screenhero shutting down<br>
Refactoring Rails launch progress<br>
Selling products versus services<br>
Work-life balance and project madness<br>
Salaried jobs and optimizing work experience<br>
Drip prep for Black Friday</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.use-together.com/" rel="nofollow">Use together - Screen Sharing Tool</a><br>
<a href="http://5by5.tv/rubyonrails/236" rel="nofollow">Ruby on Rails: Episode 236</a> featuring Ben Orenstein<br>
<a href="https://soundcloud.com/seekingwisdom/brad-stulberg" rel="nofollow">Seeking Wisdom: Episode 95</a> featuring Brad Stulberg<br>
<a href="https://soundcloud.com/tmbapodcast" rel="nofollow">The Tropical MBA Podcast</a><br>
<a href="https://sendgrid.com/" rel="nofollow">SendGrid</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben’s course sales are still going strong, and he shares his updated sales metrics and the purchasing trends of his customers. He also spoke on the Ruby on Rails podcast recently to discuss the course and his experience making it. Ben is scheduled to give a talk at the DC Ruby Users Group on February 16, 2018. He is now trying to think of what’s next for himself in the big picture.</p>

<p>Derrick and the Drip team are preparing for Black Friday. They built models to predict peak hours and optimize their servers. As a result they had a super successful test send at over 4,000 emails per second, putting them in a great position leading up to the big day. The team is still working on load testing to search for more unknown factors in simulation to shore up the system even more.</p>

<p>Today’s Topics Include:</p>

<p>Screenhero shutting down<br>
Refactoring Rails launch progress<br>
Selling products versus services<br>
Work-life balance and project madness<br>
Salaried jobs and optimizing work experience<br>
Drip prep for Black Friday</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://www.use-together.com/" rel="nofollow">Use together - Screen Sharing Tool</a><br>
<a href="http://5by5.tv/rubyonrails/236" rel="nofollow">Ruby on Rails: Episode 236</a> featuring Ben Orenstein<br>
<a href="https://soundcloud.com/seekingwisdom/brad-stulberg" rel="nofollow">Seeking Wisdom: Episode 95</a> featuring Brad Stulberg<br>
<a href="https://soundcloud.com/tmbapodcast" rel="nofollow">The Tropical MBA Podcast</a><br>
<a href="https://sendgrid.com/" rel="nofollow">SendGrid</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </itunes:summary>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>21: Launching Refactoring Rails</title>
      <link>https://artofproductpodcast.com/episode-21</link>
      <guid isPermaLink="false">4e6056d3-6108-4c37-b0a3-0c700c7970c1</guid>
      <pubDate>Thu, 26 Oct 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/4e6056d3-6108-4c37-b0a3-0c700c7970c1.mp3" length="35274618" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben has officially launched his course Refactoring Rails. He is pleased with his choice of back-end tools including Gumroad for fulfillment. Ben shares his course launch metrics including email success rate, sales numbers and revenue. Derrick announces Drip’s new project teased last episode: a visual email editor. Due to Drip’s widening customer base, there is an increased demand for visual and polished marketing emails. </itunes:subtitle>
      <itunes:duration>35:40</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben has officially launched his course Refactoring Rails. He is pleased with his choice of back-end tools including Gumroad for fulfillment. Ben shares his course launch metrics including email success rate, sales numbers and revenue. Early feedback has been positive and the Ruby community has been very supportive. He also discusses his expectations and take away lessons from the overall launch. Ben will be continuing his Ruby tour in the coming weeks. 
Derrick announces Drip’s new project teased last episode: a visual email editor. Due to Drip’s widening customer base, there is an increased demand for visual and polished marketing emails. Their designer has been working on mockups and the team is analyzing the current tools available and have some great ideas for improving usability. Drip is still looking for a front-end engineer with Elm experience to help build the tool. 
Today’s Topics Include:
Refactoring Rails launch and email strategy
Ben’s launch metrics 
Ruby speaking tour
The new visual email editor project at Drip
Building out a new project
Learning new skills as a developer
Choosing programming languages
Derrick’s review of Microsoft’s Visual Studio Code Editor
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
Gumroad (https://gumroad.com/)
Heroku (https://devcenter.heroku.com/)
&lt;a href="http://elm-lang.org/"&gt;Elm&lt;/a&gt;
"Teaching Elm to Beginners" by Richard Feldman (https://www.youtube.com/watch?v=G-GhUxeYc1U)
Microsoft’s Visual Studio Code Editor (https://code.visualstudio.com/)
RefactoringRails.io (http://refactoringrails.io/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt; 
</description>
      <content:encoded>
        <![CDATA[<p>Ben has officially launched his course Refactoring Rails. He is pleased with his choice of back-end tools including Gumroad for fulfillment. Ben shares his course launch metrics including email success rate, sales numbers and revenue. Early feedback has been positive and the Ruby community has been very supportive. He also discusses his expectations and take away lessons from the overall launch. Ben will be continuing his Ruby tour in the coming weeks. </p>

<p>Derrick announces Drip’s new project teased last episode: a visual email editor. Due to Drip’s widening customer base, there is an increased demand for visual and polished marketing emails. Their designer has been working on mockups and the team is analyzing the current tools available and have some great ideas for improving usability. Drip is still looking for a front-end engineer with Elm experience to help build the tool. </p>

<p>Today’s Topics Include:</p>

<p>Refactoring Rails launch and email strategy<br>
Ben’s launch metrics <br>
Ruby speaking tour<br>
The new visual email editor project at Drip<br>
Building out a new project<br>
Learning new skills as a developer<br>
Choosing programming languages<br>
Derrick’s review of Microsoft’s Visual Studio Code Editor</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://gumroad.com/" rel="nofollow">Gumroad</a><br>
<a href="https://devcenter.heroku.com/" rel="nofollow">Heroku</a><br>
<a href="http://elm-lang.org/">Elm</a><br>
<a href="https://www.youtube.com/watch?v=G-GhUxeYc1U" rel="nofollow">&quot;Teaching Elm to Beginners&quot; by Richard Feldman</a><br>
<a href="https://code.visualstudio.com/" rel="nofollow">Microsoft’s Visual Studio Code Editor</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben has officially launched his course Refactoring Rails. He is pleased with his choice of back-end tools including Gumroad for fulfillment. Ben shares his course launch metrics including email success rate, sales numbers and revenue. Early feedback has been positive and the Ruby community has been very supportive. He also discusses his expectations and take away lessons from the overall launch. Ben will be continuing his Ruby tour in the coming weeks. </p>

<p>Derrick announces Drip’s new project teased last episode: a visual email editor. Due to Drip’s widening customer base, there is an increased demand for visual and polished marketing emails. Their designer has been working on mockups and the team is analyzing the current tools available and have some great ideas for improving usability. Drip is still looking for a front-end engineer with Elm experience to help build the tool. </p>

<p>Today’s Topics Include:</p>

<p>Refactoring Rails launch and email strategy<br>
Ben’s launch metrics <br>
Ruby speaking tour<br>
The new visual email editor project at Drip<br>
Building out a new project<br>
Learning new skills as a developer<br>
Choosing programming languages<br>
Derrick’s review of Microsoft’s Visual Studio Code Editor</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://gumroad.com/" rel="nofollow">Gumroad</a><br>
<a href="https://devcenter.heroku.com/" rel="nofollow">Heroku</a><br>
<a href="http://elm-lang.org/">Elm</a><br>
<a href="https://www.youtube.com/watch?v=G-GhUxeYc1U" rel="nofollow">&quot;Teaching Elm to Beginners&quot; by Richard Feldman</a><br>
<a href="https://code.visualstudio.com/" rel="nofollow">Microsoft’s Visual Studio Code Editor</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </itunes:summary>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>20: The Ups and Downs of Working From the Road</title>
      <link>https://artofproductpodcast.com/episode-20</link>
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      <pubDate>Thu, 19 Oct 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/0374c4dd-8b67-4be1-a13a-980d9ed77925.mp3" length="24492284" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is set to launch his course and is using the looming deadline as an efficiency booster. He recently spoke at Rocky Mountain Ruby, and spent time prepping the talk with a friend at a beach house but unfortunately lost his data due to a hardware malfunction. The talk was still a great success, but a very stressful experience. Drip.com is now live after a long process, and the Drip team is thrilled. Derrick has also found an opportunity to use Elm at Drip, and is looking forward to implementing it in a new project he can’t yet discuss.</itunes:subtitle>
      <itunes:duration>24:26</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is set to launch his course and is using the looming deadline as an efficiency booster. He recently spoke at Rocky Mountain Ruby, and spent time prepping the talk with a friend at a beach house but unfortunately lost his data due to a hardware malfunction. The talk was still a great success, but a very stressful experience. The next week he spoke at Southeast Ruby in Nashville and it was a much smoother experience. Otherwise he is finishing up launch strategy details and looking forward to shipping the project.
Drip.com is now live after a long process, and the Drip team is thrilled. Derrick has also found an opportunity to use Elm at Drip, and is looking forward to implementing it in a new project he can’t yet discuss. Drip is currently looking for a front-end engineer in the Minneapolis area, with Elm experience if possible. Derrick has been travelling recently and even had a flight cancelled due to the California wildfires. 
Today’s Topics Include:
Deadline pressure and work efficiency
Ben’s recent speaking engagements
Last minute details for Ben’s course release
Time-pressure and discount strategies for launch
Drip.com domain acquisition
Elm programming language  
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
How we structure our work and teams at Basecamp  (https://m.signalvnoise.com/how-we-set-up-our-work-cbce3d3d9cae)by Jason Fried
&lt;a href="http://elm-lang.org/"&gt;Elm&lt;/a&gt;
RefactoringRails.io (http://refactoringrails.io/)
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt; 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is set to launch his course and is using the looming deadline as an efficiency booster. He recently spoke at Rocky Mountain Ruby, and spent time prepping the talk with a friend at a beach house but unfortunately lost his data due to a hardware malfunction. The talk was still a great success, but a very stressful experience. The next week he spoke at Southeast Ruby in Nashville and it was a much smoother experience. Otherwise he is finishing up launch strategy details and looking forward to shipping the project.</p>

<p>Drip.com is now live after a long process, and the Drip team is thrilled. Derrick has also found an opportunity to use Elm at Drip, and is looking forward to implementing it in a new project he can’t yet discuss. Drip is currently looking for a front-end engineer in the Minneapolis area, with Elm experience if possible. Derrick has been travelling recently and even had a flight cancelled due to the California wildfires. </p>

<p>Today’s Topics Include:</p>

<p>Deadline pressure and work efficiency<br>
Ben’s recent speaking engagements<br>
Last minute details for Ben’s course release<br>
Time-pressure and discount strategies for launch<br>
Drip.com domain acquisition<br>
Elm programming language  </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://m.signalvnoise.com/how-we-set-up-our-work-cbce3d3d9cae" rel="nofollow">How we structure our work and teams at Basecamp </a>by Jason Fried<br>
<a href="http://elm-lang.org/">Elm</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is set to launch his course and is using the looming deadline as an efficiency booster. He recently spoke at Rocky Mountain Ruby, and spent time prepping the talk with a friend at a beach house but unfortunately lost his data due to a hardware malfunction. The talk was still a great success, but a very stressful experience. The next week he spoke at Southeast Ruby in Nashville and it was a much smoother experience. Otherwise he is finishing up launch strategy details and looking forward to shipping the project.</p>

<p>Drip.com is now live after a long process, and the Drip team is thrilled. Derrick has also found an opportunity to use Elm at Drip, and is looking forward to implementing it in a new project he can’t yet discuss. Drip is currently looking for a front-end engineer in the Minneapolis area, with Elm experience if possible. Derrick has been travelling recently and even had a flight cancelled due to the California wildfires. </p>

<p>Today’s Topics Include:</p>

<p>Deadline pressure and work efficiency<br>
Ben’s recent speaking engagements<br>
Last minute details for Ben’s course release<br>
Time-pressure and discount strategies for launch<br>
Drip.com domain acquisition<br>
Elm programming language  </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://m.signalvnoise.com/how-we-set-up-our-work-cbce3d3d9cae" rel="nofollow">How we structure our work and teams at Basecamp </a>by Jason Fried<br>
<a href="http://elm-lang.org/">Elm</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+JrMHnwLS</fireside:playerURL>
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        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+JrMHnwLS" width="740" height="200" frameborder="0" scrolling="no">]]>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>19: Gourmet Ruby with Avdi Grimm</title>
      <link>https://artofproductpodcast.com/episode-19</link>
      <guid isPermaLink="false">03da4805-069b-418a-a6a2-18059981468e</guid>
      <pubDate>Thu, 12 Oct 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/03da4805-069b-418a-a6a2-18059981468e.mp3" length="30740487" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>This week Ben Orenstein is interviewing guest Avdi Grimm, Founder of RubyTapas, which is a subscription service that provides screencasts of “gourmet” ruby programming. Avdi discusses the topic of his talk at Southeast Ruby in Nashville, which was the value of avoiding code and strategies to bypass the need to write unnecessary coding. Join us as he shares his advice on optimizing workflows and his experiences building RubyTapas. </itunes:subtitle>
      <itunes:duration>30:58</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>This week Ben Orenstein is interviewing guest Avdi Grimm, Founder of RubyTapas, which is a subscription service that provides screencasts of “gourmet” ruby programming. Avdi discusses the topic of his talk at Southeast Ruby in Nashville, which was the value of avoiding code and strategies to bypass the need to write unnecessary coding. Join us as he shares his advice on optimizing workflows and his experiences building RubyTapas. 
Today’s Topics Include:
The value of avoiding code 
Hidden complexity in building out content platforms
Using Wordpress for publishing content
Code as a liability
Episode production and future of RubyTapas
Finding leverage in business and creative work
Delegating workflows
Views on side-hustling and product development
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
RubyTapas (https://www.rubytapas.com/)
WordPress (https://wordpress.com/)
Spacemacs (http://spacemacs.org/), Emacs (https://www.gnu.org/software/emacs/), Vim (http://www.vim.org/), Neovim (https://neovim.io/)
Side-hustle mindset versus product-business mindset (http://www.virtuouscode.com/2017/02/08/side-hustle-mindset-versus-product-business-mindset/) by Avdi Grimm
Avdi.codes (https://avdi.codes/)
VirtuousCode.com (http://www.virtuouscode.com/)
RefactoringRails.io (http://refactoringrails.io/) 
</description>
      <content:encoded>
        <![CDATA[<p>This week Ben Orenstein is interviewing guest Avdi Grimm, Founder of RubyTapas, which is a subscription service that provides screencasts of “gourmet” ruby programming. Avdi discusses the topic of his talk at Southeast Ruby in Nashville, which was the value of avoiding code and strategies to bypass the need to write unnecessary coding. Join us as he shares his advice on optimizing workflows and his experiences building RubyTapas. </p>

<p>Today’s Topics Include:</p>

<p>The value of avoiding code <br>
Hidden complexity in building out content platforms<br>
Using Wordpress for publishing content<br>
Code as a liability<br>
Episode production and future of RubyTapas<br>
Finding leverage in business and creative work<br>
Delegating workflows<br>
Views on side-hustling and product development</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.rubytapas.com/" rel="nofollow">RubyTapas</a><br>
<a href="https://wordpress.com/" rel="nofollow">WordPress</a><br>
<a href="http://spacemacs.org/" rel="nofollow">Spacemacs</a>, <a href="https://www.gnu.org/software/emacs/" rel="nofollow">Emacs</a>, <a href="http://www.vim.org/" rel="nofollow">Vim</a>, <a href="https://neovim.io/" rel="nofollow">Neovim</a><br>
<a href="http://www.virtuouscode.com/2017/02/08/side-hustle-mindset-versus-product-business-mindset/" rel="nofollow">Side-hustle mindset versus product-business mindset</a> by Avdi Grimm<br>
<a href="https://avdi.codes/" rel="nofollow">Avdi.codes</a><br>
<a href="http://www.virtuouscode.com/" rel="nofollow">VirtuousCode.com</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>This week Ben Orenstein is interviewing guest Avdi Grimm, Founder of RubyTapas, which is a subscription service that provides screencasts of “gourmet” ruby programming. Avdi discusses the topic of his talk at Southeast Ruby in Nashville, which was the value of avoiding code and strategies to bypass the need to write unnecessary coding. Join us as he shares his advice on optimizing workflows and his experiences building RubyTapas. </p>

<p>Today’s Topics Include:</p>

<p>The value of avoiding code <br>
Hidden complexity in building out content platforms<br>
Using Wordpress for publishing content<br>
Code as a liability<br>
Episode production and future of RubyTapas<br>
Finding leverage in business and creative work<br>
Delegating workflows<br>
Views on side-hustling and product development</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.rubytapas.com/" rel="nofollow">RubyTapas</a><br>
<a href="https://wordpress.com/" rel="nofollow">WordPress</a><br>
<a href="http://spacemacs.org/" rel="nofollow">Spacemacs</a>, <a href="https://www.gnu.org/software/emacs/" rel="nofollow">Emacs</a>, <a href="http://www.vim.org/" rel="nofollow">Vim</a>, <a href="https://neovim.io/" rel="nofollow">Neovim</a><br>
<a href="http://www.virtuouscode.com/2017/02/08/side-hustle-mindset-versus-product-business-mindset/" rel="nofollow">Side-hustle mindset versus product-business mindset</a> by Avdi Grimm<br>
<a href="https://avdi.codes/" rel="nofollow">Avdi.codes</a><br>
<a href="http://www.virtuouscode.com/" rel="nofollow">VirtuousCode.com</a><br>
<a href="http://refactoringrails.io/" rel="nofollow">RefactoringRails.io</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+cFaImFpY</fireside:playerURL>
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      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>18: Preparing for Black Friday</title>
      <link>https://artofproductpodcast.com/episode-18</link>
      <guid isPermaLink="false">e6804555-1da6-4c8e-9b88-18d223977825</guid>
      <pubDate>Thu, 28 Sep 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/e6804555-1da6-4c8e-9b88-18d223977825.mp3" length="27188165" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben has finalized the logo for his Refactoring Rails course and is currently getting the intro/outro animations and the sales site designed. He also finished the notes for all the videos and was very pleased with the final edit quality. At Drip, Derrick is deep in the backend scaling challenges with a lot of attention towards Black Friday for their ecommerce customers. They are looking to historical data in order to anticipate peak volumes and simulate high loads. </itunes:subtitle>
      <itunes:duration>27:13</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben has finalized the logo for his Refactoring Rails course and is currently getting the intro/outro animations and the sales site designed. He also finished the notes for all the videos and was very pleased with the final edit quality. The launch date for RefactoringRails.io is October 16th, 2017. He is still considering options for his post-launch speaking tour.
At Drip, Derrick is deep in the backend scaling challenges with a lot of attention towards Black Friday for their ecommerce customers. They are looking to historical data in order to anticipate peak volumes and simulate high loads. One particular initiative they’re working on is “fair queuing” to improve Drip’s user experience under periods of high load. 
Today’s Topics Include:
Refactoring Rails course development
Scaling challenges and Black Friday volume
High-load simulations
Amazon auto-scaling groups
Fair queuing
Open source libraries
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
&lt;a href="http://elm-lang.org/"&gt;Elm&lt;/a&gt;
&lt;a href="https://www.meetup.com/Boston-Elm/"&gt;Boston Elm Meetup&lt;/a&gt;
&lt;a href="http://www.benorenstein.com/images/rr-logo.png"&gt;Refactoring Rails course logo&lt;/a&gt;
&lt;a href="https://gumroad.com/"&gt;Gumroad&lt;/a&gt;
&lt;a href="https://rockymtnruby.com/"&gt;Rocky Mountain Ruby&lt;/a&gt;
&lt;a href="http://graphql.org/"&gt;GraphQL&lt;/a&gt;
&lt;a href="https://www.narro.co/"&gt;Narro.co&lt;/a&gt;
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="http://refactoringrails.io"&gt;RefactoringRails.io&lt;/a&gt; 
</description>
      <content:encoded>
        <![CDATA[<p>Ben has finalized the logo for his Refactoring Rails course and is currently getting the intro/outro animations and the sales site designed. He also finished the notes for all the videos and was very pleased with the final edit quality. The launch date for RefactoringRails.io is October 16th, 2017. He is still considering options for his post-launch speaking tour.</p>

<p>At Drip, Derrick is deep in the backend scaling challenges with a lot of attention towards Black Friday for their ecommerce customers. They are looking to historical data in order to anticipate peak volumes and simulate high loads. One particular initiative they’re working on is “fair queuing” to improve Drip’s user experience under periods of high load. </p>

<p>Today’s Topics Include:</p>

<p>Refactoring Rails course development<br>
Scaling challenges and Black Friday volume<br>
High-load simulations<br>
Amazon auto-scaling groups<br>
Fair queuing<br>
Open source libraries</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://elm-lang.org/">Elm</a><br>
<a href="https://www.meetup.com/Boston-Elm/">Boston Elm Meetup</a><br>
<a href="http://www.benorenstein.com/images/rr-logo.png">Refactoring Rails course logo</a><br>
<a href="https://gumroad.com/">Gumroad</a><br>
<a href="https://rockymtnruby.com/">Rocky Mountain Ruby</a><br>
<a href="http://graphql.org/">GraphQL</a><br>
<a href="https://www.narro.co/">Narro.co</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="http://refactoringrails.io">RefactoringRails.io</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben has finalized the logo for his Refactoring Rails course and is currently getting the intro/outro animations and the sales site designed. He also finished the notes for all the videos and was very pleased with the final edit quality. The launch date for RefactoringRails.io is October 16th, 2017. He is still considering options for his post-launch speaking tour.</p>

<p>At Drip, Derrick is deep in the backend scaling challenges with a lot of attention towards Black Friday for their ecommerce customers. They are looking to historical data in order to anticipate peak volumes and simulate high loads. One particular initiative they’re working on is “fair queuing” to improve Drip’s user experience under periods of high load. </p>

<p>Today’s Topics Include:</p>

<p>Refactoring Rails course development<br>
Scaling challenges and Black Friday volume<br>
High-load simulations<br>
Amazon auto-scaling groups<br>
Fair queuing<br>
Open source libraries</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://elm-lang.org/">Elm</a><br>
<a href="https://www.meetup.com/Boston-Elm/">Boston Elm Meetup</a><br>
<a href="http://www.benorenstein.com/images/rr-logo.png">Refactoring Rails course logo</a><br>
<a href="https://gumroad.com/">Gumroad</a><br>
<a href="https://rockymtnruby.com/">Rocky Mountain Ruby</a><br>
<a href="http://graphql.org/">GraphQL</a><br>
<a href="https://www.narro.co/">Narro.co</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="http://refactoringrails.io">RefactoringRails.io</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+yO2xZolg</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+yO2xZolg" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>17: Launch Planning and Speaking at Conferences</title>
      <link>https://artofproductpodcast.com/episode-17</link>
      <guid isPermaLink="false">c0a6cc98-976e-49e5-9a03-34adf0aa1d84</guid>
      <pubDate>Thu, 21 Sep 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/c0a6cc98-976e-49e5-9a03-34adf0aa1d84.mp3" length="20558246" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben is coming back from a restorative vacation in Martha’s Vineyard and loves the vibe there. In Refactoring Rails news, Ben is committing to a launch date of October 16th. He is also scheduled to speak at three different conferences before the launch, and is looking forward to the challenge. Derrick attended ElixirConf in Seattle and now feels more confident to use the language in Drip in the future. He’s feeling the pain of running a large Ruby application and is looking for a higher power language.</itunes:subtitle>
      <itunes:duration>32:33</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben is coming back from a restorative vacation in Martha’s Vineyard and loves the vibe there. He is enjoying his Vitamix blender and the Dr. Rhonda Patrick micronutrient smoothie. In Refactoring Rails news, Ben is committing to a launch date of October 16th. He is also scheduled to speak at three different conferences before the launch, and is looking forward to the challenge. He got feedback regarding a premium course tier, and is weighing his options on developing these materials. He has a proposal for the design element work and is close to wrapping up on the content. 
Derrick attended ElixirConf in Seattle and now feels more confident to use the language in Drip in the future. He’s feeling the pain of running a large Ruby application and is looking for a higher power language. They are heading into using auto-scaling groups and other ways of optimizing the system. He was also interested in the code formatter that Elixir is developing.
Today’s Topics Include:
Health and nutrition in smoothies
ElixirConf and the state of the Elixir language
Erlang Programming language
Scaling Drip, speed and hosting costs 
Code formatters
Launch of Refactoring Rails
Premium tier survey and material options
Hiring a designer for the course graphics
Ben’s upcoming speaking engagements: Rocky Mountain Ruby, Southeast Ruby Conference and Boulder Ruby Group 
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
&lt;a href="https://www.vitamix.com/us/en_us/"&gt;Vitamix Blenders&lt;/a&gt;
&lt;a href="https://www.youtube.com/watch?v=Ys86ZgjQQYg"&gt;Dr. Rhonda Patrick micronutrient smoothie&lt;/a&gt;
&lt;a href="https://elixirconf.com/"&gt;ElixirConf&lt;/a&gt;
&lt;a href="https://elixir-lang.org/"&gt;Elixir&lt;/a&gt;
&lt;a href="https://www.erlang.org/"&gt;Erlang&lt;/a&gt;
&lt;a href="https://rockymtnruby.com/"&gt;Rocky Mountain Ruby&lt;/a&gt;
&lt;a href="https://southeastruby.com/"&gt;Southeast Ruby&lt;/a&gt; 
&lt;a href="https://www.meetup.com/boulder_ruby_group/"&gt;Boulder Ruby Group&lt;/a&gt; 
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="http://refactoringrails.io"&gt;RefactoringRails.io&lt;/a&gt; 
</description>
      <content:encoded>
        <![CDATA[<p>Ben is coming back from a restorative vacation in Martha’s Vineyard and loves the vibe there. He is enjoying his Vitamix blender and the Dr. Rhonda Patrick micronutrient smoothie. In Refactoring Rails news, Ben is committing to a launch date of October 16th. He is also scheduled to speak at three different conferences before the launch, and is looking forward to the challenge. He got feedback regarding a premium course tier, and is weighing his options on developing these materials. He has a proposal for the design element work and is close to wrapping up on the content. </p>

<p>Derrick attended ElixirConf in Seattle and now feels more confident to use the language in Drip in the future. He’s feeling the pain of running a large Ruby application and is looking for a higher power language. They are heading into using auto-scaling groups and other ways of optimizing the system. He was also interested in the code formatter that Elixir is developing.</p>

<p>Today’s Topics Include:</p>

<p>Health and nutrition in smoothies<br>
ElixirConf and the state of the Elixir language<br>
Erlang Programming language<br>
Scaling Drip, speed and hosting costs <br>
Code formatters<br>
Launch of Refactoring Rails<br>
Premium tier survey and material options<br>
Hiring a designer for the course graphics<br>
Ben’s upcoming speaking engagements: Rocky Mountain Ruby, Southeast Ruby Conference and Boulder Ruby Group </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.vitamix.com/us/en_us/">Vitamix Blenders</a><br>
<a href="https://www.youtube.com/watch?v=Ys86ZgjQQYg">Dr. Rhonda Patrick micronutrient smoothie</a><br>
<a href="https://elixirconf.com/">ElixirConf</a><br>
<a href="https://elixir-lang.org/">Elixir</a><br>
<a href="https://www.erlang.org/">Erlang</a><br>
<a href="https://rockymtnruby.com/">Rocky Mountain Ruby</a><br>
<a href="https://southeastruby.com/">Southeast Ruby</a> <br>
<a href="https://www.meetup.com/boulder_ruby_group/">Boulder Ruby Group</a> <br>
<a href="https://www.drip.co">Drip</a><br>
<a href="http://refactoringrails.io">RefactoringRails.io</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben is coming back from a restorative vacation in Martha’s Vineyard and loves the vibe there. He is enjoying his Vitamix blender and the Dr. Rhonda Patrick micronutrient smoothie. In Refactoring Rails news, Ben is committing to a launch date of October 16th. He is also scheduled to speak at three different conferences before the launch, and is looking forward to the challenge. He got feedback regarding a premium course tier, and is weighing his options on developing these materials. He has a proposal for the design element work and is close to wrapping up on the content. </p>

<p>Derrick attended ElixirConf in Seattle and now feels more confident to use the language in Drip in the future. He’s feeling the pain of running a large Ruby application and is looking for a higher power language. They are heading into using auto-scaling groups and other ways of optimizing the system. He was also interested in the code formatter that Elixir is developing.</p>

<p>Today’s Topics Include:</p>

<p>Health and nutrition in smoothies<br>
ElixirConf and the state of the Elixir language<br>
Erlang Programming language<br>
Scaling Drip, speed and hosting costs <br>
Code formatters<br>
Launch of Refactoring Rails<br>
Premium tier survey and material options<br>
Hiring a designer for the course graphics<br>
Ben’s upcoming speaking engagements: Rocky Mountain Ruby, Southeast Ruby Conference and Boulder Ruby Group </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.vitamix.com/us/en_us/">Vitamix Blenders</a><br>
<a href="https://www.youtube.com/watch?v=Ys86ZgjQQYg">Dr. Rhonda Patrick micronutrient smoothie</a><br>
<a href="https://elixirconf.com/">ElixirConf</a><br>
<a href="https://elixir-lang.org/">Elixir</a><br>
<a href="https://www.erlang.org/">Erlang</a><br>
<a href="https://rockymtnruby.com/">Rocky Mountain Ruby</a><br>
<a href="https://southeastruby.com/">Southeast Ruby</a> <br>
<a href="https://www.meetup.com/boulder_ruby_group/">Boulder Ruby Group</a> <br>
<a href="https://www.drip.co">Drip</a><br>
<a href="http://refactoringrails.io">RefactoringRails.io</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+MGznbrVI</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+MGznbrVI" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>16: Going Viral and Customer Driven Products</title>
      <link>https://artofproductpodcast.com/episode-16</link>
      <guid isPermaLink="false">aba0ba5e-083f-4022-8244-e1b4b12f3d0e</guid>
      <pubDate>Thu, 07 Sep 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/aba0ba5e-083f-4022-8244-e1b4b12f3d0e.mp3" length="43896830" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Ben and Derrick are back from vacation this week are feeling refreshed. Ben tweeted something that went viral and has dealt with some people’s misinterpretation and bias. He is working on hiring a designer for some of the course finishing touches and is honing in on the premium tier offerings. Drip has been onboarding a new developer onto the core-product team and Derrick discusses his interview and hiring process. He also shares how Drip is doing as a customer-driven product team.</itunes:subtitle>
      <itunes:duration>44:37</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Ben and Derrick are back from vacation this week are feeling refreshed. Ben tweeted something that went viral and has dealt with some people’s misinterpretation and bias. He is working on hiring a designer for some of the course finishing touches and is honing in on the premium tier offerings. Ben also has two side projects,  Briefs and Trail Mix, that he is thinking of doing a tour about. RefactoringRails.io is set to launch the end of September. 
Drip has been onboarding a new developer onto the core-product team and Derrick discusses his interview and hiring process. He also shares how Drip is doing as a customer-driven product team, inspired by David Cancel’s top ten criteria in a recent Conversion Cast episode.
Today’s Topics Include:
Going viral and dealing with public reaction
Ben’s side projects, Briefs and Trail Mix
Finishing and preparing to launch Ben’s course RefactoringRails.io 
Hiring process at Drip
Allocating time for housekeeping tasks to avoid ‘noise’
David Cancel’s top ten items to determine if you’re doing well in a customer-driven product team
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
&lt;a href="http://refactoringrails.io"&gt;RefactoringRails.io&lt;/a&gt;
&lt;a href="https://www.briefs.fm"&gt;Briefs&lt;/a&gt;
&lt;a herf="https://www.trailmix.life&gt;"Trail Mix&lt;/a&gt;
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="https://itunes.apple.com/us/podcast/conversioncast-conversion-journey-as-told-by-leadpages/id831152218?mt=2"&gt;Conversion Cast&lt;/a&gt; - &lt;a href="https://www.stitcher.com/podcast/conversioncast/e/51266601"&gt;Episode with David Cancel&lt;/a&gt;
&lt;a herf"https://www.drift.com"&gt;Drift&lt;/a&gt; 
</description>
      <content:encoded>
        <![CDATA[<p>Ben and Derrick are back from vacation this week are feeling refreshed. Ben tweeted something that went viral and has dealt with some people’s misinterpretation and bias. He is working on hiring a designer for some of the course finishing touches and is honing in on the premium tier offerings. Ben also has two side projects,  Briefs and Trail Mix, that he is thinking of doing a tour about. RefactoringRails.io is set to launch the end of September. </p>

<p>Drip has been onboarding a new developer onto the core-product team and Derrick discusses his interview and hiring process. He also shares how Drip is doing as a customer-driven product team, inspired by David Cancel’s top ten criteria in a recent Conversion Cast episode.</p>

<p>Today’s Topics Include:</p>

<p>Going viral and dealing with public reaction<br>
Ben’s side projects, Briefs and Trail Mix<br>
Finishing and preparing to launch Ben’s course RefactoringRails.io <br>
Hiring process at Drip<br>
Allocating time for housekeeping tasks to avoid ‘noise’<br>
David Cancel’s top ten items to determine if you’re doing well in a customer-driven product team</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.briefs.fm">Briefs</a><br>
<a herf="https://www.trailmix.life>&quot;Trail Mix</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://itunes.apple.com/us/podcast/conversioncast-conversion-journey-as-told-by-leadpages/id831152218?mt=2">Conversion Cast</a> - <a href="https://www.stitcher.com/podcast/conversioncast/e/51266601">Episode with David Cancel</a><br>
<a herf"https://www.drift.com">Drift</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Ben and Derrick are back from vacation this week are feeling refreshed. Ben tweeted something that went viral and has dealt with some people’s misinterpretation and bias. He is working on hiring a designer for some of the course finishing touches and is honing in on the premium tier offerings. Ben also has two side projects,  Briefs and Trail Mix, that he is thinking of doing a tour about. RefactoringRails.io is set to launch the end of September. </p>

<p>Drip has been onboarding a new developer onto the core-product team and Derrick discusses his interview and hiring process. He also shares how Drip is doing as a customer-driven product team, inspired by David Cancel’s top ten criteria in a recent Conversion Cast episode.</p>

<p>Today’s Topics Include:</p>

<p>Going viral and dealing with public reaction<br>
Ben’s side projects, Briefs and Trail Mix<br>
Finishing and preparing to launch Ben’s course RefactoringRails.io <br>
Hiring process at Drip<br>
Allocating time for housekeeping tasks to avoid ‘noise’<br>
David Cancel’s top ten items to determine if you’re doing well in a customer-driven product team</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.briefs.fm">Briefs</a><br>
<a herf="https://www.trailmix.life>&quot;Trail Mix</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://itunes.apple.com/us/podcast/conversioncast-conversion-journey-as-told-by-leadpages/id831152218?mt=2">Conversion Cast</a> - <a href="https://www.stitcher.com/podcast/conversioncast/e/51266601">Episode with David Cancel</a><br>
<a herf"https://www.drift.com">Drift</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+O1PysXtb</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+O1PysXtb" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>15: Lessons in Scaling SaaS</title>
      <link>https://artofproductpodcast.com/episode-15</link>
      <guid isPermaLink="false">dcf3d52d-f1b4-4764-ae3a-1f7fdb4c1f9e</guid>
      <pubDate>Thu, 31 Aug 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/dcf3d52d-f1b4-4764-ae3a-1f7fdb4c1f9e.mp3" length="7704964" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>This week Ben is on vacation and Derrick is here to share some fresh knowledge behind the scenes at Drip. They’re experimenting at Drip with how to scale the system to handle more customers and what changes are needed to make the architecture support all their customers and future large customers in the sales pipeline. Derrick goes over his team’s recent brainstorming session and plans to repeat the exercise for more subsystems at Drip. </itunes:subtitle>
      <itunes:duration>6:51</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>This week Ben is on vacation and Derrick is here to share some fresh knowledge behind the scenes at Drip. They’re experimenting at Drip with how to scale the system to handle more customers and what changes are needed to make the architecture support all their customers and future large customers in the sales pipeline. Derrick goes over his team’s recent brainstorming session and plans to repeat the exercise for more subsystems at Drip. 
Today’s Topics Include:
The many seasons of scaling a SaaS business
Starting with simplistic architecture
Arriving at bottlenecks and incremental evolution of the system
How to have brainstorming sessions with engineers
Reevaluating assumptions and tradeoffs 
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>This week Ben is on vacation and Derrick is here to share some fresh knowledge behind the scenes at Drip. They’re experimenting at Drip with how to scale the system to handle more customers and what changes are needed to make the architecture support all their customers and future large customers in the sales pipeline. Derrick goes over his team’s recent brainstorming session and plans to repeat the exercise for more subsystems at Drip. </p>

<p>Today’s Topics Include:</p>

<p>The many seasons of scaling a SaaS business<br>
Starting with simplistic architecture<br>
Arriving at bottlenecks and incremental evolution of the system<br>
How to have brainstorming sessions with engineers<br>
Reevaluating assumptions and tradeoffs </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.drip.co">Drip</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>This week Ben is on vacation and Derrick is here to share some fresh knowledge behind the scenes at Drip. They’re experimenting at Drip with how to scale the system to handle more customers and what changes are needed to make the architecture support all their customers and future large customers in the sales pipeline. Derrick goes over his team’s recent brainstorming session and plans to repeat the exercise for more subsystems at Drip. </p>

<p>Today’s Topics Include:</p>

<p>The many seasons of scaling a SaaS business<br>
Starting with simplistic architecture<br>
Arriving at bottlenecks and incremental evolution of the system<br>
How to have brainstorming sessions with engineers<br>
Reevaluating assumptions and tradeoffs </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://www.drip.co">Drip</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+DWW8QEjw</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+DWW8QEjw" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>14: The Power of Simplicity</title>
      <link>https://artofproductpodcast.com/episode-14</link>
      <guid isPermaLink="false">6144d5a6-6dd2-4a85-8404-1aeacf63ea8a</guid>
      <pubDate>Thu, 24 Aug 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/6144d5a6-6dd2-4a85-8404-1aeacf63ea8a.mp3" length="41518588" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>This week Ben has been managing his projects and to-do list with OmniFocus, which helps as his business and stress level continue to increase. He has outlined and will be recording his last video about form objects and is glad to be approaching the finish line on the course. Derrick has been in the trenches working on scaling Drip this week by strategizing on architecture with the backend team. They have onboarded one of their biggest customers and are working with them to segment and filter subscribers to be more efficient.</itunes:subtitle>
      <itunes:duration>42:05</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>This week Ben has been managing his projects and to-do list with OmniFocus, which helps as his business and stress level continue to increase. He has outlined and will be recording his last video about form objects and is glad to be approaching the finish line on the course.  He also experimented with adding a Call to Action button in his emails but wants to get more data comparing metrics to get the best strategy with different email clients. 
Derrick has been in the trenches working on scaling Drip this week by strategizing on architecture with the backend team. They have onboarded one of their biggest customers and are working with them to segment and filter subscribers to be more efficient. He discussed the importance of legacy code base and how it is re-invented and improved over time. While their backend has become more complicated and fast-paced, he and his team are committed to keeping high quality and continue shipping things out quickly. 
Today’s Topics Include:
Working around a schedule and dealing with notifications
Email data metrics and call to action tests
Scaling backend architecture 
Brain-dumping to address issues
Defining legacy in a code base and continuous re-evaluation
Consistency in a code base
Moving fast and increasing complexity while maintaining high quality
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
&lt;a href="http://refactoringrails.io"&gt;RefactoringRails.io&lt;/a&gt;
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="https://www.omnigroup.com/omnifocus"&gt;Omnifocus&lt;/a&gt;
&lt;a href="https://getpocket.com/"&gt;Pocket&lt;/a&gt;
&lt;a href="https://www.apple.com/final-cut-pro/"&gt;Final Cut Pro&lt;/a&gt;
&lt;a href="https://github.com/"&gt;Github&lt;/a&gt;
&lt;a href="https://chrome.google.com/webstore/detail/adblock/gighmmpiobklfepjocnamgkkbiglidom?hl=en-US"&gt;AdBlock&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>This week Ben has been managing his projects and to-do list with OmniFocus, which helps as his business and stress level continue to increase. He has outlined and will be recording his last video about form objects and is glad to be approaching the finish line on the course.  He also experimented with adding a Call to Action button in his emails but wants to get more data comparing metrics to get the best strategy with different email clients. </p>

<p>Derrick has been in the trenches working on scaling Drip this week by strategizing on architecture with the backend team. They have onboarded one of their biggest customers and are working with them to segment and filter subscribers to be more efficient. He discussed the importance of legacy code base and how it is re-invented and improved over time. While their backend has become more complicated and fast-paced, he and his team are committed to keeping high quality and continue shipping things out quickly. </p>

<p>Today’s Topics Include:</p>

<p>Working around a schedule and dealing with notifications<br>
Email data metrics and call to action tests<br>
Scaling backend architecture <br>
Brain-dumping to address issues<br>
Defining legacy in a code base and continuous re-evaluation<br>
Consistency in a code base<br>
Moving fast and increasing complexity while maintaining high quality</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.omnigroup.com/omnifocus">Omnifocus</a><br>
<a href="https://getpocket.com/">Pocket</a><br>
<a href="https://www.apple.com/final-cut-pro/">Final Cut Pro</a><br>
<a href="https://github.com/">Github</a><br>
<a href="https://chrome.google.com/webstore/detail/adblock/gighmmpiobklfepjocnamgkkbiglidom?hl=en-US">AdBlock</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>This week Ben has been managing his projects and to-do list with OmniFocus, which helps as his business and stress level continue to increase. He has outlined and will be recording his last video about form objects and is glad to be approaching the finish line on the course.  He also experimented with adding a Call to Action button in his emails but wants to get more data comparing metrics to get the best strategy with different email clients. </p>

<p>Derrick has been in the trenches working on scaling Drip this week by strategizing on architecture with the backend team. They have onboarded one of their biggest customers and are working with them to segment and filter subscribers to be more efficient. He discussed the importance of legacy code base and how it is re-invented and improved over time. While their backend has become more complicated and fast-paced, he and his team are committed to keeping high quality and continue shipping things out quickly. </p>

<p>Today’s Topics Include:</p>

<p>Working around a schedule and dealing with notifications<br>
Email data metrics and call to action tests<br>
Scaling backend architecture <br>
Brain-dumping to address issues<br>
Defining legacy in a code base and continuous re-evaluation<br>
Consistency in a code base<br>
Moving fast and increasing complexity while maintaining high quality</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.omnigroup.com/omnifocus">Omnifocus</a><br>
<a href="https://getpocket.com/">Pocket</a><br>
<a href="https://www.apple.com/final-cut-pro/">Final Cut Pro</a><br>
<a href="https://github.com/">Github</a><br>
<a href="https://chrome.google.com/webstore/detail/adblock/gighmmpiobklfepjocnamgkkbiglidom?hl=en-US">AdBlock</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+e4H1l3XG</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+e4H1l3XG" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>13: Crossing the Chasm</title>
      <link>https://artofproductpodcast.com/episode-13</link>
      <guid isPermaLink="false">dedd8b30-c113-443e-854d-243142ca9406</guid>
      <pubDate>Thu, 17 Aug 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/dedd8b30-c113-443e-854d-243142ca9406.mp3" length="32373578" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>This past week Ben has hit a mental slump in the final phase of his course. However, he is moving through it and will be recording another video today towards the new final goal of 8 total course videos. Derrick brings up a recent Giant Robots podcast episode with Seth Godin, which talks about the dips experienced in business, “crossing the chasm” by moving from innovators into the mass market, and the personal transparency of the host Chad Pytel. </itunes:subtitle>
      <itunes:duration>32:35</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>This past week Ben has hit a mental slump in the final phase of his course. However, he is moving through it and will be recording another video today towards the new final goal of 8 total course videos. He is tentatively scheduling the course launch for the first week of September. He has also scheduled his first Meetup event of his tour, on September 13th at the Atlanta Ruby Users Group.
Derrick brings up a recent Giant Robots podcast episode with Seth Godin, which talks about the dips experienced in business, “crossing the chasm” by moving from innovators into the mass market, and the personal transparency of the host Chad Pytel. Derrick relates what he heard to the phase Drip is in at the moment, and where he wants it and himself to go in the future. 
Today’s Topics Include:
Finishing a project and psychological momentum
Ben’s Ruby Meetup tour and launch sequence
Giant Robots podcast episode with Seth Godin
Being real and transparent as a podcaster
Reflecting on business and choosing what market you want to serve
Drip’s current stage and market
Deciding the way you want to work while growing a company
Innovation versus mass market
Admin and internal dev tools 
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
&lt;a href="http://refactoringrails.io"&gt;RefactoringRails.io&lt;/a&gt;
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="https://www.meetup.com/atlantaruby"&gt;Atlanta Ruby Users Group&lt;/a&gt;
&lt;a href="http://giantrobots.fm/244"&gt;Giant Robots podcast Seth Godin Episode&lt;/a&gt;
&lt;a href="https://thoughtbot.com/"&gt;Thoughtbot&lt;/a&gt;
&lt;a href="https://www.amazon.com/Crossing-Chasm-Marketing-High-Tech-Mainstream/dp/0060517123"&gt;Crossing the Chasm by Geoffrey Moore&lt;/a&gt;
&lt;a href="http://www.scalingsaas.com/"&gt;Scaling SaaS&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>This past week Ben has hit a mental slump in the final phase of his course. However, he is moving through it and will be recording another video today towards the new final goal of 8 total course videos. He is tentatively scheduling the course launch for the first week of September. He has also scheduled his first Meetup event of his tour, on September 13th at the Atlanta Ruby Users Group.</p>

<p>Derrick brings up a recent Giant Robots podcast episode with Seth Godin, which talks about the dips experienced in business, “crossing the chasm” by moving from innovators into the mass market, and the personal transparency of the host Chad Pytel. Derrick relates what he heard to the phase Drip is in at the moment, and where he wants it and himself to go in the future. </p>

<p>Today’s Topics Include:</p>

<p>Finishing a project and psychological momentum<br>
Ben’s Ruby Meetup tour and launch sequence<br>
Giant Robots podcast episode with Seth Godin<br>
Being real and transparent as a podcaster<br>
Reflecting on business and choosing what market you want to serve<br>
Drip’s current stage and market<br>
Deciding the way you want to work while growing a company<br>
Innovation versus mass market<br>
Admin and internal dev tools </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.meetup.com/atlantaruby">Atlanta Ruby Users Group</a><br>
<a href="http://giantrobots.fm/244">Giant Robots podcast Seth Godin Episode</a><br>
<a href="https://thoughtbot.com/">Thoughtbot</a><br>
<a href="https://www.amazon.com/Crossing-Chasm-Marketing-High-Tech-Mainstream/dp/0060517123">Crossing the Chasm by Geoffrey Moore</a><br>
<a href="http://www.scalingsaas.com/">Scaling SaaS</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>This past week Ben has hit a mental slump in the final phase of his course. However, he is moving through it and will be recording another video today towards the new final goal of 8 total course videos. He is tentatively scheduling the course launch for the first week of September. He has also scheduled his first Meetup event of his tour, on September 13th at the Atlanta Ruby Users Group.</p>

<p>Derrick brings up a recent Giant Robots podcast episode with Seth Godin, which talks about the dips experienced in business, “crossing the chasm” by moving from innovators into the mass market, and the personal transparency of the host Chad Pytel. Derrick relates what he heard to the phase Drip is in at the moment, and where he wants it and himself to go in the future. </p>

<p>Today’s Topics Include:</p>

<p>Finishing a project and psychological momentum<br>
Ben’s Ruby Meetup tour and launch sequence<br>
Giant Robots podcast episode with Seth Godin<br>
Being real and transparent as a podcaster<br>
Reflecting on business and choosing what market you want to serve<br>
Drip’s current stage and market<br>
Deciding the way you want to work while growing a company<br>
Innovation versus mass market<br>
Admin and internal dev tools </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.meetup.com/atlantaruby">Atlanta Ruby Users Group</a><br>
<a href="http://giantrobots.fm/244">Giant Robots podcast Seth Godin Episode</a><br>
<a href="https://thoughtbot.com/">Thoughtbot</a><br>
<a href="https://www.amazon.com/Crossing-Chasm-Marketing-High-Tech-Mainstream/dp/0060517123">Crossing the Chasm by Geoffrey Moore</a><br>
<a href="http://www.scalingsaas.com/">Scaling SaaS</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Vom-dQmD</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+Vom-dQmD" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>12: Free Trials and Live Streaming Video Lessons</title>
      <link>https://artofproductpodcast.com/episode-12</link>
      <guid isPermaLink="false">95d789c4-f605-471b-87c1-22ea532be2d4</guid>
      <pubDate>Thu, 10 Aug 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/95d789c4-f605-471b-87c1-22ea532be2d4.mp3" length="29038551" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>This week Ben discusses his experiment live-streaming a practice recording of his next video. He received helpful feedback and saw a spike in email subscribers, so it was very successful. Derrick has been working on the Drip free trial to help clarify the product plans. He debated split testing this move, but in talking to his team they decided to just go for it.</itunes:subtitle>
      <itunes:duration>38:53</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>This week Ben discusses his experiment live-streaming a practice recording of his next video. He received helpful feedback and saw a spike in email subscribers, so it was very successful. He now has six videos done in the course and is considering a multiple tiered pricing model for his course release. On a personal note he has decided to move from his apartment in downtown Boston and will soon relocate to a hip area outside of the city. His goal this month is to finish and launch the course before the move and start his Meetup tour in September. 
Derrick has been working on the Drip free trial to help clarify the product plans. He debated split testing this move, but in talking to his team they decided to just go for it. There was a bit of user confusion during the onboarding workflow for the free plan so this should clear things up. On the backend, this week the team is upgrading to Rails 5 and working to replace Capistrano with Amazon’s CodeDeploy. Derrick is also reviewing his code review processes and Ben weighs in on his thoughts on this problem.
Today’s Topics Include:
Regular yoga practice and posture
Ben’s live-stream experience and results
Relocating living space and minimalist lifestyles
Multiple tiered course pricing models
Changes to the Drip free trial program
Keeping up with Rails versions
Amazon CodeDeploy
Code review processes
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
&lt;a href="http://refactoringrails.io"&gt;RefactoringRails.io&lt;/a&gt;
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="https://www.twitch.tv/"&gt;Twitch&lt;/a&gt;
&lt;a href="http://rubyonrails.org/"&gt;Ruby on Rails&lt;/a&gt;
&lt;a href="http://capistranorb.com/"&gt;Capistrano&lt;/a&gt;
&lt;a href="https://aws.amazon.com/codedeploy/"&gt;Amazon CodeDeploy&lt;/a&gt;
&lt;a href="https://www.heroku.com/"&gt;Heruko&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>This week Ben discusses his experiment live-streaming a practice recording of his next video. He received helpful feedback and saw a spike in email subscribers, so it was very successful. He now has six videos done in the course and is considering a multiple tiered pricing model for his course release. On a personal note he has decided to move from his apartment in downtown Boston and will soon relocate to a hip area outside of the city. His goal this month is to finish and launch the course before the move and start his Meetup tour in September. </p>

<p>Derrick has been working on the Drip free trial to help clarify the product plans. He debated split testing this move, but in talking to his team they decided to just go for it. There was a bit of user confusion during the onboarding workflow for the free plan so this should clear things up. On the backend, this week the team is upgrading to Rails 5 and working to replace Capistrano with Amazon’s CodeDeploy. Derrick is also reviewing his code review processes and Ben weighs in on his thoughts on this problem.</p>

<p>Today’s Topics Include:</p>

<p>Regular yoga practice and posture<br>
Ben’s live-stream experience and results<br>
Relocating living space and minimalist lifestyles<br>
Multiple tiered course pricing models<br>
Changes to the Drip free trial program<br>
Keeping up with Rails versions<br>
Amazon CodeDeploy<br>
Code review processes</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.twitch.tv/">Twitch</a><br>
<a href="http://rubyonrails.org/">Ruby on Rails</a><br>
<a href="http://capistranorb.com/">Capistrano</a><br>
<a href="https://aws.amazon.com/codedeploy/">Amazon CodeDeploy</a><br>
<a href="https://www.heroku.com/">Heruko</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>This week Ben discusses his experiment live-streaming a practice recording of his next video. He received helpful feedback and saw a spike in email subscribers, so it was very successful. He now has six videos done in the course and is considering a multiple tiered pricing model for his course release. On a personal note he has decided to move from his apartment in downtown Boston and will soon relocate to a hip area outside of the city. His goal this month is to finish and launch the course before the move and start his Meetup tour in September. </p>

<p>Derrick has been working on the Drip free trial to help clarify the product plans. He debated split testing this move, but in talking to his team they decided to just go for it. There was a bit of user confusion during the onboarding workflow for the free plan so this should clear things up. On the backend, this week the team is upgrading to Rails 5 and working to replace Capistrano with Amazon’s CodeDeploy. Derrick is also reviewing his code review processes and Ben weighs in on his thoughts on this problem.</p>

<p>Today’s Topics Include:</p>

<p>Regular yoga practice and posture<br>
Ben’s live-stream experience and results<br>
Relocating living space and minimalist lifestyles<br>
Multiple tiered course pricing models<br>
Changes to the Drip free trial program<br>
Keeping up with Rails versions<br>
Amazon CodeDeploy<br>
Code review processes</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.twitch.tv/">Twitch</a><br>
<a href="http://rubyonrails.org/">Ruby on Rails</a><br>
<a href="http://capistranorb.com/">Capistrano</a><br>
<a href="https://aws.amazon.com/codedeploy/">Amazon CodeDeploy</a><br>
<a href="https://www.heroku.com/">Heruko</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+sTXtuRrI</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+sTXtuRrI" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>11: The Founders Dilemma</title>
      <link>https://artofproductpodcast.com/episode-11</link>
      <guid isPermaLink="false">2d824ed2-5734-43a1-95c8-6cb489a8fc96</guid>
      <pubDate>Thu, 03 Aug 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/2d824ed2-5734-43a1-95c8-6cb489a8fc96.mp3" length="24864214" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Derrick is coming back from a much-needed vacation in San Francisco and enjoyed walking tours thanks to the Detour app. He returns refreshed and was able to get back into the swing of things and even into his yoga classes. Last week Ben published a new sample course video on speeding up slow test suites. He is improving his recording and editing processes using Final Cut Pro. He is now working on the fifth video and nearing the halfway point on the course.</itunes:subtitle>
      <itunes:duration>33:04</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Derrick is coming back from a much-needed vacation in San Francisco and enjoyed walking tours thanks to the Detour app. He returns refreshed and was able to get back into the swing of things and even into his yoga classes. It was also officially announced this week that Clay Collins, Founder and CEO of LeadPages is stepping down and will be replaced by former COO John Tedesco. Clay had a great amount of self-awareness in his announcement and this brings up the topic of The Founder’s Dilemma and best management practices for startups. 
Last week Ben published a new sample course video on speeding up slow test suites. He is improving his recording and editing processes using Final Cut Pro. He is now working on the fifth video and nearing the halfway point on the course. He is also going to try live streaming the practice run of his next video and incorporating early feedback into the final recording. To market the course, he is looking forward to traveling the country and speaking at Ruby meetups.
Today’s Topics Include:
Taking real vacations and disconnecting from work in order to recharge
The restorative power of yoga
Company history and leadership changes at Leadpages
The Founder’s Dilemma and knowing what you are optimizing for
Freedom, wealth and ambition as a startup founder
Outsourcing and the value of having a personal assistant
Video editing processes, software and live streaming
Ruby meetup tours as a marketing tool
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
&lt;a href="http://refactoringrails.io"&gt;RefactoringRails.io&lt;/a&gt;
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="https://www.detour.com/"&gt;Detour - guided walking tour app&lt;/a&gt; 
&lt;a href="https://www.leadpages.net/welcome"&gt;Leadpages&lt;/a&gt;
&lt;a href="https://hbr.org/2008/02/the-founders-dilemma"&gt;The Founder’s Dilemma by Noam Wasserman&lt;/a&gt;
&lt;a href="https://blog.asmartbear.com/rich-vs-king-sold-company.html"&gt;Rich vs. King in the Real World: Why I sold my company by Jason Cohen&lt;/a&gt;
&lt;a href="https://goinswriter.com/build-a-business/"&gt;Don’t Build a Business Because You Want Freedom by Jeff Goins&lt;/a&gt;
&lt;a href="http://www.startupsfortherestofus.com/"&gt;Startups for the Rest of Us podcast&lt;/a&gt;
&lt;a href="https://www.apple.com/final-cut-pro/"&gt;Final Cut Pro&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>Derrick is coming back from a much-needed vacation in San Francisco and enjoyed walking tours thanks to the Detour app. He returns refreshed and was able to get back into the swing of things and even into his yoga classes. It was also officially announced this week that Clay Collins, Founder and CEO of LeadPages is stepping down and will be replaced by former COO John Tedesco. Clay had a great amount of self-awareness in his announcement and this brings up the topic of The Founder’s Dilemma and best management practices for startups. </p>

<p>Last week Ben published a new sample course video on speeding up slow test suites. He is improving his recording and editing processes using Final Cut Pro. He is now working on the fifth video and nearing the halfway point on the course. He is also going to try live streaming the practice run of his next video and incorporating early feedback into the final recording. To market the course, he is looking forward to traveling the country and speaking at Ruby meetups.</p>

<p>Today’s Topics Include:</p>

<p>Taking real vacations and disconnecting from work in order to recharge<br>
The restorative power of yoga<br>
Company history and leadership changes at Leadpages<br>
The Founder’s Dilemma and knowing what you are optimizing for<br>
Freedom, wealth and ambition as a startup founder<br>
Outsourcing and the value of having a personal assistant<br>
Video editing processes, software and live streaming<br>
Ruby meetup tours as a marketing tool</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.detour.com/">Detour - guided walking tour app</a> <br>
<a href="https://www.leadpages.net/welcome">Leadpages</a><br>
<a href="https://hbr.org/2008/02/the-founders-dilemma">The Founder’s Dilemma by Noam Wasserman</a><br>
<a href="https://blog.asmartbear.com/rich-vs-king-sold-company.html">Rich vs. King in the Real World: Why I sold my company by Jason Cohen</a><br>
<a href="https://goinswriter.com/build-a-business/">Don’t Build a Business Because You Want Freedom by Jeff Goins</a><br>
<a href="http://www.startupsfortherestofus.com/">Startups for the Rest of Us podcast</a><br>
<a href="https://www.apple.com/final-cut-pro/">Final Cut Pro</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Derrick is coming back from a much-needed vacation in San Francisco and enjoyed walking tours thanks to the Detour app. He returns refreshed and was able to get back into the swing of things and even into his yoga classes. It was also officially announced this week that Clay Collins, Founder and CEO of LeadPages is stepping down and will be replaced by former COO John Tedesco. Clay had a great amount of self-awareness in his announcement and this brings up the topic of The Founder’s Dilemma and best management practices for startups. </p>

<p>Last week Ben published a new sample course video on speeding up slow test suites. He is improving his recording and editing processes using Final Cut Pro. He is now working on the fifth video and nearing the halfway point on the course. He is also going to try live streaming the practice run of his next video and incorporating early feedback into the final recording. To market the course, he is looking forward to traveling the country and speaking at Ruby meetups.</p>

<p>Today’s Topics Include:</p>

<p>Taking real vacations and disconnecting from work in order to recharge<br>
The restorative power of yoga<br>
Company history and leadership changes at Leadpages<br>
The Founder’s Dilemma and knowing what you are optimizing for<br>
Freedom, wealth and ambition as a startup founder<br>
Outsourcing and the value of having a personal assistant<br>
Video editing processes, software and live streaming<br>
Ruby meetup tours as a marketing tool</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.detour.com/">Detour - guided walking tour app</a> <br>
<a href="https://www.leadpages.net/welcome">Leadpages</a><br>
<a href="https://hbr.org/2008/02/the-founders-dilemma">The Founder’s Dilemma by Noam Wasserman</a><br>
<a href="https://blog.asmartbear.com/rich-vs-king-sold-company.html">Rich vs. King in the Real World: Why I sold my company by Jason Cohen</a><br>
<a href="https://goinswriter.com/build-a-business/">Don’t Build a Business Because You Want Freedom by Jeff Goins</a><br>
<a href="http://www.startupsfortherestofus.com/">Startups for the Rest of Us podcast</a><br>
<a href="https://www.apple.com/final-cut-pro/">Final Cut Pro</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+vNCRokrV</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+vNCRokrV" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>10: Dynamic Website Personalization with Brennan Dunn</title>
      <link>https://artofproductpodcast.com/episode-10</link>
      <guid isPermaLink="false">21081944-940b-4f3e-9fb7-1f492d26d305</guid>
      <pubDate>Thu, 27 Jul 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/21081944-940b-4f3e-9fb7-1f492d26d305.mp3" length="30409474" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Today Ben’s guest is Brennan Dunn, co-founder of RightMessage, a tool that allows you to personalize your website based on user information and behavior. This allows you to customize your messaging to each user’s unique story and needs. Brennan explains the value of customer targeting, shares his ambition for Right Message, his personal journey and advice for other software startups along the way.</itunes:subtitle>
      <itunes:duration>40:50</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Today Ben’s guest is Brennan Dunn, co-founder of RightMessage, a tool that allows you to personalize your website based on user information and behavior. This allows you to customize your messaging to each user’s unique story and needs. Brennan explains the value of customer targeting, shares his ambition for Right Message, his personal journey and advice for other software startups along the way.
Today’s Topics Include:
Brennan’s experiences and genesis of RightMessage
Targeting with ads and website content 
Technical details on customer targeting
Most profitable targeting activity
Onboarding hesitant customers with course material
Current status and future plans for RightMessage
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
&lt;a href="https://rightmessage.io/artofproduct"&gt;RightMessage&lt;/a&gt;
&lt;a href="https://doubleyourfreelancing.com/"&gt;Double Your Freelancing&lt;/a&gt;
&lt;a href="https://doubleyourfreelancing.com/drip-pro-tools/"&gt;Drip Pro Tools&lt;/a&gt;
&lt;a href="https://doubleyourfreelancing.com/drip-course/"&gt;Master Drip Email Automation Course - Brennan Dunn&lt;/a&gt;
&lt;a href="https://www.bouncex.com/"&gt;Bounce Exchange&lt;/a&gt;
&lt;a href="https://webpack.github.io/"&gt;Webpack&lt;/a&gt;
&lt;a href="https://planscope.io/"&gt;Planscope&lt;/a&gt;
&lt;a href="https://churnbuster.io/"&gt;Churn Buster&lt;/a&gt;
&lt;a href="https://baremetrics.com/open"&gt;Baremetrics Open Startups&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>Today Ben’s guest is Brennan Dunn, co-founder of RightMessage, a tool that allows you to personalize your website based on user information and behavior. This allows you to customize your messaging to each user’s unique story and needs. Brennan explains the value of customer targeting, shares his ambition for Right Message, his personal journey and advice for other software startups along the way.</p>

<p>Today’s Topics Include:</p>

<p>Brennan’s experiences and genesis of RightMessage<br>
Targeting with ads and website content <br>
Technical details on customer targeting<br>
Most profitable targeting activity<br>
Onboarding hesitant customers with course material<br>
Current status and future plans for RightMessage</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://rightmessage.io/artofproduct">RightMessage</a><br>
<a href="https://doubleyourfreelancing.com/">Double Your Freelancing</a><br>
<a href="https://doubleyourfreelancing.com/drip-pro-tools/">Drip Pro Tools</a><br>
<a href="https://doubleyourfreelancing.com/drip-course/">Master Drip Email Automation Course - Brennan Dunn</a><br>
<a href="https://www.bouncex.com/">Bounce Exchange</a><br>
<a href="https://webpack.github.io/">Webpack</a><br>
<a href="https://planscope.io/">Planscope</a><br>
<a href="https://churnbuster.io/">Churn Buster</a><br>
<a href="https://baremetrics.com/open">Baremetrics Open Startups</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Today Ben’s guest is Brennan Dunn, co-founder of RightMessage, a tool that allows you to personalize your website based on user information and behavior. This allows you to customize your messaging to each user’s unique story and needs. Brennan explains the value of customer targeting, shares his ambition for Right Message, his personal journey and advice for other software startups along the way.</p>

<p>Today’s Topics Include:</p>

<p>Brennan’s experiences and genesis of RightMessage<br>
Targeting with ads and website content <br>
Technical details on customer targeting<br>
Most profitable targeting activity<br>
Onboarding hesitant customers with course material<br>
Current status and future plans for RightMessage</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="https://rightmessage.io/artofproduct">RightMessage</a><br>
<a href="https://doubleyourfreelancing.com/">Double Your Freelancing</a><br>
<a href="https://doubleyourfreelancing.com/drip-pro-tools/">Drip Pro Tools</a><br>
<a href="https://doubleyourfreelancing.com/drip-course/">Master Drip Email Automation Course - Brennan Dunn</a><br>
<a href="https://www.bouncex.com/">Bounce Exchange</a><br>
<a href="https://webpack.github.io/">Webpack</a><br>
<a href="https://planscope.io/">Planscope</a><br>
<a href="https://churnbuster.io/">Churn Buster</a><br>
<a href="https://baremetrics.com/open">Baremetrics Open Startups</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+_xKFXQ-d</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+_xKFXQ-d" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>9: Deep Thinking and Finding Your Groove</title>
      <link>https://artofproductpodcast.com/episode-9</link>
      <guid isPermaLink="false">2d62599f-f018-462c-aea5-d502da495547</guid>
      <pubDate>Thu, 20 Jul 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/2d62599f-f018-462c-aea5-d502da495547.mp3" length="24483025" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>This week Ben is adjusting to jet-lag from his travels to Las Vegas and Martha’s Vineyard last week. He did however manage to release another episode of his sample campaign that was recorded before his vacation, so he is making good progress with the course. Derrick is celebrating and reflecting on the one year anniversary of the Drip acquisition. They have gone from 3 to 10 engineers in the last year, and have really hit their stride in productivity. </itunes:subtitle>
      <itunes:duration>24:26</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>This week Ben is adjusting to jet-lag from his travels to Las Vegas and Martha’s Vineyard last week. He did however manage to release another episode of his sample campaign that was recorded before his vacation, so he is making good progress with the course. He has a welcome to the mailing list campaign featuring the three sample videos, and has nailed down a pacing and difficulty level for recording each video. He will finish a fourth video in the next few days and is thinking of pre-launching the course once at least half has been recorded. 
Derrick is celebrating and reflecting on the one year anniversary of the Drip acquisition. They have gone from 3 to 10 engineers in the last year, and have really hit their stride in productivity. Their free plan has launched, which has only been feasible since receiving funding, and it has been a successful market strategy. Overall he has been a bit stressed at managing the large scale use of their platform while planning for future growth.
Today’s Topics Include:
Falling out of good routines while traveling
Releasing evergreen content instead of broadcasts
Thinking about non-native English speaking viewers when recording videos
Celebrating the Drip one year anniversary of acquisition
Managing current workloads while scaling and also planning for growth
Scaling challenges in SaaS businesses 
Keeping mental and physical health up during stressful times
Getting used to using the Amazon Echo
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes&lt;/a&gt;.
Links and resources:
&lt;a href="http://refactoringrails.io"&gt;RefactoringRails.io&lt;/a&gt;
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="http://www.scalingsaas.com"&gt;Scaling SaaS&lt;/a&gt;
&lt;a href="https://twitter.com/r00k?lang=en"&gt;Ben Orenstein on Twitter&lt;/a&gt;
&lt;a href="https://twitter.com/derrickreimer?lang=en"&gt;Derrick Reimer on Twitter&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>This week Ben is adjusting to jet-lag from his travels to Las Vegas and Martha’s Vineyard last week. He did however manage to release another episode of his sample campaign that was recorded before his vacation, so he is making good progress with the course. He has a welcome to the mailing list campaign featuring the three sample videos, and has nailed down a pacing and difficulty level for recording each video. He will finish a fourth video in the next few days and is thinking of pre-launching the course once at least half has been recorded. </p>

<p>Derrick is celebrating and reflecting on the one year anniversary of the Drip acquisition. They have gone from 3 to 10 engineers in the last year, and have really hit their stride in productivity. Their free plan has launched, which has only been feasible since receiving funding, and it has been a successful market strategy. Overall he has been a bit stressed at managing the large scale use of their platform while planning for future growth.</p>

<p>Today’s Topics Include:</p>

<p>Falling out of good routines while traveling<br>
Releasing evergreen content instead of broadcasts<br>
Thinking about non-native English speaking viewers when recording videos<br>
Celebrating the Drip one year anniversary of acquisition<br>
Managing current workloads while scaling and also planning for growth<br>
Scaling challenges in SaaS businesses <br>
Keeping mental and physical health up during stressful times<br>
Getting used to using the Amazon Echo</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="http://www.scalingsaas.com">Scaling SaaS</a><br>
<a href="https://twitter.com/r00k?lang=en">Ben Orenstein on Twitter</a><br>
<a href="https://twitter.com/derrickreimer?lang=en">Derrick Reimer on Twitter</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>This week Ben is adjusting to jet-lag from his travels to Las Vegas and Martha’s Vineyard last week. He did however manage to release another episode of his sample campaign that was recorded before his vacation, so he is making good progress with the course. He has a welcome to the mailing list campaign featuring the three sample videos, and has nailed down a pacing and difficulty level for recording each video. He will finish a fourth video in the next few days and is thinking of pre-launching the course once at least half has been recorded. </p>

<p>Derrick is celebrating and reflecting on the one year anniversary of the Drip acquisition. They have gone from 3 to 10 engineers in the last year, and have really hit their stride in productivity. Their free plan has launched, which has only been feasible since receiving funding, and it has been a successful market strategy. Overall he has been a bit stressed at managing the large scale use of their platform while planning for future growth.</p>

<p>Today’s Topics Include:</p>

<p>Falling out of good routines while traveling<br>
Releasing evergreen content instead of broadcasts<br>
Thinking about non-native English speaking viewers when recording videos<br>
Celebrating the Drip one year anniversary of acquisition<br>
Managing current workloads while scaling and also planning for growth<br>
Scaling challenges in SaaS businesses <br>
Keeping mental and physical health up during stressful times<br>
Getting used to using the Amazon Echo</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes</a>.</p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="http://www.scalingsaas.com">Scaling SaaS</a><br>
<a href="https://twitter.com/r00k?lang=en">Ben Orenstein on Twitter</a><br>
<a href="https://twitter.com/derrickreimer?lang=en">Derrick Reimer on Twitter</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+P4ZaxD1K</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+P4ZaxD1K" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>8: Different Paths to Software Development with Ian Nance from Drip</title>
      <link>https://artofproductpodcast.com/episode-8</link>
      <guid isPermaLink="false">ffa564fe-8444-4a57-a6b1-5c8412539aef</guid>
      <pubDate>Thu, 13 Jul 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/ffa564fe-8444-4a57-a6b1-5c8412539aef.mp3" length="29408420" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>This episode Ben is on vacation and we have a guest, Ian Nance, a Drip team member here to talk about his backstory and how he got into software development. Ian has an interesting story about how he started programming later in life and his work experiences. Join us as he shares his journey and some great advice for beginners in the field. </itunes:subtitle>
      <itunes:duration>29:33</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>This episode Ben is on vacation and we have a guest, Ian Nance, a Drip team member here to talk about his backstory and how he got into software development. Ian has an interesting story about how he started programming later in life and his work experiences. Join us as he shares his journey and some great advice for beginners in the field. 
Today’s Topics Include:
Ian’s background and start in programming
Going from online and in-person courses to working on the job
Troubleshooting customer problems and on-the-job learning
Continuing education and keeping up with technology
Advice to beginners in the programming world
If you’re enjoying the show please give us your ratings and reviews in  &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes.&lt;/a&gt; 
Links and resources:
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="https://www.udacity.com"&gt;Udacity&lt;/a&gt;
&lt;a href="http://elm-lang.org"&gt;Elm&lt;/a&gt;
&lt;a href="https://elixir-lang.org"&gt;Elixir&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>This episode Ben is on vacation and we have a guest, Ian Nance, a Drip team member here to talk about his backstory and how he got into software development. Ian has an interesting story about how he started programming later in life and his work experiences. Join us as he shares his journey and some great advice for beginners in the field. </p>

<p>Today’s Topics Include:</p>

<p>Ian’s background and start in programming<br>
Going from online and in-person courses to working on the job<br>
Troubleshooting customer problems and on-the-job learning<br>
Continuing education and keeping up with technology<br>
Advice to beginners in the programming world</p>

<p>If you’re enjoying the show please give us your ratings and reviews in  <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes.</a> </p>

<p>Links and resources:<br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.udacity.com">Udacity</a><br>
<a href="http://elm-lang.org">Elm</a><br>
<a href="https://elixir-lang.org">Elixir</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>This episode Ben is on vacation and we have a guest, Ian Nance, a Drip team member here to talk about his backstory and how he got into software development. Ian has an interesting story about how he started programming later in life and his work experiences. Join us as he shares his journey and some great advice for beginners in the field. </p>

<p>Today’s Topics Include:</p>

<p>Ian’s background and start in programming<br>
Going from online and in-person courses to working on the job<br>
Troubleshooting customer problems and on-the-job learning<br>
Continuing education and keeping up with technology<br>
Advice to beginners in the programming world</p>

<p>If you’re enjoying the show please give us your ratings and reviews in  <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes.</a> </p>

<p>Links and resources:<br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.udacity.com">Udacity</a><br>
<a href="http://elm-lang.org">Elm</a><br>
<a href="https://elixir-lang.org">Elixir</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+lmN3Vzuk</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+lmN3Vzuk" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>7: Learning from Successes, and Failures</title>
      <link>https://artofproductpodcast.com/episode-7</link>
      <guid isPermaLink="false">fa3e2862-174d-4d6b-a667-36dc2fb0ace6</guid>
      <pubDate>Thu, 06 Jul 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/fa3e2862-174d-4d6b-a667-36dc2fb0ace6.mp3" length="38205608" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>This week Ben has been trying new productivity techniques and studying different systems of workflow. He finished a new course video on Page Objects, and has sketched out a second video to hit his pre-vacation goal. Derrick had a technical issue over the weekend, which his team worked out and stabilized. He has decided to adopt a “blameless post-mortem” approach to problem-solving going forward. </itunes:subtitle>
      <itunes:duration>38:42</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>This week Ben has been trying new productivity techniques and studying different systems of workflow. He finished a new course video on Page Objects, and has sketched out a second video to hit his pre-vacation goal. He also released a re-edit of his first video, and is strategizing on how much material to drip out in promoting the course. He’s thinking of approaching his course videos similar to how he would approach giving a talk, and giving each one more practice before going live.
Derrick had a technical issue over the weekend, which his team worked out and stabilized. He has decided to adopt a “blameless post-mortem” approach to problem-solving going forward. The incident ended up turning into a learning exercise and they are going to focus on building a playbook as a resource in the future. 
Today’s Topics Include:
Testing work productivity methods 
Planning a drip release of a video course
Improving video recording prep and practice 
Pacing and speed of course videos
A “blameless post-mortem” approach to problem solving
Building documentation to help teams respond to technical issues
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes.&lt;/a&gt; 
Links and resources:
&lt;a href="https://www.amazon.com/Deep-Work-Focused-Success-Distracted/dp/1455586692"&gt;Deep Work by Cal Newport&lt;/a&gt; 
&lt;a href="http://refactoringrails.io"&gt;RefactoringRails.io&lt;/a&gt;
&lt;a href="https://youtu.be/DC-pQPq0acs"&gt;Refactoring from Good to Great - Aloha Ruby Conference talk by Ben Orenstein&lt;/a&gt; 
&lt;a href="https://www.etsy.com/progress-report/2015/blamess-post-mortems"&gt;Blameless post-mortems &lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>This week Ben has been trying new productivity techniques and studying different systems of workflow. He finished a new course video on Page Objects, and has sketched out a second video to hit his pre-vacation goal. He also released a re-edit of his first video, and is strategizing on how much material to drip out in promoting the course. He’s thinking of approaching his course videos similar to how he would approach giving a talk, and giving each one more practice before going live.</p>

<p>Derrick had a technical issue over the weekend, which his team worked out and stabilized. He has decided to adopt a “blameless post-mortem” approach to problem-solving going forward. The incident ended up turning into a learning exercise and they are going to focus on building a playbook as a resource in the future. </p>

<p>Today’s Topics Include:</p>

<p>Testing work productivity methods <br>
Planning a drip release of a video course<br>
Improving video recording prep and practice <br>
Pacing and speed of course videos<br>
A “blameless post-mortem” approach to problem solving<br>
Building documentation to help teams respond to technical issues</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes.</a> </p>

<p>Links and resources:</p>

<p><a href="https://www.amazon.com/Deep-Work-Focused-Success-Distracted/dp/1455586692">Deep Work by Cal Newport</a> <br>
<a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://youtu.be/DC-pQPq0acs">Refactoring from Good to Great - Aloha Ruby Conference talk by Ben Orenstein</a> <br>
<a href="https://www.etsy.com/progress-report/2015/blamess-post-mortems">Blameless post-mortems </a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>This week Ben has been trying new productivity techniques and studying different systems of workflow. He finished a new course video on Page Objects, and has sketched out a second video to hit his pre-vacation goal. He also released a re-edit of his first video, and is strategizing on how much material to drip out in promoting the course. He’s thinking of approaching his course videos similar to how he would approach giving a talk, and giving each one more practice before going live.</p>

<p>Derrick had a technical issue over the weekend, which his team worked out and stabilized. He has decided to adopt a “blameless post-mortem” approach to problem-solving going forward. The incident ended up turning into a learning exercise and they are going to focus on building a playbook as a resource in the future. </p>

<p>Today’s Topics Include:</p>

<p>Testing work productivity methods <br>
Planning a drip release of a video course<br>
Improving video recording prep and practice <br>
Pacing and speed of course videos<br>
A “blameless post-mortem” approach to problem solving<br>
Building documentation to help teams respond to technical issues</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes.</a> </p>

<p>Links and resources:</p>

<p><a href="https://www.amazon.com/Deep-Work-Focused-Success-Distracted/dp/1455586692">Deep Work by Cal Newport</a> <br>
<a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://youtu.be/DC-pQPq0acs">Refactoring from Good to Great - Aloha Ruby Conference talk by Ben Orenstein</a> <br>
<a href="https://www.etsy.com/progress-report/2015/blamess-post-mortems">Blameless post-mortems </a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+wRieODAW</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+wRieODAW" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>6: Refactoring Rails and Shareable Workflows</title>
      <link>https://artofproductpodcast.com/episode-6</link>
      <guid isPermaLink="false">f8b96837-accb-43b8-8e76-1f391a940e85</guid>
      <pubDate>Thu, 29 Jun 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/f8b96837-accb-43b8-8e76-1f391a940e85.mp3" length="33599325" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>On today’s episode we discuss Ben’s release of the first video in his Refactoring Rails course, on the benefits of following Rest in Rails applications. He goes over how he produced the video, sent it out and the feedback he got on his initial release. Derrick has been shipping even more this week, and has seen a huge improvement in his workflow by reducing the notifications on GitHub. His team is adjusting to a more efficient way of working instead of push notifications. </itunes:subtitle>
      <itunes:duration>33:53</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>On today’s episode we discuss Ben’s release of the first video in his Refactoring Rails course, on the benefits of following Rest in Rails applications. He goes over how he produced the video, sent it out and the feedback he got on his initial release. He now knows the rough format he wants to follow for the course, and he is still figuring out how many modules that would include. He is getting ready to release a final polished version, and has ordered some better audio recording equipment for future videos. His goal for next week is to release two more videos.
Derrick has been shipping even more this week, and has seen a huge improvement in his workflow by reducing the notifications on GitHub. His team is adjusting to a more efficient way of working instead of push notifications. He shipped out a widget to embed sharable workflows within a website that includes affiliate links. He and his team have also been strategizing about their back-end infrastructure and scaling their Drip delivery system. 
Today’s Topics Include:
Ben’s Refactoring Rails course first course video release and feedback
The goals for the course format, length and possible supplementary materials
The tools and skills included in the video course that could be expanded
Releasing his video to a mailing list and ways to get more traffic
Reflecting on doing the course solo and how he’s liking the co-working space
Derrick’s improving work clarity by reducing GitHub notifications by unwatching of main drip repository
Creating a new system for the team to be most productive
Sharable workflows and the new embed widget
Improving scale for Drip delivery system and looking for new infrastructure systems
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes.&lt;/a&gt; 
Links and resources:
&lt;a href="http://refactoringrails.io"&gt;RefactoringRails.io&lt;/a&gt;
&lt;a href="https://www.amazon.com/Working-Effectively-Legacy-Michael-Feathers/dp/0131177052"&gt;Working Effectively with Legacy Code by Michael Feathers&lt;/a&gt; 
&lt;a href="https://thoughtbot.com/upcase/test-driven-rails"&gt;Test-Driven Rails course on Upcase&lt;/a&gt;
&lt;a href="https://github.com/rails/spring"&gt;Spring&lt;/a&gt; 
&lt;a href="https://thoughtbot.com/upcase"&gt;Upcase courses&lt;/a&gt;
&lt;a href="https://www.amazon.com/Audio-Technica-ATR2100-USB-Cardioid-Dynamic-Microphone/dp/B004QJOZS4"&gt;Audio-Technica ATR2100&lt;/a&gt;
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="https://aws.amazon.com/dynamodb/"&gt;Amazon DynamoDB&lt;/a&gt;
&lt;a href="https://sendgrid.com/"&gt;SendGrid&lt;/a&gt;
&lt;a href="https://aws.amazon.com/api-gateway/"&gt;Amazon API Gateway&lt;/a&gt;
&lt;a href="http://www.npr.org/podcasts/510313/how-i-built-this"&gt;How I Built This podcast by NPR&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>On today’s episode we discuss Ben’s release of the first video in his Refactoring Rails course, on the benefits of following Rest in Rails applications. He goes over how he produced the video, sent it out and the feedback he got on his initial release. He now knows the rough format he wants to follow for the course, and he is still figuring out how many modules that would include. He is getting ready to release a final polished version, and has ordered some better audio recording equipment for future videos. His goal for next week is to release two more videos.</p>

<p>Derrick has been shipping even more this week, and has seen a huge improvement in his workflow by reducing the notifications on GitHub. His team is adjusting to a more efficient way of working instead of push notifications. He shipped out a widget to embed sharable workflows within a website that includes affiliate links. He and his team have also been strategizing about their back-end infrastructure and scaling their Drip delivery system. </p>

<p>Today’s Topics Include:</p>

<p>Ben’s Refactoring Rails course first course video release and feedback<br>
The goals for the course format, length and possible supplementary materials<br>
The tools and skills included in the video course that could be expanded<br>
Releasing his video to a mailing list and ways to get more traffic<br>
Reflecting on doing the course solo and how he’s liking the co-working space<br>
Derrick’s improving work clarity by reducing GitHub notifications by unwatching of main drip repository<br>
Creating a new system for the team to be most productive<br>
Sharable workflows and the new embed widget<br>
Improving scale for Drip delivery system and looking for new infrastructure systems</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes.</a> </p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.amazon.com/Working-Effectively-Legacy-Michael-Feathers/dp/0131177052">Working Effectively with Legacy Code by Michael Feathers</a> <br>
<a href="https://thoughtbot.com/upcase/test-driven-rails">Test-Driven Rails course on Upcase</a><br>
<a href="https://github.com/rails/spring">Spring</a> <br>
<a href="https://thoughtbot.com/upcase">Upcase courses</a><br>
<a href="https://www.amazon.com/Audio-Technica-ATR2100-USB-Cardioid-Dynamic-Microphone/dp/B004QJOZS4">Audio-Technica ATR2100</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://aws.amazon.com/dynamodb/">Amazon DynamoDB</a><br>
<a href="https://sendgrid.com/">SendGrid</a><br>
<a href="https://aws.amazon.com/api-gateway/">Amazon API Gateway</a><br>
<a href="http://www.npr.org/podcasts/510313/how-i-built-this">How I Built This podcast by NPR</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>On today’s episode we discuss Ben’s release of the first video in his Refactoring Rails course, on the benefits of following Rest in Rails applications. He goes over how he produced the video, sent it out and the feedback he got on his initial release. He now knows the rough format he wants to follow for the course, and he is still figuring out how many modules that would include. He is getting ready to release a final polished version, and has ordered some better audio recording equipment for future videos. His goal for next week is to release two more videos.</p>

<p>Derrick has been shipping even more this week, and has seen a huge improvement in his workflow by reducing the notifications on GitHub. His team is adjusting to a more efficient way of working instead of push notifications. He shipped out a widget to embed sharable workflows within a website that includes affiliate links. He and his team have also been strategizing about their back-end infrastructure and scaling their Drip delivery system. </p>

<p>Today’s Topics Include:</p>

<p>Ben’s Refactoring Rails course first course video release and feedback<br>
The goals for the course format, length and possible supplementary materials<br>
The tools and skills included in the video course that could be expanded<br>
Releasing his video to a mailing list and ways to get more traffic<br>
Reflecting on doing the course solo and how he’s liking the co-working space<br>
Derrick’s improving work clarity by reducing GitHub notifications by unwatching of main drip repository<br>
Creating a new system for the team to be most productive<br>
Sharable workflows and the new embed widget<br>
Improving scale for Drip delivery system and looking for new infrastructure systems</p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes.</a> </p>

<p>Links and resources:</p>

<p><a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://www.amazon.com/Working-Effectively-Legacy-Michael-Feathers/dp/0131177052">Working Effectively with Legacy Code by Michael Feathers</a> <br>
<a href="https://thoughtbot.com/upcase/test-driven-rails">Test-Driven Rails course on Upcase</a><br>
<a href="https://github.com/rails/spring">Spring</a> <br>
<a href="https://thoughtbot.com/upcase">Upcase courses</a><br>
<a href="https://www.amazon.com/Audio-Technica-ATR2100-USB-Cardioid-Dynamic-Microphone/dp/B004QJOZS4">Audio-Technica ATR2100</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://aws.amazon.com/dynamodb/">Amazon DynamoDB</a><br>
<a href="https://sendgrid.com/">SendGrid</a><br>
<a href="https://aws.amazon.com/api-gateway/">Amazon API Gateway</a><br>
<a href="http://www.npr.org/podcasts/510313/how-i-built-this">How I Built This podcast by NPR</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+R-3Eb96u</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+R-3Eb96u" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>5: Ways We Maintain Focus</title>
      <link>https://artofproductpodcast.com/episode-5</link>
      <guid isPermaLink="false">f1c6ee1a-3515-45c6-81f1-05f19f0ab1e6</guid>
      <pubDate>Thu, 22 Jun 2017 06:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/f1c6ee1a-3515-45c6-81f1-05f19f0ab1e6.mp3" length="32688701" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Today we talk about how Ben just launched his new landing page and set up the domain for his new Rails video course.  Derrick has been shipping stuff this week. He just rediscovered the pulse tab on GitHub which gives a nice summary of what they have done over the week. </itunes:subtitle>
      <itunes:duration>33:00</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Today we talk about how Ben just launched his new landing page and set up the domain for his new Rails video course. Ben’s also feeling pretty good about being committed to the first thing and now it’s full steam ahead with the video course. Now it is time to put together a marketing and list-building plan and start organizing the content and getting feedback. Ben feels it will be a compelling video course and plans to go after pre-orders.
Derrick has been shipping stuff this week. He just rediscovered the pulse tab on GitHub which gives a nice summary of what they have done over the week. They are making improvements to the subscriber page, and they have added global snippets. They have more refinements coming such as search when there are many items in a drop-down list. Derrick has had a lot going on, so he is turning off some of his notifications to avoid overload when he is trying to work. 
Today’s topics include:
Ben is beginning to focus on Rails in particular for his new video course. 
The next step is driving as many people to the page as possible to collect emails.
Then he is putting together a working table of contents and getting feedback on that by reaching out to people who are interested.
Going after teams for video course projects.
Possible ways to structure things to appeal to teams that would purchase the course.
How it’s nice to have someone else you know nearby while working and the benefits of sharing co-working space.
Derrick has been making a lot of programming improvements and refinements to Drip.
Convenience and flexibility of using plugins.
Preventing things from getting lost in the noise.
Dealing with notification overload and letting go a little bit. 
If you’re enjoying the show please give us your ratings and reviews in &lt;a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2"&gt;iTunes.&lt;/a&gt;  
Links and resources:
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="http://refactoringrails.io"&gt;RefactoringRails.io&lt;/a&gt;
&lt;a href="https://formkeep.com"&gt;FormKeep&lt;/a&gt;
&lt;a href="https://github.com/blog/1476-get-up-to-speed-with-pulse"&gt;GitHub/Pulse&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>Today we talk about how Ben just launched his new landing page and set up the domain for his new Rails video course. Ben’s also feeling pretty good about being committed to the first thing and now it’s full steam ahead with the video course. Now it is time to put together a marketing and list-building plan and start organizing the content and getting feedback. Ben feels it will be a compelling video course and plans to go after pre-orders.</p>

<p>Derrick has been shipping stuff this week. He just rediscovered the pulse tab on GitHub which gives a nice summary of what they have done over the week. They are making improvements to the subscriber page, and they have added global snippets. They have more refinements coming such as search when there are many items in a drop-down list. Derrick has had a lot going on, so he is turning off some of his notifications to avoid overload when he is trying to work. </p>

<p>Today’s topics include:</p>

<p>Ben is beginning to focus on Rails in particular for his new video course. <br>
The next step is driving as many people to the page as possible to collect emails.<br>
Then he is putting together a working table of contents and getting feedback on that by reaching out to people who are interested.<br>
Going after teams for video course projects.<br>
Possible ways to structure things to appeal to teams that would purchase the course.<br>
How it’s nice to have someone else you know nearby while working and the benefits of sharing co-working space.<br>
Derrick has been making a lot of programming improvements and refinements to Drip.<br>
Convenience and flexibility of using plugins.<br>
Preventing things from getting lost in the noise.<br>
Dealing with notification overload and letting go a little bit. </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes.</a>  </p>

<p>Links and resources:<br>
<a href="https://www.drip.co">Drip</a><br>
<a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://formkeep.com">FormKeep</a><br>
<a href="https://github.com/blog/1476-get-up-to-speed-with-pulse">GitHub/Pulse</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Today we talk about how Ben just launched his new landing page and set up the domain for his new Rails video course. Ben’s also feeling pretty good about being committed to the first thing and now it’s full steam ahead with the video course. Now it is time to put together a marketing and list-building plan and start organizing the content and getting feedback. Ben feels it will be a compelling video course and plans to go after pre-orders.</p>

<p>Derrick has been shipping stuff this week. He just rediscovered the pulse tab on GitHub which gives a nice summary of what they have done over the week. They are making improvements to the subscriber page, and they have added global snippets. They have more refinements coming such as search when there are many items in a drop-down list. Derrick has had a lot going on, so he is turning off some of his notifications to avoid overload when he is trying to work. </p>

<p>Today’s topics include:</p>

<p>Ben is beginning to focus on Rails in particular for his new video course. <br>
The next step is driving as many people to the page as possible to collect emails.<br>
Then he is putting together a working table of contents and getting feedback on that by reaching out to people who are interested.<br>
Going after teams for video course projects.<br>
Possible ways to structure things to appeal to teams that would purchase the course.<br>
How it’s nice to have someone else you know nearby while working and the benefits of sharing co-working space.<br>
Derrick has been making a lot of programming improvements and refinements to Drip.<br>
Convenience and flexibility of using plugins.<br>
Preventing things from getting lost in the noise.<br>
Dealing with notification overload and letting go a little bit. </p>

<p>If you’re enjoying the show please give us your ratings and reviews in <a href="https://itunes.apple.com/us/podcast/the-art-of-product/id1243627144?mt=2">iTunes.</a>  </p>

<p>Links and resources:<br>
<a href="https://www.drip.co">Drip</a><br>
<a href="http://refactoringrails.io">RefactoringRails.io</a><br>
<a href="https://formkeep.com">FormKeep</a><br>
<a href="https://github.com/blog/1476-get-up-to-speed-with-pulse">GitHub/Pulse</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+nU94ubBL</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+nU94ubBL" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>4: Always Talk With the Decision Maker</title>
      <link>https://artofproductpodcast.com/episode-4</link>
      <guid isPermaLink="false">2cb6206f-bc6a-4fd2-8374-985433dec8af</guid>
      <pubDate>Mon, 12 Jun 2017 12:30:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/2cb6206f-bc6a-4fd2-8374-985433dec8af.mp3" length="30442741" type="audio/mp3"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>In this episode, Derrick is broadcasting from California as he visits his family. Ben went to Vermont last week and quickly realized how relaxing it is to be outside and see greenery. Such a different feel from the tension in the city. 
Ben has been chatting with a couple of people about consulting as a revenue officer. He had an interesting chat with someone but their visions just weren’t aligned in terms of value and compensation. Also it turned out this person wasn’t the decision maker, and the founder wasn’t as agreeable to Ben’s terms. Lesson learned - always talk to the decision maker. Ben is also struggling with whether he really wants to be involved in consulting. He may want to just focus on his product. Enjoy the show.</itunes:subtitle>
      <itunes:duration>30:42</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>In this episode, Derrick is broadcasting from California as he visits his family. Ben went to Vermont last week and quickly realized how relaxing it is to be outside and see greenery. Such a different feel from the tension in the city. 
Ben has been chatting with a couple of people about consulting as a revenue officer. He had an interesting chat with someone but their visions just weren’t aligned in terms of value and compensation. Also it turned out this person wasn’t the decision maker, and the founder wasn’t as agreeable to Ben’s terms. Lesson learned - always talk to the decision maker. Ben is also struggling with whether he really wants to be involved in consulting. He may want to just focus on his product. Enjoy the show.
Today’s topics include:
Buying Apple laptops and how tricky it can be.
When interviewing and making offers it’s always a good idea to talk to the decision maker. 
Launching info products and being smart about the automation and marketing.
Ben’s idea for a SaaS starter kit has been getting positive feedback. 
Derrick shipped a new Drip feature called sharing workflows.
There will be a gallery with workflows that people can just click on and use.
Derrick is making good progress and writing less code, so that he won’t be the bottleneck on his team. 
It’s motivating to have people focused on their area of expertise.
Challenges of getting new hires and team members up to speed. 
Links and resources:
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="https://www.leadpages.net"&gt;Leadpages&lt;/a&gt;
&lt;a href="https://thoughtbot.com/"&gt;Thoughtbot &lt;/a&gt;
&lt;a href="https://www.apple.com/apple-events/june-2017/"&gt;WWDC2017&lt;/a&gt;
&lt;a href="https://webkit.org/perf/sunspider/sunspider.html"&gt;SunSpider JavaScript Benchmark Test&lt;/a&gt;
&lt;a href="https://www.doubleyourfreelancing.com"&gt;Brennan Dunn&lt;/a&gt;
&lt;a href="https://stackoverflow.com/questions/11828270/how-to-exit-the-vim-editor"&gt;How to exit the Vim editor&lt;/a&gt;
&lt;a href="https://www.podcastmotor.com"&gt;Podcast Motor&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>In this episode, Derrick is broadcasting from California as he visits his family. Ben went to Vermont last week and quickly realized how relaxing it is to be outside and see greenery. Such a different feel from the tension in the city. </p>

<p>Ben has been chatting with a couple of people about consulting as a revenue officer. He had an interesting chat with someone but their visions just weren’t aligned in terms of value and compensation. Also it turned out this person wasn’t the decision maker, and the founder wasn’t as agreeable to Ben’s terms. Lesson learned - always talk to the decision maker. Ben is also struggling with whether he really wants to be involved in consulting. He may want to just focus on his product. Enjoy the show.</p>

<p>Today’s topics include:</p>

<p>Buying Apple laptops and how tricky it can be.<br>
When interviewing and making offers it’s always a good idea to talk to the decision maker. <br>
Launching info products and being smart about the automation and marketing.<br>
Ben’s idea for a SaaS starter kit has been getting positive feedback. <br>
Derrick shipped a new Drip feature called sharing workflows.<br>
There will be a gallery with workflows that people can just click on and use.<br>
Derrick is making good progress and writing less code, so that he won’t be the bottleneck on his team. <br>
It’s motivating to have people focused on their area of expertise.<br>
Challenges of getting new hires and team members up to speed. </p>

<p>Links and resources:</p>

<p><a href="https://www.drip.co">Drip</a><br>
<a href="https://www.leadpages.net">Leadpages</a><br>
<a href="https://thoughtbot.com/">Thoughtbot </a><br>
<a href="https://www.apple.com/apple-events/june-2017/">WWDC2017</a><br>
<a href="https://webkit.org/perf/sunspider/sunspider.html">SunSpider JavaScript Benchmark Test</a><br>
<a href="https://www.doubleyourfreelancing.com">Brennan Dunn</a><br>
<a href="https://stackoverflow.com/questions/11828270/how-to-exit-the-vim-editor">How to exit the Vim editor</a><br>
<a href="https://www.podcastmotor.com">Podcast Motor</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>In this episode, Derrick is broadcasting from California as he visits his family. Ben went to Vermont last week and quickly realized how relaxing it is to be outside and see greenery. Such a different feel from the tension in the city. </p>

<p>Ben has been chatting with a couple of people about consulting as a revenue officer. He had an interesting chat with someone but their visions just weren’t aligned in terms of value and compensation. Also it turned out this person wasn’t the decision maker, and the founder wasn’t as agreeable to Ben’s terms. Lesson learned - always talk to the decision maker. Ben is also struggling with whether he really wants to be involved in consulting. He may want to just focus on his product. Enjoy the show.</p>

<p>Today’s topics include:</p>

<p>Buying Apple laptops and how tricky it can be.<br>
When interviewing and making offers it’s always a good idea to talk to the decision maker. <br>
Launching info products and being smart about the automation and marketing.<br>
Ben’s idea for a SaaS starter kit has been getting positive feedback. <br>
Derrick shipped a new Drip feature called sharing workflows.<br>
There will be a gallery with workflows that people can just click on and use.<br>
Derrick is making good progress and writing less code, so that he won’t be the bottleneck on his team. <br>
It’s motivating to have people focused on their area of expertise.<br>
Challenges of getting new hires and team members up to speed. </p>

<p>Links and resources:</p>

<p><a href="https://www.drip.co">Drip</a><br>
<a href="https://www.leadpages.net">Leadpages</a><br>
<a href="https://thoughtbot.com/">Thoughtbot </a><br>
<a href="https://www.apple.com/apple-events/june-2017/">WWDC2017</a><br>
<a href="https://webkit.org/perf/sunspider/sunspider.html">SunSpider JavaScript Benchmark Test</a><br>
<a href="https://www.doubleyourfreelancing.com">Brennan Dunn</a><br>
<a href="https://stackoverflow.com/questions/11828270/how-to-exit-the-vim-editor">How to exit the Vim editor</a><br>
<a href="https://www.podcastmotor.com">Podcast Motor</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+jK-NWKLo</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+jK-NWKLo" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>3: New Pricing Strategies</title>
      <link>https://artofproductpodcast.com/episode-3</link>
      <guid isPermaLink="false">9a75eea3-7fd7-42e0-8161-e8762223b3b0</guid>
      <pubDate>Mon, 05 Jun 2017 13:45:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/9a75eea3-7fd7-42e0-8161-e8762223b3b0.mp3" length="32820868" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Updates and pricing strategies highlight today’s episode. Ben did yoga this morning, and he is feeling relaxed as he is settling in with his new lifestyle. Next week Ben is closing his first part-time chief revenue officer engagement. Now it’s time to come up with a contract and a pricing strategy. </itunes:subtitle>
      <itunes:duration>33:14</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Updates and pricing strategies highlight today’s episode. Ben did yoga this morning, and he is feeling relaxed as he is settling in with his new lifestyle. Next week Ben is closing his first part-time chief revenue officer engagement. Now it’s time to come up with a contract and a pricing strategy. 
Derrick is looking at different pricing strategies and markets for Drip. There are so many opportunities for positioning and marketing. The extended trial free plan has created a full pipeline that converts at a healthy rate. Derrick also spent his Memorial Day weekend playing with the programming language Elixir and learning some cool new data manipulation techniques. Enjoy the show.
Today’s topics include:
The startup life ups and downs and the brain body connection.
Doing work as an independent creative professional and how contracts help get freelancers paid. 
How reaching out to your email list can lead to interesting opportunities.
Pricing for services and how to price based on value.
Different pricing packages with tiers and bundling strategies.
Problems with offering free plans and support and scale issues. 
When product features increase so do support obligations.
People being nice on the Internet.
Content hubs or Websites.
Learning Elixir.
Links and resources:
&lt;a href="https://www.podcastmotor.com"&gt;Podcast Motor&lt;/a&gt;
&lt;a href="https://www.youtube.com/watch?v=jVkLVRt6c1U"&gt;F*ck You, Pay Me by Mike Monteiro&lt;/a&gt;
Patrick McKenzie &lt;a href="https://twitter.com/patio11"&gt;@Patio11&lt;/a&gt;
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="https://www.julian.com"&gt;Julian Shapiro&lt;/a&gt;
&lt;a href="https://elixir-lang.org"&gt;Elixir&lt;/a&gt;
&lt;a href="http://www.phoenixframework.org"&gt;Phoenix Framework&lt;/a&gt;
&lt;a href="https://pragprog.com/book/phoenix/programming-phoenix"&gt;Programming Phoenix&lt;/a&gt; 
</description>
      <content:encoded>
        <![CDATA[<p>Updates and pricing strategies highlight today’s episode. Ben did yoga this morning, and he is feeling relaxed as he is settling in with his new lifestyle. Next week Ben is closing his first part-time chief revenue officer engagement. Now it’s time to come up with a contract and a pricing strategy. </p>

<p>Derrick is looking at different pricing strategies and markets for Drip. There are so many opportunities for positioning and marketing. The extended trial free plan has created a full pipeline that converts at a healthy rate. Derrick also spent his Memorial Day weekend playing with the programming language Elixir and learning some cool new data manipulation techniques. Enjoy the show.</p>

<p>Today’s topics include:</p>

<p>The startup life ups and downs and the brain body connection.<br>
Doing work as an independent creative professional and how contracts help get freelancers paid. <br>
How reaching out to your email list can lead to interesting opportunities.<br>
Pricing for services and how to price based on value.<br>
Different pricing packages with tiers and bundling strategies.<br>
Problems with offering free plans and support and scale issues. <br>
When product features increase so do support obligations.<br>
People being nice on the Internet.<br>
Content hubs or Websites.<br>
Learning Elixir.</p>

<p>Links and resources:</p>

<p><a href="https://www.podcastmotor.com">Podcast Motor</a><br>
<a href="https://www.youtube.com/watch?v=jVkLVRt6c1U">F*ck You, Pay Me by Mike Monteiro</a><br>
Patrick McKenzie <a href="https://twitter.com/patio11">@Patio11</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.julian.com">Julian Shapiro</a><br>
<a href="https://elixir-lang.org">Elixir</a><br>
<a href="http://www.phoenixframework.org">Phoenix Framework</a><br>
<a href="https://pragprog.com/book/phoenix/programming-phoenix">Programming Phoenix</a> </p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Updates and pricing strategies highlight today’s episode. Ben did yoga this morning, and he is feeling relaxed as he is settling in with his new lifestyle. Next week Ben is closing his first part-time chief revenue officer engagement. Now it’s time to come up with a contract and a pricing strategy. </p>

<p>Derrick is looking at different pricing strategies and markets for Drip. There are so many opportunities for positioning and marketing. The extended trial free plan has created a full pipeline that converts at a healthy rate. Derrick also spent his Memorial Day weekend playing with the programming language Elixir and learning some cool new data manipulation techniques. Enjoy the show.</p>

<p>Today’s topics include:</p>

<p>The startup life ups and downs and the brain body connection.<br>
Doing work as an independent creative professional and how contracts help get freelancers paid. <br>
How reaching out to your email list can lead to interesting opportunities.<br>
Pricing for services and how to price based on value.<br>
Different pricing packages with tiers and bundling strategies.<br>
Problems with offering free plans and support and scale issues. <br>
When product features increase so do support obligations.<br>
People being nice on the Internet.<br>
Content hubs or Websites.<br>
Learning Elixir.</p>

<p>Links and resources:</p>

<p><a href="https://www.podcastmotor.com">Podcast Motor</a><br>
<a href="https://www.youtube.com/watch?v=jVkLVRt6c1U">F*ck You, Pay Me by Mike Monteiro</a><br>
Patrick McKenzie <a href="https://twitter.com/patio11">@Patio11</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.julian.com">Julian Shapiro</a><br>
<a href="https://elixir-lang.org">Elixir</a><br>
<a href="http://www.phoenixframework.org">Phoenix Framework</a><br>
<a href="https://pragprog.com/book/phoenix/programming-phoenix">Programming Phoenix</a> </p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+bYau2x9F</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+bYau2x9F" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>2: From Good to Great</title>
      <link>https://artofproductpodcast.com/episode-2</link>
      <guid isPermaLink="false">7e78b85b-cd21-47da-89f0-db5617e61a37</guid>
      <pubDate>Thu, 01 Jun 2017 18:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/7e78b85b-cd21-47da-89f0-db5617e61a37.mp3" length="34063199" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Welcome to the Art of Product podcast. Derrick is rocking his “I ♥ yoga” shirt because he started practicing yoga at a studio down the street. He also gives us an update on new changes and features at Drip. Derrick was inspired by Ben’s newsletter and decided to work on his own newsletter, which gave him a great opportunity to use his own product. 
 
Ben is discovering that unemployment is a roller coaster. His stress level has been about 5X his normal baseline stress level. He started working at the co-working space and attending mixer events. He is emailing people on his list and sharing his ideas to get feedback for possible products for him to work on. Ben has been reflecting on how people and relationships make him shine and is considering finding a co-founder for his product.</itunes:subtitle>
      <itunes:duration>35:13</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Welcome to the Art of Product podcast. Derrick is rocking his “I ♥ yoga” shirt because he started practicing yoga at a studio down the street. He also gives us an update on new changes and features at Drip. Derrick was inspired by Ben’s newsletter and decided to work on his own newsletter, which gave him a great opportunity to use his own product. 
Ben is discovering that unemployment is a roller coaster. His stress level has been about 5X his normal baseline stress level. He started working at the co-working space and attending mixer events. He is emailing people on his list and sharing his ideas to get feedback for possible products for him to work on. Ben has been reflecting on how people and relationships make him shine and is considering finding a co-founder for his product.
Today’s topics include:
How the metabolic rate of connective tissue is a 5th of muscle tissue. 
Drip has refreshed their marketing page and is working on adding product.
How responsive the people at Drip are with feature requests and customer inquiries. 
Ben’s top 3 ideas are refactoring his “From Good to Great” talk into a course, a book called The Tiny Book for Faster Rails, and a Rails starter kit. 
How it is difficult to plan out everything that is going to happen in the future.
Ways to find support for Ben’s work and projects. 
Being open to changing your mind.
How awesome and supportive Ben’s online community has been.
Links and resources:
&lt;a href="http://www.benorenstein.com/newsletter"&gt;Ben’s Newsletter&lt;/a&gt;
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="https://www.leadpages.net/?gclid=CjwKEAjw07nJBRDG_tvshefHhWQSJABRcE-ZXOoMGQ8dQu4fQKX9M3uGTQw4XWcvGYOhhjBT9c4jaxoC10Dw_wcB"&gt;Leadpages&lt;/a&gt;
&lt;a href="https://thoughtbot.com/"&gt;Thoughtbot&lt;/a&gt; 
&lt;a href="https://www.youtube.com/watch?v=DC-pQPq0acs"&gt;From Good to Great a talk by Ben Orenstein&lt;/a&gt;
&lt;a href="http://www.sherrywalling.com"&gt;Sherry Walling&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>Welcome to the Art of Product podcast. Derrick is rocking his “I ♥ yoga” shirt because he started practicing yoga at a studio down the street. He also gives us an update on new changes and features at Drip. Derrick was inspired by Ben’s newsletter and decided to work on his own newsletter, which gave him a great opportunity to use his own product. </p>

<p>Ben is discovering that unemployment is a roller coaster. His stress level has been about 5X his normal baseline stress level. He started working at the co-working space and attending mixer events. He is emailing people on his list and sharing his ideas to get feedback for possible products for him to work on. Ben has been reflecting on how people and relationships make him shine and is considering finding a co-founder for his product.</p>

<p>Today’s topics include:</p>

<p>How the metabolic rate of connective tissue is a 5th of muscle tissue. <br>
Drip has refreshed their marketing page and is working on adding product.<br>
How responsive the people at Drip are with feature requests and customer inquiries. <br>
Ben’s top 3 ideas are refactoring his “From Good to Great” talk into a course, a book called The Tiny Book for Faster Rails, and a Rails starter kit. <br>
How it is difficult to plan out everything that is going to happen in the future.<br>
Ways to find support for Ben’s work and projects. <br>
Being open to changing your mind.<br>
How awesome and supportive Ben’s online community has been.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/newsletter">Ben’s Newsletter</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.leadpages.net/?gclid=CjwKEAjw07nJBRDG_tvshefHhWQSJABRcE-ZXOoMGQ8dQu4fQKX9M3uGTQw4XWcvGYOhhjBT9c4jaxoC10Dw_wcB">Leadpages</a><br>
<a href="https://thoughtbot.com/">Thoughtbot</a> <br>
<a href="https://www.youtube.com/watch?v=DC-pQPq0acs">From Good to Great a talk by Ben Orenstein</a><br>
<a href="http://www.sherrywalling.com">Sherry Walling</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Welcome to the Art of Product podcast. Derrick is rocking his “I ♥ yoga” shirt because he started practicing yoga at a studio down the street. He also gives us an update on new changes and features at Drip. Derrick was inspired by Ben’s newsletter and decided to work on his own newsletter, which gave him a great opportunity to use his own product. </p>

<p>Ben is discovering that unemployment is a roller coaster. His stress level has been about 5X his normal baseline stress level. He started working at the co-working space and attending mixer events. He is emailing people on his list and sharing his ideas to get feedback for possible products for him to work on. Ben has been reflecting on how people and relationships make him shine and is considering finding a co-founder for his product.</p>

<p>Today’s topics include:</p>

<p>How the metabolic rate of connective tissue is a 5th of muscle tissue. <br>
Drip has refreshed their marketing page and is working on adding product.<br>
How responsive the people at Drip are with feature requests and customer inquiries. <br>
Ben’s top 3 ideas are refactoring his “From Good to Great” talk into a course, a book called The Tiny Book for Faster Rails, and a Rails starter kit. <br>
How it is difficult to plan out everything that is going to happen in the future.<br>
Ways to find support for Ben’s work and projects. <br>
Being open to changing your mind.<br>
How awesome and supportive Ben’s online community has been.</p>

<p>Links and resources:</p>

<p><a href="http://www.benorenstein.com/newsletter">Ben’s Newsletter</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.leadpages.net/?gclid=CjwKEAjw07nJBRDG_tvshefHhWQSJABRcE-ZXOoMGQ8dQu4fQKX9M3uGTQw4XWcvGYOhhjBT9c4jaxoC10Dw_wcB">Leadpages</a><br>
<a href="https://thoughtbot.com/">Thoughtbot</a> <br>
<a href="https://www.youtube.com/watch?v=DC-pQPq0acs">From Good to Great a talk by Ben Orenstein</a><br>
<a href="http://www.sherrywalling.com">Sherry Walling</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+Vgcm2_At</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+Vgcm2_At" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
    <item>
      <title>1: Welcome to The Art of Product</title>
      <link>https://artofproductpodcast.com/episode-1</link>
      <guid isPermaLink="false">15218205-a40c-4eea-aa75-8baf19b322ab</guid>
      <pubDate>Thu, 01 Jun 2017 12:00:00 -0400</pubDate>
      <author>Ben Orenstein and Derrick Reimer</author>
      <enclosure url="https://aphid.fireside.fm/d/1437767933/6fccc249-743a-4298-a664-d8d863346db9/15218205-a40c-4eea-aa75-8baf19b322ab.mp3" length="32481998" type="audio/mpeg"/>
      <itunes:episodeType>full</itunes:episodeType>
      <itunes:author>Ben Orenstein and Derrick Reimer</itunes:author>
      <itunes:subtitle>Welcome to the Art of Product podcast. This is episode 1, and just the beginning of the journey. This is a show with Ben Orenstein formerly from thoughtbot and Drip co-founder Derrick Reimer. Ben recently quit his job at thoughtbot, and is now focusing on what he is going to do next. Stay tuned. This is going to be a fun journey. 
</itunes:subtitle>
      <itunes:duration>33:34</itunes:duration>
      <itunes:explicit>no</itunes:explicit>
      <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/6/6fccc249-743a-4298-a664-d8d863346db9/cover.jpg?v=2"/>
      <description>Welcome to the Art of Product podcast. This is episode 1, and just the beginning of the journey. This is a show with Ben Orenstein formerly from thoughtbot and Drip co-founder Derrick Reimer. Ben recently quit his job at thoughtbot, and is now focusing on what he is going to do next. Stay tuned. This is going to be a fun journey. 
Ben and Derrick talk about venturing out on one’s own and starting a new business. Ben has found a new co-working space in Boston. He is even trying a shared desk for interaction with people and to avoid the work-at-home isolation. Keeping focused and staying on task are important issues. Hopefully Omnifocus will help with that. Derrick is excited about the future and growth of Drip.
Today’s topics include:
How to stay focused when setting up a new business and do more than just the fun things.
The importance of having built-in structure when working on your own business. 
How work can creep into your entire life without the luxury of a set schedule. 
Putting travel off while getting established. Going from income rate to a burn rate.
Having a financial buffer to provide flexibility with establishing a new business.
Brennan Dunn just spoke at Leadpages, he also happened to be Drip user number 5 and he pushed the product with his innovator feedback.  
Derrick enjoyed talking with a power user like Brennan.
How Drip is scaling and hiring with the backend and the core product or feature team.
Links and resources:
&lt;a href="https://boston.cic.us"&gt;CIC Boston&lt;/a&gt;
&lt;a href="https://www.omnigroup.com/omnifocus"&gt;Omnifocus&lt;/a&gt;
&lt;a href="https://www.drip.co"&gt;Drip&lt;/a&gt;
&lt;a href="https://www.leadpages.net/?gclid=CjwKEAjw07nJBRDG_tvshefHhWQSJABRcE-ZXOoMGQ8dQu4fQKX9M3uGTQw4XWcvGYOhhjBT9c4jaxoC10Dw_wcB"&gt;Leadpages&lt;/a&gt;
&lt;a href="https://thoughtbot.com/"&gt;Thoughtbot&lt;/a&gt; 
&lt;a href="https://doubleyourfreelancing.com"&gt;Brennan Dunn&lt;/a&gt;
</description>
      <content:encoded>
        <![CDATA[<p>Welcome to the Art of Product podcast. This is episode 1, and just the beginning of the journey. This is a show with Ben Orenstein formerly from thoughtbot and Drip co-founder Derrick Reimer. Ben recently quit his job at thoughtbot, and is now focusing on what he is going to do next. Stay tuned. This is going to be a fun journey. </p>

<p>Ben and Derrick talk about venturing out on one’s own and starting a new business. Ben has found a new co-working space in Boston. He is even trying a shared desk for interaction with people and to avoid the work-at-home isolation. Keeping focused and staying on task are important issues. Hopefully Omnifocus will help with that. Derrick is excited about the future and growth of Drip.</p>

<p>Today’s topics include:</p>

<p>How to stay focused when setting up a new business and do more than just the fun things.<br>
The importance of having built-in structure when working on your own business. <br>
How work can creep into your entire life without the luxury of a set schedule. <br>
Putting travel off while getting established. Going from income rate to a burn rate.<br>
Having a financial buffer to provide flexibility with establishing a new business.<br>
Brennan Dunn just spoke at Leadpages, he also happened to be Drip user number 5 and he pushed the product with his innovator feedback.<br><br>
Derrick enjoyed talking with a power user like Brennan.<br>
How Drip is scaling and hiring with the backend and the core product or feature team.</p>

<p>Links and resources:</p>

<p><a href="https://boston.cic.us">CIC Boston</a><br>
<a href="https://www.omnigroup.com/omnifocus">Omnifocus</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.leadpages.net/?gclid=CjwKEAjw07nJBRDG_tvshefHhWQSJABRcE-ZXOoMGQ8dQu4fQKX9M3uGTQw4XWcvGYOhhjBT9c4jaxoC10Dw_wcB">Leadpages</a><br>
<a href="https://thoughtbot.com/">Thoughtbot</a> <br>
<a href="https://doubleyourfreelancing.com">Brennan Dunn</a></p>]]>
      </content:encoded>
      <itunes:summary>
        <![CDATA[<p>Welcome to the Art of Product podcast. This is episode 1, and just the beginning of the journey. This is a show with Ben Orenstein formerly from thoughtbot and Drip co-founder Derrick Reimer. Ben recently quit his job at thoughtbot, and is now focusing on what he is going to do next. Stay tuned. This is going to be a fun journey. </p>

<p>Ben and Derrick talk about venturing out on one’s own and starting a new business. Ben has found a new co-working space in Boston. He is even trying a shared desk for interaction with people and to avoid the work-at-home isolation. Keeping focused and staying on task are important issues. Hopefully Omnifocus will help with that. Derrick is excited about the future and growth of Drip.</p>

<p>Today’s topics include:</p>

<p>How to stay focused when setting up a new business and do more than just the fun things.<br>
The importance of having built-in structure when working on your own business. <br>
How work can creep into your entire life without the luxury of a set schedule. <br>
Putting travel off while getting established. Going from income rate to a burn rate.<br>
Having a financial buffer to provide flexibility with establishing a new business.<br>
Brennan Dunn just spoke at Leadpages, he also happened to be Drip user number 5 and he pushed the product with his innovator feedback.<br><br>
Derrick enjoyed talking with a power user like Brennan.<br>
How Drip is scaling and hiring with the backend and the core product or feature team.</p>

<p>Links and resources:</p>

<p><a href="https://boston.cic.us">CIC Boston</a><br>
<a href="https://www.omnigroup.com/omnifocus">Omnifocus</a><br>
<a href="https://www.drip.co">Drip</a><br>
<a href="https://www.leadpages.net/?gclid=CjwKEAjw07nJBRDG_tvshefHhWQSJABRcE-ZXOoMGQ8dQu4fQKX9M3uGTQw4XWcvGYOhhjBT9c4jaxoC10Dw_wcB">Leadpages</a><br>
<a href="https://thoughtbot.com/">Thoughtbot</a> <br>
<a href="https://doubleyourfreelancing.com">Brennan Dunn</a></p>]]>
      </itunes:summary>
      <fireside:playerURL>https://fireside.fm/player/v2/v-d94RjH+W3ZGqXZa</fireside:playerURL>
      <fireside:playerEmbedCode>
        <![CDATA[<iframe src="https://fireside.fm/player/v2/v-d94RjH+W3ZGqXZa" width="740" height="200" frameborder="0" scrolling="no">]]>
      </fireside:playerEmbedCode>
      <podcast:person email="" href="http://www.benorenstein.com" role="host">Ben Orenstein</podcast:person>
      <podcast:person email="" href="https://www.derrickreimer.com" role="host">Derrick Reimer</podcast:person>
    </item>
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